The Business Growth Blog by Rob Cuesta

UBC8: One mindset shift that will TRANSFORM your relationship with your tribe

Rob Cuesta — Sat, 21 Jan 2012 10:57:35 +0000

You know already you need to build a tribe, right? I mean you may call it your list (I tell my clients not to, for a variety of reasons), your community (better), your army of raving fans, or...

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UBC7: Stuck for ideas? Read this!

Rob Cuesta — Sat, 14 Jan 2012 21:20:00 +0000

I’ve been reading. It’ll be no great shock to anyone who knows me or indeed who has followed this blog over the years. The fact is, the demise of Borders merely made way for more time sitting in...

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UBC6: Time for a revamp

Rob Cuesta — Sat, 14 Jan 2012 20:18:24 +0000

I was getting tired of the old, rather black-and-white image of my main website at www.RobCuesta.com, so I've gone for something a little different. Video is taking centre-stage in the new design,...

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UBC5: Use Social Media Strategically If You Want More Clients

Rob Cuesta — Mon, 09 Jan 2012 12:55:00 +0000

Most coaches and consultants use social media very badly. In this 6-Figure Blueprint Brief, Rob Cuesta discusses how to use social media to help you market your coaching, consulting or advisory...

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UBC4: If you want to sell coaching, figure out your real competition

Rob Cuesta — Sun, 08 Jan 2012 17:42:37 +0000

One of the keys to growing in business is understanding who or what your competition is. It's only when you know the competition that you can track what they're doing, who's working with them, and...

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UBC3: If you want more coaching or consulting clients, you need to have better conversations

Rob Cuesta — Sun, 08 Jan 2012 14:13:07 +0000

ne of the key things I discovered while I was building my business was that the quality of the conversations you have will dictate the quality of your business results. To put it another way “clients...

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UBC Post 2: Breaking out of a Niche: Belgian Sake anyone?

Rob Cuesta — Thu, 05 Jan 2012 17:13:37 +0000

That's the thing about brands: they're more often based on the associations and notions attached to a brand rather than on reality.

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If you want to get more clients, join the Ultimate Blog Challenge - I have! (UBC post 1)

Rob Cuesta — Mon, 02 Jan 2012 22:58:06 +0000

You've probably noticed that my blogging can sometimes get a little sparse--which is ironic, because I tell all my clients to blog regularly! I could make all sorts of excuses about hectic travel...

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Videos that say "I'm the expert"

Rob Cuesta — Sat, 03 Dec 2011 14:47:00 +0000

If you want to see how to show your audience how much you know without being salesy or pushy, I really recommend that you rent the DVD and watch the extras.

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Competition is good for you

Rob Cuesta — Mon, 31 Oct 2011 11:07:03 +0000

A lot of my mentoring clients come to me terrified of competition. It's easy to understand why - I was there myself at one point. We've all been hypnotised into thinking like consumer brands. For a...

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