Storied Gifts

McClure Engineering Company Knows The Value of Their History

Sherry — Tue, 26 Jul 2016 22:54:38 -0500

We were so pleased to be asked to create a story detailing the fascinating history of McClure Engineering Company. David Borzo worked with their staff crafting memories from the last 60 years that shaped them and drove their mission. It all fits into a tight narrative, revealing the team at MEC to still be true to the spirit that launched them and keeps them going strong. Congratulations and thank you.

At Storied Gifts, we help companies curate their past to reconnect their employees and clients with the heart of their business, and envision the possibilities of their future.

Where is the Guide to Your Future?

Sherry — Thu, 16 Jun 2016 06:57:21 -0500

I’ve underlined more text than not in “Start with the Future and Work Back” by Bruce Weindruch, founder, and CEO of The History Factory. He delivers compelling reasons why companies benefit by exploring and sharing their past with employees and customers.

Before he digs into a company’s history he asks them the following questions:

1. What are you doing today that makes you competitive?

2. Who are you trying to reach with your products and services?

3. What are your goals, and what do you want to achieve?

Practical queries any marketing expert would ask, but from the perspective of history, it’s about honing in on the key people and experiences in order to focus on those answers that resonate. With future vision in mind, history becomes the profound catalyst to inspire leaders, staff and stakeholders. And who doesn’t want to be inspired to be part of something greater and bigger imbued with meaning?

This same focus holds true for anyone archiving and sharing their life stories.

1. Who are you?

2. What life stories do you feel reflect your core?

3. What are your future goals?

Look at your past through this prism to target the most meaningful anecdotes and feelings that speak to you. The past becomes more than a series of dates and names, triumphs and failures. Your life stories become the training ground for today, and tomorrow.

Father's Day is June 19. Special Storied Gifts Talking Pictures Video Offering

Sherry — Thu, 02 Jun 2016 10:06:23 -0500

Father’s Day is Sunday, June 19, 2016. Do you struggle as to what to give your dad? If you’re looking for a way to celebrate and show him how much you care, please take a look at the Storied Gifts Talking Pictures package. I’m offering a free consultation and $25 savings for anyone giving this gift to their dad this month. Details here.