Small Business on the Web: Internet Marketing Podcast

Quick Tip - How To Change an Image into a Web Format

podcast@drivethru.us.com (Rick Breslin) — Fri, 26 Sep 2008 08:00:00 -0800

Do you need to change an image format? Maybe you need to convert a PNG to a GIF? Or, do you need an EPS file converted to a JPG? SnipShot.com is a very easy to use, web-based image editor that allow you to change image formats. We've put together this screencast video to help you with this process.

How Much Is Your Web Site Worth?

podcast@drivethru.us.com (Rick Breslin) — Tue, 24 Jun 2008 08:00:00 -0800

Do you know how much your web site is worth? Rick interviews Tom O'Keefe with Bizak - an online business network which computes the profitability and valuation of Internet startups and connects entrepreneurs with investors.

Google Paid Search Clicks Are Down - Why?

podcast@drivethru.us.com (Rick Breslin) — Tue, 26 Feb 2008 17:00:00 -0800

Three reasons why Google paid search advertising clicks were down in January 2008 from the previous month. Financial news organizations overreact, resulting in a Google stock price drop, but Rick has a much more optimistic outlook.

Web 2.0 for Small Business - Does it work?

podcast@drivethru.us.com (Rick Breslin) — Wed, 6 Feb 2008 12:02:00 -0800

You've heard Web 2.0 as an Internet marketing buzz term, but is it right for your small business? Rick and James discuss the features and practices of Web 2.0 and how it could apply to your online marketing efforts.

Quick Tip - Local Search Engine Marketing

podcast@drivethru.us.com (Rick Breslin) — Fri, 29 Jun 2007 17:01:00 -0800

Local search marketing is one of the best and easiest ways to get your website listed at the top of the major search engines such as Google, Yahoo, and Microsoft Live Search (without search engine optimization).

Quick Tip - Email Signatures to Promote Your Business

podcast@drivethru.us.com (Rick Breslin) — Tue, 19 Jun 2007 19:01:00 -0800

Do you have an email signature? If not, you are missing out on an easy and under-rated form of marketing your business online. Here are some tips and guidelines to promote your business with branded email signatures.

Client Profile - LowellRocks.com

podcast@drivethru.us.com (Rick Breslin) — Tue, 3 Apr 2007 18:01:00 -0800

Co-founders Randy and Rob Breton are interviewed about how the website started and how it continues to expand its online community, and they also describe the business side of the site.

Quick Tip - Thank Your Web Host

podcast@drivethru.us.com (Rick Breslin) — Wed, 7 Mar 2007 08:01:00 -0800

Your web hosting provider deserves more credit than they receive. Take a few minutes out of your day and thank your website host for the service they provide.

Web Site Primer - 01 - The Planning Stage

podcast@drivethru.us.com (Rick Breslin) — Fri, 6 Oct 2006 08:01:00 -0800

Step 1: Planning for your web site. Establishing your online goals and objectives, setting up a timeline, indentifying your target audience, and calculating a budget for your website project.

Web Site Primer - 00 - Introduction

podcast@drivethru.us.com (Rick Breslin) — Wed, 13 Sep 2006 08:01:00 -0800

Introducing: 10 Steps to Web Success - A 10-episode audio primer and step-by-step guide to establishing an effective web presence for your small business. We will cover the essential steps to take for building your website and publishing the site online.

Domain Name Scams: Registrations and Transfers

podcast@drivethru.us.com (Rick Breslin) — Fri, 1 Sep 2006 06:00:00 -0800

Internet scams are everywhere, but there has been a large increase in the number of domain name registration scams. Learn about these scammers and how to protect yourself from losing your domain name and your money.