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	<title>studio Transfer | Rethinking Digital</title>
	
	<link>http://www.transfergroup.com.au/studio</link>
	<description>Articles and news tailored to digital production, design and development.</description>
	<lastBuildDate>Wed, 31 Mar 2010 07:35:11 +0000</lastBuildDate>
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		<title>Ogilvy seeking world’s greatest salesperson</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/NayaDRBpW7Y/</link>
		<comments>http://www.transfergroup.com.au/studio/2010/03/ogilvy-seeking-worlds-greatest-salesperson/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 03:07:09 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[Recent News]]></category>
		<category><![CDATA[agencies]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Hiring]]></category>
		<category><![CDATA[Ogilvy]]></category>
		<category><![CDATA[Sales]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=694</guid>
		
			<content:encoded><![CDATA[Ogilvy is looking for closers. The shop&#8217;s OgilvyOne unit is running a YouTube contest that&#8217;s billed as a hunt for &#8220;the world&#8217;s greatest salesperson.&#8221; Contestants need to hawk a brick (Ogilvy red, of course). The idea is that advertising has gotten too much away from sales, and what better way to test marketing acumen...<br/>
<br/>
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		<item>
		<title>Turbo charged social media comedy from Holden</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/_lUjUpLVqf0/</link>
		<comments>http://www.transfergroup.com.au/studio/2010/03/turbo-charged-social-media-comedy-from-holden/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 02:38:43 +0000</pubDate>
		<dc:creator>hiedic</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=691</guid>
		
			<content:encoded><![CDATA[Love social media?
So, it would seem, does the team at Toll Holden racing...<br/>
<br/>
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		<item>
		<title>5 Big Twitter Trends to Follow Right Now</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/6vTXI-mIo3g/</link>
		<comments>http://www.transfergroup.com.au/studio/2010/03/685/#comments</comments>
		<pubDate>Wed, 31 Mar 2010 00:57:34 +0000</pubDate>
		<dc:creator>hiedic</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[@anywhere]]></category>
		<category><![CDATA[growth]]></category>
		<category><![CDATA[newsroom]]></category>
		<category><![CDATA[socila media]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=685</guid>
		
			<content:encoded><![CDATA[As Twitter celebrates its fourth birthday, we thought it appropriate to take another step back from the day-to-day happenings of the Twitterverse and analyze some of the bigger trends. There are many indicators that can clue us in to what’s in store for the social network.<br/>
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		<title>Our Social Media Obsession by the Numbers [STATS]</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/zYgg8LEaH7E/</link>
		<comments>http://www.transfergroup.com.au/studio/2010/03/our-social-media-obsession-by-the-numbers-stats/#comments</comments>
		<pubDate>Tue, 30 Mar 2010 05:02:50 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=677</guid>
		
			<content:encoded><![CDATA[From the time we wake up in the morning to the moment we call it a day, and every moment in between (think bedroom, bathroom and dinner table), we’re checking in on our favorite social media sites.<br/>
<br/>
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		<item>
		<title>studio Transfer’s Pitchbook – Services &amp; Capabilities Presentation</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/_EIWJKTcQbA/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/09/studio-transfers-pitchbook-services-capabilities-presentation/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 02:40:56 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[project management]]></category>
		<category><![CDATA[services]]></category>
		<category><![CDATA[delivery]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[production]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=647</guid>
		
			<content:encoded><![CDATA[This presentation was designed to outline studio Transfer services and capabilities for agencies across the Asia-Pacific region.

We&#8217;d be very interested to hearing everyone’s feedback as to how these services could assist your agency given the models scalability and fixed price costing structure.
Thanks in advance.

this presentation was...<br/>
<br/>
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		<item>
		<title>Drawing the line on social media</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/UZhD4TssnRQ/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/09/drawing-the-line-on-social-media%e2%80%89%e2%80%94%e2%80%89a-view-from-the-real-world/#comments</comments>
		<pubDate>Tue, 01 Sep 2009 02:13:25 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[digital video]]></category>
		<category><![CDATA[acidlabs]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[conversation]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[initiative]]></category>
		<category><![CDATA[mediasauce]]></category>
		<category><![CDATA[SMCSYD]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[studio Transfer]]></category>
		<category><![CDATA[Transfer]]></category>
		<category><![CDATA[Transfer Initiatives]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=632</guid>
		
			<content:encoded><![CDATA[Written by: Stephen Collins from acidlabs
My views on social media — its power to con­nect and bring peo­ple closer, to empower par­tic­i­pa­tion, to give voice — are well known. Equally well known are my views on using social media as a mar­ket­ing tool and that I con­sider many mar­ket­ing efforts using social media to be short­sighted at best,...<br/>
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		<item>
		<title>Social media? It’s not about selling anything…</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/Kjv4ZueBe88/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/07/social-media-it%e2%80%99s-not-actually-about-selling-anything%e2%80%a6/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 00:16:56 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=618</guid>
		
			<content:encoded><![CDATA[Written by: Stephen Collins from acidlabs
Mostly.
EDIT: And when I say “mostly”, I mean marketing ultimately focused on getting people to buy stuff. Not on changing opinion, not on awareness. It’s a deliberately narrow definition for the purposes of this post.
I’m going to try to be concise as I put this out there for your amusement. I [...]<br/>
<br/>
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		<item>
		<title>How to write a Creative Brief?!</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/waWxktTFOtM/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/06/how-to-write-a-creative-brief/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 01:23:27 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[campaign management]]></category>
		<category><![CDATA[project management]]></category>
		<category><![CDATA[Brief]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Write]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=590</guid>
		
			<content:encoded><![CDATA[<br/>
<br/>
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		<item>
		<title>Talent Profile &amp; Book Development</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/JEe1YKNd6BI/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/03/talent-profile-book-development/#comments</comments>
		<pubDate>Mon, 09 Mar 2009 04:33:26 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[digital video]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[after effect]]></category>
		<category><![CDATA[folio]]></category>
		<category><![CDATA[motion graphics]]></category>
		<category><![CDATA[porfolio]]></category>
		<category><![CDATA[talent]]></category>
		<category><![CDATA[www.davido.com.au]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=527</guid>
		
			<content:encoded><![CDATA[We are dedicated to developing and producing virtual folio&#8217;s for Talent to showcase their expertise to potential employers/line managers.
To demonstrate our capabilities please see the folio of Davido.com.au who is a talented Motion and After Effects Graphics Designer.

If you’d like us to design, develop and produce for you a folio please...<br/>
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		<title>The Future According to Microsoft…</title>
		<link>http://feedproxy.google.com/~r/StudioTransfer/~3/X0zhDUVvZE8/</link>
		<comments>http://www.transfergroup.com.au/studio/2009/03/micrsoft-sees-the-future/#comments</comments>
		<pubDate>Mon, 02 Mar 2009 02:30:03 +0000</pubDate>
		<dc:creator>studio Transfer</dc:creator>
				<category><![CDATA[digital video]]></category>
		<category><![CDATA[Microsoft]]></category>

		<guid isPermaLink="false">http://www.transfergroup.com.au/studio/?p=510</guid>
		
			<content:encoded><![CDATA[Microsoft has put together a concept video showing what the world could look like in another 10 years. The Future Vision Montage shows a world where face to face communication is easier thanks to video walls that let students in the US interact with children across the globe with no language barriers. And it shows [...]<br/>
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