Funny old thing, I thought. Those of you who work in PR will know that there are some old stand-by tactics that will work at least to some degree. Research, chuck a celeb at the problem, make a list. Same old, same old.

Looks from this clip that the same piece of thinking has been applied to this piece of film by Thomson: their latest in-flight safety film. With small cute children in it, doing what small, cute children do.

I can't decide whether to be a bit cross about this. Or whether to applaud the fact that they've done something at all, even if it is a bit safe (no pun intended).

More than that, though, I really hope that we don't end up seeing a rash of viral/online ad cliches erupt as a lot of new brands come to the medium and as a lot of agencies that don't have quite the creative talent of others do their work.

It's been a while since we found a potential Parkour replacement (part of on-going quest). Alan came across this option. Kinda works. Now just got to find the opportunity, really.

Bloody amazing.

I thought that I might have had my fill of 40th anniversary of the moon landings "stuff" having been assailed to a degree eclipsed only by the fact that I can't move for Michael-sodding-Jackson tunes (cue hate mail from Jackson fans).

Anyhoo ... just when I thought that Armstong and Aldrin's tales of derring doo could spawn nothing further of interest, I came across these shots: the moon, as seen through the astronaut's eyes (or lens, as the case maybe). Here and here, they are from a NASA book: Apollo: Through the Eyes of the Astronauts.

And they are amazing. PLEASE, I beg of you, go take a look.

Hello lovely people ... For once in recent times, we've sorted out the charts on time (more-or-less), So this month's tables and all that are all below. Hope that they find you well and generally having good months of it. Without further ado, those charts in full ...

For those who may be interested, this chart is based on the AdAge Power 150, the top UK bloggers on all things advertising and marketing on 1 August 2008. If you feel that you should be included, you can get in touch with AdAge here, who will sort you out. As soon as you're in, I'll pick you up in this filleting of the AA chart.

Having another bugger of a week with a pitch or two and lots of fun client stuff to be working on. So a quick one to say "thanks Rob" for making Spinning Around his blog of the week this week. Too kind, sir, too kind. A star and a gentleman indeed, I would say.

Hello lovely people ... For once in recent times, we've sorted out the charts on time (more-or-less), So this month's tables and all that are all below. Hope that they find you well and generally having good months of it. Without further ado, those charts in full ...

For those who may be interested, this chart is based on the AdAge Power 150, the top UK bloggers on all things advertising and marketing on 1 August 2008. If you feel that you should be included, you can get in touch with AdAge here, who will sort you out. As soon as you're in, I'll pick you up in this filleting of the AA chart.