<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/atomfull.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><feed xmlns="http://purl.org/atom/ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="0.3">
  <title>The Ruckus Room</title>
  <link rel="alternate" type="text/html" href="http://www.theruckusroom.net/" />
  <id>tag:typepad.com,2003:weblog-263764</id>
  <link rel="service.post" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764" title="The Ruckus Room" />
  <modified>2013-05-15T19:34:37Z</modified>
  <tagline>The opinions, activities and the general spewing of Ruckus Wireless</tagline>

  <generator url="http://www.typepad.com/">TypePad</generator>
  <info type="application/xhtml+xml">
  <div xmlns="http://www.w3.org/1999/xhtml">This is an Atom formatted XML site feed. It is intended to be viewed in a Newsreader or syndicated to another site. Please visit <a href="http://www.theruckusroom.net/">The Ruckus Room</a> for more info.</div>
  </info>
  <link rel="start" type="application/atom+xml" href="http://feeds.feedburner.com/TheRuckusRoom" /><feedburner:info uri="theruckusroom" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><entry>
    <title>Everything You Should Know About Hotspot 2.0</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/xj_QUKT1CFc/everything-to-know-about-hotspot-20.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef01901c369891970b" title="Everything You Should Know About Hotspot 2.0" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef01901c369891970b</id>
    <issued>2013-05-15T12:34:37-07:00</issued>
    <modified>2013-05-15T19:47:42Z</modified>
    <created>2013-05-15T19:34:37Z</created>
    <summary>Here's a long (9 minutes) but extremely informative video on Hotspot 2.0 from David Stephenson, a principal engineer at Ruckus and currently the Chair of the Wi-Fi Alliance Hotspot 2.0 Technical Task Group. Dave explains how Hotpot 2.0 works, who's...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="text/html" xml:lang="en-US" xml:base="http://www.theruckusroom.net/" mode="escaped">
&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;&lt;span style="font-family: 'book antiqua', palatino; color: #111111;"&gt;Here's a long (9 minutes) but extremely informative video on Hotspot 2.0 from David Stephenson, a principal engineer at Ruckus and currently the Chair of the Wi-Fi Alliance Hotspot 2.0 Technical Task Group. &amp;nbsp;&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style="font-family: 'book antiqua', palatino; color: #111111;"&gt;Dave explains how Hotpot 2.0 works, who's working on it, what they are doing, it's value and what to expect going forward.&lt;/span&gt;&lt;/p&gt;
&lt;p&gt;&lt;span style="font-family: 'book antiqua', palatino; color: #111111;"&gt;Take a watch.&lt;/span&gt;&lt;/p&gt;
&lt;iframe width="480" height="270" src="http://www.youtube.com/embed/zExQ7t0eIf4" frameborder="0"&gt;&lt;/iframe&gt;&lt;/div&gt;
&lt;img src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/xj_QUKT1CFc" height="1" width="1"/&gt;</content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/05/everything-to-know-about-hotspot-20.html</feedburner:origLink></entry>
  <entry>
    <title>Passpoint Promise Land</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/cIM2VOKv4fU/samsung-launched-the-new-galaxy-s-4-with-great-fanfare-but-the-greatest-thing-about-that-device-is-buried-rather-deep-in-the.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017eead23cbc970d" title="Passpoint Promise Land" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017eead23cbc970d</id>
    <issued>2013-05-04T11:35:23-07:00</issued>
    <modified>2013-05-04T18:57:22Z</modified>
    <created>2013-05-04T18:35:23Z</created>
    <summary>Samsung launched the new Galaxy S 4 with great fanfare, but the greatest thing about that device is buried rather deep in the user's guide. It is the world's first smartphone to ship with Passpoint enabled! Passpoint is the Wi-Fi...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef01901bd4c565970b-pi" style="float: right;"><img alt="Hotspots" class="asset  asset-image at-xid-6a00d8341ea9ee53ef01901bd4c565970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef01901bd4c565970b-250wi" style="width: 250px; margin: 0px 0px 5px 5px;" title="Hotspots" /></a>Samsung launched the new Galaxy S 4 with great fanfare, but the greatest thing about that device is buried rather deep in the user's guide. It is the world's first smartphone to ship with Passpoint enabled!</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Passpoint is the Wi-Fi Alliance's designation for devices and network equipment that support the Hotspot 2.0 standard.  There is almost no amount of hype that goes far enough when talking about the impact that Hotspot 2.0 will have on the wireless world. Seriously.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eead23de0970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><img alt="Samsung-passpoint" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017eead23de0970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eead23de0970d-300wi" style="width: 275px; margin: 0px 5px 5px 0px;" title="Samsung-passpoint" /></a>Hotspot 2.0 has been a work in process by the Wi-Fi community for better than half a decade. The goal being to make the process of Wi-Fi roaming as easy to use and secure as with cellular.  It's not an easy proposition, but that standard was finally completed in June of last year, and network equipment with the Passpoint certification began to ship in the fall.  Then came the wait for smartphones vendors to start shipping Passpoint certified devices.  Now that wait is finally over!</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">With Samsung starting to ship Passpoint on the Galaxy S 4, we can expect the other major smartphone vendors to follow suit in short order.   Users will now be able to enjoy all the benefits of Hotspot 2.0 technology, and it's a long list.
</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eead23de0970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><br /></a>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef019101cac740970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="Passpoint-icon" class="asset  asset-image at-xid-6a00d8341ea9ee53ef019101cac740970c" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef019101cac740970c-320wi" style="margin: 0px 0px 5px 5px;" title="Passpoint-icon" /></a>What makes Passpoint such a big deal is that it heralds in a new era where users no longer have to think about SSIDs or authentication or fumble around with passwords. Instead they just get connected.  Just as in the cellular world, all the complexity of roaming and getting connected will be hidden from the user.  That's a network and device problem, and not a user problem.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eead23de0970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><br /></a>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef019101cac740970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><br /></a>All users care about is an always best-connected wireless experience.  And Wi-Fi roaming can go far beyond the cellular experience.  You don't need to leave the country or even leave town to enjoy the wonders of roaming.
</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">A user can roam at a local coffee shop, at a football stadium across town, or an airport on the other side of the world.  Roaming partners can include mobile operators, cable operators, wireline operators, large and small enterprises, large and small public venues, consumer brands, and the list goes on.  Roaming is simply the magic behind the curtain that makes everything happen.  </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Think about a huge web of millions of Wi-Fi access points owned by tens of thousands of different entities, all of which can be accessed by the user courtesy of a web of behind the scenes roaming agreements. </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef01901bd4c05e970b-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><br /></a>And not only does it make the user's life a lot easier, it solves the network densification problem for mobile operators.  With the arrival of Hotspot 2.0, Wi-Fi will begin to so weave itself into the fabric of the mobile experience that it will start to disappear from view.
Hotspot 2.0's magic doesn't end with seamless roaming, the technology also provides an encrypted airlink.  </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Now when a user sits down in a coffee shop or airport they don't need to worry about the security of their over-the-air communications.  This is a problem that plagues a lot of public hotspots. </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;"> 
Congratulations to Samsung for being the first vendor to ship Passpoint capable devices, and now the entire wireless user community worldwide can begin to enjoy an entirely new and even more compelling user experience.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/cIM2VOKv4fU" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/05/samsung-launched-the-new-galaxy-s-4-with-great-fanfare-but-the-greatest-thing-about-that-device-is-buried-rather-deep-in-the.html</feedburner:origLink></entry>
  <entry>
    <title>Should Enterprises Care About Hotspot 2.0?</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/N-mHSLsqOmo/carriers-are-excited-by-the-prospect-of-hotspot-20-hs20-not-least-because-it-takes-many-of-todays-manual-wi-fi-tasks.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017eea73b9ab970d" title="Should Enterprises Care About Hotspot 2.0?" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017eea73b9ab970d</id>
    <issued>2013-04-22T11:41:31-07:00</issued>
    <modified>2013-04-22T18:39:48Z</modified>
    <created>2013-04-22T18:41:31Z</created>
    <summary>Carriers are excited by the prospect of Hotspot 2.0 (HS2.0) not least because it takes many of today’s manual Wi-Fi tasks, like authentication, and automates them; it lets users roam without hassle and network operators to focus on more important...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef01901b7d57eb970b-pi" style="float: right;"><img alt="Hotspot" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef01901b7d57eb970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef01901b7d57eb970b-800wi" style="margin: 0px 0px 5px 5px;" title="Hotspot" /></a>Carriers are excited by the prospect of Hotspot 2.0 (HS2.0) not least because it takes many of today’s manual Wi-Fi tasks, like authentication, and automates them; it lets users roam without hassle and network operators to focus on more important things than simple administration.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">It achieves this through a truly revolutionary overhaul of the Wi-Fi connection procedure.  Using the new IEEE 802.11u protocols, HS2.0 allows the Wi-Fi client and infrastructure to have a pre-association "conversation" about the capabilities and AAA interconnects of a particular Wi-Fi network. The client then makes an automatic decision about whether or not to connect to this Wi-Fi network, or to another that might be in range.<br /> </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;"><a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d42ff8abe970c-pi" style="float: left;"><img alt="Passpoint-graphic" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017d42ff8abe970c image-full" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d42ff8abe970c-800wi" style="margin: 0px 5px 5px 0px;" title="Passpoint-graphic" /></a></span></p>
<p> </p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">The shared vision for HS2.0 is for the Wi-Fi user experience to replicate the cellular phone experience through secure connections, automated, and conforming to user and operator policy. The development has considerable multi-industry muscle behind it from the Wi-Fi Alliance (WFA) for certification under the Passpoint™ programme and organisations such as the Wireless Broadband Alliance (WBA) for interoperability.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Hotspot 2.0 makes possible links to a huge network of effectively random Wi-Fi access points through a web of interconnections, so that users can enjoy a seamless experience as they move between Wi-Fi networks from almost any location. It achieves this through a revolutionary overhaul of the Wi-Fi connection procedure, automating the manual configuration and decision-making process, as well as effectively automating security through the implementation of advanced WPA-2 airlink securing and client isolation. HS2.0 eliminates the hassle of users fiddling with their devices in order to associate to the hotspot.  No more ‘SSID surfing’ or having to ask the barista for the Wi-Fi passphrase.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">While HS2.0 has been developed and promoted predominately by carriers and equipment suppliers, it will have its greatest impact and appeal within the enterprise. That’s what will make it a game-changer. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">HS2.0 will be about much more than the technology enablement of a better mobile user experience – it will shift relationships between carriers and building owners; those who want to provide the uninterrupted service as part of their continued strategy to deliver better subscriber experiences, and those who own the locations essential for providing the continuity of service. This commercial/cultural shift, combined with an important leap forward technologically is going to give HS2.0 its place in the Wi-Fi hall of fame. 
</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;">Whose Line is it Anyway?
</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Two principle parties are interested in the provision of Wi-Fi services: the owner of the venue or building, and the service provider. Now their interests are coinciding. The balance of power is shifting; the ‘power’ being the ability to offer robust Wi-Fi connectivity with no signal drop-off. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">The widespread and growing use of Wi-Fi across public venues such as hotels, schools, shopping centres, retail outlets, public transport, sports venues – in fact, anywhere where people gather and expect to use their mobile devices without encountering any problems – is both a responsibility and an opportunity for venue owners, and for the enterprise. These are usually the owners of the network infrastructure. Since operators want the Wi-Fi network access, the real opportunity will emerge for any enterprise or venue owner to wholesale their existing wireless LAN capacity to operators; charging them recurring fees for that access. 
</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Mobile service providers want to automatically connect their subscribers to their own ‘branded broadband’ service through the venue’s available high-speed Wi-Fi network, and it’s this connection that HS2.0 will make possible; giving the Wi-Fi network an interconnection with subscribers’ ‘home’ service providers so the devices just carry on functioning in the way we all expect in the 21st century. These back-end connections might be direct, but more likely will be indirectly provided through third-party hubbing services.
</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;">Hotspot 2.0 at Work in the Enterprise</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">A single SSID will advertise automatic authentication to a large number of “home” service providers. The Access Network Query Protocol (ANQP) then lets the devices know which providers have roaming arrangements with the venue. Some providers will be included in the ANQP advertisements from the AP, while the mobile device may request the complete list. Providers may be listed using any or all of the following identifiers:
</span></p>
<ul>
<li><span style="color: #111111; font-family: 'book antiqua', palatino;"><span style="font-family: 'arial black', 'avant garde';">PLMNID:</span> Mobile Operator Country Code (MCC) + Network Code (MNC)</span></li>
<li><span style="color: #111111; font-family: 'book antiqua', palatino;"><span style="font-family: 'arial black', 'avant garde';">NAI:</span> Network Address ID (i.e. Domain Name), e.g. btwireless.com</span></li>
<li><span style="color: #111111; font-family: 'book antiqua', palatino;"><span style="font-family: 'arial black', 'avant garde';">Roaming Consortium Organization Identifier:</span> This is assigned by IEEE to a single entity or group of entities with pooled authentication
An 802.1x authentication request from the mobile device is forwarded by the local venue WLAN to the home provider via RADIUS.</span></li>
</ul>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">An essential element in the roaming process, the HLR (home location register) is the database within a GSM network that stores all the subscriber data. If the home provider is a fixed operator, the request could be cleared through their RADIUS infrastructure and subscriber management system. AAA accounting records can also be provided from the local WLAN to the home provider AAA server for billing purposes.
</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eea73dee8970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="Hotspot-2.0-enterprise" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017eea73dee8970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017eea73dee8970d-320wi" style="margin: 0px 0px 5px 5px;" title="Hotspot-2.0-enterprise" /></a>Enterprise WLANs involve large capital and operational expenses and HS2.0 offers the chance both to gain a return on the investment and to secure an on-going revenue stream. The WLAN will become a profit centre. As it does, enterprises will need to build out their wireless LAN networks – driving new requirements for higher capacity and more industrial strength equipment. Where it gets really interesting is when Google, Facebook and Amazon.com come into the picture as home provider, using HS2.0 to authenticate users anywhere against their own databases. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Most expect HS2.0 to go live around late 2013 and early 2014. Once it hits, full monty, enterprise Wi-Fi will never be the same again. </span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/N-mHSLsqOmo" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/04/carriers-are-excited-by-the-prospect-of-hotspot-20-hs20-not-least-because-it-takes-many-of-todays-manual-wi-fi-tasks.html</feedburner:origLink></entry>
  <entry>
    <title>Dancing with the Small Cell Stars</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/jxN0pVRbvis/the-wi-fi-small-cell-waltz-whos-leading.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017d412361d4970c" title="Dancing with the Small Cell Stars" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017d412361d4970c</id>
    <issued>2013-02-19T10:43:11-08:00</issued>
    <modified>2013-02-20T21:23:09Z</modified>
    <created>2013-02-19T18:43:11Z</created>
    <summary>One of the hottest areas of interest for the mobile industry at this year's Mobile World Congress isthe integration of Wi-Fi access points and LTE small cell radios into a single box. Integrating these different radio access technologies into a...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d41299195970c-pi" style="float: right;"><img alt="Dancing" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017d41299195970c" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d41299195970c-800wi" style="margin: 0px 0px 5px 5px;" title="Dancing" /></a>One of the hottest areas of interest for the mobile industry at this year's Mobile World Congress isthe integration of Wi-Fi access points and LTE small cell radios into a single box.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Integrating these different radio access technologies into a single platform or node provides big value, such as greater densification and a broader set of services then either technology could provide on its own.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee8986213970d-pi" style="float: left;"><img alt="Steve" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee8986213970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee8986213970d-800wi" style="margin: 0px 25px 5px 0px;" title="Steve" /></a>Yet obvious concerns remain: <br />
</span></p>
<span style="color: #111111; font-family: 'book antiqua', palatino;">
<ul>
<li>exactly how do these two functions converge into a single unit?</li>
<li>what about site aquisition? </li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">what does that access points actually look like? </span><span style="color: #000000; font-family: 'Trebuchet MS', Verdana, sans-serif;"> </span></li>
</ul>
</span>
<ul>
</ul>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee8986213970d-pi" style="float: left;"><br /></a>While mobile operators are rushing Wi-Fi to address their capacity needs in very high-density (primarily) indoor locations, small cells are also viewed as a good way to boost cellular densification in high traffic outdoors areas. But is it really that black and white?  </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Deploying a multi-RAN access points outdoors is typically much more challengin</span><span style="color: #111111; font-family: 'book antiqua', palatino;">g than deploying Wi-Fi indoors. Why?  Because power and backhaul (fiber, microwave or spectrum) is scarce, costly and cumbersome to provision - needlessly stretching out deployment schedules. </span><span style="color: #111111; font-family: 'book antiqua', palatino;">And in both cases, there is a </span>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c36f6c033970b-pi" style="float: left;"><img alt="1" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c36f6c033970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c36f6c033970b-800wi" style="margin: 0px 5px 5px 0px;" title="1" /></a><span style="color: #111111; font-family: 'book antiqua', palatino;">requirement to get permission to install equipment from the entity that controls the site.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Some of the very best places to mount small cells are on street furniture, specifically traffic lights and light poles (see picture below). These are highly desirable locations because they are almost everywhere and come with AC power. However, they almost never have Ethernet or some fiber connection for backhauling traffic.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">This introduces the potential for Wi-Fi APs to backhaul small cell traffic to a "wired" aggression point in close proximity. That addresses the first challenge with many outdoor small cell deployments, but certainly not the last.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">The entity that controls access to street furniture (usually a city) often has very specific conditions that must be met for site acquisition:
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee899c6f1970d-pi" style="float: right;"><br /></a></span></p>
<ol>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;"><span style="font-family: 'arial black', 'avant garde';">It usually starts with a neutral host solution</span> where a single operator is allowed onto their light poles and they must provide services for everyone.  Municipalities don't want a lot of clutter on their light poles.  Wi-Fi excels at providing a neutral host solution.  Services can be "free" to all users, operators can wholesale services to other operators, or Hotspot 2.0 can be used to enable roaming on that infrastructure.  
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee899c6f1970d-pi" style="float: right;"><br /></a><br /><br /></span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;"><span style="font-family: 'arial black', 'avant garde';">It usually ends with aesthetics.</span>  How these devices look in the environment is a huge concern for many cities, stadiums and public venues. This is driven by the desire to, again, limit clutter. Consequently there is a premium on putting "everything" into one box.  Everything means the small cell radio, the Wi-Fi radio for neutral host, and the wireless backhaul solution.</span><span style="color: #111111; font-family: 'book antiqua', palatino;"> </span></li>
</ol>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;"><a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee8987b6b970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="8800" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee8987b6b970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee8987b6b970d-320wi" style="margin: 10px 0px 5px 10px; border: 5px solid #F78D01;" title="8800" /></a>This suggests an approach that allows the mobile operator to lead with a Wi-Fi on the street furniture, as it is just easier to get that approved by the various municipalities that control access to these poles, and then add small cells where and when needed to further increase cellular densification. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">
</span></p>
<span style="font-family: 'book antiqua', palatino;">Another even more intriguing options is to have a 3rd party deploy the Wi-Fi APs and then lease space on the back of these APs to different mobile operators - effectively segregating and wholesaling wireless capacity. Small cells have much greater range than Wi-Fi APs, and could thus support an interleaving of small cell services from different MNOs on the same Wi-Fi footprint.
</span>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Most mobile operators are moving to a model that gives them the most flexibility such as deploying devices that provide mechanical separation of the Wi-Fi APs and small cells. This ensures "flexible deployment options" as these units can effectively evolve at their own pace. And as faster 802.11ac radios emerge, they can be easily integrated into a multi-RAN node with virtually no impact to the small cell. And the converse is true.  As small cells are enhanced they don't impact the Wi-Fi AP.  It also makes it very easy for a 3rd party to deploy the Wi-Fi footprint and lease space on the back of these AP's to different MNOs that might use small cells from different RAN vendors.  The small cell bolts onto the back of the Wi-Fi AP and gets power and backhaul from the unit. The Ruckus SmartCell 8800 (above) is just one example of this new category of the multi-access RAN nodes.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Ultimately the convergence of Wi-Fi and small cells is a very compelling idea with lots of industry momentum, but it is probably best if Wi-Fi leads in this dance.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/jxN0pVRbvis" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/02/the-wi-fi-small-cell-waltz-whos-leading.html</feedburner:origLink></entry>
  <entry>
    <title>TRUTH OR DARE?  Let's Clear the Air.</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/cYQZt0EycxA/hope-niticism-at-its-very-best.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017d40cf0951970c" title="TRUTH OR DARE?  Let's Clear the Air." />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017d40cf0951970c</id>
    <issued>2013-02-09T14:25:49-08:00</issued>
    <modified>2013-02-12T15:15:41Z</modified>
    <created>2013-02-09T22:25:49Z</created>
    <summary>Don't get us wrong. We love Pinocchio. But when he rears his ugly nose into our business we get, well....all up IN it. Sometimes things can get a little complex, technical and confusing. We're big on simplifying things and being...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: 'book antiqua', palatino; color: #111111;">
</span></p>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee85e4ad8970d-pi" style="float: right;"><img alt="Guy-with-long-nose" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee85e4ad8970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee85e4ad8970d-350wi" style="width: 325px; margin: 0px 0px 5px 5px;" title="Guy-with-long-nose" /></a>
<span style="font-family: 'book antiqua', palatino; color: #111111;">Don't get us wrong. We love Pinocchio.  </span>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">But when he rears his ugly nose into our business we get, well....all up IN it.  </span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Sometimes things can get a little complex, technical and confusing. We're big on simplifying things and being brutally honest about technlogy and it's real value - whether it's ours or not. So here goes.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Cisco's new whitepaper 
</span><span class="asset  asset-generic at-xid-6a00d8341ea9ee53ef017d40e8bbe9970c" style="color: #111111; font-family: 'book antiqua', palatino;"><a href="http://theruckusroom.typepad.com/files/all_beamforming_solutions_are_not_equal_whitepaper_highlighted.pdf">"<span style="color: #4040ff;">All_Beamforming Solutions are not Equa</span></a><span style="color: #4040ff;">l</span>" is at best misleading and at worst <a href="http://en.wikipedia.org/wiki/Mythology" target="_blank">mythology</a>. </span></p>
<p><span class="asset  asset-generic at-xid-6a00d8341ea9ee53ef017d40e8bbe9970c" style="color: #111111; font-family: 'book antiqua', palatino;">In this paper, Cisco effectively got two things right: <br />1) they spelled the word "beamforming" properly and <br />2) they used the appropriate Cisco corporate logo.</span></p>
<p><span style="font-family: 'arial black', 'avant garde';"><br /><span style="color: #111111;">FUDDING UP</span></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Cisco is clearly going out of their way to give the impression that Ruckus-patented BeamFlex and digital signal processing (DSP)-based beamforming (often called chip-based transmit beamforming or TxBF) techniques are categorically similar. This is patentedly false.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">BeamFlex and TxBF are radically different in function, benefit, and usefulness. What’s more important is that product vendors with <em>only </em>DSP-based TxBF would like to suggest that adaptive antenna switching somehow prevents supporting chip-based TxBF as well. </span></p>
<p><span style="font-size: 12pt;"><em><span style="font-family: 'book antiqua', palatino; color: #ff0000;">Ruckus supports both. The benefits of BeamFlex sit on top of those brought by chip-based beamforming. The gain of these techniques is cumulative. Why pretend that customers must pick one or the other when they can get both? </span></em></span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">For IT managers, administrators, and engineers alike, 802.11n’s MIMO techniques and all this other WI-Fi technical mumbo jumbo can be both complex and confusing – making vendor marketing (admittedly) an opaque fog.  To that end here's some absoute truth (facts that are true for all people, at all times, in all places) that should help.
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d40e98ff4970c-pi" style="float: right;"><img alt="Cisco-Response-Cover" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017d40e98ff4970c" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d40e98ff4970c-200wi" style="width: 175px; margin: 0px 0px 5px 5px;" title="Cisco-Response-Cover" /></a></span></p>
<p><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">Customer have LOTS of choices and can be easily deceived by supplier marketing.  Yet at the end of the day, customers just want the truth. </span></span></p>
<p><span style="font-family: 'book antiqua', palatino;"><a href="http://theruckusroom.typepad.com/files/beamforming_response_doc_final_2013.pdf"><span style="color: #4040ff;"><span style="font-family: 'arial black', 'avant garde';"><strong>SAFETY TIP:</strong></span> If you want to avoide reading further, just download, read and memorize this document</span></a></span><span style="font-family: 'book antiqua', palatino;">.</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;">FOR THE TECHNICALLY MINDED <br /></span><span style="font-family: 'book antiqua', palatino;">(you know who you are)</span></p>
<p><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">Cisco’s ClientLink uses a type of chip-based beamforming with implicit client feedback. In theory, implicit transmit beamforming (TxBF) such as ClientLink allows an AP to create multiple downlink beams that constructively add together at the client to improve the overall signal. To do this successfully, the AP relies on what it hears from the client (the “implicit” feedback, which is really no feedback at all) to determine how best to steer the beams. </span></span></p>
<ol>
<li><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">ClientLink is a chip-based MIMO technique that cannot be used on the same antenna at the same time as other chip-based MIMO techniques like Spatial Multiplexing (SM), Space-Time Block Coding (STBC), and Cyclic Delay Diversity (CDD), so TxBF comes with a tradeoff from the start. </span><br /></span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">ClientLink forms its beams based on how the AP “hears” and not based on how the client “hears.” <br /></span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Implicit beamforming uses received signals to determine the relative signal offset for each downlink beam. Theoretically, this works fine for fixed clients, but for mobile clients, every downlink frame will be optimized for the client’s previous location, and not for its current location. <br /></span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">TxBF such as ClientLink requires incredibly precise phase and amplitude weights for constructive gain to occur exactly at the client location. When the weights are not accurate, destructive interference occurs and can actually reduce signal quality instead of improving it. </span></li>
</ol>
<p><span style="font-family: 'book antiqua', palatino;">
</span><span style="font-family: 'book antiqua', palatino;"><a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d40e8dffa970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;" /></span><span style="font-family: 'book antiqua', palatino; color: #111111;"><a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d40e8dffa970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="Implicit.jpg" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017d40e8dffa970c" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d40e8dffa970c-320wi" style="margin: 0px 0px 5px 5px;" title="Implicit.jpg" /></a></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Perhaps the actions of the IEEE’s 802.11 working group— removing implicit beamforming entirely—speak the loudest. For more evidence on this topic, researchers from leading universities readily acknowledge the problem of non-reciprocity and the faults in implicit beamforming.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">For beamforming to work successfully, transmitted signals from the AP must constructively combine at the client’s antenna(s). 
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee85da908970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: left;"><img alt="Calibration" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee85da908970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee85da908970d-250wi" style="width: 215px; margin: 10px 5px 5px 0px;" title="Calibration" /></a>What happens if a client device has more than one antenna? In such a case, it is not possible for the AP to determine which client antenna(s) the AP heard from. Given that almost all notebooks and tablets as well as most mobile phones (even ones with a single Tx/Rx chain) have multiple antennas, ClientLink is becoming applicable to an ever-dwindling minority of clients— SISO devices without antenna diversity—such as the old iPhone4 with the well-documented “antennagate” problem.</span></p>
<p><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">Also, it's important to note that the throughputs in Cisco's plot are north of 200Mbps. This means that the client is at least a three-stream MIMO 802.11n client. But ClientLink can't work with multi-antenna clients because it needs the </span><a href="http://en.wikipedia.org/wiki/Channel_state_information%20" target="_blank"><span style="color: #111111;">channel state information (CSI)</span></a><span style="color: #111111;"> between EACH antenna combination. And </span></span><span style="color: #111111; font-family: 'book antiqua', palatino;">with multi-antenna clients it's simply NOT </span><span style="color: #111111; font-family: 'book antiqua', palatino;">physically</span><span style="color: #111111; font-family: 'book antiqua', palatino;"> possible to get the per antenna CSI without client cooperation (and client cooperation requires standardization).</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;"> </span><span style="color: #111111; font-family: 'book antiqua', palatino;">Finally, Cisco attempts to dismiss the gains of PD-MRC, but this is simply because their brand of beamforming can't support it. IEEE channel models measure PD-MRC gains in </span><span style="color: #111111; font-family: 'book antiqua', palatino;">the</span><span style="text-decoration: underline;"> 7-15 dB range for LOS conditions</span><span style="color: #111111; font-family: 'book antiqua', palatino;"> and in the </span><span style="text-decoration: underline;">3-5 dB range for NLOS conditions</span><span style="color: #111111; font-family: 'book antiqua', palatino;">. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Ultimately marketing is relatively simple. But building RF features that truly impact real clients in everyday networks isn't. End-users need to review third-party testing that includes both Cisco and Ruckus products. Better yet, test both products in your own environment, with your expected client devices and applications.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">At the end of the day, the worst thing about being lied to is knowing you're not worth the truth.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/cYQZt0EycxA" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/02/hope-niticism-at-its-very-best.html</feedburner:origLink></entry>
  <entry>
    <title>Getting Cultured</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/CpMCNCLLo-c/getting-cultured.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017c368ec49e970b" title="Getting Cultured" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017c368ec49e970b</id>
    <issued>2013-02-03T17:30:01-08:00</issued>
    <modified>2013-02-04T01:30:01Z</modified>
    <created>2013-02-04T01:30:01Z</created>
    <summary />
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"> <iframe frameborder="0" height="281" src="http://www.youtube.com/embed/xv9wiVu_5HA?feature=oembed" width="500" /> <xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/CpMCNCLLo-c" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/02/getting-cultured.html</feedburner:origLink></entry>
  <entry>
    <title>Carrier Wi-Fi Comes of Age in 2013</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/LpR7mkRH7zc/carrier-wi-fi-comes-of-age-in-2013.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017c353fe05c970b" title="Carrier Wi-Fi Comes of Age in 2013" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017c353fe05c970b</id>
    <issued>2013-01-04T10:45:58-08:00</issued>
    <modified>2013-01-04T19:01:59Z</modified>
    <created>2013-01-04T18:45:58Z</created>
    <summary>by Steve Hratko Director, Carrier Marketing All indications point to full speed ahead for service provider Wi-Fi deployments in 2013. While Wi-Fi has been around for quite sometime as a consumer and enterprise technology, it’s never garnered the kind of...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><span style="color: #ff7f00; font-family: arial, helvetica, sans-serif;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c354f09ff970b-pi" style="float: right;"><img alt="Adulthood" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c354f09ff970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c354f09ff970b-800wi" style="margin: 0px 0px 5px 5px;" title="Adulthood" /></a>by <span style="font-family: 'arial black', 'avant garde';">Steve Hratko</span><br /></span><span style="color: #ff7f00; font-family: arial, helvetica, sans-serif;">Director, Carrier Marketing</span>
<p><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">All
indications point to </span><a href="http://www.lightreading.com/document.asp?doc_id=228149&amp;f_src=lrmobiledailynewsletter"><span style="color: #111111;">full speed ahead for service provider Wi-Fi deployments</span></a><span style="color: #111111;"> in 2013.  While
Wi-Fi has been around for quite sometime as a consumer and enterprise
technology, it’s never garnered the kind of attention that it will this year.</span></span></p>
<p><span style="font-family: 'book antiqua', palatino;"><span style="color: #111111;">The
reason? Wi-Fi is seen as the most economical and capacity-rich technology to
help carriers address the tremendous acceleration in mobile data traffic –
particularly within high-density areas.  Most
geographies are seeing traffic growth of 50 to 100% year-on-year with no end in
sight.  It is easy to do the math here
and see that this will easily overwhelm the existing mobile infrastructure,
even </span><em style="color: #111111;">with</em><span style="color: #111111;"> LTE deployments. </span></span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong style="color: #111111;">Why Wi-Fi? 
Why now?</strong></span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Wi-Fi
is rapidly emerging as a credible RAN (radio access network) technology that
can be deployed alongside of 3G and LTE in a mobile network. Initial Wi-Fi
deployments were all about offload and capacity injection. Now the future is
much more about integration into the core. This enables the user to have an “always-best-connected”
experience, regardless of location or radio access technology. Users won't need
to know or care about Wi-Fi authentication or roaming—it will all be as
automatic and secure as in the 3G/LTE world. These charts from Infonetics' 2012
carrier survey pretty much tell the Wi-Fi story.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee6ed3b10970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="display: inline;"><img alt="Infonetics-chart-1" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee6ed3b10970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee6ed3b10970d-150wi" style="width: 150px;" title="Infonetics-chart-1" /></a>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c3549d675970b-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="display: inline;"><img alt="Infonetics-chart-2" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c3549d675970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c3549d675970b-150wi" style="width: 150px;" title="Infonetics-chart-2" /></a>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d3f78c801970c-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="display: inline;"><img alt="Infonetics-chart-3" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017d3f78c801970c" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017d3f78c801970c-150wi" style="width: 150px;" title="Infonetics-chart-3" /></a><br /><br />That said, here are the pieces that are all coming together in 2013:</span></p>
<ol>
<li><span style="color: #111111;"><span style="font-family: 'arial black', 'avant garde';"><strong>Device
Support.</strong></span><span style="font-family: 'book antiqua', palatino;"> </span><span style="font-family: 'book antiqua', palatino;">In the fall of 2012, Apple joined the Android camp in moving to
dual-mode smartphones. By adding 5GHz support, it opens these devices up to a
huge pool of spectrum that can approach 500MHz in many geographies.  Even the largest mobile operators seldom have
more than 100MHz of licensed spectrum in major cities.  This will push more and more smartphones
users to look to the Wi-Fi bands to get connected. </span></span><span style="color: #111111; font-family: 'book antiqua', palatino;"><br /> </span></li>
<li><span style="color: #111111;"><span style="font-family: 'book antiqua', palatino;"><span style="font-family: 'arial black', 'avant garde';"><strong>Transparent Connectivity.</strong></span></span><span style="font-family: 'book antiqua', palatino;"> </span></span><span style="color: #111111; font-family: 'book antiqua', palatino;"> After many years of work the industry is on
track to begin commercializing Hotspot 2.0. 
This makes Wi-Fi as easy to use and as secure as cellular.  Hotspot 2.0 capable APs are already shipping
from the major infrastructure vendors and smartphones should emerge early in
the new year. With the industry forecasting shipments of nearly a billion
smartphones in 2013, and with operators and enterprises deploying Hotspot
2.0-ready infrastructure by the millions of units, this technology will rapidly
sweep throughout the world.  Users will
no longer have to think about SSIDs and authentication, instead Wi-Fi will just
weave itself into the fabric of the world's mobile networks.<br /> </span></li>
<li><span style="font-family: 'arial black', 'avant garde';"><strong style="color: #111111;">Core Integration.</strong> </span><span style="color: #111111;"><span style="font-family: 'book antiqua', palatino;"> To truly become just another mobile RAN
technology, it will be necessary to backhaul traffic into the mobile packet
core.  This allows subscribers to get the
same set of services regardless of the radio access technology.  These services include billing (pre-paid and
post), policy, lawful intercept, roaming, authentication, addressing, mobility
management, content filtering, and the list goes on and on.  It even opens up the possibility of session
persistence as a user moves between the 3G/LTE RANs and the Wi-Fi RAN.  The key ingredient here is Trusted WLAN
Access per 3GPP standards.  This approach
requires a gateway that can bridge the world of the Wi-Fi RAN to the mobile
packet core. </span><br /> </span></li>
<li><span style="color: #111111;"><span style="font-family: 'arial black', 'avant garde';"><strong style="color: #111111;">High
Density.</strong> </span><span style="font-family: 'book antiqua', palatino;"> Build-outs in very
high-density venues continue unabated. 
These are often the locations where Wi-Fi offers the most compelling
solution.  These venues include stadiums,
airports, arenas, convention centers, downtown city centers, college campuses,
etc.   Users have now come to expect
Wi-Fi when they walk into any of these locations and traditional neutral host DAS
solutions just can't scale as efficiently as Wi-Fi.</span><br /> </span></li>
<li><span style="font-family: 'arial black', 'avant garde';"><strong style="color: #111111;">Making
Money.</strong></span><span style="color: #111111; font-family: 'book antiqua', palatino;">  One of Wi-Fi's great
strengths is that it is easily configured as a neutral host solution.  This means the venue owner only needs to let
one operator into their building, and that operator can wholesale to all other operators.  These wholesale arrangements will start to
emerge in the first half of the year. 
The story gets even stronger as Wi-Fi is integrated into the mobile
packet core and into mobile billing systems. 
It will eventually become part of the service bundle that the subscriber
pays for on a monthly basis.<br /> </span></li>
<li><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong style="color: #111111;">Management and Service Innovation.</strong> </span> <span style="font-family: 'book antiqua', palatino; color: #111111;">And no list would be complete without a
discussion of management systems and new service enablement.  This is another area where the mobile world
excels, and we will start to see a host of platforms emerge here that can be
used for analytics, reporting, location based services, personalization,
loyalty programs and more.  Location is
one of those very interesting options where a host of very targeted services
can be directed at the user based on their location.</span></li>
</ol>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Make
no mistake, Wi-Fi is slated to become the third major standard RAN technology
in the mobile operator portfolio.  And it
looks to be the technology that will do most of the heavy lifting in the very
high-density venues from where most of the traffic load is coming. </span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/LpR7mkRH7zc" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2013/01/carrier-wi-fi-comes-of-age-in-2013.html</feedburner:origLink></entry>
  <entry>
    <title>Happy New Year...Next Week</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/jVaBj44hVPY/happy-new-yearnext-week.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017ee6b33e48970d" title="Happy New Year...Next Week" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017ee6b33e48970d</id>
    <issued>2012-12-27T16:40:04-08:00</issued>
    <modified>2012-12-28T00:40:04Z</modified>
    <created>2012-12-28T00:40:04Z</created>
    <summary />
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c350fd7bd970b-pi" style="float: right;"><img alt="Happy-new-year" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c350fd7bd970b image-full" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c350fd7bd970b-800wi" style="margin: 0px auto 5px; display: block;" title="Happy-new-year" /></a><br /><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/jVaBj44hVPY" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2012/12/happy-new-yearnext-week.html</feedburner:origLink></entry>
  <entry>
    <title>Wi-Fi Forecast: Cloudy with a Chance of Showers</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/4sFhgmZ_6TY/wi-fi-forecast-cloudy-with-a-chance-of-showers.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017c34ae1d2b970b" title="Wi-Fi Forecast: Cloudy with a Chance of Showers" />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017c34ae1d2b970b</id>
    <issued>2012-12-17T19:26:15-08:00</issued>
    <modified>2012-12-18T16:04:37Z</modified>
    <created>2012-12-18T03:26:15Z</created>
    <summary>Wireless architectures are undergoing an identity crisis. As Wi-Fi gains favor and usurps wired access, Wi-Fi capabilities are changing quickly, causing significant disparity in WLAN architectures and implementation models. These shifts are causing customers and vendors to assess and reassess...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="color: #111111; font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee3b8aa90970d-pi" style="float: left;">
</a>
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee65329f1970d-pi" style="float: right;"><img alt="Cloud-plugging-in" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee65329f1970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee65329f1970d-200wi" style="width: 200px; margin: 0px 0px 5px 5px;" title="Cloud-plugging-in" /></a><img alt="Marcus-burton" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee3b8aa90970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee3b8aa90970d-800wi" style="margin: 0px 5px 5px 0px;" title="Marcus-burton" />
</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Wireless architectures are
undergoing an identity crisis. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">As Wi-Fi gains favor and usurps wired access, Wi-Fi capabilities are changing
quickly, causing significant disparity in WLAN architectures and implementation
models.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">These shifts are causing
customers and vendors to assess and reassess network management, monitoring,
system control, and optimization of WLAN system that are compatible with
yesterday’s devices, optimized for today’s devices, and ready for tomorrow’s
devices.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">In this state of flux,
organizations of all shapes and sizes are asking similar architectural
questions to find the best way(s) to deliver a wireless LAN: </span></p>
<ul>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Controller or no controller?</span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Hardware, virtual, or cloud controller?</span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Central or distributed data flow?</span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Cloud or no cloud? </span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Public or private cloud? </span></li>
</ul>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">The only clear answer today is
“<span style="font-family: 'arial black', 'avant garde'; font-size: 18pt; color: #ff0000;">yes</span>.”</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Though many industry pundits
and suppliers are focusing exclusively on a single delivery model, enterprises
(each with unique business needs) don’t agree which model is best or that any
one model is the ultimate panacea.</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong>Clouding the Architectural Wireless
LANscape</strong></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee65c5c18970d-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="Cloud-diagram" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017ee65c5c18970d" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017ee65c5c18970d-250wi" style="width: 250px; margin: 0px 0px 5px 5px;" title="Cloud-diagram" /></a>Cloud computing is beginning to
play a part in the Wi-Fi architecture debate, because—like many other segments
of computing—it offers highly scalable capabilities that are difficult or
expensive to deliver locally. The central business benefit to cloud networking
is that a business of any size can now have access to an enterprise-class
wireless solution that won’t overwhelm the IT staff or break the IT budget.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Clouds—whether private or
public—are also enjoying favor in many business environments where distributed
solutions are necessary (retail is a quintessential example). Cloud networks
provide a graceful plug-n-play deployment model for remote sites and remote
employees where IT staff resources are limited or non-existent. Because cloud
management can be accessible from anywhere, distributed or centralized IT teams
can easily manage and monitor distributed sites.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Distributed organizations see
value in cloud Wi-Fi, but another major cloud formation is simplifying the
deployment and management lifecycle by managed service providers (MSPs). </span><span style="color: #111111; font-family: 'book antiqua', palatino;">If the cloud solution is optimized with MSPs in mind, it can make the business
model much more effective, largely because of easy-to-access remote management,
monitoring, reporting, and troubleshooting.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">An additional element of the
cloud’s appeal is the perception of resiliency, redundancy, and stability—in a
properly designed and implemented cloud infrastructure. All the cloud buzzwords
(e.g. high availability, elastic, redundant, seamless failover) make businesses
feel warm and cozy. After all, mission-critical Wi-Fi demands mission-critical
reliability.</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong>Two Types of Clouds</strong></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Today, two primary cloud models
are being espoused: (1) customer-owned [private] and (2) supplier-hosted [public].</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Private clouds are attractive
because businesses own the liability of customer and employee data. They want
to own, secure, and protect it themselves, and they don’t mind accepting the
responsibility for implementing and supporting it, so they deliver a
centralized datacenter model where services and management are accessed from
remote sites via VPNs.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Many leading Wi-Fi suppliers
today are encouraging this model by offering a high-capacity centralized WLAN
controller that supports “remote” or “flex” AP models. Private clouds are
attractive for many large enterprises that already have significant datacenter
investments, but they can lack some of the scale, resiliency, and cost
advantages of public cloud options.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Yet the term “cloud” generally
refers to public clouds, which provide all the benefits of releasing control,
an attractive gain for smaller businesses. Someone else designs and runs the
datacenter, accepts the complexity, secures the information (hopefully),
provides high capacity/redundancy, and pays the power bill.  The business buys APs, signs up for a
service, configures them through a simple and sexy web interface and can
remotely monitor and manage the WLAN from anywhere. This changes the
traditional WLAN model.  The wireless LAN
becomes a service and can be effectively accounted in such a manner.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Distributed organizations are
drawn to public cloud options, but despite solving the centralized management
and monitoring needs, public clouds don’t solve the need for a centralized
datacenter within the organization. Remote sites often need access to
centralized resources via VPN, but a public cloud leaves this need unmet,
minimizing the advantages of the public cloud.</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong>When It Rains, It Pours</strong></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Despite
their billowy appeal, cloud is not the be-all, end-all solution for Wi-Fi – not
by a long shot. </span><span style="color: #111111; font-family: 'book antiqua', palatino;">Some businesses balk at the
privacy and control aspects of hosted solutions (</span><em style="color: #111111; font-family: 'book antiqua', palatino;">what exactly are you doing with my information?</em><span style="color: #111111; font-family: 'book antiqua', palatino;">), while others
simply don’t buy</span><ins cite="mailto:David%20Callisch" datetime="2012-12-17T14:04" style="font-family: 'book antiqua', palatino;"> </ins><span style="color: #111111; font-family: 'book antiqua', palatino;">the pricing ownership model—the
perception is that cloud is akin to a rental model with less control and higher
costs over time. The pricing reality depends, in part, on the expected lifespan
of local alternatives (controllers or other management solutions). If the
product lifespan of local appliances is expected to be long, customers may see
more value in a “buy once, own forever” approach. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">For others, the ownership
hesitation comes back to a more traditional philosophy related to in-house
expertise, where network staff wants to see, touch, and visibly troubleshoot
their network with immediate, tangible responses to problems and outages.</span></p>
<p><span style="font-family: 'book antiqua', palatino;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c34b8f6b1970b-popup" onclick="window.open( this.href, '_blank', 'width=640,height=480,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0' ); return false" style="float: right;"><img alt="Cloud-diagram-2" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c34b8f6b1970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c34b8f6b1970b-250wi" style="width: 250px; margin: 0px 0px 5px 5px;" title="Cloud-diagram-2" /></a>Second, cloud Wi-Fi
architectures either decentralize controller functions (controllerless) or they
move the controller into the cloud. In some environments, this can be a plus
because it removes controller hardware at each site—useful in some distributed
networks. However, the same “no hardware controller” solutions must then find
alternate ways to provide centralized services at each site, when desired.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">In a somewhat self-defeating
twist, some other local component is necessary to fill in the gap for specific
features. This component is often called a gateway, concentrator or some tunnel
termination device that provides scalable, centralized data tunneling, which is
useful for a number of reasons (avoid LAN redesign for wireless VLANs, securely
tunnel guest traffic, provide VPN termination, etc.). Some cloud Wi-Fi
solutions also require a per-site appliance for centralized control functions,
like roaming across subnet boundaries.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">“Controllers” have traditionally
been designed for central data tunneling, but new trends are focusing on
distributed data planes (data breakout from the AP) while keeping the
controller for management and “control” plane functions such as radio frequency
(RF) resource management (channel and power settings), AP configuration
settings, authentication services (802.1X or captive web portals), layer-3
roaming, and more.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">For most customers, how and
where system control is performed (distributed, centralized, or cloud) doesn’t
really matter. What’s most important is how well system control works.  Consequently, when customers weigh various
feature capabilities, the “how” argument often becomes philosophical. Moreover,
enterprises want choices, flexibility, and most importantly, they want
meaningful solutions for their business. Cloud or no cloud, architectural
boundaries are becoming less clear.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Finally, a public cloud
controller/management solution offers the reliability and redundancy benefits
of cloud architectures. But architectural reliability is only one piece of
overall wireless service availability. The potential benefits of cloud
resiliency may be outweighed by alternative solutions that provide much better
wireless stability via better radio design, adaptive RF features, antenna
optimizations, interference avoidance, and the like.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Wi-Fi will always have its
foundation at the radio level. Customers often understand the challenges of
consistent, reliable delivery of wireless applications in high-interference or
high-density environments. When customers must choose, the fundamental
requirement for good wireless connections often plays a premium above the
cloud’s sex appeal. In part, this is why we’ve seen some companies dwelling on
the <em>wireless</em> component of wireless
LAN equipment, optimizing features that improve capacity, reliability, and
range—as well as adaptive features or RF visibility solutions. Ultimately,
customer testing proves out the RF capabilities and customer priorities will
always guide the decision. </span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong>Clearing Things Up</strong></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Obviously, customers want the best
of all worlds: intuitive management, excellent data analytics, easy
implementation, and adaptive, reliable radio performance.  What many fail to understand is that Wi-Fi
reliability and performance will never be helped by anything that cloud
computing offers.</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">Organizations must look for suppliers that offer a full range of
architectural alternatives from controller-based to standalone APs, private
cloud controllers to public cloud services. Despite what works best for a given
organization, one fact remains clear: wireless reliability and performance must
underpin any architectural choice. Without it, you’re left with an easy to manage Wi-Fi network that nobody
uses.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/4sFhgmZ_6TY" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2012/12/wi-fi-forecast-cloudy-with-a-chance-of-showers.html</feedburner:origLink></entry>
  <entry>
    <title>Cloudy Days Ahead?  You Bet.</title>
    <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/TheRuckusRoom/~3/Im0B4sW-D7A/cloudy-days-ahead-you-bet.html" />
    <link rel="service.edit" type="application/x.atom+xml" href="http://www.typepad.com/t/atom/weblog/blog_id=263764/entry_id=6a00d8341ea9ee53ef017ee59a97db970d" title="Cloudy Days Ahead?  You Bet." />
    <id>tag:typepad.com,2003:post-6a00d8341ea9ee53ef017ee59a97db970d</id>
    <issued>2012-11-25T10:27:55-08:00</issued>
    <modified>2012-12-06T22:00:09Z</modified>
    <created>2012-11-25T18:27:55Z</created>
    <summary>Cisco has made another bold move by announcing its intent to purchase Meraki for $1.2B. Yes, that’s billion with a “B.” The hefty price tag represents 20x Meraki’s estimated annual run rate (which IDC estimated in their most recent WLAN...</summary>
    <author>
      <name>TheRuckusRoom</name>
    </author>

    <content type="application/xhtml+xml" xml:lang="en-US" xml:base="http://www.theruckusroom.net/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-family: 'book antiqua', palatino; color: #111111;">
<a class="asset-img-link" href="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c33f778ae970b-pi" style="float: right;"><img alt="Meraki-invoice" border="0" class="asset  asset-image at-xid-6a00d8341ea9ee53ef017c33f778ae970b" src="http://theruckusroom.typepad.com/.a/6a00d8341ea9ee53ef017c33f778ae970b-800wi" style="margin: 0px 0px 5px 5px;" title="Meraki-invoice" /></a>Cisco has made another
bold move by announcing its intent to purchase Meraki for $1.2B. Yes, that’s
billion with a “B.”</span></p>
<p><span style="color: #111111; font-family: 'book antiqua', palatino;">The hefty price tag
represents 20x Meraki’s estimated annual run rate  </span><span style="color: #111111; font-family: 'book antiqua', palatino;">(which IDC estimated in their most recent WLAN report to be approximately $15M / quarter).  This c</span><span style="color: #111111; font-family: 'book antiqua', palatino;">ompares to valuations of ~4x
revenue among the most successful wireless LAN companies (Ruckus included) that
are already profitable, debt free and market leaders within their respective
segments.</span></p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><br />Why the Big Price Tag?</span></p>
<p><span style="color: #111111;"><span style="font-family: 'book antiqua', palatino;">Pundits posit that Cisco
has been after Meraki for years and may have been influenced by <a href="http://www.crn.com/news/networking/240005445/report-cisco-outgunned-trying-to-acquire-nicira.htm" target="_blank">missing out on aquiring Nicera </a></span><span style="font-family: 'book antiqua', palatino;"><a href="http://www.crn.com/news/networking/240005445/report-cisco-outgunned-trying-to-acquire-nicira.htm" target="_blank">that was grabbed by VMWare earlier this year for
$1.26 billion.</a></span></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">But let’s be clear, Cisco
isn’t buying Meraki for its Wi-Fi. It’s buying them for their system management
software.  The “cloud” glow around Meraki
adds a kicker to the valuation, for sure. 
The fact that Meraki targets the SMB market where Cisco has struggled
adds another justification to the hefty price tag.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Cisco’s infrastructure solutions,
including their wired, wireless and security products, are notoriously complex.  A exclusive club of Cisco certified engineers
called CCIEs have benefitted from the full employment act as a result.  However the complexity has hampered Cisco’s
success in the SME/SMB market where customers can’t afford in-house CCIEs.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Cisco is also in need of a
new hot gig.  Growth of its core revenue
drivers – routers and switches – has been trending down. And new endeavors via organic
or acquired means in the consumer, video and server markets haven’t produced
the next golden egg.  “Cloud” is hot and
has the potential of delivering a long term recurring revenue stream.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Meraki is a software
engineering company and a first mover into cloud-based networking targeting the
SMB market.  It has the ingredients that
Cisco needs to:</span></p>
<span style="font-family: 'book antiqua', palatino;">

<ul>
<li><span style="color: #111111;">simplify provisioning/management of its wired/wireless gear,</span></li>
<li><span style="color: #111111;">re-energize its SMB business, and</span></li>
<li><span style="color: #111111;">create a cloud-based
model that delivers recurring revenue.</span></li>
</ul>
</span><span style="font-family: 'book antiqua', palatino; color: #111111;">
</span>
<p> </p>
<p><span style="font-family: 'arial black', 'avant garde'; color: #111111;"><strong>Is Meraki Cloudifying or Clarifying Cisco’s Vision?</strong></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">To achieve its goals for the
$1.2B acquisition, Cisco needs a clear integration strategy for Meraki, which
Cisco largely glossed over in its announcement. So, questions remain:
  </span></p>
<ol>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">What is the Meraki/Cisco
product transition strategy? </span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">How fast can Cisco’s current
networking hardware be “cloudified” to replace Meraki’s hardware
offering?  </span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">What is there but a dead-end
for Meraki’s hardware installed base?</span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Will Meraki’s SMB VARs
embrace the change given the massive competition they now face selling against
Cisco’s existing SMB channels? </span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Cisco promised to leave
Meraki alone, i.e. business as usual. 
But if Cisco were to adopt Meraki’s software across it’s infrastructure
product line, how independent can Meraki really remain?</span></li>
<li><span style="font-family: 'book antiqua', palatino; color: #111111;">Meraki plays in the “S” part
of the SMB segment which is incredibly price-sensitive while Cisco is commonly
known for charging a price premium on its enterprise hardware products.  How
will Cisco be pricing its cloud services to SMBs while avoiding near term gross
margins?</span></li>
</ol>
<p> </p>
<p><strong style="font-family: 'book antiqua', palatino;"><span style="font-family: 'arial black', 'avant garde'; color: #111111;">What’s It All Mean?</span></strong></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">In the short term it means
one less player in the wireless LAN space. Customers and resellers will have to
wait, as they always do, as the two companies sort things out. Meanwhile
enterprises have real Wi-Fi capacity problems to combat and need help now.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">There’s little question
that enterprises will be reluctant to purchase any more Meraki products when
Cisco’s Wi-Fi APs perform better (<a href="http://dcc.syr.edu/PDF/CCENT_3-stream_eval.pdf" target="_blank">but don't believe us, believe this</a>) </span><span style="font-family: 'book antiqua', palatino; color: #111111;">not to mention
the risk that Meraki’s hardware may become obsolete. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Until there is a clear
product rationalization plan, Meraki’s channel partners will be left hanging. Those
channel partners that had selected Meraki as a Cisco alternative in the first
place will certainly be looking to replace Meraki. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Private Wi-Fi companies
like <a href="http://venturebeat.com/2012/09/11/aerohive-funding-ipo/" target="_blank">Aerohive</a> may get caught in the wake too as they may be the next WLAN
player to be gobbled up by Cisco’s competitors. Channel partners wearied of
mergers and acquisitions will think twice before they invest.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Longer term the
Cisco/Meraki deal means that the cloud will play an important role in the
management of network infrastructures. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Despite what people might
think, at Ruckus we’re big believers in the cloud and are innovating in this
space. Moreover we’re even bigger believers in choice.</span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">Ultimately, different customers
have different preferences driven by TCO, budget cycles, security, WAN condition
and the need for control. Some will want cloud management and some will want on-premise
solutions. </span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">But one thing is for
certain: <span style="color: #ff0000;">everyone wants reliable and pervasive Wi-Fi performance</span> to deal with
the onslaught of users, devices, media-rich communications, and interference
that’s threatening to cripple enterprise and service provider networks alike. <span style="color: #ff0000;">And that's what Ruckus is all about.</span></span></p>
<p><span style="font-family: 'book antiqua', palatino; color: #111111;">The forecast calls for low
pressure to develop over the WLAN industry causing an accumulation of clouds
with a strong chance of showers and thunderstorms before it all clears up. Strap
yourself in.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/TheRuckusRoom/~4/Im0B4sW-D7A" height="1" width="1" /></div></content>



  <feedburner:origLink>http://www.theruckusroom.net/2012/11/cloudy-days-ahead-you-bet.html</feedburner:origLink></entry>

</feed><!-- ph=1 -->
