The Marketer's Podcast http://themarketerspodcast.com Marketing your business through internet marketing, email marketing, direct marketing, affiliate marketing, search engine marketing and business to business marketing. Sat, 26 Jul 2008 03:47:38 +0000 http://wordpress.org/?v=2.8.2 en hourly 1 © Copyright The Marketer's Podcast & Contributors 2005. All rights reserved info@themarketerspodcast.com (Alan Stewart) info@themarketerspodcast.com(Alan Stewart) 1440 marketing,internet,marketing,email,marketing,direct,marketing,affiliate,marketing,search,engine,marketing,business,to,business,marketing Marketing your business through internet marketing, email marketing, direct marketing, affiliate marketing, search engine marketing and business to business marketing. Marketing your business through internet marketing, email marketing, direct marketing, affiliate marketing, search engine marketing and business to business marketing. Alan Stewart and Andrew Winter No no http://www.themarketerspodcast.com/smalltmp.jpg The Marketer's Podcast http://themarketerspodcast.com 144 144 © Copyright The Marketer's Podcast & Contributors 2005. All rights reservedmarketing,internet,marketing,email,marketing,direct,marketing,affiliate,marketing,search,engine,marketing,business,to,business,marketingBusiness/Management & Marketinginfo@themarketerspodcast.comAlan Stewart and Andrew Winterhttp://creativecommons.org/licenses/by/2.0/TheMarketersPodcasthttp://feedburner.google.comSubscribe with My Yahoo!Subscribe with NewsGatorSubscribe with NetvibesSubscribe with GoogleSubscribe with PageflakesSubscribe with ODEOSubscribe with PodnovaThis is an XML content feed. It is intended to be viewed in a newsreader or syndicated to another site. Multivariate Testing and Marketing with David Bullock http://feedproxy.google.com/~r/TheMarketersPodcast/~3/51lQjIP_xVk/ http://themarketerspodcast.com/?p=78#comments Wed, 29 Aug 2007 21:10:06 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) multivariate testing testing tracking David Bullock http://themarketerspodcast.com/?p=78 Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can stop guessing. Start to know exactly what produces the sales, and what actions you must have in order for your site to be profitable.  Epipod No. 43 of The Marketers Podcast [...] Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can stop guessing. Start to know exactly what produces the sales, and what actions you must have in order for your site to be profitable. 

Epipod No. 43 of The Marketers Podcast features an interview with David Bullock. David is known throughout the Internet Marketing Community as one of the world’s leading authorities on Mulitvariate Testing and the Taguchi Testing Methodology. His gift lies in his ability to make complicated processes simple to use and understand. It was an absolute delight to have the opportunity to interview him.

Please be sure to visit David’s website at: www.davidbullock.com

]]> http://themarketerspodcast.com/?feed=rss2&p=78 6 53:59 Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can ... Testing is the key that unlocks the full potential of the traffic that you are sending to your site. By testing and tracking, you can stop guessing. Start to know exactly what produces the sales, and what actions you must have in order for your site to be profitable.nbsp; Epipod No. 43 of The Marketers Podcast features an interview with David Bullock. Davidnbsp;is known throughout the Internet Marketing Community as one of the world's leading authorities on Mulitvariate Testing and the Taguchi Testing Methodology. His gift lies innbsp;his ability to make complicated processes simple to use and understand. It was an absolute delight to have the opportunity to interview him. Please be sure to visit David's website at: www.davidbullock.com Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=78http://themarketerspodcast.com/audio/TMP43.mp3 Are you unhappy with your conversion rate? http://feedproxy.google.com/~r/TheMarketersPodcast/~3/nKhDcJMTqCo/ http://themarketerspodcast.com/?p=75#comments Wed, 18 Jul 2007 00:17:34 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) conversion rate Ari Galper Lana Martino Smith http://themarketerspodcast.com/?p=75 If you’re an Online Business Owner who’s not happy with your conversion rate then you’ll really appreciate Epipod #42 of The Marketer’s Podcast. It features an interview with Ari Galper who has literally cracked the code for online conversion success. As Ari points out during the show there are 2 major reasons they aren’t buying [...] If you’re an Online Business Owner who’s not happy with your conversion rate then you’ll really appreciate Epipod #42 of The Marketer’s Podcast. It features an interview with Ari Galper who has literally cracked the code for online conversion success. As Ari points out during the show there are 2 major reasons they aren’t buying from you:

  1. They don’t trust what you’re telling them on your website.
  2. There are “holes” in your sales process that you can’t see, causing your visitors to leave and never come back.

During the podcast Ari reveals how he overcomes these 2 challenges and how you can too.

As promised you can claim your free DVD on Selling online with the human touch by clicking here.

The show ends with the Australian blues songstress Lana Martino-Smith performing Crippled Heart Blues.

]]> http://themarketerspodcast.com/?feed=rss2&p=75 9 28:05 If you're an Online Business Owner who's not happy with your conversion rate then you'll really appreciate Epipod #42 of The Marketer's Podcast. It features ... If you're an Online Business Owner who's not happy with your conversion rate then you'll really appreciate Epipod #42 of The Marketer's Podcast. It features an interview with Ari Galper who has literally cracked the code for online conversion success. As Ari points out during the show there are 2 major reasons they aren't buying from you: They don't trust what you're telling them on your website. There are "holes" in your sales process that you can't see, causing your visitors to leave and never come back. During the podcast Ari reveals how he overcomes these 2 challenges and how you can too. As promised you can claim your free DVD on Selling online with the human touch by clicking here. The show ends with the Australian blues songstress Lana Martino-Smith performing Crippled Heart Blues. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=75http://www.themarketerspodcast.com/audio/TMP42.mp3 Perry Marshall on Google AdWords http://feedproxy.google.com/~r/TheMarketersPodcast/~3/9BNNXFPRY-s/ http://themarketerspodcast.com/?p=74#comments Tue, 10 Jul 2007 06:24:32 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) Perry Marshall Google Adwords Renaissance Club http://themarketerspodcast.com/?p=74 Perry Marshall is recognized by internet marketers across the globe as the world’s leading authority on engineering Google AdWords for online marketing success. Ed Keay-Smith from AdWords Marketing introduced Perry to The Marketers Podcast. In this episode Perry covers a wide range of topics, including Google’s new Quality Score, Jetstream Ads, the advantages of the [...] Perry Marshall is recognized by internet marketers across the globe as the world’s leading authority on engineering Google AdWords for online marketing success. Ed Keay-Smith from AdWords Marketing introduced Perry to The Marketers Podcast. In this episode Perry covers a wide range of topics, including Google’s new Quality Score, Jetstream Ads, the advantages of the Content Network, Jonathan Mizel’s Expanding Universe Theory, and much more.

You can sign up for an excellent free course by visiting Perry’s “Attract More Customers with White Papers” page.

Please feel free to quote me on the following:

“If you’re running a Google AdWords campaign and you’re not a member of Perry Marshall’s Renaissance Club, you’re probably losing money.” – Alan Stewart.

Please note: Due to the popularity of this podcast there may be a short delay before the audio begins when streaming the media.

]]> http://themarketerspodcast.com/?feed=rss2&p=74 9 00:01:01 Perry Marshall is recognized by internet marketers across the globe as the world's leading authority on engineering Google AdWords for online marketing success. Ed Keay-Smith ... Perry Marshall is recognized by internet marketers across the globe as the world's leading authority on engineering Google AdWords for online marketing success. Ed Keay-Smith from AdWords Marketing introduced Perry to The Marketers Podcast. In this episode Perry covers a wide range of topics, including Google's new Quality Score, Jetstream Ads, the advantages of the Content Network, Jonathan Mizel's Expanding Universe Theory, and much more. You can sign up for an excellent free course by visiting Perry's "Attract More Customers with White Papers" page. Please feel free to quote me on the following: "If you're running a Google AdWords campaign and you're not a member of Perry Marshall's Renaissance Club, you're probably losing money." - Alan Stewart. Please note: Due to the popularity of this podcast there may be a short delay before the audio begins when streaming the media. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=74http://themarketerspodcast.com/audio/TMP41.mp3 Internal Branding and Forced Focus with Penny Burke http://feedproxy.google.com/~r/TheMarketersPodcast/~3/06elWgXHYbg/ http://themarketerspodcast.com/?p=73#comments Wed, 13 Jun 2007 13:12:09 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) internal branding forced focus Penny Burke http://themarketerspodcast.com/?p=73 Businesses large and small, can spend huge amounts of time and money labouring over creating the perfect brand and image. Too often they focus on their external branding with little regard for their internal branding. They are like the mechanic who spends hours tuning a high performance racing vehicle without any concern for putting in [...] Businesses large and small, can spend huge amounts of time and money labouring over creating the perfect brand and image. Too often they focus on their external branding with little regard for their internal branding. They are like the mechanic who spends hours tuning a high performance racing vehicle without any concern for putting in the correct fuel.

Marketing consultant, change agent and director of Essence Communications Penny Burke discusses the importance of internal branding and forced focus during the latest episode of The Marketer’s Podcast.

]]> http://themarketerspodcast.com/?feed=rss2&p=73 2 00:01:01 Businesses large and small, can spend huge amounts of time and money labouring over creating the perfect brand and image. Too often they focus on ... Businesses large and small, can spend huge amounts of time and money labouring over creating the perfect brand and image. Too often they focus on their external branding with little regard for their internal branding. They are like the mechanic who spends hours tuning a high performance racing vehicle without any concern for putting in the correct fuel. Marketing consultant, change agent and director of Essence Communications Penny Burke discusses the importance of internal branding and forced focus during the latest episode of The Marketer's Podcast. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=73http://www.themarketerspodcast.com/audio/TMP40.mp3 Career Wisdom with Lois Keay-Smith http://feedproxy.google.com/~r/TheMarketersPodcast/~3/oFJaXet_cuw/ http://themarketerspodcast.com/?p=72#comments Fri, 18 May 2007 08:06:58 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) lois keay smith career wisdom http://themarketerspodcast.com/?p=72 Lois Keay-Smith is a career counsellor and consultant who helps people to “prosper from their passion”. Through her business, Career Wisdom. Lois helps individuals to discover work that they love. She also consults as a Career Advisor to the Emirates Western Force Rugby Union team in Perth, Western Australia, helping players to design a work-life [...] Lois Keay-Smith is a career counsellor and consultant who helps people to “prosper from their passion”. Through her business, Career Wisdom. Lois helps individuals to discover work that they love. She also consults as a Career Advisor to the Emirates Western Force Rugby Union team in Perth, Western Australia, helping players to design a work-life beyond rugby. She runs a popular workshop “Prosper from your Passion”, which is soon to be available as a webcast. Lois is passionate about people, her family, Sophie (her Cavalier King Charles Spaniel), not to mention chocolate and red wine! Be sure to visit her wesite at: www.careerwisdom.com.au

]]> http://themarketerspodcast.com/?feed=rss2&p=72 3 42:48 Lois Keay-Smith is a career counsellor and consultant who helps people to "prosper from their passion". Through her business, Career Wisdom. Lois helps individuals to ... Lois Keay-Smith is a career counsellor and consultant who helps people to "prosper from their passion". Through her business, Career Wisdom. Lois helps individuals to discover work that they love. She also consults as a Career Advisor to the Emirates Western Force Rugby Union team in Perth, Western Australia, helping players to design a work-life beyond rugby. She runs a popular workshop "Prosper from your Passion", which is soon to be available as a webcast. Lois is passionate about people, her family, Sophie (her Cavalier King Charles Spaniel), not to mention chocolate and red wine! Be sure to visit her wesite at: www.careerwisdom.com.au Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=72http://themarketerspodcast.com/audio/TMP39.mp3 Improving your adcopy by telling a F.A.B.L.E. http://feedproxy.google.com/~r/TheMarketersPodcast/~3/jzY1xNmOWhI/ http://themarketerspodcast.com/?p=71#comments Thu, 28 Dec 2006 02:18:51 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) writing effective adcopy Alan Stewart http://themarketerspodcast.com/?p=71 What everyone should know about writing effective adcopy but don’t. What everyone should know about writing effective adcopy but don’t.

]]> http://themarketerspodcast.com/?feed=rss2&p=71 17 4:05 What everyone should know about writing effective adcopy but don't. What everyone should know about writing effective adcopy but don't. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=71http://themarketerspodcast.com/audio/TMP38.mp3 Andre Matarazzo on Interactive Branding and Viral Marketing http://feedproxy.google.com/~r/TheMarketersPodcast/~3/Sd0uJG8RHg4/ http://themarketerspodcast.com/?p=70#comments Mon, 26 Jun 2006 00:01:29 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) gringo nu Andre Matarazzo interactive branding viral marketing marketing http://themarketerspodcast.com/?p=70 Andre Matarazzo from Gringo.nu talks about Interactive Branding and Viral Marketing during epipod number 37 of The Marketer’s Podcast. As promised during the show here are some links to a few great sites Andre recommends you visit: http://www.gringo.nu/ http://www.pjotro.com/ http://www.n-gage.com/snakes/ http://www.ooouch.com/ http://farfar.2038.com/english/musicvideo.html The show ends with the heart haunting voice of Laura Clapp performing Not for Me. Shout outs to: Thamir Alhashemi, [...] Andre Matarazzo from Gringo.nu talks about Interactive Branding and Viral Marketing during epipod number 37 of The Marketer’s Podcast. As promised during the show here are some links to a few great sites Andre recommends you visit:

http://www.gringo.nu/

http://www.pjotro.com/

http://www.n-gage.com/snakes/

http://www.ooouch.com/

http://farfar.2038.com/english/musicvideo.html

The show ends with the heart haunting voice of Laura Clapp performing Not for Me.

Shout outs to: Thamir Alhashemi, Kevin Michael Reed, Craig, Giovanni Castro and James Yuille for adding their virtual pins to Frappr!

]]> http://themarketerspodcast.com/?feed=rss2&p=70 7 52:41 Andre Matarazzo from Gringo.nu talks about Interactive Branding and Viral Marketing during epipod number 37 of The Marketer's Podcast. As promised during the show here ... Andre Matarazzo from Gringo.nu talks about Interactive Branding and Viral Marketing during epipod number 37 of The Marketer's Podcast. As promised during the show here are some links to a few great sites Andre recommends you visit: http://www.gringo.nu/ http://www.pjotro.com/ http://www.n-gage.com/snakes/ http://www.ooouch.com/ http://farfar.2038.com/english/musicvideo.html The show ends with the heart haunting voice of Laura Clapp performing Not for Me. Shout outs to: Thamir Alhashemi, Kevin Michael Reed, Craig, Giovanni Castro and James Yuille for adding their virtual pins to Frappr! Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=70http://themarketerspodcast.com/audio/TMP37.mp3 Premium Podcasting with John Federico from Audible.com http://feedproxy.google.com/~r/TheMarketersPodcast/~3/ZjQMw_2d84w/ http://themarketerspodcast.com/?p=68#comments Tue, 13 Jun 2006 21:07:02 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) podcasting podcast John Federico audible Alan Stewart http://themarketerspodcast.com/?p=68 Epipod #36 of The Marketer’s Podcast features an  interview with John Federico from audible.com. You can find out more about premium podcasting at wordcast.audible.com The show ends with the squeaky clean remix of the podcast anthem: On a Podcast by Cruisebox. Epipod #36 of The Marketer’s Podcast features an  interview with John Federico from audible.com. You can find out more about premium podcasting at wordcast.audible.com

The show ends with the squeaky clean remix of the podcast anthem: On a Podcast by Cruisebox.

]]> http://themarketerspodcast.com/?feed=rss2&p=68 0 23:29 Epipod #36 of The Marketer's Podcast features annbsp; interview with John Federico from audible.com. You can find out more about premium podcasting at wordcast.audible.com The show ... Epipod #36 of The Marketer's Podcast features annbsp; interview with John Federico from audible.com. You can find out more about premium podcasting at wordcast.audible.com The show ends with the squeaky clean remix of the podcast anthem: On a Podcast by Cruisebox. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=68http://themarketerspodcast.com/wp-content/uploads/TMP36.mp3 Are you freezing or thawing? http://feedproxy.google.com/~r/TheMarketersPodcast/~3/re5DpqQnMR8/ http://themarketerspodcast.com/?p=67#comments Fri, 09 Jun 2006 21:49:29 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) Alan Stewart The Marketers Podcast goal setting Calpomatt http://themarketerspodcast.com/?p=67 Take a short break from your marketing to think about which direction you’re headed. The background music loop is provided by the talented Calpomatt. Take a short break from your marketing to think about which direction you’re headed.

The background music loop is provided by the talented Calpomatt.

]]> http://themarketerspodcast.com/?feed=rss2&p=67 10 2:09 Take a short break from your marketing to think about which direction you're headed. The background music loopnbsp;is provided by the talented Calpomatt. Take a short break from your marketing to think about which direction you're headed. The background music loopnbsp;is provided by the talented Calpomatt. Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=67http://themarketerspodcast.com/wp-content/uploads/TMP35.mp3 Would you give up your day job to be an internet marketer? http://feedproxy.google.com/~r/TheMarketersPodcast/~3/USoUmtZ4VeU/ http://themarketerspodcast.com/?p=66#comments Fri, 02 Jun 2006 07:10:14 +0000 info@themarketerspodcast.com (Alan Stewart and Andrew Winter) internet marketing the marketers podcast internet business mastery Alan Stewart Jims Big Ego http://themarketerspodcast.com/?p=66 Alan interviews Sterling and Jay from Internet Businesss Mastery about life as an internet marketer during epipod number 34 of The Marketer’s Podcast. The “Unpop for the Unpopulous” song on the show is Stress by the amazing group Jim’s Big Ego. A BIG THANK YOU to the following people for putting their virtual pin on Frappr: Stephen Maguire, 26 greco, [...] Alan interviews Sterling and Jay from Internet Businesss Mastery about life as an internet marketer during epipod number 34 of The Marketer’s Podcast.

The “Unpop for the Unpopulous” song on the show is Stress by the amazing group Jim’s Big Ego.

A BIG THANK YOU to the following people for putting their virtual pin on Frappr: Stephen Maguire, 26 greco, Smidgits, Richard Barnes, Kimberly Beaven, Sam Dyer, Gustavo Arizpe, Katie Shellhorse, Stephanie Ledoux, Bjarni Ingimar, Søren Helsted, Japheth Hobart, Mark Flavin, Andrew Gregory, Donna R. Grimes, Victor Jacksier, Paul Colligan, Pete Cochrane, Doreen Acworth, Tracey Voyce, Kirk Williamson, Shoba Kuala Lumpur, podcheck Peoria, Lloyd Phillips, Ian Blackford, Bob Miller, Adrian Pepper, Janet Wentworth, Sallie Goetsch, Dan Colorado, John Federico, Ed Keay-Smith, Shaun Ryan, Neil Gibson, mark tull, Melissa Denver, Iszuddin Ismail, Kevin G. McClure, Sterling and Jay, Mark Hedspeth, Anita Opelika, Jason McMunn, Chris Ledden, and Aaron Post

]]> http://themarketerspodcast.com/?feed=rss2&p=66 2 00:01:01 Alan interviews Sterling and Jay from Internet Businesss Mastery about life as an internet marketer during epipod number 34 of The Marketer's Podcast. The "Unpop for ... Alan interviews Sterling and Jay from Internet Businesss Mastery about life as an internet marketer during epipod number 34 of The Marketer's Podcast. The "Unpop for the Unpopulous" songnbsp;on the show is Stress by the amazing group Jim's Big Ego. Anbsp;BIG THANK YOUnbsp;to the following people for putting their virtual pin on Frappr: Stephen Maguire, 26 greco, Smidgits, Richard Barnes, Kimberly Beaven, Sam Dyer, Gustavo Arizpe, Katie Shellhorse, Stephanie Ledoux, Bjarni Ingimar, Soslash;ren Helsted, Japheth Hobart, Mark Flavin, Andrew Gregory, Donna R. Grimes, Victor Jacksier, Paul Colligan, Pete Cochrane, Doreen Acworth, Tracey Voyce, Kirk Williamson, Shoba Kuala Lumpur, podcheck Peoria, Lloyd Phillips, Ian Blackford, Bob Miller, Adrian Pepper, Janet Wentworth, Sallie Goetsch, Dan Colorado, John Federico, Ed Keay-Smith, Shaun Ryan, Neil Gibson, mark tull, Melissa Denver, Iszuddin Ismail, Kevin G. McClure, Sterling and Jay, Mark Hedspeth, Anita Opelika, Jason McMunn, Chris Ledden, and Aaron Post Podcasts Alan Stewart no No http://themarketerspodcast.com/?p=66http://themarketerspodcast.com/wp-content/uploads/TMP34.mp3 Alan Stewart and Andrew WinternonadultMarketing your business through internet marketing, email marketing, direct marketing, affiliate marketing, search engine marketing and business to business marketing.