Small Biz Triage

Greetings from Texas

Seth — Mon, 20 May 2013 22:30:18 +0000

In which the team rocks a convention booth, wears a cowboy hat in (debatable) style, and talks to a ridiculous amount of awesome people. This past week has been a lot like camping: Intense. Running on a steady diet of chips, cheese, and not enough sleep for example. Another example would be the American Diabetes [...]

Small Biz Commandment 7 – Rock Your Niche!

Seth — Tue, 14 May 2013 22:53:15 +0000

Alternate title: Just Rock! Listen, this one isn’t going to be a long tirade or anything. You know what you do best. Or maybe you just know what you’d like to do best. Whatever, just swoosh it, or whatever Nike always pays athletes to say. Likewise, you have a sense of when you’re wasting [...]

How do I color code my Google Spreadsheet?

nate — Tue, 14 May 2013 19:45:37 +0000

QUESTION I’ve build an availability calendar in Google Docs (Spreadsheet) and need to color-code it for easier scanning. How do I do that? ANSWER: We made a little video for you:

How do I organize my contacts in LinkedIn?

nate — Mon, 13 May 2013 19:33:24 +0000

QUESTION: I’ve gone to the Support section of LinkedIn looking for a way to separate my Contacts in to Categories (Recuitment, Architecture, BIM Etc.) but no luck. If you were to do this, how would you go about it ? And, how do I remove a contact ? ANSWER: LinkedIn is more of a contact builder / [...]

Do we learn anything from seeing how many people see a Facebook post?

Seth — Sun, 12 May 2013 19:31:21 +0000

ANSWER: The main metric I like to look at when evaluating post quality is not how many people saw it exactly, but rather how many times it was shared, either re-tweets, shares, or however Facebook calculates its “virality” metric. We want folks to share our posts for many reasons, not the least of which is [...]

Congrats Courtney

nate — Thu, 09 May 2013 16:52:17 +0000

On behalf of everyone at Small Biz Triage, we want to enthusiastically congratulate Courtney Holmes on her new position at Gigantic Planet. We are all very excited for you and are very confident you will succeed at a very high level. Although Courtney will be taking on this new position we are still very fortunate enough [...]

What the heck is a Marketing Roadmap?

Seth — Tue, 07 May 2013 22:38:46 +0000

Good question, Timmy. We get that question a lot, since we recommend the creation of a marketing roadmap to all our clients. First and foremost, a marketing roadmap is a living document that will tell you where your target audience is, what they’re already looking for, and the steps you should take to spread the [...]

Central Texas Here We Come!

Seth — Tue, 07 May 2013 17:07:00 +0000

The Small Biz Triage team is coming to Texas, and there are many reasons why you should be joining us. Are you a fan of Pizza? Or maybe a fan of beer? Well we have you covered! On Thursday, May 16th we will be hosting a workshop where pizza will be served. The workshop is [...]

The 8th Small Biz Commandment

nate — Wed, 01 May 2013 02:42:06 +0000

Another hard-earned lesson from one small biz owner to another. The 8th Commandment: LISTEN HARD. REMAIN RELEVANT. In my first year of business I pretended my way into a few Joomla Template customization projects. Hard work, I wasn’t very good at it, but my customers knew even less than I did so I figured it [...]

Altruism in Time and Space

Seth — Tue, 23 Apr 2013 00:00:27 +0000

I’m going to take a break from the Small Biz Commandments this week, since nobody wants to read ten weeks worth of those in a row. Instead, today I offer you one rule I learned a long time ago from the notoriously campy (or as I see it, excellent) sci-fi series, Doctor Who. Just Help. [...]