Sugarrae aka Rae Hoffman

Announcing PushFire (and what it means for the Sugarrae site)

A little over a year ago I posted about how I was taking my life back – making a lot of changes and figuring out what was next. Changes sure as hell have been made. :) And now it’s time to let you know about them and what they mean for me as an individual [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

Announcing PushFire (and what it means for the Sugarrae site)

Authorship Markup and Affiliate Marketing

If you’ve been in the affiliate game for any length of time as an affiliate that relies on organic SEO for traffic, then you’ve probably had a conversation with your affiliate friends about Google’s Authorship Markup. Recently, SEOMoz did a post labeling the effect of Authorship Markup in the Google algorithm as AuthorRank. Much of [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

Authorship Markup and Affiliate Marketing

How to Add SID Tracking to the "Big Network" Affiliate Links

Call it an SID, CID, MID, TID, … but no matter what you call sub campaign affiliate link tracking, you damn sure better be using it. Sub campaign tracking is critical in helping you determine which affiliate links on your site are working and which aren’t, rather than using a generic link site-wide that only [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

How to Add SID Tracking to the "Big Network" Affiliate Links

Oh Shut UP! You Know You Never Read the Pinterest TOS

People like something to complain about. Yesterday’s darling (Pinterest) has been coming under fire for (gasp) monetizing their website. While myself (and many other affiliates) had noticed Pinterest’s monetization model not long after the site started to become popular, I first saw the “buzz” going on about it outside of the affiliate marketing community when [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

Oh Shut UP! You Know You Never Read the Pinterest TOS

What I Learned about Running a School Board Protest

This post has nothing to do with SEO, but if you have any children, you may find it interesting (and potentially useful one day). Recently our school board decided that it needed to move some attendance zones around to new schools in order to balance the numbers for each better (so that some are not [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

What I Learned about Running a School Board Protest

My Top 9 Online Organizational Tools for Business in 2012

It’s no secret… organization has never been my strong point. For a long time, I’ve been able to try and convince myself I just need to “accept” that I’m not “the organized type”. But, during 2011, as my businesses kept continually increasing in size, I no longer could look the other way when it came [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

My Top 9 Online Organizational Tools for Business in 2012

The Number 1 Mistake New SEO Consultants Make

After having spent more than a decade in this industry as both an affiliate marketer and a provider of various SEO services, I’ve seen a lot of new folks enter the ranks, with their aim being to become a successful SEO consultant. And as a result, I’ve seen a lot of things done right – [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

The Number 1 Mistake New SEO Consultants Make

New Advice Site for Work at Home Moms

This is not an SEO or affiliate marketing related post per se, but it does touch on a topic that I’m often asked about at conferences, in emails and via my contact forms. Most of you know that in addition to owning several successful companies that focus on affiliate marketing and SEO, I’m also a [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

New Advice Site for Work at Home Moms

THANK YOU: 2011 Heart and Stroke Walk Success

I just wanted to take a quick moment and thank everyone who donated to support me in the 2011 Heart and Stroke Walk here in Houston. This past Saturday, my daughter and I (along with my four month old in his stroller) walked five miles to promote increased awareness of heart disease and stroke. Because [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

THANK YOU: 2011 Heart and Stroke Walk Success

From Zero to Six Figures: Interview with Tricia Meyer

A lot of people question whether or not you can make money with affiliate marketing. A lot more question whether THEY can make money with affiliate marketing. Despite telling my story of coming from nothing to being a very successful affiliate marketer many times, I think a lot of people find it hard to believe [...]

This post originated at the Sugarrae online marketing blog, home to online marketing consultant Rae Hoffman.

From Zero to Six Figures: Interview with Tricia Meyer