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    <id>tag:typepad.com,2003:weblog-34645</id>
    <updated>2009-11-05T13:42:08-05:00</updated>
    <subtitle>Dennis Haarsager's rolling environmental scan for electronic media.  "Somebody has to do something, and it's just incredibly pathetic that it has to be us." --Jerry Garcia


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    <link rel="self" href="http://feeds.feedburner.com/Technology360" type="application/atom+xml" /><feedburner:browserFriendly>This is an XML content feed. It is intended to be viewed in a newsreader or syndicated to another site.</feedburner:browserFriendly><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><entry>
        <title>NPR and iBiquity strike deal on HD Radio power increase</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/Technology360/~3/drDu7D16eTo/npr-and-ibiquity-strike-deal-on-hd-radio-power-increase.html" />
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        <id>tag:typepad.com,2003:post-6a00d83452f2b969e20120a6acc90c970c</id>
        <published>2009-11-05T13:42:08-05:00</published>
        <updated>2009-11-05T13:42:08-05:00</updated>
        <summary>National Public Radio (for which I work) and iBiquity Digital Corporation today jointly filed with the FCC a framework to allow an increase in digital power of at least 6 dB while minimizing the occurrence and severity of interference to...</summary>
        <author>
            <name>Dennis Haarsager</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="HD Radio|Digital Radio" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Public Media" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Radio" />
        
        
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&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&lt;span style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: &amp;#39;Georgia&amp;#39;,&amp;#39;serif&amp;#39;"&gt;&lt;span style="COLOR: #111111; FONT-FAMILY: "&gt;National Public Radio (for which I work) and iBiquity Digital Corporation today jointly filed with the FCC &lt;/span&gt;&lt;/span&gt;&lt;span style="FONT-SIZE: 10pt; FONT-FAMILY: &amp;#39;Georgia&amp;#39;,&amp;#39;serif&amp;#39;"&gt;&lt;span style="COLOR: #111111; FONT-FAMILY: "&gt;a&lt;/span&gt; framework to allow an increase in digital power of at least 6 dB while minimizing the occurrence and severity of interference to existing analog operations.&amp;#0160; I’ll withhold specific comments except to say that this agreement makes me more optimistic about the future of digital radio in this country than I have in a long time.&amp;#0160; It’s intended to help digital radio succeed.&amp;#0160; I’m following this with the press release and then links to two press reports which have already appeared.&lt;/span&gt;&lt;/p&gt;
&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&lt;span style="FONT-SIZE: 10pt; FONT-FAMILY: &amp;#39;Georgia&amp;#39;,&amp;#39;serif&amp;#39;"&gt;&lt;o:p&gt;&lt;strong&gt;&lt;span style="FONT-SIZE: 14pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;&lt;/span&gt;&lt;/strong&gt;&lt;/o:p&gt;&lt;/span&gt;&amp;#0160;&lt;/p&gt;
&lt;blockquote dir="ltr"&gt;
&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&lt;span style="FONT-SIZE: 10pt; FONT-FAMILY: &amp;#39;Georgia&amp;#39;,&amp;#39;serif&amp;#39;"&gt;&lt;o:p&gt;&lt;strong&gt;&lt;span style="FONT-SIZE: 14pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;NPR &amp;amp; IBIQUITY STRIKE DEAL ON HD RADIO POWER INCREASE &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/strong&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;
&lt;blockquote dir="ltr"&gt;
&lt;blockquote dir="ltr"&gt;
&lt;p align="center" class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: center"&gt;&lt;strong&gt;&lt;span style="FONT-SIZE: 14pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;&lt;o:p&gt;&amp;#0160;&lt;/o:p&gt;&lt;/span&gt;&lt;/strong&gt;&lt;strong&gt;&lt;span style="FONT-SIZE: 14pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;Blanket 6 dB increase, interference safeguards &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;&lt;/blockquote&gt;
&lt;p align="center" class="MsoNormal" style="MARGIN: 0in 0in 0pt; TEXT-ALIGN: center"&gt;&lt;strong&gt;&lt;span style="FONT-SIZE: 14pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;recommended to FCC; higher power levels possible&lt;/span&gt;&lt;/strong&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&amp;#0160;&lt;/p&gt;
&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&amp;#0160;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;November 5, 2010, &lt;st1:place w:st="on"&gt;&lt;st1:city w:st="on"&gt;Washington&lt;/st1:city&gt;, &lt;st1:state w:st="on"&gt;DC&lt;/st1:state&gt;&lt;/st1:place&gt;; &lt;a name="MemoTo"&gt;&lt;/a&gt;iBiquity Digital Corporation and NPR announced an agreement for managing an HD Radio™ power increase that will significantly improve reception of HD Radio signals. The two organizations are jointly presenting their recommendations to the FCC today and encouraging the Commission to move to adopt the power increase quickly.&amp;#0160; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;“We are delighted that the radio industry is now poised to push this technology ahead together. We’ve found practical and balanced solutions that will greatly improve reception while limiting interference to existing analog operations,” said Bob Struble, President and CEO of iBiquity Digital Corporation.&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;The agreement proposes that the Commission authorize a blanket 6 dB increase for all commercial and non-commercial radio stations’ digital power from the current level of -20 dBc to a power level of -14 dBc; this is four times the current power level. NPR and iBiquity consulted with a broad spectrum of commercial and noncommercial stations over the last few weeks, and identified several conditions and criteria to manage the power increase process.&amp;#0160; These conditions were informed by NPR Labs&amp;#39; recent field research, “Advanced IBOC Coverage and Compatibility Study,” filed with the Commission earlier this week.&amp;#0160; Conditions of the blanket increase included commitment by iBiquity and NPR to additional enhancements to the HD Radio™ system. The development work of the two organizations will focus on single frequency networks to fill gaps in digital coverage, asymmetrical digital sidebands to reduce the potential for digital interference to short spaced first adjacent analog stations, and low bitrate codecs and conditional access crucial to moving radio reading services into the mainstream of digital radio broadcasting. &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;Notably, the two organizations offered an approach to additional power increases beyond a 6 dB increase, depending on spacing criteria and conditions that limit harmful interference, and initial models suggest most stations will be able to exceed 6 dB.&amp;#0160; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;st1:personname w:st="on"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;Mike Starling&lt;/span&gt;&lt;/st1:personname&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;, Executive Director of NPR Labs, said “We are optimistic about the future of HD Radio broadcasting, and eager to continue to work with iBiquity on the developments that will make this power increase work to everyone’s advantage – stations, listeners, and receiver makers.”&amp;#0160; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="MsoNormal" style="MARGIN: 0in 0in 0pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;&amp;quot;I am thrilled that a workable and efficacious compromise has been agreed to on this extremely important and controversial issue,&amp;quot; said Milford Smith, Vice President of Radio Engineering at Greater Media, Inc. &amp;quot;Replication of analogue coverage by the new, digital service is absolutely critical to the continued successful roll out of HD Radio technology.&amp;quot;&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;iBiquity and NPR encouraged the Commission to act on unresolved complaints in cases in which interference is shown to cause a problem.&amp;#0160; &lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;The agreement also proposes a series of steps drawn from the current AM rules for interference to be applied to qualifying and limiting harmful interference with analog at the 6 dB increase level (-14 dBc). These steps would remediate harmful interference from any stations increasing power above the existing -20 dBc power level.&amp;#0160; &lt;/span&gt;&lt;/p&gt;
&lt;p class="vebodytextfli" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;&lt;em&gt;[paragraphs describing NPR and iBiquity omitted]&lt;/em&gt;&lt;/span&gt;&lt;/p&gt;&lt;/blockquote&gt;
&lt;p class="vebodytextfli" dir="ltr" style="MARGIN: 0in 0in 12pt"&gt;&lt;span style="FONT-SIZE: 11pt; FONT-FAMILY: &amp;#39;Arial&amp;#39;,&amp;#39;sans-serif&amp;#39;"&gt;The story has been picked up by &lt;a href="http://www.insideradio.com/"&gt;Inside Radio&lt;/a&gt; and Radio World&amp;#39;s &lt;a href="http://www.rwonline.com/article/89926"&gt;The Leslie Report&lt;/a&gt;.&amp;#0160; --Dennis&lt;/span&gt;&lt;/p&gt;&lt;/div&gt;
&lt;img src="http://feeds.feedburner.com/~r/Technology360/~4/drDu7D16eTo" height="1" width="1"/&gt;</content>


    <feedburner:origLink>http://technology360.typepad.com/technology360/2009/11/npr-and-ibiquity-strike-deal-on-hd-radio-power-increase.html</feedburner:origLink></entry>
    <entry>
        <title>The Reconstruction of American Journalism</title>
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        <id>tag:typepad.com,2003:post-6a00d83452f2b969e20120a62848d5970b</id>
        <published>2009-10-28T09:06:44-04:00</published>
        <updated>2009-10-28T12:32:58-04:00</updated>
        <summary>This is the title of a new report by former Washington Post executive editor, Leonard Downie, Jr. and Professor Michael Schudson, The Journalism School, Columbia University. They begin: ... Newspapers and television news are not going to vanish in the...</summary>
        <author>
            <name>Dennis Haarsager</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Broadcasting Economy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Management" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Media Economy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Production|Programming" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Public Media" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Radio" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Web Content" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://technology360.typepad.com/technology360/"><div xmlns="http://www.w3.org/1999/xhtml"><p>This is the title of a new report by former Washington <em>Post</em> executive editor, <a href="http://en.wikipedia.org/wiki/Leonard_Downie,_Jr.">Leonard Downie, Jr.</a> and Professor <a href="http://www.journalism.columbia.edu/cs/ContentServer/jrn/1165270051276/JRN_Profile_C/1165270082820/JRNFacultyDetail.htm">Michael Schudson</a>, The Journalism School, Columbia University.  They begin:</p>
<blockquote>
<p>... Newspapers and television news are not going to vanish in the foreseeable future, despite frequent predictions of their imminent extinction. But they will play diminished roles in an emerging and still rapidly changing world of digital journalism, in which the means of news reporting are being re-invented, the character of news is being reconstructed, and reporting is being distributed across a greater number and variety of news organizations, new and old. ...</p></blockquote>
<p>Some lengthy comments on public broadcasting begin on p. 5 of the online version (p. 12 if you make a 39-pp. pdf of the document).  Their recommendations for public broadcasting begin on p. 14 of the online version (p. 33 of a pdf) and look to reorienting public radio and television "to provide significant local news reporting in every community served by public stations and their Web sites."  I've given shortcuts to pubcasting material, but it's important to read their analysis and recommendations in context.</p>
<p>Link:  <a href="http://www.cjr.org/reconstruction/the_reconstruction_of_american.php?page=1">Columbia Journalism Review</a>.  Thanks to Vivian Schiller for the link.  </p>
<p><strong>Update: 28 October 2009</strong>:<br /><br />The "atomic" version of <em>Current</em> newspaper has a page one overview of this report by Karen Everhart.  It's not yet on <a href="http://www.current.org/">current.org</a>.  Also on page one but not on the site is a report on the forward-looking Chicago News Cooperative.  WTTW-TV is a founding partner and the article says WBEZ-FM may also join the partnership.  I'll try to remember to add links when they appear.  --Dennis</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/Technology360/~4/H0Cl16Zsm-g" height="1" width="1" /></div></content>


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    <entry>
        <title>Why is HD Radio™ important for public radio?</title>
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        <id>tag:typepad.com,2003:post-6a00d83452f2b969e20120a6652197970c</id>
        <published>2009-10-21T15:21:44-04:00</published>
        <updated>2009-10-21T15:21:44-04:00</updated>
        <summary>... Asks Caryn Mathes, GM of WAMU in Washington, in an essay reprinted from Current (can't find it there) for Radio Business Report. WAMU is a public radio station that recently won a well-deserved industry award for its leadership in...</summary>
        <author>
            <name>Dennis Haarsager</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="HD Radio|Digital Radio" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Public Media" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Radio" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://technology360.typepad.com/technology360/"><div xmlns="http://www.w3.org/1999/xhtml"><div style="text-align: justify;"><p>... Asks Caryn Mathes, GM of WAMU in Washington, in an essay reprinted from <em><a href="http://www.current.org/">Current</a></em> (can't find it there) for <em>Radio Business Report</em>.  WAMU is a public radio station that recently won a well-deserved industry award for its leadership in HD Radio™.  She concludes:</p><div style="text-align: left;"><blockquote><p>... However, I think that to truly “get” the importance of HD Radio, you must 
abandon the old metrics, and stop trying to layer those measurements on the new 
landscape.  ¶  The days of double-digit share are gone; 1-2% may become a good share in the 
brave new world. The landscape has irreversibly changed, with so many platforms 
available to tempt the listener. Podcasts, mobile, Internet radio – the 
competition for ears is everywhere, as we all well know. I believe that, 
comparisons to Betamax and 8-tracks aside, very rarely does a format completely 
disappear – the pieces of the audience pie simply get smaller, and you need to 
be accessible on every possible platform in order to get the same aggregate 
AMOUNT of the pie. ...</p></blockquote></div>
<p>Link:  <a href="http://www.rbr.com/features/ideas-working-now/17881.html">RBR.com</a>.  --Dennis</p></div><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/Technology360/~4/pBcvv6qiq7w" height="1" width="1" /></div></content>


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