Small Time Marketer

How Google Thinks

Mike Storzieri — Wed, 15 Feb 2012 21:23:13 +0000

You might be wondering just how Google thinks, well I was doing a little research on the latest Google changes and ran across this video below that give a quick insight into just how Google thinks, and what they are all about with their over 500 improvements to their algorithms every year.

You might [...] Related posts:

Google+ Is Changing SEO

Mike Storzieri — Fri, 10 Feb 2012 19:18:27 +0000

Just when you think you have it all figured out and your Search Engine Optimization (SEO) is working and moving you up in the search ranks, Google comes along and throws a monkey wrench into the mix, I’m talking about Search plus Your World. Google has its Google Search by adding a deeper integration [...] Related posts:

Local Online Marketing 2012 Predictions

Mike Storzieri — Fri, 30 Dec 2011 21:44:59 +0000

Here are my Local Online Marketing 2012 Predictions, to help give small businesses marketers out there a heads up. Some of these are not only for the local business marketer, but do affect them:

Adapt or die in order for small businesses to survive and grow, they are no longer just competing with the sole [...] Related posts:

Why Have A Facebook Business Page

Mike Storzieri — Thu, 22 Dec 2011 22:36:52 +0000

Facebook when done right can works very well as a measure to force traffic and sales to a domain such as your hub website.

Below, are just a few reasons why your business simply has to have a Facebook Business Page as an element of its online and social media campaign.

More Exposure – Facebook [...] Related posts:

5 Small Business Online Marketing Mistakes

Mike Storzieri — Mon, 07 Nov 2011 21:30:30 +0000

5 Small Business Online Marketing Mistakes to avoid when planing your online marketing campaign.

Photo by opensourceway

The Web is a great source for leads – but also a fast an expensive way to make mistakes. Here are six common mistakes companies make when trying to drive leads using their websites:

1. Relying on [...] Related posts:

Google Plus For Your Business

Mike Storzieri — Sat, 29 Oct 2011 20:45:39 +0000

Google Plus for your Business is now a reality, Google + rolled out their latest achievement Google + for Google Apps yesterday and the Google Apps version is sporting some things the personal version does not have, as seen in this screen shot below:

You can use your Google Docs in a collaborative way [...] Related posts:

Online Presence vs The Phone Book

T. K. Houston — Thu, 27 Oct 2011 23:19:56 +0000

Ten, fifteen, even twenty years ago when someone wanted to find a professional or business they would turn to…the yellow pages phone book. Remember those great paper back phone books, which contained these great splashy ads, which companies and professionals used to give their business exposure to their prospective leads? These were the prospects that [...] Related posts:

Qualified Leads To Your Door

T. K. Houston — Tue, 18 Oct 2011 21:12:52 +0000

When considering options for getting qualified leads to your door and how to market our products or services to prospective clients we as the average human being often do not speculate in the probable outcome in which advertising will bring a qualified lead to our door step. All of the prospects that arrive on our [...] No related posts.

Steve Jobs Secret To Success

Mike Storzieri — Mon, 10 Oct 2011 15:08:15 +0000

Steve Jobs is a man we all have admired for a long time. And his “Secret to Success” is a philosophy that I believe has contributed to my success in business.

Here is a short minute clip where Steve Jobs shares his “Secret to Success”, see how this resonates with you.

All entrepreneurs need [...] No related posts.

ZMOT

Mike Storzieri — Mon, 05 Sep 2011 05:36:58 +0000

First off let me say that ZMOT is not just a pretty marketing label, it is a whole new way people shop for products and services now.

If you haven’t heard of ZMOT, let me bring you up to speed. It stands for Zero Moment Of Truth. It all started back in 2005 when Procter [...] No related posts.

Attract Local Customers

Mike Storzieri — Mon, 22 Aug 2011 06:00:05 +0000

A big part of every small business owners jobs is to Attract Local Customers to your business, and creating an online presence is a great way to do that. So, here are 10 easy things you can do today to Attract Local Customers:

1. Claim Your Profile

Google Places, Bing Local and Yahoo Local all have [...] Related posts:

Today’s Economy and Business

T. K. Houston — Sun, 07 Aug 2011 20:15:27 +0000

What is happening to some of the Familiar brands over the next 1-2 years? We are seeing some businesses crash in today’s economy. It is not all just because of the economy, some of it is because they are not keeping up with today’s technology or simply losing customers. Some businesses such as A&W Restaurants, [...] Related posts:

Facebook VS Google+

Mike Storzieri — Thu, 04 Aug 2011 17:56:58 +0000

My clients are starting to ask me about Google + the up and coming competitor to Facebook, the only thing is I have not received an invite to open an account yet, and I have been so busy this week about all I could have done at this point would be to sign up if [...] Related posts:

Social Media ROI

Mike Storzieri — Sun, 31 Jul 2011 16:50:37 +0000

I have worked with small businesses for years, first in the printing industry and over the past several years in the online Internet industry and I have noticed a large trend recently focused on Social Media ROI. I understand and find the concept of ROI in Social Media being a needed part of a social [...] Related posts:

10 Twitter Tools For Serious Tweeple

Mike Storzieri — Wed, 29 Jun 2011 20:30:06 +0000

I have checked out some cool Twitter Tools that can make your life a little easier, for those who are serious “Tweeple“… (TWitter pEEPLE) People who use Twitter. Also called “twitterers” and “tweeps.” It may refer to tweet writers or tweet followers.

Well enough of my Internet English lesson, please enjoy my list of both [...] Related posts: