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data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/JKF4COMUAJBI7NTE47LQ2VHSTY.jpg?smart=true&amp;auth=2f075558e04d25f8578048698778c33a740e2b06363017bb6fa6825d6e1ec356&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/JKF4COMUAJBI7NTE47LQ2VHSTY.jpg?smart=true&amp;auth=2f075558e04d25f8578048698778c33a740e2b06363017bb6fa6825d6e1ec356&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/JKF4COMUAJBI7NTE47LQ2VHSTY.jpg?smart=true&amp;auth=2f075558e04d25f8578048698778c33a740e2b06363017bb6fa6825d6e1ec356&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/JKF4COMUAJBI7NTE47LQ2VHSTY.jpg?smart=true&amp;auth=2f075558e04d25f8578048698778c33a740e2b06363017bb6fa6825d6e1ec356&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link sbj-simple-list__item--section" href="/sections/marketing-and-sponsorship">Marketing</a><a class="c-link" href="/Articles/2026/09/09/naruto-card-giveaway-creates-september-buzz-at-yankee-stadium/"><h1 style="--heading-truncation:3" class="c-heading">Naruto card giveaway creates September buzz at Yankee Stadium    </h1></a></div></div></div></div><div class="weekly-issue"><div class="weekly-issue__title-section"><div class="section-title"><span class="title text-align-left">This Week’s Issue</span></div><a class="c-link weekly-issue__title-section--link" href="https://www.sportsbusinessjournal.com/Journal/Issues/2026/09/07" rel="noreferrer" target="_blank">View Weekly Issue<span class="visually-hidden">Opens in new window</span></a></div><div class="weekly-issue__image-section"><div class="b-hero b-hero--overlay b-hero--dark "><picture class="c-picture"><source height="1400" media="(min-width: 600px)" 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href="https://www.sportsbusinessjournal.com/Journal/Issues/2026/09/07"><span>View Weekly Issue</span></a></div></div></div></div><div class="weekly-issue__list-section"><div class="sbj-simple-list"><div class="section-title"><span class="title text-align-left"></span></div><div class="flexible-grid-chain sbj-simple-list__grid-container undefined" style="display:grid;grid-template-columns:repeat(1, 1fr);grid-template-rows:repeat(undefined, auto);grid-auto-rows:auto;grid-auto-flow:row;gap:0;padding:0;justify-content:normal;direction:ltr"><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/Articles/2026/09/07/mets-other-mlb-clubs-testing-ways-to-maintain-attendance-and-loyalty-without-resorting-to-deep-ticket-discounts/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" 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href="/Articles/2026/09/07/mets-other-mlb-clubs-testing-ways-to-maintain-attendance-and-loyalty-without-resorting-to-deep-ticket-discounts/"><h1 style="--heading-truncation:3" class="c-heading">Selling The Drama</h1></a><div class="restrictive-paragraph"><div class="restrictive-paragraph__content">MLB teams test ways to maintain attendance without deep discounts.</div></div></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/Articles/2026/09/07/inside-andy-roddicks-ascent-in-tennis-media/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/LSAKJXIJMBB2XJTGIOUSHDBP44.jpg?smart=true&amp;auth=39ddf619a78348ddde424676ca0dfdadd4385ccee9f2b89de05651ddbd6822a0&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/LSAKJXIJMBB2XJTGIOUSHDBP44.jpg?smart=true&amp;auth=39ddf619a78348ddde424676ca0dfdadd4385ccee9f2b89de05651ddbd6822a0&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/LSAKJXIJMBB2XJTGIOUSHDBP44.jpg?smart=true&amp;auth=39ddf619a78348ddde424676ca0dfdadd4385ccee9f2b89de05651ddbd6822a0&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/LSAKJXIJMBB2XJTGIOUSHDBP44.jpg?smart=true&amp;auth=39ddf619a78348ddde424676ca0dfdadd4385ccee9f2b89de05651ddbd6822a0&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link" href="/Articles/2026/09/07/inside-andy-roddicks-ascent-in-tennis-media/"><h1 style="--heading-truncation:3" class="c-heading">Roddick’s Ascent</h1></a><div class="restrictive-paragraph"><div class="restrictive-paragraph__content">Rising to tennis majors, Andy Roddick has earned a seat at the media 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src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/3WR6WRB7BNGIDJUZGZDUJTTCAE.jpg?focal=1232%2C941&amp;auth=550ca6cee9e706ab48be824cfc823bae7e4e18b468320640cb31e24338ea373a&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/3WR6WRB7BNGIDJUZGZDUJTTCAE.jpg?focal=1232%2C941&amp;auth=550ca6cee9e706ab48be824cfc823bae7e4e18b468320640cb31e24338ea373a&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/3WR6WRB7BNGIDJUZGZDUJTTCAE.jpg?focal=1232%2C941&amp;auth=550ca6cee9e706ab48be824cfc823bae7e4e18b468320640cb31e24338ea373a&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/3WR6WRB7BNGIDJUZGZDUJTTCAE.jpg?focal=1232%2C941&amp;auth=550ca6cee9e706ab48be824cfc823bae7e4e18b468320640cb31e24338ea373a&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link" href="/Articles/2026/09/07/remembering-bill-schmidt-gatorades-sports-marketing-luminary/"><h1 style="--heading-truncation:3" class="c-heading">In Memoriam</h1></a><div class="restrictive-paragraph"><div class="restrictive-paragraph__content">Remembering Bill Schmidt, Gatorade’s sports marketing luminary.</div></div></div></div></div></div></div></div><div class="sbj-simple-list sbj-simple-list--editors-picks"><div class="section-title"><span class="title text-align-left"></span></div><div class="flexible-grid-chain sbj-simple-list__grid-container undefined" style="display:grid;grid-template-columns:repeat(1, 1fr);grid-template-rows:repeat(undefined, auto);grid-auto-rows:auto;grid-auto-flow:row;gap:0;padding:0;justify-content:normal;direction:ltr"></div></div><div id="fusion-static-enter:html-block-f0ffcHqxH8V917t" style="display:none" data-fusion-component="html-block-f0ffcHqxH8V917t"></div><div><div
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        Best Sports Business Cities: 2026
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  For SBJ’s fourth annual Best Sports Business Cities™ effort, we went back to our 2023 roots and looked at the overall wins, losses and sustained successes of the 2,384 markets that are the home of at least one professional or Division I college athletic program, a permanent event or a major stakeholder; read more about 
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    our methodology</a>.
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          #1 - Atlanta
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          #2 - New York City
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          #3 - Indianapolis
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href="/Articles/2026/09/10/gallup-football-still-americas-favorite-sport-but-losing-young-fans/">Gallup: Football still America’s favorite sport, but losing young fans</a></h3></article><article class="c-stack sbj-two-columns-list__item" data-style-direction="horizontal" data-style-justification="start" data-style-alignment="unset" data-style-inline="false" data-style-wrap="nowrap"><h3 class="sbj-two-columns-list__item--headline "><a class="c-link" href="/Articles/2026/09/10/longtime-raptors-announcer-armstrong-eyes-return-but-no-deal-yet-with-tsn/">Longtime Raptors announcer Armstrong eyes return, but no deal yet with TSN</a></h3></article><article class="c-stack sbj-two-columns-list__item" data-style-direction="horizontal" data-style-justification="start" data-style-alignment="unset" data-style-inline="false" data-style-wrap="nowrap"><h3 class="sbj-two-columns-list__item--headline last-element"><a class="c-link" href="/Articles/2026/09/10/nfl-people-personalities-merrill-reese-begins-50th-eagles-season-no-retirement-planned/">NFL People &amp; Personalities: Merrill Reese begins 50th Eagles season, no retirement planned</a></h3></article></div></div><div class="sbj-simple-list sbj-simple-list--editors-picks"><div class="section-title underlined"><span class="title text-align-left">Latest Newsletters</span></div><div class="flexible-grid-chain sbj-simple-list__grid-container undefined" style="display:grid;grid-template-columns:repeat(1, 1fr);grid-template-rows:repeat(undefined, auto);grid-auto-rows:auto;grid-auto-flow:row;gap:0;padding:0;justify-content:normal;direction:ltr"><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/sb-blogs/newsletter-marketing/2026/09/09/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/WETX7J3XBJDYJPVTZNW66GREVU.png?smart=true&amp;auth=a7e98ce10cf464fa7af4012122051a4b44fcaa034557ee17590ba97bb9e08a8e&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/WETX7J3XBJDYJPVTZNW66GREVU.png?smart=true&amp;auth=a7e98ce10cf464fa7af4012122051a4b44fcaa034557ee17590ba97bb9e08a8e&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/WETX7J3XBJDYJPVTZNW66GREVU.png?smart=true&amp;auth=a7e98ce10cf464fa7af4012122051a4b44fcaa034557ee17590ba97bb9e08a8e&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/WETX7J3XBJDYJPVTZNW66GREVU.png?smart=true&amp;auth=a7e98ce10cf464fa7af4012122051a4b44fcaa034557ee17590ba97bb9e08a8e&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link sbj-simple-list__item--section" href="/sb-blogs/newsletter-marketing">Marketing</a><a class="c-link" href="/sb-blogs/newsletter-marketing/2026/09/09/"><h1 style="--heading-truncation:3" class="c-heading">NFL sponsors ready for 2026 kickoff</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/sb-blogs/newsletter-tech/2026/09/09/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/FV52PHZ6FND2HNMQQ7HLSRWJMI.png?focal=2519%2C1752&amp;auth=f95c3b067967a00cba4f1d0d6f12de634fe615ba05168c4070d12ff75371387a&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/FV52PHZ6FND2HNMQQ7HLSRWJMI.png?focal=2519%2C1752&amp;auth=f95c3b067967a00cba4f1d0d6f12de634fe615ba05168c4070d12ff75371387a&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/FV52PHZ6FND2HNMQQ7HLSRWJMI.png?focal=2519%2C1752&amp;auth=f95c3b067967a00cba4f1d0d6f12de634fe615ba05168c4070d12ff75371387a&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/FV52PHZ6FND2HNMQQ7HLSRWJMI.png?focal=2519%2C1752&amp;auth=f95c3b067967a00cba4f1d0d6f12de634fe615ba05168c4070d12ff75371387a&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link sbj-simple-list__item--section" href="/sb-blogs/newsletter-tech">Tech</a><a class="c-link" href="/sb-blogs/newsletter-tech/2026/09/09/"><h1 style="--heading-truncation:3" class="c-heading">‘Building a Marathon Man,’ Part II </h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/sb-blogs/newsletter-college/2026/09/08/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/TXWEDLDCSBHPZBYXIJFR6TOTE4.png?smart=true&amp;auth=9044a74886588cb76399bb2016215b9d1fb13903db1885559d5dc4fa5deec38d&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/TXWEDLDCSBHPZBYXIJFR6TOTE4.png?smart=true&amp;auth=9044a74886588cb76399bb2016215b9d1fb13903db1885559d5dc4fa5deec38d&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/TXWEDLDCSBHPZBYXIJFR6TOTE4.png?smart=true&amp;auth=9044a74886588cb76399bb2016215b9d1fb13903db1885559d5dc4fa5deec38d&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/TXWEDLDCSBHPZBYXIJFR6TOTE4.png?smart=true&amp;auth=9044a74886588cb76399bb2016215b9d1fb13903db1885559d5dc4fa5deec38d&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link sbj-simple-list__item--section" href="/sb-blogs/newsletter-college">College</a><a class="c-link" href="/sb-blogs/newsletter-college/2026/09/08/"><h1 style="--heading-truncation:3" class="c-heading">Hottest sectors for jersey patches</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link sbj-simple-list__item-anchor" href="/sb-blogs/newsletter-betting/2026/09/04/" aria-hidden="true" tabindex="-1"><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/QDA2RCOXUNAVBDMN7KHIDTGOMA.png?smart=true&amp;auth=d1195b3d7f22fab1ea2fb8d73e61acc8543c5fe3a7ab945db7b644aa0bf7165e&amp;width=274&amp;height=182" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/QDA2RCOXUNAVBDMN7KHIDTGOMA.png?smart=true&amp;auth=d1195b3d7f22fab1ea2fb8d73e61acc8543c5fe3a7ab945db7b644aa0bf7165e&amp;width=274&amp;height=182 274w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/QDA2RCOXUNAVBDMN7KHIDTGOMA.png?smart=true&amp;auth=d1195b3d7f22fab1ea2fb8d73e61acc8543c5fe3a7ab945db7b644aa0bf7165e&amp;width=548&amp;height=364 548w, https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/QDA2RCOXUNAVBDMN7KHIDTGOMA.png?smart=true&amp;auth=d1195b3d7f22fab1ea2fb8d73e61acc8543c5fe3a7ab945db7b644aa0bf7165e&amp;width=1096&amp;height=728 1096w" width="274" height="182"/></a><a class="c-link sbj-simple-list__item--section" href="/sb-blogs/newsletter-betting">Betting</a><a class="c-link" href="/sb-blogs/newsletter-betting/2026/09/04/"><h1 style="--heading-truncation:3" class="c-heading">Fanatics has new NFL Playbook</h1></a></div></div></div></div></section><section class="mainSection3__twoColumns"><section class="mainSection3__twoColumns--left"><div class="section-title underlined"><span class="title text-align-left">EVENTS</span></div><div class="b-scheduled-event__container"><div class="b-scheduled-event__date"><strong class="b-scheduled-event__date-day">22</strong><div class="b-scheduled-event__date-month">September</div></div><a class="c-link b-scheduled-event__link" href="https://www.sbj-drive.com/2026/" rel="noreferrer" target="_blank">AXS DRIVE<span class="visually-hidden">Opens in new window</span></a></div><div class="b-scheduled-event__container"><div class="b-scheduled-event__date"><strong class="b-scheduled-event__date-day">30</strong><div class="b-scheduled-event__date-month">September</div></div><a class="c-link b-scheduled-event__link" href="https://www.game-changers-conference.com/2026/" rel="noreferrer" target="_blank">Game Changers<span class="visually-hidden">Opens in new window</span></a></div><div class="b-scheduled-event__container"><div class="b-scheduled-event__date"><strong class="b-scheduled-event__date-day">07</strong><div class="b-scheduled-event__date-month">October</div></div><a class="c-link b-scheduled-event__link" href="https://leadersinsport.com/sport-business/leaders-events/leaders-week-london/" rel="noreferrer" target="_blank">Leaders Week London<span class="visually-hidden">Opens in new window</span></a></div></section><section class="mainSection3__twoColumns--right"></section></section></section><section class="rightSection1"><div class="sbj-simple-list sbj-simple-list--top-headlines"><div class="section-title"><span class="title text-align-left">top headlines</span></div><div class="flexible-grid-chain sbj-simple-list__grid-container null" style="display:grid;grid-template-columns:repeat(null, 1fr);grid-template-rows:repeat(undefined, auto);grid-auto-rows:auto;grid-auto-flow:row;gap:0;padding:0;justify-content:normal;direction:ltr"><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/nfl-sets-multiyear-plan-to-expand-australian-following/"><h1 style="--heading-truncation:3" class="c-heading">NFL plans growth in Australia</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/apple-watch-health-app-upgrades-now-compete-more-directly-with-oura-whoop/"><h1 style="--heading-truncation:3" class="c-heading">Apple upgrades Watch, Health</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/liv-races-to-sign-players-for-liv-20-amid-bankruptcy-restructuring/"><h1 style="--heading-truncation:3" class="c-heading">LIV races to sign players for 2.0</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/usl-to-share-league-level-revenue-with-clubs-under-new-model/"><h1 style="--heading-truncation:3" class="c-heading">USL&#x27;s new revenue-sharing model</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/goodell-no-need-to-raise-private-equity-cap-on-individual-teams/"><h1 style="--heading-truncation:3" class="c-heading">Goodell: No raise coming on PE cap</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/cosm-opens-detroit-venue-with-vip-launch-party/"><h1 style="--heading-truncation:3" class="c-heading">Cosm opens Detroit venue</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/us-opens-tradition-of-late-theatrics-drawing-ire-from-tennis-fans/"><h1 style="--heading-truncation:3" class="c-heading">Late U.S. Open matches drawing ire</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/architect-rfq-issued-for-400m-nationwide-arena-renovation/"><h1 style="--heading-truncation:3" class="c-heading">RFQ issued for Columbus arena reno</h1></a></div></div><div class="flexible-grid-chain__item"><div class="sbj-simple-list__item"><a class="c-link" href="/Articles/2026/09/10/big-ten-to-expand-live-replay-to-all-conference-games-following-michigan-review/"><h1 style="--heading-truncation:3" class="c-heading">Big Ten expands live replay</h1></a></div></div></div></div></section><section class="rightSection2"><div class="c-stack b-single-chain" data-style-direction="vertical" data-style-justification="start" data-style-alignment="unset" data-style-inline="false" data-style-wrap="nowrap"><div class="c-stack b-single-chain__children-stack" data-style-direction="vertical" data-style-justification="start" data-style-alignment="unset" data-style-inline="false" data-style-wrap="nowrap"><div id="arcad-feature-f0fVQb6yFSOk2IF-11-0-0-9c3a213110797" class="c-stack b-ads-block" data-style-direction="vertical" data-style-justification="start" data-style-alignment="center" data-style-inline="false" data-style-wrap="nowrap"><div style="min-block-size:250px" data-testid="ad-block-unit-wrapper"><div id="div-gpt-ad-xxx-1"></div></div></div><div class="b-spacer" style="height:20px" aria-hidden="true" role="presentation"></div><div class="c-stack b-quote-of-the-day" data-style-direction="horizontal" data-style-justification="center" data-style-alignment="center" data-style-inline="false" data-style-wrap="nowrap"><div class="b-quote-of-the-day__container"><div class="section-title"><span class="title text-align-left">Quote of the Day</span></div><blockquote class="b-quote-of-the-day__blockquote"><div class="b-quote-of-the-day__icon"><div class="social-links"><span name="Quote" class="bar-icon-Quote"></span></div></div><div class="b-quote-of-the-day__quote">There’s already a massive fan base here which grows every year, and there’s a lot of similarities between the AFL and NRL with the NFL, so I think this is just the tipping point to NFL becoming insanely more popular.</div><cite class="b-quote-of-the-day__cite">-- Seahawks Head of Global Markets Isabelle Van Coevorden, on the NFL&#x27;s growing Australian fan base.</cite><div class="b-quote-of-the-day__link"><button aria-label="AUSTRALIAN FINANCIAL REVIEW, 9/10" class="c-button c-button--medium c-button--default b-quote-of-the-day__button" type="button"><span class="visually-hidden">AUSTRALIAN FINANCIAL REVIEW, 9/10</span><span>AUSTRALIAN FINANCIAL REVIEW, 9/10</span></button></div></blockquote></div></div><div class="section-title"><span class="title text-align-left">PODCAST</span></div><div class="podcast-list"><div class="podcast-list__item"><div class="podcast-card"><div class="podcast-card__content"><h4 class="podcast-card__title"><a class="podcast-card__link" href="https://player.simplecast.com/05a82b24-25ad-4a6d-a2ee-d6e05f27b23c?dark=undefined" target="_blank">SBJ Morning Buzzcast: September 10, 2026</a></h4><div class="podcast-card__date"><time as="time" class="c-date b-date" dateTime="2026-09-10T11:54:28.000Z">September 10, 2026</time></div><iframe class="podcast-card__player" src="https://player.simplecast.com/05a82b24-25ad-4a6d-a2ee-d6e05f27b23c?dark=undefined" title="Podcast Player"></iframe></div></div></div></div><div class="section-title"><span class="title text-align-left">SBJ TV</span></div><div class="sbj-video-card"><div class="sbj-video-card__preview" id="videoButton-tv"><div class="SBJTV-play-button"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 311.69 311.69"><path d="M155.84,0A155.85,155.85,0,1,0,311.69,155.84,155.84,155.84,0,0,0,155.84,0Zm0,296.42A140.58,140.58,0,1,1,296.42,155.84,140.58,140.58,0,0,1,155.84,296.42Z"></path><polygon points="218.79 155.84 119.22 94.34 119.22 217.34 218.79 155.84"></polygon></svg></div><img data-chromatic="ignore" alt="" class="c-image" loading="lazy" src="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/https%3A%2F%2Fcloudfront-us-east-1.images.arcpublishing.com%2Fleadersgroup%2FYR6JJ4NC2VBJFHB7MSVKRAIZN4.jpg?auth=6741ab3a6bef1caeb7c8db494d79c06da6aff5f5fa6a3202f6de49dc3660a8b5"/></div><div class="sbj-video-card__element"><div class="sbj-video-card__description"><a class="c-link" href="https://www.youtube.com/watch?v=9C5hqopTujE" rel="noreferrer" target="_blank"><div class="sbj-video-card__description--title">Inside the Renovations Changing the US Open Experience</div><span class="visually-hidden">Opens in new window</span></a><time as="time" class="c-date b-date" dateTime="2026-08-28T00:00:00.000Z">August 27, 2026</time></div></div></div><div class="sbj-video-card"><div class="sbj-video-card__element"><div class="sbj-video-card__description"><a class="c-link" href="https://www.youtube.com/watch?v=Uh0TNb-dkg4" rel="noreferrer" target="_blank"><div class="sbj-video-card__description--title">Why Fans Are Spending Big on Women&#x27;s Sports Merch</div><span class="visually-hidden">Opens in new window</span></a><time as="time" class="c-date b-date" dateTime="2026-08-14T00:00:00.000Z">August 13, 2026</time></div><div class="sbj-video-card__player"><a class="c-link" href="https://www.youtube.com/watch?v=Uh0TNb-dkg4" rel="noreferrer" target="_blank"><div class="play-icon"><div class="play-icon__icon"><span class="play-triangle"></span></div><div class="play-icon__label">Watch</div></div><span class="visually-hidden">Opens in new window</span></a></div></div></div><div class="sbj-video-card"><div class="sbj-video-card__element"><div class="sbj-video-card__description"><a class="c-link" href="https://youtu.be/u5pQcN65xmQ?si=Scq0JNkcCBJ8B8e0" rel="noreferrer" target="_blank"><div class="sbj-video-card__description--title">Inside the New Highmark Stadium: Meet the Bills&#x27; New Home</div><span class="visually-hidden">Opens in new window</span></a><time as="time" class="c-date b-date" dateTime="2026-08-06T00:00:00.000Z">August 05, 2026</time></div><div class="sbj-video-card__player"><a class="c-link" href="https://youtu.be/u5pQcN65xmQ?si=Scq0JNkcCBJ8B8e0" rel="noreferrer" target="_blank"><div class="play-icon"><div class="play-icon__icon"><span class="play-triangle"></span></div><div class="play-icon__label">Watch</div></div><span class="visually-hidden">Opens in new window</span></a></div></div></div><div class="section-title"><span class="title text-align-left">PROPERTIES</span></div><div class="b-hero b-hero--stacked b-hero--dark "><a class="c-link" href="/Conferences-Events/Event-Calendar/"><picture class="c-picture"><source height="800" media="(min-width: 250px)" srcSet="https://leadersgroup-sbj-prod.web.arc-cdn.net/resizer/v2/LLT7U2KSYNEGXJ7FCRUO6C5EDQ.png?auth=328609156530f05bc48a407dcae600f0dbf787debadc20a972fa1724c88286dc&amp;smart=true&amp;width=1800&amp;height=800" width="1800"/><img data-chromatic="ignore" class="c-image" loading="lazy" 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Chief Commercial Officer David Wright and Chief Advancement Officer Leah Burton point to record sponsorship momentum and lay out a long-term vision that stretches beyond 2026.\n\n🔔Sign up for our FREE newsletter, SBJ 360. Get a concise, high-level overview of the most important stories shaping the sports industry—delivered to your inbox each weekday: https://bit.ly/4eCzx8\n\n#USSoccer #WorldCup2026 #FIFAWorldCup #SoccerGrowth #SportsBusiness #USMNT #FootballCulture #SportsMarketing #SoccerFans #RoadTo2026","thumbnails":{"default":null,"medium":{"url":"https://i.ytimg.com/vi/sq-QVb0QsF0/mqdefault.jpg","width":320,"height":180},"high":null,"standard":null,"maxres":null,"selectedThumbnail":"medium"},"url":"https://www.youtube.com/watch?v=sq-QVb0QsF0","tags":"US Soccer, FIFA World Cup, David Wright, Leah Burton","featured":false,"playlists":["931a55ca52154faca72223c8bd55f881"],"access":[],"duration":"3:18"},{"id":"qMQyMrH7-V4","publishedAt":"2026-05-29T12:40:33Z","title":"On My Mind: RaShauna Hamilton on Getting the Next Generation Playing","active":true,"description":"What's on RaShauna Hamilton's mind? 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Get a concise, high-level overview of the most important stories shaping the sports industry—delivered to your inbox each weekday: https://bit.ly/4eCzx8C\n\n#NFL #NFLSchedule #SportsMedia #SportsBusiness #NFLNews #MediaStrategy #Football #Streaming #Broadcasting","thumbnails":{"default":{"url":"https://i.ytimg.com/vi/hjA5nYF2aZM/default.jpg","width":120,"height":90},"medium":{"url":"https://i.ytimg.com/vi/hjA5nYF2aZM/mqdefault.jpg","width":320,"height":180},"high":{"url":"https://i.ytimg.com/vi/hjA5nYF2aZM/hqdefault.jpg","width":480,"height":360},"standard":{"url":"https://i.ytimg.com/vi/hjA5nYF2aZM/sddefault.jpg","width":640,"height":480},"maxres":{"url":"https://i.ytimg.com/vi/hjA5nYF2aZM/maxresdefault.jpg","width":1280,"height":720},"selectedThumbnail":"medium"},"url":"https://www.youtube.com/watch?v=hjA5nYF2aZM","tags":"NFL, Sports Media, ESPN, NBC","featured":false,"playlists":["931a55ca52154faca72223c8bd55f881"],"access":["597525883666410"],"duration":"1:00"},{"id":"Jq4jU8n3QUk","publishedAt":"2026-04-24T20:01:54Z","title":"On My Mind: Joe Franzetta On What's Really Happening in Sports Media Right Now","active":true,"description":"What’s on Joe Franzetta’s mind? 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