https://www.sportspromedia.com The SportsPro Media website offers details of every broadcast, sponsorship, personal endorsement, infrastructure, sports property and agency deal done in sport with a value of more than US$500,000. Copyright 2021 SportsPro Media Limited en-GB info@sportspromedia.com Tue, 07 Sep 2021 07:52:46 BST 120 https://www.sportspromedia.com/news/barstool-sports-sling-tv-channel-stream-broadcast/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 06 Sep 2021 11:48:00 BST Controversial media brand’s linear channel to feature new live content. comment@sportspromedia.com https://www.sportspromedia.com/news/espn-verizon-microsoft-accenture-edge-innovation-centre-technology/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Fri, 03 Sep 2021 17:31:00 BST Sports media giant to explore AR/VR, 5G and edge computing technology. comment@sportspromedia.com https://www.sportspromedia.com/opinions/50mm-athletes-social-media-strategy-mlb-nba-bundesliga-pll-greenfly/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Fri, 03 Sep 2021 07:29:00 BST Greenfly chief marketing officer, Tom Kuhr, explains how competition organisers can make the most of their best public-facing assets - the athletes - to reach fanbases more effectively. comment@sportspromedia.com https://www.sportspromedia.com/news/fiba-basketball-bitci-blockchain-partnership-fan-tokens-nft-la-liga-sorare/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 01 Sep 2021 15:12:00 BST Blockchain specialist’s deal covers all global basketball body’s competitions. comment@sportspromedia.com https://www.sportspromedia.com/news/wnba-moments-nba-top-shot-nft-dapper-labs-digital-collectibles-aja-wilson/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Thu, 26 Aug 2021 12:24:00 BST Women’s basketball league joins the NBA’s digital collectibles marketplace. comment@sportspromedia.com https://www.sportspromedia.com/news/acc-big-ten-pac-12-ncaa-conference-alliance-college-sports/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 25 Aug 2021 11:10:00 BST Trio to collaborate on future structure of the NCAA and scheduling. comment@sportspromedia.com https://www.sportspromedia.com/news/fanatics-nba-trading-card-contract-panini-basketball/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Tue, 24 Aug 2021 09:35:00 BST Basketball league’s current deal with Panini expires in 2026. comment@sportspromedia.com https://www.sportspromedia.com/news/buzzer-wnba-league-pass-mobile-streaming-sabrina-ionescu/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 23 Aug 2021 12:52:00 BST WNBA becomes first women’s professional sports league to join video platform. comment@sportspromedia.com https://www.sportspromedia.com/news/giannis-antetokounmpo-milwaukee-brewers-part-owner-investment/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 23 Aug 2021 10:14:00 BST NBA champion is first individual investor to be added to MLB team’s ownership group since 2005. comment@sportspromedia.com https://www.sportspromedia.com/opinions/50-most-marketable-athletes-2021-greenfly-sports-social-media-marketing/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 23 Aug 2021 08:50:00 BST Greenfly chief marketing officer, Tom Kuhr, says the SportsPro 50 Most Marketable Athletes list shows clubs need to lean into the social media power of their players to deliver social media success. comment@sportspromedia.com https://www.sportspromedia.com/news/msg-sports-q3-2021-fiscal-year-revenue-losses-new-york-knicks-rangers/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Fri, 20 Aug 2021 12:28:00 BST Adjusted operating loss improves 54% YoY to US$12.5m. comment@sportspromedia.com https://www.sportspromedia.com/news/la-lakers-nba-biosteel-sports-drink-sponsor-gatorade/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 18 Aug 2021 15:56:00 BST Toronto-based company’s branding to feature on and off court at Staples Center. comment@sportspromedia.com https://www.sportspromedia.com/news/fanatics-value-2021-roc-nation-jay-z-todd-boehly-investment/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 11 Aug 2021 09:46:00 BST Sports merchandise company has tripled its value over the last year. comment@sportspromedia.com https://www.sportspromedia.com/news/draftkings-golden-nugget-online-gaming-deal-houston-rockets-sports-betting/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Tue, 10 Aug 2021 15:35:00 BST Deal also secures sports betting operator partnership with NBA’s Houston Rockets. comment@sportspromedia.com https://www.sportspromedia.com/news/euroleague-basketball-eurocup-tv-rights-saran-turkey-digiturk/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 09 Aug 2021 12:53:00 BST EuroCup broadcasts start with 2021/22 campaign, with EuroLeague to follow next season. comment@sportspromedia.com https://www.sportspromedia.com/news/nba-basketball-sap-rise-software-microsoft-fan-engagement/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Tue, 03 Aug 2021 12:58:00 BST New deal sees US basketball league expand cloud computing capabilities. comment@sportspromedia.com https://www.sportspromedia.com/news/big3-verizon-playoff-championship-games-2021-presenting-partner-basketball/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Mon, 02 Aug 2021 12:59:00 BST Tech firm named presenting partner of basketball league’s postseason climax. comment@sportspromedia.com https://www.sportspromedia.com/news/houston-rockets-nba-credit-karma-money-jersey-patch-sponsor-2021/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Thu, 29 Jul 2021 11:40:00 BST Multi-year contract is NBA franchise’s second such deal since inventory was opened up. comment@sportspromedia.com https://www.sportspromedia.com/news/cleveland-cavaliers-nba-socios-blockchain-training-kit-sponsor-2021/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 28 Jul 2021 12:44:00 BST Blockchain platform adds NBA franchise to growing partnership portfolio. comment@sportspromedia.com https://www.sportspromedia.com/news/barack-obama-nba-africa-strategic-partner-basketball-bal/?utm_source=Feeds&utm_campaign=basketball&utm_medium=rss Wed, 28 Jul 2021 12:22:00 BST Former US president takes minority stake in league’s new continental business venture. comment@sportspromedia.com