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<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/atom10full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><feed xmlns="http://www.w3.org/2005/Atom" xmlns:openSearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:georss="http://www.georss.org/georss" xmlns:gd="http://schemas.google.com/g/2005" xmlns:thr="http://purl.org/syndication/thread/1.0" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" gd:etag="W/&quot;CkcCR3g8fSp7ImA9WhRUFUs.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937</id><updated>2012-01-26T08:41:06.675+02:00</updated><category term="BPEL4People" /><category term="Teradata" /><category term="Complexity" /><category term="Zen" /><category term="Outlook" /><category term="Business Technology" /><category term="Semantic Web" /><category term="Zapthink" /><category term="Desktop Operating System" /><category term="Exadata" /><category term="Apple" /><category term="Israel" 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/><category term="Viacom" /><category term="Fusion Applications" /><category term="Vitria" /><category term="Jboss" /><category term="Process" /><category term="Modernization" /><category term="SaaSendors Survival" /><category term="Mainstream" /><category term="UNIX" /><category term="Atom" /><category term="Twitter" /><category term="Seibel" /><category term="SOA Governance" /><category term="2011" /><category term="EMC" /><category term="Analyst" /><category term="EII" /><category term="Management" /><category term="Security" /><category term="Configuration Management" /><category term="Firewall" /><category term="Tibco" /><category term="USA" /><category term="Agility" /><category term="Recession" /><category term="SaaS" /><category term="Corporate Culture" /><category term="Mashup" /><category term="OLTP" /><category term="ebizQ" /><category term="Virus" /><category term="Linkedin" /><category term="EAI" /><category term="DMZ" /><category term="Servers" /><category term="NESSI" /><category term="Operating System" /><category term="EDS" /><category term="Outsourcing" /><category term="e-mail Security" /><category term="Maturity" /><category term="Mobile" /><category term="Governance" /><category term="MDM" /><category term="Xbox Live" /><category term="DLP" /><category term="Consumer" /><category term="Business Service" /><category term="ERP" /><category term="BPM" /><category term="BPM Modeling" /><category term="YouTube" /><category term="S" /><category term="Java" /><category term="Web 2.0" /><category term="WebSphere" /><category term="Event Driven" /><category term="Forrester Research" /><category term="Sun" /><category term="IaaS" /><category term="NOSQL" /><category term="Iran" /><category term="Availability" /><category term="Fujitsu" /><category term="Ascentn" /><category term="MVS" /><category term="Methodoloy" /><category term="Wiki" /><category term="Infrastructure as a Service" /><category term="Second Life" /><title>SOA filling the Gaps</title><subtitle type="html">Blog on SOA, other IT architectural issues, technologies and trends.</subtitle><link rel="http://schemas.google.com/g/2005#feed" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/posts/default" /><link rel="alternate" type="text/html" href="http://avirosenthal.blogspot.com/" /><link rel="next" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default?start-index=26&amp;max-results=25&amp;redirect=false&amp;v=2" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><generator version="7.00" uri="http://www.blogger.com">Blogger</generator><openSearch:totalResults>113</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/atom+xml" href="http://feeds.feedburner.com/SoaFillingTheGaps" /><feedburner:info uri="soafillingthegaps" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><entry gd:etag="W/&quot;CkcCR3gzeyp7ImA9WhRUFUs.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-3900440491232845285</id><published>2012-01-26T08:41:00.000+02:00</published><updated>2012-01-26T08:41:06.683+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2012-01-26T08:41:06.683+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="patents" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="Apple" /><category scheme="http://www.blogger.com/atom/ns#" term="Innovation" /><title>Did you find Apple?</title><content type="html">&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;You can see &lt;a href="http://www.flickr.com/photos/ibm_media/6674549045/"&gt;The Top Ten 2011 Patent Leadres&lt;/a&gt; in Flicker.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Have you succeeded to find Apple in that image?&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;If not, you have a good reason to read my post:&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2011/07/vendors-survival-will-apple-survive.html"&gt;Vendors Survival: Will Apple Survive until 2021?&lt;/a&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-3900440491232845285?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/1989aS7I4Tq5U9Phh8wH65No6Eo/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/1989aS7I4Tq5U9Phh8wH65No6Eo/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/1989aS7I4Tq5U9Phh8wH65No6Eo/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/1989aS7I4Tq5U9Phh8wH65No6Eo/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/514U3LkqlMY" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/3900440491232845285/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=3900440491232845285" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3900440491232845285?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3900440491232845285?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/514U3LkqlMY/did-you-find-apple.html" title="Did you find Apple?" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2012/01/did-you-find-apple.html</feedburner:origLink></entry><entry gd:etag="W/&quot;DkQBQ3k6fyp7ImA9WhRVEkQ.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-5765445541216478747</id><published>2012-01-11T16:23:00.004+02:00</published><updated>2012-01-11T17:05:52.717+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2012-01-11T17:05:52.717+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="SOPA" /><category scheme="http://www.blogger.com/atom/ns#" term="USA" /><category scheme="http://www.blogger.com/atom/ns#" term="Hilary Clinton" /><category scheme="http://www.blogger.com/atom/ns#" term="Iran" /><category scheme="http://www.blogger.com/atom/ns#" term="Wikipedia" /><category scheme="http://www.blogger.com/atom/ns#" term="Israel" /><category scheme="http://www.blogger.com/atom/ns#" term="Blog" /><title>Thoughts on smilarity to Iran</title><content type="html">&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;I am an Israeli. I am an &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;Information Technology&lt;/a&gt; professional not a &lt;a href="http://en.wikipedia.org/wiki/Politician"&gt;Politician&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Hillary_Rodham_Clinton"&gt;Mrs. Hillary Clinton&lt;/a&gt;&amp;nbsp;USA Secretary of State&lt;/span&gt;&lt;a href="http://en.wikipedia.org/wiki/United_States_Secretary_of_State" style="background-attachment: initial; background-clip: initial; background-color: white; background-image: none; background-origin: initial; color: #0b0080; font-family: sans-serif; font-size: 13px; line-height: 19px; text-decoration: none;" title="United States Secretary of State"&gt;&amp;nbsp;&lt;/a&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;was recently quoted saying Israel is becoming more similar to Iran.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;As far as I understand the three foundations of the current Iranian regime are:&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. Censorship of what people do, say and wear&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. No free and independent Legal System&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. No free&amp;nbsp;&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;and independent Media (TV, Radio, newspapers etc.)&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Unfortunately, I agree with Mrs. Clinton.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Groups of extreme Orthodox religious people (Not all&amp;nbsp;&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Orthodox religious people), are trying to bring us ten or fifteen hundred years back, as far as what we are doing or wearing (The first Iranian regime foundation).&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Israeli Parliament members (not all of them) are trying to limit the Israeli Court and the Israeli Media and to reduce their independence on the political system.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;They are trying to impose these limitations by new laws. Most of these laws were not improved yet by the parliament. (The second and third Iranian regime foundations)&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;I do not know how many years back these Israeli parliament members would like to take us back.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;I guess that the 1950es is a good guess, because one of them was quoted saying that he agrees with Senator &lt;a href="http://www.blogger.com/goog_1676590371"&gt;Joe&amp;nbsp;&lt;/a&gt;&lt;/span&gt;&lt;span style="background-color: white; line-height: 1.2em;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Joseph_McCarthy"&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;McCarthy&lt;/span&gt;&lt;/a&gt;&lt;span style="font-family: sans-serif; font-size: 1.6em;"&gt;'s&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;opinions.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;I recently read about the American &lt;a href="http://en.wikipedia.org/wiki/SOPA"&gt;Stop Online Piracy Act (SOPA)&lt;/a&gt; Law which was not yet approved by the American House of Representatives.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;SOPA is actually Internet Censorship (The first Iranian Foundation).&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;After reading on SOPA I have a simple question to ask Mrs. Clinton:&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Is Israel the only country which is becoming more similar to Iran?&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span style="color: red;"&gt;&lt;b&gt;Disclaimer: I am a blogger and I also write articles in the Hebrew Wikipedia. Blogging Services and Wikipedia Services are free unpaid services, which may be replaced by electronic or non-electronic paid services if and when SOPA will be approved.&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-5765445541216478747?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/LsNBPRHkuS42GyyOSliA2sPXPBA/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/LsNBPRHkuS42GyyOSliA2sPXPBA/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/LsNBPRHkuS42GyyOSliA2sPXPBA/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/LsNBPRHkuS42GyyOSliA2sPXPBA/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/QbOqvGA-1X4" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/5765445541216478747/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=5765445541216478747" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5765445541216478747?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5765445541216478747?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/QbOqvGA-1X4/thoughts-on-smilarity-to-iran.html" title="Thoughts on smilarity to Iran" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2012/01/thoughts-on-smilarity-to-iran.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CEEERng7eSp7ImA9WhRXGEg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-972794409971763643</id><published>2011-12-26T00:36:00.000+02:00</published><updated>2011-12-26T00:36:47.601+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-12-26T00:36:47.601+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="IBM" /><category scheme="http://www.blogger.com/atom/ns#" term="Facebook" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="IDC" /><category scheme="http://www.blogger.com/atom/ns#" term="Linkedin" /><category scheme="http://www.blogger.com/atom/ns#" term="Social Networking Platform" /><category scheme="http://www.blogger.com/atom/ns#" term="Twitter" /><category scheme="http://www.blogger.com/atom/ns#" term="Social networks" /><category scheme="http://www.blogger.com/atom/ns#" term="Mashup" /><title>SOA and Social Business</title><content type="html">&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://www.thedigitalbus.com/wp-content/uploads/2011/09/social-network.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" height="193" src="http://www.thedigitalbus.com/wp-content/uploads/2011/09/social-network.jpg" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Social_networking_service"&gt;Electronic Social Networking Services&lt;/a&gt; like &lt;a href="http://en.wikipedia.org/wiki/Facebook"&gt;Facebook &lt;/a&gt;are very popular.The distinction between Social&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Networks services and similar Business services like &lt;a href="http://en.wikipedia.org/wiki/LinkedIn"&gt;Linkedin &lt;/a&gt;are not clear. Businesses use Facebook for commercial purposes and sometimes Linkedin users use it for social purposes. The identity of services such as &lt;a href="http://en.wikipedia.org/wiki/Twitter"&gt;Twitter &lt;/a&gt;is not clear as well: it is used for commercial and for social purposes.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Usage of Social Networking Services in an Enterprise context is not as simple as using it in a Consumer context. &amp;nbsp;&lt;a href="http://avirosenthal.blogspot.com/2011/10/google-insider-view.html"&gt;Google's Steve Yege's post&lt;/a&gt;&amp;nbsp;published incidentally to an external Google+ circle instead of internal circle (including only Google's employees), is an illustration of issues facing an Enterprise using a Social Networking Service.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The differences between Enterprise Social Networking Services are similar to the differences between &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;Services (Enterprise context) and &lt;a href="http://en.wikipedia.org/wiki/Mashup_(web_application_hybrid)"&gt;Mashups&lt;/a&gt; (Consumer context): Management and Security are essential in the Enterprise context. However, usage of Electronic Networking Services could be beneficial for enterprises.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/International_Data_Corporation"&gt;IDC&lt;/a&gt; believes that curiosity in Social networking Services is turned into a business opportunity as the lines between Consumer and Enterprise continue to blur.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In&amp;nbsp;&lt;/span&gt; &lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;an interesting Research Note titled: Becoming a Social Business: The IBM Story, IDC's&lt;/span&gt;&amp;nbsp;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;analysts Erin Traudt and Richard Vancil analyze one of the pioneers Social Businesses: &lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to IDC's Social Business survey, Social Software usage moved beyond the Early Adopters stage. 41% of the participants in the survey conducts in September 2010 indicated that they already implemented Social Software.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to the IDC report, the major benefits of becoming a Social Business are:&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. Deeper relationships with customers, employees, partners and suppliers&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. Agility and Transparency&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. Higher employees' productivity and satisfaction&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;4. Increased engagement and feedback from customers&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;5. Accelerated Innovation and better intellectual capital reuse &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Social Networking Software is only an Enabler. An Organizational Culture transformation and Process changes are required in order to become a Social Business. According to IDC it is a long Journey.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Social Businesses and SOA&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Usage of Web technologies as well as usage of SOA in Social Networking Software is not the important part connecting SOA and Social Networking Services.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The important links between them are the following Organizational and Cultural constituents:&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp; &lt;b&gt;Sharing&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;SOA is about sharing Services or Service Reuse. Social Networks essence is sharing information. Sharing information by usage of Enterprise Social Networking Software can be used for analyzing and defining new SOA Services as well as for delivering information about existing Services to IT experts and Business users.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;b&gt;Cultural and Organizational Changes&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;SOA initiative failure or success depends on Organizational, Cultural and Methodological factors. Adequate Maturity Level is a prerequisite.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;A previous post is a link to my presentation titled: &lt;a href="http://avirosenthal.blogspot.com/2011/03/methodological-and-organizational.html"&gt;Methodological and Organizational aspects of SOA and BPM&lt;/a&gt;&amp;nbsp;.&amp;nbsp;The presentation explains why Methodological and Organizational aspects are more crucial for successful SOA implementation than pure technological aspects. Unfortunately, the presentation, presented in the Israeli Systems Analysts conference, is a Hebrew presentation. However, High Maturity Level and Reuse Culture are required for transforming a Business to Social Business, as well. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;IDC's opinion is: "A Social Business centers on "People as a Platform ...&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;".&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;This approach is very different from current approaches in most companies. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;A Long Journey&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Both SOA and Cultural Business are paradigmatic shift, requiring a long time and a lot of efforts and commitment.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Process Changes&lt;/b&gt; &amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Expect Process changes as part of deployment of these paradigms.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Agility&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Research results show that Agility is SOA's most important Value Proposition. Social Business is an Agile Business which is capable to change and adapt.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Innovation&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Innovation is another Value Proposition of SOA.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Flexible Architecture Agile Enterprise as well as looking for similarities and commonalities between systems encourages Innovation.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Open Social interactions in a Social Business also enhance Innovation. Receiving feedback from employees, customers and partners could drive Innovation.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;span style="color: blue;"&gt;Summary&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;Although SOA is very different from Enterprise&amp;nbsp;&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Social&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;Networks, they share some basic principles and.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-family: Verdana, sans-serif; font-size: large;"&gt;Both are driving more Agile and Innovative Business &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-972794409971763643?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/ObElC44WtK6sj85nz1YOuKSe_hE/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ObElC44WtK6sj85nz1YOuKSe_hE/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/ObElC44WtK6sj85nz1YOuKSe_hE/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ObElC44WtK6sj85nz1YOuKSe_hE/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/f1cc3orYOmY" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/972794409971763643/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=972794409971763643" title="1 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/972794409971763643?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/972794409971763643?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/f1cc3orYOmY/soa-and-social-business.html" title="SOA and Social Business" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>1</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/12/soa-and-social-business.html</feedburner:origLink></entry><entry gd:etag="W/&quot;A0UBQ3o8fip7ImA9WhRRGUQ.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-7227776387150439963</id><published>2011-12-04T13:47:00.000+02:00</published><updated>2011-12-04T13:47:32.476+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-12-04T13:47:32.476+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="SAP" /><category scheme="http://www.blogger.com/atom/ns#" term="Successfactors" /><title>Not every acquisition is not a great idea</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On May 2010 &lt;a href="http://en.wikipedia.org/wiki/SAP_AG"&gt;SAP&lt;/a&gt; acquired &lt;a href="http://en.wikipedia.org/wiki/Sybase"&gt;Sybase&lt;/a&gt;. According to my post titled: &lt;a href="http://www.blogger.com/goog_170732404"&gt;Acq&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2010/05/acquisition-is-not-simple-sap-sybase.html"&gt;uisition is not simple: SAP-Sybase acquisition agreement&lt;/a&gt;, buying Sybase was not a great idea. If you would like to know why you can read my post.&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Today (December 3rd 2011), &lt;a href="http://www.ft.com/cms/s/2/4558062c-1dda-11e1-9fd4-00144feabdc0.html#axzz1fVdKpu4s"&gt;SAP buys Successful Factors the provider of Cloud-based human resource management software, for &amp;nbsp;$3.4bn in cash&lt;/a&gt;. This time I would not argue that it is not a good idea.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Actually the last paragraph in my post about Sybase acquisition was titled: &lt;b&gt;Which type of company I would acquire if I were Sap's CEO?&lt;/b&gt; Believe it or not, I recommended that "a successful &lt;a href="http://en.wikipedia.org/wiki/SaaS"&gt;SaaS &lt;/a&gt;applications company could be an adequate acquisition target".&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;According to &lt;a href="http://en.wikipedia.org/wiki/Financial_Times"&gt;Financial Times&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/SuccessFactors"&gt;SuccessFactors&lt;/a&gt; Human Resources (HR) SaaS applications provider has 5 millions subscriptions at more than 3,500 companies worldwide and it is believed to be the second largest Cloud-based &amp;nbsp;provider of&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Enterprise software after &lt;a href="http://salesforce.com/"&gt;Salesforce.com&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Lars Daalgard, SuccessFactors CEO will run SAP's &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud&lt;/a&gt; business after the deal.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;My Take&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;SuccessFactors products is a comprehensive HR SaaS suit including Workforce Planning, &amp;nbsp;Employee Life Cycle and Business Performance, Compensation Management, Career and Development Planning, Employee Profile, Reporting, Workforce Analytics, Recruitment etc.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;This acquisition is another evidence in the direction towards &lt;a href="http://avirosenthal.blogspot.com/2009/01/saas-is-going-mainstream.html"&gt;SaaS as a Mainstream approach for Business Applications&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Oracle_Corporation"&gt;Oracle&lt;/a&gt;'s recent &lt;a href="http://en.wikipedia.org/wiki/RightNow_Technologies"&gt;RightNow&lt;/a&gt; acquisition is another evidence. RightNow is a &lt;a href="http://en.wikipedia.org/wiki/CRM_software"&gt;CRM &lt;/a&gt;vendor.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;As far as &lt;a href="http://en.wikipedia.org/wiki/ERP_software"&gt;ERP &lt;/a&gt;is concerned SaaS ERP evolution is on two axis:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;1. Type of Applications - First non-core ERP applications such as CRM and HR and only afterwards Core ERP applications such as Financials, Manufacturing and Production Planning etc.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;SuccessFactors applications are HR applications.&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;2. &amp;nbsp;Enterprise Size - &lt;a href="http://en.wikipedia.org/wiki/Small_and_medium_businesses"&gt;SMB&lt;/a&gt;s before large and complex enterprises.&lt;/span&gt;&lt;br /&gt;
&lt;b style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: x-large;"&gt;SuccessFactors applications are used by Large Enterprises as well as by SMBs.&lt;/b&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;The&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;SuccessFactors acquisition and its &lt;a href="http://en.wikipedia.org/wiki/CEO"&gt;CEO&lt;/a&gt;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Lars Daalgard's appointment as the manager of SAP's &amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;Cloud business is an indication that &lt;a href="http://en.wikipedia.org/wiki/SAP_Business_ByDesign"&gt;SAP Business by Design&amp;nbsp;&lt;/a&gt;&amp;nbsp;is a limited SaaS solution.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 22px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; line-height: 22px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 22px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-7227776387150439963?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/w0gBI_rHqAQ0mxj0p0RNNxg-6R8/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/w0gBI_rHqAQ0mxj0p0RNNxg-6R8/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/w0gBI_rHqAQ0mxj0p0RNNxg-6R8/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/w0gBI_rHqAQ0mxj0p0RNNxg-6R8/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/G0KUzZfmcQ4" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/7227776387150439963/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=7227776387150439963" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/7227776387150439963?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/7227776387150439963?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/G0KUzZfmcQ4/not-every-acquisition-is-not-great-idea.html" title="Not every acquisition is not a great idea" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>2</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/12/not-every-acquisition-is-not-great-idea.html</feedburner:origLink></entry><entry gd:etag="W/&quot;A0ACRHk5eyp7ImA9WhRRFk0.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-5363451553224232503</id><published>2011-11-30T01:36:00.000+02:00</published><updated>2011-11-30T01:36:05.723+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-11-30T01:36:05.723+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Second Life" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="Skype" /><category scheme="http://www.blogger.com/atom/ns#" term="Microsoft" /><title>Will Microsoft survive until 2021? - revisited</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In all Vendors Survival posts (e.g. &lt;a href="http://avirosenthal.blogspot.com/2008/09/will-google-survive-until-2018.html"&gt;Google&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/09/will-google-survive-until-2018.html#uds-search-results"&gt;Apple&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/05/will-hp-survive-until-2018-hps-eds.html"&gt;HP&lt;/a&gt;) I argued that no company will surely survive for a decade. People may think that I am wrong as far as a giant market leaders are concerned. However, I recently read two interesting articles about &amp;nbsp;a leading &lt;a href="http://en.wikipedia.org/wiki/Virtual_world"&gt;Virtual World&lt;/a&gt; company almost vanishing 5 years&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;after&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;its peak&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;. The article is titled: &lt;/span&gt;&lt;a href="http://www.slate.com/articles/business/moneybox/2011/11/why_second_life_failed_how_the_milkshake_test_helps_predict_which_ultra_hyped_technology_will_succeed_and_which_won_t_.html" style="font-family: Verdana, sans-serif; font-size: x-large;"&gt;Why Second Life failed?&lt;/a&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The second article is more surprising: it is about a giant company included in my Vendor Survival posts, &amp;nbsp;as well as in other posts. The company is: &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On June 8th I wrote the post: &lt;a href="http://avirosenthal.blogspot.com/2011/06/will-microsoft-survive-until-2011.html"&gt;Will Microsoft Survive until 2021?&lt;/a&gt;&amp;nbsp;which discuss the possibility that Microsoft will not survive until 2021.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Less than a month prior to this post I wrote a post titled: &lt;a href="http://avirosenthal.blogspot.com/2011/05/microsofts-skype-acquisition-warning.html"&gt;Microsoft's Skype acquisition: Warning Signs ahead&lt;/a&gt;. The title depict my message: probably, Skype acquisition will not solve Microsoft's Mobile market challenges.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The &lt;a href="http://en.wikipedia.org/wiki/Business_Insider"&gt;Business Insider&lt;/a&gt;'s article titled: &lt;a href="http://www.businessinsider.com/steve-ballmers-nightmare-how-microsofts-business-really-could-collapse-2011-11"&gt;Steve Ballmer's Nightmare: How Microsoft's Business Actually Could Collapse&lt;/a&gt;&amp;nbsp;presents extremer scenario than my Vendor's Survival post scenario.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to this scenario Microsoft's business could collapse soon. According to the article "many people in Silicon Valley are convinced that Microsoft is going to collapse Soon. Like in the next few years".&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This interesting article describes Microsoft's major challenges and also describes Microsoft's Billion USDs or more businesses. Yes, you guessed correctly the two major businesses are still &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Office"&gt;Office &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Windows"&gt;Windows&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I recommend reading the interesting analysis presented in the article.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-5363451553224232503?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/au9wZ2otRTx1wcoZ2qsDTex8V8Y/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/au9wZ2otRTx1wcoZ2qsDTex8V8Y/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/au9wZ2otRTx1wcoZ2qsDTex8V8Y/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/au9wZ2otRTx1wcoZ2qsDTex8V8Y/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/NsmIXZM1Knw" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/5363451553224232503/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=5363451553224232503" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5363451553224232503?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5363451553224232503?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/NsmIXZM1Knw/will-microsoft-survive-until-2021.html" title="Will Microsoft survive until 2021? - revisited" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/11/will-microsoft-survive-until-2021.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CUMMRHk7fyp7ImA9WhdaGUQ.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-5632546649906759671</id><published>2011-10-30T18:51:00.000+02:00</published><updated>2011-10-30T18:51:25.707+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-10-30T18:51:25.707+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Web" /><category scheme="http://www.blogger.com/atom/ns#" term="Semantic Web" /><category scheme="http://www.blogger.com/atom/ns#" term="Web 3.0" /><category scheme="http://www.blogger.com/atom/ns#" term="Search Engine" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="Google" /><title>Vendors Survival: Will Google Survive until 2021? - Part 2</title><content type="html">&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Searching the Web&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Search_engine"&gt;Search Engine&lt;/a&gt; is &lt;a href="http://en.wikipedia.org/wiki/Google"&gt;Google&lt;/a&gt;'s most strategic product. Some of its other products are using it as component of the services they provide.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Limitation or failure of it, as described in&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://techcrunch.com/2011/01/01/why-we-desperately-need-a-new-and-better-google-2/"&gt;Why we desperately need a New (and Better) Google&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;cited in &lt;a href="http://avirosenthal.blogspot.com/2011/10/will-google-survive-until-2021.html"&gt;part1 of this post&lt;/a&gt;, could negatively affect Google's market position.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;This is a major challenge facing Google.&lt;/b&gt;&amp;nbsp;Google has no control of some of the factors limiting its effectiveness.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Challenges in Searching the Web&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The following bullets describe major Web Data problems, which could affect Web Search:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The data is growing exponentially&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The amount of data is growing fast.&amp;nbsp;&lt;span class="Apple-style-span" style="color: red;"&gt;A Search Engine should handle larger amounts of pages and probably will find more and more number of pages in each search operation results list.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Implications:&lt;/b&gt;&amp;nbsp;Users will not read all entries in search results list. They will focus in the first entries. Search Engines results order should be accurate so users could identify the most relevant and important pages.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;No data Clean up Procedures &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Think of &lt;a href="http://en.wikipedia.org/wiki/Personal_computer"&gt;PC&lt;/a&gt; Files, &lt;a href="http://en.wikipedia.org/wiki/Server_(computing)"&gt;Server &lt;/a&gt;Files, &lt;a href="http://en.wikipedia.org/wiki/E-mail"&gt;e-mail&lt;/a&gt; messages and&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Userids and Userids related information as well as other &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;IT&lt;/a&gt; entities.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The common denominator of all of them is the necessity to manage them and to move to garbage items which are not in use and probably will not be used in the future. For example, you have to avoid of &lt;a href="http://en.wikipedia.org/wiki/Virtualization"&gt;Virtualization&lt;/a&gt; Sprawl by deleting unused &lt;a href="http://en.wikipedia.org/wiki/Virtual_machines"&gt;Virtual Machines&lt;/a&gt; in a &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud&lt;/a&gt;, you have to delete temporary files in a PC or a Server.&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Spam, old or not important e-mail messages are deleted. Other e-mail messages are archived.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Userids and their related information are deleted or at list should be deleted when the employee or client stops working.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Deletion and other Management Operations are done automatically or manually, but in all cases there is an&amp;nbsp;&lt;/span&gt;&lt;b style="font-family: Verdana, sans-serif; font-size: x-large;"&gt;owner&amp;nbsp;&lt;/b&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;or an&amp;nbsp;&lt;/span&gt;&lt;b style="font-family: Verdana, sans-serif; font-size: x-large;"&gt;administrator&lt;/b&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;, who devises and performs a policy.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: red; font-family: Verdana, sans-serif; font-size: large;"&gt;No one manage the Web. No one cleanup web pages except the owner of the page, who usually has no motivation for deleting web pages. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Implications:&amp;nbsp;&lt;/b&gt;The result of&amp;nbsp;high growth rate coupled with no management is too many Web pages and too many irrelevant pages.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Data Reliability&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Some pages are reliable and others are not. It is not an easy task to identify the reliable and valuable pages. For information read a previous post:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: xx-small;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;h3 class="post-title entry-title" style="font: normal normal normal 18px/normal Arial, Tahoma, Helvetica, FreeSans, sans-serif; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; position: relative;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2011/08/wikimania-2011-are-internet-sources.html"&gt;Wikimania 2011: Are Internet Sources Reliable?&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h3&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red;"&gt;Search Engines should be able to assess the reliability of Web pages. It is not an easy task.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="color: red; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Implications:&amp;nbsp;&lt;/b&gt;Reliable Web Pages should appear in the top of Search Results&lt;/span&gt;&lt;span style="font-family: Verdana, sans-serif; font-size: 18pt; line-height: 115%;"&gt;;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;otherwise users will read mostly unreliable sources.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Multi data types&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The data is not text only. It includes Videos, Pictures and Voice etc.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red;"&gt;Non-text data size is a lot larger than text data size.&amp;nbsp;&lt;/span&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Implications:&amp;nbsp;&lt;/b&gt;Searching non-text pages is not as easy as searching text. The Search Engine has to support new search types e.g. search of Images or Videos or even multi-type search e.g. text or images sharing a common Keyword. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;u&gt;&lt;b&gt;Summary&lt;/b&gt;&lt;/u&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The Web expansion&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;or&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Entropy or exponential data growth is a major challenge for applications manipulating Web Data including Search Engines.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Semantic_Web"&gt;Semantic Web&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Web_3.0#Web_3.0"&gt;Web 3.0&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Big_data"&gt;Big Data&lt;/a&gt; are attempts to address or minimize the effects of this problem.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The other main challenge is rating the Reliability and Value of Web Pages. &lt;a href="http://en.wikipedia.org/wiki/Page_Rank"&gt;Page Rank&lt;/a&gt; is an example of an algorithm for addressing this challenge.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Unique Google's Challenges&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In addition to the need to cope with these general challenges Google has to cope with unique challenges, due to its position as the Search market leader with approximately 80% market share.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The challenges are not as simple as using an automated or human method of multiple clicking on advertisement. They are derived from attempts to fool&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Google Search Engine algorithms in order to move a Web page to the beginning of search results.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The following bullets provides three frequent mechanisms for fooling Google Search Engine or at least attempting to fool it: &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. Payment for an automated service which supposed to place a Web page in one of the first entries of Google's Search results list.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The paid service will access the Web page artificially many times as possible, preferably from highly ranked Web sites. This method could improve the Page Rank rating and place it in higher position than it should be positioned in Google searches.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. Adding unrelated popular labels to a Web Page labels list.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This technique could show a Web Page in Search operations unrelated to its content. It may also position it higher than it should in Search results list. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. Cutting and Pacing full Web Pages or parts of Web Pages from other Web sites&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;For example, by copying a &lt;a href="http://en.wikipedia.org/wiki/Wikipedia"&gt;Wikipedia &lt;/a&gt;article content.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The page design may look perfect and the content could be reliable, but it attracts readers to a Web Site in which other pages are not reliable and are not well designed. Google's Search algorithm could rate the page higher than it should.&lt;/span&gt;&lt;br /&gt;
&lt;b style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Google's Action:&lt;/span&gt;&lt;/b&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;The Company announced recently that it will pay more for clicking advertisements in sites &amp;nbsp; having original content. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Conclusions&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Google's survival depends mainly upon two related domains: Web Search and its effective advertisement based business model.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The Web Search Engine is not as good as it was few years ago, due to Web Data exponential growth and fundamental changes of data characteristics. In addition to these factors, due to Google's dominance of this market users develop various&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;mechanisms for fooling Google Search Engine.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Google challenge is to adapt and evolve its Search Engine. Google may need to find new creative ways to evolve its search Engine because nobody has Web Data Control, so the data quantity and characteristics could change significantly in the future.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As far as the Business model is concerned, it will be very difficult to replace it by entirely different model. However, the probability that an advertisement based business model will not be viable is low.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;If the advertisement based business model will continue to be a viable model, Google's position will depend upon using it effectively in Search Page in conjunction with creating additional income sources from advertisement related to new services and Business Lines such as &lt;a href="http://en.wikipedia.org/wiki/Google_Android"&gt;Android &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/YouTube"&gt;You Tube&lt;/a&gt; TV.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-5632546649906759671?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/fCZ0pOTKHZULrl5WwveeuHuOMFQ/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/fCZ0pOTKHZULrl5WwveeuHuOMFQ/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/fCZ0pOTKHZULrl5WwveeuHuOMFQ/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/fCZ0pOTKHZULrl5WwveeuHuOMFQ/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/QpHiCBDscqo" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/5632546649906759671/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=5632546649906759671" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5632546649906759671?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5632546649906759671?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/QpHiCBDscqo/vendors-survival-will-google-survive.html" title="Vendors Survival: Will Google Survive until 2021? - Part 2" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/10/vendors-survival-will-google-survive.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CkUDQ3Y7cSp7ImA9WhdaE0Q.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-719898294508924278</id><published>2011-10-23T18:49:00.002+02:00</published><updated>2011-10-23T19:17:52.809+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-10-23T19:17:52.809+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Accessability" /><category scheme="http://www.blogger.com/atom/ns#" term="Facebook" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Platform as a Service" /><category scheme="http://www.blogger.com/atom/ns#" term="Google" /><category scheme="http://www.blogger.com/atom/ns#" term="Amazon" /><category scheme="http://www.blogger.com/atom/ns#" term="Apple" /><category scheme="http://www.blogger.com/atom/ns#" term="Microsoft" /><title>Google: an insider's view</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I recently read &lt;a href="https://plus.google.com/110981030061712822816/posts"&gt;Steve Yegge&lt;/a&gt;'s &lt;a href="https://plus.google.com/112678702228711889851/posts/eVeouesvaVX"&gt;very interesting post&lt;/a&gt; cited by&amp;nbsp;&lt;a href="https://plus.google.com/112678702228711889851/posts"&gt;Rip's Rowan&lt;/a&gt;. According to Rip it is "The best article I've ever read about architecture and the management of IT".&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is a very interesting post which was intended to be internal memoranda and accidently was published externally.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I read it in the right time: just after publishing in my blog a post titled:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2011/10/will-google-survive-until-2021.html"&gt;Will Google Survive until 2021? Revisited - part 1&lt;/a&gt;&amp;nbsp;and before publishing part 2.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;You can read it &lt;a href="https://plus.google.com/112678702228711889851/posts/eVeouesvaVX"&gt;here&lt;/a&gt;. I recommend reading it from start to end although it is a long post.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As a former &lt;a href="http://en.wikipedia.org/wiki/Amazon.com"&gt;Amazon &lt;/a&gt;employee and current &lt;a href="http://en.wikipedia.org/wiki/Google"&gt;Google &lt;/a&gt;employee he discusses the limitations and strengths of the two companies (more criticism than praise) and compares them to &lt;a href="http://en.wikipedia.org/wiki/Apple_Inc."&gt;Apple&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Facebook"&gt;Facebook &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;He discusses both technological aspects, focusing on what he calls Internal &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt; and &amp;nbsp;on Organizational Culture. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Few Notes&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The notes do not support or dispute Steve's views. They just summarize and clarify some aspects.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. &lt;b&gt;Google's main challenge is lack of Platform&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is a products company which developed a very successful product: &lt;a href="http://en.wikipedia.org/wiki/Search_engine"&gt;Search Engine&lt;/a&gt;. Lack of Platform &lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;is more a Cultural issue than a Technological issue, therefore more difficult to change.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. &lt;b&gt;Other major challenge is lack of openness to third party developers. &lt;/b&gt;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The lack of openness is not a technical only issue. It is mainly lack of openness to their ideas about what kind of applications to develop or what users of &lt;a href="http://en.wikipedia.org/wiki/Social_networking_service"&gt;Electronic Social Networking Service&lt;/a&gt; would like to use. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. &lt;b&gt;Lack of Accessibility is another concern&lt;/b&gt;.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;It can limit Service or Product use to a specific market&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;share of&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;sophisticated&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;young people.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;4. &lt;b&gt;Despite Google's limitations he is loyal to&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Google &lt;/b&gt;because unlike Amazon its culture is &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;employees friendly or makes employees feel good. &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;A final note:&lt;/b&gt;&amp;nbsp; Google should be praised for allowing&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;its employee to criticize its culture and products&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;internally (and unintentionally in the public).&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;A corporate culture which do not shut internal criticism&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;can support Innovation and Adaptation.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-719898294508924278?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/0KVVFjkRYClV4Zm5SSaszfvB3Lc/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/0KVVFjkRYClV4Zm5SSaszfvB3Lc/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/0KVVFjkRYClV4Zm5SSaszfvB3Lc/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/0KVVFjkRYClV4Zm5SSaszfvB3Lc/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/mKdzB_7mHBc" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/719898294508924278/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=719898294508924278" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/719898294508924278?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/719898294508924278?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/mKdzB_7mHBc/google-insider-view.html" title="Google: an insider's view" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/10/google-insider-view.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CUIDRnk9fCp7ImA9WhdbGUs.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-8501136277800465782</id><published>2011-10-18T20:46:00.000+02:00</published><updated>2011-10-18T20:46:17.764+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-10-18T20:46:17.764+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Search Engine" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="Google" /><title>Will Google Survive until 2021? Revisited - part 1</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Three years ago I wrote one of my Vendors Survival posts. The post was titled:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: #66bb33; color: #333333; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2008/09/will-google-survive-until-2018.html"&gt;Vendors Survival: Will Google Survive until 2018?&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The Vendors Survival posts analyze the probability that vendors will survive for at least ten years. Most of them are about leading vendors such as &lt;a href="http://avirosenthal.blogspot.com/2011/07/vendors-survival-will-apple-survive.html"&gt;Apple&lt;/a&gt;, &lt;a href="http://www.blogger.com/Vendors%20Survival:%20Will%20Microsoft%20Survive%20until%202018?"&gt;Microsoft&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/05/will-hp-survive-until-2018-hps-eds.html"&gt;HP&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2009/05/vendors-survival-will-emc-survive-until.html"&gt;EMC &lt;/a&gt;etc. &lt;a href="http://avirosenthal.blogspot.com/2011/09/vendors-survival-lessons-from-zapthinks.html"&gt;The previous post was on Zapthink,&lt;/a&gt; a small &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud&lt;/a&gt; Analysts and Consultants company acquired by Dovel Systems.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Ten years predictions are usually inaccurate. However,&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The only leading vendor &lt;a href="http://avirosenthal.blogspot.com/2008/07/will-sun-microsystems-survive-until.html"&gt;I predicted that will not survive was SUN Microsystems&lt;/a&gt;, who was shortly afterwards &lt;a href="http://avirosenthal.blogspot.com/2009/03/vendors-survival-sun-microsystems.html"&gt;an acquisition target for IBM&lt;/a&gt; and &lt;a href="http://avirosenthal.blogspot.com/2009/04/vendors-survival-sun-is-red-oracle-to.html"&gt;acquired by Oracle&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I recently read Google's announcement about &lt;a href="http://googleblog.blogspot.com/2011/09/fall-spring-clean.html"&gt;shutting down some of its products&lt;/a&gt;&amp;nbsp;and&amp;nbsp;&lt;a href="http://googleblog.blogspot.com/2011/10/fall-sweep.html"&gt;a similar announcement&amp;nbsp; about other products&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Shutting down products and services looks like a sign of weakening.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Some people argue &lt;a href="http://gigaom.com/2011/10/14/has-google-really-learned-that-much-from-buzz-and-jaiku/"&gt;that Google Social Software initiatives like Buzz, Jaiko and Google+ fails to compete with Facebook&lt;/a&gt;&amp;nbsp;or&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://gigaom.com/2011/10/14/has-google-really-learned-that-much-from-buzz-and-jaiku/"&gt;Twitter&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Others focus on limitations of current Google Search Engine. Two examples: &lt;a href="http://techcrunch.com/2011/01/01/why-we-desperately-need-a-new-and-better-google-2/"&gt;Why we desperately need &amp;nbsp;a New (and Better) Google&lt;/a&gt;, &lt;a href="http://www.codinghorror.com/blog/2011/01/trouble-in-the-house-of-google.html"&gt;Trouble in the House of Google&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; font-family: helvetica, arial, clean, sans-serif; line-height: 17px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;h1 class="headline" style="color: black; font-family: Interstate, Helvetica, Arial, sans-serif; font-style: normal; font-weight: bold; letter-spacing: -2px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: -9px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px;"&gt;&lt;span class="Apple-style-span" style="background-color: white; font-family: helvetica, arial, clean, sans-serif; line-height: 17px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/h1&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Few months ago &lt;a href="http://en.wikipedia.org/wiki/Larry_Page"&gt;Larry Page&lt;/a&gt; replaced &lt;a href="http://en.wikipedia.org/wiki/Eric_Schmidt"&gt;Eric&amp;nbsp;Schmidt&lt;/a&gt; as Google's &lt;a href="http://en.wikipedia.org/wiki/CEO"&gt;CEO&lt;/a&gt;. Was that change a sign that Google is no longer as successful as it was? &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;So will Google preserve its position as a leader? Will it Survive for Long Term?&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;Google 2008 vs. Google 2011&lt;/span&gt;&lt;/b&gt; &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Google of 2011 is very different from Google of 2008.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is competing with &lt;a href="http://en.wikipedia.org/wiki/Apple_Inc."&gt;Apple &lt;/a&gt;in the &lt;a href="http://en.wikipedia.org/wiki/Smart_phone"&gt;Smart Phone&lt;/a&gt; &lt;a href="http://en.wikipedia.org/wiki/Operating_systems"&gt;Operating Systems&lt;/a&gt; market with its &lt;a href="http://en.wikipedia.org/wiki/Android_(operating_system)"&gt;Android &lt;/a&gt;(The market share of each of them is approximately 40%).&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;After &lt;a href="http://investor.google.com/releases/2011/0815.html"&gt;acquiring Motorola Mobility&lt;/a&gt; division it is no more &lt;a href="http://en.wikipedia.org/wiki/Software"&gt;Software&lt;/a&gt; only company but also a Smart Phones &lt;a href="http://en.wikipedia.org/wiki/Computer_hardware"&gt;Hardware&lt;/a&gt; vendor.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On the one hand Google become a successful player in the browsers market with &lt;a href="http://en.wikipedia.org/wiki/Google_Chrome"&gt;Chrome &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Gmail"&gt;Gmail &lt;/a&gt;is a de-facto standard in the Consumer market and competing with &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Exchange_Server"&gt;Microsoft's Exchange&lt;/a&gt; in Enterprises.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On the other hand its attempts to compete with &lt;a href="http://en.wikipedia.org/wiki/Facebook"&gt;Facebook &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Twitter"&gt;Twitter &lt;/a&gt;in the &lt;a href="http://en.wikipedia.org/wiki/Social_networking_service"&gt;Electronic Social Networking Services&lt;/a&gt; market are still unsuccessful. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;Threats&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In order to conclude if Google will survive until 2021 we have to examine threats that could change Google's position for the Long Term.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I do think that the threats mentioned in the &lt;a href="http://avirosenthal.blogspot.com/2008/09/will-google-survive-until-2018.html"&gt;post I wrote about Google Survival in 2008&lt;/a&gt; are relevant. In this post I discuss or mention them briefly.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;u&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Threat 1: Significantly&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;better Search Engine developed by another company&lt;/span&gt;&lt;/u&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The issue of &lt;a href="http://en.wikipedia.org/wiki/Search_engines"&gt;Web Search Engines&lt;/a&gt; will be discussed in part 2 of the post.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 22px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;T&lt;u&gt;hreat 2: Loosing its innovative spirit&lt;/u&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The section titles: Google 2008 vs. Google 2011 indicates that probably Google is still an innovative company.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;u&gt;Threat 3: Expanding its business domains wrongly&lt;/u&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Google is expanding its business domains and its business services. I do not identify indicators of wrong expansion.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Stopping business services is the other side of the coin. I do not think that Google announcement of shutting services cited in the beginning of that post is an indication of wrong strategy.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;An old proverb says: The only people who never make mistakes are those who are doing nothing.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Shutting an unsuccessful service is an indication of Agile and Adapting company. Its a lot better than supporting it for years.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Shutting a bunch of strategic services could imply a wrong strategy. However, as far as Google is concerned, it is not the case.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;u&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;Threat 4:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 22px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Legal issues&lt;/span&gt;&lt;/span&gt;&lt;/u&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;This issue&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;continues to be a relevant issue.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;u&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;Threat 5:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 22px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Web X.0 (X &amp;gt; 2)&lt;/span&gt;&lt;/span&gt;&lt;/u&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This issue of Web Content will be discussed in a part 2 of the post, which will be published soon.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;u&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 22px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/u&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #333333; line-height: 25px;"&gt;&lt;u&gt;Threat 6: failure of the simple and effective Google&amp;nbsp;&lt;/u&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 25px;"&gt;&lt;u&gt;Business model&lt;/u&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I do not observe indicators supporting failure of Google's business model. &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There is a growing anxiety concerning Privacy because Google hosts more and more private data in order to select adequate advertisement.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Searching the Web&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Search Engine is Google's most strategic product. Some of its other products are using it as component of the services they provide.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Limitation or failure of it, as described in&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://techcrunch.com/2011/01/01/why-we-desperately-need-a-new-and-better-google-2/"&gt;Why we desperately need a New (and Better) Google&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;cited in the beginning of this post, could negatively affect Google's market position.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;This is the major challenge facing Google.&lt;/b&gt;&amp;nbsp;Google has no Control of some of the factors limiting its effectiveness.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Because addressing this challenge is so important for Google, I will dedicate a post to it. The post which will be titled same as the current post with the suffix part 2 &amp;nbsp;will be published until next weekend.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-8501136277800465782?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/IPhC6OGd3yRx2CJHbEeb6TQEIA4/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/IPhC6OGd3yRx2CJHbEeb6TQEIA4/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/IPhC6OGd3yRx2CJHbEeb6TQEIA4/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/IPhC6OGd3yRx2CJHbEeb6TQEIA4/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/VrwYorL2x9o" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/8501136277800465782/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=8501136277800465782" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/8501136277800465782?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/8501136277800465782?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/VrwYorL2x9o/will-google-survive-until-2021.html" title="Will Google Survive until 2021? Revisited - part 1" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>2</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/10/will-google-survive-until-2021.html</feedburner:origLink></entry><entry gd:etag="W/&quot;DEYEQns-cSp7ImA9WhdWFEU.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-3461563857121978002</id><published>2011-09-08T15:48:00.000+03:00</published><updated>2011-09-08T15:48:23.559+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-09-08T15:48:23.559+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Clod Computing" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Thought Leaders" /><category scheme="http://www.blogger.com/atom/ns#" term="Consultant" /><category scheme="http://www.blogger.com/atom/ns#" term="Analyst" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="BPM" /><category scheme="http://www.blogger.com/atom/ns#" term="Zapthink" /><title>Vendors Survival: Lessons from Zapthink's acquisition</title><content type="html">&lt;span class="Apple-style-span" style="background-color: #ebeff2; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;h2 class="post_name" id="post-13495" style="border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; clear: both; color: #111111; font-style: inherit; letter-spacing: -0.04em; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: baseline;"&gt;&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://www.dctechsource.com/in-the-cloud-mclean-va.-based-dovel-technologies-buys-baltimore-firm.aspx"&gt;Dovel Technologies is buying Zapthink&lt;/a&gt;.&amp;nbsp;It is the first time I read about Dovel.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/h2&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Unlike Dovel, &lt;a href="http://www.zapthink.com/"&gt;Zapthink &lt;/a&gt;is well known to me. As a &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;expert, I read Zapthink's analysis of SOA and other Architectural topics as well as short articles named &lt;a href="http://www.zapthink.com/category/research/zapflash/"&gt;ZapFlash&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;SOA is Zapthink's major field of expertise. The small company headed by &lt;a href="http://www.amazon.com/gp/pdp/profile/A29A3CH85J9KT4"&gt;Ronald Schmelzer&lt;/a&gt; and &lt;a href="http://www.jasonbloomberg.com/"&gt;Jason Bloomberg&lt;/a&gt; provides SOA training and certification, SOA Consulting Services and SOA Research.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Schmelzer and Bloomberg's work reveals deep understanding and vast knowledge of SOA.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The challenges facing small Analysts and Consultants are incomparable to challenges facing a lot larger company.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Like small software vendors many of the small Consulting and/or Market Analysis companies will not survive.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;circumstances are &lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;similar to the circumstances of smaller software vendors described in my post titled:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2008/05/vendor-survival-guide-supermarket.html"&gt;Vendors Survival Guide: Supermarket Grocery and Kiosk&lt;/a&gt;&amp;nbsp; as well as in other Vendors Survival posts I wrote e.g. &lt;a href="http://avirosenthal.blogspot.com/2009/07/vendors-survival-will-software-ag.html"&gt;Software AG&amp;nbsp;&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2009/04/vendors-survival-sun-is-red-oracle-to.html"&gt;SUN&lt;/a&gt;&amp;nbsp;,&lt;a href="http://avirosenthal.blogspot.com/2008/05/will-hp-survive-until-2018-hps-eds.html"&gt;HP&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Gartner"&gt;Gartner&lt;/a&gt;, the largest IT Research company, aquired smaller companies like &lt;a href="http://www.gartner.com/5_about/integration/mclients.jsp"&gt;Meta Group&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/AMR_Research"&gt;AMR Research&lt;/a&gt; and Dataquest and &lt;a href="http://en.wikipedia.org/wiki/Forrester_Research"&gt;Forrester Research&lt;/a&gt; acquired Giga Information Web.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, due to Zapthink's remarkable success it is interesting to analyze its acquisition and lessons we can learn from its acquisition. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;b&gt;The acquisition&lt;/b&gt;&lt;/span&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://www.digitaljournal.com/pr/391320#ixzz1V7DhH663"&gt;Dovel perspective of the acquisition&lt;/a&gt;&amp;nbsp;emphasizes the strengthening of its SOA expertise to its USA based governmental clients.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://www.zapthink.com/2011/08/15/welcome-to-the-new-zapthink/"&gt;Jason Bloomberg's view&lt;/a&gt;&amp;nbsp;is that the acquisition is part of Dovel's strategic plan to expand their scope, Capabilities and thought leadership in Service Oriented Architecture, &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt; and related technologies as well as an opportunity to add new people to the Zapthink team three of them will be regular contributors to the ZapFlash newsletter.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Ronald&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Schmelzer will serve as Zapthink's consultant for few months and afterwards will be moving on. &lt;a href="http://dc.citybizlist.com/5/2011/8/15/Ronald-Schmelzer-Discusses-Deal-to-Sell-ZapThink-to-Dov%C3%A8l-Technologies--cbl.aspx"&gt;His perspective&lt;/a&gt;&amp;nbsp;is the most interesting because he was a founder of Zapthink, because he is moving on and because he already sold ChannelWave, a Boston based software company.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to citybizlist's Brian Wolak "&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #023053; font-family: Verdana, Arial, Helvetica, sans-serif; line-height: 21px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Schmelzer is convinced that small businesses are going to dominate the landscape in the years to come, with a combination of former unemployed workers linking up with small businesses, a general backlash against big corporations, and &lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #023053; font-family: Verdana, Arial, Helvetica, sans-serif; line-height: 21px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;the government's emphasis on kick-starting the economy through &lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #023053; font-family: Verdana, Arial, Helvetica, sans-serif; line-height: 21px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;startups and innovation&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="background-color: white; color: #023053; font-family: Verdana, Arial, Helvetica, sans-serif; font-size: 12px; line-height: 21px;"&gt;.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;"&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="background-color: #ebeff2; color: #333333; line-height: 18px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="line-height: 18px;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="line-height: 18px;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;My Take&lt;/span&gt;&lt;/b&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-weight: normal;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="background-color: white;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;success of a small consulting company highly depends upon key people&lt;/b&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;As far as Zapthink is concerned there are two key figures:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;S&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;chmelzer and Bloomberg, so Schmelzer departure is a huge challenge. It is not easy to add or replace key figures in a small company. In case of too much success a company challenge is how to handle the large volume of tasks, while preserving the quality of deliverables.&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On 2007 David Linthicum joined Zapthink and was a contributor to the ZapFlash, but after a short period of time he was no longer a contributor to Zapthink efforts.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Evangelists or Thought Leaders are a must for new paradigm or a revolutionary technology not for a mature paradigm.&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;When the paradigm, architecture or technology is matured the number of experts who understand it or experienced it is growing and it is less a matter of Thought Leading and more a matter of actually deploying it. SOA is now Mainstream and mature.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Dovel is a company which helps governmental agencies in USA to deploy SOA as well as other paradigms and not a Thought Leader. The new Zapthink's focus will probably be SOA implementations.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;A small company struggles to keep its position as a Thought Leader when newer paradigms or Technologies emerge.&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;If you are a Thought Leader in a new paradigm and a newer paradigm emerges, probably other experts will be better positioned for the newer paradigm.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Examining the illustration following this paragraph could provide an explanation. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;New Technologies and Paradigms time overlap with older paradigms is the reason. &amp;nbsp;A Thought Leader in a relatively old paradigm is too busy in assignments related to this paradigm and therefore is lagging behind new fresh Thought Leaders of the new paradigm.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This phenomenon is depicted in the simplified illustration beyond this line. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://2.bp.blogspot.com/-Glv5j23igkA/Tmhh0nw04UI/AAAAAAAAAWg/qOllgTJLg20/s1600/Paradigm+Overlap.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" height="320" src="http://2.bp.blogspot.com/-Glv5j23igkA/Tmhh0nw04UI/AAAAAAAAAWg/qOllgTJLg20/s320/Paradigm+Overlap.png" width="222" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The illustration depicts three related paradigms, which are not exactly comparable to each other. SOA is essentially an Enterprise Architecture. BPM is a Business Technology and Cloud Computing is more Operational approach. Cloud Computing is a general term including a variety of technologies and concepts, in &lt;a href="http://avirosenthal.blogspot.com/2011/08/hyped-cloud-technologies.html"&gt;different Maturity levels&lt;/a&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The point, which could be generalized to other paradigms and technologies, is that a small company based on one or two SOA Thought Leaders was not capable to allocate Thought Leading resources for thought leading BPM in the time BPM emerged. It was not able to allocate these resources for thought leading in Cloud Computing when it emerged.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There are many talented people, so other talented people explore the new technologies or paradigms before SOA became a mature technology and the SOA experts, saturated with many SOA related tasks, do not have the time to dive deeply into BPM or Cloud Computing.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Finally, the SOA Thought Leader have no other choice when the demand is for Cloud Computing thought leaderships, while the SOA demand is more for practical day to day skills: Architects, System Analysts and Developers etc.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;But it may be too late for the SOA Thought Leader to replicate his &amp;nbsp;success: other people who started earlier in Cloud Computing are positioned better.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Some of the SOA Thought Leaders will close the gap and become a Cloud Computing Thought Leaders, but it will take long time to do this.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The challenge described in the last section face small companies such as Zapthink, as far as large consulting companies are concerned they can allocate enough resources: some potential Thought Leaders could &amp;nbsp;specialize in the new paradigm (e.g. Cloud Computing), while others take care of a previous buzz such as SOA.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="background-color: white; color: #333333; font-family: Verdana, sans-serif; font-size: large; line-height: 18px;"&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-3461563857121978002?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/PrVZ9gmupN-Mv8cLWkmqDOXxWWM/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/PrVZ9gmupN-Mv8cLWkmqDOXxWWM/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/PrVZ9gmupN-Mv8cLWkmqDOXxWWM/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/PrVZ9gmupN-Mv8cLWkmqDOXxWWM/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/iBjtG9oaWEM" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/3461563857121978002/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=3461563857121978002" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3461563857121978002?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3461563857121978002?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/iBjtG9oaWEM/vendors-survival-lessons-from-zapthinks.html" title="Vendors Survival: Lessons from Zapthink's acquisition" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><media:thumbnail xmlns:media="http://search.yahoo.com/mrss/" url="http://2.bp.blogspot.com/-Glv5j23igkA/Tmhh0nw04UI/AAAAAAAAAWg/qOllgTJLg20/s72-c/Paradigm+Overlap.png" height="72" width="72" /><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/09/vendors-survival-lessons-from-zapthinks.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CkQBQn08eSp7ImA9WhdQF0w.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-3681448882996412604</id><published>2011-08-19T02:32:00.000+03:00</published><updated>2011-08-19T02:32:33.371+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-08-19T02:32:33.371+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Hype" /><category scheme="http://www.blogger.com/atom/ns#" term="IaaS" /><category scheme="http://www.blogger.com/atom/ns#" term="Platform as a Service" /><category scheme="http://www.blogger.com/atom/ns#" term="Infrastructure as a Service" /><category scheme="http://www.blogger.com/atom/ns#" term="Paas" /><category scheme="http://www.blogger.com/atom/ns#" term="Forrester Research" /><category scheme="http://www.blogger.com/atom/ns#" term="Cloud Computing" /><title>PAAS is not Mainstream yet</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In a previous post titled &lt;a href="http://avirosenthal.blogspot.com/2011/08/hyped-cloud-technologies.html"&gt;Hyped Cloud Technologies&lt;/a&gt; &lt;a href="http://en.wikipedia.org/wiki/Platform_as_a_service"&gt;Platform as a Service (PaaS)&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Infrastructure_as_a_Service#Infrastructure"&gt;Infrastructure as a Service (IaaS)&lt;/a&gt; tied in the fourth place in a &lt;a href="http://www.readwriteweb.com/cloud/2011/08/top-5-most-over-hyped-cloud-technologies.php"&gt;ReadWrite Cloud&lt;/a&gt; survey of Hyped Cloud Technologies.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Yesterday, I read a &lt;a href="http://en.wikipedia.org/wiki/Forrester_Research"&gt;Forrester &lt;/a&gt;Research Note about PaaS, which may explain why it is rated as one of the most Hyped Cloud Technologies. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Simply, PaaS is immature technology.&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Immature technologies related to in the spotlight topic such as &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt;, are natural hype candidates. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;PaaS and IaaS&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;PaaS and IaaS are related concepts: both provide technology for development and deployment of applications in the Cloud.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;IaaS solutions such as &lt;a href="http://en.wikipedia.org/wiki/Amazon_EC2"&gt;Amazon EC2&lt;/a&gt; or &lt;a href="http://en.wikipedia.org/wiki/Amazon_S3"&gt;Amazon S3&lt;/a&gt; provide basic platform for Application Development and Application Deployment.&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is only infrastructure.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Unlike IaaS, PaaS provides a complete Application Platform which includes Development Tools (e.g &amp;nbsp; &amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/Integrated_development_environment"&gt;Integrated Development Environment&lt;/a&gt;), Runtime Environment and Management tools.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Developing Applications in IaaS environment is a lot more difficult task than developing them in a PaaS environment. &amp;nbsp;IaaS inferiority derived from the necessity to develop Applications Platform components which are missing in IaaS environments and hopefully are available in PaaS environmnets.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Forrester Research explains the difficulty of developing in IaaS in the following words: " You have to worry about the details of Virtual machines, storage blocks, execution threads and network connections".&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, people often use IaaS because it is a mature technology and PaaS is not mature yet.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;PaaS Immaturity indicators&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The Forrester Wave(TM):Platform as a Service For App Dev and Delivery Professionals, Q2 2011 written by Forrester Analysts &lt;a href="http://www.forrester.com/rb/analyst/john_rymer"&gt;John R. Rymmer&lt;/a&gt; and &lt;a href="http://www.forrester.com/rb/analyst/stefan_ried"&gt;Stephan Ried&lt;/a&gt;&amp;nbsp;Ph.D&amp;nbsp;with &lt;a href="http://www.forrester.com/rb/search/results.jsp?N=0&amp;amp;Ntk=MainSearch&amp;amp;Ntx=mode+MatchAllPartial&amp;amp;s=1&amp;amp;Ntt=Mike+Gilpin"&gt;Mike Gilpin&lt;/a&gt;, Andrew Magarie and Alissa Anderson name &lt;a href="http://salesforce.com/"&gt;SalesForce.com&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft &lt;/a&gt;as Leaders and &lt;a href="http://en.wikipedia.org/wiki/Cordys"&gt;Cordys&lt;/a&gt;, Longjump, &lt;a href="http://en.wikipedia.org/wiki/WaveMaker"&gt;Wavemaker &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Google"&gt;Google &lt;/a&gt;as Strong Performer. &lt;a href="http://en.wikipedia.org/wiki/Tibco_Software"&gt;Tibco Software&lt;/a&gt; is the only vendor listed as Contender.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Only two Leaders&lt;/b&gt; is an indicator of immaturity.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The small number of vendors listed &lt;/b&gt;is another immaturity sign.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The list of vendors which were not listed is another immaturity indicator:&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Red_Hat"&gt;Red Hat&lt;/a&gt; (Jboss) and &lt;a href="http://en.wikipedia.org/wiki/VMware"&gt;VMware &lt;/a&gt;were not listed because they enter the PaaS market in spring 2011.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Oracle_Corporation"&gt;Oracle &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/SAP_AG"&gt;SAP &lt;/a&gt;did not enter the PaaS market yet.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Last but not least, &lt;b&gt;most of PaaS vendors listed are small companies&lt;/b&gt; who are not market leaders in other markets. The result is, according to Forrester Research, that Microsoft's &lt;a href="http://en.wikipedia.org/wiki/Windows_Azure"&gt;Windows Azure&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Google_App_Engine"&gt;Google App Engine&lt;/a&gt; and Salesforce.com's &lt;a href="http://force.com/"&gt;Force.com&lt;/a&gt; are the only products which get significant attention and adoption. Many potential customers neglect PaaS and use &lt;a href="http://en.wikipedia.org/wiki/Amazon.com"&gt;Amazon&lt;/a&gt;'s IaaS products or wait. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-3681448882996412604?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/cY3QVHiUwHCCgzuue9Un7CnxI4A/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/cY3QVHiUwHCCgzuue9Un7CnxI4A/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/cY3QVHiUwHCCgzuue9Un7CnxI4A/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/cY3QVHiUwHCCgzuue9Un7CnxI4A/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/VVQRLVXU5b8" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/3681448882996412604/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=3681448882996412604" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3681448882996412604?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/3681448882996412604?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/VVQRLVXU5b8/paas-is-not-mainstream-yet.html" title="PAAS is not Mainstream yet" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/08/paas-is-not-mainstream-yet.html</feedburner:origLink></entry><entry gd:etag="W/&quot;D0IASX8zfip7ImA9WhdQFEQ.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-6115384525084646782</id><published>2011-08-16T14:52:00.000+03:00</published><updated>2011-08-16T14:52:28.186+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-08-16T14:52:28.186+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="IaaS" /><category scheme="http://www.blogger.com/atom/ns#" term="Privae Cloud" /><category scheme="http://www.blogger.com/atom/ns#" term="SaaS" /><category scheme="http://www.blogger.com/atom/ns#" term="NOSQL" /><category scheme="http://www.blogger.com/atom/ns#" term="Paas" /><category scheme="http://www.blogger.com/atom/ns#" term="Cloud Computing" /><title>Hyped  Cloud Technologies</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;What are the most Hyped Cloud Technologies? This was the question asked in a survey of &lt;a href="http://www.readwriteweb.com/cloud/2011/08/top-5-most-over-hyped-cloud-technologies.php"&gt;ReadWrite Cloud&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt; readers.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As no details about the sample characteristics are disclosed the results couls be misleading.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The results could be biased due to some of the following factors:&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. the number of people surveyed is unknown and could be too small for supporting any conclusion.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. The sample could be biased. Do not forget that the site is sponsored by &lt;a href="http://en.wikipedia.org/wiki/Intel"&gt;Intel &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/VMware"&gt;VMware &lt;/a&gt;and therefore you may find relatively more customers of these companies.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. No sample characteristics were defined, so the people answering the survey questions voluntarily may not represent the whole population.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The Results&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The most hyped Cloud technologies were in decending order:&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;1. &lt;a href="http://en.wikipedia.org/wiki/NoSQL"&gt;NOSQL&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;2. &lt;a href="http://en.wikipedia.org/wiki/Software_as_a_service"&gt;Software as a Service&lt;/a&gt; (SaaS)&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;3. &lt;a href="http://searchcloudcomputing.techtarget.com/definition/private-cloud"&gt;Private Clouds&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;4-5. &lt;a href="http://en.wikipedia.org/wiki/Infrastructure_as_a_Service#Infrastructure"&gt;Infrastructure as a Service&lt;/a&gt; (IaaS)&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;4-5. &lt;a href="http://en.wikipedia.org/wiki/Platform_as_a_service"&gt;Platform as a Service&lt;/a&gt; (PaaS)&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Least Hyped technologies were Infrastructure Apps and API and &lt;a href="http://en.wikipedia.org/wiki/Data_as_a_Service"&gt;Data as a Service&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to ReadWrite, the findings about NOSQL, Private Clouds and&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;Platform as a Service,&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;&amp;nbsp;w&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;ere as expected and the surprising findings are the relatively high hype rating of SaaS and&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;Infrastructure as a Service. &lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;My Take&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I do not know if it is possible to conclude anything from the survey's findings, due to possible biases and possible small smaple size mentioned in previous section.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Even if it is possible, nobody should confuse between hyped technology and technology which is not yet matured.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I am sure that Software as a Service is a mature technology (read for example a previous post: &lt;a href="http://avirosenthal.blogspot.com/2009/01/saas-is-going-mainstream.html"&gt;SaaS is Going Mainstream)&lt;/a&gt;. &lt;a href="http://salesforce.com/"&gt;SalesForce.com&lt;/a&gt; technologies and &lt;a href="http://en.wikipedia.org/wiki/Google_Apps"&gt;Google Apps&lt;/a&gt; are not the only successful SaaS technologies. However, advertising&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;products which has nothing to do with a new technology or concept,&amp;nbsp;as if it is an implenebtation of successful ne&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;w trends and concepts occurs frequenty. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This &amp;nbsp;phenomenon generates a lot of hype.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It takes time until the technology is implemented in most enterprises and/or consumers and then hyping is more difficult.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I remember similar hyping pattern related to other concepts such as &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Object-oriented_analysis_and_design"&gt;Object Oriented&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Instead of a lot of hype about SOA three years ago you can find now a lot of enterprises and service providers looking for SOA Architects.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;NOSQL is newer concept than SaaS, therefore rating it as one of the most hyped Cloud Technologies is natural.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Never the less, there are NOSQL success stories.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;I recently read how&amp;nbsp;&lt;a href="http://www.wix.com/web_builder/fish_wix?utm_source=google&amp;amp;utm_medium=cpc&amp;amp;utm_campaign=bi_Wix_New^wix&amp;amp;experiment_id=Wix^e"&gt;Wix&lt;/a&gt;&amp;nbsp;found that the best way to implement NOSQL dor their product was implementing a single large &lt;a href="http://en.wikipedia.org/wiki/MySQL"&gt;MYSQL &lt;/a&gt;table. This interesting &lt;a href="http://en.wikipedia.org/wiki/Case_study"&gt;Case Study&lt;/a&gt; demonstrates both NOSQL immaturity and ease of Hyping (by others not by Wix).&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Private Cloud Technology is a different story.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There are still arguments if it is a technology at all or just another incarnation of &lt;a href="http://en.wikipedia.org/wiki/Utility_computing"&gt;Utility Computing&lt;/a&gt; or hyping of Public Clouds success.&lt;/span&gt;&lt;br /&gt;
&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-6115384525084646782?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/ZQKw_yKCup9ra8fAJtQQ1YOx1jA/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ZQKw_yKCup9ra8fAJtQQ1YOx1jA/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/ZQKw_yKCup9ra8fAJtQQ1YOx1jA/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ZQKw_yKCup9ra8fAJtQQ1YOx1jA/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/TSYOVhrSuVo" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/6115384525084646782/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=6115384525084646782" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6115384525084646782?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6115384525084646782?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/TSYOVhrSuVo/hyped-cloud-technologies.html" title="Hyped  Cloud Technologies" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/08/hyped-cloud-technologies.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CEYDSX87fCp7ImA9WhdRF0Q.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-5404467038991108232</id><published>2011-08-08T11:29:00.000+03:00</published><updated>2011-08-08T11:29:38.104+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-08-08T11:29:38.104+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Web" /><category scheme="http://www.blogger.com/atom/ns#" term="Wikimania 2011" /><category scheme="http://www.blogger.com/atom/ns#" term="Source" /><category scheme="http://www.blogger.com/atom/ns#" term="Wikipedia" /><category scheme="http://www.blogger.com/atom/ns#" term="Social networks" /><title>Wikimania 2011 : Are Internet Sources Reliable?</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://upload.wikimedia.org/wikipedia/commons/thumb/0/0c/Haifa_wikimania_3.png/350px-Haifa_wikimania_3.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" height="94" src="http://upload.wikimedia.org/wikipedia/commons/thumb/0/0c/Haifa_wikimania_3.png/350px-Haifa_wikimania_3.png" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Image source: Wikimedia&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On August 4-6 I participated in &lt;a href="http://wikimania2011.wikimedia.org/wiki/Main_Page"&gt;Wikimania 2011 in Haifa&lt;/a&gt;!&amp;nbsp;The participants were Wikipedian from many countries, including Wikipedia's founder &lt;a href="http://en.wikipedia.org/wiki/Jimmy_Wales"&gt;Jimmy Wales&lt;/a&gt; and all of &lt;a href="http://en.wikipedia.org/wiki/Wikimedia_Foundation"&gt;Wikimedia Foundation&lt;/a&gt; directors, except one.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The organizing team headed by Tomer Ashur, Wikimedia Israel's chairman and Deror Lin, Wikimania General Manager, achievements were exceptionally good both in the administrative aspects and the professional aspects.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Wikipedia is evolving and changing. It is not exactly the same community it was when I described it in &lt;a href="http://avirosenthal.blogspot.com/2008/06/web-20-for-dummies-part-7-wikipedia.html"&gt;one of my Web 2.0 for Dummies posts in 2008.&lt;/a&gt;&amp;nbsp;However, the challenges described few years ago in my post titled: &lt;a href="http://avirosenthal.blogspot.com/2008/06/wikipedia-good-bad-and-ugly.html"&gt;Wikipedia: The Good the Bad and the Ugly&lt;/a&gt;&amp;nbsp;did not vanish.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Wikipedia case&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The evolution and challenges of &lt;a href="http://en.wikipedia.org/wiki/Wikipedia"&gt;Wikipedia &lt;/a&gt;and Wikipedia's Community are very similar to challenges facing other &lt;a href="http://en.wikipedia.org/wiki/Web_2.0"&gt;Web 2.0&lt;/a&gt; projects and communnities, including &lt;a href="http://en.wikipedia.org/wiki/Social_networking_service"&gt;Social Networking Services&lt;/a&gt;. However, there are also unique aspects as well. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Not all Internet Sources were created Equal&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There is growing tendency in Wikipedia to ask for Sources supporting facts or so called facts, mentioned in Wikipedia articles.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;If no supporting sources are cited a big box stating that sources are missing is inserted under the article's title. The rational is to avoid of wrong information inserted deliberately or by mistake.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There are cultural differences between different languages in Wikipedia. The English Wikipedia is the most demanding supporting evidences (Sources).&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I doubt if relying on &lt;a href="http://en.wikipedia.org/wiki/WWW"&gt;Web &lt;/a&gt;Sources is good enough.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The reason for my doubts is based on a well known fact about Web Sources: &lt;span class="Apple-style-span" style="color: red;"&gt;T&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red;"&gt;he&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: red; font-family: Verdana, sans-serif; font-size: large;"&gt;variability of the&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: red; font-family: Verdana, sans-serif; font-size: large;"&gt;Reliability of the&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red;"&gt;immense information in the Web is high&lt;/span&gt;. Some sources are trustful others are just nonsense.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;So what is the Value Proposal of five or ten or fifteen sources if none of them is Reliable?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;What is the Added Value of a Reliable but very superficial sources, such as some of the articles visible in some of the Electronic Newspapers ? &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red;"&gt;The real problem is that in any Web related task the user has to sort them and assign to each source a level of Reliability&lt;/span&gt;. &lt;span class="Apple-style-span" style="color: red;"&gt;It is not an easy task.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Many people are not able to perform this task properly if the subject matter is not included in their expertise.&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This observation is valid for Wikipedian as well as for non-Wikipedian.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;To illustrate this issue I wrote a new article in the Hebrew Wikipedia on an important &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;Information Technology&lt;/a&gt; technical subject. &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I was able to write a good article without using any source.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;u&gt;How was it possible?&lt;/u&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;My professional experience includes actual selections and implementations of technical products addressing this subject.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In order to do my job I read technical material and participated in Vendors' Presentations. I also read Analysts' Research Notes.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, that was few years ago and I had no access to White Papers and Research Notes I read.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Finally, I decided to add only&amp;nbsp;&lt;b&gt;one &lt;/b&gt;Web based source. It was an article written in the English language by a University Professor considered as a leading expert or Guru in this area.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Few years ago I read an impressive book he wrote on the same subject.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I also read the article on the same subject in the English Wikipedia. It includes about ten sources. However, none of them was a valid source (as Wikipedia articles are a collaborative work it may be now a higher quality article including valid sources).&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I read all sources cited in the English Wikipedia and decided that none of them is good enough for citation. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;u&gt;The Bottom Line&lt;/u&gt;: Not the best article based on multiple non-trusted sources in the English Wikipedia, edited by somone with no expertise in the subject and no ability to assess sources Reliability.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;A lot better article in the Hebrew Wikipedia based on expertise and experience and a single trusted source.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Is there a better way?&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I am sure that it is possible to partially formalize an algorithm for assigning Reliability score to Web sources.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In my opinion, it is also possible to automate the algorithm by dedicated softwa&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;re.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Automation will probably be partial automation and the &lt;a href="http://en.wikipedia.org/wiki/Heuristic_(computer_science)"&gt;heuristic &lt;/a&gt;algorithm will surely not be 100% precise.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Rating of Academic sources is possible and rating of Search Results by &lt;a href="http://en.wikipedia.org/wiki/PageRank"&gt;PageRank&lt;/a&gt; algorithm and other algorithms is also possible. So why not automating a similar task such as rating of sources for Wikipedia articles (and may be generalizing it to other contexts requiring relying on Web Sources)?&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I guess that in addition implementing a &lt;a href="http://en.wikipedia.org/wiki/Baysian"&gt;Bayesian Probability&lt;/a&gt; algorithm for improving the rating of sources could be deployed as well. &amp;nbsp; &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-5404467038991108232?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;/span&gt;&lt;br /&gt;
&lt;table cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: left; margin-right: 1em; text-align: left;"&gt;&lt;tbody&gt;
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&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
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&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;div style="text-align: left;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The answer &lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;yes &lt;/b&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;seems as an obvious answer to the question in the title of this post. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Apple_Inc."&gt;Apple&lt;/a&gt;, formerly Apple Computers, is very successful company. The following articles are glances about how successful it is:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="line-height: 16px;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://www.businessinsider.com/apple-is-now-worth-more-than-intel-and-microsoft-combined-2011-6"&gt;Apple Is Now Worth More Than Intel And Microsoft Combined&lt;/a&gt;&lt;/span&gt;&lt;span style="font-family: arial, helvetica, sans-serif; font-size: 13px;"&gt;&lt;br /&gt;
&lt;br /&gt;
&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #408ea5; font-weight: bold;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://blog.seattlepi.com/microsoft/2010/05/26/apple-unseats-microsoft-as-worlds-biggest-tech-company/"&gt;Apple unseats Microsoft as world’s biggest tech company&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #408ea5; font-weight: bold;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #282e34; line-height: 16px;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;h1 class="gray" style="color: #282e34; line-height: 18px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: none; outline-width: initial; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; text-decoration: none;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://www.electronista.com/articles/10/10/28/idc.has.apple.take.4th.in.total.phone.ranks/"&gt;Apple now 4th largest phone maker worldwide&lt;/a&gt;&lt;/span&gt;&lt;/h1&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #408ea5; font-weight: bold;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Even by reading only the articles' titles you will be impressed.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is the mindshare leader in the growing markets of &lt;a href="http://en.wikipedia.org/wiki/Smart_phones"&gt;Smart Phones&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Tablet_personal_computer"&gt;Tablets&lt;/a&gt;, as well as the Music devices market.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Anyone's ten years predictions could be totally wrong. I am not an exception.&amp;nbsp; &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, I already asked similar question about companies such as &lt;a href="http://avirosenthal.blogspot.com/2008/05/will-microsoft-survive-until-2018.html"&gt;Microsoft&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/09/will-google-survive-until-2018.html"&gt;Google&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/07/will-sun-microsystems-survive-until.html"&gt;SUN&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2008/05/will-hp-survive-until-2018-hps-eds.html"&gt;HP&lt;/a&gt;, &lt;a href="http://avirosenthal.blogspot.com/2009/07/vendors-survival-will-software-ag.html"&gt;Software AG&lt;/a&gt; and &lt;a href="http://avirosenthal.blogspot.com/2009/05/vendors-survival-will-emc-survive-until.html"&gt;EMC&amp;nbsp;&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Yes &lt;/b&gt;was not my answer to this question for any of the companies cited above.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;For some of them the answer was &lt;b&gt;Probably Yes&lt;/b&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, my prediction about &lt;a href="http://avirosenthal.blogspot.com/2009/04/vendors-survival-sun-is-red-oracle-to.html"&gt;Sun's acquisition&lt;/a&gt; by another company was correct.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;If you will read my post about Microsoft's survival, you could read about a Mega Vendor named &lt;a href="http://en.wikipedia.org/wiki/Digital_Equipment_Corporation"&gt;DEC &lt;/a&gt;which did not survive. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;u&gt;Will Apple survive until 2021?&lt;/u&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;My answer is that the probability that it will not survive is higher than the probability that the other vendors (not including Software AG and obviously not including SUN) I discussed will not survive.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;An Apple or a Mountain Train?&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Look at the two images in the beginning of this post. Which of them is more associated with Apple?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;When I am looking at these images, I see no apples and no oranges. The Mountains Train is the image which is strongly associated in my mind with Apple.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;There where lot of Ups and Downs in Apple's history,&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;which resemble a Mountains Train' s movement: going up and down, up again and down again.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As you can understand by reading the articles which are pointed by hyperlinks in the previous section, Apple is now up or even in a summit. But will it be in similar position or will it be in its worst position&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;ever&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;, i.e. will not survive at all, &lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;in few years?&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Apple's History in the context of Survival&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple Computers was founded in 1976. &lt;a href="http://en.wikipedia.org/wiki/Steve_Jobs"&gt;Steve Jobs&lt;/a&gt; was one of the founders. Steve Jobs was (and is) the most dominant and influencing founder. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The &lt;a href="http://en.wikipedia.org/wiki/Macintosh"&gt;Macintosh&amp;nbsp;&lt;/a&gt;was its major product of the first half of the 1980th. &lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It was a &lt;a href="http://en.wikipedia.org/wiki/Personal_computer"&gt;Personal Computer (PC)&lt;/a&gt; with a dedicated &lt;a href="http://en.wikipedia.org/wiki/Operating_system"&gt;Operating System&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The competing PCs vendors were &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM &lt;/a&gt;and Apple.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Technically Apple's PC was the best and Microsoft's Windows Operating System with &lt;a href="http://en.wikipedia.org/wiki/Intel"&gt;Intel &lt;/a&gt;based PCs was the worst.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: red; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The worst Operating System won&lt;/b&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Microsoft won because of better sells and marketing strategy, by supporting &lt;a href="http://en.wikipedia.org/wiki/Independent_software_vendor"&gt;Independent Software Vendors &lt;/a&gt;(ISVs) applications and by providing cheaper products.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple's platform was not supported by many ISVs, so most users who need these applications preferred &lt;a href="http://en.wikipedia.org/wiki/Windows_operating_system"&gt;Windows Operating System&lt;/a&gt;. Apple chose a wrong strategy, which does not compel ISVs and therefore Macintosh became a Niche Product.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The appointment of &lt;a href="http://en.wikipedia.org/wiki/Pepsi_Cola"&gt;Pepsi Cola&lt;/a&gt;'s&amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/John_Sculley#1967.E2.80.9382:_Sculley_at_Pepsi-Cola"&gt;John Sculley&lt;/a&gt; as a &lt;a href="http://en.wikipedia.org/wiki/CEO"&gt;CEO &lt;/a&gt;in 1983 was an attempt to improve Apple's marketing and sells and to reduce Steve Jobs' high &lt;a href="http://en.wikipedia.org/wiki/R%26D"&gt;R&amp;amp;D&lt;/a&gt; expenditures.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As opposed to the Macintosh positioning, nowadays Apple's &lt;a href="http://en.wikipedia.org/wiki/I-Phone"&gt;I-Phone&lt;/a&gt; is the preferred &lt;a href="http://en.wikipedia.org/wiki/Smart_phone"&gt;Smart Phone&lt;/a&gt; platform for&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;ISVs' applications.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;On 1985, Apple's Board of Directors removed &lt;a href="http://en.wikipedia.org/wiki/Steve_Jobs"&gt;Steve Jobs&lt;/a&gt; from his managerial duties and he resigned and founded &lt;a href="http://en.wikipedia.org/wiki/NeXT"&gt;Next&lt;/a&gt;. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;The &lt;a href="http://en.wikipedia.org/wiki/Macintosh_Portable"&gt;Macintosh Portable&lt;/a&gt; and the &lt;a href="http://en.wikipedia.org/wiki/PowerBook"&gt;Powerbook&lt;/a&gt; were Apple's successful Laptops of the end of the 1980s and the beginning of the 1990s.&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Unfortunately, almost every new Apple's Consumer devices failed.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Apple's of 1994-1997 was an unsuccessful company trying to reinvent itself&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The following list includes some of the failed initiatives:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;AIM - &lt;b&gt;A&lt;/b&gt;pple together with&amp;nbsp;&lt;b&gt;I&lt;/b&gt;BM and &lt;b&gt;M&lt;/b&gt;otorola founded an alliance based on IBM's Power Processors.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Taligent"&gt;Taligent &lt;/a&gt;- a very interesting &lt;a href="http://en.wikipedia.org/wiki/Object-oriented_programming"&gt;Object Oriented &lt;/a&gt;initiative of Apple and IBM which failed to deliver.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;Porting &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Office"&gt;Microsoft Office&lt;/a&gt; to the Macintosh platform. &amp;nbsp;Porting Office to other platforms was important to Microsoft, not because the technical merits of the Office implementation on other platforms. Microsoft's strategy was still based on binding Operating Systems and Applications, but it attempted to build a non-monopoly image by availability of Office versions on other platforms.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
It is not surprising that Apple's CEO &lt;a href="http://en.wikipedia.org/wiki/Michael_Spindler"&gt;Michael Splinder&lt;/a&gt;, who replaced John Sculley, was replaced in 1996 by&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/Gil_Amelio"&gt;Gil Amelio&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;According to &lt;a href="http://en.wikipedia.org/wiki/Wikipedia"&gt;Wikipedia&lt;/a&gt;, Gil Amelio described Apple as follows:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: sans-serif; line-height: 19px;"&gt;&lt;i&gt;&lt;span class="Apple-style-span" style="color: red; font-size: large;"&gt;"Apple is like a ship with a hole in the bottom, leaking water, and my job is to get the ship pointed in the right direction"&lt;/span&gt;&lt;/i&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: sans-serif; font-size: 13px; line-height: 19px;"&gt;&lt;i&gt;&lt;br /&gt;
&lt;/i&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Gil Amelio acquired Next and Jobs returned to Apple.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Gil Amelio did not predict the future: Jobs will replace him on 1997. &amp;nbsp; &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/IMac"&gt;iMac&lt;/a&gt; (1998) computers were successful as well as &lt;a href="http://en.wikipedia.org/wiki/Mac_OS_X"&gt;Mac OS X&lt;/a&gt; Operating System (based on &lt;a href="http://en.wikipedia.org/wiki/OPENSTEP"&gt;Next's Operating System API&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/BSD_Unix"&gt;BSD UNIX&lt;/a&gt;) which was released on 2001.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;These successful products signals a better period for Apple.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;However, Transition to Intel chips based iMac begun on 2005 and ended in 2007. &amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple introduced Boot Camp which helped user to use Windows Operating System on iMac together with Mac OS X.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;No need to describe Apple's successful Post PC period after 2007, which was cited in a previous section.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;What may Risk Apple's Future Survival?&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Less Innovation&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I recently read an economic article about Finland.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Naturally, &lt;a href="http://en.wikipedia.org/wiki/Nokia"&gt;Nokia &lt;/a&gt;was mentioned by local people who were interviewed. The people interviewed attributed Nokia's losing its&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;position as the leader of the &lt;a href="http://en.wikipedia.org/wiki/Cellular_phones"&gt;Cellular Phones&lt;/a&gt; market&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;to changing to a less innovative company. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple is currently an Innovative company.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/IPhone"&gt;iPhone&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/ICloud"&gt;iCloud&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/IPad"&gt;iPad &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/App_Store_(iOS)"&gt;Appstore &lt;/a&gt;are examples of innovative products and innovative services.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Who can guarantee that Apple will not become less innovative company in the future?&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Do not forget that its competitors learn from Apple, as well as from their own experience and R&amp;amp;D and are capable of producing products not so different from the innovative products produced by Apple.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://www.ibtimes.com/articles/166095/20110620/apple-iphone-5-lawsuit-patent-infringement-samsung-captivate-continuum-vibrant-galaxy-s-4g-epic-4g-i.htm"&gt;The Apple-Samsung Lawsuit&lt;/a&gt; is just an example.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Steve Jobs&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Read the section titled "Apple's History in the context of Survival" or any other article on Apple's history and you will find the name Steve Jobs again and again (for 35 years) as the key person behind most of Apple's successful ideas and products. Yes, you can also find him as the creator of some of Apple's failing products.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple without Steve Jobs is totally different company.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple replaced its CEO very frequently, during the period Steve Jobs was working for Next&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple without Steve Jobs was already described by one of its CEOs it the past as "&lt;/span&gt;&lt;span class="Apple-style-span" style="line-height: 19px;"&gt;&lt;i&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: red; font-family: sans-serif;"&gt;a ship with a hole in the bottom, leaking water"&lt;/span&gt;&lt;/span&gt;&lt;/i&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="line-height: 19px;"&gt;&lt;i&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif;"&gt;.&lt;span class="Apple-style-span" style="color: red;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/i&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Unfortunately, Jobs is not young and is not healthy.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Could Apple survive or even evolve after his retirement?&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It should be noticed that the risk factors cited above are not independent. Specifically, Steve Jobs is the source or the driving of many Apple's Innovative products, services and ideas.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Complexity of Sales and Support model&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As far as Cell Phones are concerned Apple is currently more successful than Nokia.&lt;br /&gt;
Apple has only few telephone models and only one distributor.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Nokia has a large number of phone models and many distributors.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Clearly, Support, Sales and Marketing are more effective and a lot easier with a simple model (Apple) than in a complex model (Nokia). &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;However, Simplicity of products offering is usually a characteristic of a new vendor.&amp;nbsp; &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;For example, Microsoft's portfolio of products&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;in its early days&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp;included Office and Windows only.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Now the portfolio includes myriad of products, even if different versions or editions of the same product are not counted as different products (e.g. &lt;a href="http://en.wikipedia.org/wiki/Windows_7"&gt;Windows 7&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Windows_XP"&gt;Windows XP&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Windows_Vista"&gt;Windows Vista&lt;/a&gt;, multiple of Windows Server versions. For each of the Desktop Operating Systems you may find different editions such as Home, Home Premium, Professional etc.) &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is reasonable to predict that Apple too will have to support more products and more configurations or editions of the same product. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;In that case will Apple be in troubles same as Nokia today or will it adapt to the new role of a Long Term Agile Market Leader?&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Binding&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple limits de-facto application development for its consumer devices to its Desktop Hardware and Operating Systems.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It is not a formal limitation, but only a practical limitation.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2008/04/do-we-need-consumer-operating-system.html"&gt;The future need for a Desktop Operating System&lt;/a&gt; as we know it is questionable.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;This observation relates to End Users. Apple is trying to bind to its Desktop solution a community of application developers for its consumer devices.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It may succeed, but it could also fail if developers could prefer free selection of Desktop Operating System. In the later case they will develop apps for Apple's competitors e.g. &lt;a href="http://en.wikipedia.org/wiki/Google_Android"&gt;Google Android&lt;/a&gt;. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&amp;nbsp; &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;What may enable Apple to survive until 2021?&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;So far I analyzed Risk Factors, now it is time to analyze factors supporting Apple's Survival.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Agility&amp;nbsp;and&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Adaptation&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;A company whose history is paved with so many failures which is still one of the major players, must be a company which is able to adapt to new circumstances and challenges.&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The company is more than able to adapt. Adaptation is one of its strengths.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple changed its products, services and Business Lines. Apple changed its Infrastructure and alliances. It even changed its name from Apple Computers to Apple to reflect its new focus on Consumer Devices.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple is an Agile company So why will it fail to adapt in the future?&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Innovative Company&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Apple was an innovative company through its history.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;It may succeed to continue Innovations in the future and be a viable company in the next ten years as well.&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Customers Loyalty&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;The Macintosh community is well known as a loyal community.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Will the younger I-phone or I-Pad community will be as loyal as well?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I doubt because the new generation is accustomed to frequent changes.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;I may be wrong.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Verdana, sans-serif; font-size: large;"&gt;&lt;b&gt;Concluding Remarks&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;As already mentioned any ten years prediction could be wrong, therefore I described Apple's history, Risk &amp;nbsp;Factors and Strengths.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Notice that there are factors described both as Strengths and as Challenges or Risk Factors.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Verdana, sans-serif; font-size: large;"&gt;Today's Strength could become tomorrow's Risk Factor. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-9035871647522311887?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/DEntQgUOflKeNCIIoFLMsaQV6Q8/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/DEntQgUOflKeNCIIoFLMsaQV6Q8/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/DEntQgUOflKeNCIIoFLMsaQV6Q8/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/DEntQgUOflKeNCIIoFLMsaQV6Q8/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/Z7K04RlYFjw" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/9035871647522311887/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=9035871647522311887" title="1 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/9035871647522311887?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/9035871647522311887?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/Z7K04RlYFjw/vendors-survival-will-apple-survive.html" title="Vendors Survival: Will Apple Survive until 2021?" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>1</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/07/vendors-survival-will-apple-survive.html</feedburner:origLink></entry><entry gd:etag="W/&quot;DkEFQnYzeip7ImA9WhZUFUk.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-6224355678244776786</id><published>2011-06-08T17:46:00.001+03:00</published><updated>2011-06-08T17:50:13.882+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-06-08T17:50:13.882+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Windows Phone" /><category scheme="http://www.blogger.com/atom/ns#" term="Vendors Survival" /><category scheme="http://www.blogger.com/atom/ns#" term="Desktop Operating System" /><category scheme="http://www.blogger.com/atom/ns#" term="Microsoft" /><category scheme="http://www.blogger.com/atom/ns#" term="Cloud Computing" /><title>Will Microsoft survive until 2021?</title><content type="html">&lt;span class="Apple-style-span" style="font-size: large;"&gt;Three years ago I published a post titled: &lt;a href="http://avirosenthal.blogspot.com/2008/05/will-microsoft-survive-until-2018.html"&gt;Will Microsoft Survive Until 2018?&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;During the past 3 years a lot was changed, so the probability that it will not survive is higher than it was three years ago, although still it is a low probability.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The following bullets highlight some of the issues facing &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft is not a leader in the growing &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt; market.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Its position in the growing &lt;a href="http://en.wikipedia.org/wiki/Smart_phones"&gt;Smart Phones&lt;/a&gt; and the &lt;a href="http://en.wikipedia.org/wiki/Tablet_computer"&gt;Tablet computers&lt;/a&gt; markets is far from being good.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 19px;"&gt;The &lt;a href="http://en.wikipedia.org/wiki/Skype"&gt;Skype &lt;/a&gt;acquisition is at least questionable. For more details read&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: 30px;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2011/05/microsofts-skype-acquisition-warning.html"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft's Skype acquisition: Warning Signs&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: 14px;"&gt; &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;ahead&lt;/span&gt;&lt;/a&gt;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 19px;"&gt;as well as the comments to this post.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 19px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 19px;"&gt;&lt;a href="http://www.blogger.com/goog_434337890"&gt;Apple&amp;nbsp;&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 19px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: arial, helvetica, sans-serif; line-height: 16px;"&gt;&lt;a href="http://www.businessinsider.com/apple-is-now-worth-more-than-intel-and-microsoft-combined-2011-6#ixzz1Oh9LjFZR"&gt;Is Now Worth More Than Intel And Microsoft Combined&lt;/a&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="color: #333333;"&gt;&lt;span class="Apple-style-span" style="color: black;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;ul style="font-family: arial, helvetica, sans-serif; line-height: 16px;"&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333;"&gt;&lt;span class="Apple-style-span" style="color: black;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 19px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;Will Windows 8's&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;new Smart Phone like interface stop Microsft's Desktop &lt;a href="http://en.wikipedia.org/wiki/Operating_system"&gt;Operating Systems&lt;/a&gt; dominance? According to John Dvorak's post titled:&amp;nbsp;&lt;span class="Apple-style-span" style="font-family: arial; font-weight: bold; line-height: 32px;"&gt;&lt;a href="http://www.pcmag.com/article2/0,2817,2386343,00.asp?obref=obinsite"&gt;Will Windows 8 Kill Microsoft?&lt;/a&gt;&amp;nbsp;&lt;/span&gt;&amp;nbsp;the answer to this question is positive.&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;span class="Apple-style-span" style="color: #333333;"&gt;&lt;span class="Apple-style-span" style="color: black;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/ul&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 19px;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 19px;"&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;/span&gt;&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-6224355678244776786?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/C3uJXPp6qEYtTAXS_s112B2cUCA/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/C3uJXPp6qEYtTAXS_s112B2cUCA/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/C3uJXPp6qEYtTAXS_s112B2cUCA/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/C3uJXPp6qEYtTAXS_s112B2cUCA/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/Iql5GtRCvcg" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/6224355678244776786/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=6224355678244776786" title="2 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6224355678244776786?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6224355678244776786?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/Iql5GtRCvcg/will-microsoft-survive-until-2011.html" title="Will Microsoft survive until 2021?" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>2</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/06/will-microsoft-survive-until-2011.html</feedburner:origLink></entry><entry gd:etag="W/&quot;D0UCR3Y4eCp7ImA9WhZWFUg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-839806039670728903</id><published>2011-05-15T22:40:00.001+03:00</published><updated>2011-05-16T17:14:26.830+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-05-16T17:14:26.830+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Instant Messaging" /><category scheme="http://www.blogger.com/atom/ns#" term="Windows Phone" /><category scheme="http://www.blogger.com/atom/ns#" term="Xbox Live" /><category scheme="http://www.blogger.com/atom/ns#" term="Lync" /><category scheme="http://www.blogger.com/atom/ns#" term="Open Source" /><category scheme="http://www.blogger.com/atom/ns#" term="Skype" /><category scheme="http://www.blogger.com/atom/ns#" term="Microsoft" /><title>Microsoft's Skype acquisition: Warning Signs ahead</title><content type="html">&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://www.petpeoplesplace.com/petstore/pet-image-large/german-shepherd-funny-warning-sign-many-breeds-avail_250533691570.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"&gt;&lt;img border="0" height="320" src="http://www.petpeoplesplace.com/petstore/pet-image-large/german-shepherd-funny-warning-sign-many-breeds-avail_250533691570.jpg" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft and Skype &lt;a href="http://www.microsoft.com/Presspass/press/2011/may11/05-10CorpNewsPR.mspx"&gt;announced that they have entered into a definitive agreement under which Microsoft will acquire Skype&lt;/a&gt;, the leading Internet communications company, for $8.5 billion in cash from the investor group led by &lt;a href="http://en.wikipedia.org/wiki/Silver_Lake_Partners"&gt;Silver Lake&lt;/a&gt;. The agreement has been approved by the boards of directors of both &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Skype"&gt;Skype&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;There are mixed opinions concerning the expected acquisition.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;I see the warning signs ahead&lt;/b&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;I do think that analyzing important factors such as the number of months Microsoft's profit's sum to 8.5 billion USDs or tax reduction due to acquisition of a Luxemburg based company are irrelevant or at best secondary.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Even if a company profits are high, the company could find better investment alternatives, e.g. spending more on &lt;a href="http://en.wikipedia.org/wiki/R%26D"&gt;R&amp;amp;D&lt;/a&gt;, buying other companies or investing in companies without acquiring them. The last option was chosen by Microsoft in order to invest in &lt;a href="http://en.wikipedia.org/wiki/Facebook"&gt;Facebook&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The significant factors are:&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;What Strategy is used for increasing profits related to the acquired company assets?&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Could the Strategy realize the promise?&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Is the company capable of Executing this strategy and provide large enough measured profits in reasonable time frame?&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;b&gt;&lt;br /&gt;
&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;b&gt;Warning Signs&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 1: Unsuccessful acquisition by eBay&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Skype was acquired by &lt;a href="http://en.wikipedia.org/wiki/EBay"&gt;eBay&lt;/a&gt; in September 2005. However, the acquisition provides no measurable Value, therefore sold by eBay to investment group led by Silver Lake in November 2009.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 2: despite of millions of users Skype does not generate high profits&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The volume of Skype's activity is impressive: 170 million connected users and over 207 billion minutes of voice and video conversations in 2010. The revenues are a lot less impressive. Is it because of Skype's business model or is it because it is difficult to gain money from free &lt;a href="http://en.wikipedia.org/wiki/VoIP_phone"&gt;VOIP telephone&lt;/a&gt; service?&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 3: Microsoft's image is an image of an old conservative company, which is a laggard in new technologies and paradigms&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft is not an agile company who can easily change its Strategy, Technologies and focus.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;It is a matter of: size (it is easier to small companies to adapt) and fear of losing revenues in current products (for years most of Microsoft's revenues derived from traditional &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Office"&gt;Office &lt;/a&gt;products and &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Windows"&gt;Windows Operating Systems&lt;/a&gt;).&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft was late in entering to emerging technologies such as the &lt;a href="http://en.wikipedia.org/wiki/World_Wide_Web"&gt;Web &lt;/a&gt;(Microsoft adapted to the Web only in 1995) &lt;a href="http://en.wikipedia.org/wiki/Web_2.0"&gt;Web 2.0&lt;/a&gt;&amp;nbsp;, &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 4: The payment is 8.5 billion USDs in &lt;span class="Apple-style-span" style="color: red;"&gt;cash&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;If the strategy is a strategy of development and enhancement of an acquired product, then preserving leading employees is a key for success. A payment in cash does not guarantee that the key people will continue working for the company. Without the leading people a product value could be a lot less than its value when they are available for future development. &amp;nbsp; &amp;nbsp; &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 5: No history of successful acquisitions&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;I maybe wrong but I am able to recall only one successful Microsoft acquisition: &lt;a href="http://en.wikipedia.org/wiki/CRM_software"&gt;CRM &lt;/a&gt;product which evolved to Microsoft Dynamic CRM.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Acquisitions are not simple (see for example: &lt;a href="http://avirosenthal.blogspot.com/2010/05/acquisition-is-not-simple-sap-sybase.html"&gt;Acquisition is not simple: SAP-Sybase acquisition agreement&lt;/a&gt;). Assimilating an acquired company is a long multi-dimensional process requiring alignment of Organizational Cultures, Technologies, Procedures, Applications, Organizational Chart, Rewards Scheme, Development Methods etc. &amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft was more successful in investing in companies instead of acquiring them. Facebook and &lt;a href="http://en.wikipedia.org/wiki/Apple_Inc."&gt;Apple &lt;/a&gt;(many years ago before it turned into a success story) are good examples. On the other hand, investing in &lt;a href="http://en.wikipedia.org/wiki/Yahoo!"&gt;Yahoo!&lt;/a&gt; was not a success. &amp;nbsp; &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;Warning sign no. 6: Microsoft opposing software usage without charge &amp;nbsp;&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Microsoft was the leader of the anti &lt;a href="http://en.wikipedia.org/wiki/Open-source_software"&gt;Open Source&lt;/a&gt; camp. It also fought against illegal reproducing software. Both activities share a common rational: Enterprises and Home Users should pay for software and for software maintenance.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Most of Skype software usage is free of charge. It is a different revenues model.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Will Microsoft charge for basic Skype services? If yes, I wonder if users who did not pay for years, will not abandon Skype for its competitors.&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;My Take&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The warning signs cited above suggest that Skype acquisition for 8.5 billion USDs in cash is at least questionable.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Is Microsoft going to acquire Skype for its large installed base or for its products and technology? I am not able to answer this question after reading Microsoft's and Skype's announcement.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;According to the announcement, Microsoft has a long-standing focus and investment in real-time communications across its various platforms, including &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Lync"&gt;Lync &lt;/a&gt;&amp;nbsp;, &lt;a href="http://en.wikipedia.org/wiki/Microsoft_Outlook"&gt;Outlook&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Windows_Live_Messenger"&gt;Messenger&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Hotmail"&gt;Hotmail &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Xbox_Live"&gt;Xbox LIVE&lt;/a&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;I can hardly spot significant benefits to Outlook and Xbox Live from Skype acquisition.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Skype may augment &lt;a href="http://en.wikipedia.org/wiki/Instant_messaging"&gt;Instant Messaging&lt;/a&gt; of Microsoft's Messenger by its Voice and Video capabilities.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Lync is Microsoft's new Unified Communication Server replacing Messenger. I do not know if it will be improved significantly based on Skype's technology or features, but I doubt if such improvements will justify a price tag of 8.5 billion USDs.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Will Skype technology be the foundation for&amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/Windows_Phone"&gt;Windows Phone&lt;/a&gt;? Cannibalized to augment Windows Phone capabilities or most probably will be developed concurrently to Windows Phone? I do not know if Microsoft managers made their minds yet, but combined with potential improvements in Lync, I still doubt if the future results will justify a 8.5 billion USDs transaction. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-839806039670728903?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/CjsxIFiZGKIuhEqOiiSdhDtMIAc/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/CjsxIFiZGKIuhEqOiiSdhDtMIAc/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/jnqirKCOUDg" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/839806039670728903/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=839806039670728903" title="5 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/839806039670728903?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/839806039670728903?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/jnqirKCOUDg/microsofts-skype-acquisition-warning.html" title="Microsoft's Skype acquisition: Warning Signs ahead" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>5</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/05/microsofts-skype-acquisition-warning.html</feedburner:origLink></entry><entry gd:etag="W/&quot;D0UBR3Y_eSp7ImA9WhZXGUs.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-6136504616040854326</id><published>2011-05-09T21:20:00.000+03:00</published><updated>2011-05-09T21:20:56.841+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-05-09T21:20:56.841+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Case Management" /><category scheme="http://www.blogger.com/atom/ns#" term="Human Processes DCM" /><category scheme="http://www.blogger.com/atom/ns#" term="BPM" /><category scheme="http://www.blogger.com/atom/ns#" term="Social networks" /><title>Case Management - The missing topic in STKI Summit 2011</title><content type="html">&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt;&lt;a href="http://www.stki.info/index.php?page_id=9"&gt;STKI Summit 2011&lt;/a&gt; was about the emerging new IT World.&amp;nbsp; &lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt;The emerging game changing trends are:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 21px;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Mobility&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Smart_phone"&gt;Smart phones&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt; applications and Location Based business Services&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt;Social Commerce&amp;nbsp;and the important role of &lt;a href="http://en.wikipedia.org/wiki/Social_networks"&gt;Social Networks&lt;/a&gt; and other &lt;a href="http://en.wikipedia.org/wiki/Social_computing"&gt;Social Computing&lt;/a&gt; software&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 21px;"&gt;&lt;a href="http://cloud%20computing/"&gt;Cloud Computing&lt;/a&gt; which may change the &lt;a href="http://en.wikipedia.org/wiki/CIO"&gt;CIO&lt;/a&gt;'s role to Business related role instead of Computing Infrastructure focused role.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 33px;"&gt;High Data growth rate in general and non-structured data in particular&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;It should be noted that any of the new trends or technologies cited above is not game changing. The combination of all these trends together is game changing.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;The growing IT-Business Gap was mentioned several times in conference presentation topics, e.g. &lt;a href="http://en.wikipedia.org/wiki/Business_intelligence"&gt;Business Intelligence&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Social_networks"&gt;Social Networks&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;The concept of &lt;a href="http://en.wikipedia.org/wiki/Business_Technology"&gt;Business Technology&lt;/a&gt; (BT) was also discussed in the Keynote presentation. This concept originali developed by &lt;a href="http://www.forrester.com/ER/Company/ExecProfiles/Bio/0,,3,00.html"&gt;George F. Colony&lt;/a&gt; from&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Forrester_Research"&gt;Forrester Research&lt;/a&gt;&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;after an open discussion.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 33px;"&gt;Forrester analysts and other IT experts &lt;a href="http://avirosenthal.blogspot.com/2009/03/mind-gap-not-name.html"&gt;including myself&lt;/a&gt; participated in that open discussion.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;br /&gt;
&lt;span style="font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Peter_Drucker"&gt;Peter Drucker&lt;/a&gt;'s ideas were also mentioned in&amp;nbsp;&lt;/span&gt;&lt;strong&gt; &lt;/strong&gt;&lt;span style="font-size: large;"&gt;&lt;a href="http://www.stki.info/index.php?page_id=11"&gt;DR. Jimmy Scwarzkopf&lt;/a&gt;'s Keynote Presentation.&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span style="font-size: large;"&gt;Peter Drucker originated the concept of &lt;a href="http://en.wikipedia.org/wiki/Knowledge_worker"&gt;Knowledge Worker.&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Knowledge Workers are those who use actually Case Management tools as part of executing related Business tasks.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 33px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;b&gt;What is Case Management?&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Case Management is for handlinga certiain type of Human Business Processes, which require Knowledge Workers activities.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The first topic which come to our mind in relation to Business Processes is &lt;a href="http://en.wikipedia.org/wiki/Business_process_management"&gt;BPM&lt;/a&gt;. BPM is one of of Case Management&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;pillars&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;We can classify Business Processes on the dimension of human involvement.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Relatively small precentage of Business Processes are fully Automated Processes or SOA Processes. No Human activities are required in order to execute instances of Automated Processes.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The majority of Business Processes are more complex: Human activities are required in addition to automated systems execution. In order to handle Human Processes, &amp;nbsp;&amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/BPMN"&gt;BPMN &lt;/a&gt;standrd based tools or &lt;a href="http://avirosenthal.blogspot.com/2009/04/bpel-for-people.html"&gt;BPEL for People&lt;/a&gt;, not yet standard, tools may be used.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Some of The Human Processes are even more complex and less structured. Execution of instances of these processes requires &lt;a href="http://en.wikipedia.org/wiki/Ad_hoc"&gt;Ad-hoc&lt;/a&gt; decisions by Knowledge Workers.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Case Management is addressing execution of these Processes.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;In order to implement Case Management, BPM tools are used in conjunction with&lt;a href="http://en.wikipedia.org/wiki/Enterprise_content_management"&gt; Enterprise Content Management (ECM)&lt;/a&gt;&amp;nbsp; tools, &lt;a href="http://en.wikipedia.org/w/index.php?title=Special%3ASearch&amp;amp;search=Business+Rules+Engines&amp;amp;fulltext=1"&gt;Business Rules Engines (BREs&lt;/a&gt;), &lt;a href="http://en.wikipedia.org/wiki/Business_intelligence"&gt;Business Intelligence (BI)&lt;/a&gt; tools, Social technologies, &lt;a href="http://en.wikipedia.org/wiki/Event_processing"&gt;Event Processing&lt;/a&gt; tools and &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;Service Oriented Architecture (SOA)&lt;/a&gt; tools.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Because at least part of the Human activities in the Process are unstructured and complex, Knowledge Workers compose process instances using the tools arsenal cited above.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The Process instance composition is based upon assembling pre-defined tasks and upon collecting and anlyzing content and information. &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The Knowledge Workers responsible for Case Management are actually Business Users and not &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;IT &lt;/a&gt;staff, so without any formal organizational change, Business people responsibilities&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;were extended to include IT responsibilities. Therefore Case Management is related to Business-IT gap cited in the begining of this post.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;As far as Business-IT Alignmnet issues are concerned, the implications of Case Management could be summarized in the following bullets:&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&amp;nbsp;Provides more Business users Process control related to Process Execution in additon to their control of Process Modeling and Process Optimization.&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Extends &lt;a href="http://en.wikipedia.org/wiki/Agility"&gt;Agility&lt;/a&gt;&amp;nbsp;by allowing Ad-hoc process changes by Business users. The change is performed quickly without &amp;nbsp;large managemental overhead. &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;IT still control the entire process. Business users control only the Ad-hoc part of the process&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Defines a new Business-IT model which reduces conflicts and may help CIOs to "return the sheep back" as described in STKI Summit 20111 logo titled: Manage Scattered.&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;Case Management characterisitcs&lt;/span&gt;&lt;/b&gt; &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The following bulltes highlight Case Management processes characterstics: &lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;High variability between process instances&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;High knowledge level is a must&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Collaborative&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;Social Networks and other Social technologies value is manifested due to the Collaboration requirement.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;Long Processes&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Process instance (or Case) elapse time could be days or even weeks.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Many people participate in process execution. The role of some of them could be changed during process execution.&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&amp;nbsp;Isolated Automated pockets&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;I read this nice term in &amp;nbsp;&lt;a href="http://www.singularitylive.com/solutions/gov-case-management.aspx"&gt;Singualrity&lt;/a&gt;'s White Paper. It provides visual description of a Human Process with isolated automated parts.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;High Complexity&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The reasons for high complexity level may vary. For example, correlation between Cases,&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;dependence&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&amp;nbsp;on external events while the Case is going on, participation of large number of departments in the enterprise or even outside the enterprise boundaries.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;b&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;Case Management Vendors&lt;/span&gt;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Forrester_Research"&gt;Forrester Research&lt;/a&gt; use the initials DCM to describe Csae Management.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;initial&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;D stands for Dynamic. Guess what CM stands for.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;(if not guessed, see the title&amp;nbsp;of this paragraph).&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;Leading&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;DCM vendors&amp;nbsp;according to the Forrester Wave&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 27px;"&gt;as of 31 January are: &lt;a href="http://en.wikipedia.org/wiki/Pegasystems"&gt;Pegasystems&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/EMC_Corporation"&gt;EMC&lt;/a&gt;,&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Appian_Corporation"&gt;Appian&lt;/a&gt;, Singualrity and &lt;a href="http://www.global360.com/"&gt;Global360&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;IBM and EMC are well known in Israel. They are major players in other markets.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 36px;"&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 36px;"&gt;IBM's&amp;nbsp;Case Management solutions are based on its BPM and BI products. IBM and EMC&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;bring with them leading products and extensive experience in ECM platforms.&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;The other DCM leading vendors are less known in the israeli market. They develop and market BPM products.&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;Appian's product could be used as a &lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/SaaS"&gt;SaaS &lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;product, as well as in the Data Center. Singualrity is &lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Microsft"&gt;Microsft&lt;/a&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;'s partner, focusing on Microsoft's infrastructure &amp;nbsp;based enterprises. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="color: black; font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;span class="Apple-style-span" style="line-height: 27px;"&gt;&lt;span class="Apple-style-span" style="font-family: 'Times New Roman'; font-size: small; line-height: normal;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; line-height: 1.5;"&gt;&lt;b&gt;Why Case Management was missing from STKI Summit 2011 agenda?&lt;/b&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;I do not know, so everything written in this paragraph is only a guess.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;The main reason could be the current status of BPM in Israel.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;The majority of israeli enterprises did not implement yet BPM.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Even most of those who impelmenting BPM are still in the early stages of BPM adoption.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;It is natural to begin BPM initiative by implementing Automated Processes. &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;The probability of beginning BPM initiaitve by implementing Automated Processes , is even higher if a SOA initiative is performed in parallel to the BPM initiaitve.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;After implementing some Automatic Processes, an enterprise may discover a process, which is not fully automated. &amp;nbsp;So the next step is implementing Human Processes. In order to implement Human Processes, adaquete BPM tools should be selected and assimilated and a decision about usage of standards like BPMN or/and &lt;a href="http://en.wikipedia.org/wiki/XPDL"&gt;XPDL &lt;/a&gt;should be taken.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;In this stage many enterprises discover that the BPM tool they used for Automatic Processes, is not good enough for addressing their Human Processes.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;If &amp;nbsp;selction of a new BPM product is required, in addition to &amp;nbsp;the product already used or for replacement of the product in use, this stage could take longer time than expected.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;The&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;right &amp;nbsp;time for impelementing more complex and less structures Case Management based Processes&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;is only after acquiring experience and knowledge in impelementing Automated and Human Processes, is the .&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large; line-height: 36px;"&gt;In my opinion most of the Israeli enterprises did not yet reach that stage, so Case Management impelemntation is not an addressable issue for them.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;The fact that many of the Case vendors are not known is an hen and egg question: Which of them preceeded the other?&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;Are they still are unknown in Israel because of no marketing campaigns due to lack of potential customers? or is the lack of marketing activity the reason of no enterprises experiencing Case Management due to no knowledge about Case Management and/or Case Management solutions?&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;I estimate that the first scenario is more reasonable: Only few if any, enterprises in Israel are mature enough for implementing Case Management. This could be the reason for ommiting this topic from a conference focusing on the Israeli market.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;However, I asume that in two or three years, the circomstaces will be changed and the emerging and important topic of Case Management will be a reality in the Israeli market as well.&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&amp;nbsp;&amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div style="text-align: left;"&gt;&lt;span class="Apple-style-span" style="color: #333333; font-family: Georgia, Utopia, 'Palatino Linotype', Palatino, serif; font-size: large;"&gt;&lt;span class="Apple-style-span"&gt;&lt;span class="Apple-style-span" style="line-height: 36px;"&gt;&lt;br /&gt;
&lt;/span&gt; &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-6136504616040854326?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/Yug90qcZq0_EGbfsscKxvNVa5p0/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/Yug90qcZq0_EGbfsscKxvNVa5p0/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/pQLdDO8UiL4" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/6136504616040854326/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=6136504616040854326" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6136504616040854326?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/6136504616040854326?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/pQLdDO8UiL4/case-management-missing-topic-in-stki.html" title="Case Management - The missing topic in STKI Summit 2011" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/05/case-management-missing-topic-in-stki.html</feedburner:origLink></entry><entry gd:etag="W/&quot;A0MHRXgzeCp7ImA9WhZQEkw.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-8149889516964304612</id><published>2011-04-19T16:23:00.000+03:00</published><updated>2011-04-19T16:23:54.680+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-04-19T16:23:54.680+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Fusion Applications" /><category scheme="http://www.blogger.com/atom/ns#" term="BEA" /><category scheme="http://www.blogger.com/atom/ns#" term="J D Edwards" /><category scheme="http://www.blogger.com/atom/ns#" term="Siebel" /><category scheme="http://www.blogger.com/atom/ns#" term="PeopleSoft" /><category scheme="http://www.blogger.com/atom/ns#" term="ERP" /><category scheme="http://www.blogger.com/atom/ns#" term="Oracle" /><category scheme="http://www.blogger.com/atom/ns#" term="Fusion Middleware" /><category scheme="http://www.blogger.com/atom/ns#" term="CRM" /><category scheme="http://www.blogger.com/atom/ns#" term="Middleware" /><title>Oracle Fusion applications: Respect and Suspect</title><content type="html">&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;There is an old saying: Respect and Suspect.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;When someone declare, write or say something, do not decry or ignore him – respect him.&amp;nbsp; It may turn out that the information he provides is valuable or useful. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;On the other hand, Suspect and check whether what was manifested is true, half true or false.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;This attitude is the corn stone of Scientific Research.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;I am not a Scientist, but during few decades in &lt;a href="http://en.wikipedia.org/wiki/InformationTechnology"&gt;IT&lt;/a&gt;, I found Respect and Suspect as very useful approach &amp;nbsp;as well as in my hobby playing &lt;a href="http://en.wikipedia.org/wiki/Bridge_game"&gt;Bridge &lt;/a&gt;(respect and suspect your opponents bids and play). &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The old saying came to my mind, while reading good news: &lt;a href="http://searchoracle.techtarget.com/news/2240034771/Oracle-Fusion-Applications-goes-live-but-are-customers-ready-for-it"&gt;Oracle Fusion Applications was released for use by Early Adopters&lt;/a&gt; after five years of development.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;The article was published by Mark Fontecchio in &lt;a href="http://www.peoplesoft-planet.com/"&gt;PeopleSoft Planet site.&lt;/a&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;The following bullets summarize the article:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; text-indent: -18pt; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;1.&amp;nbsp;&amp;nbsp; &lt;a href="http://en.wikipedia.org/wiki/Oracle_Fusion_Applications"&gt;Oracle Fusion Applications&lt;/a&gt; is ready but are the customers ready for using it?&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; text-indent: -18pt; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;2.&amp;nbsp;&amp;nbsp; Potential users&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;Those who are satisfied with their investment in existing Oracle applications such&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; &lt;b&gt;as E-Business Suite and PeopleSoft&lt;/b&gt; – No near-term interest in moving to Fusion Applications&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;Those who adopt certain modules of Fusion Applications&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; &lt;b&gt;that live alongside&lt;/b&gt;&lt;/span&gt;&lt;span style="color: black;"&gt; &lt;/span&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;their existing Oracle applications&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; –&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;Co-existence mode. According to &lt;a href="http://en.wikipedia.org/wiki/Oracle_Corporation"&gt;Oracle&lt;/a&gt;'s Senior Vice President Steve Miranda, this has been and will be the most popular adoption approach.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;Those opting for full-blown Fusion Applications adoption&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; - this approach would most likely be undertaken by customers who were new to Oracle applications.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; text-indent: -18pt; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;3.&amp;nbsp;&amp;nbsp; Concerns of Oracle Applications, &lt;a href="http://en.wikipedia.org/wiki/PeopleSoft"&gt;PeopleSoft &lt;/a&gt;Applications and &lt;a href="http://en.wikipedia.org/wiki/J_D_Edwards"&gt;J.D Edwards&lt;/a&gt; applications customers about how long these applications Roadmaps will be supported. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;According to the article these concerns are valid but customers need not worry.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; text-indent: -18pt; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;4.&amp;nbsp;&amp;nbsp;  A &lt;a href="http://en.wikipedia.org/wiki/Gartner"&gt;Gartner &lt;/a&gt;Report estimates that the last major release of &lt;a href="http://en.wikipedia.org/wiki/Siebel_Systems"&gt;Siebel&lt;/a&gt; CRM could be as late as&lt;/span&gt;&lt;span style="color: black;"&gt; &lt;/span&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;2013.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; margin-left: 36pt; margin-right: 0cm; margin-top: 0cm; text-align: left; text-indent: -18pt; unicode-bidi: embed;"&gt;&lt;span style="color: black;"&gt;5.&amp;nbsp;&amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;Fusion Applications require &lt;a href="http://en.wikipedia.org/wiki/Oracle_Business_Intelligence_Suite_Enterprise_Edition"&gt;Oracle Business Intelligence &lt;/a&gt;Enterprise Edition and &lt;a href="http://en.wikipedia.org/wiki/Oracle_Fusion_Middleware"&gt;Fusion Middleware&lt;/a&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="color: blue; font-size: large;"&gt;My Take&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Fusion Applications Availability is good news&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Older versions of &lt;a href="http://en.wikipedia.org/wiki/ERP_software"&gt;ERP &lt;/a&gt;products and other Applications products value is Operational value.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Their limitations are in Flexibility and &lt;a href="http://en.wikipedia.org/wiki/Agility"&gt;Agility&lt;/a&gt;. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Oracle's Fusion Project, as well as similar &lt;a href="http://en.wikipedia.org/wiki/SAP_AG"&gt;SAP &lt;/a&gt;efforts, is in the right direction of creating new Agile, Service Based and more standard Applications. &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Oracle Fusion Applications is ready but are the customers ready for using it?&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Are Oracle Fusion Applications ready?&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Apply the Respect and Suspect principle. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;After so many years of Software Products Vendor's unfulfilled promises, I suspect that Oracle could be less ready than its vice-president declares.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;If you are a customer or Potential customer check it. &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;ERP Customers Concerns are more than valid and they should worry&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;For the Long Term Oracle's customers will have no choice other than migrating to Fusion Applications. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The migration may be smooth or not so smooth, but anyway it will be costly migration.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Actually, they have a choice to use other vendor Applications. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;I do not recommend this alternative to satisfied Oracle customers.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;It is a risky and very costly option for unsatisfied Oracle customers.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Read the next paragraph of this post in order to understand some, but not all, the issues facing companies who will chose a third alternative: Hybrid Oracle and other Applications vendor (e.g. SAP) applications.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Fusion Applications require Oracle Business Intelligence Enterprise Edition and Fusion Middleware&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;It is &lt;a href="http://en.wikipedia.org/wiki/SAP_NetWeaver"&gt;Applistructure&lt;/a&gt;, similar to SAP's &lt;a href="http://en.wikipedia.org/wiki/SAP_NetWeaver"&gt;Netweaver&lt;/a&gt;. Applications users will be Locked In Oracle's &lt;a href="http://en.wikipedia.org/wiki/Middleware"&gt;Middleware&lt;/a&gt;, BI tools and &lt;a href="http://en.wikipedia.org/wiki/Integrated_development_environment"&gt;Application Development &lt;/a&gt;(AD) tools (The article does not mention AD tools) and probably &lt;a href="http://en.wikipedia.org/wiki/Oracle_Database"&gt;Oracle Database&lt;/a&gt; in the future. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The implications of dependence upon Oracle's infrastructure products vary:&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Oracle_Applications"&gt;Oracle Applications&lt;/a&gt; users already use Oracle's infrastructure, so they do not have to worry about Vendor Lock In.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;PeopleSoft Application users: &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;My knowledge is limited to the only product marketed in my country: &lt;a href="http://en.wikipedia.org/wiki/Oracle_CRM#PeopleSoft_Enterprise_CRM"&gt;PeopleSoft CRM&lt;/a&gt;, but the conclusions could be probably generalized to other PeopleSoft Applications.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The proprietary People Tools AD tools should be replaced by Oracle's AD tools. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Prior to Peoplesoft's acquisition by Oracle its &lt;a href="http://en.wikipedia.org/wiki/CRM_software"&gt;CRM &lt;/a&gt;customers could chose between three Middleware platforms: &lt;a href="http://en.wikipedia.org/wiki/BEA_Systems"&gt;BEA&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;BEA Middleware was used more than the other two.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;BEA Middleware users are lucky. Oracle acquired BEA &lt;a href="http://avirosenthal.blogspot.com/2008/11/oracles-bea-acquisition-soa-perspective.html"&gt;and most of Fusion Middleware components are BEA's Middleware components&lt;/a&gt;.&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Peoplesoft's users who chose IBM's Middleware or Microsoft's Middleware are less lucky: sooner or later they will have to migrate to Fusion Middleware.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;J.D Edwards Applications users are even less lucky: usually they use IBM's infrastructure. &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;A Gartner Report estimates that the last major release of Seibel CRM could be as late as 2013.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Seibel CRM users should not wait. They should plan their future CRM infrastructure.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;They have more concerns than ERP users. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;They should use three basic criteria in order to decide which CRM product to use.&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="color: #f1c232;"&gt;Satisfaction&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="color: #f1c232;"&gt; &lt;/span&gt;– Satisfied Siebel users should use Fusion CRM if it is not too different from Siebel. If it is very different they should select Fusion CRM or competitive product.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Unsatisfied Siebel users (For example see &lt;a href="http://avirosenthal.blogspot.com/2010/08/why-ibm-is-going-to-acquire-unica-or.html"&gt;a comment to my post on Unica&lt;/a&gt;),&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;should do the opposite:&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&amp;nbsp;&amp;nbsp;&lt;/b&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Fusion Middleware should be included in the selection process, if and only if, they will find it very different from current Siebel offering.&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp; &lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: small;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; font-size: x-large; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="color: orange;"&gt;Difference between Fusion CRM and Siebel&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; - This criterion was discussed together with the Satisfaction criterion.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="color: orange;"&gt;CRM as a SaaS vs. CRM in Data Center&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt; – The products list to select from will depend upon this dimension.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Planning for CRM as a Service – your Short List could include &lt;a href="http://salesforce.com/"&gt;SalesForce.com&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/NetSuite"&gt;NetSuite&lt;/a&gt; and optionally Oracle Fusion CRM, as well as other products.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Planning for implementing CRM in your Data Center – SAP CRM (especially if you are SAP ERP user) and Oracle Fusion CRM will probably be included in your Short List together with other non-SaaS CRM products.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: 0.0001pt; text-align: left; unicode-bidi: embed;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="direction: ltr; line-height: normal; margin-bottom: .0001pt; margin-bottom: 0cm; mso-layout-grid-align: none; mso-pagination: none; text-align: left; text-autospace: none; unicode-bidi: embed;"&gt;&lt;span style="font-family: 'Times New Roman', serif;"&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-8149889516964304612?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/up50kIio81vGW0LYoXBXxkSy9cQ/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/up50kIio81vGW0LYoXBXxkSy9cQ/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/up50kIio81vGW0LYoXBXxkSy9cQ/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/up50kIio81vGW0LYoXBXxkSy9cQ/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/MmF0wNEIUgo" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/8149889516964304612/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=8149889516964304612" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/8149889516964304612?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/8149889516964304612?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/MmF0wNEIUgo/oracle-fusion-applications-respect-and.html" title="Oracle Fusion applications: Respect and Suspect" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/04/oracle-fusion-applications-respect-and.html</feedburner:origLink></entry><entry gd:etag="W/&quot;DEQBRX04cSp7ImA9WhZQEEg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-4149166645467815137</id><published>2011-04-17T19:05:00.000+03:00</published><updated>2011-04-17T19:05:54.339+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-04-17T19:05:54.339+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="MRP" /><title>MRP Timeline</title><content type="html">&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://www.softwareadvice.com/contrib/timeline/img/mrp/02-late1950s.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" src="http://www.softwareadvice.com/contrib/timeline/img/mrp/02-late1950s.jpg" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;br /&gt;
I&lt;span class="Apple-style-span" style="font-size: large;"&gt; was asked to help extending a timeline of &lt;a href="http://en.wikipedia.org/wiki/Manufacturing_resource_planning"&gt;MRP &lt;/a&gt;history by publishing the link to the &lt;a href="http://www.softwareadvice.com/manufacturing/mrp-software-comparison/#timeline"&gt;timeline URL&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Knowledgable readers in this domain may add and extend the timeline.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Previously I was asked to help &lt;a href="http://avirosenthal.blogspot.com/2009/12/erp-past-and-future.html"&gt;similar effort related to ERP&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;I was able to provide information, which extended the time line.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;But my MRP knowledge is neglectable' so I will not add even MRP-&lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;related data.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;If you know more than I do about MRP you are wellcome to extend the time line.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-4149166645467815137?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/bG6OcbATC23srB_pNRGrSNHlyTE/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/bG6OcbATC23srB_pNRGrSNHlyTE/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/bG6OcbATC23srB_pNRGrSNHlyTE/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/bG6OcbATC23srB_pNRGrSNHlyTE/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/LpPxjrLIchg" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/4149166645467815137/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=4149166645467815137" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/4149166645467815137?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/4149166645467815137?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/LpPxjrLIchg/mrp-timeline.html" title="MRP Timeline" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/04/mrp-timeline.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CkEHSXY9eip7ImA9WhZRFU4.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-5097440568702214252</id><published>2011-04-11T17:03:00.000+03:00</published><updated>2011-04-11T17:03:58.862+03:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-04-11T17:03:58.862+03:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Case Management" /><category scheme="http://www.blogger.com/atom/ns#" term="DCM" /><category scheme="http://www.blogger.com/atom/ns#" term="S Human Processes" /><category scheme="http://www.blogger.com/atom/ns#" term="ECM" /><category scheme="http://www.blogger.com/atom/ns#" term="BPM" /><category scheme="http://www.blogger.com/atom/ns#" term="S" /><category scheme="http://www.blogger.com/atom/ns#" term="Social networks" /><title>Case Management – הנושא שלא הוזכר בכנס:  STKI 2011</title><content type="html">&lt;div style="direction: rtl; text-align: right;"&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;בכנס &lt;a href="http://www.stki.info/index.php?page_id=9"&gt;STKI Summit 2011&lt;/a&gt;&amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;הועלו נושאים רבים הקשורים בעולם המחשוב&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;החדש המתפתח שמאפייניו העיקריים הם :&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-tab-span" style="white-space: pre;"&gt; &lt;/span&gt;&lt;b&gt;(ניידות) Mobility&lt;/b&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;אפליקציות המיועדות לטלפונים חכמים (&lt;a href="http://he.wikipedia.org/wiki/%D7%98%D7%9C%D7%A4%D7%95%D7%9F_%D7%97%D7%9B%D7%9D"&gt;Smart Phones&lt;/a&gt;) והתנהלות עסקית המבוססת על זיהוי המיקום הפיזי של הלקוח.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-tab-span" style="white-space: pre;"&gt; &lt;/span&gt;&lt;b&gt;Social Commerce&lt;/b&gt; והתפקיד המרכזי של &lt;a href="http://he.wikipedia.org/wiki/%D7%A8%D7%A9%D7%AA%D7%95%D7%AA_%D7%97%D7%91%D7%A8%D7%AA%D7%99%D7%95%D7%AA"&gt;הרשתות החברתיות&lt;/a&gt; והמחשוב החברתי&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;b&gt;&lt;a href="http://he.wikipedia.org/wiki/%D7%9E%D7%97%D7%A9%D7%95%D7%91_%D7%A2%D7%A0%D7%9F"&gt;מחשוב ענן&lt;/a&gt; &amp;nbsp;(Cloud Computing)&lt;/b&gt; העשוי להפוך את המנמ"ר &amp;nbsp;(CIO) למעורב יותר בעסקים &amp;nbsp;של הארגון ופחות למי שעסוק בטיפול בתשתיות.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-tab-span" style="white-space: pre;"&gt; &lt;/span&gt;&lt;b&gt;גידול רב בכמויות המידע בכלל ובכמויות המידע&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;הגידול הוא במידע בכלל ובמידע ה Non Structured &amp;nbsp;בפרט.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: red; font-size: large;"&gt;&lt;b&gt;שילוב כל אלה מהווה שינוי בכללי המשחק.&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;בהקשרים שונים בהרצאות בכנס הוזכר הפער הגדל בין ה &lt;a href="http://he.wikipedia.org/wiki/%D7%98%D7%9B%D7%A0%D7%95%D7%9C%D7%95%D7%92%D7%99%D7%99%D7%AA_%D7%94%D7%9E%D7%99%D7%93%D7%A2"&gt;IT &amp;nbsp;&lt;/a&gt;ל Business. &amp;nbsp;עלה גם המושג (&lt;a href="http://en.wikipedia.org/wiki/Business_Technology"&gt;Business Technology&lt;/a&gt; (BT בו התחיל להשתמש George F. Colony &amp;nbsp;מ &lt;a href="http://en.wikipedia.org/wiki/Forrester_Research"&gt;Forrester Research&lt;/a&gt;, על מנת להחליף את המושג Information Technology, כביטוי לשינוי בתפקיד מערכות המחשוב.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;השימוש במושג BT החל בעקבות דיון פתוח &amp;nbsp;בו השתתפו אנליסטים של &amp;nbsp;ואנשים אחרים מתעשיית טכנולוגיית המידע &lt;a href="http://avirosenthal.blogspot.com/2009/03/mind-gap-not-name.html"&gt;כולל כותב פוסט זה&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;במצגת של ד"ר&amp;nbsp;&lt;a href="http://www.stki.info/index.php?page_id=11"&gt;ג'ימי שוורצקופף&lt;/a&gt; הוזכרה התפיסה של &lt;a href="http://he.wikipedia.org/wiki/%D7%A4%D7%99%D7%98%D7%A8_%D7%93%D7%A8%D7%95%D7%A7%D7%A8"&gt;פיטר דרוקר&lt;/a&gt; מחשובי המומחים בתחום הניהול. אותו פיטר דרוקר הוא זה שטבע את המושג &lt;a href="http://he.wikipedia.org/wiki/%D7%A2%D7%95%D7%91%D7%93_%D7%99%D7%93%D7%A2"&gt;עובד ידע&lt;/a&gt; &amp;nbsp; (Knowledge Worker). עובד הידע קשור באופן הדוק ל Case Management , משום שבמקרים רבים הוא הגורם המבצע את מימוש כלים אלה בשטח.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-size: large;"&gt;מה זה &amp;nbsp;Case Management?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Case Management הוא אופן טיפול חדש בסוג מסוים של תהליכים אנושיים&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;(Human Processes) שבהם מעורבים עובדי ידע.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;כאשר מדברים על תהליכים &amp;nbsp;ברור שהתחום הראשון שעולה הוא &lt;a href="http://he.wikipedia.org/wiki/Business_Process_Management"&gt;BPM&lt;/a&gt;. תחום המהווה את אחד המרכיבים של Case Management. תחום זה הוזכר במצגת של &lt;a href="http://www.stki.info/index.php?page_id=13"&gt;עינת שמעוני &lt;/a&gt;על אפליקציות בכנס STKI 2010 ונעדר השנה מהמצגת בכנס.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;ניתן לסווג את תהליכי BPM על פי מימד של מעורבות אנושית:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;חלק קטן יחסית מהתהליכים הם תהליכים אוטומטיים בין מערכות ממוחשבות. תהליכים אלה מכונים גם SOA Processes .&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;מרבית התהליכים מורכבים יותר משום שהם כוללים גם מעורבות אנושית.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;הטיפול בתהליכים אלה מורכב יותר. על מנת לממש את התהליכים בהם מעורבים אנשים נעשה שימוש בכלים מבוססי הסטנדרט BPMN ובכלים המבוססים על הסטנדרט שבדרך &lt;a href="http://avirosenthal.blogspot.com/2009/04/bpel-for-people.html"&gt;BPEL for People&lt;/a&gt;. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;קבוצת התהליכים האנושיים כוללת גם תהליכים מובנים פחות, בעלי אופי אד-הוקי או משתנה בין מופע למופע, כשאת ההתאמה למופע הספציפי מבצע עובד ידע. בתהליכים אלה עוסק התחום של &amp;nbsp;Case Management .&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;לצורך מימוש פיתרון ל Case Management משלבים שימוש בכלי BPM ביחד עם: כלים ל&lt;a href="http://he.wikipedia.org/wiki/%D7%A0%D7%99%D7%94%D7%95%D7%9C_%D7%AA%D7%95%D7%9B%D7%9F"&gt;ניהול תוכן (ECM)&lt;/a&gt;, &amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/Business_rules_engine"&gt;מנועי חוקים עסקיים&lt;/a&gt; (BREs), כלים ל&lt;a href="http://he.wikipedia.org/wiki/%D7%91%D7%99%D7%A0%D7%94_%D7%A2%D7%A1%D7%A7%D7%99%D7%AA"&gt;בינה עסקית &lt;/a&gt;(BI), &amp;nbsp; טכנולוגיות חברתיות, &amp;nbsp;טיפול באירועים (Event Processing) &amp;nbsp; ו &lt;a href="http://he.wikipedia.org/wiki/SOA"&gt;SOA&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;היות שלפחות חלק מהתהליך האנושי במקרים אלה אינו מובנה, עובד הידע המטפל באותו מופע, בונה את הפעילויות המרכיבות את אותו חלק אנושי של התהליך תוך שימוש בארסנל הכלים שצוין.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;בניית המופע הספציפי של התהליך עשוי להיות מתוך אוסף של Tasks שהוגדרו מראש באמצעות מוצר תוכנה ומתוך חומרים שנאספו על ידי מומחה הידע.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;עובדי הידע עליהם מדובר הם משתמשים עסקיים, כך שלמעשה המעורבות של המשתמשים העסקיים במימוש התהליך מעבירה אליהם חלקים מהתהליך, שטופלו בעבר על ידי מומחי מחשוב, כך שהנושא של &amp;nbsp;Case Management &amp;nbsp; מתייחס גם לאינטראקציה ולפערים בין אנשי העסקים ומומחי המחשוב בארגון.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;בהיבט של אופן השילוב בין אנשי העסקים ואנשי המחשוב בארגון המשמעויות העיקריות של&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Case Management הן:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;מאפשר למשתמשים עסקיים יותר שליטה בביצוע התהליכים העסקיים ולא רק בשלבים של מידול התהליכים והאופטימיזציה של התהליכים.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;מגדיל את ה &lt;a href="http://he.wikipedia.org/wiki/Agility"&gt;Agility &lt;/a&gt;של התהליכים, משום שמשתמש עסקי יכול לשנות את התהליך בכל מופע של התהליך ולבצע את השינוי &lt;a href="http://he.wikipedia.org/wiki/%D7%90%D7%93_%D7%94%D7%95%D7%A7"&gt;אד-הוק&lt;/a&gt; ללא צורך בתקורה ניהולית גדולה המאריכה גם את זמן מימוש השינוי.&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-tab-span" style="white-space: pre;"&gt; &lt;/span&gt;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-tab-span" style="white-space: pre;"&gt;&lt;/span&gt;לא פוגע במעורבות אנשי המחשוב משום שמסגרת הטיפול במחשוב התהליך נשארת בשליטתם.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;מגדיר מודל אינטראקציה בין אנשי המחשוב לבין אנשי העסקים שייתכן ובחלק מהמקרים והתחומים יוכל לסייע למנמ"רים "להחזיר &amp;nbsp;את הכבשים" כמתואר בלוגו של כנס STKI 2011 &amp;nbsp; ובכותרתו: Manage Scattered .&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;מאפייני &amp;nbsp;Case Management&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;להלן מספר מאפיינים עיקריים של Case Management:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;תהליכים בעלי שונות רבה בין מופע למופע&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;מבוססים על רמה גבוהה של ידע&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;עשוי לחייב גישה למקורות ידע להשלמת הידע הנדרש לצורך החלטה על אופן מימוש מופע של התהליך ועל אופן ביצוע משימות בתהליך. בהקשר זה עשויים לבוא לידי ביטוי כלים של (Enterprise Content Management (ECM .&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Collaborative - &amp;nbsp; &amp;nbsp; בהקשר זה באות לידי ביטוי הטכנולוגיות של רשתות חברתיות וטכנולוגיות חברתיות אחרות.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;תהליך ארוך בזמן – בחלק מהמקרים מימוש התהליך עשוי לארוך ימים ולפעמים אפילו שבועות וחודשים.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;משתתפים רבים בתהליך שחלקם עשויים להחליף תפקיד(Role) בהקשר של התהליך.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;"כיסים מבודדים של אוטומאציה" (Isolated Automation Pockets) &amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;זהו מונח יפה שראיתי אותו בנייר של חברת Singularity. הוא מתאר באופן ויזואלי את מבנה התהליכים הנ"ל: חלקים מבודדים בתהליך הם אוטומטיים כשיתר החלקים הם אנושיים.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;רמת מורכבות גבוהה &amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;יכולה לנובע ממכלול של גורמים שונים כגון: קשרים בין Cases שונים, &amp;nbsp;תלות בהתרחשות אירועים &amp;nbsp;(Events) חיצוניים בזמן התרחשות התהליך, תהליך הנוגע למספר רב של יחידות בארגון ולפעמים גם מחוץ לארגון.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-size: large;"&gt;יצרני פתרונות Case Management&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;חברת האנליסטים Forrester Research מגדירה את התחום באמצעות ראשי התיבות DCM.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;ה D הוא קיצור של Dynamic. את ה CM ניחשתם לבד (מי שלא ניחש יבחן את הכותרת של פיסקה זו).&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;לפי Forrester Wave מתאריך &amp;nbsp;31 בינואר 2011, היצרנים המובילים הם:&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Pegasystems"&gt;PegaSystems&lt;/a&gt;, &lt;a href="http://he.wikipedia.org/wiki/IBM"&gt;IBM&lt;/a&gt;, &lt;a href="http://he.wikipedia.org/wiki/EMC"&gt;EMC&lt;/a&gt;, Appian, Singularity, Global 360.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;IBM ו EMC מביאות איתן ניסיון רב בפלטפורמות ECM. הפיתרון של IBM מבוסס גם על כלים מובילים בתחומי ה BI וה BPM .&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;מרבית היצרנים המובילים האחרים פחות מוכרים בארץ.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;את המוצר של Appian ניתן ליישם גם באמצעות מחשוב ענן ב Public Cloude.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Singularity היא שותף של &amp;nbsp;Microsoft המתמקד בסביבות המבוססות על טכנולוגית של חברה זו.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-size: large;"&gt;מדוע לא הוצג Case Management בכנס Summit 2011 &amp;nbsp;STKI?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;כל מה שאכתוב בסעיף זה אינו מבוסס על ידיעה והוא בגדר השערה בלבד.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;הסיבה העיקרית לכך היא שלמרות ההתקדמות השנה בתחום ה BPM בישראל, נושא זה עדיין לא מיושם במרבית הארגונים בארץ.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;גם בחלק מהארגונים המממשים BPM המימוש נמצא בשלבים ראשונים.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;כאשר ארגון מתחיל ליישם BPM הוא מתחיל ברוב המקרים בתהליכים אוטומטיים. אם הוא מממש גם יוזמת SOA במקביל, ההסתברות שהוא יתחיל בתהליכים אוטומטיים גדולה עוד יותר.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;בשלב מסוים של המימוש, הארגון מגלה שיש גם מרכיבים אנושיים לא אוטומטיים בתהליכים.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;השלב הבא יהיה מימוש תהליכים אנושיים בנוסף לתהליכים אוטומטיים.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;מימוש תהליכים אוטומטיים הוא שלב מורכב ולא פשוט, צריך לבחור כלים, צריך להחליט על שימוש בסטנדרטים כגון: &lt;a href="http://en.wikipedia.org/wiki/BPMN"&gt;BPMN &lt;/a&gt;ו/או &lt;a href="http://en.wikipedia.org/wiki/XPDL"&gt;XPDL&lt;/a&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;לא מעט ארגונים מגלים שכלי ה BPM שבחרו אולי מוצלח בתהליכים אוטומטיים, אבל פחות מוצלח בתהליכם אנושיים. אם הם מחליטים להחליף או להוסיף כלי BPM, מימוש שלב זה עשוי להיות ארוך יותר.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;רק לאחר שלבים אלה ורכישת ניסיון במימוש תהליכים, מגיעים ארגונים לשלב שבו הם מנסים להתמודד עם מחשוב תהליכים יותר מורכבים ופחות מובנים.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;להערכתי מרבית הארגונים בארץ עדיין לא בשלב זה.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;העובדה שמרבית היצרנים המובילים בתחום ה DCM &amp;nbsp;פחות מוכרים בארץ, דומה לשאלת הביצה והתרנגולת: מה קדם למה?&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;האם הם לא מוכרים בארץ, משום שיש מעט לקוחות פוטנציאליים בארץ ולכן הם לא מנהלים קמפיינים? או אולי העובדה שאין הרבה פעילות שווקית בתחום זה בארץ, גורמת לכך שגם חלק מאלה שיכולים אולי להתחיל להתנסות בתחום לא עושים זאת.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;לדעתי הגורם העיקרי לכך שלא מוכרת לי פעילות DCM בארץ הוא מיעוט ארגונים הבשלים ליישם נושא זה.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;כנראה זו גם הסיבה לכך &amp;nbsp;שהנושא לא הועלה בכנס המתמקד בשוק ה IT בישראל.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;להערכתי תוך שנתיים שלוש המצב צפוי להשתנות גם בארץ. בעולם מדובר בתחום "חם" שעוסקים בו לא מעט.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;br /&gt;
&lt;div style="font-size: x-large;"&gt;&lt;br /&gt;
&lt;/div&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-5097440568702214252?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/g7ptqSHVi7SQdjQptZT2Dfx_uM0/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/g7ptqSHVi7SQdjQptZT2Dfx_uM0/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/FjEaPZB2MAY" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/5097440568702214252/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=5097440568702214252" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5097440568702214252?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/5097440568702214252?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/FjEaPZB2MAY/case-management-stki-2011.html" title="Case Management – הנושא שלא הוזכר בכנס:  STKI 2011" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/04/case-management-stki-2011.html</feedburner:origLink></entry><entry gd:etag="W/&quot;DE4BR347fSp7ImA9WhZSFUU.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-962436906582886667</id><published>2011-03-31T17:49:00.002+02:00</published><updated>2011-03-31T17:55:56.005+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-03-31T17:55:56.005+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="STKI" /><category scheme="http://www.blogger.com/atom/ns#" term="repository" /><category scheme="http://www.blogger.com/atom/ns#" term="Business Service" /><category scheme="http://www.blogger.com/atom/ns#" term="Registry" /><category scheme="http://www.blogger.com/atom/ns#" term="ESB" /><title>STKI Summit 2011 – SOA Perspective: Business Services or only Integration</title><content type="html">&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://www.stki.info/imgtemp/save_the_date_2166_01.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" height="232" src="http://www.stki.info/imgtemp/save_the_date_2166_01.jpg" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
O&lt;span class="Apple-style-span" style="font-size: large;"&gt;n March 28th 2011 I participated in the &lt;a href="http://www.stki.info/index.php?page_id=9"&gt;STKI Summit&lt;/a&gt; by the local analysts company STKI.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The company headed by&lt;a href="http://www.stki.info/index.php?page_id=11"&gt; Dr. Jimmy Schwarzkopf&lt;/a&gt; is focused on the Israeli market.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Presentations were based on an Israeli market survey performed by the company.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The company's analysts presentations topics were Infrastructure Trends, Applications Trends, Office of the CIO trends and Infrastructure Services Trends, followed by wrap-up IT Trends presentation by Jimmy.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The survey may not be accurate but the information is valuable and probably reflects the overall market status. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The theme of this year conference was: Manage Scattered.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The prime areas appearing in all presentations were: &lt;a href="http://en.wikipedia.org/wiki/Mobile_computing"&gt;Mobile Computing&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Social_computing"&gt;Social Computing&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The combination of them is the basis for creation of totally different &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;IT &lt;/a&gt;industry, as well as Business and Personal Interaction and Collaboration.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The theme is about IT efforts and solutions which are executed without the IT department involvement (e.g. &lt;a href="http://en.wikipedia.org/wiki/SaaS"&gt;SaaS &lt;/a&gt;and other Clod Computing solutions implemented by outsourcer, Inter Enterprise Collaboration by &lt;a href="http://en.wikipedia.org/wiki/Facebook"&gt;Facebook&lt;/a&gt;, Blogs by company's employees etc.). It was described by an analogy of a shepherd losing his scattered sheep. The The theme is about recommending to the &lt;a href="http://en.wikipedia.org/wiki/Chief_information_officer"&gt;CIO&lt;/a&gt;'s to regain control over all scattered IT related efforts.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-size: large;"&gt;&lt;b&gt;SOA Perspective&lt;/b&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://www.stki.info/index.php?page_id=10"&gt;Pini Cohen&lt;/a&gt; STKI's Vice President and Senior Analyst discussed Application Development and &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA &lt;/a&gt;in the Israeli Market.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Unlike previous STKI summit events, SOA is no longer a prime conference topic. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;The Highlights of the SOA related part of the presentation are:&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The SOA implementation levels (termed &amp;nbsp;in the presentation as SOA Maturity levels) are low in most organizations&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;SOA is used for Integration and not for Implementing Services&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;In most cases the implementation is &lt;a href="http://en.wikipedia.org/wiki/Enterprise_service_bus"&gt;ESB &lt;/a&gt;Centered, therefore the local SOA market was described as Integration Brokers and SOA Infrastructure.&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Market Leaders are: &lt;a href="http://en.wikipedia.org/wiki/IBM"&gt;IBM&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Tibco_Software"&gt;Tibco&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Oracle_Corporation"&gt;Oracle&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Magic_Software_Enterprises"&gt;Magic &lt;/a&gt;(Magic products are invented and built in Israel therefore the local market is biased in favor of that product in comparison to the Global market). The leaders are followed by &lt;a href="http://en.wikipedia.org/wiki/Software_AG"&gt;Software AG&lt;/a&gt; and &lt;a href="http://en.wikipedia.org/wiki/Microsoft"&gt;Microsoft&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;span class="Apple-style-span" style="color: blue;"&gt;My Take&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;SOA Value Proposition is in the domain of Business and IT Alignment i.e. reducing the Business-IT gap.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;Usually it is not possible to realize significant benefits without implementing Business Services.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The Israeli SOA Market is actually an ESB market with limited Business Services deployment.&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;ESB is SOA based Integration. &amp;nbsp;Many SOA evangelists believe that SOA value propisition is mostly in Business Services and not in Integration. Some of them argue that SOA did not deliever its Integration promise. Read for example &lt;a href="http://www.itbusinessedge.com/cm/blogs/lawson/did-soa-deliver-on-integration-promises/?cs=45841"&gt;Loraine Lawson post&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;I already addressed the ESB-SOA issue in a previous post titled: &lt;a href="http://avirosenthal.blogspot.com/2009/02/esb-for-orphan.html"&gt;ESB for an Orphan&lt;/a&gt;.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Recently, I presented in the Israeli Systems Analysts conference.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;a href="http://avirosenthal.blogspot.com/2011/03/soa-and-bpm-organizational-and.html"&gt;My Presentation&lt;/a&gt; was focused on Organizational and Methodological aspects of SOA and &lt;a href="http://en.wikipedia.org/wiki/Business_process_management"&gt;BPM&lt;/a&gt;. These aspects are crucial for successful SOA implementation.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;Pini Cohen's presentation is focused only on SOA infrastructure, mainly on ESB, not because he does not understand the importance of other aspects. It is focused on these aspects, because that is the focus of most SOA implementations in Israel. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;No wonder, that the ratio of successful SOA implementations in Israel is even lower than the same ratio in Europe and North America.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt;&amp;nbsp;&lt;b&gt;What is wrong in SOA implementations in Israel?&amp;nbsp;&lt;/b&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
The following highlights are generalizations, so there are exceptions whose SOA efforts are better than the average Israeli SOA implementation. &amp;nbsp; &amp;nbsp; &lt;br /&gt;
&lt;br /&gt;
&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;The SOA initiatives are driven and executed by IT department with limited Business involvement and sponsorship.&lt;/span&gt;&lt;/li&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt; &lt;/span&gt;&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;ESB is the beginning or starting point of SOA&lt;/span&gt;&lt;/li&gt;
&lt;span class="Apple-style-span" style="font-size: large;"&gt; &lt;/span&gt;&lt;/ul&gt;&lt;span class="Apple-style-span" style="font-size: large;"&gt;&lt;br /&gt;
There are three main approaches for starting SOA initiative:&lt;br /&gt;
&lt;br /&gt;
&lt;u&gt;Approach 1: Planned SOA&lt;/u&gt;&lt;br /&gt;
Including training of key IT and Business staff, building an initial &lt;a href="http://en.wikipedia.org/wiki/Reference_architecture"&gt;Reference Architecture&lt;/a&gt; and &amp;nbsp;selecting a small pilot project which will be executed with appropriate SOA tools or sometimes prior to purchasing SOA tools.&lt;br /&gt;
&lt;br /&gt;
&lt;u&gt;Approach 2: Pain points&lt;/u&gt;&lt;br /&gt;
The initiative begins by addressing a Pain point by small SOA implementation, hoping that success will promote other SOA projects and even planned SOA initiative.&lt;br /&gt;
&lt;br /&gt;
&lt;u&gt;Approach 3: Implementing SOA infrastructure products which facilitate relatively easy SOA projects implementations&lt;/u&gt;&lt;br /&gt;
It should be noticed that for some Enterprise a Planned SOA (approach 1) may include purchasing of SOA Infrastructure product in the beginning.&lt;br /&gt;
&lt;br /&gt;
In most Approach 3 cases ESB tools is the first implemented product.&lt;br /&gt;
Beginning SOA implementation by implementing ESB is the best approach for the ESB Vendor. In many cases the decision to begin by implementing an ESB was based upon consulting of the vendor's &amp;nbsp;SOA experts.&lt;br /&gt;
&lt;br /&gt;
The IT department also favors this approach: No need for collaboration with Business people is required, it is IT Department's SOA, which can be executed and controlled more easily.&lt;br /&gt;
&lt;br /&gt;
The problem is that it is like looking for a lost coin near the street lampspot even though the coin was lost somewhere else.&lt;br /&gt;
&lt;br /&gt;
After the ESB implementation in many cases there is no real Business Value and sometimes no Business Services implementation following the ESB installation.&lt;br /&gt;
&lt;br /&gt;
In my opinion in many Approach 3 SOA implementations you should start with implementing service Registry&amp;nbsp;and&amp;nbsp;&lt;a href="http://en.wikipedia.org/wiki/Software_repository"&gt;Repository &lt;/a&gt;product and not an ESB product.&lt;br /&gt;
&lt;br /&gt;
If there are already many &lt;a href="http://en.wikipedia.org/wiki/Web_Services"&gt;Web Services&lt;/a&gt; in production (and this is often the reality) implementing a Registry can save redundant efforts and stop usage or maintenance of unused or improper Web Services.&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;&amp;nbsp;&amp;nbsp;Inappropriate Governance&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;The vendor has multiple roles: Infrastructure Products Sale and support, Planning, Consulting, Project execution, Training etc.&amp;nbsp;&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;No Architecture Group or Center of Excellence&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;ul&gt;&lt;li&gt;Unrealistic expectations of completing transition to SOA in a short time and /or realizing SOA major benefits in short time.&lt;/li&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-962436906582886667?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/3i4EUNWQl0djBbw_e-e3NdsrP1A/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/3i4EUNWQl0djBbw_e-e3NdsrP1A/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/CMEQoQMuagk" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/962436906582886667/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=962436906582886667" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/962436906582886667?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/962436906582886667?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/CMEQoQMuagk/stki-summit-2011-soa-perspective.html" title="STKI Summit 2011 – SOA Perspective: Business Services or only Integration" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/03/stki-summit-2011-soa-perspective.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CEECRXs7fyp7ImA9WhZTFUg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-95231094177924250</id><published>2011-03-19T18:37:00.000+02:00</published><updated>2011-03-19T18:37:44.507+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-03-19T18:37:44.507+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="CMMI" /><category scheme="http://www.blogger.com/atom/ns#" term="Abstraction" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Enterprise Architecture" /><category scheme="http://www.blogger.com/atom/ns#" term="Service" /><category scheme="http://www.blogger.com/atom/ns#" term="BPM" /><category scheme="http://www.blogger.com/atom/ns#" term="Process" /><category scheme="http://www.blogger.com/atom/ns#" term="Maturity" /><title>SOA and BPM Organizational and Methodological aspects</title><content type="html">As promised in &lt;a href="http://avirosenthal.blogspot.com/2011/03/methodological-and-organizational.html"&gt;previous post&lt;/a&gt;, this post includes &lt;a href="https://docs.google.com/viewer?a=v&amp;amp;pid=explorer&amp;amp;chrome=true&amp;amp;srcid=0Bzo4lMNhmTBPZDdjMDJmNmEtYWVhZC00MDFjLWExNzItNjI0MmQ3NzRmNzAy&amp;amp;hl=en"&gt;an English version of my presentation in the Israeli Systems Analysis Conference on March 13th.&lt;/a&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-95231094177924250?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/Sd6lRyWWtaqvl9WWpSC5RdHxwro/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/Sd6lRyWWtaqvl9WWpSC5RdHxwro/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/VSLhWSxqN3s" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/95231094177924250/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=95231094177924250" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/95231094177924250?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/95231094177924250?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/VSLhWSxqN3s/soa-and-bpm-organizational-and.html" title="SOA and BPM Organizational and Methodological aspects" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/03/soa-and-bpm-organizational-and.html</feedburner:origLink></entry><entry gd:etag="W/&quot;A0YDRHYyfip7ImA9WhZTEEg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-484374172685396569</id><published>2011-03-14T01:32:00.000+02:00</published><updated>2011-03-14T01:32:55.896+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-03-14T01:32:55.896+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="CMMI" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Reuse Culture" /><category scheme="http://www.blogger.com/atom/ns#" term="BPM" /><category scheme="http://www.blogger.com/atom/ns#" term="Methodoloy" /><title>Methodological and Organizational aspects of SOA &amp; BPM (Hebrew)</title><content type="html">Attached a link to my presentation on: &lt;a href="https://docs.google.com/viewer?a=v&amp;amp;pid=explorer&amp;amp;chrome=true&amp;amp;srcid=0Bzo4lMNhmTBPMmQzYzAxNTQtMzlkNy00ODUzLWJkYWEtOTMzODkwMGI4NzQ0&amp;amp;hl=en"&gt;Methodological and Organizational aspects of SOA &amp;amp; BPM&lt;/a&gt; in the Israeli Systems Analysts Conference march 13th.&lt;br /&gt;
The presentation is in Hebrew. opefully, I will add English version as soon as possible.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-484374172685396569?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
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&lt;a href="http://feedads.g.doubleclick.net/~a/6TyUtHuJwv8UfzLX-nWGRrxJ3Sc/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/6TyUtHuJwv8UfzLX-nWGRrxJ3Sc/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/DKvj-nW7d7U" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/484374172685396569/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=484374172685396569" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/484374172685396569?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/484374172685396569?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/DKvj-nW7d7U/methodological-and-organizational.html" title="Methodological and Organizational aspects of SOA &amp; BPM (Hebrew)" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/03/methodological-and-organizational.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CUIGQXgyfip7ImA9Wx9WFUk.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-4305268749852348523</id><published>2011-01-20T19:12:00.000+02:00</published><updated>2011-01-20T19:12:00.696+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-01-20T19:12:00.696+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Network" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Virtualization" /><category scheme="http://www.blogger.com/atom/ns#" term="Servers" /><category scheme="http://www.blogger.com/atom/ns#" term="Agility" /><category scheme="http://www.blogger.com/atom/ns#" term="Virtual Machine" /><category scheme="http://www.blogger.com/atom/ns#" term="Cloud Computing" /><title>The Dark side of Agility</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;a href="http://en.wikipedia.org/wiki/Agility"&gt;Agility &lt;/a&gt;is considered as a major advantage of &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Virtualization"&gt;Virtualization &lt;/a&gt;and &lt;a href="http://en.wikipedia.org/wiki/Cloud_Computing"&gt;Cloud Computing&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;By using Abstraction we create an Agile less complex model for Business people and &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;IT&lt;/a&gt; experts.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;In this new Agile world it is easy to Change, Adapt and Build new entities.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;Sometimes it could be too easy.&lt;/b&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;With too much Agility it may be a chaotic Enterprise rather than Elastic, Flexible and Easy to change enterprise or Virtual Enterprise.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;If we would like to enjoy the Bright side of Agility we have to take into consideration the possible Dark side of Agility and by Planning and Managing the Architecture and Infrastructure avoid of too much Agility. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;Virtualization as &amp;nbsp;an example&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The following section is an example illustrating the problems caused by too much Agility in Virtualization. It should be remembered that not necessarily Virtualization implies too much Agility. Without too much Agility it is a valuable technology both in the &lt;a href="http://en.wikipedia.org/wiki/Data_center"&gt;Data Center&lt;/a&gt; context and the Public Cloud context. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;It should also be remembered that the following section is only illustration. It is not an exhaustive list of all challenges derived from Virtualization ease of change. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;Lack of Life Cycle Management&amp;nbsp;&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;It is so easy to define a new instance of Virtualized &lt;a href="http://en.wikipedia.org/wiki/Operating_system"&gt;Operating System&lt;/a&gt;, so in some Enterprises and Public Clouds people forget to delete unused instances.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&amp;nbsp;The results could be waste of Hardware Resources, aimless Backups and unnecessary Management Overhead.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;Too much usage of Hardware Resources &lt;/b&gt;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Enterprises which use about 10% of &lt;a href="http://en.wikipedia.org/wiki/Intel_Corporation"&gt;Intel &lt;/a&gt;based &lt;a href="http://en.wikipedia.org/wiki/Server_(computing)"&gt;Servers&lt;/a&gt; &lt;a href="http://en.wikipedia.org/wiki/CPU"&gt;CPU &amp;nbsp;&lt;/a&gt;,easily build Virtual Server after Virtual Server on a single Physical Server. The CPU usage could be about 110%. As well as high &lt;a href="http://en.wikipedia.org/wiki/Memory_(computers)"&gt;Memory &lt;/a&gt;usage rate.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;After defining too much instances the CPU usage rate is too high in most cases and instead of improved Performance the Performance is less optimal than before. In case of a Physical Server downtime it may be impossible to find another server to run the Virtual Operating Systems instances of the overloaded server.&lt;/span&gt;&lt;br /&gt;
&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The Best Practice &lt;a href="http://en.wikipedia.org/wiki/Rule_of_thumb"&gt;Rule of Thumb&lt;/a&gt; is to use about 60% or 70% of the CPU in peak times. 60% is a lot better than 10% to 15% used before virtualizing the Servers.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;A upper threshold for CPU usage is not new: back in the 1970s a maximum threshold for &lt;a href="http://en.wikipedia.org/wiki/Mainframe_computer"&gt;Mainframe &lt;/a&gt;CPU usage was defined in case of Online Transactions workloads. &amp;nbsp; &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;No planning of Virtual instances distribution on Physical Servers&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Too much Usage of Resources is one of the scenarios of lack of planning.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Other scenarios examples are: placing &lt;a href="http://en.wikipedia.org/wiki/CPU_bound"&gt;CPU Bound&lt;/a&gt; instances on the same physical server causing Performance degradation, Placing all instances of an Application on a single server so no &lt;a href="http://en.wikipedia.org/wiki/Business_continuity"&gt;Business Continuity&lt;/a&gt; is possible in case of Physical Server failure. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&amp;nbsp;&amp;nbsp; &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;No Network traffic optimization&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;If &amp;nbsp;two &lt;a href="http://en.wikipedia.org/wiki/Virtual_machines"&gt;Virtual Machines&lt;/a&gt;&amp;nbsp;which are communicating often with each other and transforming huge amount of data, are placed easily, on different Physical Servers the result is a lot of Physical &lt;a href="http://en.wikipedia.org/wiki/Computer_network"&gt;Network &lt;/a&gt;traffic.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;By locating them on the same physical server and transmitting the data using internal server resources instead of physical network resources could save Network resources.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The result of placing them on differnet Physical Servers is degraded communication &lt;a href="http://en.wikipedia.org/wiki/Response_time_(technology)"&gt;Response Time&lt;/a&gt; due to usage of the physical network which is a lot slower than memory to memory data transition on the same server and due to higher network contention.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;I&lt;b&gt;s it possible to move the Storage together with the Virtual Operating System Instance?&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;It is possible to move easily a Virtual Machine from one physical server to other using technologies such as &lt;a href="http://en.wikipedia.org/wiki/VMware"&gt;VMware&lt;/a&gt;'s &lt;a href="http://en.wikipedia.org/wiki/VMotion"&gt;VMotion&lt;/a&gt;. CPU and Memory resources movement is a part of this process. However, &lt;a href="http://en.wikipedia.org/wiki/Storage#Information_storage"&gt;Storage&lt;/a&gt; movement or reallocation is not part of this process, therefore it may function less optimally in the new server environment. &amp;nbsp;&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: blue; font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;b&gt;Conclusions&lt;/b&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The Value Proposition of Agility is ease of Change and ease of building new entities. However, when it is too easy to make changes, many enterprises will not resist the temptation of too much, quick and unplanned changes or additions.&amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The consequences could be no Value at all or even worse results than traditional non-Agile architectures and systems. &amp;nbsp;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;I used Virtualization as an example to illustrate the damage of too much Agility.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Cloud Computing is based upon Virtualization and therefore the conclusions about Virtualization could be applicable to Cloud Computing as well.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;I could also use SOA as another illustration of the same issue. For example by describing very Agile implementation based on large number of fine grained Services. In that case Change is easy but Management is a nightmare.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-4305268749852348523?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/ersnOs1zTYGtSU1BSm3uPEoSgBs/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ersnOs1zTYGtSU1BSm3uPEoSgBs/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/ersnOs1zTYGtSU1BSm3uPEoSgBs/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/ersnOs1zTYGtSU1BSm3uPEoSgBs/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/lK9I2qXRKC4" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/4305268749852348523/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=4305268749852348523" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/4305268749852348523?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/4305268749852348523?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/lK9I2qXRKC4/dark-side-of-agility.html" title="The Dark side of Agility" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/01/dark-side-of-agility.html</feedburner:origLink></entry><entry gd:etag="W/&quot;CUMASH8-fip7ImA9Wx9XEks.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-2769119919257409188</id><published>2011-01-05T23:34:00.002+02:00</published><updated>2011-01-05T23:37:29.156+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2011-01-05T23:37:29.156+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="2011" /><category scheme="http://www.blogger.com/atom/ns#" term="Zapthink" /><category scheme="http://www.blogger.com/atom/ns#" term="ebizQ" /><title>SOA in 2011</title><content type="html">&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;My prediction as posted in ebizQ SOA Forum:&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;The most promising area in &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt; developments in 2011 could be Services for &lt;a href="http://en.wikipedia.org/wiki/Social_network_service"&gt;Social Networks&lt;/a&gt;.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: top;" /&gt;I would expect SOA related key developments in &lt;a href="http://en.wikipedia.org/wiki/Business_process_management"&gt;Business Process Management (BPM)&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Business_intelligence"&gt;Business Intelligence (BI)&lt;/a&gt; and Case Management.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br style="background-attachment: initial; background-clip: initial; background-color: transparent; background-image: initial; background-origin: initial; border-bottom-width: 0px; border-color: initial; border-left-width: 0px; border-right-width: 0px; border-style: initial; border-top-width: 0px; margin-bottom: 0px; margin-left: 0px; margin-right: 0px; margin-top: 0px; outline-color: initial; outline-style: initial; outline-width: 0px; padding-bottom: 0px; padding-left: 0px; padding-right: 0px; padding-top: 0px; vertical-align: top;" /&gt;I doubt if we will see key developments in SOA related to &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt; in 2011. As far as Cloud Computing is concerned, we may see &lt;a href="http://en.wikipedia.org/wiki/Service-oriented_infrastructure"&gt;Service Oriented Infrastructure (SOI)&lt;/a&gt; related developments, which will also be related to &lt;a href="http://en.wikipedia.org/wiki/Virtualization"&gt;Virtualization&lt;/a&gt;.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="color: #333333; line-height: 18px;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Read also other opinions in&amp;nbsp;&lt;/span&gt;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;a href="http://www.ebizq.net/blogs/ebizq_forum/2010/12/what-key-developments-do-you-see-for-soa-in-2011.php"&gt;ebizQ SOA Forum&lt;/a&gt; and &lt;a href="http://www.zapthink.com/2011/01/03/zapthink%E2%80%99s-retrospective-and-predictions-for-2011/"&gt;Zapthink's prediction&lt;/a&gt;.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;Unfortunately, failure rates of &lt;a href="http://en.wikipedia.org/wiki/Information_technology"&gt;IT&lt;/a&gt; projects are high, and more unfortunately SOA endevours failures rates are even higher.&lt;/span&gt;&lt;br /&gt;
&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;will 2011 be the year in which SOA endevours rates fall gradually? I am not sure it will.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-2769119919257409188?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/R5W6WTeZkUF21T6QSdTQb9ZT7-s/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/R5W6WTeZkUF21T6QSdTQb9ZT7-s/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/R5W6WTeZkUF21T6QSdTQb9ZT7-s/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/R5W6WTeZkUF21T6QSdTQb9ZT7-s/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/C-VmLy2eWPw" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/2769119919257409188/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=2769119919257409188" title="0 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/2769119919257409188?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/2769119919257409188?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/C-VmLy2eWPw/soa-in-2011.html" title="SOA in 2011" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>0</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2011/01/soa-in-2011.html</feedburner:origLink></entry><entry gd:etag="W/&quot;D0cMRnY7eSp7ImA9Wx5bGUg.&quot;"><id>tag:blogger.com,1999:blog-7072705265080833937.post-7331666821894376537</id><published>2010-11-05T13:04:00.000+02:00</published><updated>2010-11-05T13:04:47.801+02:00</updated><app:edited xmlns:app="http://www.w3.org/2007/app">2010-11-05T13:04:47.801+02:00</app:edited><category scheme="http://www.blogger.com/atom/ns#" term="Burton Group" /><category scheme="http://www.blogger.com/atom/ns#" term="Anne Thomas-Mannes Gartner" /><category scheme="http://www.blogger.com/atom/ns#" term="SOA" /><category scheme="http://www.blogger.com/atom/ns#" term="Ann Thomas Manes Recession" /><title>Revival or no Death at all: Burton Group and The Lazarus Effect</title><content type="html">&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;On January 05, 2009 &lt;a href="http://www.burtongroup.com/"&gt;Burton Group&lt;/a&gt;'s analyst Ann Thomas Manes published her famous blog post S&lt;a href="http://apsblog.burtongroup.com/2009/01/soa-is-dead-long-live-services.html"&gt;OA is Dead; Long Live Services.&lt;/a&gt;&amp;nbsp;She arguied that "&lt;a href="http://en.wikipedia.org/wiki/Service-oriented_architecture"&gt;SOA&lt;/a&gt; met its demise on January 1, 2009, when it was wiped out by the catastrophic impact of the economic recession. SOA is survived by its offspring: mashups, &lt;a href="http://en.wikipedia.org/wiki/Business_process_management"&gt;BPM&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/SaaS"&gt;SaaS&lt;/a&gt;, &lt;a href="http://en.wikipedia.org/wiki/Cloud_computing"&gt;Cloud Computing&lt;/a&gt;, and all other architectural approaches that depend on “services”.&lt;/span&gt;&lt;br /&gt;
&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;Recently, Burton Group published a Research note titled:&amp;nbsp;&lt;/span&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;&lt;a href="http://www.burtongroup.com/Research/PublicDocument.aspx?cid=2106"&gt;The Lazarus Effect: SOA Returns&lt;/a&gt;. According to this Research Note, SOA demised during the Recession, but SOA is returning now after the recession. In Burton Group's words:&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;"As the global economy struggles back to health and organizations seek to redefine themselves and make strategic investments, many organizations are reconsidering SOA".&lt;/span&gt;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;&lt;div&gt;Unfortunately, I did not read &lt;a href="http://en.wikipedia.org/wiki/Frank_Herbert"&gt;Frank Herbert&lt;/a&gt;'s and &lt;a href="http://en.wikipedia.org/wiki/Bill_Ransom"&gt;Bill Ransom&lt;/a&gt;'s Science Fiction book titled &lt;a href="http://en.wikipedia.org/wiki/The_Lazarus_Effect"&gt;The Lazarus Effect&lt;/a&gt;, so I could only imagine that it is about recovering from death or almost death. However, in the real world, SOA was far from death, despite of the Recession and despite of many SOA initiatives failures.&lt;/div&gt;&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div&gt;&lt;div&gt;It is only another example of &lt;a href="http://avirosenthal.blogspot.com/search/label/STKI"&gt;IT Evolution Spiral Model&lt;/a&gt; I described in a previous post.&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div&gt;&lt;div&gt;It should be noticed that in a presentation titled: &lt;a href="http://avirosenthal.blogspot.com/2009/03/soa-in-recession.html"&gt;SOA a means for Leveraging Business Development?&lt;/a&gt; I argued that Recession may be beneficial for SOA initiatives in case of organizations adapting their SOA initiatives for the new circumstances.&amp;nbsp;&lt;/div&gt;&lt;div&gt;&amp;nbsp;&lt;/div&gt;&lt;div&gt;It should also be noticed that Burton Group was acquired by &lt;a href="http://en.wikipedia.org/wiki/Gartner"&gt;Gartner&lt;/a&gt;.&lt;/div&gt;&lt;div&gt;&amp;nbsp;Leading Gartner analysts' Research Notes (e.g. Research Notes written by&amp;nbsp;&lt;a href="http://www.gartner.com/AnalystBiography?authorId=7256"&gt;Yefim Natis&lt;/a&gt;, &lt;a href="http://www.gartner.com/AnalystBiography?authorId=256"&gt;Roy Schulte&lt;/a&gt;) never shared the opinion that SOA is Dead, but view it from more balanced perspective: Less enthusiasm during &lt;a href="http://en.wikipedia.org/wiki/Hype_cycle"&gt;Hype &lt;/a&gt;preiod and no premature death notices. &amp;nbsp;&amp;nbsp;&lt;/div&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;span class="Apple-style-span" style="font-size: x-large;"&gt;&lt;br /&gt;
&lt;/span&gt;&lt;/div&gt;&lt;div&gt;&lt;br /&gt;
&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/7072705265080833937-7331666821894376537?l=avirosenthal.blogspot.com' alt='' /&gt;&lt;/div&gt;
&lt;p&gt;&lt;a href="http://feedads.g.doubleclick.net/~a/cb_Xn95ILP_97DrtVtryWvpgbh4/0/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/cb_Xn95ILP_97DrtVtryWvpgbh4/0/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;br/&gt;
&lt;a href="http://feedads.g.doubleclick.net/~a/cb_Xn95ILP_97DrtVtryWvpgbh4/1/da"&gt;&lt;img src="http://feedads.g.doubleclick.net/~a/cb_Xn95ILP_97DrtVtryWvpgbh4/1/di" border="0" ismap="true"&gt;&lt;/img&gt;&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/SoaFillingTheGaps/~4/jEGjrW3-zHI" height="1" width="1"/&gt;</content><link rel="replies" type="application/atom+xml" href="http://avirosenthal.blogspot.com/feeds/7331666821894376537/comments/default" title="Post Comments" /><link rel="replies" type="text/html" href="http://www.blogger.com/comment.g?blogID=7072705265080833937&amp;postID=7331666821894376537" title="1 Comments" /><link rel="edit" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/7331666821894376537?v=2" /><link rel="self" type="application/atom+xml" href="http://www.blogger.com/feeds/7072705265080833937/posts/default/7331666821894376537?v=2" /><link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/SoaFillingTheGaps/~3/jEGjrW3-zHI/revival-or-no-death-at-all-burton-group.html" title="Revival or no Death at all: Burton Group and The Lazarus Effect" /><author><name>Avi Rosenthal</name><uri>http://www.blogger.com/profile/14012894476959942872</uri><email>noreply@blogger.com</email><gd:image rel="http://schemas.google.com/g/2005#thumbnail" width="32" height="24" src="http://1.bp.blogspot.com/-A_jwWUXQz24/Tvxnf-qrCDI/AAAAAAAAAXE/DYAkbfIju6E/s220/Avi1111.JPG" /></author><thr:total>1</thr:total><feedburner:origLink>http://avirosenthal.blogspot.com/2010/11/revival-or-no-death-at-all-burton-group.html</feedburner:origLink></entry></feed>

