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    <updated>2010-01-05T07:56:00-08:00</updated>
    <subtitle>Truly, madly, slowly</subtitle>
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        <title>NY Times: The Protocol Society</title>
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        <published>2010-01-05T07:56:00-08:00</published>
        <updated>2010-01-05T07:56:00-08:00</updated>
        <summary>December 22, 2009 Op-Ed Columnist The Protocol Society By DAVID BROOKS In the 19th and 20th centuries we made stuff: corn and steel and trucks. Now, we make protocols: sets of instructions. A software program is a protocol for organizing...</summary>
        <author>
            <name>Foodie</name>
        </author>
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<div class="timestamp">December 22, 2009</div>
<div class="kicker"><nyt_kicker>Op-Ed Columnist</nyt_kicker></div>
<h1><nyt_headline type=" " version="1.0">
The Protocol Society
</nyt_headline></h1>
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<div class="byline">By <a href="http://topics.nytimes.com/top/opinion/editorialsandoped/oped/columnists/davidbrooks/index.html?inline=nyt-per" title="More Articles by David Brooks">DAVID BROOKS</a></div>
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  <p>In the 19th and 20th centuries we
made stuff: corn and steel and trucks. Now, we make protocols: sets of
instructions. A software program is a protocol for organizing
information. A new drug is a protocol for organizing chemicals.
Wal-Mart produces protocols for moving and marketing consumer goods.
Even when you are buying a car, you are mostly paying for the knowledge
embedded in its design, not the metal and glass.</p>
<p> A protocol economy has very different properties than a physical
stuff economy. For example, you and I can’t use the same piece of metal
at the same time. But you and I can use the same software program at
the same time. Physical stuff is subject to the laws of scarcity: you
can use up your timber. But it’s hard to use up a good idea. Prices for
material goods tend toward equilibrium, depending on supply and demand.
Equilibrium doesn’t really apply to the market for new ideas.</p>
<p>Over the past decades, many economists have sought to define the
differences between the physical goods economy and the modern protocol
economy. In 2000, Larry Summers, then the Treasury secretary, gave a
speech called “The New Wealth of Nations,” laying out some principles.
Leading work has been done by Douglass North of Washington University,
Robert Fogel of the University of Chicago, Joel Mokyr of Northwestern
and Paul Romer of Stanford.</p>
<p> Their research is the subject of an important new book called “From Poverty to Prosperity,” by Arnold Kling and Nick Schulz.</p>
<p> Kling and Schulz start off entertainingly by describing a food
court. There are protocols everywhere, not only for how to make the
food, but how to greet the customers, how to share common equipment
like trays and tables, how to settle disputes between the stalls and
enforce contracts with the management.</p>
<p> The success of an economy depends on its ability to invent and
embrace new protocols. Kling and Schulz use North’s phrase “adaptive
efficiency,” but they are really talking about how quickly a society
can be infected by new ideas. </p>
<p> Protocols are intangible, so the traits needed to invent and absorb
them are intangible, too. First, a nation has to have a good operating
system: laws, regulations and property rights.</p>
<p> For example, if you are making steel, it costs a medium amount to
make your first piece of steel and then a significant amount for each
additional piece. If, on the other hand, you are making a new drug, it
costs an incredible amount to invent your first pill. But then it’s
nearly free to copy it millions of times. You’re only going to invest
the money to make that first pill if you can have a temporary monopoly
to sell the copies. So a nation has to find a way to protect
intellectual property while still encouraging the flow of ideas.</p>
<p> Second, a nation has to have a good economic culture. “From Poverty
to Prosperity” includes interviews with major economists, and it is
striking how they are moving away from mathematical modeling and toward
fields like sociology and anthropology.</p>
<p> What really matters, Edmund S. Phelps of Columbia argues, is
economic culture — attitudes toward uncertainty, the willingness to
exert leadership, the willingness to follow orders. A strong economy
needs daring consumers (Phelps says China lacks this) and young
researchers with money to play with (Romer notes that N.I.H. grants
used to go to 35-year-olds but now they go to 50-year-olds).</p>
<p> A protocol economy tends toward inequality because some societies
and subcultures have norms, attitudes and customs that increase the
velocity of new recipes while other subcultures retard it. Some nations
are blessed with self-reliant families, social trust and fairly
enforced regulations, while others are cursed by distrust, corruption
and fatalistic attitudes about the future. It is very hard to transfer
the protocols of one culture onto those of another.</p>
<p> It’s exciting to see so many Nobel laureates taking this consilient
approach. North, the leader of the field, doesn’t even think his work
is economics, just unified social science.</p>
<p> But they are still economists, with worldviews that are still
excessively individualistic and rationalistic. Kling and Schulz do not
do a good job of explaining how innovation emerges. They list some
banal character traits — charisma, passion — that entrepreneurs
supposedly possess. To get a complete view of where the debate is
headed, I’d read “From Poverty to Prosperity,” and then I’d read
Richard Ogle’s 2007 book, “Smart World,” one of the most
underappreciated books of the decade. Ogle applies the theory of
networks and the philosophy of the extended mind (you have to read it)
to show how real world innovation emerges from social clusters.</p>
<p> Economic change is fomenting intellectual change. When the economy
was about stuff, economics resembled physics. When it’s about ideas,
economics comes to resemble psychology. </p>


<nyt_author_id><div id="authorId"><p>Bob Herbert is off today.</p></div></nyt_author_id>


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    <entry>
        <title>NY Times: Pancakes, Prosperity, Peace</title>
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        <published>2010-01-05T07:36:35-08:00</published>
        <updated>2010-01-05T07:36:35-08:00</updated>
        <summary>January 5, 2010 Op-Ed Columnist Pancakes, Prosperity, Peace By ROGER COHEN HOI AN, VIETNAM — After the war and failed flight overseas, after her father’s persecution and the knowledge of hunger, it was the miracle of the crispy pancake that...</summary>
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            <name>Foodie</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Culture" />
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<h1><nyt_headline type=" " version="1.0">
Pancakes, Prosperity, Peace
</nyt_headline></h1>
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<div class="byline">By ROGER COHEN</div>
</nyt_byline>
 
<nyt_text>
<div id="articleBody">
 
  <p>HOI AN, VIETNAM — After the war and
failed flight overseas, after her father’s persecution and the
knowledge of hunger, it was the miracle of the crispy pancake that
changed things for Trinh Diem Vy.</p>
<p>That pancakes save lives is not sufficiently known. That Vy’s family
pancake — a savory rice-flour creation turned a warm yellow by turmeric
and stuffed with shrimp, pork, bean sprouts, star fruit, mixed herbs,
green banana — can reconcile a war-ravaged nation like Vietnam is a
truth this woman has lived.</p>
<p>Hurt still inhabits her eyes. Vy’s father worked with U.S. forces
during the war. When America lost, retribution came for him in the form
of Communist “re-education.” Unable to put food on the table, he would
bang his head against the wall in frustration. Attempts to flee in 1975
and 1978 failed. </p>
<p>“The second time we got as far as a fishing village and there was
this woman with blackened teeth, spooky-looking,” Vy tells me. “She
offered us clams in a broth with sweet potatoes, and I did not want to
eat it but my mother made me. And the comfort of it spread through me.
I guess I learned early that when I feel a deep stress, the only place
that brings me back is the kitchen.”</p>
<p>It was a quiet morning in Hoi An on the central Vietnamese coast, a
scent of lemon basil in the air. Old folk were dusting porches with
brooms of bound thatch.</p>
<p>Just up the coast, at Da Nang, the first American marines landed in
1965, and the war soon escalated. Vy smiles at me: “During the hunger,
I understood that food was life. Now I look at all the fresh
ingredients and it brings back my energy.”</p>
<p>I’m a big believer in the stress-dissipating, difference-bridging
kitchen. Nothing dissolves angst as fast as culinary creation. I look
forward to the first Israeli-Palestinian food festival and the
inaugural Indian-Pakistani gastronomic fair. Visceral enemies betray
themselves in the similarity of their foods. We know from the Bible how
blood brothers slay each other.</p>
<p>Vy, now 40, saw all the killing as a child. She knows the millions
of dead beneath the shimmering green of the rice paddies. She saw how
the collectivization of the Communist victors could keep rice from
tables. Survival, she understood, comes first; then comes the rest.</p>
<p>The rest began with that crisp pancake, the signature dish of the
tiny restaurant her family opened in 1980. From the first, it was about
balance of taste and texture. For Vy, there are five essential elements
of taste — sweet, sour, hot, bitter and salty. But they demand the five
elements of texture: crispy, crunchy, chewy, soft and silky. In their
marriage lies the harmony that reconciles.</p>
<p>Locals came. They chewed and talked. So did occasional visitors. The
yin-yang pancake was deemed good. Former foes agreed on that.</p>
<p>Vy liked the feel in her hands of the mangos blotchy from the sun,
the coarse-skinned pomelos, the turmeric root gnarled as ginger, the
crinkly rice paper and crisp-stemmed morning glory. She mused on her
future — and took a practical romantic step.</p>
<p>He was from the North, of “clean background,” and so he opened
party-controlled doors. “My husband gave me space, I was able to do
things,” she says. Was it a loveless marriage? “Let’s say we are modern
friends.”</p>
<p>So it was that the daughter of a man who fought with the Americans
married into a family that fought against the United States: of such
compromises has Vietnam’s fast-growing prosperity been built. And so it
was that Vy got authorization to open her own restaurant, “Mermaid,” in
1990, about the time that the Communists were deciding socialism was
really whatever made the people happy.</p>
<p>Vy now has four restaurants. She’s a successful entrepreneur in a
country where communism is capitalism. She dreams of the quiet life but
“is riding the tiger” for now.</p>
<p>That takes balance, which is what her food is about. She explains
texture. A pear or bean sprout is crunchy. Deep-fried is crispy. Chewy
is, well, Vietnamese meat. Good rice is soft and silky. American food,
by contrast, tends toward uniformity of texture and instant, illusory
satisfaction.</p>
<p>Vietnam induces wonder. All the French blood, American blood,
Vietnamese blood, the decades of war, has been conjured away. Nations
where women are succeeding and compromise is prized are capable of
that. Vy has balanced out the past. Women do that a lot better than men.</p>
<p>She worries about the speed of development now, tells me “we are
selling the young rice” (a Vietnamese metaphor for being impatient),
losing the life of the spirit to globalized material things.
Prospective daughters-in-law need no longer prove their worth by
preparing a good “pho” — the national broth. “People want shortcuts,
but in cooking there are no short cuts,” she says.</p>
<p>With that Vy offers me a wonderful banh mi op la, that marriage of
the French baguette, eggs, chili, fresh herbs and spices that in itself
seems almost worth a colonial war. The banh mi is an act of balance
like Vy’s inspiring life.</p>





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    <entry>
        <title>Calvin and Hobbes: Xinkaishi.... Ready, Get Set, Go! :)</title>
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        <published>2009-12-31T08:01:00-08:00</published>
        <updated>2010-01-03T07:49:27-08:00</updated>
        <summary>A new year... a new start... a new beginning... May 2010 be a year that is filled with happiness, love and warmth!</summary>
        <author>
            <name>Foodie</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Fun" />
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<div xmlns="http://www.w3.org/1999/xhtml"><p>A new year... a new start... a new beginning... </p><p>May 2010 be a year that is filled with happiness, love and warmth!</p><p><a href="http://chutzpah.typepad.com/.a/6a00e55180ed5c88340120a7658c8b970b-pi" style="display: inline;"><img alt="A new start" border="0" class="asset asset-image at-xid-6a00e55180ed5c88340120a7658c8b970b image-full " src="http://chutzpah.typepad.com/.a/6a00e55180ed5c88340120a7658c8b970b-800wi" title="A new start" /></a> <br /> </p></div>
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    <entry>
        <title>NY Times: Carpe Diem? Maybe Tomorrow</title>
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        <published>2009-12-29T08:08:06-08:00</published>
        <updated>2009-12-29T08:09:42-08:00</updated>
        <summary>December 29, 2009 Findings Carpe Diem? Maybe Tomorrow By JOHN TIERNEY For once, social scientists have discovered a flaw in the human psyche that will not be tedious to correct. You may not even need a support group. You could...</summary>
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            <name>Foodie</name>
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<div class="kicker"><nyt_kicker>Findings</nyt_kicker></div>
<h1><nyt_headline type=" " version="1.0">
Carpe Diem? Maybe Tomorrow
</nyt_headline></h1>
<nyt_byline type=" " version="1.0">
<div class="byline">By <a href="http://topics.nytimes.com/top/reference/timestopics/people/t/john_tierney/index.html?inline=nyt-per" title="More Articles by John Tierney">JOHN TIERNEY</a></div>
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<nyt_text>
<div id="articleBody">
 
 <p>For once, social scientists have
discovered a flaw in the human psyche that will not be tedious to
correct. You may not even need a support group. You could try on your
own by starting with this simple New Year’s resolution: Have fun ...
now!</p>
<p>Then you just need the strength to cash in your gift certificates,
drink that special bottle of wine, redeem your frequent flier miles and
take that vacation you always promised yourself. If your resolve
weakens, do not succumb to guilt or shame. Acknowledge what you are: a
recovering procrastinator of pleasure. </p>
<p>It sounds odd, but this is actually a widespread form of
procrastination — just ask the airlines and other marketers who save
billions of dollars annually from gift certificates that expire
unredeemed. Or the poets who have kept turning out exhortations to
seize the day and gather rosebuds. </p>
<p>But it has taken awhile for <a href="http://topics.nytimes.com/top/news/health/diseasesconditionsandhealthtopics/psychology_and_psychologists/index.html?inline=nyt-classifier" title="Recent and archival health news about psychologists.">psychologists</a>
and behavioral economists to analyze this condition. Now they have
begun to explore the strange impulse to put off until tomorrow what
could be enjoyed today.</p>
<p>Why, for instance, is it so hard to find time to visit landmarks in
your own backyard? People who have moved to Chicago, Dallas and London
get to fewer local landmarks during their entire first year than the
typical tourist visits during a two-week stay, according to <a href="http://www.marketingpower.com/AboutAMA/Documents/JMR_Forthcoming/Procrastination_Enjoyable_Experiences.pdf" title=".">a study conducted by Suzanne B. Shu and Ayelet Gneezy</a>, who are professors of marketing at the <a href="http://topics.nytimes.com/topics/reference/timestopics/organizations/u/university_of_california/index.html?inline=nyt-org" title="More articles about the University of California.">University of California</a>, Los Angeles, and the <a href="http://topics.nytimes.com/topics/reference/timestopics/organizations/u/university_of_california/index.html?inline=nyt-org" title="More articles about the University of California.">University of California, San Diego</a>,
respectively. The Chicagoans in the study had visited more landmarks in
other cities than in their own, and even their relatively small amount
of local sightseeing was done mainly in the course of entertaining
out-of-towners. Otherwise, the only time Chicagoans rushed to see the
local landmarks was just before they were about to move to another
city, when that deadline inspired sudden passions for taking
architectural tours and going to the zoo. </p>
<p>When there is no immediate deadline, we’re liable to put off going
to the zoo this weekend because we assume that we will be less busy
next weekend — or the weekend after that, or next summer. This is the
same sort of thinking that causes us to put the gift certificate in the
drawer because we expect to have more time for shopping in the future. </p>
<p>We’re trying to do a cost-benefit analysis of the time lost versus
the pleasure or money to be gained, but we’re not accurate in our
estimates of <a href="http://marketing.wharton.upenn.edu/documents/research/Resource%20Slack%20and%20Propensity%20to%20Discount%20Delayed%20Investments.pdf" title="Read the study (PDF).">“resource slack,”</a>
as it is termed by Gal Zauberman and John G. Lynch. These behavioral
economists found that when people were asked to anticipate how much
extra money and time they would have in the future, they realistically
assumed that money would be tight, but they expected free time to
magically materialize.</p>
<p>Hence you’re more likely to agree to a commitment next year, like
giving a speech, that you would turn down if asked to find time for it
in the next month. This produces what researchers call the “Yes ...
Damn!” effect: when the speech comes due next year, you bitterly
discover you’re still as busy as ever.</p>
<p>Dr. Shu and Dr. Gneezy demonstrated another effect of this fallacy
by giving people gift certificates good for movie tickets and French
pastries. Some got certificates that expired within two to three weeks;
others got certificates good for six to eight weeks. </p>
<p>The people who received the long-term certificates were more
confident than the others that they would redeem the gifts — a logical
enough assumption, given all the extra time they had. But they just
kept putting it off, and ultimately they were more likely to let the
gift go unredeemed than the people who had received the short-term
certificates. </p>
<p>Once you start procrastinating pleasure, it can become a
self-perpetuating process if you fixate on some imagined nirvana. The
longer you wait to open that prize bottle of wine, the more special the
occasion has to be. </p>
<p>If you’re determined to get the absolute maximum out of those
frequent flier miles, you can end up wasting them, as Dr. Shu found in
an experiment offering people a chance to use discount coupons in the
course of buying a series of plane tickets. Once the subjects were told
that they might have a chance at a free flight worth $1,000, they
scorned lesser awards and hung on to their coupons so long that in the
end they had to use them for much cheaper flights. </p>
<p>“People can become overly focused on an ideal,” Dr. Shu said. “Even
if they know it’s unlikely, they get so focused on the perfect scenario
that they block everything else. Or they anticipate that they’ll kick
themselves later if they take second-best option and then see the best
one is still available. But they don’t realize that regret can go the
other way. They’ll end up with something worse and regret not taking
the second-best one.”</p>
<p>But even if you know about all this research, how can you apply
these lessons? How can you avoid the temptation to postpone pleasure?
(You can offer suggestions at <a href="http://nytimes.com/tierneylab" target="_">nytimes.com/tierneylab</a>.)
One immediate strategy, Dr. Shu said, is to cash in quickly any gift
certificate you received this holiday season. “The biggest danger is
that it will be forgotten and expire,” she said. “One of the best
presents you can give back to the giver is to use it quickly and then
tell them how much you enjoyed it. The regret from not using it will be
bigger than the regret from using it on a nonperfect occasion, for you
and especially for the person who gave it.”</p>
<p>Another tactic is to give yourself deadlines. Cash in the miles by
summer, even if you can’t get a round-the-world trip out of them.
Instead of waiting for a special occasion to indulge yourself, create
one. Dr. Shu approvingly cites the pioneering therapeutic work of
Dorothy J. Gaiter and John Brecher, who for the past decade used their
Wall Street Journal column on wine to proclaim the last Saturday of
February to be <a href="http://www.openthatbottlenight.com/" title="Open That Bottle Night Web site.">“Open That Bottle Night.”</a> </p>
<p>But you don’t even have to wait until Feb. 27. Remember the advice
offered in the movie “Sideways” to Miles, who has been holding on to a
’61 Cheval Blanc so long that it is in danger of going bad. When Miles
says he is waiting for a special occasion, his friend Maya puts matters
in perspective:</p>
<p>“The day you open a ’61 Cheval Blanc, that’s the special occasion.” </p>





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    <entry>
        <title>NY Times: Helping Children Find What They Need on the Internet</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SlowMovement/~3/7VB51owSFxI/ny-times-helping-children-find-what-they-need-on-the-internet.html" />
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        <id>tag:typepad.com,2003:post-6a00e55180ed5c8834012876850d2f970c</id>
        <published>2009-12-27T07:46:56-08:00</published>
        <updated>2009-12-27T07:47:35-08:00</updated>
        <summary>December 26, 2009 Helping Children Find What They Need on the Internet By STEFANIE OLSEN When Benjamin Feshbach was 11 years old, he was given a brainteaser: Which day would the vice president’s birthday fall on the next year? Benjamin,...</summary>
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            <name>Foodie</name>
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</div></div></div><br /><div class="timestamp"><p /><p /><p>December 26, 2009</p></div>

<h1><nyt_headline type=" " version="1.0">
Helping Children Find What They Need on the Internet
</nyt_headline></h1>
<nyt_byline type=" " version="1.0">
<div class="byline">By <a href="http://query.nytimes.com/search/query?ppds=bylL&amp;v1=STEFANIE%20OLSEN&amp;fdq=19960101&amp;td=sysdate&amp;sort=newest&amp;ac=STEFANIE%20OLSEN&amp;inline=nyt-per" title="More Articles by Stefanie Olsen">STEFANIE OLSEN</a></div>
</nyt_byline>
 
<nyt_text>
<div id="articleBody">
 
 <p>When Benjamin Feshbach was 11 years
old, he was given a brainteaser: Which day would the vice president’s
birthday fall on the next year? </p>
<p>Benjamin, now 13, said he <a href="http://www.google.com/search?hl=en&amp;safe=off&amp;client=firefox-a&amp;rls=org.mozilla%3Aen-US%3Aofficial&amp;hs=AUL&amp;num=50&amp;newwindow=1&amp;q=ON+WHAT+day+wILL+Cheney%E2%80%99s+birthday+fall+IN+2008&amp;btnG=Search&amp;aq=f&amp;aql=&amp;aqi=&amp;oq=" title="An example of Mr. Feshbach’s results.">typed the question directly</a> into the <a href="http://topics.nytimes.com/top/news/business/companies/google_inc/index.html?inline=nyt-org" title="More information about Google Inc">Google</a> search box, to no avail. He then tried <a href="http://www.nytimes.com/info/wikipedia/index.html?inline=nyt-org" title="More articles about Wikipedia.">Wikipedia</a>, <a href="http://topics.nytimes.com/top/news/business/companies/yahoo_inc/index.html?inline=nyt-org" title="More information about Yahoo Inc">Yahoo</a>, <a href="http://topics.nytimes.com/top/news/business/companies/aol/index.html?inline=nyt-org" title="More articles about AOL LLC.">AOL</a>
and Ask.com, also without success. “Later someone told me it was a
multistep question,” said Benjamin, a seventh grader from North
Potomac, Md. </p>
<p>“Now it seems quite obvious because I’m older,” he said. “But,
eventually, I gave up. I didn’t think the answer was important enough
to be on Google.” Benjamin is one of 83 children, ages 7, 9 and 11, who
participated in a study on children and keyword searching. Sponsored by
Google and developed by the <a href="http://topics.nytimes.com/top/reference/timestopics/organizations/u/university_of_maryland/index.html?inline=nyt-org" title="More articles about University of Maryland">University of Maryland</a>
and the Joan Ganz Cooney Center, the research was aimed at discerning
the differences between how children and adults search and identify the
barriers children face when trying to retrieve information. </p>
<p>Like other children, Benjamin was frustrated by his lack of search
skills or, depending on your view, the limits of search engines. </p>
<p> When considering children, search engines had long focused on
filtering out explicit material from results. But now, because
increasing numbers of children are using search as a starting point for
homework, exploration or entertainment, more engineers are looking to
children for guidance on how to improve their tools.</p>
<p>Search engines are typically developed to be easy for everyone to
use. Google, for example, uses the Arial typeface because it considers
it more legible than other typefaces. But advocates for children and
researchers say that more can be done technologically to make it easier
for young people to retrieve information. What is at stake, they say,
are the means to succeed in a new digital age. </p>
<p>“We’re giving them a tool that was made for adults,” said Michael H.
Levine, executive director of the Cooney Center at Sesame Workshop, a
nonprofit research center in New York focused on digital education for
children. Allison Druin, director of the human-computer interaction lab
at the University of Maryland, suggested expanding the concept of
keywords. Instead of typing a word into a search box, children could
click on an image or video, which would turn up results. </p>
<p>Ms. Druin said that parents played a big role in helping children
search. She proposed that search engines imitate that role by adding
technology aids, like prominent suggestions for related content or an
automated chat system, to help children when they get stuck. </p>
<p>Children’s choices of search engines differ only slightly from the
preferences of adults. Google ranks most popular among children,
followed by Yahoo, Google Image search, <a href="http://topics.nytimes.com/top/news/business/companies/microsoft_corporation/index.html?inline=nyt-org" title="More information about Microsoft Corp">Microsoft</a>’s Bing and Ask.com, according to the research firm Nielsen. (Among adults, Bing is ahead of Google Image.) </p>
<p>Irene Au, Google’s director of user experience, said that rather
than develop a specific product for children, her team used research
findings to inform how it could improve search for all ages. “The
problems that kids have with search are probably the problems adults
experience, just magnified,” Ms. Au said. “It’s helped highlight the
areas we need to focus on.”</p>
<p>For example, Google has long known that it can be difficult for
users to formulate the right keywords to call up their desired results.
But that task can be even more challenging for children, given that
they do not always have the right context for thinking about a new
subject. One 12-year-old boy searching for information about Costa Rica
used the search term “sweaty clothes” because that was what he
associated with the jungle. </p>
<p>“If we can solve that for children we can solve that for adults,” Ms. Au said.</p>
<p>One way Google aims to overcome that problem is by showing related
searches. Ms. Au said Google had tried various placements since related
searches were introduced in 2007 and had found that it could be helpful
to introduce such queries — or other content like video, images or news
— at the bottom of the page.</p>
<p> A search on the word dolphins, for example, shows a set of related searches, (sharks, bottlenose dolphins) and two <a href="http://topics.nytimes.com/top/news/business/companies/youtube/index.html?inline=nyt-org" title="More news about YouTube.">YouTube</a>
videos of dolphins at play. Ms. Druin called the bottom of the screen
“valuable territory” because children often focus on their hands and
the keyboard when they search and see that space first when they glance
up.</p>
<p>Stefan Weitz, director of Bing, said that for certain types of
tasks, like finding a list of American presidents, people found answers
28 percent faster with a search of images rather than of text. He said
that because Bing used more imagery than other search engines, it
attracted more children. Microsoft says Bing’s audience of 2- to
17-year-olds has grown 76 percent since May. “My daughter who’s 5, her
typing skills aren’t great, but she can browse images of various dog
breeds through visual search,” Mr. Weitz said.</p>
<p>In May, Google introduced Wonder Wheel, a graphical search tool
aimed at making browsing easier. (To find it, click on “show options”
on a page of search results; it appears halfway down the left column.)
For a search on “apple,” the wheel shows prongs pointing to “apple
fruit” or “apple store locator” in the left panel. </p>
<p>Children also tend to want to ask questions like “Who is the
president?” rather than type in a keyword. Scott Kim, chief technology
officer at Ask.com, said that because as many as a third of search
queries were entered as questions (up to 43 percent on Ask Kids, a
variant designed for children), it had enlarged search boxes on both
sites by almost 30 percent. </p>
<p>In September, Google also increased the length of its search box and
the size of its font for related searches. Google said the change was
meant to enhance ease of use for everyone. </p>
<p>Future trends in search may also be helpful to children. The move
toward voice-activated search like the Google voice search on iPhones
and Android phones and audio and video search will prove beneficial to
children with limited abilities, experts say. </p>
<p> Benjamin Feshbach, who’s now considered a power searcher, has his own ideas. </p>
<p>“I think there should be a program where Google asks kids questions
about what they’re searching for,” he said, “like a Google robot.” </p>





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    <entry>
        <title>Calvin and Hobbes: The tiger strikes! </title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SlowMovement/~3/vthrteZMwO8/calvin-and-hobbes-the-tiger-strikes-.html" />
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        <published>2009-12-27T07:15:43-08:00</published>
        <updated>2009-12-27T07:15:43-08:00</updated>
        <summary>Heh :) ===</summary>
        <author>
            <name>Foodie</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Fun" />
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<div xmlns="http://www.w3.org/1999/xhtml"><p><span style="text-decoration: none;">Heh :)</span></p><p>===</p><p><a href="http://chutzpah.typepad.com/.a/6a00e55180ed5c883401287684fa64970c-pi" style="display: inline;"><img alt="Ch091227" border="0" class="asset asset-image at-xid-6a00e55180ed5c883401287684fa64970c image-full " src="http://chutzpah.typepad.com/.a/6a00e55180ed5c883401287684fa64970c-800wi" title="Ch091227" /></a> <br /> <br /><span style="text-decoration: none;" /></p></div>
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    <entry>
        <title>FT: The joy of excess (The Infinity of Lists by Umberto Eco)</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SlowMovement/~3/y6HtFeZooho/ft-the-joy-of-excess-the-infinity-of-lists-by-umberto-eco.html" />
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        <published>2009-12-25T20:12:29-08:00</published>
        <updated>2009-12-25T20:12:29-08:00</updated>
        <summary>The joy of excess Review by Simon Schama Published: December 23 2009 03:59 | Last updated: December 23 2009 03:59 The Infinity of Lists: From Homer to James Joyce By Umberto Eco Quercus £35, 408 pages FT Bookshop price: £28...</summary>
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            <name>Foodie</name>
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<div xmlns="http://www.w3.org/1999/xhtml"><div class="ft-story-header"><h2>The joy of excess</h2><p>Review by Simon Schama
</p><p>Published: December 23 2009 03:59 | Last updated: December 23 2009 03:59</p></div><div class="ft-story-body"><script language="javascript" type="text/javascript">
function floatContent(){var paraNum = "4"
paraNum = paraNum - 1;var tb = document.getElementById('floating-con');var nl = document.getElementById('floating-target');if(tb.getElementsByTagName("div").length&gt; 0){if (nl.getElementsByTagName("p").length&gt;= paraNum){nl.insertBefore(tb,nl.getElementsByTagName("p")[paraNum]);}else {if (nl.getElementsByTagName("p").length == 3){nl.insertBefore(tb,nl.getElementsByTagName("p")[2]);}else {nl.insertBefore(tb,nl.getElementsByTagName("p")[0]);}}}}</script><div class="clearfix" id="floating-target"><p><img align="right" alt="Book cover of the The Infinity of Lists: From Homer to James Joyce by Umberto Eco" height="263" src="http://media.ft.com/cms/0f408380-ee9c-11de-944c-00144feab49a.jpg" style="margin: 0px 0px 0px 9px;" width="200" /><span class="bodystrong">The Infinity of Lists: From Homer to James Joyce</span><br />By Umberto Eco<br /><em>Quercus £35, 408 pages</em><br /><a class="bodystrong" href="http://www.ft.com/businesslife/bookshop" target="_blank" title="www.ft.com">FT Bookshop</a> price: £28</p><p>You
know how you’re going to be feeling post-turkey, don’t you? Listless.
So, in the spirit of going through satiety and out the other side, why
not reach for Umberto Eco’s <em>The Infinity of Lists</em>, the Thinking
Person’s literary equivalent to the Christmas pud: chockful of goodies,
dense, dark and (mostly) delicious, studded with obscure, spicy
ingredients and likely to make you feel a touch groggy – soaked as it
is in heady erudition. </p><p>The book is a delight. Let me count
(some of) the ways: profuse, plethoric, prolix, plentiful, playful,
populous, picaresque, picturesque; copious, cornucopian, congested,
clotted; incontinent, infested, infectious; omnivorous, orgiastic, odd;
abundant, redundant; multifarious, multitudinous; glutted, gargantuan,
inclusive, elusive, and ... exhaustive. But, at times, it can also be
exasperating, indulgent, erratic, incoherent, wayward, whimsical,
(occasionally) inaccurate and even, at times, incurious. If its
pleasures easily overwhelm its irritants, that’s because the book has
the charm of extreme greed. </p><p><em id="U2601120754797n0E">The Infinity of Lists</em>
began as one of a series of curatorial collaborations between the
Louvre and various writers. This inspired series of shows has produced
its share of genuinely memorable illuminations – Jacques Derrida’s
exhibition on blindness, for example, and Peter Greenaway’s on dreams
of flight. The appeal of the book lies as much in its beautiful array
of pictures as in Eco’s choice of exemplary texts. One staggers
drunkenly through its 400-odd pages, from Hesiod’s endless recitation
of the progeny of the gods – “Doto, Proto, Pherusa and Dynamene ...
Potontopore, Leagore, Euagore and Laomeda” (a boon for all you pregnant
parents out there who don’t want to call your baby Jason or Tracy) – to
Huysmans’ equally relentless description of the gems with which he
encrusted the shell of his pet tortoise: “the chrysoberyls of asparagus
green, the chrysolites of leek green, the olivines of olive green”
(well they would be, wouldn’t they?).</p><p>Although gorgeously
reproduced, the images don’t always hit it off in happy consonance with
the texts. The painting by 16th-century Dutch artist Pieter Aertsen,
included to exemplify “the visual list” and described as an “omnium
gatherum of emblems of transience”, is, in fact, a Christ in the house
of Martha and Mary – an altogether different proposition. The painting
set beside the novel <em>Ninety-Three</em>, Victor Hugo’s fabulously
deranged tour through the National Convention, isn’t in fact an image
of that militantly republican body but Jacques-Louis David’s “Tennis
Court Oath” from the Estates General of 1789 (dated, somewhat
desperately, as “18th century”). The iconographic difference isn’t
trivial. David’s is a myth of orchestrated social harmony; Hugo’s
Convention a theatre of hatred. </p><p>Many of the images represent
congestion rather than enumeration, in the manner of a visual
catalogue, and are repetitious rather than encyclopaedic in their
crowded detail. Andy Warhol’s Campbell’s soup cans and Damien Hirst’s
shelves of cigarette butts constitute a series rather than a catalogue,
even though each of the items differ slightly from each other. It’s a
rhythmic thing: maximalist richness against minimalist inflection,
Stravinsky against Philip Glass. </p><p>Anyone familiar with Eco’s
brimming novels knows all about his obsession with the cumulative power
of enumeration. In the teasingly brief essays that interleave his
chosen texts and images, he identifies the addiction to lists that even
the most austerely organised have (and don’t count me among them) as a
hunger for the infinite; hence the uncharacteristically ungainly
English title of his book. (The original Italian title, <em id="U2601120754797VQC">La Vertigine della Lista</em> – The Vertigo of Lists – has a more authentically Ecovian ring to it.) </p><p>He
compares the urge to list, and revel in the detail within, to the
sensation of locating oneself beneath the numberless stars, an
experience simultaneously intoxicating and sobering. But does the
hunger for the boundless – a multiplicity that extends indefinitely
beyond the frame of vision, a page or a painting – provoke us to rush
off and count birds, beasts and blessings? </p><p>It seems to me that
the two impulses that lead us to make, and dwell within, lists are at
odds with each other. One is the “reality effect” of massively
agglomerated detail: the illusion of panoramic omniscience augmented by
thick texture. For example, when historian Fernand Braudel guides us
minutely through the shift of tides, the perils of each riparian bay
and estuary in his study of the Mediterranean, we travel over the
surface of the 16th-century sea in a way inaccessible from a more
stringently analytical description.</p><p>But the other impulse, much
exercised by Renaissance encyclopaedists in picture and in text, is
mystical: a revelation from broad sampling. So a trip through the
welter of detail (say an eclectically stocked botanical garden or a
menagerie) might yield an epiphany of cosmic “Wow”: the harmonic
connection ties the discrepancies of the world together with a single
ribbon of meaning. OK, this may not happen when you peruse a bulb
catalogue, or the Yellow Pages, or the Top Hundred vampire movies, but
don’t say that I – or Plato – didn’t warn you if it does. </p><p>In
the meantime, especially in these lean times, why not just lie back and
wallow in Eco’s bath of superabundance, and enjoy what he calls the
motiveless “poetics”, by which he means, he eventually confesses, the
pure joy of aimless excess. After all, how can you not be thankful for
a book that supplies both a complete list of the names of angels –
including, naturally, Iachoroz, Onomataht and Xanoryz – and Rabelais’
comprehensive guide to the wherewithal for wiping one’s bum? But be
warned, Yuletiders, geese are involved. </p><p><em>Simon Schama is an FT contributing editor</em></p></div></div><p><a href="http://www.ft.com/servicestools/help/copyright">Copyright</a> The Financial Times Limited 2009 </p></div>
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    <entry>
        <title>FT: Human beings or human resources?</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SlowMovement/~3/jgNWgkEb1Ls/ft-human-beings-or-human-resources.html" />
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        <id>tag:typepad.com,2003:post-6a00e55180ed5c883401287680c171970c</id>
        <published>2009-12-25T20:05:18-08:00</published>
        <updated>2009-12-25T20:05:18-08:00</updated>
        <summary>Human beings or human resources? By Harry Eyres Published: December 23 2009 23:11 | Last updated: December 23 2009 23:11 Recently, my partner Ching Ling got an iPhone. It is an amazing piece of engineering, so sleek and clever and...</summary>
        <author>
            <name>Foodie</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Current Affairs" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Harry Eyres" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Media" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Opinion" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Politics" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Web/Tech" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://chutzpah.typepad.com/slow_movement/">
<div xmlns="http://www.w3.org/1999/xhtml"><div class="ft-story-header"><h2>Human beings or human resources?</h2><p>By Harry Eyres
</p><p>Published: December 23 2009 23:11 | Last updated: December 23 2009 23:11</p></div><div class="ft-story-body"><script language="javascript" type="text/javascript">
function floatContent(){var paraNum = "3"
paraNum = paraNum - 1;var tb = document.getElementById('floating-con');var nl = document.getElementById('floating-target');if(tb.getElementsByTagName("div").length&gt; 0){if (nl.getElementsByTagName("p").length&gt;= paraNum){nl.insertBefore(tb,nl.getElementsByTagName("p")[paraNum]);}else {if (nl.getElementsByTagName("p").length == 3){nl.insertBefore(tb,nl.getElementsByTagName("p")[2]);}else {nl.insertBefore(tb,nl.getElementsByTagName("p")[0]);}}}}</script><div class="clearfix" id="floating-target"><p>Recently,
my partner Ching Ling got an iPhone. It is an amazing piece of
engineering, so sleek and clever and attractive to handle that you
could hardly fail to fall for it. A poet friend who, a while ago,
penned a magnificent invective against mobile phones, comparing them to
sex aids, would have to revise his lines. This thing is more like a
cat: you stroke it and it purrs. Not always a well-behaved cat; plugged
in for recharging, it woke us up in the middle of the night bleeping
loudly. I have no idea what it wanted.</p><p>Essentially, though, it is
a toy. Once you acquire an iPhone, you can’t stop playing with it. But
the phone is also playing with you. It is making money out of you,
cajoling you into signing up for all sorts of unnecessary applications.
Watching me playing with it, Ching Ling observed that I had reverted to
the age of five; shortly after she revised that to three.</p><p>The
iPhone represents the power and attraction of the new – of
technological innovation, promising social benefits but driven by
commercial interests that do not uphold the principle St Paul
enunciated in his first letter to the Corinthians: “When I was a child
... I thought as a child; but when I became a man, I put away childish
things”. I really don’t know whether an iPhone will help me to live
better; I rather suspect not. I have no idea whether mobile phones in
general have added to the sum of human well-being. We seemed to get on
quite well without them; I have a feeling they have made it harder for
people to be on their own.</p><p>For a long time now the power of the
new has trumped the power of the old. But almost a year ago, when
President Barack Obama gave his inaugural address, I noted a
sea-change. In the most stirring piece of political oratory delivered
for decades, Obama made a distinction between new challenges and
instruments and old values, including “tolerance and curiosity, loyalty
and patriotism”. Later in the speech he harked back to one of the
battles that gave birth to the US. It seemed the old was making a
comeback, and in the UK that coincided with a sense of hollowness and
decrepitude in the political project that has dominated the late 1990s
and the 2000s, New Labour.</p><p>One old thing Obama did not so much
talk about as represent was the power of the word. The word is probably
the ultimate old thing that went out of fashion: words became “mere
rhetoric”, windy nothingnesses set against the hard truths told by
numbers. But Obama did not offer rhetoric so much as oratory, and many
commented on the debt his speeches owed to classical models. Something
rather strange and fascinating was going on: a youthful president, of
African-American ancestry, was speaking not in bullet points but in the
style of Cicero.</p><p>My gripe with Obama’s old things is that they
are not old enough. He may speak in the style of Cicero but his values
are drawn from the Enlightenment. Of course that makes sense, because
America is a product of the Enlightenment. The Enlightenment values
Obama praises, such as tolerance and curiosity, are both admirable and
essential – especially so in the context of insurgent bigotry. But they
are not sufficient.</p><p>Sixty-five years ago, in <em>The Dialectic of Enlightenment</em>,
Theodor Adorno and Max Horkheimer had a nightmare. The Enlightenment,
instead of liberating mankind, had bound it in chains. “The wholly
enlightened earth is radiant with calamity ... What human beings seek
to learn from nature is how to enslave both it and human beings.”</p><p>You
don’t have to go quite as far as the two dour Frankfurt philosophers to
see that the Enlightenment project of raising human reason to god-like
power has had disturbing results. These can be seen both in the state
of nature, reduced and damaged possibly beyond repair, and of human
beings, retooled as “human resources” – that is, means to be exploited
rather than ends in themselves.</p><p>I think we need to go back beyond
the time of the Enlightenment and the birth of the US to rediscover the
values that give god-like dignity (what Plato called the “divine
something”) to human beings and restore the non-instrumental beauty of
the natural world. One place to start would be the beautifully
redesigned Medieval and Renaissance galleries at London’s Victoria and
Albert Museum. And within those galleries you might pause in front of
the Symmachi panel, an exquisite late Roman ivory carving showing a
young woman performing a pagan rite at an outdoor altar. Under the
shade of a spreading oak an offering is being made, and thanks are
being given. We don’t know exactly of what, for what, but we can
imagine it has something to do with sky and earth, and the sustaining
of life.</p><p><a class="bodystrong" href="mailto:harry.eyres@ft.com" target="_blank">harry.eyres@ft.com</a><br /><em>More columns at </em><a class="bodystrong" href="http://www.ft.com/eyres" target="_blank">www.ft.com/eyres</a></p></div></div><a href="http://www.ft.com/servicestools/help/copyright">Copyright</a> The Financial Times Limited 2009.</div>
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    <entry>
        <title>FT: Lunch with the FT - Tristram Stuart</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SlowMovement/~3/DX5fZfV-Uzk/ft-lunch-with-the-ft-tristram-stuart.html" />
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        <published>2009-12-25T19:55:18-08:00</published>
        <updated>2009-12-25T19:55:18-08:00</updated>
        <summary>Lunch with the FT: Tristram Stuart By William Leith Published: December 23 2009 23:11 | Last updated: December 23 2009 23:11 I’m waiting for Tristram Stuart in Wahaca, a noisy Mexican restaurant in Covent Garden, in the middle of London....</summary>
        <author>
            <name>Foodie</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Food and Drink" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Opinion" />
        
        
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<div xmlns="http://www.w3.org/1999/xhtml"><div class="ft-story-header"><h2>Lunch with the FT: Tristram Stuart</h2><p>By William Leith</p><p>Published: December 23 2009 23:11 | Last updated: December 23 2009 23:11</p></div><div class="ft-story-body"><script language="javascript" type="text/javascript">
function floatContent(){var paraNum = "3"
paraNum = paraNum - 1;var tb = document.getElementById('floating-con');var nl = document.getElementById('floating-target');if(tb.getElementsByTagName("div").length&gt; 0){if (nl.getElementsByTagName("p").length&gt;= paraNum){nl.insertBefore(tb,nl.getElementsByTagName("p")[paraNum]);}else {if (nl.getElementsByTagName("p").length == 3){nl.insertBefore(tb,nl.getElementsByTagName("p")[2]);}else {nl.insertBefore(tb,nl.getElementsByTagName("p")[0]);}}}}</script><div class="clearfix" id="floating-target"><p><img align="right" alt="Tristram Stuart" height="403" src="http://media.ft.com/cms/715f89f6-ee94-11de-944c-00144feab49a.jpg" style="margin: 0px 0px 9px 9px;" width="270" />I’m
waiting for Tristram Stuart in Wahaca, a noisy Mexican restaurant in
Covent Garden, in the middle of London. Stuart, a campaigner and
author, is well-known for two things. The first is that he’s a freegan
– he regularly takes food from bins outside supermarkets, and eats it.
The other is that he has, in conjunction with charities including
Action Aid and Save the Children, just staged an event in Trafalgar
Square called “Feeding the 5,000”, where people ate food that would
otherwise have gone to waste. Stuart, whose book <em>Waste: Uncovering the Global Food Scandal</em>
was shortlisted for this year’s FT’s Business Book of the Year Award,
is an authority on food wastage – a natural genius of frugality. </p><p>Still,
he’s not a genius of punctuality. But never mind. I sit alone at my
table in Wahaca, which is the phonetic spelling of Oaxaca, an area of
Mexico with a diverse cuisine. I’m in a huge, rambling basement full of
loud Christmas lunchers, many wearing bright paper hats. The season of
excess, I can see, is picking up speed. The menu is big – a flapping
sheet of paper that looks like satellite TV listings. Masses of choice.
Tender, marinated this and that, with a wide variety of salsa. Beef,
chicken, fish, chorizo. I order a dark beer and an aged tequila, which
is described as being “like a malt whisky”. It’s surprisingly delicate,
and comes in a playfully chunky little glass.</p><div id="floating-con"><div class="nav-collection clearfix"><h3 class="section"><span>EDITOR’S CHOICE</span></h3><div class="clearfix"><h4 xmlns:si="http://site-intelligence.com/dummy"><a href="http://www.ft.com/comment/columnists/lunchwiththeft">More from Lunch with the FT</a><span class="pub-date"> - Jun-12</span></h4></div></div></div><p>When
he arrives, Stuart, 32, looks exactly as you’d expect – a tall,
handsome, unshaven saviour of the homeless and the hungry. But he also
looks like a man who would not be afraid to rummage for food in
supermarket dustbins. In fact, he has compiled a detailed chart on the
subject, setting waste statistics against gross takings. Later, he will
tell me that one of the things he has found most satisfying is
compiling lists and charts of statistics concerning food waste. He may
know more about the subject than any man on earth.</p><p>He takes off
his duffel coat with its big toggles. Underneath he is wearing a white
collarless shirt and a grey jumper. It’s the day after the Trafalgar
Square event. He is exhausted but full of adrenalin. He picks up the
menu. “The thing I like about this menu”, he says, “is that it doesn’t
make a song and dance about being sustainable, but it takes it for
granted. I’m not saying everything is perfect. But you can tell there’s
an effort being made to source things in a sustainable way. It doesn’t
say at the top a big thing about sustainable fishing. And it doesn’t
say anything at all about the effort being made to recycle food waste.
It’s just done. And that’s what you want – for these things almost to
be taken for granted.” The chef at Wahaca is Thomasina Miers, who
performed a cooking demonstration at Stuart’s Trafalgar Square event.</p><p>The
waiter appears. This is one of those places where the waiter does a lot
of smiling and explaining of the complexities of the menu. You can
share things, or not; or have lots of little things, or a couple of big
things. The plates are a funny shape, like little trays. There are
sauces. “This one is mild citrus. This is smoky. And this is evil –
believe me.”</p><p>Then he says to Stuart: “I think I saw you on the TV.”</p><p>“Yes,”
Stuart says, “you know what happened yesterday? We fed 5,000 people for
free in Trafalgar Square. We served 3,200 curries, three tons of free
groceries, and I think half a ton of smoothies.” The figures are, he
explains, estimated, partly by counting unused plates. Later, he
revises the number of curries upwards to 3,500.</p><p>We look again at
the menu. Stuart says, “Pollock, of course, is relatively sustainable.”
I order the pollock. Stuart orders a burrito of seasonal vegetables
with avocado salsa. His first book, <em>The Bloodless Revolution</em>
(2006), was a history of vegetarianism, although he is not one himself.
He lives on a farm in Sussex and shoots and eats squirrels. He also
keeps pigs. He boils their heads, to eke out every bit of goodness. In
fact, he is passionate about pigs, to the extent of dedicating <em>Waste</em> to his first sow – Gudrun.</p><p>“Do you mind sharing drinks?” he asks.</p><p>“Uh, no.”</p><p>“Well, let’s order an almond one and a hibiscus one.” He also orders a coffee with milk on the side. I order a double espresso.</p><p>Raising
his voice to be heard above the festive atmosphere in the restaurant,
Stuart tells me about the Trafalgar Square event. “We brought enough
food to feed 5,000 people, and all that food would otherwise have been
wasted. I spend most of my time making arguments and explanations for
why it matters that we waste food, and what we can do about it. And
yesterday I didn’t need to say anything. The food was there. People
were queueing up and taking away bagfuls of free groceries. And when
they got to the front of the line – it’s just a joyous sight – people
were saying, ‘What’s wrong with this? Why was this going to be wasted?’
I didn’t need to say any more. <em id="U2601143324323iVB">Exactly</em>.”</p><p>I
say I heard people talking about it on the radio. They loved the food –
and the idea. “Did they? Did they? Brilliant! I watched it unfold. I
was overwhelmed. The thing that I completely failed to anticipate was
... the magic. I couldn’t see the end of the queue. They were queueing
right around Trafalgar Square. In the snow. They would get to the end
of the queue, and get this plate of delicious curry, and bread. Their
faces just changed colour.”</p><p>We discuss <em>Waste</em>, which is
shocking, and also quite straightforward. In the book he explains,
using figures extrapolated from a “protracted examination” of 2,000
household bins by the Waste and Resources Action Programme, how we
produce too much food. We chuck a lot of it away uneaten. The bread and
grain products we throw away in this country every year would help 26m
people to avoid starvation – we dump 2.6bn slices of bread every year.
And also 484m unopened yoghurts. And 1.6bn apples. In all, we throw
away more than 30 per cent of the food we buy. </p><p>Why? Because, as Stuart points out in <em>Waste</em>,
human beings have always loved excess. “Surplus has been the foundation
for human success for 10,000 years.” A tribe with too much food
increases in size, and also in strength. Human beings have always
believed that having too much is better than the frightening
alternative of not having enough. </p><p>This also seems true of
today’s food economy. Stuart says, “Let’s completely hypothetically say
you have an article of food, cost price 50p, retail price £1. It
becomes financially much more attractive to overstock, and lose the
cost price, than understock and lose...”</p><p>“The sale?”</p><p>“Yes.
The sale. Now, that’s a tightrope that any supplier of any product
would have to tread. Something that is less excusable is when they
overstock beyond the requirement to avoid the risk of missing out on
sales. In other words, they fill the shelves in order to create the
image of abundance. Because that is what customers expect. They’ve been
led to expect this. In fact, it’s a recent phenomenon. Bare shelves in
supermarkets were a common sight in the 1980s. But now, food is not
being put on a shelf just to feed people but to create a display...”</p><p>I nod.</p><p>“...a display of cornucopian abundance. Um, I’m just wondering whether that was a tautology. I think it probably was.”</p><p>Our
food arrives. The pollock is wrapped in tinfoil, and comes with spicy
vegetables – peppers and onions. Pollock is a dense white-fleshed fish,
rather like cod, but not as over-fished. Stuart has written about the
vast amount of waste perpetrated by the global fishing industry. In
trying to catch fish that are attractive to wholesalers, trawlers must
catch vast numbers of fish that are not so attractive, but which die
anyway, and are then thrown back unused. </p><p>Stuart is getting
stuck into his food. “I’m a big fan of street food,” he says. “And
that’s what this is. I like that – what’s the word? – colloquial food
culture. Whenever I go to any part of the world, one of my windows on
to the culture is to just go out and eat whatever is put forward by
whoever is on the street. And to completely disregard the warnings of
getting hepatitis in Kazakhstan from eating horse tripe stuffed with
horse meat in railway stations made by locals in their own kitchens and
brought out when they know the train from Moscow is about to go
through...”</p><p>Stuart grew up in Sussex, in the Ashdown Forest.
There were rocky times in his family life – his parents got divorced,
and his father, Simon, was ill for a time with kidney disease. There
were two older brothers. For a time, when his father was ill, Stuart
went to boarding school in Sevenoaks, which he didn’t like. Or at
least, when I ask him if he liked it, he remains silent, and then says
something like it was good to get home, back to the Ashdown Forest.</p><p>For
a time, when he was in his teens, he lived with his father. “The heyday
was when I lived with my dad. It was just him and me. And I bought
pigs. I bought Gudrun.” Keeping pigs taught Stuart about food waste. He
collected canteen scraps from his school, and soon joined a network of
farmers and shopkeepers who would give him potatoes and cauliflower
leaves and tomatoes for his pigs. The pigs “had lovely, long
bacon-backs” – the meat, he says, was great. When the pigs ate
tomatoes, the seeds would pass through them, and Stuart got a field
full of tomato plants. Then he made chutney. </p><p>“I had my pigs and
my father had this fantastic vegetable garden and I got chickens,” says
Stuart. “We were trying to be organic and self-sufficient. Not in a
self-conscious way. It was just a wonderful, wonderful time.” Stuart’s
father had been a progressive schoolteacher. “When he came into the
classroom, the first thing he would do was tell all the children to
rearrange the desks into a circle.”</p><p>When Stuart left school, he
went to work on a farm in rural France. “They were some of the last
true peasants – a real inspiration to me,” he says. Next, he read
English literature at Trinity Hall, Cambridge, where he met Alice
Albinia, whom he married in 2001. The moment he finished his finals, he
dashed over to Kosovo “to do some humanitarian aid”. Then he joined
Alice in India, where she was working for the Centre for Science and
Environment. He worked there, too.</p><p>The burritos are pleasantly
bland – the flatbread exterior soft and doughy. I wonder if I should
try the sauce the waiter described as “evil” but decide against it.
Stuart and Alice, who is also an author, have moved back to the Ashdown
Forest. They have pigs, chickens, “and bees, which I’ve always wanted”.
I ask him whether they plan on having any children. He ponders the
question, eventually saying, “I think there’s a strong case,
environmentally, for delayed reproduction.”</p><p>We swap drinks. I’ve
had the almond one. Now I sip the hibiscus one, which is like Ribena
but not so sweet. We talk global food production. About too much
fertiliser being put into the soil, to increase yields. About forests
being chopped down, to make way for fields of soya beans, so that we
can feed cattle, so that we can eat beef. The fact that beef cattle are
raised on maize and soya, says Stuart, “turns the entire rationale of
the domestication of animals on its head. When humans first
domesticated animals, it was to increase the net food supply – because
domesticated animals were able to convert otherwise unusable resources
into...”</p><p>“Calories?”</p><p>“Yes, calories. But also into other
products. Like traction – pulling ploughs – milk, meat ... and heating!
In northern climates, you kept your animals indoors. They were
radiators. No, seriously! Those peasants in France that I lived with –
you had your cow in your living room, literally with their heads
sticking in your living room. No way were you going to allow all that
wonderful heat to...”</p><p>The waiter appears again. Do I want
anything else? I look at the menu for a while. My mind goes blank.
Stuart says he’s full. But why don’t I have something? I point to a
dish. It turns out to be beef tostada – cold, shredded beef on small
tortillas, which are like crackers. A ball of cold beef on a cracker.
Not bad, actually.</p><p>And as we eat, we talk waste, and more waste.
Quite simply, the western world is producing too much food. We don’t
understand how expensive this might eventually become. The soil will
wear out. Or else we’ll chop all the trees down. Or else we’ll deplete
the fish stocks. These things will happen, if we don’t change our ways.
There’s a lot we can do. Write shopping lists to plan meals. Buy less.
Use leftovers. Don’t peel vegetables. Eat less meat...
</p><p>He looks at his phone. He is running behind schedule again.
“It’s 2.40! My wife has been waiting for me outside! That’s fine. I was
late. But I should at least tell her I’m here.” He talks on the phone
for a minute. Then he puts on his duffel coat with the big toggles, and
shakes my hand.
</p><p>.......................</p><p><span class="bodystrong">Wahaca</span><br />66 Chandos Place<br />London WC2</p><p>Beer x 2 <span class="bodystrong">£7.60</span><br />DJ Anejo (tequila) x 1 <span class="bodystrong">£4.50</span><br />Double espresso x 3 <span class="bodystrong">£5.25</span><br />Hibiscus Agua drink x 1 <span class="bodystrong">£1.30</span><br />Horchata almond drink x 1 <span class="bodystrong">£1.30</span><br />Vegetable burrito x 1 <span class="bodystrong">£6.00</span><br />Pollock x 1 <span class="bodystrong">£9.95</span><br />Beef tostada x 1 <span class="bodystrong">£3.85</span></p><p><span class="bodystrong">Total £39.75</span></p><p>.........................................................................................</p><p><span class="bodystrong">Feeding the 5,000: ‘Food waste seems so irrational’</span></p><p><img align="left" alt="Sherif Moursy" height="55" src="http://media.ft.com/cms/61f9a9b2-ee97-11de-944c-00144feab49a.jpg" style="margin: 0px 9px 9px 0px;" width="55" /><span class="bodystrong">Sherif Moursy</span><br />Hotel worker, London (originally from Egypt)</p><p>“We
waste so much food where I work. Probably half is thrown away. It
should be given to charity, because this amount of waste is unethical.
I will definitely try to change my lifestyle now.”</p><p><img align="left" alt="Bill Souster" height="55" src="http://media.ft.com/cms/64decc52-ee97-11de-944c-00144feab49a.jpg" style="margin: 0px 9px 9px 0px;" width="55" /><span class="bodystrong">Bill Souster</span><br />Unemployed actuary, London</p><p>“My
parents brought me up never to waste food, so I detest waste and try
not to throw anything away. I’m unemployed at the moment so I have
plenty of spare time for a free lunch.”</p><p><img align="left" alt="Hannah Spens-Black" height="55" src="http://media.ft.com/cms/66eaa3f4-ee97-11de-944c-00144feab49a.jpg" style="margin: 0px 9px 9px 0px;" width="55" /><span class="bodystrong">Hannah Spens-Black</span><br />Theatre producer, Somerset</p><p>“I’m
from the country so I’m used to wonky vegetables, and I’m sure the food
will taste exactly the same as from the supermarkets. Food waste seems
so irrational, so this event is an awesome idea.”</p><p><img align="left" alt="Gordon Brown" height="55" src="http://media.ft.com/cms/68a1b1c4-ee97-11de-944c-00144feab49a.jpg" style="margin: 0px 9px 9px 0px;" width="55" /><span class="bodystrong">Gordon Brown</span><br />Retired, London</p><p>“Consumers
have been pre-conditioned to expect their food to look perfect. If we
adjusted our tastes, [supermarkets] like Tesco would flex their muscles
a bit more to respond to the problem of food waste.”</p><p><img align="left" alt="Kiraz Aslan" height="55" src="http://media.ft.com/cms/6a60d530-ee97-11de-944c-00144feab49a.jpg" style="margin: 0px 9px 0px 0px;" width="55" /><span class="bodystrong">Kiraz Aslan</span><br />Volunteer at Feed the 5,000, student, London</p><p>“I decided to volunteer today. I’m hoping it will encourage people to change the way they think about food.”</p><p><span class="bodystrong"><em>Sonia Krylova</em></span></p></div></div><a href="http://www.ft.com/servicestools/help/copyright">Copyright</a> The Financial Times Limited 2009.</div>
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    <entry>
        <title>Forbes: Snack Attack</title>
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        <published>2009-12-25T19:21:05-08:00</published>
        <updated>2009-12-25T19:21:05-08:00</updated>
        <summary>Entrepreneurs Snack Attack Christopher Steiner, 12.14.09 In 1993 Mandeep Arora rode shotgun on a vending delivery route. Even at age 13 he could see it made little sense: tromping up several flights of stairs with boxes of Snickers and Cheez-Its...</summary>
        <author>
            <name>Foodie</name>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Business" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Entrepreneurship" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Innovation" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Web/Tech" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://chutzpah.typepad.com/slow_movement/">
<div xmlns="http://www.w3.org/1999/xhtml"><br /><img alt="Forbes.com" border="0" height="46" src="http://images.forbes.com/media/assets/forbes_logo_blue.gif" width="142" /><br /><br /><br /><span class="artsectiontitle">Entrepreneurs</span><br /><span class="mainarttitle"><strong>Snack Attack</strong></span><br /><span class="mainartauthor">Christopher Steiner, </span><span class="mainartdate">12.14.09</span>
<p><font xmlns:lxslt="http://xml.apache.org/xslt" style="TEXT-TRANSFORM: uppercase; FLOAT: left" /><a href="http://chutzpah.typepad.com/.a/6a00e55180ed5c88340120a77dd3ad970b-pi" style="DISPLAY: inline"><img alt="1214_p062-cantaloupe_398x300" border="0" class="asset asset-image at-xid-6a00e55180ed5c88340120a77dd3ad970b " src="http://chutzpah.typepad.com/.a/6a00e55180ed5c88340120a77dd3ad970b-800wi" title="1214_p062-cantaloupe_398x300" /></a> <br /></p>
<p>In 1993 Mandeep Arora rode shotgun on a vending delivery route. Even at age 13 he could see it made little sense: tromping up several flights of stairs with boxes of Snickers and Cheez-Its only to find machines still packed. Yet that's exactly what operators of vending networks expected their drivers to do. "It seemed like a huge waste of time," he recalls.</p>
<p>Those days may be over thanks to computer-monitoring hardware devised by Arora, now 29, and college pal Anant Agrawal. Their company, Cantaloupe Systems, launched in Berkeley, California in 2002, makes a 12-square-inch box that sits within a vending machine, captures all the transactions and transmits the data over cellular networks and the Web to Cantaloupe's servers.</p>
<p>The boxes also trigger e-mail and text alarms when machines sell out of an item. Result: less manpower and lower fuel costs. Not only can drivers skip machines that are fully stocked, but they also save time by prepacking their cartons with exactly what each one needs--allowing them to replenish 180 machines a week, versus 100 the old-fashioned way.</p>
<p>Cantaloupe's system costs $300 per machine, plus a monthly $6 service fee. The domestic vending market is huge, with 6 million machines (only 150,000 of which can't get a cell signal). Cantaloupe is in only 35,000 thus far, enough to pull in an expected $8.5 million in revenue this year, up from $2.5 million in 2008; the company has posted positive operating earnings (profit before interest, taxes, depreciation and amortization) since July. While the economy continues to shed jobs, Cantaloupe is looking for software engineers, account managers, field technicians and a technical writer.</p>
<p>Streamlining the vending process is an old idea. Two obstacles: clunky software and expensive, unreliable hardware. Arora and Agrawal started poking around, but the better systems on the market ran to $1,000 a machine. Then came cloud computing--programs managed on servers and distributed cheaply over the Internet. "We got lucky," says Agrawal. "Cloud computing and cellular networks were being stressed when we were in school."</p>
<p>Mark Stein, president of Mark Vend in Chicago, has installed Cantaloupe's hardware in 700 of his 1,700 machines, spread over a 50-mile radius. Over the course of the 12-month rollout Stein's overhead has dropped 15%. He hopes to have the boxes in all of his machines within the next two years. Says Stein: "Knowing exactly what you need is a lot better than guessing, which is what we used to do."</p>
<p>Arora and Agrawal met as undergrads at UCLA. Arora, whose parents ran a vending supply business in San Leandro, California, studied computer science, Agrawal economics and electrical engineering. Both had an entrepreneurial itch. On a vacation tour through India in 2001 the pair batted around a dozen ideas for startups (including a device allowing people to climb up walls without ropes), though vending seemed to have the most potential.</p>
<p>The pair spent the next summer interviewing vending operators in California. In the fall Arora quit working on a graduate degree in computer science to work on Cantaloupe full-time. The partners pooled $100,000 in savings--Arora had bet well on tech stocks, while Agrawal had a stash from assembling computers in high school.</p>
<p>A year later Frito-Lay came knocking. The snackmaker was experimenting with branded machines carrying only its products and wanted to track sales to learn what machines and locations were most effective. As a trial Frito-Lay wanted to install 100 boxes at high schools and on college campuses, but Arora and Agrawal had built only one prototype.</p>
<p>"We had a $30,000 check on our doorstep, and we weren't really ready," recalls Arora, who promptly turned his 900-square-foot Los Angeles apartment into a makeshift factory, thick with <org>RadioShack<orgid idsrc="nyse" value="RSH" /></org> boxes, wire crimps, laptops, serial cables and soldering irons.</p>
<p>By the next summer Cantaloupe had set up shop at Arora's parents' house in Berkeley. Over the next 18 months the two cranked out 1,000 units by hand in the garage. The following year they landed $1 million in angel funding and in 2006 another $5 million from Global Environment Fund, a venture capital outfit in Chevy Chase, Maryland.</p>
<p>Capital was nice, but snagging orders and filling them still proved tough. "I hung up on them four or five times before I agreed to sit down and talk with them," recalls John Sowell, chief executive of North County Vending in Vista, California, which collects $60 million a year in nickels, dimes, quarters and bills from 17,000 machines in seven states. A big problem: Cantaloupe's early software interface made it hard to mine the sales data. Sowell bought 30 units in 2005 but balked at a larger rollout for another year. "It took about that long for them to really perfect this thing," he says. At last count Sowell had installed 5,000 boxes, eliminating 40% of his truck fleet on Cantaloupe-streamlined routes.</p>
<p>Efficiency isn't the only benefit of computer-controlled vending. Foiling crooks is another. Cantaloupe's hardware sends a message any time a vending machine door opens. When a signal came from one of Sowell's machines that wasn't scheduled for service, a manager in the area swung by and nabbed a former employee pillaging the machine.</p>
<p>Such transparency also helps vending operators land accounts with commercial landlords, schools and municipalities, which typically pocket 5% to 25% of the vending revenue generated on their premises. To secure that valuable real estate, unscrupulous vending operators will offer commissions up to 40%. They get away with it by underreporting sales, effectively lowering the rate. Cantaloupe solves that problem by giving landlords access to the data stream.</p>
<p>Barton Shaw, vice president of Atlanta Vending, knows all about the number fudging. Last year Shaw took over a building with several machines from a competitor who had been reporting sales of $17,000 a quarter; Atlanta tallied $30,000 in its first quarter with the same number of machines. Shaw has since put Cantaloupe's system into 800 of its 2,600 machines, and he hopes to be monitoring nearly the entire network by the end of next year. "It's a big advantage when we pitch people," he says.</p>
<p>Next year Arora and Agrawal plan to integrate credit card readers into their hardware, potentially allowing vendors to charge more for the same candy. "There's a psychological ceiling right now at one dollar," says Agrawal. If snackers don't have to fish for coins, the logic goes, charging more than a buck won't hurt sales much. (The same behavior plays out in New York City cabs, too.)</p>
<p>Meanwhile, competition is brewing. Vending machine manufacturer Crane Merchandising Systems is working on its own monitoring hardware, as is Mars Electronics, maker of dollar-bill changers. Both companies' systems should hit the market within two years. While Cantaloupe doesn't hold any patents on its technology, Arora and Agrawal aren't sweating--yet. "Competition is good. It shows we're on the right track," says Agrawal. "But we're several laps ahead of everyone else."</p></div>
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