Click here to view the embedded video.

Click here to view the embedded video.

Realtor® Training http://SellingToolz.com In this bi-weekly Real Estate Training Webinar, specifically this module. We will be studying how to calculate the lifetime value of a prospect turn client, showing you the formula to determine the value of “your list” using 7 — 14 and 21 year increments. Trust me when I say this, the dollar amount is huge even when selling relatively small numbers of homes.

Mixed with the philosophy that will enable you to understand the importance of why and how to keep clients for life. We will also break into online marketing and prospecting for branded leads, email, social media, banner ads, blogging, video, PPC and SEO.

Wrapping up the workshop with a live demo of the new photo upload feature built into the Performance Web Page.

James Osmar
SellingToolz Ltd.
800-409-9850

No BULL

In this series of webinars we will be going over the Lead Generation and Client Retention cycle of your buyers and sellers. Covering the entier buying and selling process, from the time you generate a lead, and what to do with that lead – turn client – for the rest of your career.

We will be looking closely at various forms of online and offline marketing, prospecting, scripts, team building and business skills. Showing you how to maximize your marketing efforts in all areas. I sincerely believe that this will be one of the most important programs that you will take in your entire real estate career.

By the end of this series, it is my intent to show you how to develop your own In-Bound-Marketing Perpetual Lead Generation Funnel. This will not be a sales pitch Webinar series, it will be a hardcore NO BULL series of sales mastery skills as well as business development, where we discuss the practical and the theory. Showing you the math behind your marketing and  prospecting so that you can determine what will work best for you in your market.

 Real Estate Training

SIGN UP FOR ADVANCE NOTICE TO GET
YOUR PERSONAL WEBINAR LINK

Real Estate Training Webinar http://SellingToolz.com - On this real estate training webinar series you will learn the secrets of In-Bound-Marketing and the secrets of building your life long perpetual lead generation funnel.

Join us for on this fast a furious real estate training webinar series held approximately every other Wednesday. Sign up for advanced notice, no phone is required, just get in front of your computer.

We will expand on all that there is to know about lead generation and prospecting using the methods of Branded and low-Branded  marketing, as well as online and off line marketing.

Spaces are limited so sign up now…

Click here to view the embedded video.

Test marketing http://SellingToolz.com Split Test marketing and taking polls when you are writing ads or creating content for your target market can be one of most valuable steps you can take when creating a successful ad or content campaign.

This video walks through some of the steps that I took when creating a series of banner ads for the real estate websites we have called the Performance Web Page. As the name of the websites would suggest they are built with a results as the main goal.

In this short video we also discuss the benefits of writing multiple ads and the use of multiple websites when running Pay Per Click ad campaigns or when marketing on classified ad sites.

The results of the poll we took had me make a totally unsuspected decision.  Had I not done the poll I would have select the last place finisher in the banner building completion. This was a total surprise, right up until the last moment I had not even planned on doing a poll. And the actual winner of the poll I thought they would have come in third.

I did end up selecting multiple sets of headers so that the Realtors® working with the Performance Web Page would have more to choose from.

Here are a couple examples

http://JamesOsmar.com

http://LondonOntarioRealEstateMLS.com

James Osmar
SellingToolz Ltd.

Webinar Sign up

In-Bound Marketing

I sincerely believe that there has never been a time in the history of Real Estate when Realtors® could achieve such Massive Sales and Profit as they can today!

The reason I say this is because of the use of the tools and the better understanding about how to use these tools is now more easily available.

Years ago when newspaper and magazine advertising was about all we had. The cost per leads could be extraordinarily expensive, making it hard to earn a profit.

Today we have the use of the Internet and with the extensive leverage it offers, when fully understood, the cost per lead can often be free or only be pennies.

The better way to go about a building your lead generating traffic source is to implement an In-Bound-Marketing strategy. One that sources leads from multiple areas and enables you to develop a short term and long term relationship with your list.

The words In-Bound-Marketing should lead you to conclude that the efforts from your marketing have an In-Bound cause and effect relationship. When you learn to effectively market using the correct principles. People will seek you out.

When using In-Bound-Marketing methods, you will receive as a direct benefit; friendlier leads and you will be more able to develop a smarter way to approach these people.

Because when you do this correctly, at the highest level of perfection, you will receive not only leads. You will receive eager clients and customers wanting to work with you…

Join me on our next LIVE – NO SALES PITCH Bi-Monthly Real Estate Webinar, where the content is always new and exciting.

Looking Forward

James Osmar
Lead Generation Master
SellingTOOLZ Ltd.

http://SellingToolz.com

In this new LIVE Webinar on Marketing, Prospecting and Lead Generation, I am very
excited to share with you all the new stuff that is available to Realtors®. Stuff that
will enable you to effortlessly attract and bond with more buyers and
sellers than you ever thought possible … at WILL!!

I GUESS THAT’S ONLY IMPORTANT IF YOU WANT TO MEET MORE BUYERS AND SELLERS.

The BUZZ phrase for this new RESEARCH is known as In-Bound-Marketing…

See you there!

James Osmar
SellingTOOLZ Ltd.
954-378-9321

While compiling my information, thoughts were popping in and out of my head at what seemed like light speed. I began to wonder just how many friends each client must have. I then determined, who better to find this information from than Facebook.

A Google search quickly revealed what I was looking for, according to Facebook the average person has 130 friends listed. As well, the industry average for people moving is every seven years… This is going to get very interesting, because it’s when I had my “aha”  moment! It’s when my thoughts went form light speed to slow motion.

If the average person knows 130 people, and the average person moves every seven years. The numbers of people that each and every person knows that will be moving every year is huge, and could be very profitable for real estate agents that can figure out how to comfortably tap into this source.

When you divide the these numbers 130 by 7 you get 18.57… now that is a large number and is probably skewed by the fact that not all people on Facebook are not friends or even acquaintances. But it is very conceivable for a couple living in a home to know of, work with and have at least 100 friends, work associates and acquaintances. After all that is only 50 people each.

Therefore if the sellers of each home that you have listed know 100 people, and these people all move an average of every seven years. Each and every buyer and seller knows 14 people that are moving this year, which is more than one person every month.

This is one of the biggest breakthroughs that I have had as a prospecting real estate agent, and it involves leveraging your buyers and sellers list.

If you sell 30 homes times the 14 people that each of these sellers has influence with, this would mean that your list has potential contact with 420 people moving this year… “aha”.  As a Realtor®, this is one of the largest untapped groups of people that are available to you as a real estate agent. The people on this list will be friendlier and much more likely to work with you as their real estate agent. All that you need to do is learn the secret of how to get your sellers to market you!

Just think of the numbers of buyers and sellers each of your current clients know. Also look at when are your buyers and sellers going to be meeting other buyers and sellers. It is when they are active in the market, just like when you bought that new car and you started to see it everywhere. This is called the reticular activator, a little part in your brain that starts to notice what is on your mind.  Well… your clients will start to meet other buyers and sellers everywhere when they are moving. All you need is the right scripts and tools to get them to help you out… causing them to want to become an integral part of your real estate team!

I will be starting a new series of LIVE Webinars soon, join me on my next one. I will be discussing easy to implement strategies that will effortlessly get you in front of your buyers and sellers list, and it will be much easier than you ever thought possible. SEO Strategies, the best and easiest way to build and maintain a relationship with your past present and future clients. As well I will be discussing in detail the 3 Kinds of Leads and the 3 Main Systems you need to capture, convert and how to get your clients to come to you when they need you.

This is he new way for Realtors® to do business in this new Internet age of Real Estate.

REAL ESTATE TRAINING WEBINAR <<<<<—– CLICK HERE to sign up for the next Webinar

James Osmar
SellingToolz Ltd.
http://SellingToolz.com

P.S. Visit us on Facebook where we have thousands of Likes and counting 

https://www.facebook.com/ProspectingWithVideo

To present my products to the real estate agents that they work with they have asked me to create a logo of sorts to place on their website. So I did a quick search on the web to see what it would cost and how long the turn around time would be. The cost was not much – $5.00 to $20.00 and the time to create would be 2 to 5 days.

I then thought about tackling this little project myself, after all I to like these little creative techy challenges. As well I thought it might be a good story to share. It took me about an hour to crate this logo, remember this was my first attempt. I think with a little experience this time could be whittled down to 20 minutes. I would have had to spend at least an hour working with the design person anyway.

What I did was look around the net for some Royalty Free images. This is fairly easy,  just Google royalty free images or the keywords that you are focusing on and you will find plenty of images to choose from.

Then drag or download the image to your desktop and you will have what will become your background.

I use a great little piece of software called Snaggit and with this software you can do screen captures and with the built in tools add text. Once you have added your text you will save you work to your desktop. Voila, you are done.

If you are shrinking your image as I needed to do do for the purposes as adding it to a product page on a website.  You will need to save it so that your text will stay  in the order it was set up before you do your resizing. After the image has been saved to your desktop you will need to do another screen capture of your saved work and then you can resize the image to the required pixel size. In my case it was 150 x 150.

Real Estate Websites <<<< —— CLICK HERE

Three minutes went by, and a middle aged man noticed there was musician playing. He slowed his pace, and stopped for a few seconds, and then hurried up to meet his schedule.

A minute later, the violinist received his first dollar tip: a woman threw the money in the till and without stopping, and continued to walk.

A few minutes later, someone leaned against the wall to listen to him, but the man looked at his watch and started to walk again. Clearly he was late for work.

The one who paid the most attention was a 3 year old boy. His mother tagged him along, hurried, but the kid stopped to look at the violinist. Finally, the mother pushed hard, and the child continued to walk, turning his head all the time. This action was repeated by several other children. All the parents, without exception, forced them to move on.

In the 45 minutes the musician played, only 6 people stopped and stayed for a while. About 20 gave him money, but continued to walk their normal pace. He collected $32. When he finished playing and silence took over, no one noticed it. No one applauded, nor was there any recognition.

No one knew this, but the violinist was Joshua Bell, one of the most talented musicians in the world. He had just played one of the most intricate pieces ever written, on a violin worth $3.5 million dollars.

Two days before his playing in the subway, Joshua Bell sold out at a theater in Boston where the seats averaged $100.

This is a real story. Joshua Bell playing incognito in the metro station was organized by the Washington Post as part of a social experiment about perception, taste, and priorities of people. The outlines were: in a commonplace environment at an inappropriate hour: Do we perceive beauty? Do we stop to appreciate it? Do we recognize the talent in an unexpected context?

One of the possible conclusions from this experience could be:

If we do not have a moment to stop and listen to one of the best musicians in the world playing the best music ever written, how many other things are we missing?

Sales Training