Teimlo

Cool Stuff #40 ColorCombos

2009-07-15T16:58:41+01:00

Cool Stuff is Teimlo's blog series is to help you out by telling you about useful websites and applications that can help you and your business.

colorcombos.com is an excellent design resource that allows you to use either predefined colour combinations or to enter a colour as a name or hex and have it match up from the combos available. The site has other really useful features such as the service to input a url and have the colours from that site matched for you. We really rate this as a tremendous tool for website & html colour work.

Teimlo derives no financial benefit from featuring colorcombo.com.com in this series. If colorcombo.com is useful to you please comment and/or share this entry.

Hiring by Text

2009-07-09T06:15:30+01:00

We've had quite a week at Teimlo. A while ago we came up with the idea of hiring our new marketing head by text message - well at least making a text application the first stage of the process. This has been picked up by the press (thanks guys) and extensively covered.

The viral version of the advert is as follows:

"We need a marketer. Text JOB + y it should b u to 82088. 160 characters 2 make an impression! Cost 1 std rate txt , UK only. C teimlo.com"

As a mobile services provider we constantly need to innovate on behalf of our customers and this is an example of how we can do it. In this case however, the interest has gone further and the whole job by text idea has been extensively re-tweeted and blogged about with a lot of interest about the kinds of replies we will get and about the outcomes.

We don't know the outcome as the campaign will run for another month, but will keep you all informed through this blog. Follow here, and follow Teimlo on Twitter to see how the hiring goes and if we get the person we need.

Cool Stuff # 39 SpyOnWeb

2009-06-22T09:46:31+01:00

Cool Stuff is Teimlo's blog series is to help you out by telling you about useful websites and applications that can help you and your business.

SpyOnWeb.com is a quick and simple free research tool for those who wish to find out owners of a website. This tool gathers information from IP addresses to Analytics ID to Google Adsense information and presents them together disclosing websites with similar IP's.

Teimlo derives no financial benefit from featuring SpyOnWeb.com in this series. If SpyOnWeb.com is useful to you please comment and/or share this entry.

Mobile Marketing Information, Tips and Advice # 17 Have your customers gone mobile?

2009-06-19T14:22:46+01:00

Mobile Marketing Information, Tips and Advice is Teimlo's blog series dedicated to bringing you expert knowledge and some of the latest information, tips and advice on mobile marketing that could be of real use. Please read, enjoy and share your comments.

Have your customers gone mobile?

The first thing in order to answer this question would be to find out how many of your readers respond to emails on their mobile phones or portable devices.

How to monitor if they are going mobile would be to create a text version of your HTML message and place it on a page at your Web site. Then, put a link to this version at the top of an email message, next to the link to your Web version. This way you can track who is subscribing to you.

There are also three things that makes mobile a new and innovative way to communicate to your audience.

Firstly, you have a platform to work off. You will be capturing your audiences attention through a much smaller screen.

Secondly, you will be supplying content to your consumer through this new medium so content rendering is an important aspect to consider. Text usually renders well on most devices but you will need to re think your messages so that they are attractive on the smaller screen.

Thirdly, you have to consider that not everybody is living there life through mobile as yet but people do mainly pick up emails and open texts whilst either travelling to and from destinations or when able to retrieve a message.

The main key is to ensure that any messages that you send out to your audience are optimized so that they can be previewed on most mobile platforms.

Some simple steps are as follows:-

1. Offer a text option and an alternative to HTML.

2.Ensure that if you add any URLs then these can be tracked.

3.Keep your message brief so that your readers are led to an opt to click button to enable them to read the rest of the message. Always ensure that your message has an opt in and opt out option.

Unlike static and one-way communications channels, mobile is about context and behaviors.In following the correct steps to market through mobile can be especially effective in reaching mobile consumers.

For more Mobile Tips and Advice and information please check back soon. If you would like to contribute an article please contact Marie.

Book Reviews # 14 Today Matters

2009-06-17T13:17:47+01:00

Book reviews from Teimlo is our blog series devised to recommend marketing and networking books that could help with your business.

TODAY MATTERS

By John C. Maxwell
ISBN: 0446529583

This book is an inspirational read as it provides a guide in to taking small steps that can help you make a change in life leading to success.

The author offers twelve daily practices to help you control your daily agenda, make time for people and find success in your career. Listed below are a few of the proposed steps to take.

• Stretch your creativity and thinking-generate new ideas every day to become a more valuable employee or boss

• Improve and build relationships-connect with others every day with Maxwell's easy how-to's

• Nurture your personal growth-find out how to make yourself more valuable every day, and enjoy the payoff tomorrow.

If you have read Today Matters and would like to leave comment please feel free to do so. If you would like to contribute a book review please contact Marie.

Cool Stuff # 38 Mixtikl

2009-06-15T14:21:38+01:00

Cool Stuff is Teimlo's blog series is to help you out by telling you about useful websites and applications that can help you and your business.

Mixtikl is a great tool for those who are looking to find a powerful music mixing system for the mobile phone / pocket pc / pda & desktop.

This tool includes Performer/Remixer applications. Mixtikl also offers a Mixtikl Pak where you can sell your own content on to distributor or just share it within your Mixtikl community.

Teimlo derives no financial benefit from featuring Mixtikl in this series. If Mixtikl is useful to you please comment and/or share this entry.

Cool Stuff # 37 Cooliris

2009-06-15T09:59:00+01:00

Cool Stuff is Teimlo's blog series is to help you out by telling you about useful websites and applications that can help you and your business.

Want to view your videos and photos in a 3D format? then check out this cool tool at Cooliris. This is a simple tool that shows all your pictures in a cinematic way from the Web or your desktop.

Teimlo derives no financial benefit from featuring Cooliris in this series. If Cooliris is useful to you please comment and/or share this entry.

Mobile Marketing Information, Tips and Advice # 16 eReading Revolution

2009-06-12T10:00:00+01:00

eReading Revolution.

While books and newspapers continue to be a dominant platform for reading, there is an increasing shift towards using mobile devices and eReading.

As eReading' is one of the latest trends to hit both the mobile and literature market because it allows users to choose to read anything from a magazine article, to a blog, to a single book chapter to an entire novel from a mobile device. The content is both free and paid for in an effort to capture a wider audience, as well as revenue.

Recently Google launched its Book Search and has made the entire texts of 1.5 million out-of-copyright books available for searching and reading on mobile devices. Each book has been formatted to work best on the iPhone and handsets running Google's mobile operating system, Android.

In an article in Top Tech News, electronic readers were listed as the second fastest-growing products in 2008 based on estimated shipment revenues, according to the Consumer Electronics Association. E-reader shipment revenues grew 265 percent, according CEA, who expects revenues for e-reading devices to increase 110 percent this year and companies such as Sony are paying attention and want a piece of the e-book market. Sony has come out with the PRS-505 Portable Digital e-Reader System. Stanza, an e-book reader software developer, has sealed a deal with Random House to allow several books to be read on the iPhone.

For more Mobile Tips and Advice and information please check back soon. If you would like to contribute an article please contact Marie .If you would like to find out more about our services please contact us.

Mobile Content Survey

2009-06-11T12:56:00+01:00

Phil Terrett

Mobile Marketing Information, Tips and Advice # 15 Is micro blogging becoming the new mobile marketing tactic?

2009-06-11T12:17:29+01:00

Is Micro blogging becoming the new mobile marketing tactic?

The online marketing world is developing at such a rapid pace that every day we turn on our computers we find that there are new applications and tools within the social networking world.

Trends set around micro blogging, a network service that allows mobile users and other internet connected devices to stay in touch with updates within a network, such as Twitter or Facebook in real time are ever evolving and developing, allowing us to add new tools and information to our mobiles.

Micro blogging is great for those who wish to send out an update in less than 160 characters to either a mobile or web and the spontaneity of capturing information to share and publish easily, yet this tool can not only be used for social network sites but for businesses, who can send out a bullet type message and interact in the same manner as communities do on the internet via their own specifically targeted mobile platform to get user customer and feedback and to make brand awareness, using a branded mobile platform being a great digital tool.

One other interesting point is that with mico blogging, mobile marketers will have to consider mobile seo as this will become just as important as internet seo as how else will consumers find your product or services on the mobile? as finding products on the go will be key to many businesses using this medium to connect with their audience.

With micro blogging becoming the next big thing, how can people monitor this by using platforms such as Twitter, Facebook, or even mobile social sites like Utterli without breaking the rules of mobile marketing?