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    <title>TDWI Courses</title>
    <description>
    </description>
    <link>http://tdwi.org/rss-feeds/tdwi-courses.aspx</link>
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      <title>Busting 10 Myths about Hadoop</title>
      <description>Although Hadoop and related technologies have been with us for over five years now, most BI professionals and their business counterparts still harbor a few misconceptions that need to be corrected about Hadoop and related technologies such as MapReduce. In this presentation, TDWI’s Philip Russom will bust some myths. He will focus on 10 critical misconceptions, with the objective of clarifying what Hadoop is and does relative to BI and big data, as well as in which business and technology situations Hadoop-based BI, data warehousing, and analytics can be useful.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/wednesday/case-study-tbd.aspx</link>
      <pubDate>Thu, 24 May 2012 17:47:55 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/wednesday/case-study-tbd.aspx</guid>
    </item>
    <item>
      <title>Keynote: eBay Extreme Analytics</title>
      <description>Tom Fastner will present eBay's analytics platform story and discuss the latest trends emerging in the enterprise. He will provide an overview of how his organization is addressing the Big Data challenge and supporting multi-petabytes of analytical processing daily, on top of a technology stack built to scale and provide self-service analytics throughout eBay.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/keynote.aspx</link>
      <pubDate>Wed, 23 May 2012 23:24:25 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/keynote.aspx</guid>
    </item>
    <item>
      <title>CBIP Preparation for the Data Warehousing Exam</title>
      <description>This course is designed for those who already have data warehousing knowledge and experience but would benefit from an interactive and informative review prior to testing. You’ll get ready to test through discussion, review of concepts and terminology, and sample exam questions. A CBIP-certified instructor who has experienced the examination process and can share tips and techniques to improve your performance on the exam will lead this class. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/cbip-preparation-for-the-data-warehousing-exam.aspx</link>
      <pubDate>Wed, 23 May 2012 21:08:34 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/cbip-preparation-for-the-data-warehousing-exam.aspx</guid>
    </item>
    <item>
      <title>CBIP Preparation for the Information Systems Core Exam</title>
      <description>This course is designed for those who already have knowledge and experience in the field of information systems but would benefit from an interactive and informative review prior to testing. You’ll get ready to test through discussion, review of concepts and terminology, and sample exam questions. A CBIP-certified instructor who has experienced the examination process and can share tips and techniques to improve your performance on the exam will lead this class.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/cbip-preparation-for-the-information-system-core-exam.aspx</link>
      <pubDate>Wed, 23 May 2012 21:05:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/cbip-preparation-for-the-information-system-core-exam.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Governance Fundamentals</title>
      <description>Building a data governance program is a complex process that focuses people, processes, policies, rules, and regulations on achieving specific goals for a managed data resource. Successful and effective data governance depends on clear goals and well-executed activities that match governance practices to your organization’s needs, capabilities, and culture. This course covers the fundamentals of data governance concepts and techniques essential to start a new governance program or evolve an existing program.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-data-governance-fundamentals.aspx</link>
      <pubDate>Wed, 23 May 2012 20:55:03 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-data-governance-fundamentals.aspx</guid>
    </item>
    <item>
      <title>The Future of Analytics</title>
      <description>The implications of new developments for deployment of analytic capabilities will be discussed with examples in future architecture and implementation. This workshop presents best practices for deployment of next-generation analytics. A true enterprise data warehouse needs to export decision-making capabilities throughout an organization. This course discusses the use of service-oriented architecture to deploy decisioning services both within an organization and to users outside traditional organizational boundaries. We will also explore emerging trends related to extended analysis using content from Web 3.0 applications and other nontraditional data sources</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/the-future-of-analytics.aspx</link>
      <pubDate>Wed, 23 May 2012 20:52:01 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/the-future-of-analytics.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Quality Management: Techniques for Data Profiling, Assessment, and Improvement</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-data-quality-management.aspx</link>
      <pubDate>Wed, 23 May 2012 20:49:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-data-quality-management.aspx</guid>
    </item>
    <item>
      <title>TDWI Design Techniques for Dashboards and Scorecards</title>
      <description>Dashboards and scorecards are among the most popular ways to deliver today’s business intelligence. A top-quality dashboard or scorecard looks deceptively simple. But creating simple and effective interfaces is surprisingly difficult. A powerful dashboard or scorecard involves the right indicators and metrics, the right visual elements, attention to relationships among visual elements, and the right kinds of click-through and user interaction. Further complexity arises when you work with groups of related scorecards and dashboards that must fit together to form an integrated performance management system. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-design-techniques-for-dashboards-and-scorecards.aspx</link>
      <pubDate>Wed, 23 May 2012 20:45:27 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-design-techniques-for-dashboards-and-scorecards.aspx</guid>
    </item>
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      <title>TDWI Dimensional Data Modeling Primer: From Requirements to Business Analysis</title>
      <description>Dimensional data is a core component of modern business intelligence and data warehouse implementations. Dimensionally organized data offers a more effective and adaptable solution to business analytics needs than can be achieved with relational data structures. Virtually anyone involved in business intelligence and data warehousing projects needs to have fundamental knowledge of the pathway from business questions to business analytics. This course traces that pathway.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-dimensional-data-modeling-primer.aspx</link>
      <pubDate>Wed, 23 May 2012 20:39:11 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-dimensional-data-modeling-primer.aspx</guid>
    </item>
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      <title>TDWI Business Intelligence Fundamentals: From Data Warehousing to Business Impact</title>
      <description>This course is designed to promote the common language, consistent definitions, shared expectations, and mutual understanding essential to successful BI programs. BI focuses on the use of information to drive effective business actions—it is the vehicle to achieve maximum business value from DW. This course provides a comprehensive overview of the business, technical, and cultural implications of BI.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-bi-fundamentals.aspx</link>
      <pubDate>Wed, 23 May 2012 20:31:35 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/monday/tdwi-bi-fundamentals.aspx</guid>
    </item>
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      <title>WORLD CONFERENCE KEYNOTE: eBay Extreme Analytics</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/keynote.aspx</link>
      <pubDate>Mon, 21 May 2012 22:47:27 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/keynote.aspx</guid>
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      <title>Orbitz Case Study: Integrating Hadoop with the Data Infrastructure</title>
      <description>Hadoop provides the ability to extract business intelligence from extremely large, heterogeneous data sets that were previously impractical to store and process in traditional data warehouses. The challenge for many companies now is in bridging the gap between the data in the data warehouse and the data in Hadoop. This presentation explains some steps that Orbitz has taken to bridge this gap, including examples of how Hadoop and Hive are used to aggregate data from large data sets, and how that data can be combined with relational data to create new reports that provide actionable intelligence to business users.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/orbitz-case-study-integrating-hadoop-with-the-data-infrastructure.aspx</link>
      <pubDate>Tue, 15 May 2012 20:51:52 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/orbitz-case-study-integrating-hadoop-with-the-data-infrastructure.aspx</guid>
    </item>
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      <title>Evening Reception and Exhibits</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/monday/evening-reception.aspx</link>
      <pubDate>Tue, 15 May 2012 19:43:04 GMT</pubDate>
      <guid>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/monday/evening-reception.aspx</guid>
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      <title>Making Sense of Data Analysis (Day 2)</title>
      <description>The intent of this course is to bridge the gap across team members that cause analysis projects to fall short of their potential. Managers who attend this class will establish a stronger appreciation of core analytic methods and process. Statisticians, IT professionals, and analysts will learn how to approach data analysis in a structured and purposeful way that translates well for leadership and directly impacts business performance. </description>
      <link>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/tuesday/making-sense-of-data-analysis-day-2.aspx</link>
      <pubDate>Tue, 15 May 2012 18:07:02 GMT</pubDate>
      <guid>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/tuesday/making-sense-of-data-analysis-day-2.aspx</guid>
    </item>
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      <title>Agile BI: Agile Project Management and Continuous Delivery</title>
      <description>This course continues the refinement of the product backlog and expanding on estimation techniques. This class will simulate a sequence of development iterations (aka sprints) including sprint planning and sprint backlog management, sprint tracking, collaborative development, feature showcase, and sprint retrospective. We will also examine Kanban as an effective alternative to iterative development.</description>
      <link>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/tuesday/agile-bi-agile-project-management-and-continuous-delivery.aspx</link>
      <pubDate>Tue, 15 May 2012 18:06:28 GMT</pubDate>
      <guid>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/tuesday/agile-bi-agile-project-management-and-continuous-delivery.aspx</guid>
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      <title>Lunch and Exhibits</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/monday/lunch.aspx</link>
      <pubDate>Tue, 15 May 2012 17:18:14 GMT</pubDate>
      <guid>http://events.tdwi.org/events/toronto-bi-symposium-2012/sessions/monday/lunch.aspx</guid>
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      <title>Predictive Analytics on Big Data</title>
      <description>Coggeshall and Wu will then turn to a description of a how to solve these problems using tools and techniques that are easily accessible in a common Microsoft Office Excel environment, working with spreadsheet data. They will discuss how Excel’s evolution toward allowing analysis of much larger data sets offers opportunities to use tools that support sophisticated predictive modeling techniques helpful in common business scenarios. Coggeshall and Wu will show some examples of how to solve simple and complex tasks central to achieving value from predictive analytics.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/predictive-analytics-on-big-data.aspx</link>
      <pubDate>Mon, 14 May 2012 18:19:01 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/predictive-analytics-on-big-data.aspx</guid>
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      <title>Panel: Navigating the Perfect Storm: Finding the Right Analytical Platform for Your Company</title>
      <description>Organizations have many choices when it comes to implementing analytics for big data. In the last few years, the technology market has witnessed a major expansion in new technologies, including Hadoop and MapReduce, analytic databases, social media and spatial analytics, high-performance analytics, columnar databases, big data integration options, and more. How do you choose which technologies are right for your objectives? What are some best practices for gaining business sponsors for technology change? This panel session will address these questions and more. Panelists will also discuss where they see technology for big data analytics heading in the next three years.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/panel-navigating-the-perfect-storm.aspx</link>
      <pubDate>Tue, 08 May 2012 18:28:05 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/panel-navigating-the-perfect-storm.aspx</guid>
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      <title>Panel: Competing on Speed: Accelerating Business Value with Big Data Analytics</title>
      <description>When people talk about big data, sheer data volume gets a lot of the attention. But equally important is speed: to seize business advantages, organizations need to be able to realize value from the variety of big data when it will make the most difference to customer interactions, business processes, and in the marketplace. This often means at or near real time. This panel session will address how technology options for big data analytics can enable organizations to speed the path to insight from the array of big data types available to them.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/monday/panel-competing-on-speed-accelerating-business-value-with-big-data-analytics.aspx</link>
      <pubDate>Tue, 08 May 2012 18:22:52 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/monday/panel-competing-on-speed-accelerating-business-value-with-big-data-analytics.aspx</guid>
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      <title>Gilt Groupe Case Study: Big Data Analytics for Digital Marketing Optimization</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/gilt-groupe-case-study-big-data-analytics-for-digital-marketing-optimization.aspx</link>
      <pubDate>Fri, 04 May 2012 16:33:20 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/gilt-groupe-case-study-big-data-analytics-for-digital-marketing-optimization.aspx</guid>
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      <title>Premier Presentation by ParAccel</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/premier-presentation-paraccel.aspx</link>
      <pubDate>Fri, 04 May 2012 16:32:22 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/premier-presentation-paraccel.aspx</guid>
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      <title>Premier Presentation by Teradata</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/monday/premier-presentation-teradata.aspx</link>
      <pubDate>Fri, 04 May 2012 16:31:25 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/monday/premier-presentation-teradata.aspx</guid>
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      <title>Case Study: Data Analytics in the Corporate Payment Industry at U.S. Bank</title>
      <description>U.S. Bank is innovating in how it provides corporate compliancy services to its customers, and is looking toward similar innovations for fraud detection. This presentation will focus on how the organization is able to monitor, analyze, and update event awareness over large streams of transactions for millions of accounts.  </description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/wednesday/case-study-us-bank.aspx</link>
      <pubDate>Thu, 03 May 2012 18:13:31 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/wednesday/case-study-us-bank.aspx</guid>
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      <title>Premier Presentation by SAS</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/premier-presentation-sas.aspx</link>
      <pubDate>Thu, 03 May 2012 18:10:43 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/premier-presentation-sas.aspx</guid>
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      <title>Case Study: Data Visualization and Team Collaboration at Cannery Casino Resorts</title>
      <description>Historically, in order to determine trends on the casino floor or within or customer database, the appropriate person would have to analyze spreadsheets and synthesize their findings into a readable report. This report would then be presented to the team and only at that point could the team collaborate on business solutions. Naturally, this was a time-intensive task. Cannery Casino Resorts has been successful at implementing data visualization to improve upon the traditional report process. Michael Paulos will discuss how its tool stream lines the process and simultaneously shows all team members large and more useful data visualizations. The team can then use the data visualization to make efficient and effective business decisions.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/case-study-cannery-casino-resorts.aspx</link>
      <pubDate>Thu, 03 May 2012 18:08:27 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/case-study-cannery-casino-resorts.aspx</guid>
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      <title>Case Study: Right-Time Data for Proactive Business Decisions at Rakuten LinkShare</title>
      <description>Rakuten LinkShare Corp. provides a distribution network for tracking and creating profitable interactive internet marketing and sales partnerships. The company is a pioneer in affiliate marketing, with patented technology yielding over 11 million business partnerships that generate over 300 million transactions a day. It is vital for Rakuten LinkShare’s pay-for-performance network to provide customers with optimal ways to generate Internet-based business and income. This imperative drives the company’s BI solution to be able to provide instant feedback about which customer marketing programs generate the highest traffic, orders, and income.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/righttime-data-for-proactive-business-decisions-rakuten-linkshare-case-study.aspx</link>
      <pubDate>Thu, 03 May 2012 18:05:37 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/righttime-data-for-proactive-business-decisions-rakuten-linkshare-case-study.aspx</guid>
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      <title>Keynote: Eyeballs and Algorithms: Big Data, Big Analytics, and the Quest for Big Value</title>
      <description>In his keynote talk, conference co-chair and thought leader Marc Demarest will discuss the transition at work in many organizations as they move from the “Age of Eyeballs,” in which BI and information distribution have been the main goals, into the Age of Algorithms. Underlying this transition is the growth of decision management and automation. Demarest will offer guidance about new decision-making processes and technology that organizations can employ to enable big data analytics for automating decision-making processes.</description>
      <link>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/keynote.aspx</link>
      <pubDate>Thu, 03 May 2012 18:03:29 GMT</pubDate>
      <guid>http://events.tdwi.org/events/solution-summit-san-diego-2012/sessions/tuesday/keynote.aspx</guid>
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      <title>TDWI Performance Management: Measurement, Metrics, and Monitoring</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/onsite/sessions/business-analytics/tdwi-performance-management-measurement-metrics-and-monitoring.aspx</link>
      <pubDate>Wed, 02 May 2012 23:32:01 GMT</pubDate>
      <guid>http://events.tdwi.org/events/onsite/sessions/business-analytics/tdwi-performance-management-measurement-metrics-and-monitoring.aspx</guid>
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      <title>Data Mining Methods and Techniques: Data Preparation, Model Building, and Evaluation</title>
      <description>2 Days Instruction &amp; Demonstration</description>
      <link>http://events.tdwi.org/events/onsite/sessions/business-analytics/data-mining-methods-and-techniques.aspx</link>
      <pubDate>Wed, 02 May 2012 22:43:20 GMT</pubDate>
      <guid>http://events.tdwi.org/events/onsite/sessions/business-analytics/data-mining-methods-and-techniques.aspx</guid>
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      <title>Dimensional Design: Intermediate, Advanced, and Agile Topics (2-day course)</title>
      <description>This course takes you beyond the basics to learn proven techniques to address many of the complexities you will encounter in practice. From multiple fact tables to dimensional complexity, you’ll gain techniques learned through experience and used by the experts to match data designs to business realities, to implement highly complex data models, and to work with very large data volumes.</description>
      <link>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/tuesday/dimensional-design-intermediate-advanced-and-agile-topics-day-1.aspx</link>
      <pubDate>Wed, 02 May 2012 16:29:33 GMT</pubDate>
      <guid>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/tuesday/dimensional-design-intermediate-advanced-and-agile-topics-day-1.aspx</guid>
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      <title>TDWI Business Analytics: Exploration, Experimentation, and Discovery</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/tuesday/tdwi-business-analytics-exploration-experimentation-and-discovery.aspx</link>
      <pubDate>Tue, 01 May 2012 17:29:59 GMT</pubDate>
      <guid>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/tuesday/tdwi-business-analytics-exploration-experimentation-and-discovery.aspx</guid>
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      <title>Operational Business Intelligence: Why, What, and How</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/operational-business-intelligence-why-what-and-how.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:15 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/operational-business-intelligence-why-what-and-how.aspx</guid>
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      <title>Where Do We Go from Here? Assessing Your BI Environment’s Strengths and Weaknesses</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/where-do-we-go-from-here-assessing-your-bi-environments-strengths-and-weaknesses.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:14 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/where-do-we-go-from-here-assessing-your-bi-environments-strengths-and-weaknesses.aspx</guid>
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      <title>The New Data Architecture Platforms: Transforming Information Explosion to Data-Driven Decisions</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/the-new-data-architecture-platforms.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/the-new-data-architecture-platforms.aspx</guid>
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      <title>Understanding Big Data for Business Users: Information Explosion to Informed Decisions</title>
      <description>Big data is currently a hot topic in the industry and will likely continue to be for the next several years. However, there is a lot of confusion over the thoughts of big data users, due to too many changes at a rapid pace that is difficult to keep up with. In this session we will look at: 
•Big data - What is it? What will it solve?
•Business users and their role
•Building the business case
•The emergence of a data scientist
•Making sense – From information explosion to informed decisions
•Semantics, ontologies, and more</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/understanding-big-data-for-business-users.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:12 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/understanding-big-data-for-business-users.aspx</guid>
    </item>
    <item>
      <title>Becoming a Data Steward: A Practical Skills Workshop</title>
      <description>Data stewardship is an increasingly important role in data management. Stewards connect business processes with data services and integrate data management policies into day-to-day business practices. Effective data stewardship has serious implications for data quality, security, and regulatory compliance. Yet many of today’s data stewards are given the title, the role, and the responsibilities without the tools to do the job well. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/becoming-a-data-steward-a-practical-skills-workshop.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:11 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/becoming-a-data-steward-a-practical-skills-workshop.aspx</guid>
    </item>
    <item>
      <title>Creating ETL Architectures and Exploring Integration Patterns</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/creating-etl-architectures-and-exploring-integration-patterns.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:10 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/creating-etl-architectures-and-exploring-integration-patterns.aspx</guid>
    </item>
    <item>
      <title>Emerging Analytics: Integrating Big Data, Content Analytics, Search, and Collaboration into Your Analytical Environment</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/emerging-analytics.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:09 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/friday/emerging-analytics.aspx</guid>
    </item>
    <item>
      <title>Gathering Requirements to Optimize Business Performance</title>
      <description>This course focuses on practical techniques for acquiring the knowledge from your business community. The focus is on how to get quality functional requirements that will lead to the design of business intelligence solutions that positively impact and optimize business performance. In addition to learning the disciplines and mechanics for effective information gathering, we will use a mock-up use-case to apply those techniques through a series of in-class, hands-on interactive workshops. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/gathering-requirements-to-optimize-business-performance.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:08 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/gathering-requirements-to-optimize-business-performance.aspx</guid>
    </item>
    <item>
      <title>Enabling BI for the 21st Century</title>
      <description>Technology advances are changing the economics of information management and creating new ways to deal with old problems. Advances in hardware and software are reinventing BI and data management, allowing us to alter the economics and approaches for deploying information and insights to end users.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/enabling-bi-for-the-21st-century.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:07 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/enabling-bi-for-the-21st-century.aspx</guid>
    </item>
    <item>
      <title>Big Data: Beyond the Hadoop-la</title>
      <description>The forces of explosive data growth, the demand to know more, and the ambitions of the data science community have converged to create the ground-breaking phenomenon known as big data. Hadoop is certainly at the hypocenter of this convergence, and its platform and analytical capabilities continue to evolve. 

However, Hadoop isn’t the first technology to focus on addressing the challenges of big data. For more than three decades, the technologies of database management systems and massively parallel processing (MPP) systems have been evolving to keep up with increasing demand for performance, fault tolerance, flexibility, and scalability. 

Whether incorporating Hadoop into their architectures or pioneering new technologies and techniques, BI professionals need to understand the approach taken by leading vendors to address the problems and opportunities associated with big data.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/big-data-beyond-the-hadoopla.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:06 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/big-data-beyond-the-hadoopla.aspx</guid>
    </item>
    <item>
      <title>Advanced Concepts and Techniques for MDM</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/advanced-concepts-and-techniques-for-mdm.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:05 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/advanced-concepts-and-techniques-for-mdm.aspx</guid>
    </item>
    <item>
      <title>Realizing Advanced Analytics</title>
      <description>This course is designed to help BI teams to navigate how the next generation of advanced analytics fits into and extends the BI capabilities portfolio. We will examine the impact and gaps in standard BI processes, people skills, and technologies; with an approach that can be used for educating business sponsors and users. This is not a statistics or algorithms course, but instead a course for everyone familiar with BI and looking to understand how to benefit from advanced analytics.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/realizing-advanced-analytics.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:04 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/realizing-advanced-analytics.aspx</guid>
    </item>
    <item>
      <title>TDWI Advanced Data Modeling Techniques</title>
      <description>Whether you are a business data modeler who represents data requirements as entities and relationships, or a physical data modeler more concerned with tables, columns, and indexes, you know that the hard stuff lies beneath the surface. Every data design, whether logical or technical, is challenged by one or more complex considerations—scalability, adaptability, performance, legacy and package databases, etc. Every data model raises questions. Advanced modeling techniques provide many of the answers. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/tdwi-advanced-data-modeling-techniques.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:03 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/tdwi-advanced-data-modeling-techniques.aspx</guid>
    </item>
    <item>
      <title>Keynote: Big Data through the Looking Glass</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/keynote.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:02 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/keynote.aspx</guid>
    </item>
    <item>
      <title>TDWI Project Management for Business Intelligence</title>
      <description>Managing BI projects is a difficult responsibility that challenges even the most experienced IT project managers. Source system dependencies, uncertain data quality, volatile business requirements, and business urgency are but a few examples among a multitude of challenges. Many kinds of BI projects, ranging from data integration to predictive analytics, add to the complexities—and multiple technologies such as data warehousing and data mining compound the problem. With BI projects, there is no project management silver bullet—no "one size fits all" approach to project management. Learn how to choose among traditional, agile, and other project management methods. Then find out how to apply the chosen method for project planning, execution, monitoring, control, completion, and closure.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/tdwi-project-management-for-business-intelligence.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:02 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/thursday/tdwi-project-management-for-business-intelligence.aspx</guid>
    </item>
    <item>
      <title>SaaS, the Cloud, and BI</title>
      <description>Rated as the hottest topic in business intelligence by many experts and analysts, software-as-a-service (SaaS) and cloud-based technologies have become a viable solution for all types of businesses. While still an upstart technology, early adopters have achieved significant success, high return on investment, and faster technology implementation cycles. This course will explore these technologies and why they should be part of your business intelligence strategy.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/saas-the-cloud-and-bi.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:01 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/saas-the-cloud-and-bi.aspx</guid>
    </item>
    <item>
      <title>Social Analytics in the Enterprise</title>
      <description>The world of social networking and the data that it produces are growing faster than most of us can comprehend. Social networking platforms are the fastest-growing Web sites in the world. This new information source presents an opportunity to better understand customer sentiment, brand awareness, purchasing habits, and more. Integrating, sharing, and leveraging this data across the enterprise opens the door to a new world of analytics. This class will examine the benefits of social analytics in your enterprise.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/social-analytics-in-the-enterprise.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:00 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/social-analytics-in-the-enterprise.aspx</guid>
    </item>
    <item>
      <title>New Methods for Dealing with Complex Data</title>
      <description>Managing data to support the complex needs of modern organizations is challenging. The original concept of a data warehouse that stores and queries all of an organization’s data has changed, as has the nature of that data.

The real rise in data volumes is driven not by user-entered data from applications, but by machine-generated data. Web analytics, log-based data, and sensor networks are examples of machine-generated data that people are putting to use. Much of this data is available via APIs or stored in nonrelational databases because it doesn’t easily fit into traditional models or because the volume and variability of the data is too high.

These changes are generating the need for new tools and techniques to get and process that data. This translates into new data storage models, new integration models, different methods and approaches to track and manage
the data–in essence a rethinking of the data infrastructure to support an organization from traditional data-at-rest to real-time data-in-motion.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/new-methods-for-dealing-with-complex-data.aspx</link>
      <pubDate>Tue, 01 May 2012 17:18:00 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/new-methods-for-dealing-with-complex-data.aspx</guid>
    </item>
    <item>
      <title>Evaluating New Database Technologies for Data Warehousing and Analytics</title>
      <description>This session will provide a review of the technology and systems powering the analytic database landscape, from data warehouse appliances and columnar databases to massively parallel processing and in-memory technology. The goal is to help you understand the strengths and limitations of the technologies and know what the vendors are selling. This will help you navigate the options available so you can select the products best suited to your needs.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/evaluating-new-database-technologies-for-data-warehousing-and-analytics.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:58 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/evaluating-new-database-technologies-for-data-warehousing-and-analytics.aspx</guid>
    </item>
    <item>
      <title>Data Virtualization: Solving Complex Data Integration Challenges</title>
      <description>The data integration landscape has changed radically the past few years. What was once a relatively manageable problem of blending and unifying data from enterprise transaction systems has grown to encompass external data, Web data, clickstream data, end-user data, big data, cloud data, and more. New expectations for information-driven business agility further compound the complexities of modern data integration. The ETL-based data warehouse is no longer enough. Data virtualization is a core component of next-generation data integration architectures, techniques, and technology.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/data-virtualization-solving-complex-data-integration-challenges.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:57 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/data-virtualization-solving-complex-data-integration-challenges.aspx</guid>
    </item>
    <item>
      <title>Big Data: What's All the Hadoop?</title>
      <description>Big data is not simply about volume; it is about the drive and determination to know more. Today’s enterprises face unprecedented demand from shareholders, executives, customers, and regulators to know more about their contact points, decision points, and information points. Information platforms must be extended to manage all data formats, and their data architectures must evolve as the understanding of the data changes. There is a bottom-up emergence of data scientists who will not concede to the cost, process, performance, or availability constraints of traditional BI environments--thus furthering the use of open technologies, non-relational structures, scientific algorithms, and intuitive visualization. Hadoop is the product of all these converging drivers and must be fully understood before it can be effectively integrated into the BI architecture. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/big-data-whats-all-the-hadoop.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:56 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/big-data-whats-all-the-hadoop.aspx</guid>
    </item>
    <item>
      <title>Mastering BI with Best-Practice Architectures and Data Models: From Hub and Spoke to Agile Development</title>
      <description>Solid architecture and data modeling are two critical components of successful business intelligence implementations. In this seminar, two of the top industry leaders—Claudia Imhoff and Len Silverston—team up to share best practices in architecture and data modeling for BI. They share various options for architecture and modeling for all types of environments as well as the pros and cons of different architecture and modeling choices. This seminar will explore and discuss effective ways of designing sustainable BI systems, whether you are using a hub-and-spoke architecture, bus architecture, agile development, generalized data modeling, or specific data modeling.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/mastering-bi-with-best-practice-architectures-and-data-models.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:56 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/mastering-bi-with-best-practice-architectures-and-data-models.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Modeling: Data Analysis and Design for BI and Data Warehousing Systems</title>
      <description>Business intelligence and data warehousing systems challenge the proven data modeling techniques of the past. From requirements to implementation, new roles, uses, and kinds of data demand updated modeling skills. The data modeler’s toolbox must address relational data, dimensional data, unstructured data, and master data. For those with data modeling experience, this course extends their skills to meet today’s modeling challenges. Those new to data modeling are introduced to the broad range of modeling skills needed for BI/DW systems. Those who need to understand data models, but not necessarily develop them, will learn about the various forms of models and what they are intended to communicate. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/tdwi-data-modeling.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:55 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/tdwi-data-modeling.aspx</guid>
    </item>
    <item>
      <title>TDWI Master Data Management Fundamentals</title>
      <description>Master data management (MDM) is the processes of collecting, consolidating, quality-assuring, and distributing master data. MDM tools are abundant and diverse, but technology alone can’t solve the problem. The nature of identification, matching, consolidation, conflict resolution, and hierarchy management makes MDM complex and challenging. The right knowledge is an essential element of MDM success.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/tdwi-master-data-management-fundamentals.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:54 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/wednesday/tdwi-master-data-management-fundamentals.aspx</guid>
    </item>
    <item>
      <title>Considerations for Big Data Governance</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/considerations-for-big-data-governance.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:53 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/considerations-for-big-data-governance.aspx</guid>
    </item>
    <item>
      <title>Designing Your Data Governance Program</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/designing-your-data-governance-program.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:49 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/designing-your-data-governance-program.aspx</guid>
    </item>
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      <title>Evaluating BI Dashboards and Bake-Off</title>
      <description>Dashboards have quickly become a must-have component within a total BI tool portfolio. They provide managers, executives, and operational staff with an at-a-glance view of key business indicators. In providing dashboards to business users, companies may look to their BI platform vendor for a solution or to a specialty dashboard vendor. This course highlights key functionality to look for, differences between dashboards and scorecards, and differences among leading dashboard products. We end with a bake-off between three dashboard providers so that you get a side-by side view of the range of capabilities. You will be able to compare solutions from platform vendors and specialty dashboard or visualization vendors. In February, participating vendors include QlikView, SAP, and Tableau Software.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/evaluating-bi-dashboards-and-bake-off.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:40 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/evaluating-bi-dashboards-and-bake-off.aspx</guid>
    </item>
    <item>
      <title>Managing and Evaluating Your BI Tool Portfolio</title>
      <description>Understanding strategic and functional differences between solutions from "Big 4" and BI pureplays is critical to developing a successful BI tool strategy. This course highlights recent events that affect BI buyers, provides a methodology for making better BI investments, and clarifies features of a BI platform. Specific product examples are interwoven for illustrative purposes.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/managing-and-evaluating-your-bi-tool-portfolio.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:34 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/managing-and-evaluating-your-bi-tool-portfolio.aspx</guid>
    </item>
    <item>
      <title>Agile Data Warehousing 101: An Introduction to Accelerated BI/DW Development</title>
      <description>In this course, a veteran data warehouse architect and the author of Agile Data Warehousing will introduce Agile Data Warehousing™, a method combining scrum and XP that employs a wide variety of techniques to free development teams from the quagmire of lengthy specifications and focus them instead upon the true measure of success: quickly delivered, potentially shippable code.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/agile-data-warehousing-101-an-introduction-to-accelerated-bidw-development.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:33 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/agile-data-warehousing-101-an-introduction-to-accelerated-bidw-development.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Integration Principles and Practices: Creating Information Unity from Data Disparity</title>
      <description>Today’s business managers depend heavily on data analysis and decision-speed information, raising the stakes for data integration. At the same time, the work of integrating data has become increasingly complex. The simple processes of extract-transform-load (ETL) integration for structured, enterprise data no longer meet the need. Unstructured data, big data, departmental data, end-user data, and external data all challenge the old models for data integration. Meeting modern data integration challenges calls for data integration strategy and architecture. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-data-integration-principles-and-practices-creating-information-unity-from-data-disparity.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:33 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-data-integration-principles-and-practices-creating-information-unity-from-data-disparity.aspx</guid>
    </item>
    <item>
      <title>TDWI Business Analytics: Exploration, Experimentation, and Discovery</title>
      <description>Analytics is at the forefront of business intelligence. The promise of BI is found in data analysis that provides insight and drives innovation. Data-driven investigation, exploration, and experimentation lead to the kinds of discoveries that uncover opportunities and help answer future-looking questions. Analytics is a hot topic in business management, and quantitative analysis has rapidly become the in-demand skill for data management. What was once a specialty field exclusive to statisticians and mathematicians has become mainstream. Today’s business analysts combine understanding of business, data, statistics, math, visualization, and problem solving to meet business-critical needs for information, understanding, and insight.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-business-analytics-exploration-experimentation-and-discovery.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:32 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-business-analytics-exploration-experimentation-and-discovery.aspx</guid>
    </item>
    <item>
      <title>Dimensional Design: Intermediate and Advanced Techniques</title>
      <description>This comprehensive treatment provides the breadth and depth you will need to meet your data warehouse design challenges—whether you are building a dimensional data warehouse, a Corporate Information Factory, or standalone data marts.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/dimensional-design-intermediate-and-advanced-techniques.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:31 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/dimensional-design-intermediate-and-advanced-techniques.aspx</guid>
    </item>
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      <title>TDWI Requirements Gathering: Getting Correct and Complete Requirements for BI Systems</title>
      <description>Gathering business requirements for BI systems is more difficult than for operational systems. Without the specifics of business transactions, scheduled reports, and prescribed business rules, it is difficult to know where to start and how to proceed. The skill set for the BI requirements analyst includes techniques to identify requirements, tools to manage requirements, and checklists to ensure completeness.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-requirements-gathering-getting-correct-and-complete-requirements-for-bi-systems.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:30 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/tuesday/tdwi-requirements-gathering-getting-correct-and-complete-requirements-for-bi-systems.aspx</guid>
    </item>
    <item>
      <title>Agile Data Warehousing 201: Agile Project Leadership</title>
      <description>In Ralph Hughes’s Agile Data Warehousing 101 workshop, you will learn about the techniques and practices that make up agile data warehouse development.

Ken Collier's 201 workshop delves into the essential behaviors and critical characteristics of agile leaders. You will develop a set of skills for leading a self-organizing team and promoting effective team self-management and responsibility. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/agile-data-warehousing-201.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:21 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/agile-data-warehousing-201.aspx</guid>
    </item>
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      <title>Agile Analytics: Value-Driven Data Warehousing and Business Intelligence</title>
      <description>This workshop is presented as a simulation of an actual data warehousing and business intelligence project. Participants will work collaboratively with others to gain hands-on experience in the agile analytics methods described in Ken’s book, Agile Analytics: A Value-Driven Approach to Business Intelligence and Data Warehousing (Addison-Wesley Professional, 2011). Workshop participants will obtain an accurate introductory understanding of the important values, principles, and practices that make up the agile analytics approach.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/agile-analytics-value-driven-data-warehousing-and-business-intelligence.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:20 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/agile-analytics-value-driven-data-warehousing-and-business-intelligence.aspx</guid>
    </item>
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      <title>Designing a Data Warehouse for High Performance</title>
      <description>A remarkable number of new features and functions have been introduced in the high-end database products specifically aimed at decision support workloads. This course will look at the latest developments in optimizer technology, index structures, OLAP database engines, and data mining techniques for delivering high performance in large-scale decision support environments. These innovations in high-end database functionality lead to new approaches for designing decision support system (DSS) database structures and sizing machines for supporting DSS workloads.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/designing-a-data-warehouse-for-high-performance.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:20 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/designing-a-data-warehouse-for-high-performance.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Quality Fundamentals</title>
      <description>Managing data quality is among the most vexing of information management issues. Most organizations have persistent and long-standing data quality problems—troubles that grow and propagate with the challenges of data redundancy, purchased applications and databases, legacy databases, multiple data providers and consumers, missing documentation, and uncertainty in defining data quality. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-data-quality-fundamentals.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:18 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-data-quality-fundamentals.aspx</guid>
    </item>
    <item>
      <title>TDWI Performance Management: Measurement, Metrics, and Monitoring</title>
      <description>Performance management (PM) is a core practice in business management today, and it ranks high among the value opportunities of business intelligence. Using data to set goals and measure performance is a proven key to business success. Performance management strengthens the connection of tactics with strategy, and of operations with tactics—enabling feedback, monitoring, and accountability across all levels of business activity. Metrics, performance indicators, scorecards, and dashboards each have a role. But PM reaches beyond data and technology with human, organizational, and cultural dimensions. Creating PM culture is a journey, not an event. Implementing and evolving a PM program demands the right blend of business, human, technical, and information management skills. </description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-performance-management-measurement-metrics-and-monitoring.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:17 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-performance-management-measurement-metrics-and-monitoring.aspx</guid>
    </item>
    <item>
      <title>BI from Both Sides: Aligning Business and IT</title>
      <description>This popular workshop—often attended by IT and business-user teams from the same company—focuses on ways to ensure that DW and BI projects remain top-of-mind in your organization. For managers considering new BI applications, it covers a series of real-life scenarios that illustrate requirements-driven development. For those already under way with their BI initiatives, it presents best-practice case studies to ensure that BI is approached not as a one-time-only activity, but as a portfolio of capabilities deployed over time. Examples of BI success stories are interwoven throughout the session to illustrate high-profile best practices.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/bi-from-both-sides-aligning-business-and-it.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:16 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/bi-from-both-sides-aligning-business-and-it.aspx</guid>
    </item>
    <item>
      <title>TDWI Data Warehousing Concepts and Principles: An Introduction to the Field of Data Warehousing</title>
      <description>This introductory-level course provides an overview of the activities, processes, and products involved in building a data warehouse. From business architecture to databases and access tools, the course examines the deliverables of data warehousing programs and discusses the resources and skills needed to produce them. While much of a data warehousing effort is expended in development projects, this course broadens the perspective from project to program and examines architecture and operations deliverables as well as those of development projects. The course emphasizes the common language, concepts, and understanding necessary to enable effective teamwork and achieve data warehousing success.</description>
      <link>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-data-warehousing-concepts-and-principles.aspx</link>
      <pubDate>Tue, 01 May 2012 17:17:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-world-conference-2012/sessions/sunday/tdwi-data-warehousing-concepts-and-principles.aspx</guid>
    </item>
    <item>
      <title>Efficient, Effective, Ethical: Three Es for Sustainable Business Value</title>
      <description>Most business cases, for any business or IT initiative, stress efficiency and effectiveness. They may promote doing the right things, and doing them right, as the cliche goes, but do they also do good? The popular belief that business and markets are amoral is increasingly challenged. How can we trust anything that is amoral in nature? In this presentation thought leader Frank Buytendijk explores the ethics of business, to generate sustainable business value.</description>
      <link>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/monday/keynote.aspx</link>
      <pubDate>Tue, 01 May 2012 16:44:56 GMT</pubDate>
      <guid>http://events.tdwi.org/events/london-bi-symposium-2012/sessions/monday/keynote.aspx</guid>
    </item>
    <item>
      <title>Concluding Remarks</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/concluding-remarks.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:20 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/concluding-remarks.aspx</guid>
    </item>
    <item>
      <title>The Data Warehouse: Does It Have a Future?</title>
      <description>A key question that confronts the C-level executives today is what is the value of the data warehouse? This fundamental question arises from the big data situations that companies are looking at today. If the data warehouse is not geared to support big data, do we need one? What data should be processed where, who governs these data processes, and how will you design for the future? Is there a need for data warehouse in the future?</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/the-data-warehouse-does-it-have-a-future.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:19 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/the-data-warehouse-does-it-have-a-future.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/break.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:19 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/break.aspx</guid>
    </item>
    <item>
      <title>Actionable Customer Analytics: Big Data Meets Big Math</title>
      <description>Increasingly, consumers' digital exhaust and breadcrumbs are communicating purchase intent, marketing response propensities and describe myriad behaviors. Smart companies that employ actionable insights are winning the consumer's heart, a share of their wallet and are turning shoppers into customers. These companies are creating linkage between systems that act as the analytic brain to the the arms and legs that represent marketing and operational systems.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/actionable-customer-analytics-big-data-meets-big-math.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:18 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/actionable-customer-analytics-big-data-meets-big-math.aspx</guid>
    </item>
    <item>
      <title>Dataville: Helping Customers Better Know Themselves</title>
      <description>In this session, Tim Piatenko will discuss how gamification represents an important evolution of the social Web, requiring companies to adjust how they collect and analyze data and use their insights to drive more engaging customer experiences.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/dataville-helping-customers-better-know-themselves.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:18 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/dataville-helping-customers-better-know-themselves.aspx</guid>
    </item>
    <item>
      <title>Exhibit Hall</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/exhibit-hall.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:17 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/exhibit-hall.aspx</guid>
    </item>
    <item>
      <title>Welcome to Wednesday at the Summit</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/welcome-to-wednesday-at-the-summit.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:17 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/wednesday/welcome-to-wednesday-at-the-summit.aspx</guid>
    </item>
    <item>
      <title>Panel Session: Peering Into the Future: What’s Next for Tools and Technologies?</title>
      <description>Organizations have many choices when it comes to implementing analytics for big data. In the last few years, the technology market has witnessed a major expansion in new technologies, including Hadoop and MapReduce, analytic databases, social media and spatial analytics, high-performance analytics, columnar databases, big data integration options, and more. Where are these technologies headed in the next five years? How should organizations set their strategy, given their priorities for accessing and analyzing big data sources? This panel session will address these questions and more.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/peering-into-the-future-whats-next-for-tools-and-technologies.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:16 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/peering-into-the-future-whats-next-for-tools-and-technologies.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/break-2.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:16 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/break-2.aspx</guid>
    </item>
    <item>
      <title>Social Media Sentiment: Uncovering Hidden Insights at USC Annenberg Innovation Lab</title>
      <description>The University of Southern California (USC) Annenberg Innovation Lab (AIL) is breaking new ground in using analytics against millions of tweets to assess public social media engagement and opinion about current topics and events in sports, film, retail, and fashion. At the TDWI BI Executive Summit, the AIL will describe how it is working with advanced analytics technologies to help identify important trends in the real-time flow of social media.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/social-media-sentiment-uncovering-hidden-insights-at-usc-annenberg-innovation-lab.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:16 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/social-media-sentiment-uncovering-hidden-insights-at-usc-annenberg-innovation-lab.aspx</guid>
    </item>
    <item>
      <title>Customer Data Integration in a Big Data World</title>
      <description>As we enter the age of the 360-degree view, the worst limitation for customer intelligence is incomplete customer data. For instance, few organizations have all 360 degrees in their views (metaphorically speaking), although that’s required to take both analytic and operational applications to the next level. But don’t despair. Many of the missing degrees can come from untapped Big Data, especially data from social media or Web-based customer touch points. This presentation shows where the 360-degree view is taking customer intelligence, and how Big Data can provide more degrees for complete customer views.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/customer-data-integration-in-a-big-data-world.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:15 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/customer-data-integration-in-a-big-data-world.aspx</guid>
    </item>
    <item>
      <title>Living on Potential: Case Study of the World’s Largest Healthcare Data Warehouse</title>
      <description>The presentation will focus on experiences in designing and developing Blue Health Intelligence (BHI). BHI is a unique resource developed by participating Blue Cross and Blue Shield companies for sharing health information with employers, and in the future, with consumers and providers. As the premier health resource in the U.S., BHI is an important part of the trend toward greater healthcare transparency; it provides detail about healthcare trends and best practices while protecting individual privacy. The presentation will discuss how BHI has set a new standard for healthcare data aggregation, reporting, and analysis.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/living-on-potential-case-study-of-the-worlds-largest-healthcare-data-warehouse.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:14 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/living-on-potential-case-study-of-the-worlds-largest-healthcare-data-warehouse.aspx</guid>
    </item>
    <item>
      <title>Peer Networking Lunch</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/lunch.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:14 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/lunch.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/break.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/break.aspx</guid>
    </item>
    <item>
      <title>Panel Session: Realizing the Power of Big Data for Customer Insight</title>
      <description>Becoming “customer-centric” is a top priority today. Leading organizations know that by improving their knowledge of customer preferences and behavior, they can provide more exceptional products and services – and achieve higher profits. This panel session will focus on how technologies and methods of big data analytics are enabling organizations to gain greater breadth and depth in their knowledge of customers. Panelists will discuss how social media and location data in particular are changing the game for customer intelligence and analytics, and how tools and technologies are enabling organizations to derive insight from these and other new sources of big data.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/panel-session-realizing-the-power-of-big-data-for-customer-insight.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:13 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/panel-session-realizing-the-power-of-big-data-for-customer-insight.aspx</guid>
    </item>
    <item>
      <title>Big Data Use Cases for the Front Office</title>
      <description>There is considerable interest at present on the topic of big data. Much of the discussion about this topic, however, is focused on the technology supporting big data, rather than on how big data can be leveraged for business benefit. One of the most exciting aspects of big data technology is that it allows organizations to support analytic workloads that were not previously possible for cost or performance reasons. New and evolving big data solutions provide significant business benefits because they help remove these cost and performance barriers. The objectives of this presentation are to discuss the benefits of big data and to present use cases and case studies that demonstrate the value of big data analytics to customer-facing operations. It also explains how an existing data warehousing environment can be extended to support big data solutions. </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/big-data-use-cases-for-the-front-office.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:12 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/big-data-use-cases-for-the-front-office.aspx</guid>
    </item>
    <item>
      <title>Monday Evening Reception</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/monday-night-reception.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:11 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/monday-night-reception.aspx</guid>
    </item>
    <item>
      <title>Welcome to Tuesday at the Summit</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/welcome-to-tuesday-at-the-summit.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:11 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/tuesday/welcome-to-tuesday-at-the-summit.aspx</guid>
    </item>
    <item>
      <title>A Multi-Channel Approach to Retail Customer Analytics</title>
      <description>In this session, Michael Gold and Ryan McClarren of farsite will discuss how advanced data analysis, including geospatial analysis, can support a multi-channel approach to retail customer analytics. Key takeaways include:</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/a-multi-channel-approach-to-retail-customer-analytics.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:10 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/a-multi-channel-approach-to-retail-customer-analytics.aspx</guid>
    </item>
    <item>
      <title>Case Study Workshop: Visual Analysis of Big Data from the World’s Airlines</title>
      <description>In this workshop session, conference attendees will hear about data visualization and analysis from Andrew Cardno, a leading expert in visual analytics. The discussion will then turn to Sabre’s challenges; attendees will learn the background about the challenges Sabre had to address and the methods it applied. Attendees will participate in TDWI’s workshop format by breaking into small groups and exploring ways in which Sabre could meet its objectives of gaining actionable insight through implementation of visual analytics. Attendees and speakers will discuss the group’s suggested options. </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/case-study-workshop-visual-analysis-of-big-data-from-the-worlds-airlines.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:09 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/case-study-workshop-visual-analysis-of-big-data-from-the-worlds-airlines.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break-2.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:09 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break-2.aspx</guid>
    </item>
    <item>
      <title>Connecting the Stars: Applying Social Media Understanding to a Structured Marketing Data Environment</title>
      <description>Cisco has invested heavily in understanding the conversations that take place in this Internet universe. Connecting those conversations not only to our structured data but also understanding the scope, volume, and intent of the conversations are challenges facing the marketing analytics team. Connecting anonymous Internet conversations to actual people who might purchase Cisco products is a daunting task for analysts and marketers alike. This new world of social media has created all kinds of listening opportunities, but listening must be turned into actions.  </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/connecting-the-stars-applying-social-media-understanding-to-a-structured-marketing-data-environment.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:08 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/connecting-the-stars-applying-social-media-understanding-to-a-structured-marketing-data-environment.aspx</guid>
    </item>
    <item>
      <title>Peer Networking Lunch</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/lunch.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:08 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/lunch.aspx</guid>
    </item>
    <item>
      <title>Sponsor Introductions</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/sponsor-introductions.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:08 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/sponsor-introductions.aspx</guid>
    </item>
    <item>
      <title>Driving Competitive Advantage with Advanced Analytics</title>
      <description>Operations research and advanced analytics have a long history of broad impact across virtually every business area and market where they have been applied. In this talk, Glenn Wegryn will discuss current trends in the field of analytics and their implications over the next 3-5 years. He will then discuss practical applications, from large-scale, big payoff projects to methodology-driven analyses that become institutionalized in a company’s culture. Wegryn will conclude with keys for success from a manager’s standpoint – how to start and how to structure, source and identify talent to bring analytics into an organization successfully.</description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/driving-competitive-advantage-with-advanced-analytics.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:07 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/driving-competitive-advantage-with-advanced-analytics.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:07 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break.aspx</guid>
    </item>
    <item>
      <title>Delivering Customer Analytics Solutions at Comcast </title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/delivering-customer-analytics-solutions-at-comcast.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:05 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/delivering-customer-analytics-solutions-at-comcast.aspx</guid>
    </item>
    <item>
      <title>Break</title>
      <description>
      </description>
      <link>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break_0.aspx</link>
      <pubDate>Tue, 01 May 2012 16:14:05 GMT</pubDate>
      <guid>http://events.tdwi.org/events/san-diego-bi-executive-summit-2012/sessions/monday/break_0.aspx</guid>
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