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	<title>Si Green</title>
	
	<link>http://www.si-green.com</link>
	<description>SEO, Beer and Gaming</description>
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		<title>The New Google Design</title>
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		<comments>http://www.si-green.com/seo/the-new-google-design/#comments</comments>
		<pubDate>Mon, 21 Dec 2009 16:23:50 +0000</pubDate>
		<dc:creator>Si Green</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.si-green.com/?p=18</guid>
		<description><![CDATA[A month ago or so, someone found that Google were working on a completely new site design. (Instructions how to enable it). I think it&#8217;s pretty neat myself, pretty clever too.
Since then, Google have introduced personalised search results for everyone, in an anonymous 180 day cookie. Which I think is fairly pointless in my opinion. ]]></description>
			<content:encoded><![CDATA[<p>A month ago or so, someone found that Google were working on a <a title="New Google Design" href="http://poorbuthappy.com/ease/archives/2009/11/30/4670/the-new-google-design-nothing-between-me-and-my-search-bar" target="_blank">completely new site design</a>. (<a title="Enable the New Google Design" href="http://www.besttechie.net/2009/11/27/how-to-enable-the-new-google-design/" target="_blank">Instructions how to enable it</a>). I think it&#8217;s pretty neat myself, pretty clever too.</p>
<p>Since then, Google have introduced <a title="Personalised search for everyone" href="http://googleblog.blogspot.com/2009/12/personalized-search-for-everyone.html" target="_blank">personalised search results for everyone</a>, in an anonymous 180 day cookie. Which I think is fairly pointless in my opinion. If I use a site regularly enough, I&#8217;ll remember the URI, failing that I&#8217;ll have it bookmarked and it will reside in my more than extensive history. However, most people apparently just rely on Google for everything.</p>
<p>It was while being annoyed at the personalisation feature using the new design that I noticed that I might be affecting my own search results:<a href="http://www.si-green.com/wp-content/uploads/2009/12/googlesome.png"><img class="aligncenter size-medium wp-image-20" title="googlesome" src="http://www.si-green.com/wp-content/uploads/2009/12/googlesome-300x98.png" alt="I'm Awesome" width="300" height="98" /></a></p>
<p>I wonder if you could optimise your site for the &#8220;Awesome People&#8221; demographic? Maybe they&#8217;re already doing doing it? According to Matt Cutts, Google has <a title="Google Algorithm" href="http://www.webmasterworld.com/google/4030020.htm" target="_blank">got 200 parameters in their algorithm</a> that people are still trying to guess. What about all the things that they haven&#8217;t implimented or have commented out? They&#8217;re probably saving a few for April Fools Day.</p>
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		<slash:comments>124</slash:comments>
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		<item>
		<title>Rage Against the Machine, If That Fails, Use It for Your Own Means</title>
		<link>http://feedproxy.google.com/~r/SiGreen/~3/C_tkMCWLwFE/</link>
		<comments>http://www.si-green.com/seo/ratm/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 16:29:43 +0000</pubDate>
		<dc:creator>Si Green</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.si-green.com/?p=12</guid>
		<description><![CDATA[First off, I have to say I was very impressed with Mark Daniels&#8216; use of the current news to talk about a dirty glasses, it had me in stitches for a fair while.  The other thing that raised a smile was Ann Summers making full use of the BA strike with a new PPC campaign ]]></description>
			<content:encoded><![CDATA[<p>First off, I have to say I was very impressed with <a title="Mark Daniels" href="http://www.thepublican.com/story.asp?sectioncode=16&amp;storycode=66004&amp;c=2" target="_blank">Mark Daniels</a>&#8216; use of the current news to talk about a dirty glasses, it had me in stitches for a fair while.  The other thing that raised a smile was <a title="Ann Summers" href="http://www.annsummers.com" target="_blank">Ann Summers</a> making full use of the BA strike with a new PPC campaign (<a title="Ann Summers PPC Hijack" href="http://twitpic.com/tlykg" target="_blank">Pic</a> thanks to <a title="Mel Carson" href="http://twitter.com/melCarson" target="_blank">@melCarson</a>).</p>
<p>On the subject of the Internets beloved masters of Christmassy tunes, Rage Against the Machine <a title="RATM on Radio 5 Live Breakfast Show" href="http://www.guardian.co.uk/media/2009/dec/17/rage-agains-machine-singer-swears" target="_blank">played a live show</a> (Audio clip unsurprisingly contains explicit lyrics) on the <a title="BBC Radio 5 Live Breakfast Show" href="http://www.bbc.co.uk/programmes/b0070htg" target="_blank">Radio 5 Live Breakfast Show</a>. The band were told not to sing the expletives in the song, but when the following lyrics are &#8220;I won&#8217;t do what you tell me&#8221;, did the BBC expect RATM to play ball and do what they told them? While I don&#8217;t approve of the expletives on the radio that early, I do appreciate the fact that they&#8217;ve not sold out to censorship. As for the whole RATM vs Joe battle goes, I&#8217;m on RATM&#8217;s side as I prefer the music. Simon Cowell&#8217;s getting some money regardless of who wins, so he&#8217;s laughing all the way to the bank as usual. Either way, I think we can all be glad that that Cliff Richard&#8217;s days of Christmas number ones are over. If Mistletoe and Wine becomes next year&#8217;s campaign for Christmas number one I&#8217;ll cry rivers.</p>
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		<slash:comments>83</slash:comments>
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		<item>
		<title>Lo</title>
		<link>http://feedproxy.google.com/~r/SiGreen/~3/AGqfQL8C2mE/</link>
		<comments>http://www.si-green.com/seo/lo/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 10:58:47 +0000</pubDate>
		<dc:creator>Si Green</dc:creator>
				<category><![CDATA[Beer]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[Gaming]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.si-green.com/?p=1</guid>
		<description><![CDATA[It was good enough to start the Internet on its way, so I figure it&#8217;s good enough for this blog.
Here is where I&#8217;ll plant my musings about my work doing in house SEO and web development. I&#8217;ve not been at it for very long, but the information I have picked up, dusted off, nursed back ]]></description>
			<content:encoded><![CDATA[<p>It was good enough to start the Internet on its way, so I figure it&#8217;s good enough for this blog.</p>
<p>Here is where I&#8217;ll plant my musings about my <a title="CPL Training" href="http://www.cpltraining.co.uk" target="_blank">work</a> doing in house SEO and web development. I&#8217;ve not been at it for very long, but the information I have picked up, dusted off, nursed back to health like a sick puppy and then used to my own ends has been simply astounding. I have read a lot of it mind. So before anyone starts trying to condescend me at all, I&#8217;m aware keyword density is a myth, <a title="Page Rank" href="http://en.wikipedia.org/wiki/Page_Rank" target="_blank">Page Rank</a> is pointless and keyword focused natural looking links from external sites is love.</p>
<p>I&#8217;m fairly into my computer games, so now doubt there&#8217;ll be a fair emount of posts on here about <a title="EVE Online" href="http://www.eveonline.com" target="_blank">EVE Online</a>, <a title="Call of Duty: Modern Warfare 2" href="http://modernwarfare2.infinityward.com" target="_blank">Call of Duty: Modern Warfare 2</a>, <a title="Team Fortress 2" href="http://www.teamfortress.com/" target="_blank">Team Fortress 2</a> or whatever else I&#8217;m playing that I think is interesting and fun.</p>
<p>The other love of my life is beer. I&#8217;m lucky enough to live relatively close (alright, it&#8217;s a 40 minute bus journey) to the CAMRA pub of the year 2009, <a title="The Ship &amp; Mitre" href="http://www.theshipandmitre.com/" target="_blank">The Ship &amp; Mitre</a> in Liverpool. The mind boggling array of bottled and draught beers, the friendly staff and the festivals make it the best place to enjoy a drink with friends.</p>
<p>So like every dog and his grandpa, I&#8217;ll be blogging about boring low-life details too.</p>
<p>This blog is pretty basic at the minute and I&#8217;ll more than likely be hitting it with the SEO stick, the design stick, the speed stick and however many other sticks I need to beat it with to make it nice. The original plan here for example was to make this with the <a title="thesis theme" href="http://diythemes.com/thesis/get-thesis/?a_aid=page" target="_blank">thesis</a> theme, but that would make my bank manager cry. So in the meantime, you get to look at pianoblack.</p>
<p>I know the idea was to type login, but I wonder if the last thing sent over the Internet will just be the letter l?</p>
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