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Twitter now acts more like a messaging app with read receipts, typing indicators & web link previews

Posted:Thu, 08 Sep 2016 16:22:54 +0000

Twitter rolled out an update to its service this morning that aims to make the social app more competitive with mobile messaging clients, including the recently upgraded iMessage arriving in iOS 10. The company says it’s introducing a number of new features for Direct Messages – its private messaging feature – including things like Read Receipts, typing indicators, and web… Read More
Football is definitely back because Twitter now has an emoji for every NFL team

Posted:Wed, 07 Sep 2016 22:07:18 +0000

As if Twitter’s deal to stream NFL Thursday Night Football didn’t convince you that the social network was going all-in on the NFL, maybe this will. Twitter announced today (a day before tomorrow’s NFL season opener) that they made a custom hashtag emoji for every NFL team. There is also a #TNF hashtag for Thursday Night Football that shows the NFL logo on a helmet. Like… Read More
The invisible @apple tweet

Posted:Fri, 02 Sep 2016 23:47:54 +0000

Here’s a silly thing because it is the ass end of a Friday. Apple just started using the Twitter account — @apple — that they’ve had since 2011. And they’re using it to send out an ‘invisible’ tweet. Read More
Apple might live-tweet the iPhone 7 launch from its @apple account

Posted:Fri, 02 Sep 2016 05:43:19 +0000

Apple is increasing its Twitter game after it activated a new @Apple account on the microblogging service. Read More
Twitter adds new ways to monetize live video via Periscope

Posted:Thu, 01 Sep 2016 16:00:37 +0000

Twitter announced a new monetization option today, adding live Periscope content to its monetization options, which lets approved creators and brands earn a share of ad revenue on their media posts. Including live content produced via Periscope in the program is new, and the first partners to take advantage are Chase and Grey Goose, which are creating broadcasts with tennis legend Andy Roddick… Read More
Twitter targets individual creators for its Amplify ad program

Posted:Tue, 30 Aug 2016 15:00:27 +0000

After opening up its Amplify program last fall to a wide range of publishers, Twitter says it’s expanding the video ad program again, this time to individual creators. After creators are approved for the program, the company says that when they’re about to tweet a video, they can just check a box to include a pre-roll ad, with the revenue split between Twitter and the creator.… Read More
Can foreign tech companies win in China?

Posted:Mon, 29 Aug 2016 06:00:11 +0000

As China’s digital business grows, it’s going to provide more opportunities for many players. Who “gets it” and who doesn’t will certainly not only be a function of “being blocked or not,” but equally (or even more importantly) those who have the right mindset and approach to the China context. Read More
Olympic GIF ban flip-flop shows once again that Twitter can’t manage its users

Posted:Thu, 25 Aug 2016 09:25:54 +0000

Here’s a fresh example to show that Twitter, a ten-year-old company that has been public for the last three, retains the propensity to act like a newborn when it comes to its users. Read More
Twitter’s new button lets you accept private messages from your website

Posted:Wed, 24 Aug 2016 18:03:08 +0000

Twitter today continues to push forward with its increased emphasis on its messaging feature, with the rollout of a new button for websites that allows visitors to privately message an individual or company directly. The feature, now one of several website buttons available, follows the company’s recent test of a change to brands’ customer support profiles’ that encouraged… Read More
The art of interviewing 10x engineers

Posted:Thu, 18 Aug 2016 19:35:45 +0000

Greylock Talent Partner Dan Portillo sat down with Twitter Head of Revenue Engineering Wade Chambers to outline the best interview process to attract and retain talent. Read More
Twitter is introducing a quality filter to clean up your notifications tab

Posted:Thu, 18 Aug 2016 18:14:11 +0000

Twitter just unveiled a new feature that will let everyone filter low quality notifications from bots and spammers. Twitter has had bullying issues in the past, and the company is now taking actions to make it a more welcoming place. Twitter is wording this new quality filter as a tool to hide notifications from bots and duplicate tweets from spammers. But it could also be a way to prevent… Read More
Twitter targets extremism, suspends an additional 235,000 terror accounts

Posted:Thu, 18 Aug 2016 16:31:03 +0000

Over the last year, Twitter has been suspending accounts for promoting terrorism. The social network had already made it public that 125,000 accounts were suspended between mid-2015 and early 2016. Today we learned that Twitter has added an additional 235,000 suspensions, bringing their two-year total to 360,000 accounts. By Twitter’s own admission, quickly identifying accounts… Read More
Twitter reportedly in talks with Apple to bring its app and NFL games to Apple TV

Posted:Mon, 15 Aug 2016 20:42:23 +0000

The New York Times reported yesterday that the Twitter app may be coming to Apple TV — and with it, Twitter’s live streaming content. If the two companies reach a deal by fall, Apple TV users could potentially watch Twitter’s live coverage of NFL games on their screens, since a deal between Twitter and the NFL to live stream the games has already been signed. In an email… Read More
Twitter introduces ‘promoted stickers’ for brands, with Pepsi as first partner

Posted:Mon, 15 Aug 2016 11:49:54 +0000

Twitter made its stickers for photos available to everyone at the end of last month, and now the company has quickly followed that up with the launch of its first branded stickers. Read More
Learn about the future of American technology from Megan Smith and Amac at Disrupt SF

Posted:Wed, 10 Aug 2016 13:00:39 +0000

There’s no doubt that technology has drastically evolved since President Barack Obama took office in 2008. Obama acknowledged it himself during the Global Entrepreneurship Summit this year — while on stage with Mark Zuckerberg, he mentioned using “this new thing called MySpace” on the campaign trail. But the popularity of Myspace certainly isn’t the only thing… Read More
Instagram castrated Snapchat like Facebook neutered Twitter

Posted:Tue, 09 Aug 2016 23:09:06 +0000

This is the strategy behind Instagram Stories. Snapchat invented a brilliant format for sharing day-to-day life: photo and video slideshows jazzed up with commentary that disappear after 24 hours so you’ll share an unpolished window into what you see. It quickly eclipsed the popularity of Snapchat’s 10-second exploding private messages, and made the app grow to 150 million daily… Read More
Twitter Moments creation opens to influencers, brands, and soon, everyone

Posted:Tue, 09 Aug 2016 13:00:57 +0000

Twitter’s curated tweet slideshow Moments has failed to move the user growth needle. But the sagging public company hopes to make itself accessible and indispensable by allowing more than just its in-house curators and partnered news publishers make Moments. Today Twitter announced that “a broader group of creators will be making Moments, including influencers, partners, brands…… Read More
Twitter’s latest test encourages users to Direct Message brands, not tweet at them

Posted:Fri, 05 Aug 2016 14:57:51 +0000

A number of businesses use Twitter to interact with their customers and offer support. But that often means responding to angry tweets directed at their account, then switching users over to private messaging to deal with the issues at hand. Now the company is testing a new feature for brands that puts its “Messaging” button front-and-center, thereby encouraging customers to… Read More
Another communications head leaves Twitter

Posted:Thu, 04 Aug 2016 17:33:32 +0000

Jim Prosser, Twitter’s head of corporate, revenue, and policy communications, is leaving the company. He’s headed over to SoFi to run communications and policy, he said on Twitter. It’s noteworthy that three of Twitter’s top communications executives have left in the past month. The highest profile departure in the past few weeks was longtime Apple veteran PR… Read More
Twitter’s newest ads are designed to get users to tweet

Posted:Thu, 04 Aug 2016 14:17:02 +0000

Twitter today is debuting a new advertising format that will encourage its users to tweet more often, while talking about an advertiser’s brand. With the new ads, businesses and brands will now be able to post a call-to-action that offers some sort of exclusive content that can only be unlocked with a tweet — like the ability to preview the trailer from a new film, gain access to… Read More