The Hummus Blog

iHummus: Hummus in your iPhone

shooky — Sat, 21 Aug 2010 09:30:15 +0000

Yeah, that’s kind of silly – having a wipeable hummus metaphor in your iPhone. But I guess it’s somewhat like having a blog about hummus. Despite my basic affection for advanced technology, I’m a very conservative user of cellular phones. As a matter of fact, I only recently upgraded my cellphone to a model that [...]

Hummus and the City

Yohay Elam — Sat, 12 Jun 2010 22:36:18 +0000

The appearance of hummus in “Sex and the City 2″ is great news for hummus lovers and hummus manufacturers in the US. Hummus is definitely on this year’s fashion collection [Image credit: miss604 on Flickr.] Sex and the City 2 was heavily promoted – huge posters showing the four shining girls could be seen everywhere. [...]

Just how Successful Hummus is in North America

shooky — Sat, 22 May 2010 22:24:45 +0000

Hummus is on the rise. We’ve already discussed the rise of web searches for hummus on Google. The following examples don’t dive into stats and graphs, but show the success of hummus in North America. First, let’s look at this picture: Thanks to shane_curcuru on Flickr for the picture. We see here a full aisle of [...]

The 11.5 Ton Lebanese Hummus Plate & The Zionist Conspiracy

shooky — Wed, 19 May 2010 11:36:12 +0000

Another Guinness record for the largest hummus plate was set by Lebanese – 11.5 tons this time. But is it possible – and I’m just thinking out loud – that some people take this too seriously? The famous 300 Lebanese chefs did it again. Earlier this month they broke the recent Guinness Record, set on [...]

Sweden: the Nordic hummus superpower

shooky — Mon, 05 Apr 2010 11:02:23 +0000

Sweden is quickly becoming the Nordic superpower of hummus. Not only can you eat hummus in Lebanese restaurants in Stockholm, but you can find packaged hummus from Sweden in supermarkets all over the region. Us Israelis, have a long history of special relationship with the Swedish people. They saved a lot of jews during WWII [...]

Pasta e-Ceci: Italian Chickpea Soup with Pasta

shooky — Sat, 30 Jan 2010 16:13:40 +0000

The Middle-Eastern cuisine is not the only that uses chickpeas to make delicious dishes. This one is a traditional Italian recipe, which is wonderful for cold days and is so rich that it can be served as a main course. Don’t tell anyone, but in the rare moments when we’re not eating hummus we are [...]

New Guinness Record: SMALLEST hummus plate ever

shooky — Fri, 13 Nov 2009 14:40:39 +0000

Spread the word: a new Guinness record was set, and this time it’s Israeli. The smallest hummus plate ever is 39mm in diameter, with 14 grams of superb Israeli hummus. Bit that. Asstonished from the recored-breaking 2 ton hummus plate from Lebanon, we decided it’s time The Hummus Blog will set a record of it’s [...]

The new Lebanese Guinness record and how it made me famous

shooky — Wed, 11 Nov 2009 16:56:47 +0000

Many journalists, Israeli and from abroad, has contacted me lately, asking questions about the so called “Hummus War” I’ve been covering here, and also in the highly popular Hebrew edition of the blog. And when the new Lebanese Guinness Record (a 2-ton hummus plate) was declared the flow of attention doubled. Some of you probably [...]

Omri Casspi: I miss Hummus!

shooky — Mon, 28 Sep 2009 21:29:55 +0000

At the age of 21 he is a national hero, on his way to the NBA. So yes, Omri Casspi may be living his dream, but nothing would make him happier now than a large plate of hummus. Yohuy Eilam, Forex Crunch blog. People are looking up to Omri Casspi. It’s not only because of [...]

Hummus is on the Rise

shooky — Mon, 03 Aug 2009 22:54:55 +0000

More and more people worldwide are searching for Hummus. According to Google Trends, the search for the chickpea spread is rising all over the world. Yohuy Eilam, ForexCrunch Google Trends is a tool that gives excellent indication about search trends, since it’s run by the #1 search engine on the internet, and practically the world’s [...]

Rice and Chickpeas: a Recipe with a Story

shooky — Fri, 29 May 2009 12:22:32 +0000

Rice and Chickpeas casserole is one of the best dishes of the Jewish cuisine, and there’s also a nice story behind it. Zeev Galili, our dad, writes about it’s origins and gives the only true recipe. Every ethnic dish has a reason. The motivation behind it’s invention could be religious, historical, social, economical etc. – [...]

The Best Hummus Video Yet

shooky — Wed, 15 Apr 2009 12:28:50 +0000

Just in case you wondered – we go over YouTube and other video sites in search for new stuff on a regular basis. Rarely do we find anything exciting that is suitable for this blog. Elahn Zetlin‘s recent video was a pleasent surprise. Not only because it’s main theme is Abu Hassan, the hummus guru from [...]

A Nosh of Hummus at New York’s Nanoosh

deb — Wed, 25 Mar 2009 22:48:39 +0000

With pale wood paneling, recessed green and blue tiling, and lighting that dims as the night progresses, Nanoosh’s atmosphere is far from that of most Israeli hummus joints. This is, after all, Manhattan’s upper west side, just a stone’s throw from Lincoln Center. But the restaurant’s Israeli owners have ensured that the neighborhood’s residents and [...]

Even GOD eats hummus in Tel-Aviv

shooky — Fri, 29 Aug 2008 18:10:54 +0000

Hummus is gradually becoming one of the Middle-Eats most successfully exported cultural-products. Very much as a result of tourists who experienced it while in the region, and became missionaries. It looks like even god eats hummus when he visits Tel-Aviv, and you know how powerful he is, when it comes to the publics opinion. We got this movie, by [...]

The Hummus War has Begun

shooky — Fri, 08 Aug 2008 21:44:46 +0000

Last Sunday, the Hummus Was has finally began. Unlike other wars, this one is going to be fairly harmless, because the fighting will be done by means of marketing, advertising, giveaways and special prices. Calcalist is the #3 business publication in Israel, a relatively new and small newspaper. It’s a very mainstream, nevertheless, so it [...]