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<channel>
	<title>SpaBoom Blog</title>
	<link>http://www.spaboomblog.com</link>
	<description>Online marketing for spas, salons and massage therapists</description>
	<pubDate>Thu, 05 Nov 2009 22:52:49 +0000</pubDate>
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	<language>en</language>
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		<title>Activate Email Marketing (Intro): Why Talking to Your Clients is Good Business</title>
		<link>http://www.spaboomblog.com/2009/activate-email-marketing-intro-why-talking-to-your-clients-is-good-business</link>
		<comments>http://www.spaboomblog.com/2009/activate-email-marketing-intro-why-talking-to-your-clients-is-good-business#comments</comments>
		<pubDate>Thu, 05 Nov 2009 18:47:33 +0000</pubDate>
		<dc:creator>Andrea Feucht</dc:creator>
		
		<category><![CDATA[SpaBoom Webinars]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[Spa Business Management]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/activate-email-marketing-intro-why-talking-to-your-clients-is-good-business</guid>
		<description><![CDATA[One of the most effective things you can do to grow your small business &#8212; whether day spa, salon, resort, or any combination thereof &#8212; is to build relationships with your clients.  Your clients are your lifeblood:  keeping them happy and coming back is a far easier task than finding brand new customers.
For that reason, [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/activate-email-marketing-intro-why-talking-to-your-clients-is-good-business/feed</wfw:commentRss>
		</item>
		<item>
		<title>Ten Things Facebook Can't Do (for your spa or salon)</title>
		<link>http://www.spaboomblog.com/2009/ten-things-facebook-cant-do-for-your-spa-or-salon</link>
		<comments>http://www.spaboomblog.com/2009/ten-things-facebook-cant-do-for-your-spa-or-salon#comments</comments>
		<pubDate>Thu, 05 Nov 2009 16:23:39 +0000</pubDate>
		<dc:creator>Seth Gardenswartz</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/ten-things-facebook-cant-do-for-your-spa-or-salon</guid>
		<description><![CDATA["Should I Facebook my spa?" is  a real question I was asked after Neil Ducoff and I presented Top 10 Tips for Holiday Success.
Spas and salons are asking themselves (and us) if and how they should be using Facebook, Twitter and other forms of social media.  You can't help but hear about how Social [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/ten-things-facebook-cant-do-for-your-spa-or-salon/feed</wfw:commentRss>
		</item>
		<item>
		<title>Scheduled downtime midnight Friday</title>
		<link>http://www.spaboomblog.com/2009/scheduled-downtime-midnight-friday</link>
		<comments>http://www.spaboomblog.com/2009/scheduled-downtime-midnight-friday#comments</comments>
		<pubDate>Wed, 04 Nov 2009 22:23:38 +0000</pubDate>
		<dc:creator>Benjamin Morin</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/scheduled-downtime-midnight-friday</guid>
		<description><![CDATA[Maintenance at SpaBoom's data center is scheduled for midnight, 12:00 a.m. EST on Friday, November 6, 2009 for upgrades to their power systems. Anticipated downtime is 4 hours or less.
SpaBoom will be taking this opportunity to do maintenance to our servers and UPS systems as well.
If you have any questions or concerns, please send us [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/scheduled-downtime-midnight-friday/feed</wfw:commentRss>
		</item>
		<item>
		<title>Top 5 Ways to Waste Your Spa Marketing Dollars</title>
		<link>http://www.spaboomblog.com/2009/top-5-ways-to-waste-your-spa-marketing-dollars</link>
		<comments>http://www.spaboomblog.com/2009/top-5-ways-to-waste-your-spa-marketing-dollars#comments</comments>
		<pubDate>Tue, 03 Nov 2009 11:00:02 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
		
		<category><![CDATA[Spa Search Engine Optimization (SEO)]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/top-5-ways-to-waste-your-spa-marketing-dollars</guid>
		<description><![CDATA[

Yellow Pages.&#160;This is a complete waste of your advertising budget and the paper it is written on.  There are millions of Yellow Pages sitting in homes, in a drawer or closet, which will never be looked at and will end their days in landfills.  The Yellow Pages are however an excellent resource for [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/top-5-ways-to-waste-your-spa-marketing-dollars/feed</wfw:commentRss>
		</item>
		<item>
		<title>Top 10 Holiday Spa Marketing Tips</title>
		<link>http://www.spaboomblog.com/2009/top-10-holiday-spa-marketing-tips</link>
		<comments>http://www.spaboomblog.com/2009/top-10-holiday-spa-marketing-tips#comments</comments>
		<pubDate>Thu, 29 Oct 2009 11:04:40 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
		
		<category><![CDATA[Spa Search Engine Optimization (SEO)]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Spa Website Design]]></category>

		<category><![CDATA[Spa Gift Certificates]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/top-10-holiday-spa-marketing-tips</guid>
		<description><![CDATA[

It is going to be an aggressive holiday season this year so make sure your spa has high impact spa promotions that are ready to go.  Check out our BOGO and % off Instant Gift Certificate features.
Remember that during the holidays consumers are buying for other people, family, friends and co-workers so position your [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/top-10-holiday-spa-marketing-tips/feed</wfw:commentRss>
		</item>
		<item>
		<title>SpaBoom at IECSC Florida (November 7-8) — Booth #608</title>
		<link>http://www.spaboomblog.com/2009/spaboom-at-iecsc-florida-november-7-8-booth-608</link>
		<comments>http://www.spaboomblog.com/2009/spaboom-at-iecsc-florida-november-7-8-booth-608#comments</comments>
		<pubDate>Mon, 26 Oct 2009 18:05:02 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Creating Customers]]></category>

		<category><![CDATA[SpaBoom New Features]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Spa Gift Certificates]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/spaboom-at-iecsc-florida-november-7-8-booth-608</guid>
		<description><![CDATA[Stop by the booth for the scoop on all the newest and coolest we're up to, as well as some Blissful chocolate! 
Janell and I will be happy to give you effective tips and tricks for your holiday marketing, and to share simple ideas to get the most out of your SpaBoom service!
Event details:

Dates: November [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/spaboom-at-iecsc-florida-november-7-8-booth-608/feed</wfw:commentRss>
		</item>
		<item>
		<title>Online sales stronger than other retail</title>
		<link>http://www.spaboomblog.com/2009/online-sales-stronger-than-other-retail</link>
		<comments>http://www.spaboomblog.com/2009/online-sales-stronger-than-other-retail#comments</comments>
		<pubDate>Fri, 23 Oct 2009 21:25:03 +0000</pubDate>
		<dc:creator>Seth Gardenswartz</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/online-sales-stronger-than-other-retail</guid>
		<description><![CDATA[The Wall Street Journal reported today that Amazon's sales are up a whopping 69%, suggesting a positive holiday season for e-commerce sales in general.  The article cites research showing that  most retailers expect online sales growth to be better than traditional in-store sales. This means we should prep our websites and online offerings for success [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/online-sales-stronger-than-other-retail/feed</wfw:commentRss>
		</item>
		<item>
		<title>What do you really need from your spa website?</title>
		<link>http://www.spaboomblog.com/2009/what-do-you-really-need-from-your-spa-website</link>
		<comments>http://www.spaboomblog.com/2009/what-do-you-really-need-from-your-spa-website#comments</comments>
		<pubDate>Thu, 22 Oct 2009 23:43:54 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
		
		<category><![CDATA[SpaBoom Online Booking]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Spa Website Design]]></category>

		<category><![CDATA[Spa Gift Certificates]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/what-do-you-really-need-from-your-spa-website</guid>
		<description><![CDATA[On display in a Paris storefront window sits the most breathtaking, resplendent 5” python platform shoes.  Yes, they would take a significant bite out of any budget but they dazzle and flash in your mind as you imagine walking them down the Boulevard.  The sting of reality that will suddenly clamp down hard [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/what-do-you-really-need-from-your-spa-website/feed</wfw:commentRss>
		</item>
		<item>
		<title>The gift of spa is the gift of a personal experience</title>
		<link>http://www.spaboomblog.com/2009/the-gift-of-spa-is-the-gift-of-a-personal-experience</link>
		<comments>http://www.spaboomblog.com/2009/the-gift-of-spa-is-the-gift-of-a-personal-experience#comments</comments>
		<pubDate>Fri, 16 Oct 2009 17:28:58 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[General]]></category>

		<category><![CDATA[Spa Gift Certificates]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/the-gift-of-spa-is-the-gift-of-a-personal-experience</guid>
		<description><![CDATA[Since the economy's unfortunate slide into chaos we've all become intensely focused upon costs, how best to weather the storm, how best to reassure our clients that though things may be tough, they'll improve, how best to avoid a similar situation ever again, and so on. For many of us our careers and personal lives [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/the-gift-of-spa-is-the-gift-of-a-personal-experience/feed</wfw:commentRss>
		</item>
		<item>
		<title>Thursday's unexpected downtime</title>
		<link>http://www.spaboomblog.com/2009/thursdays-unexpected-downtime</link>
		<comments>http://www.spaboomblog.com/2009/thursdays-unexpected-downtime#comments</comments>
		<pubDate>Fri, 16 Oct 2009 00:55:33 +0000</pubDate>
		<dc:creator>Benjamin Morin</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/thursdays-unexpected-downtime</guid>
		<description><![CDATA[SpaBoom experienced an unscheduled outage today between 11:10 a.m. and 1:32 p.m. MDT.  The downtime totaling 2 hours and 22 minutes was caused by a power surge at the data center where SpaBoom servers are located.
The surge damaged some necessary hardware and the required replacements were installed as quickly as possible. We apologize for [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/thursdays-unexpected-downtime/feed</wfw:commentRss>
		</item>
		<item>
		<title>You've got to focus on the 90%</title>
		<link>http://www.spaboomblog.com/2009/youve-got-to-focus-on-the-90</link>
		<comments>http://www.spaboomblog.com/2009/youve-got-to-focus-on-the-90#comments</comments>
		<pubDate>Wed, 14 Oct 2009 16:32:39 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Spa Business Management]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/youve-got-to-focus-on-the-90</guid>
		<description><![CDATA[Ram Charan, described by ISPA's 2009 conference guide, is a business advisor and speaker famous among senior executives for his uncanny ability to solve their toughest business problems.
After enjoying his Tuesday afternoon presentation, it was clear that part of his strength comes from his ability to filter out the 'noise' of everyday business and see [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/youve-got-to-focus-on-the-90/feed</wfw:commentRss>
		</item>
		<item>
		<title>IECSC Florida — November 7-8, 2009</title>
		<link>http://www.spaboomblog.com/2009/iecsc-florida-november-7-8-2009</link>
		<comments>http://www.spaboomblog.com/2009/iecsc-florida-november-7-8-2009#comments</comments>
		<pubDate>Tue, 13 Oct 2009 21:56:39 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Spa Business Management]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/iecsc-florida-november-7-8-2009</guid>
		<description><![CDATA[
International Esthetics, Cosmetics and Spa Conference
November 7-8, 2009
Ft. Lauderdale
Broward County Convention Center
IECSC Brings the Magic to Fort Lauderdale&#8230;
To celebrate its 12th anniversary in Florida, IECSC has moved to one of the fastest growing spa markets in the world&#8230; South Florida. IECSC Florida is the perfect destination for all your spa and medical spa needs. As [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/iecsc-florida-november-7-8-2009/feed</wfw:commentRss>
		</item>
		<item>
		<title>ISPA 2009 — a redux</title>
		<link>http://www.spaboomblog.com/2009/ispa-2009-a-redux</link>
		<comments>http://www.spaboomblog.com/2009/ispa-2009-a-redux#comments</comments>
		<pubDate>Sat, 10 Oct 2009 01:22:13 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/ispa-2009-a-redux</guid>
		<description><![CDATA[To say that ISPA delivered would sound a little cliche, but boy did they! As Seth and I attended sessions, enjoyed keynote speaker presentations, networked and took in the enormity of the event over the last week,  a few things became crystal clear.
ISPA believes, through and through, in the power of healing and hope [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/ispa-2009-a-redux/feed</wfw:commentRss>
		</item>
		<item>
		<title>Lance Armstrong: Spa Partisan</title>
		<link>http://www.spaboomblog.com/2009/lance-armstrong-spa-partisan</link>
		<comments>http://www.spaboomblog.com/2009/lance-armstrong-spa-partisan#comments</comments>
		<pubDate>Fri, 09 Oct 2009 23:15:41 +0000</pubDate>
		<dc:creator>Seth Gardenswartz</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/lance-armstrong-spa-partisan</guid>
		<description><![CDATA[
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This guy needs a massage!
Yesterday I had the distinct pleasure of hearing Lance Armstrong speak at iSpa in Austin Texas. I am kind of a running/biking geek, so I have been following him and wearing a yellow LIVESTRONG bracelet on my right hand for years. He [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/lance-armstrong-spa-partisan/feed</wfw:commentRss>
		</item>
		<item>
		<title>10 Top Tips for Holiday Success — Free Webinar</title>
		<link>http://www.spaboomblog.com/2009/10-top-tips-for-holiday-success-%e2%80%94-free-webinar</link>
		<comments>http://www.spaboomblog.com/2009/10-top-tips-for-holiday-success-%e2%80%94-free-webinar#comments</comments>
		<pubDate>Thu, 08 Oct 2009 21:21:53 +0000</pubDate>
		<dc:creator>Bill Bice</dc:creator>
		
		<category><![CDATA[Strategies]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[Spa Business Management]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/10-top-tips-for-holiday-success-%e2%80%94-free-webinar</guid>
		<description><![CDATA[
We'll reveal ten tips that you can apply in 30 minutes or less to energize and maximize your spa's revenue.
Even better, you'll actually save time and energy:

The easiest thing you'll do to make your front desk less hectic 
The simple change that will increase retail sales 
The key to instantly double your out-of-town gift certificate [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/10-top-tips-for-holiday-success-%e2%80%94-free-webinar/feed</wfw:commentRss>
		</item>
		<item>
		<title>Website Showcase: Urban Escape Massage and Bodywork</title>
		<link>http://www.spaboomblog.com/2009/website-showcase-urban-escape-massage-and-bodywork</link>
		<comments>http://www.spaboomblog.com/2009/website-showcase-urban-escape-massage-and-bodywork#comments</comments>
		<pubDate>Tue, 06 Oct 2009 11:36:08 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
		
		<category><![CDATA[SpaBoom Online Booking]]></category>

		<category><![CDATA[Spa Marketing]]></category>

		<category><![CDATA[Spa Website Design]]></category>

		<category><![CDATA[Spa Gift Certificates]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/website-showcase-urban-escape-massage-and-bodywork</guid>
		<description><![CDATA[A Dynamic Website to Build a Spa’s Brand
One of the most challenging tasks facing an entrepreneur is defining and refining a unique vision for their business.  Sometimes the description doesn’t come without a wrenching, hard fought process that ekes out something less than desired.
Valerie Walton, owner of Urban Escape Massage and Bodywork is an [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/website-showcase-urban-escape-massage-and-bodywork/feed</wfw:commentRss>
		</item>
		<item>
		<title>Joy of Spa, Celebrating Fall</title>
		<link>http://www.spaboomblog.com/2009/joy-of-spa-celebrating-fall</link>
		<comments>http://www.spaboomblog.com/2009/joy-of-spa-celebrating-fall#comments</comments>
		<pubDate>Fri, 02 Oct 2009 19:32:15 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Joy of Spa News]]></category>

		<category><![CDATA[Joy of Spa]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/joy-of-spa-celebrating-fall</guid>
		<description><![CDATA[Joy of Spa, Celebrating Fall Edition is up! The Fall edition focuses on transition and transformation, specifically from one season to the next and how to prepare your skin, body and mind for the change to come.  
Take a look at Joy of Spa, Celebrating Fall, here.
If you're signed up for the Joy of [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/joy-of-spa-celebrating-fall/feed</wfw:commentRss>
		</item>
		<item>
		<title>Free Your Front Desk with SpaBoom’s Free Online Booking</title>
		<link>http://www.spaboomblog.com/2009/free-your-front-desk-with-spaboom%e2%80%99s-free-online-booking</link>
		<comments>http://www.spaboomblog.com/2009/free-your-front-desk-with-spaboom%e2%80%99s-free-online-booking#comments</comments>
		<pubDate>Thu, 01 Oct 2009 11:03:41 +0000</pubDate>
		<dc:creator>Spa Kat</dc:creator>
		
		<category><![CDATA[SpaBoom Online Booking]]></category>

		<category><![CDATA[SpaBoom New Features]]></category>

		<category><![CDATA[Spa Business Management]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/free-your-front-desk-with-spaboom%e2%80%99s-free-online-booking</guid>
		<description><![CDATA[Your front desk is a busy place and a critical touch point for most spa clients as they enter and leave your spa.  The attention and service the front staff provides to spa clients in those pivotal moments is critical to your success.  If the front staff can focus on your spa clients [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/free-your-front-desk-with-spaboom%e2%80%99s-free-online-booking/feed</wfw:commentRss>
		</item>
		<item>
		<title>PayPal credit card processing</title>
		<link>http://www.spaboomblog.com/2009/paypal-credit-card-processing</link>
		<comments>http://www.spaboomblog.com/2009/paypal-credit-card-processing#comments</comments>
		<pubDate>Thu, 01 Oct 2009 03:29:40 +0000</pubDate>
		<dc:creator>Benjamin Morin</dc:creator>
		
		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/paypal-credit-card-processing</guid>
		<description><![CDATA[On Sep 29, 11:00 PM MDT, PayPal performed an update to its credit card processing services which temporarily prevented us from successfully negotiating transactions.  Late Wednesday morning, we updated our servers restoring the ability to process transactions via PayPal.  If your account isn't setup to use PayPal processing, you were unaffected.  We [...]]]></description>
		<wfw:commentRss>http://www.spaboomblog.com/2009/paypal-credit-card-processing/feed</wfw:commentRss>
		</item>
		<item>
		<title>Strategies is giving away seats to the Incubator!</title>
		<link>http://www.spaboomblog.com/2009/strategies-is-giving-away-seats-to-the-incubator</link>
		<comments>http://www.spaboomblog.com/2009/strategies-is-giving-away-seats-to-the-incubator#comments</comments>
		<pubDate>Wed, 30 Sep 2009 16:47:06 +0000</pubDate>
		<dc:creator>Stephany Toman</dc:creator>
		
		<category><![CDATA[Spa Business Management]]></category>

		<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.spaboomblog.com/2009/strategies-is-giving-away-seats-to-the-incubator</guid>
		<description><![CDATA[The economic environment of 2009 has been a challenge for all businesses. As we approach the beginning of a new year, Strategies - the leader in salon and spa business coaching and training - is taking an unprecedented step to ensure that salons and spas enter 2010 armed with the systems and skills needed to [...]]]></description>
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