Solid Radicle Blog

Google PageRank Will Be called Something Else

Last year, Google quietly got rid of PageRank in Webmaster Tools. Google Webmaster Trends Analyst Susan Moskwa had said, “We’ve been telling people for a long time that they shouldn’t focus on PageRank so much; many site owners seem to think it’s the most important metric for them to track, which is simply not true. [...]

Bing’s Auto Search Suggestions Gets More Live

The Bing Search Blog announced that they have now made their search suggestions more current. Now, Bing will update the search suggestions every 15 minutes or so, to take into account breaking news and current trends. For example, the Australian Open is going on right now and here is me typing [aus] into Bing. Google [...]

Click Fraud on Google PPC is Getting Harder to Detect

Perpetrators of click fraud are getting sneakier and sneakier. Harvard Business School professor Ben Edelman has uncovered one of the more diabolical click fraud schemes known to be hatched. As he summarizes it: Here, spyware on a user’s PC monitors the user’s browsing to determine the user’s likely purchase intent. Then the spyware fakes a click [...]

Google Latest Results With Twitter Feeds and more

Google Search Results now comes in with a Frame with scrollable results from the latest Twitter feeds, Examiner.com and many more. Really not sure if users would like to see these results. But yes it is definitely a welcome change in the Google SERPs. We at Solid Radicle wish Google all the very best.

Handling legitimate cross-domain content duplication

We’ve recently discussed several ways of handling duplicate content on a single website; today we’ll look at ways of handling similar duplication across different websites, across different domains. For some sites, there are legitimate reasons to duplicate content across different websites — for instance, to migrate to a new domain name using a web server [...]

Happy Deepavali

Search Engine Optimization Company (SEO Company India) Solid Radicle Solutions 351, Powai Plaza, Opp. Pizza Hut, Hiranandhani Gardens, AS Marg, Powai. Mumbai – 400076. MH. INDIA. Email: jaish@solidradicle.com Office No.: +91.22.42153550 Website: http://www.solidradicle.com

Factors of Social Media Optimization

Social Media landscape is where marketing professionals would like to jump into, but have to essentially contemplate whether it’s a blog, or social network site or any other media or video site that the company needs to embark. Also they would not like be left alone from the social media bandwagon, as they can see [...]

Web Advertising aka Internet Marketing aka Online Marketing

Online marketing (Internet marketing), Internet advertising or eMarketing are all one and same terminologies for marketing of products and services using the medium of internet. Placement of ads on websites (just a subset of entire gamut of online marketing) is popularly known as Web advertising or Web Marketing. It has equipped the marketing and advertising honchos with an interactive and instant response elicitation mechanism, coupled with low costs benefits to target a global audience. Continue reading

Long Tail Concept – fundamental applied to PPC & SEO

The Long Tail is an economic concept that says the collective demand for less-popular and hard to find items, exceeds that of all the most popular added together in a particular category. The term was first coined around 2004 by Chris Anderson to describe the niche strategy of certain business of online music, online books and movies. Continue reading

Meta Description Tag Optimization

The Meta Description Tag is a part of HTML code that allows you to give a short and concise summary of your web page content. The Search Engine Results Pages, displays the Title, a user usually reads the description which follows and then decides whether to visit the site or not.Continue reading