SMS MARKETING REVIEW

Mobile SMS Marketing White Label Solution

noreply@blogger.com (Unknown) — Wed, 21 Nov 2007 01:28:00 +0000

If your text messaging needs require an added level of flexibility,
Mobile SMS Marketing provides white label text messaging services.
This enables you to harness the power of their commercial-grade
platform for in-house messaging and marketing needs.
You can also easily connect your own dedicated short code to
their platform. They can handle the carrier approval process for you.

White Label Benefits

· Fully Customized Interface Showing Only Your Logo

· Set Your Own Pricing Points

· Full Statistics and Reporting of Platform Usage

· Reliable, Flexible, Robust, Commercial-Grade Platform

· Offer a Full Line of Text Messaging Services
Including WAP, MMS and XHTML

· 100% Web-Based Interface Allows Access From Anywhere

· Unlimited marketing campaigns with low text messaging fees

Their mobile platform is ready to fulfill your needs. For more information visit:

Mobile SMS Marketing

Mobile Marketing Association Role Out Special Benefits for Members

noreply@blogger.com (Unknown) — Wed, 21 Nov 2007 01:23:00 +0000

A membership in the MMA provides your company with the
following benefits:

· An action oriented, collaborative forum for defining,
evaluating and shaping the mobile marketing industry's future.

· A collective voice representing the interest of companies engaged in the mobile marketing ecosystem.

· An opportunity to participate in, and in some cases lead committees and working groups comprised of other industry leaders who are leading the development of the guidelines and best practices by which our industry adheres. Current committees include: Academic Outreach, Advocacy, Consumer Best Practices, Metrics, Mobile Advertising, Mobile Marketing Strategies & Best Practices, Mobile Promotion & Sweepstakes, Mobile Search, Mobile Video & Television, Off Portal Content, Privacy & Preference and Short Code.

· Create global standards and best practices to aid in developing a professional and sustainable industry.

· MMA members have the opportunity to participate as speakers and sponsors of MMA led events as well as co-sponsored events.

· Ability to publish case studies, articles and press releases on the MMA website, in the MMA Mobile Messenger (newsletter) and in other MMA industry publications.

· Special member only discounts on industry publications, newsletters and conferences as well as member discounts at MMA events, conferences and training.

· Company listing and link from the MMA website (public website - logo and company name only; member only - description and link) as well as in the MMA Member Directory.

· Networking opportunities with other MMA members and industry participants via MMA events, MMA co-sponsored events and MMA annual general meeting (one in each region). The MMA participates, in some manner, in roughly 50 global events each year.

· A global forum to discuss, define and help shape the mobile marketing industry initiatives and issues.

Mobile Marketing Association

SMS Marketing – The Untapped Benefits For Entrepreneurs

noreply@blogger.com (Unknown) — Wed, 21 Nov 2007 00:55:00 +0000

In today's dynamic and fast-evolving world, it is important

to be able to reach your customers anywhere and at any
given time. SMS Marketing provides the tools and knowledge

for your business to open a personalized communication
channel with new and existing customers. This method of
targeted, permission-based, context-driven marketing has
been proven to yield great results!

Implementing an SMS Marketing strategy will take your
business to the next level because it:

Enables truly personalized communication with customers

You are able to market to customers on a one-to-one basis,
thus giving them the feel of individual treatment via the SMS
sent to their mobile phones

Shortens your time to market considerably

You can reach groups of people who are interested in
knowing about your products and services instantly.

Allows the transmission of time-sensitive information

You may, for example, wish to reach your customers just
before lunch hour (if you have a restaurant) and you want
to promote daily specials particularly on slow days of the week.

Ensures text message delivery

Delivery of your message is ALWAYS ensured thanks to the
reliability of mobile technologies that SMS Marketing is built upon.

Guarantees that your marketing messages are always welcome

Your marketing campaign is permission-based (opt-in) so
your messages are sent only to those who have requested them.

According to industry studies, over 80% of cell phone users

are willing to receive opt-in text messages. This greatly
increases ROI and provides the foundation for a successful campaign.

Enables you to effectively target both new and existing customers

Your new customers opt-in easily and existing customers will always

embrace the opportunity to receive more personalized treatment.

As a result, customer loyalty is increased through a variety of specials,
coupons and other offers. This improves your bottom line!

Maximizes cost-effectiveness and returns

Mobile SMS Marketing leading edge platform allows you to increase sales
of existing products as well as introduce new ones. A properly designed
and executed SMS Marketing campaign can produce response rates of up
to 20%! Text messaging has been estimated to be 10 times more effective
than newspaper advertising and 5 times more effective than direct mail.
With text messaging, each customer contact costs 12 cents and your
message is welcomed. With print media and direct mail, ads are not
targeted and as a result are largely disregarded.

Text messaging can help to breathe new life into your existing print

advertising and/or direct mail campaigns! By simply placing your
KEYWORD in your existing ads (TV, RADIO, NEWSPAPER,
MAGAZINES, DIRECT MAIL, BILLBOARDS) you add a level of
interactivity that will be sure to attract new customers and capture market
share.

Mobile SMS Marketing Includes Customization Capabilities

With their platform you can :

· Change your message with a few simple mouse clicks

· Choose to deliver your message instantly

· Schedule future delivery of your message at a precise time
Not in front of
your computer? No problem. Our platform even enables you to reach your
clients directly from your cell phone!

It is GREEN!

No more wasting paper! Every day we throw out countless envelopes and
inserts that we never read. Not only does text message marketing reduce
waste, your message is also stored on the recipient's phone! By
transitioning to SMS mobile marketing, you will be saving the planet while
actually helping your company!

Check out: Mobile SMS Marketing

SMS History and Future Business Potential

noreply@blogger.com (Unknown) — Wed, 21 Nov 2007 00:22:00 +0000

When the Short Message Service emerged worldwide as an
accidental success in 1999, few believed that it would
turn into the easiest, quickest and most cost-effective
form of one-to-one communication just a few years later.

The history of this social phenomenon is short, but
record-breaking. Its usage growth rate has soared about
800 percent for a period of six years!!! And experts
predict that this upward growth of SMS use will accelerate
to even greater levels, reaching almost 4 trillion
messages sent annually within the upcoming five years.

Upward growth in text messaging use worldwide
	2000	2001	2004	2006
Number of text messages sent per year	160 billion	250 billion	500 billion	1200 billion
Average number of text messages per mobile user in the world per year	390	430	460	560
Average number of text messages per person in the world per year	25	40	100	190
Average number of messages sent per month worldwide	13 billion	20 billion	41 billion	100 billion

Statistics from: Mobile Marketing Association

Today we have about 2 billion users of SMS text messaging
worldwide who are actually potential target audiences for
mobile marketing campaigns. Compare this reach with the
reach of a web site for instance. If you use the web to
promote your services you will be able to reach up to 1
billion people. Through the power of SMS, however, your
audiences are twice as many and furthermore - you can reach
them instantly, since you contact them on the most personal
of devices - the mobile phone!

The global use of the Short Messaging Service notches up
strikingly high levels. Currently, there are approximately
100 billion SMS messages sent globally each month, with the
majority of that traffic occurring in Western Europe and Asia.
In North America text messaging is gaining momentum due to
the diversification of services offered by this means of
communication.

Do you want a trusted SMS Marketing platform? Try:

Mobile SMS Marketing