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	<title>Small Revolution</title>
	
	<link>http://smallrevolution.com</link>
	<description>eCommerce for Beginners</description>
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		<title>Infographic – Making better product pages</title>
		<link>http://smallrevolution.com/infographics/infographic-making-better-product-pages</link>
		<comments>http://smallrevolution.com/infographics/infographic-making-better-product-pages#comments</comments>
		<pubDate>Thu, 17 Jan 2013 06:07:31 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Infographics]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[statistics]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=2104</guid>
		<description><![CDATA[Check out this infographic from GetElastic. Although I do have a few comments: I&#8217;m surprised that the average conversion rate is only 2.13%. In my experience it&#8217;s closer to 4% , and sometimes as good as 6% depending on what I&#8217;m selling.  I wonder where they got that specific factoid from? It&#8217;s a benchmark number [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>4 Camping Gear Suppliers Doing It Right</title>
		<link>http://smallrevolution.com/inspiration/4-camping-gear-suppliers-doing-it-right</link>
		<comments>http://smallrevolution.com/inspiration/4-camping-gear-suppliers-doing-it-right#comments</comments>
		<pubDate>Wed, 16 Jan 2013 04:47:39 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[best of]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[showcase]]></category>
		<category><![CDATA[tips]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=2085</guid>
		<description><![CDATA[I know a little bit about camping supply stores having run campingcentral.com.au for several years. During my time I moved their monthly sales from $4,000 to above $30,000. Not a bad effort with limited budget and time! And in that time customers were always after a bargain and quick delivery. These were always their top [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Delegate your Domain to BigCommerce</title>
		<link>http://smallrevolution.com/getting-started/delegate-your-domain-to-bigcommerce</link>
		<comments>http://smallrevolution.com/getting-started/delegate-your-domain-to-bigcommerce#comments</comments>
		<pubDate>Mon, 23 Jul 2012 05:21:36 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[BigCommerce Training]]></category>
		<category><![CDATA[Getting Started]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[domain names]]></category>
		<category><![CDATA[e-carts]]></category>
		<category><![CDATA[ecommerce carts]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?page_id=770</guid>
		<description><![CDATA[When you have completed your domain registration you will need to ‘point’ it to the BigCommerce servers. This will allow customers to find your store on BigCommerce’s platform, but using your own custom Domain Name. &#8216;Pointing&#8217; your customers in the right direction means logging into your own domain Registrar and changing a minimum of 2 [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>9 Tips for Finding Awesome Freelancers on oDesk</title>
		<link>http://smallrevolution.com/outsourcing-contractors/9-tips-for-finding-awesome-freelancers-on-odesk</link>
		<comments>http://smallrevolution.com/outsourcing-contractors/9-tips-for-finding-awesome-freelancers-on-odesk#comments</comments>
		<pubDate>Mon, 16 Jul 2012 05:14:29 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Outsourcing & Contractors]]></category>
		<category><![CDATA[communicating with freelancers]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[odesk]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[web developers]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=1985</guid>
		<description><![CDATA[Have you ever tried to work with freelancers on oDesk and found the experience absolutely awful? I&#8217;ve heard many stories about failed oustourcing experiences. But it doesn&#8217;t have to be that way. Follow the below 9 tips to make your outsourcing experience easier and more fulfilling. Tip 1 &#8211; Find good communicators Look for contractors [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to make the most of outsourcing with oDesk.com</title>
		<link>http://smallrevolution.com/outsourcing-contractors/how-to-make-the-most-of-outsourcing-with-odesk-com</link>
		<comments>http://smallrevolution.com/outsourcing-contractors/how-to-make-the-most-of-outsourcing-with-odesk-com#comments</comments>
		<pubDate>Sat, 14 Jul 2012 00:57:21 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Outsourcing & Contractors]]></category>
		<category><![CDATA[communicating with freelancers]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[outsourcing]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=1653</guid>
		<description><![CDATA[&#8220;Outsourcing&#8221; and &#8220;freelancing&#8221; are two hugely popular buzzwords that have apparently revolutionised business in recent years. Don&#8217;t believe the hype. Instead, think of &#8220;outsourcing&#8221; as simply hiring someone for a job you need done. If your stove breaks, you tend to &#8220;outsource&#8221; to a professional repair person. The process you would generally go through is [...]]]></description>
		<wfw:commentRss>http://smallrevolution.com/outsourcing-contractors/how-to-make-the-most-of-outsourcing-with-odesk-com/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Communicate Cost-Effectively with Designers</title>
		<link>http://smallrevolution.com/outsourcing-contractors/how-to-communicate-cost-effectively-with-designers</link>
		<comments>http://smallrevolution.com/outsourcing-contractors/how-to-communicate-cost-effectively-with-designers#comments</comments>
		<pubDate>Thu, 12 Jul 2012 04:31:43 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[BigCommerce Training]]></category>
		<category><![CDATA[Design & Branding]]></category>
		<category><![CDATA[Outsourcing & Contractors]]></category>
		<category><![CDATA[communicating with freelancers]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online stores]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[store branding]]></category>
		<category><![CDATA[web developers]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=1597</guid>
		<description><![CDATA[At a minimum your online store should have a professionally designed logo and a store template that matches. But how do you communicate what you want to a designer? The quickest way to blow your store design budget is to miscommunicate with a graphic designer. A designer will typically charge by the hour for their [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Do a DIY Photo Shoot</title>
		<link>http://smallrevolution.com/product-content/how-to-do-a-diy-photo-shoot</link>
		<comments>http://smallrevolution.com/product-content/how-to-do-a-diy-photo-shoot#comments</comments>
		<pubDate>Wed, 11 Jul 2012 00:17:02 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Product Content]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[diy photography]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[product photos]]></category>
		<category><![CDATA[store branding]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?page_id=1176</guid>
		<description><![CDATA[Set up a DIY Studio Background When you are first building your store you need to focus on getting it up and running so you can start making sales. Initially, until you have proven that you’ll be selling successfully, you don’t need brilliant product photography. It just needs to be good enough for customers to [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How to Create a Logo with BigCommerce</title>
		<link>http://smallrevolution.com/design-branding/store-logo-design</link>
		<comments>http://smallrevolution.com/design-branding/store-logo-design#comments</comments>
		<pubDate>Tue, 10 Jul 2012 15:54:25 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[BigCommerce Training]]></category>
		<category><![CDATA[Design & Branding]]></category>
		<category><![CDATA[bigcommerce]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[store branding]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/ecommerce-workbook/store-logo-design</guid>
		<description><![CDATA[Your logo is an important part of your store identity. Essentially, it is the image that customers will immediately associate with your store, so it needs to say in an instant what your store is about. For example, if your store is selling party supplies, like balloons, hats and streamers, your logo should be brightly coloured [...]]]></description>
		<wfw:commentRss>http://smallrevolution.com/design-branding/store-logo-design/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>How to install a BigCommerce Template &amp; Upload Your Logo</title>
		<link>http://smallrevolution.com/design-branding/store-template-design</link>
		<comments>http://smallrevolution.com/design-branding/store-template-design#comments</comments>
		<pubDate>Mon, 09 Jul 2012 13:45:43 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[BigCommerce Training]]></category>
		<category><![CDATA[Design & Branding]]></category>
		<category><![CDATA[bigcommerce]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[ecommerce carts]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[store branding]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/design-template-development-2/store-template-design</guid>
		<description><![CDATA[Each eCommerce store requires a template. A template, in this case, can be defined as a set of files that make your store look the way it does. It is the template controls where the logo sits on the screen, what colour the background is, what font is used for the headings, where the products are placed on [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Custom Design Vs. Pre-Built BigCommerce Template</title>
		<link>http://smallrevolution.com/design-branding/custom-design-vs-pre-built-bigcommerce-template</link>
		<comments>http://smallrevolution.com/design-branding/custom-design-vs-pre-built-bigcommerce-template#comments</comments>
		<pubDate>Sun, 08 Jul 2012 05:32:59 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[BigCommerce Training]]></category>
		<category><![CDATA[Design & Branding]]></category>
		<category><![CDATA[bigcommerce]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[logo design]]></category>
		<category><![CDATA[odesk]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online stores]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[store branding]]></category>
		<category><![CDATA[web developers]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?page_id=777</guid>
		<description><![CDATA[Customers appreciate an online store that is professionally and consistently branded. It makes them feel like they are dealing with a professional and trustworthy organisation. So with this in mind, it can be tempting to invest your time and money into the best branding possible. Is it however worth your time and money? Yes and [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to improve your DIY product photographs</title>
		<link>http://smallrevolution.com/product-content/how-to-improve-your-diy-product-photographs</link>
		<comments>http://smallrevolution.com/product-content/how-to-improve-your-diy-product-photographs#comments</comments>
		<pubDate>Sat, 07 Jul 2012 04:31:06 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Product Content]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[online stores]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[product photos]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/?p=463</guid>
		<description><![CDATA[Good quality photos of your products are incredibly important for the viability of your online store. If your customer can&#8217;t see what they are buying, they are obviously less likely to buy. But not everyone can afford a professional photo shoot for their products so here are some tips for making the most of what [...]]]></description>
		<wfw:commentRss>http://smallrevolution.com/product-content/how-to-improve-your-diy-product-photographs/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Register Your Store’s Domain Name</title>
		<link>http://smallrevolution.com/getting-started/register-your-store-domain-name</link>
		<comments>http://smallrevolution.com/getting-started/register-your-store-domain-name#comments</comments>
		<pubDate>Fri, 06 Jul 2012 13:45:49 +0000</pubDate>
		<dc:creator>Small Revolution</dc:creator>
				<category><![CDATA[Getting Started]]></category>
		<category><![CDATA[diy help]]></category>
		<category><![CDATA[domain names]]></category>
		<category><![CDATA[ecommerce]]></category>

		<guid isPermaLink="false">http://smallrevolution.com/getting-started-2/register-your-store%e2%80%99s-domain-name</guid>
		<description><![CDATA[A domain name is the online version of your address used by customers to find your store location on the Internet. For example, CampingCentral.com.au and GazebosAustralia.com.au are both domain names. You buy domain names from companies called Registrars. A domain name is a powerful asset. You need to be aware of other similar domains that [...]]]></description>
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		<slash:comments>1</slash:comments>
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