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	<title>Social Media Consultant</title>
	
	<link>http://www.socialmediamarketingexpert.net</link>
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		<title>Blogs Increase Traffic</title>
		<link>http://www.socialmediamarketingexpert.net/2013/05/blogs-increase-traffic/</link>
		<comments>http://www.socialmediamarketingexpert.net/2013/05/blogs-increase-traffic/#comments</comments>
		<pubDate>Wed, 15 May 2013 01:24:41 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[blog traffic]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=734</guid>
		<description><![CDATA[I just got an email from a happy client. Upon review of their Google Analytics data, they have realized that their blog is responsible for 50% of all the traffic that lands on their website! I can't say I was surprised - after all, that's why we add blogs to websites, and it works - it just takes time and patience and of course, a high-quality, well-written and well-optimized blog. ]]></description>
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		<title>Social – Or Creepy?</title>
		<link>http://www.socialmediamarketingexpert.net/2013/04/social-media-listening/</link>
		<comments>http://www.socialmediamarketingexpert.net/2013/04/social-media-listening/#comments</comments>
		<pubDate>Thu, 25 Apr 2013 12:00:39 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media etiquette]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=731</guid>
		<description><![CDATA[<img src="http://www.socialmediamarketingexpert.net/wp-content/uploads/2013/04/creepy-op.jpg" alt="creepy social media" width="649" height="186" class="alignnone size-full wp-image-732" />

If your social media manager is any good, your brand is constantly listening in to social media conversations that mention your brand. There are several ways to do that, and many tools, but the simplest, most basic (and free) ones are utilizing Google Search and Twitter Search to follow mentions of your brand online. 

Social media listening is obviously very important - just as important as churning out your own content, if not more so. After all, you want to know what people are saying about your brand. You want to know the good things they;re saying, so that you can thank them, retweet them, or otherwise use them in your marketing materials. ]]></description>
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		<title>Don’t Abuse Social Media</title>
		<link>http://www.socialmediamarketingexpert.net/2013/04/epicurious-boston-tweets/</link>
		<comments>http://www.socialmediamarketingexpert.net/2013/04/epicurious-boston-tweets/#comments</comments>
		<pubDate>Thu, 18 Apr 2013 18:50:05 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media etiquette]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=729</guid>
		<description><![CDATA[&#8220;Should we offer to donate $1 to the relief fund for every new like we get?&#8221; Whenever a client asks me if they should, in any way, harness a recent tragedy to gain more followers, more views, more sales, my answer is always a resounding NO. The client may or may not choose to accept [...]]]></description>
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		<title>Blogs Work for SEO</title>
		<link>http://www.socialmediamarketingexpert.net/2013/03/blogs-work-for-seo/</link>
		<comments>http://www.socialmediamarketingexpert.net/2013/03/blogs-work-for-seo/#comments</comments>
		<pubDate>Thu, 07 Mar 2013 12:00:37 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=726</guid>
		<description><![CDATA[A client just forwarded a summary of the brand&#8217;s much-improved rankings since we started a combined SEO and social media campaign. It was super gratifying for me to see that several of the brand&#8217;s most coveted keywords and key phrases have significantly climbed up the rankings, and that, more often than not, the search results [...]]]></description>
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		<title>Why Should They Care?</title>
		<link>http://www.socialmediamarketingexpert.net/2012/12/why-should-they-care/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/12/why-should-they-care/#comments</comments>
		<pubDate>Tue, 18 Dec 2012 12:00:56 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=721</guid>
		<description><![CDATA[&#8220;Wow, you guys are so awesome, we&#8217;re almost at 1000 Facebook fans, that&#8217;s amazing, don&#8217;t you think? Please spread the word and help us reach 1,000 fans by the end of the day! Thanks! Love you!&#8221; I don&#8217;t know about you, but I cringe whenever I see one of these Facebook status updates. And I [...]]]></description>
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		<title>What Does Your Dormant Blog Say About You?</title>
		<link>http://www.socialmediamarketingexpert.net/2012/12/important-to-update-blog/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/12/important-to-update-blog/#comments</comments>
		<pubDate>Mon, 17 Dec 2012 12:00:51 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Blogging]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=716</guid>
		<description><![CDATA[&#8220;These days, when I want to learn more about a company, I don&#8217;t go to their About page. I head straight to their blog and then to their social media channels. That&#8217;s where you can find out what&#8217;s really going on with a company.&#8221; The person who told me that is an angel investor, helping [...]]]></description>
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		<title>Social Media is a Powerful Customer Service Tool</title>
		<link>http://www.socialmediamarketingexpert.net/2012/11/social-media-customer-service-2/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/11/social-media-customer-service-2/#comments</comments>
		<pubDate>Wed, 14 Nov 2012 02:43:58 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media for customer service]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=712</guid>
		<description><![CDATA[As a social media consultant, I have to deal with customers on a daily basis. The customer service aspect of social media is actually one of the least favorite parts of my job. But today, fed up of being ignored by a brand&#8217;s representative for weeks, I myself have turned to social media and used [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Facebook Posts Seen By A Fraction of Fans</title>
		<link>http://www.socialmediamarketingexpert.net/2012/11/facebook-posts-seen-by-a-fraction-of-fans/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/11/facebook-posts-seen-by-a-fraction-of-fans/#comments</comments>
		<pubDate>Thu, 08 Nov 2012 20:21:18 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Facebook]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=708</guid>
		<description><![CDATA[The blogosphere has been bursting with complaints about Facebook in recent weeks. Facebook, notorious for constantly changing the rules of the game (and always for the worse, it seems), has changed them once again. This time, the change means that just a fraction of our Facebook pages&#8217; fans actually see our posts in their news [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Twitter Accounts Compromised</title>
		<link>http://www.socialmediamarketingexpert.net/2012/11/twitter-accounts-compromised/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/11/twitter-accounts-compromised/#comments</comments>
		<pubDate>Thu, 08 Nov 2012 18:22:42 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[twitter accounts hacked]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=707</guid>
		<description><![CDATA[If Twitter has emailed you this morning, forcing you to reset your password, you&#8217;re not alone. Several of my clients have received this notice, and the Internet is filled with reports of Twitter users having trouble logging into their accounts. For some of my clients, a few days&#8217; worth of tweets have also been deleted. [...]]]></description>
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		<title>Please Use My Name When You Email Me</title>
		<link>http://www.socialmediamarketingexpert.net/2012/10/blogger-outreach-tips/</link>
		<comments>http://www.socialmediamarketingexpert.net/2012/10/blogger-outreach-tips/#comments</comments>
		<pubDate>Mon, 22 Oct 2012 12:00:48 +0000</pubDate>
		<dc:creator>Vered DeLeeuw</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[blogger outreach]]></category>

		<guid isPermaLink="false">http://www.socialmediamarketingexpert.net/?p=700</guid>
		<description><![CDATA[If you ever tried a blogger outreach program, you know that it can be an incredibly effective marketing tool. Contacting the right bloggers in your space, especially if you contact several of them at once, can generate a big boost in traffic, likes and interest. 

The best thing about traffic that gets to your website following a blogger outreach campaign? Bounce rate tends to be very low, since those people are truly curious about your brand and want to engage. ]]></description>
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