This Do Lectures will be different.

We are going to take peoples ideas and within 72 hours get the best ones ready to launch.

So our attendees will be sharing one of their most precious things: Their ideas. And we have to be mindful of that.

We think it should be the founders who decide when the world gets to find out about their idea, so that’s why there will be no

press at Do Start-Up.

Also, we will  be asking the attendees to ensure that they don’t share ideas on social media, out of respect for the founders, and their future business or cause.

So when you enter The Do Start-Up, there will be a line that says:

“No press beyond this point”.

That just seems the right thing to do for this one.

It was there that someone told me about the DO Lectures. I started watching them online. This type of learning was right up my street. Clever people with great ideas challenging the way we do things and using ideas to make the world a better place.

When I saw that the DO Lectures were running day courses I leapt at the chance to go (DO Lectures proper was a bit too steep). So I went to Cardigan and listened to David Hieatt talk about “How to build a brand with very little money”.  We didn’t fit in the chicken shed (DO Lectures HQ) so we did the course from David’s living room. I realised for the first time that business can be about doing what you love. If you do that, other people will love what you are creating. That’s what I was missing. That’s what I would do from now on. I cried on the drive home.

I love beer. I’ve been obsessed with it for years. I love learning about it. I love the stories behind it.

I also love how the internet can be used to bring people together to learn about stuff. I wanted to connect all of that to help people drink beer made by small, local, independent breweries, the kind that put their hearts, souls and ideas in to what they are making. That’s what I would build a business on.

I started a plan which I worked on for the next 6 months. Then I went to the DO Lectures main April event (I scraped together every penny I had to go. I even borrowed a bit). I knew that this was the place to take my little idea. I knew that this would be the place to learn from people changing the world. I wasn’t wrong.

The first couple of days at the DO Lectures were difficult for me. I met and heard from so many incredible people doing amazing things. It made me ask myself “What can I do? What am I capable of?” That’s a difficult question to ask the mirror when you’re not fulfilling your potential.

By the end of the weekend, I didn’t want to leave. The time spent round the fire in the evening is as valuable as the time sat in awe listening to the speakers by daylight. There are ideas everywhere. People want to challenge everything. They want to make the world a better place. They also want to support you to do the same. Countless people that I met at DO have stayed involved with BeerBods offering advice and feedback to help us do better things and do things better.

Another thing happened whilst I was there. A grenade went off in my head. The plan I had been working on wasn’t finished but I needed to start this project now. So I started telling people my idea as

if it already existed. Then weirdly, it did exist. I registered it as a business the day after I got home.

With no team (I had a full time day job), no investment, no marketing budget and no alcohol licence (that got me in to a spot of trouble), I launched BeerBods in September.

If I was the only customer I’d be quite happy. It’s still early days, but in 3 months we’ve got 500 subscribers. I’ve just quit my day job. Now that we’ve got a business model I think works we’ll be doing some crowd funding in  the Spring. The community who make BeerBods what it is will actually own a part of it.

I’m doing what I love. More and more people are drinking, learning and talking about better beer. It wouldn’t have happened without a day sitting round David’s living room table or a wet and windy weekend in a tent in West Wales.

Drink better beer.

Matt Lane

Founder

BeerBods

www.beerbods.co.uk

@BeerBods

@MattDNLane

10 ‘Giving’ companies paid for tickets and we then ‘Gave’ them to students so they could attend for Free.

It was a big success.

It helped The Do Lectures keep its diversity and, just as importantly, its energy.

This year our event is all about ‘Start-Up’. We will be giving the attendees all the tools they need to start a business. There will be 20 lectures, 20 workshops and 40 face time mentors. And the attendees will start a business whilst they are there.

And again this year, 10 Companies have made it possible for us to invite10 students to attend ‘Start-Up’ for free.

What Giving Chair Students have to do

You will have to film and photograph what you Do and the people you see at ‘Start-Up’.

You will have to speak to people and conduct interviews about what ‘Start-Up’ means to them. Attendees and speakers.

Your responsibility within the event is to record what’s happening. We’re having a ‘press lock down’ this year, so it’s on your shoulders.

You will then have to edit your film and/or photo film with interviews, and return it to us within 4 weeks of the event, so we can share your experience with your sponsor and the World.

Afterwards, you will be expected to give a talk to your sponsor company about your time at ‘Start Up’

The event will be fast, sleep will be scarce, and you will be very tired. It’ll be like the longest essay you’ve ever written, but more fun.

It’ll be the hardest but most rewarding 3 days of your life.

How to get a place

1. Send us a 60 second film or photo film on why we should pick you. Tell us about your ambition and burning idea. Tell us why you need to be there. Make it 60 seconds of absorbing viewing.

2. Tell us where you heard about the Giving Chair project

3. Send your european pharmacy online films to emily@thedolectures.co.uk by Friday 29th March 2013.

You’ll learn that you can’t change the world from your bedroom.

You’ll learn that everyone has ideas, but not everyone can deliver them.

You’ll learn where to spot insights and how to ignore some of them.

You’ll learn that sticking to your purpose will stop you wandering.

You’ll learn to love your competitors.

You’ll learn that your customer isn’t just you.

You’ll learn that viagra pills being happy is as important as being successful but that the latter follows the former.

Click here for more information and booking details.

They are the game changers. The people whose ideas, passion, creativity and drive are already changing the world. For the better.

We thought about whether we could recreate that same positive change in book form: a simple mindshift, a new perspective, the mastery of a new skill or craft, a shot of inspiration.

So we set out to build a book company.

On 2 May 2013, we’ll launch with the first five books. They will be

pocket guides. Each book will be pretty short — around 20,000 words (that’s about 100 pages) — because they will focus on the doing. Not the theory behind it. Concise practical guides about how to Do stuff. Super useful.

We will publish books in print and digital formats. We still love physical books and are investing time to make sure they are beautifully designed and produced. We also know that downloading a book onto your iPhone, iPad or other device then reading on the move is sometimes a more practical option.

At the moment we’re trying to work out if you can pay once for the book and get it in both formats — and maybe the digital version can appear across all your devices, not just one. As far as we know it hasn’t been done yet.

Like our authors, we want to be innovative and to disrupt. That’s why we asked James Victore to design our covers. He’s been disrupting the art world for years.

And this industry is ready for a bit of disruption. It’s going through a revolution. Print is becoming digital — the book is coming alive. Our reading experience is changing. But the thing we won’t lose sight of is the content. It’s what we’re reading that’s important. Not how we’re reading it. And luckily, content is our thing.

These are exciting times. We hope you like what we produce.

Written by: Miranda West

Posted by:

That’s because they contain an irrefutable truth. And once you

know that truth and what it means to you, and how you need to use it in order to change things, then it is indeed life changing.

Many, many books claim that. But few really are.

‘The 80/20 Principle’ by Richard Koch is one of those rare books that you can indeed call life-changing. And business-changing too.

It has a simple premise: 80% of the results come from 20% of the causes. This thinking originally came from an Italian economist called Vilfredo Pareto.

In 1906, he created a mathematical formula to describe the unequal distribution of wealth in his country, observing that twenty percent of the people owned eighty percent of the wealth.

It became known as Pareto’s law. But it was actually an American Dr. Juran’s observation of the “vital few and trivial many” that gave the principle a broader spectrum. And so the principle that 20 percent of something always are responsible for 80 percent of the results came to be.

If you think about your business, and apply the 80/20 principle, you will see that how uncannily accurate it is. 80% of your businesses revenue comes from just 20% of your customers. 80% of your businesses biggest successes come from just 20% of your people.

Once you are aware of this truth, you can start to focus and spend more time on what matters: The 20% of the vital few.

Just imagine if you spent more time on the things that made the biggest difference and not on the other stuff that really doesn’t matter as much to your business.

So anyway, go buy the book. It’s great.

But the reason to write this today is he has a new book out called the 80/20 manager. So watch out for that.

Here is Richard’s blog: Find your horse, which is a great read. And gives you an idea how good the book is going to be.

Written by David, posted by:

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1, It will change your life. It’s a cliché. Everyone says that. But I can’t tell you how many people tell us this after they have been. Unprompted. We will have to take their word for it.

2, You want to change something.

3, You want to start something.

4, You are standing on the edge of the cliff, and you just need a nudge. We are that nudge.

5, You want to be around people who are going to start amazing things too.

6, You can’t keep going home at night and saying one day. One day is a buy cialis online lie.

7, It’s good to feel the cold. It’s good to hear the rain. To feel the wind. It helps to appreciate what we have. Embrace stoicism.

8, 72 hours isn’t much time to start something. And it will feel like impossible. But it will be done. And that is a good feeling.

9, You are going to

meet people who are going to change things. It’s contagious.

10, There are going to be 80 attendees. 20 speakers. 20 workshops. 40 Facetime Mentors. Music. Local food. 3 days. And 3 nights. Your biggest investment you can make is not in your house, it is in you.

11, Rule breakers welcome.

2, It’s free.

3, Even if buy viagra online you don’t follow us on twitter, you can find out easily what the best of the week was. You won’t have to miss the best of what we found.

4, Your info will never be shared. Ever.

5, There will be exclusives on Kindling that don’t appear anywhere else.

6, Give it a go for a couple of weeks. If it’s not for you, unsubscribing is super quick. One click.

7, The Kindling has proven to be very popular, we keep it simple. And we keep it interesting. And it keeps on growing because it’s a great resource.

Subscribe here. Enter your email. And that’s it. Done. Less than 30 seconds.

http://thedolectures.us1.list-manage.com/subscribe?u=c4eaa02d05979c3317681c1e7&id=dda53c16d1

The Do Start Up.

This April.

Wales.

Think fast.

Think gazelle.

Think leopard.

Think 100 people.

Think 20 talks.

Think 20 Skype Mentors.

Think 20 workshops.

Think mayhem.

Think chaos.

Think fun.

Don’t think

conference.

This is Do.

This is different.

You will have 72 buy cialis online hours to start a business.

To idea it.

Logo it.

Research it.

Website it.

Pitch it.

Fund it.

Launch it.

We are a long way from being a conference.

We are a long way from anywhere.

Welcome to edge.

The most interesting things happen there.

Do Start-Up. The Western edge of Wales. April 25-28^th.

To apply, email info@thedolectures.co.uk