Amber Naslund | Smart Digital Marketing for B2B Companies

Are You Part of the #fraudsquad?

So, I’ve been working on some stuff. For the past 8 years, I’ve wrestled with self-doubt. With feeling like I was never enough – of anything – and that sooner or later, the jig would be up and everyone would know I’ve been faking my way...

The Complicated Art of Carrying Less Baggage

by Amber Naslund | 4 comments

I’ve been carrying around a mental suitcase of the nasty things people have said about me over the years. It’s time to set that down, and I hope you can too.

Some Real Talk About Employee Advocacy

by Amber Naslund | 0 comments

Want employees to be advocates for your brand? Here’s how you effectively set the stage for that to happen.

Why Digital Transformation Is Stuck In the Mud

by Amber Naslund | 1 comment

The luster of digital transformation and social media has largely worn off, and most marketers are pretty darn stuck. What’s getting in the way?

5 Critical Skills For Being a Leader (Even If You Aren’t A Manager)

by Amber Naslund | 1 comment

Leadership is a character trait, not a title. And I still operate from a place and mindset of leadership even as an individual contributor in a large organization. Here are the skills I focus on.

What I Learned After Taking 30 Days Off Facebook, Instagram and Twitter

by Amber Naslund | 14 comments

I spent 30 days off of Facebook, Twitter and Instagram. It was enlightening and eye-opening. Here’s what I learned.

Four Reasons Your Career Isn’t Advancing The Way You Want It To

by Amber Naslund | 3 comments

If you’re looking to move up in the professional world or onward into a new and exciting role, there are a few ways you might be sabotaging your own progress.

The Meta Challenge of Imposter Syndrome

by Amber Naslund | 9 comments

I’m trying to write a book. I say “trying”, because I’ve written down thousands of words only to close the file, close the application, and shelve it. Repeatedly. Predictably. Sometimes for days, sometimes for months. Here’s what happens....

An Experiment to Find My Creative Spark Again

by Amber Naslund | 4 comments

I’ve needed a creative kick for a while now. So I’m going to take a few small-ish but specific actions to try to get my focus back where it belongs, and to stop chasing the ghosts of my past self.