The best articles SEO for Beginners

"Pay-Per Click" Ad Campaign: Earn More By Spending Less

2013-05-04T11:04:00.004+03:00

What is "Pay-Per Click"? "Pay-Per Click", is an easy to understand advertising strategy. There are around 300 million searches at major search engines everyday. This causes 80% of internet traffic. Placing your websites on these search engines is very important in reaching as many potential customers as possible. But in order to be seen and clicked most frequently, your website should be viewed at the top most of the search list. Most people only reach up to the third page of a search engine so the lower your rank, the lesser the chance you will be clicked. In "Pay-Per Click" advertising, you pay to be always visible on the internet. You select keywords or key phrases about your website, and the highest bidder ranks the best. There is no upfront cost. You only pay after a visitor clicks your link. This is why it is called "Pay-Per Click".

Everyday millions of people around the world click on Pay-Per Click Advertising Campaign. With the booming internet industry and the ever growing online business, an ad of virtually anybody on the planet can be seen on the internet anywhere in the world.

The "Pay-Per Click" advertising campaign is the premier growth area in online marketing. Last year, an estimated $741.2 million was spent on "Pay-Per Click" advertising. The usual search engine optimization can take weeks or even months to produce results. "Pay-Per Click" advertising can attract customers at an instant. Why? Because, this cutting edge ad campaign can be placed on any website and can be viewed by potential online customers, anywhere, anytime and all the time. The only challenge is placing the ads on proper websites that will attract possible customers for a specific product or services.

"Pay-Per Click" advertising campaign attracts the right consumers at the shortest possible time. This is the most cost effective way of marketing products or services. You can also monitor the customers who visit your site, what they are looking for and what they are buying. With the right creativity on using the right search-phrases, we can direct the right people who are willing to do business with us.

"Pay-Per Click" advertising can easily be managed 24 hours per day and 7 days a week through the internet. This allows you improve the campaign strategy by effectively responding to the activities of both customers and competitors.

So what are you waiting for? "Pay-Per Click" now and let your business take the fast route to success.

Paid Surveys Revealed

2013-05-04T10:51:00.003+03:00

Who does not like some extra cash in hand? What about when that ‘extra cash’ comes relatively easy, with the least of exertion? What about when that extra cash comes to you right in your home, without having you to move to any other place?

You guessed right! I am talking about home business. There are a great number of home businesses with the advent of the Internet. Many people are drawing a decent income from such endeavors. Each one of us is tempted to try out some of these offers, because they sound so easy and within our reach, that we feel we would miss out on a great opportunity if do not try it out. The temptation is even harder to fight when we are in dire need for cash.

I got hooked on the idea, when I had lost my job two years ago. I had more than 16 years’ seniority and never expected to get the axe. My heart was broken; but what hurt the most was that I had, all-of-a-sudden, to cut and curtail on each every expense. I was faced with an acute emotional and financial poverty.

It was at this time that, one day while idling over my computer, I clicked on a link – which I think mentioned cash from home – and I was hooked. At first I was overwhelmed at the variety and diversity of the Internet income opportunity. I found a multitude of offers ranging from data typing, to freelancing; from web designing to copy writing … to the one of the most lucrative options, paid surveys.

Taking paid surveys is an extremely convenient and easy way to earn cash online. I can see the interest growing in your eyes. What are online paid surveys, you will ask?

That is exactly what I was asking two years ago when I rediscovered the meaning of earning at my convenience! Let me start at the most important part. Money! How much can you make with online paid surveys? Will you believe when I tell you that you can make anything between $1 and $150 per survey?

They say that the difference between real and fiction is that fiction needs to make sense!! This is really applicable to making money with online surveys. It does not really make sense, but it is there life-size and true! But do not take my word for it. You go out there and just type ‘online paid surveys’ in the browser line and see what comes out of it. Try a few and just get the feel of it and see how easy is to fill in a survey.

The online surveys are just simple questionnaires which require certain information or opinions from you.

These feedback are analyzed by the companies who send you the surveys and the information thus obtained go to form the future product strategy of that company, be it marketing, production, content, correction, etc.

The next logical question you would ask is why the companies would pay people to do surveys. Companies need access to information regarding the reaction of the public on the products they promote. In order to get this information they do extensive market research studies which are expensive and sometimes not reliable – when the data can be manufactured. Paid online surveys give these companies direct access to the public.

The payment is calculated based on the importance of the product and the difficulty the company has to gain serious insights on it. Hence, online surveys are a healthy business proposition for the companies.

You could, as I could, build a good reliable source of income with online surveys. There are a few tips that you should keeping mind however, so you do not run into headaches.

Seek those companies that have a good feedback on the Internet; in order to find what others think of it, run a search on the name of the company asking for review or comments. Invariably, the net will throw up sufficient feedback for you to get a good idea about the company;

Remember – this type of work is just like any other work, even if it requires less mental and physical effort. Completing online surveys require patience and persistence if you want to earn a significant amount;

Another trick is to get your name enlisted in as many companies as possible. Logically speaking, even if you have only $5 surveys – which usually take anything between 20-25 minutes max (this also depends upon the speed of your browser) – and you have 4-5 per day, you could earn a very tidy sum;

I advice NOT to enlist in the survey databases who ask you a fee for membership. You can find the same market research companies for free. Why pay for the free information?

Search - Free Paid Surveys Online Directory. Reprint rights granted so long as article and by-line are printed intact and all links made live.

Network Marketing Do's and Don'ts

2013-05-04T10:30:00.006+03:00

Why did you become a network marketer? Most people immediately respond, “for the money!” However, this is not the real reason.

No one subjects them to the hard work of building a business just for little pieces of paper with the faces of dead presidents. The truth is you work in order to obtain what those little pieces of paper can bring you.

The first thing you need to do is to find the reason WHY you are a network marketer. Is it the freedom to choose whatever you want to do whenever you want to do it? Maybe you are looking for a different lifestyle. If there is one thing that is critical to your network marketing success, this is it. If you don’t have a reason, there is no motivation to succeed.

A network marketing business is a teaching and coaching business. If you don’t like interaction with other people, a network marketing business probably is not for you. There’s a concept that most network marketers just can’t seem to get a handle on. You do not sponsor “reps,” you sponsor “people!”

If you have to find a reason why you are building your business, then doesn’t it stand to reason that other people will have to do the same thing? If that’s the case, then why is it that network marketers continually focus on how much money your prospect can earn?

There’s no way you are going to convince “Joe Sixpack,” to get out of his Lazyboy recliner unless you find out what his motivation is. Most network marketers literally pound in the amount of money Joe can earn. They bombard him with message after message about how “Successful Sam” has just purchased his 10th Porsche, refurnished his 25,000 square foot cottage and promise Joe that he can do the same!

Just how realistic is this approach? Joe isn’t stupid. He works long, hard hours at his job in order to provide for his family and truly believes that the best thing he can hope for is saving enough money by summer to pay for a camping trip. Then here you come, promising Joe that he can have everything that Sam has and he can have it if he will just sign that piece of paper making you his sponsor!

You will probably sponsor a few people that way, but if you are in business for the long haul you need to change your approach and do it fast.

The proper approach is so simple, but in your rush to sponsor another “rep” instead of helping another person, all too often you talk yourself into and straight out of sponsoring the Joes of the world.

God gave you two ears and one mouth and he did it for a reason. We are supposed to “listen” twice as much as we “speak.”

Instead of pouncing on Joe with the latest and greatest network marketing program of all time, find out what Joe wants and needs. Ask him questions, lots of questions. In fact, in your first meeting with Joe, don’t even mention your business! Yes, that’s what I said. Don’t even bring it up. Remove yourself from the super duper network marketing persona and spend time making a new friend.

Follow these recommendations and you are set to grow your business exponentially.

NOTE: You have full permission to reprint this article within your website or newsletter as long as you leave the article fully intact and include the "About The Author" resource box. Thanks! :-

E-Z GRO Opt-In Mailing List Techniques

2013-04-27T10:54:00.000+03:00

An opt-in mailing list can be your most solid internet marketing tool.

Think of it as a foot in the door – or better yet, a standing invitation to drop by anytime. Research has shown that it takes an average of seven contacts with a prospect to make your first sale.

It’s hard to count on someone returning to your web site seven times – but if you get them there once, and convince them to join your opt-in mailing list, you have a standing invitation to contact them with your offers, at your convenience.

The trick, of course, is turning your web site visitors into opt-in list subscribers. Opt-in list building is easier than you think. There are a number of tried and true methods of list building that you can use – but don’t be afraid to think outside the box to sign up folks who drop by your web site for a short visit.

Start with a good reason for people to join your opt-in list.

People don’t join opt-in lists out of the goodness of their hearts – they opt in because you’re offering them something of value. What have you got to offer?

• Get a 10% discount on all purchases over $25 – exclusive to members of our mailing list!
• Find out about our newest products through our opt-in mailing list!
• We’ll keep you up to date on the latest developments in [insert your field here].
• Special discount prices and offers exclusively for members of our mailing list.

Get the picture? You’re not saying, “Hey, can I keep bugging you to try to sell you stuff?” You’re offering a service – “I’ll let you know when I’ve got good stuff you want to buy.”

Post the invitation to join your opt-in list prominently on your web site. Simple list building truth number one is that people can’t join your opt-in list if they don’t know about it. Put an invitation to join your email list on every single page of your site – and make the invitation enticing.

Practice opt-in list building everywhere.

Include a short invitation to join your opt-in email list as part of your email signature so that it goes out every time you email someone. If you do a presentation or event, personally invite participants or booth visitors to join your opt in email list.

Bribe people to sign up with a free gift.

Bribery is a tried-and-true fast list building technique and website promotion tool. Selling weight loss products? Put together an e-book of weight loss facts about nutrition and offer it as an incentive to sign up for your opt in list. Be creative, and watch your list grow like a weed.

Offer incentives for referrals.

eMarketing Basics

2013-04-27T10:31:00.004+03:00

eMarketing, commonly known as an Internet marketing tool, refers to 'how' businesses market their services or products online. In this new age of technology, an Internet presence directly affects the success of a business. From an ecommerce site to an informational site, eMarketing begins at your homepage.

Utilize a Website

Every website has one goal and that is to heighten the interest of the reader. For the homepage to be an effective eMarketing tool, web content needs to follow the search engine optimized (SEO) techniques outlined by search engine domains like Google and Yahoo. Once landing on your site, the content will act as a sales letter.

Whether you operate a service or sell products, eMarketing is more affordable than the traditional means of marketing. Over 130,000,000 people surf the Internet daily. It would take a hefty investment to reach this number of people in the more traditional means of marketing.

Producing a website that ranks well in the search engines, will assist you in obtaining more visitors and visitors easily convert into customers at a rather amazing rate.

Cost Comparison

Printing promotional material can be quite costly. With a website, this cost is significantly lower because your site eliminates the need for brochures or an abundance of business cards. Instead of sending a new prospective literature in the mail, re-direct them to your website. It will guide potential customers through the basics of your business.

Studies show that the per-reader response rates of newspaper advertisements are low. This is due to the number of readers that scan over your add that really have not interest in your services or products. Online readers, however, are a direct result of search engines. These people want to know more about your services or products. The likelihood of turning visitors into customers is higher.

Advertising Campaign

With eMarketing, the cost of an advertising campaign is drastically lower. The same rules apply but with less effort. You'll need to locate your target market, address their interest, and show how they can benefit.
Typical, ezines or announcements serve as an eMarketing campaign medium. Utilizing these mediums will improve your online business. Here's how you can get started:

Ezines: Ezines are nothing more than an electronic newsletter. There are several services online that will assist you in writing an ezine. But use caution! It's bad business to send an ezine to someone who hasn't subscribed.

Announcements: Announcements are similar to a press release. Using the electronic transfer of news to an email box, you can announce new events, new services, and new products a lot faster.

Hottest eMarketing Tool

Today, e-books are the hottest marketing tool of the Twentieth Century. Once Internet Gurus grasp the concept of selling their services or products with an e-book, the market jumped. Adding an e-book to your tools of eMarketing is a smart move.

E-books consist of hidden links (as in, not apparent) that the inexperienced e-book reader can't see. These links help promote affiliate programs and sell your services or products. The readers click through the e-book and find themselves at your site.

E-books are an eMarketing medium that needs careful planning. It makes no sense to develop an e-book on dogs if you sell household appliances. To be successful at eMarketing with e-books, you need to write content related to your business. For instance:
·
Home Improvement - How to Design a Kitchen
·
Accountant - How Small Businesses can Benefit From a CPA
·
Web Developer - How a Website Can Help

Bottom Line

eMarketing has saved businesses thousands of advertising dollars. It's an effective marketing tool that every business should take advantage of. With a better understanding of how eMarketing can help improve your business, you can prepare for an eMarketing campaign that will exceed all of your expectations.

Tips to Build Your Email Address Database

2013-04-27T10:17:00.004+03:00

WHY BUILD YOUR EMAIL ADDRESS DATABASE?

Gaining your customers' email addresses will:

Provide an additional channel for reaching your customers
Increase the ROI of your marketing investments
Significantly reduce your customer acquisition and marketing costs
Allow you to easily measure the impact of your marketing campaigns
Increase your customer participation and retention rates

With ongoing postal and telemarketing pressures impacting marketing budgets for many organizations this year, email marketing could become the "silver lining " for many marketers.   But how do you create a successful email marketing campaign if you do not have a substantial email database? That question may be one of the largest Internet related challenges facing companies this year.

Research shows that the majority of organizations have email addresses for less than 10% of their postal files. So how do you level the playing field and start to add quality permission - based email addresses to your database?

Here are some tips that you can use to cost effectively build your email address database and increase your customer participation and retention rates:

START TO ASK FOR IT!

Every communication or touch point with a customer should start or end with a request for an email address.   By utilizing the four points below, you should be able to add email addresses for 5% to 10% of your postal file over the course of one year.

1. Direct Mail Collection

Think about how much time and money you spent for copy and design on your last new direct mail piece. Most companies have started to ask their customers for their email address information within these mailings. This is a great step forward. However, companies need to look at one major improvement if they want to increase their email address collection rates.

To date, most requests for email address information have been pushed, shoved or jammed into whatever white space remains. It should be no surprise that the success rate has been less than stellar.

To improve on these efforts, you need to provide your members with a reason to release their email addresses to you. E-newsletters, purchase confirmations, petitions, and special discounts and offers are but a few of the benefits that will encourage your members to come on board.

2. Web Page Collection

Many companies have an email address collection function in place via the web. To improve your sign-up rates, add text below the email request box that informs your visitors of the special email benefits that they will receive (i.e. e-newsletters, purchase confirmations, delivery updates, etc.) upon registering. You can also utilize a pop-up link to inform users of these special benefits.

Finally, your email address request function should be available on your home page. Don't make your users go and look for it. Every click away from your home page reduces the chances of your users taking an action and providing you with their email address information.

3. Existing Email Database Collection

Don't forget to ask the members of your existing customer base for email addresses of their friends, family and associates. Viral marketing is a powerful tool to use and is extremely cost effective! You could ask them either to provide you with additional addresses or simply to pass on your newsletter, email specific offers, or other information to others they feel have similar interests.

4. Telemarketing Collection

Don't assume that your telemarketing agents are asking for email addresses from potential customers. Ensure that your agents have an updated script, which outlines the previously described benefits to potential customers of providing their email addresses.

The suggestions above are a great start! Yet they really should be viewed as a secondary plan for building your email database. To exponentially and expeditiously grow your email database, please read on!

EMAIL APPENDING

Utilizing an email appending service enables you to add email addresses for up to 25% of your postal file, all within 3-4 weeks.

Email Appending - is the process of adding an individual's email address to that individual's postal record in side your existing database. This is accomplished by matching the postal database against a third party, permission based database of postal and email address information.

Best Practices - Email Appending is not a prospecting tool. The DMA (Direct Marketing Association) and its interactive arm AIM (Association of Interactive Marketing) have guidelines in place that dictate that email appending only be used to append email addresses to your existing opt-in postal record house file.

The Process - Your opt-in postal file is securely transferred to an email appending provider, who will do an initial gross email address match of your file against its opt-in database of postal and email address records. Your appending provider will then send these matches a permission-based message prepared by you. All bounces and opt-out requests will be removed from the list. At that point a valid permission-based email address file of your customers will be delivered back to you.

Cost - Less than the price of a postal stamp!

IN SUMMARY

The first step of any successful email marketing effort is to build a permission-based email address list of your customers. The simplest, quickest and most cost-effective way to do this is through email appending, which will enable you to add email addresses for up to 25% of your postal file. Secondary efforts of email address collection via focused direct mail, web, viral and telemarketing practices are also important and will enable you to add email addresses for an additional 5% to 10% of your base on an annual basis.

Best of luck in building your email address database. As many companies have already learned, the ROI and cost savings to be achieved will far exceed your expectations.

20 Ways To Increase Website Traffic and eBook Sales

2013-04-20T18:43:00.001+03:00

Here's a fast, easy list for you. Use it as checklist to see what you need to do to increase traffic. Or use it as a review list if you have already been working on improving your website traffic. It will help you find ways that you might have known or forgotten.

1. People love to receive free or win free stuff, whether they really need it or want it. A free eBook is perfect to satisfy those needs over the Internet. They will visit your website to get the free valuable information.

2. Give away the full version of your eBook in exchange for testimonials. You can use these customer statements to improve your ads' effectiveness.

3. When you create an eBook, you change your image to "Expert." This will gain people's trust and they will buy your main product or service quicker.

4. Publish your website in eBook format. Put the eBook on a disk or CD-ROM then include it with your direct mail packages. This can increase the number of people that buy your product or service.

5. Offer your eBook as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer a free bonus.

6. Allow people to download your free eBook, if they give the e-mail addresses of 3 to 5 friends or associates that would be interested in your eBook. This will quickly build your e-mail list.

7. Create a directory of websites in eBook form. List peoples websites in the directory that will agree to advertise the eBook on their website or e-zine (electronic newsletter). This will give them an incentive to give away or advertise your eBook.

8. Allow other people to give away your free eBook. This will increase the number of people that will see your ad in the eBook. You could also include a mini catalog of all your product or services that you offer in the eBook.

9. Gain new leads by having people sign up and give you their contact information before they can download your eBook. This is a very effective way to conduct market research.

10. Make money selling advertising space in your eBook. You could charge for full-page color ads, classified ads or banners ads. You could also trade advertising space in your eBook for other forms of advertising.

11. Give away the eBook as a gift to your current customers as a way of letting them know you appreciate their business. Place an ad in the eBook for a new back end product you are offering

12. Get free advertising by submitting your eBook to freebie and freeware/shareware websites. This will increase the number of people that will download your eBook and see your ad.

13. Make money by selling the reprint rights to those that would like to sell the eBook. You could also make even more money by selling the master rights. This would allow other people to sell the reprint rights.

14. Hold a contest on your website so people can win your eBook. You will get free advertising by submitting your contest ad to free contest or sweepstakes directories. Just make sure you publicize the winner's information -- they love the acknowledgment.

15. You will gain valuable referrals from people telling others about your eBook. Word of mouth advertising can be very effective.

16. Make money cross promoting your eBook with other people's products or services. This technique doubles your marketing effort without spending more time and money on your part.

17. Increase your e-zine subscribers by giving away your eBook to people that subscribe to your e-zine. This will give people an incentive to subscribe. Allow your e-zine subscribers to also give it away to multiply your subscribers.

18. Give away the eBook to people that join your affiliate program. This will increase the number of people that subscribe. You could also create an eBook for them to use that will help them promote your product or service.

19. Give away the eBook in exchange for people leaving their contact information. This will help you follow-up with the prospects that buy your main product or service.

20. Offer a free eBook that contains a couple of sample chapters. If they like it, give them the option of ordering the full version. It would work just like a software demo or shareware.

You will want to print this list and keep it in your website improvement file if you aren't quite ready. Or add it to your planning list.

Steps to a Writing an Effective Press Releases

2013-04-20T18:20:00.001+03:00

Want to get the most media attention and spotlight for your business? Then the first place to start is with a GREAT press release. Now I can almost see half of you leaving now, dreading the thought of having to write one of these. But wait!! I’m going to show you easy methods to make your press release work for you and get the attention it deserves. Ready? Let’s go.

We’ll briefly go over the basics because of their importance. Editors want to see things done the RIGHT way. I would bet that a lot of good releases simply get tossed out just because they aren’t set up properly. To a busy editor, that all too familiar “10 second glance” says a lot for you and your business; it let’s them know if you’ve done your research enough to warrant that release to be placed in their newspaper or magazine.

Here are your essentials:

"FOR IMMEDIATE RELEASE" on the top left of the page.

Your contact name, phone number, e-mail address, and website follows.

Headline is next, normally in bold and centered on the page. Summarize what the release is about and capture their attention. Spend almost as much time on your headline as you do writing the release. It’s that important.

The press release body starts with the location of the release and the date (Margate, Florida, May 5, 2005.)

Most press releases are between 200-500 words, and no more than a page. The first paragraph has the most important information. Don’t save the best for last, it won’t get read. In this paragraph answer the questions, who, what, when, where and why?

It is recommended that you write press releases in the 3rd person and use short sentences and paragraphs. Do not go over board, trying to dazzle the editor, it won’t work.

Target your release. You will be sending your release to a specific audience so make sure that in your release you keep to what would appeal to that audience. What don’t they know that you can add? Nothing works better than getting an “AAH HAA” when an editor is reviewing your release.

Provide statistics. Do some research and find some relevant information that applies. You can easily do this through Google. Once you find your quote, do a Google search or Yahoo quote on that particular topic. However, don’t stop on the first Google link and take that for gospel. Research it a bit further. Have it come from a respectable company or magazine.

Include relevant quotes from experts in your field that will reinforce what you are saying. Approach authors, leaders in your Industry, and other experts that back up the facts you are stating in your release. They will normally appreciate the added publicity and you get the quote you’re looking for. For example, as an author I’ll often get asked to provide a quote for an article on home-based businesses or the virtual assistant industry. I welcome the opportunity as it provides me more publicity.

Also, if you have a satisfied client that you feel will add credibility to your Release, add a quote from them as well. The first time you mention the expert, write out their full name. Then list them by last name or Mr. and Mrs. Smith only. I normally prefer the last name.

The last paragraph should be your call to action. You’ve talked the whole release about your business or product, now tell them what to do with the knowledge they just acquired.

At the bottom of the release include ### to indicate you are done, followed by a short bio. Make sure if you include your website that you include http:// in front of it for search engine recognition.

Your bio should include your information, any books authored, etc. Double check this for accuracy. At this point, you’re tired and done with the Release. But if it goes out to the world with the wrong web address, the valuable time spent even writing the Release has been wasted.

That’s it; the basics for writing a press release! Now one other thing I’d like to add in, they work! They truly work. I’ve had a recent release get accepted by PRWeb (and yes they do reject bad ones!), and then go on to hit several other major newspapers and media outlines and the Google alert, which resulted in our paper in the area contacting me. You want to set up a Google news alert for your name so that you can follow the path and see when you make the news so you can follow up. Also, PRWeb at http://www.prweb.com has complete guidelines for setting up a good press release. Go with the extra money and spend $20.00. It’s worth it to get the additional exposure.

Internet Chat Rooms: Are We Missign the Point?

2013-04-20T17:56:00.005+03:00

In my short life, after years of talking too much, I’ve come to realize that if one is always speaking, one never listens. If you never listen to others, well, you’re limiting your access to a lot of knowledge and information. Recently, after much deliberation I thought I’d check out what the world of Chat Rooms is like. People talk to each other by text, voice, and web cam. This is a really big phenomenon; I wanted to see what all the fuss is about.

I expect there are many chat rooms where people with similar interests get to know each other, and share their perspectives on various aspects of life. These are great, much cheaper than telephones, and multiple, random people can chat to one another simultaneously.

But I speak the truth, and my preconceived ideas about mindless gossip from jaded humans were sadly affirmed as I arbitrarily checked chat rooms that supposedly discussed important subjects. It seems some people are just very bored, and want to be cool and swear on-line, insulting others, and giving this area of information technology a bad name. I think a lot of people are using the rooms solely for personal conversation that contextually no one else can understand.

I went to a chat room about religion, and then to one about tattoos and it seemed like the same people were talking. Most of the conversation didn’t even touch the supposed subject matter. It was definitely a disenchanting experience but hopefully with more research I hope to come across some serious rooms where the true intent of the creators has come to fruition.

I guess it’s good that bored people in our technological society have others to talk to. It means depressed adolescents may feel more connected to others and not so alone in the world, maybe even having a positive effect on a possibly suicidal youth. But, I do feel this nonsensical chitchat is a sign of our next generation’s apathetic view of present reality in our postmodern culture. When reading the text from a supposedly religious discussion, and hearing graphic use of derogatory terminology, I really have to wonder about the present spiritual beliefs of my culture.

I’m a true believer of the concept that technology is here to further the consciousness of humanity.

Computers and the Internet can help bring all of us in the world together, thus evolving our society to the next level. After looking at chat rooms, I feel there is a need to integrate more wisdom and compassion into our ‘new world’ generation. Having the technology is great, but it is only one half of the equation. To make the Internet work properly, I think we need to instill the same faith we have in science, into a faith that encompasses the actual creators of the information and communication tools-humanity itself. We seem to realize that we can invent many great things, but it looks like we’re missing out on the great truth: that we ourselves are part of, and made of something great in itself: Life. (Existence!)

5 Ways Google Will Help You With Your Traffic

2013-04-19T18:39:00.000+03:00

If you’ve ever had a severe drop in your Google rankings in search results, you may think of Google more of an enemy than an ally.

But if you knew what I do, you’d realize that there are tools provided by the search engine that help you learn more about your traffic, and may even help drive visitors to your site.

Here are five ways that Google provides free traffic assistance.

1 - Google will Help Your Pages Get Discovered with Google Sitemaps

Google Sitemaps is a program that gives you the opportunity to present your site’s pages to Google in XML or text. Google will then come by and spider the pages, getting you indexed faster.

Take note that this doesn’t necessarily mean that your pages will be listed for your favorite keywords, only that discovery will take place a lot faster than with manual submission. Google Sitemaps will also give you some basic site stats if you verify your site, such as the top keywords for discovery, errors it found when crawling, and the types of documents at your site.

If you find compiling your sitemap for Google in the correct format difficult, try the a Google Sitemap generator. Sitemap generator, free and easy to use.

2 - Google Will Talk To You and Your Webmaster In His or Her Native Tongue or Plain English with the Webmaster Section http://www.google.com/webmasters/

The Google Information Page for Webmasters should be your first stop when you want to know more about anything that has to do with your site and its relationship to Google and any of its many flavors of search such as Froogle. Particularly for new site owners or operators, checking this page first has saved many from needless anxiety.
Most of the basic information is in straightforward language, with links to details for geeks like me.

3 - Google will Tell You What It Knows with Web Page Information
If you type info:yoursite.com into Google, Google will tell show you a page that has your link at the top of the page, with a short description, and the following phrase “Google can show you the following information for this URL”.

This special page compiles several queries about your site including pages that contain your URL (all the pages Google knows of that are linked to you).

4 - Google will Help You Analyze Your Traffic with Google Analytics http://www.google.com/analytics/

After a recent purchase of Urchin Stats, a free online version has been made available, and re-branded as Google Analytics. This cookie-based invisible visitor tracker can give you information that go a bit beyond standard stats such as bounce rates, visitor loyalty, keyword discovery results for a single day, click paths through your site, and page views per visit.

With the ability to analyze your traffic, you can help learn where the holes in your site are, and how to keep them on your site for longer periods of time, as well as better ways to steer a visit towards a specific action, such as a subscription. Results come in flavors for the executive and the search marketer alike.
There’s currently a waiting list to use Google Analytics due to popular demand.

5 - Google Will Advise On Getting the Most from Your Traffic.
While the articles are decidedly slanted towards AdWords users, a prudent read yields many clues that can be applied to preparing for visitors who arrive through organic search discovery. One reference area is called “Driving Traffic”, the other “Converting Visitors.”

At the end of the day, the process by which your site gets ranked in Google search engine results is a computation of a complex algorithm, which means Google - the search engine - really isn’t capable of being your best friend or your worst enemy.

Meanwhile, Google - the company - also provides access to resources that will help give your site a fighting chance.

How Autoresponders Boost Sales by up to 400%

2013-04-19T13:24:00.002+03:00

Imagine going to bed and waking up in the morning to find that you made sales while you slept - all because of your autoresponder!

What exactly is an autoresponder? An autoresponder is an automated email program that responds to an incoming email with a message written by you. The message can be written once and loaded in the autoresponder and forgotten about. It's as easy as that.

Some Uses for Autoresponders

1. Use autoresponders as an immediate acknowledgement to those who send you information. Let the recipient know that you have received their message and when to expect a reply.

2. Create a FAQ document to answer commonly asked questions about your product or service. Use the familiar question and answer format.

3. Collect names and email addresses by using a capture form. This allows you to build a list and as marketers keep saying, lists lead to repeat sales.

4. Make all your articles and newsletters available via autoresponder.

5. Offer free reports or e-courses to show your expertise to your customers. This is a great way to capture prospects' name and email address for future follow-up.

6. If you publish an e-book, put the different chapters or excerpts in your autoresponder.

7. Archive issues of past ezines and put some of the best ones in an autoresponder and let your prospects access them.

Before you send out information via an autoresponder you should always check the content for spam triggers that may prevent your messages being delivered. To have a free check on your emails/messages go to: http://www.merchant-account-service.com/stop_spam_mail.html

If you are not using an autoresponder already you may be losing up to 400% of potential sales. Research shows that autoresponders increase your exposure to your prospects and this increased contact with them leads to higher sales.

Remember if you're not using an autoresponder and gaining these sales, your competitors will!

16 Methods for Getting Free Advertising

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1. Place copies of your circular on bulletin boards throughout your community, such as in coin-operated laundries, grocery stores, barber shops, etc. Concentrate of Fridays and Saturdays when shopping increases.

2. Check with local newspapers. Before going to press, many smaller newspapers have space left that needs filling.. Your ad may be just the right size to occupy this unfilled space and they will run it free.

3. Place your circulars on windshields of parked autos, Youngsters will be happy to do this for you for a dollar or two. Check first with city ordinances to see if this is permitted in your locality.

4. Leave sales literature on doorsteps of homes & businesses in your area. Do this on weekends in residential areas; weekdays for businesses.

5. Have your best pulling 1 inch or 2 inch ad made into a rubber stamp. Stamp this on envelopes of all of your outgoing mail.. Check rubber stamp dealer's ads in current mail order publications for price information.

6. When you have envelopes printed with your return address, have them also print your best ad directly beneath your address. It costs noting additional to have this printed on the front of your envelopes.

7. If you publish a mail order magazine, newspaper, adsheet, etc., contact other publishers, If your circulation is equal to theirs, many will be happy to exchange an equal amount of ad space with you.

8. Many publishers will give you free adspace for mailing a few copies of their publication. Simply write to them and ask if they will give you a free 1 inch ad in exchange for mailing 50 to 100 copies of their pub.

9. Write informative articles for mail order trade publication. Most publishers will give you free ad space for the use of your article.

10. Take advantage of advertising specials. Many publishers offer ads on a 3-for-the- price- of -2- basis, or 4-for-the-price-of-3, etc. This saving is the same as getting one ad free of charge.

11. Some publishers offer a free classified ad with your first display ad. Watch for such specials. Use the free ad and pocket the savings.

12. When starting a new publication, many publishers will offer reduced ad rates to help fill space. Watch for ads regarding such offers.

13. In your ads, request a SASE. Then insert some of your other offers in regular outgoing mail. This is the same as getting free advertising.

14. Become a mailer. Get your printer's lowest price for printing circulars on both sides of the sheet. Contact other dealers and state you will print and mail their circulars for this price with no conflicting ads on the back. Then print your circulars on the reverse and distribute them with your outgoing mail. There is no extra cost for postage and envelopes, and your side of the circular is paid for by your customers.

15. Offer a free commission circulars. Print one of your regular offers on one side; a commission offer on the reverse, leaving space where the mailer can rubber stamp his name & address, Your offer gets a free ride.

16. If you use a postage meter machine, use the ad space directly left of stamp imprint for a free message.

Note to publisher:
To show my appreciation to the editors that use my articles, I offer a free solo ad. Simply send an email to me by using the form on the contact me page on my website to tell me the url the article was used on or send me a copy of the ezine it was used in.

Google Adsense Strategies and Tips

2013-04-19T11:52:00.001+03:00

Adsense is beginning to make a huge impact on the affiliate marketing industry today. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be losing their customers quickly.

If you are in a losing rather than winning in the affiliate program you are currently promoting, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.

You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links. One of the things you can do, however, is to utilize Google's custom palette to customize your Google ads, making them to appear a part of the web page itself. The idea here is to match background and links to match the theme of your site.

People on the internet today are trained to click on a link that is blue, and if your Google ads have the same theme as your web page, it makes the Google ads appear to be a portion of your "content."

You can also filter up to 200 URLs. This gives you a chance to block ads for the sites that do not meet your guidelines, and also block competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly on your pages. If you own many sites, you only need to apply once. Then ,you are issued a unique "publisher ID", which can be used on any site you currently own. A small snippet of Javascript is placed on your site in the location you wish the ads to appear in, and generally speaking, the ads from Goggle will appear in minutes. This ends the hassle of having to apply to many affiliate programs, and keeping track of many different URL's and user ID's and passwords.

As Google ads are very easy to customize, and can be placed anywhere on your site you wish, you can experiment with placement, colors, and themes. Many tricks are available to the resourceful webmaster, including adding images in conjunction with your Google ads to make them more noticeable.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. Some savvy lawyers are currently paying as high as $75 for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor’s eyes more. It sometimes pay to differ from the usual things that people are doing already. Google has many tutorials, including a "heat chart" which shows you where the best placement for ads are. You will need an account to access these tutorials. Sign up for an Adsense account at https://www.google.com/AdSense. It is also a refreshing sight for your visitor once they see something different for a change.

It is still wise to look at other people’s information and format your Adsense in a like manner. A wise old business axiom is to "find a good business model, then copy it." Let others do the hard work for you, and learn from a successful site. Just think about it as doing yourself a favor by not having to work too hard to know what content to have. Look to sites that have high page rank, and carefully observe their layouts, their content, and placement of their ads. A little time spent doing research can put dollars in your pocket down the road.

Publishers have the option of choosing to have their ads displayed only on a certain site or sites. You can also have them displayed on a large network of sites if you so desire. Google now has the option to allow other people to advertise on your site. This only makes good sense. If you are marketing to a tightly defined niche, you can place your own ads, written by you, on site that allow this option. The choice is yours, depending on what you think will work best to your advantage.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

Topics to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.
With all the information that people need in your hands already, all you have to do is turn Google Adsense into your own cash cow. It all boils down to a win-win situation both for the content site owners and the webmasters or publishers.

Our website, http://www.blog-mesteru.blogspot.com, is a good source of information for the beginning marketer. We present a lot of content for those needing more information on a variety of subjects.

Working With Affiliate Programs

2013-04-18T20:17:00.000+03:00

Everywhere you look you see affiliate program offers for every product or service that you can think of. Some have fully automated systems that sell high volumes of hard products all over the world. In case you don't know, "hard" products are those that you can touch...unlike an ebook or downloadable web template. Many affiliate programs have several thousand affiliates and one or two of the bigger companies have over one million affiliates.

What are the advantages of joining an affiliate program?

They provide a ready-made business. This is a very big plus for those people who want to earn some kind of living off the Internet but lack the knowledge or inclination to set up a business by themselves.

Commissions and rewards are generally good, and the more established programs offer a real chance of advancement to higher and better-paid levels.

Other affiliates are usually on hand to offer practical support.

What are the limitations?

You are restricted in your promotional activities due to the fact that you do not actually own the affiliate site they give you. You won't be able to put such things as banners, images, links, meta tags, etc. onto your page.

The URL of your affiliate page is often either too long or contains such awkward things as question marks, which many Search Engines will not index.

Any promotional ads or articles have probably already been used by thousands of other people and consequently may have lost its impact, making it more difficult to achieve sales or referrals.

If the program you have joined has not yet established itself (or in some cases even if it has), then you may encounter problems with payments owed to you not being honored. You also run the risk of low quality products or sub-standard statistics that do not accurately record how many referrals or sales you have made.

You may be required to purchase a minimum quantity of the product on a regular basis before you start to qualify for commissions or even before you can become an affiliate.

You may not get the technical or affiliate support you might expect from the company. This may be due to inadequate staffing, or the company's negligence.

Other people in your downline do nothing to promote the program.

At least four of the above limitations can be overcome with a little time and effort. You could, for example, come up with fresher ads to promote the program (provided this is allowed).

If the company supplies the email addresses of people in your downline, then you could offer to help the less active members. Very often these people are passive not because they are lazy or apathetic but merely because they don't know HOW to promote effectively! your guidance could mean the difference between no sales or referrals and healthy downlines and residual incomes.

As regards promoting your actual page, here are a couple of little tricks that should overcome a number of restrictions:

Cloak your Affiliate URL to stop hijackers Affiliate Masker While this will not help you to get listed on the major

Search Engines, it will make your web page easier for prospects to remember and type into their browser's address bar.

Go to your affiliate page. Place your mouse pointer anywhere on the page and right click once. In the drop-down box choose "View Source". This will display the HTML for the page. Save this to your hard drive as a HTML document using the "Save As" function. Upload the page to your web site.

If you don't have a web site then get some free web space from one of these:

http://www.tripod.com/
http://www.fortunecity.com/
http://www.hypermart.net/index.gsp
http://www.coolchat.com/
http://www.crosswinds.net/
http://www.htmlpublishing.com/
http://www.freehomepages.com/
http://www.pageproducer.com/

Submit your 'new' page to the Search Engines. You are also now able to place banner codes, links, images, testimonials, in fact anything you want onto these pages, because you are in control of the HTML. A word of caution, though. Don't change the actual HTML of your original affiliate page. Just put the other stuff, like banners etc, around it.

Making this "mirror page" of your affiliate page will dramatically improve your advertising options.

How To Make Money Online Without A Website

2013-04-18T20:04:00.001+03:00

You don't need to have a website to make money on the Internet. Here is a proven strategy to make money online without a website:

Step 1: Find Affiliate Product

Find a product to promote where you make good commission on each sale. Generally, you will get the biggest commissions on digital products. Digital products are defined as something that is downloaded directly to a customer's computer after purchasing, like electronic books or software.

Since there is no extra cost per unit, no inventory and no shipping, the commissions are much greater than on regular "physical" goods. The most common commission on digital products is 50%. The best place to find such products is Clickbank.com.

Sign up as a reseller (also called affiliate) for a product that looks the most appealing to you. After you sign up, you will get a unique affiliate link where you need to send people to purchase the product.

Your affiliate link will have a special code that will tell the product owner that it's you who referred the customer. The affiliate link code will allow your commissions to be tracked correctly and assigned to you.

Step 2: Get Domain Name

Get a domain name to redirect to your affiliate link. A domain name is a .COM name (like yourproduct.com). You can get it for under $9 at GoDaddy.com. GoDaddy.com will allow you to redirect your domain name to your affiliate link at no extra cost.

So when someone types in your .COM domain in their browser, it will go to your affiliate link. The visitor will see the website with the product you promote, and the commissions will be tracked correctly.

The reason why you need a domain name is that it's memorable and it makes you look more trustworthy. Affiliate links tend to be too long and arouse suspicion. For example, most people would rather click on the link bestwidgets.com as opposed to abcwidgets.com

A domain name will make your affiliate link look like it's your own website. So basically, you will have a product to promote and a website to send people to and get commissions - without really having your own website.

Step 3: Drive Traffic

In order to make sales, you need to get visitors to your domain name (which will forward them to the website of the product that you resell). You can pay for advertising and hope that your profit will be greater than advertising cost, or you can use free ways to generate traffic.

The most effective way to get free targeted visitors to your domain name is by writing and submitting articles. You can write short articles on the topic related to the product that you promote. At the end of the article, you include your author bio and your domain name link.

You will then submit your articles to various websites, and allow them to publish your articles as long as your link is included. Your articles will get published in many places on the Internet, and will be advertising your affiliate link at no cost to you whatsoever. People will read your articles, like what you have to say and click on your domain name link ready to buy.

Once you start getting regular sales from your articles, you can go back to step 1 and find another product to promote using this strategy. After a while, you will build up a nice source of Internet income - without even having a website.

Traffic Exchange Sites

2013-04-18T19:53:00.003+03:00

Traffic Exchange Sites are websites where you get page views of your own site in exchange for visiting others. Many such sites are available. However, choosing the right one or a combination of them can be a very time consuming process.

Basically there are two types. Manual surfing and Auto surfing. Some Traffic exchanges cater for Manual surfing only, some cater for Auto surfing only and some cater for both.

Manual surfing - This requires your input by clicking a button after a specified time period, generally 15, 20 or 30 seconds, although there are a few other variations. With manual surfing, the surfer is expected to view each site. However, with most exchange sites, it is possible to minimize or resize the windows. This defeats the purpose because it allows multiple sessions to be run simultaneously. On the better exchange sites, security measures are often used to deter this. These are normally random prompts that require user input. For example, after x number of page views, you may be required to enter a code, select a color or image or perform some other variation of this.

Auto surfing - This requires no input. However in reality, your input may be required because of popup or frame breakers. Some traffic exchange sites require that the pages run are maximized and although you can minimize the page yourself, it will automatically maximize at the next refresh. You will also find that with some exchange sites, pages will run on top whereas with others, pages will run quite happily underneath, allowing you to do what ever you like without ever viewing the page content.

Both manual and auto surfing will bring traffic to your website, but there is a much greater likelihood of your web pages being actually seen with manual surfing.

Credits - As well as surfing, credits are usually acquired for subscribing, for referrals and for any winnings associated with exchange site lotteries, games or competitions. These credits can then be used to increase the traffic to your site. Some exchange sites will also allow you to sell your credits to other members.
Free or Paid - The majority of Traffic Exchanges offer a paid option. This option may give you a better surf ratio, bonus credits, money for referrals or other benefits. Before paying however, it is important that you test how targeted the traffic is that you receive. There's no point in paying for extra traffic if it doesn't generate any more income for you.

Click for Credits or Buy Credits - Is it worth buying credits?

This can depend on a number of reasons. The two main ones are time and money.

Let’s take an example

At the time of writing the cost of 2000 credits for free members of a well known Traffic Exchange Site was $40. This works out at $0.02 a click. For pro members the same $40 bought 2200 credits.
With the number of clicks limited to 250 per day and page views of 20 seconds this means that in theory it will take you 250 X 20 = 5000 sec or 83 minutes 20 seconds to view the 250 pages. However in practice you must allow extra time for clicking the next button, clicking the title of the page you will be viewing and any sites worth looking at.

Since I am a firm believer in practical results, I viewed the 250 pages. It took me 2 hours and 12 minutes to accomplish this. During that time, I accumulated 854 credits. To buy these credits would have cost $17.08 as a free member and approximately $15.53 as a pro member. Allowing for rounding up, this equates to almost 390 credits per hour or $7.80 per hour cash value.

Now ask yourself this. Would you work for $7.80 per hour?

I must emphasize that this is only one example and that other results will differ because of the random allocation of credits. It is shown here only as an example and to give you an idea of the cost implications for one particular traffic exchange site. The cost of credits may differ dramatically for different exchange sites. If you buy or intend to buy credits from a traffic exchange site, you can apply what is shown in the example.

There's no need to click on a large number of websites to find out if your exchange site is giving you enough credits for your money. A sample of around 20 sites should give you enough information to produce a rough value-for-money guide.

If you enjoy this sort of thing or want a break from train spotting, you could expand on this. Increase your sample size, increase the number of samples, select a good representation of traffic exchanges and tabulate your results. Choose enough sites and you will be able to create your own league table. There’s a market for everything.

Whether you use traffic exchange sites or not in the quest for more visitors to your site, you should at the very least know what they are and what they do. But don't totally dismiss them. They are part of an expanding market. I recommend that you try at least one traffic exchange site. You could read every book on the subject, but without active participation, you will not be qualified to comment on their worth or suitability. The time taken for a few mouse clicks is a small price to pay. If it works for you, you have learned. If it doesn't work for you, you have learned.

"Pay-Per Click" Ad Campaign: Earn More By Spending Less

2013-04-18T19:41:00.003+03:00

Writing Good Blogs

2013-04-16T22:15:00.001+03:00

There's a lot of blogs out there on the Web, most of which don't entice one to go back regularly to read updates. What is missing from these on-line journals that would essentially make them 'good' blogs? Well, the answers in life usually come down to simplicities. So let's look at the problem like we were children. Children don't complicate life with miscellaneous information, and when they speak they tell you straight to the point exactly how they feel and think about a subject.

First of all, we should ask the questions," Why do blogs exist? And what are they here for?" Well, in an ideal world 'good' blogs would help people connect, sharing knowledge and feelings about issues in life. As they are journals written by individuals we would hope that they'd be readable and open to comment by all other people, not just a select group of friends. The key is speaking in a way that is understandable by the masses, get rid of acronyms and local slang that only few will comprehend. Keep the sentences grammatically simple and generally short and concise.
Try to write in your blog as often as possible because if people enjoy reading your thoughts and ideas they'll want to communicate or at least be filled in regularly on 'your world'. Ask questions, comment on other blogs of similar content, start communities with others you've never met, based on your interests. Keep focused; if your blog is about thoughts on war and peace, keep your thoughts on the latest movie and how hungry you are for somewhere else. The idea is to incite intelligent communication so that in time our collective stockpile of knowledge and wisdom will gradually grow like a tree in fertile soil.

I think of most importance is the fact that you want this journal to be 'good' reading. Of course we all have ideas about what genres and styles we like, but writing from your heart and soul is imperative for the connection with others that you're looking for. Share yourself; don't hide behind walls of fear of ridicule and judgment. In real life relationships trust, respect, intimacy, and unity are all necessary for a bond to form. It's the same in the 'virtual' world; people want to hear from real people-not just one-sided, highly opinionated arguments from egos that don't want to hear the 'other side of the coin'.

Now, in my last article I really tore apart most writers out there, and here I'm giving some pretty complex ideas on how to fix the problem of 'bad' writing. In my next article I'll attempt to go back to the simple basics of how to write for beginners. I hope I haven't come across as too judgmental, I just truly believe the 'blog world' could become a real asset to humanity, and at the moment it's missing the mark.

Ideas about sentence structure, grammar, paragraphing, using a thesaurus (varying terms used so as not to sound repetitive), whether or not your blog is suitable for a personal or professional approach, are all important to creating a simple and enjoyable read for the blogging visitor. If you are a beginner, please check out my next article on the basics.