What we're writing about
This blog serves as a resource for anyone who'd like to learn more about websites, SEO, marketing, WordPress and more.
Why Apple Pay Is No Longer Optional for E-Commerce
Learn why Apple Pay can increase conversions on your online store and how to integrate it faster, easier checkout.
Google Business Profile + Your Website: The One-Two Punch for Local Carpet Cleaners
Learn how combining a strong carpet cleaning website design with an optimized Google Business Profile can help local carpet cleaners get found and win more customers.
Everyone Has a Substack. Do You Need One Too?
Substack is everywhere right now, but is it the right fit for your business? Here’s how it compares to other newsletter platforms and WordPress.
The Do’s and Don’ts of Using Client Testimonials on a Therapy Website
Testimonials can build trust on a therapy website, but there are important ethical and legal guidelines to follow. Here’s what therapists need to know before posting client reviews.
Why Pay for Website Maintenance If You Can Edit It Yourself?
You can log into WordPress and make edits, but that doesn’t mean you should handle everything yourself. Here’s why professional maintenance still matters.
How to Avoid Payment Gateway Fees
Learn how payment gateways work, why fees exist, and the smart way to handle them in your business without frustrating your customers.
You’re Putting Too Much in Your Newsletter
If your newsletter feels cluttered and overwhelming, you may be pushing readers away. Here’s how I simplify newsletters for better engagement.
What to Do When Your Website or Email Suddenly Stops Working (And Why It’s Probably Your Domain)
Website or email suddenly down? Learn how domain expiration causes outages, how to fix it quickly, and how to prevent it from happening again.
Blog Categories Done Right: How to Organize Your Content Without Overcomplicating It
Learn how to choose the right number of blog categories, name them for SEO, optimize category pages, and avoid common structural mistakes.
The Best Class Scheduling Plugins for Yoga Studio Websites
If you run a yoga studio, choosing the right class scheduling software is one of the most important decisions you’ll make for your website. Here’s a look at five top options and how they work with WordPress.
How to Set Up and Manage a Newsletter for Your Small Business
Learn how to start and manage a newsletter for your small business, from choosing the right platform to growing your list and keeping subscribers engaged.
Newsletter Automation: Set it and Forget it
Learn what newsletter automation is, why your small business needs it, and how to set it up in MailChimp, MailerLite, or Kit.
Your Professional Email Options: What Actually Works for Small Business Owners
Professional email options for small business owners: free and paid solutions compared, from cPanel and Zoho to Google Workspace and Microsoft 365.
When a user lands on your website, what do you want them to do?
This is the first question we ask every new client at Sumy Designs, and it often stops people in their tracks. Learn how to set measurable website goals and how to know if your site is actually working for you.
Beware: Scammers Impersonating Sumy Designs (again)
Are you receiving emails from Sumy Design’s ‘Susan Sullivan’? This is a scam. Here’s how to recognize it and report it.
Turning Abandoned Carts Into Found Revenue
Learn how to recover lost sales with abandoned cart emails. I’ll show you how to connect WooCommerce to Mailchimp and set up your first automation today.
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