The Healthcare Entrepreneur Blog

Reinventing Healthcare with Technology

Sarah Leigh — Fri, 03 Feb 2012 18:54:48 +0000

Tech blogs all over the web are posting about the latest and greatest apps and gadgets designed for healthcare. Fast Company’s design blog discusses the trend in an article today, saying, “people are taking more responsibility for their wellness. Designers can help by developing health care tech that’s fun to us.” A good call to action for designers. Did you know that the next iPhone is expected to launch with a built-in heart monitor?…

Featured Client: Elemental Eyecare

Sarah Leigh — Mon, 30 Jan 2012 19:08:47 +0000

Our featured client this month is Elemental Eyecare right here in Bend, Oregon. Dr. Gabby Marshall and her staff provide their pediatric optometry patients with a unique experience built especially for growing eyes. With a combination of vision therapy, ongoing eye examinations, and a selection of way cool glasses for kids, Elemental is a special clinic we’re proud to represent! I interviewed Dr. Marshall a few weeks ago, and she has lots of information for…

December Featured Client: Leg Up Farm

Sarah Leigh — Wed, 07 Dec 2011 19:48:54 +0000

Vantage is lucky enough to work with some amazing clients. Each month, we’re going to feature one and highlight some of the innovative things they’re doing in their local community. This month, we’re celebrating the accomplishments of Leg Up Farm out of Mt. Wolf, Pennsylvania. Seeing as it’s the season of giving, Leg Up is the perfect story to share. Read below to find out why.

How do you really explain to someone what…

Nailing a central brand message for physicians and clinic owners: the “red sole”

Sarah Leigh — Wed, 16 Nov 2011 20:54:50 +0000

Let me just preface this post by saying that I, Sarah Leigh, love shoes, and my love of shoes rarely has anything to do with Vantage Clinical Solutions.

But today, I read a blog post from Fast Company that married the two, and I just had to share this fantastic read with all of you who are looking for branding advice. In “Finding Your Brand’s ‘Red Sole’”, Josh Linkner discusses just how too many…

Vantage Forums: Choosing remarkable brand language

Tannus Quatre PT, MBA — Tue, 08 Nov 2011 05:42:42 +0000

As a follow up to my talk on Building Brand Identity last week, I’ve posted a short commentary about the importance of discovering truly “remarkable” brand language on the Vantage Forums here.

Language is important, and a profound differentiator when used correctly. Joseph Addison said it best: Words, when well chosen, have so great a force in them that a description often gives us more lively ideas than the sight of things themselves.

I…

Back home from PPS, and already looking forward to next year!

Tannus Quatre PT, MBA — Mon, 07 Nov 2011 23:16:59 +0000

Well, I’m back in the saddle (‘er, office chair) after attending PPS this past week, and boy do I feel good…seriously good. I always feel refreshed after getting together with colleagues from across the country, but there is something about PPS that truly inspires.

For those that don’t know, the PPS Annual Conference is a once-a-year get-together of physical therapists in private practice from around the country. It consists of brilliant seminars, workgroups, special interest…

Marketing for PTs: Beyond Stock Medical Photography

Sarah Leigh — Tue, 01 Nov 2011 19:14:43 +0000

I’m Sarah Leigh, Graphic Designer here at Vantage. I’ll be periodically posting about branding, marketing, and design. If you have any ideas for future topics, or want to learn more about design here at Vantage, email me!

You may be in the beginning stages of branding your own clinic. Perhaps you are looking to re-vamp some outdated advertising. Either way, (good) branding is an invaluable asset to your business. And it certainly doesn’t stop…

Tannus Quatre quoted in PT in Motion Magazine

Sarah Leigh — Fri, 07 Oct 2011 19:07:20 +0000

Tannus Quatre PT, MBA, principal of Vantage Clinical Solutions, was quoted in an article in the October 2011 issue of the publication, PT in Motion. The article, titled “Contemporary Topics in Health Care: Hospitalists,” quoted Mr. Quatre while investigating the link between length of stay in hospitals and the need for outpatient physical therapy.

See an excerpt from the article below:

Although physical therapists in private practice often have no direct contact with hospitalists, Tannus

…

Buzzwords in healthcare: Fair game, or just unfair?

Tannus Quatre PT, MBA — Thu, 01 Sep 2011 17:58:54 +0000

I read a great article on KevinMD today called, “Family medicine needs to take advantage of buzzwords.” The article, written by MaverickMD2012, a medical student who blogs at Future of Family Medicine, was an insightful reflection on a radio ad he had heard while driving.

The ad, which spoke of the excellence in cardiac care which is available at a local hospital system, may have slipped by him completely…

Vantage Clinical Solutions principal and clients highlighted in PT in Motion magazine

Carrie Grubbs — Fri, 17 Jun 2011 19:30:30 +0000

Improving healthcare through entrepreneurship speaks to the core mission of Vantage Clinical Solutions. Our mission is focused on providing solutions which foster an entrepreneurial spirit within the healthcare arena in order to support the success of businesses with a healthcare focus.

An article in the June 2011 edition of PT in Motion, titled “Good Business: When it comes to the business of physical therapy, a little analysis can go a long way,” by Chris…