<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:creativeCommons="http://backend.userland.com/creativeCommonsRssModule" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0">

<channel>
	<title>The Logo Factor Design Blog</title>
	
	<link>http://www.thelogofactory.com/logo_blog</link>
	<description>The Art &amp; Business of Logo Design</description>
	<lastBuildDate>Wed, 07 Mar 2012 14:43:26 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=abc</generator>
		<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/TheLogoFactor" /><feedburner:info uri="thelogofactor" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><thespringbox:skin xmlns:thespringbox="http://www.thespringbox.com/dtds/thespringbox-1.0.dtd">http://feeds.feedburner.com/TheLogoFactor?format=skin</thespringbox:skin><creativeCommons:license>http://creativecommons.org/licenses/by-nc-nd/2.0/</creativeCommons:license><image><link>http://creativecommons.org/licenses/by-nc-nd/2.0/</link><url>http://creativecommons.org/images/public/somerights20.gif</url><title>Some Rights Reserved</title></image><feedburner:emailServiceId>TheLogoFactor</feedburner:emailServiceId><feedburner:feedburnerHostname>http://feedburner.google.com</feedburner:feedburnerHostname><feedburner:feedFlare href="http://add.my.yahoo.com/rss?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif">Subscribe with My Yahoo!</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.newsgator.com/images/ngsub1.gif">Subscribe with NewsGator</feedburner:feedFlare><feedburner:feedFlare href="http://feeds.my.aol.com/add.jsp?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://o.aolcdn.com/favorites.my.aol.com/webmaster/ffclient/webroot/locale/en-US/images/myAOLButtonSmall.gif">Subscribe with My AOL</feedburner:feedFlare><feedburner:feedFlare href="http://www.bloglines.com/sub/http://feeds.feedburner.com/TheLogoFactor" src="http://www.bloglines.com/images/sub_modern11.gif">Subscribe with Bloglines</feedburner:feedFlare><feedburner:feedFlare href="http://www.netvibes.com/subscribe.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.netvibes.com/img/add2netvibes.gif">Subscribe with Netvibes</feedburner:feedFlare><feedburner:feedFlare href="http://fusion.google.com/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://buttons.googlesyndication.com/fusion/add.gif">Subscribe with Google</feedburner:feedFlare><feedburner:feedFlare href="http://www.pageflakes.com/subscribe.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.pageflakes.com/ImageFile.ashx?instanceId=Static_4&amp;fileName=ATP_blu_91x17.gif">Subscribe with Pageflakes</feedburner:feedFlare><feedburner:feedFlare href="http://my.feedlounge.com/external/subscribe?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://static.feedlounge.com/buttons/subscribe_0.gif">Subscribe with FeedLounge</feedburner:feedFlare><feedburner:feedFlare href="http://www.bitty.com/manual/?contenttype=rssfeed&amp;contentvalue=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.bitty.com/img/bittychicklet_91x17.gif">Subscribe with Bitty Browser</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsalloy.com/?rss=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.newsalloy.com/subrss3.gif">Subscribe with NewsAlloy</feedburner:feedFlare><feedburner:feedFlare href="http://www.live.com/?add=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://tkfiles.storage.msn.com/x1piYkpqHC_35nIp1gLE68-wvzLZO8iXl_JMledmJQXP-XTBOLfmQv4zhj4MhcWEJh_GtoBIiAl1Mjh-ndp9k47If7hTaFno0mxW9_i3p_5qQw">Subscribe with Live.com</feedburner:feedFlare><feedburner:feedFlare href="http://mix.excite.eu/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://image.excite.co.uk/mix/addtomix.gif">Subscribe with Excite MIX</feedburner:feedFlare><feedburner:feedFlare href="http://www.yourminis.com/subscribe.aspx?u=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.yourminis.com/images/addtoyourminisbadge.gif">Subscribe with Yourminis.com</feedburner:feedFlare><feedburner:feedFlare href="http://download.attensa.com/app/get_attensa.html?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.attensa.com/blogs/attensa/WindowsLiveWriter/BadgeredintoBadges_10C02/attensa_feed_button5.gif">Subscribe with Attensa for Outlook</feedburner:feedFlare><feedburner:feedFlare href="http://www.webwag.com/wwgthis.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.webwag.com/images/wwgthis.gif">Subscribe with Webwag</feedburner:feedFlare><feedburner:feedFlare href="http://hub.netomat.net/account/account.autoSubscribe.jspa?urls=http%3A%2F%2Ffeeds.feedburner.com%2FTheLogoFactor" src="http://www.netomat.net/blogger/images/icon_netomat_feedbutton.gif">Subscribe with netomat Hub</feedburner:feedFlare><item>
		<title>New Universal logo</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/K_f4acn-MzM/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/new-universal-logo/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 14:42:45 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Logo makeovers & rebrands]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=17351</guid>
		
			<content:encoded><![CDATA[Video mash-up shows the Universal studios logos over the past 100 years A little late to the party with this one, but pretty cool stuff nonetheless. Celebrating 100 years of movie-making, Universal premiered their new logo with The Lorax this past weekend. This is the first change of the logo in 15 years, the previous [...]


Related posts:New Universal logo from Apple&#8230;
New logo for Gap?
]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/new-universal-logo/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/new-universal-logo/</feedburner:origLink></item>
		<item>
		<title>Logo design case study: Covey’s Sports Bar &amp; Grill</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/3UHADjRRrFs/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-coveys-sports-bar-grill/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 14:05:57 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Designing a logo]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=17129</guid>
		
			<content:encoded><![CDATA[From our archives &#8211; a logo and stationery design project for an upscale sports bar &#038; grill in Tracy, California It could be argued that logos created for restaurants and food service companies have the widest design latitude available, and that in no other service industry does the company logo more reflect the essence of [...]


Related posts:Logo design case study &#8211; Goblin...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-coveys-sports-bar-grill/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-coveys-sports-bar-grill/</feedburner:origLink></item>
		<item>
		<title>The Logo Design Contest Factory</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/3H4Q44w7laY/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-contest-factory/#comments</comments>
		<pubDate>Mon, 27 Feb 2012 15:00:43 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Opinion & Ramblings]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=17289</guid>
		
			<content:encoded><![CDATA[Despite grousing by NoSpec this, and Antispec that, everyone and their dog are opening up design contest sites, so we figure it&#8217;s time to pitch our less-than-principled hat into the crowdsourcing ring. At least, until people start catching on Getting something designed at our new design contest site is easy. Real easy. Even though you [...]


Related posts:New! Spec work. Schmeck work....]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-contest-factory/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-contest-factory/</feedburner:origLink></item>
		<item>
		<title>Logo design case study: Cowabunga Bay Water Park</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/DvkwRziXv-4/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-cowabunga-bay-water-park/#comments</comments>
		<pubDate>Sat, 25 Feb 2012 19:23:11 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Designing a logo]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=16951</guid>
		
			<content:encoded><![CDATA[From our archives &#8211; A kid-friendly logo for a water-themed amusement park in Draper, Utah illustrates that even fun logos are serious business. The logo for Cowabunga Bay Water Park was a cool little project from a few years ago &#8211; and I figured it would make a good addition to our ongoing series of [...]


Related posts:Logo design case study: Black Mountain Bicycles
Logo design case...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-cowabunga-bay-water-park/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-cowabunga-bay-water-park/</feedburner:origLink></item>
		<item>
		<title>Logo design case study: Health Nut</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/XKjxABVsuIo/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-health-nut/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 16:06:51 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Designing a logo]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=17084</guid>
		
			<content:encoded><![CDATA[Designing a logo and packaging for Health Nut, a manufacturer of health food bars and related products Our studio is often brought in the very early stages of startups, to assist with the branding of the business and to develop the &#8216;look and feel&#8217; of the company&#8217;s corporate image. Such was the case for a [...]


Related posts:Logo design case study &#8211; Goblin Offroad
Logo...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-health-nut/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-health-nut/</feedburner:origLink></item>
		<item>
		<title>Free logo design format guide</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/m_iU_KsnmUc/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/free-logo-design-format-guide/#comments</comments>
		<pubDate>Sat, 18 Feb 2012 22:52:11 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Design tutorials]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=17049</guid>
		
			<content:encoded><![CDATA[Download our handy guide to logo formats (.PDF 3.5 MB) Designing a logo visually is one thing, but having a logo that&#8217;s technically ready for print, web, and a myriad of other uses is another entirely. Only by having a basic understanding of logo file formats can someone, either a designer or the do-it-yourself client, [...]


Related posts:Logo format conversion guide
The Guide to Great...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/free-logo-design-format-guide/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/free-logo-design-format-guide/</feedburner:origLink></item>
		<item>
		<title>Logo design case study: Black Mountain Bicycles</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/oRvleT9rmgY/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-black-mountain-bicycles/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 17:40:48 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Designing a logo]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=16811</guid>
		
			<content:encoded><![CDATA[How we work at The Logo Factory &#8211; a detailed look at a design project It&#8217;s been a while since we posted a full-blown logo design case study, and it&#8217;s been a while since we posted anything to the blog, so I figured we could kill two birds with one post (as it were) by [...]


Related posts:Logo design case study: Cowabunga Bay Water Park
Logo design case study &#8211; Goblin...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-black-mountain-bicycles/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-case-study-black-mountain-bicycles/</feedburner:origLink></item>
		<item>
		<title>3D 2016 Rio Paralympic games logo</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/yZq1lcmoGS0/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/3d-2016-rio-paralympic-games-logo/#comments</comments>
		<pubDate>Tue, 17 Jan 2012 17:50:09 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Industry news]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=16800</guid>
		
			<content:encoded><![CDATA[Thought this was kinda cool and worth a mention. The 2016 Paralympic Games held in Rio, Brazil debuts its multi-sensory logo created by Tátil, a Brazilian design agency. The innovative logo is designed in full 3D, offering accessibility to everyone, regardless of a disability. Referencing the traditional olympic brand, the team devised an off-balance human [...]


Related posts:Rio 2016: Another...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/3d-2016-rio-paralympic-games-logo/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/3d-2016-rio-paralympic-games-logo/</feedburner:origLink></item>
		<item>
		<title>Logo design: 2011 in review</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/zGDwDiQQgug/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/logo-design-2011-in-review/#comments</comments>
		<pubDate>Sat, 31 Dec 2011 17:31:12 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Opinion & Ramblings]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=16680</guid>
		
			<content:encoded><![CDATA[Notable rebrands and redesigns Ditching their stylized mascot, the Toronto Blue Jays baseball team rolled out a new logo that is a hybrid of the original Jay&#8217;s design launched back in 1977, with bits and pieces from a later version that was unveiled in 1997. See the National Post&#8217;s Jay&#8217;s logos throughout the years for [...]


Related posts:Human Rights logo design contest...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/logo-design-2011-in-review/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/logo-design-2011-in-review/</feedburner:origLink></item>
		<item>
		<title>Snippets: The 10% better than 99designs, more stock logo shenanigans and the strange story of Brandstack edition</title>
		<link>http://feedproxy.google.com/~r/TheLogoFactor/~3/6zhl4I9tcP8/</link>
		<comments>http://www.thelogofactory.com/logo_blog/index.php/snippets-the-10-better-than-99designs-more-stock-logo-shenanigans-and-the-strange-story-of-brandstack-edition/#comments</comments>
		<pubDate>Fri, 02 Dec 2011 12:20:21 +0000</pubDate>
		<dc:creator>Steve Douglas</dc:creator>
				<category><![CDATA[Snippets]]></category>

		<guid isPermaLink="false">http://www.thelogofactory.com/logo_blog/?p=16628</guid>
		
			<content:encoded><![CDATA[Love &#8216;m or hate &#8216;em , don&#8217;t think there&#8217;s a designer around that hasn&#8217;t heard about 99designs, named for the supposed average number of entries that a contest holder gets submitted to their contests. Well, as this crowdsourcing racket is all about the numbers, what&#8217;s better than 99designs? I suppose 110 designs would be better. [...]


Related posts:More...]]></content:encoded>
			<wfw:commentRss>http://www.thelogofactory.com/logo_blog/index.php/snippets-the-10-better-than-99designs-more-stock-logo-shenanigans-and-the-strange-story-of-brandstack-edition/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		<feedburner:origLink>http://www.thelogofactory.com/logo_blog/index.php/snippets-the-10-better-than-99designs-more-stock-logo-shenanigans-and-the-strange-story-of-brandstack-edition/</feedburner:origLink></item>
	</channel>
</rss>

