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	<title>Kevin Boyle</title>
	
	<link>http://www.salesmasterybook.com/wp_blog</link>
	<description>sales mastery blog, expert sales and marketing advice you can actually use!</description>
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		<title>An uplifting powerful video!</title>
		<link>http://www.salesmasterybook.com/wp_blog/2010/03/16/an-uplifting-powerful-video/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2010/03/16/an-uplifting-powerful-video/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 20:45:26 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Not for the feint hearted]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/2010/03/16/an-uplifting-powerful-video/</guid>
		<description><![CDATA[

An amazing singer (Nikki Yanofsky is 15 years old), an amazing song, an amazing time!
I believe the Olympics brings out the best in us. It&#8217;s a time when we set aside our differences, a time that we come together and we celebrate what it means to be part of this global community.
Congratulations and thank you [...]]]></description>
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<p><br/></p>
<p>An amazing singer (Nikki Yanofsky is 15 years old), an amazing song, an amazing time!</p>
<p>I believe the Olympics brings out the best in us. It&#8217;s a time when we set aside our differences, a time that we come together and we celebrate what it means to be part of this global community.</p>
<p>Congratulations and thank you to all of the athletes, the organizers and the volunteers for putting together such an amazing wonderful games for all of us.</p>
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		<title>A little bit of Canadiana to share with you</title>
		<link>http://www.salesmasterybook.com/wp_blog/2010/03/16/a-little-bit-of-canadiana-to-share-with-you/</link>
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		<pubDate>Tue, 16 Mar 2010 16:01:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Not for the feint hearted]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=99</guid>
		<description><![CDATA[

Enjoy, the unabashed exuberance of youth!
* Please note the song does have a few questionable words. Please do not view if you are upset by obscenity or sexual references. 
]]></description>
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<p><br/></p>
<p>Enjoy, the unabashed exuberance of youth!</p>
<p>* Please note the song does have a few questionable words. Please do not view if you are upset by obscenity or sexual references. </p>
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		<title>What is the meaning of life?</title>
		<link>http://www.salesmasterybook.com/wp_blog/2009/12/16/what-is-the-meaning-of-life-2/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2009/12/16/what-is-the-meaning-of-life-2/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 17:19:33 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[Not for the feint hearted]]></category>
		<category><![CDATA[life lessons]]></category>
		<category><![CDATA[the meaning of life]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=59</guid>
		<description><![CDATA[Most of us live our lives asking the wrong question. &#8220;What is the meaning of life?&#8221; When the real question should be, &#8221;What would give my life meaning?&#8221;
Kevin Boyle, Author &#8220;The Secrets to Sales Mastery&#8221;
I believe each and everyone one of us is a very special and a very unique creation with our own thoughts, feelings, skills [...]]]></description>
			<content:encoded><![CDATA[<p>Most of us live our lives asking the wrong question. &#8220;What is the meaning of life?&#8221; When the real question should be, &#8221;What would give my life meaning?&#8221;</p>
<p>Kevin Boyle, Author &#8220;The Secrets to Sales Mastery&#8221;</p>
<p>I believe each and everyone one of us is a very special and a very unique creation with our own thoughts, feelings, skills and talents.</p>
<p>And ultimately, the answer to life&#8217;s most perplexing question &#8220;What is the meaning of life&#8221; <em>is different</em> for each and every one of us.</p>
<p>But I do know one thing.</p>
<p>Part of my journey was to find a way to live my life with<strong> PURPOSE</strong>.</p>
<p>And if you are having trouble finding purpose in your life; go back to asking yourself this one simple question:</p>
<p>&#8220;What would give my life meaning?&#8221;</p>
<p>The same can be done with this question:</p>
<p>What is the key to happiness?</p>
<p>Again, let&#8217;s change the wording a bit&#8230;</p>
<p>What would make you happy?</p>
<p>I think you will find the answer for every single person will be somewhat different (we all generally want &#8220;love&#8221; for example to be or feel &#8220;happy&#8221;), but we may have different definitions of what &#8220;love&#8221; is to us, means to us or looks like to us.</p>
<p>It&#8217;s only through our <strong>own</strong> life experiences that we find the real answer,</p>
<p>And here&#8217;s the real kicker, often&#8230;</p>
<p>That which we thought would make us happy may not!</p>
<p>And that is wisdom.</p>
<p>So my challenge to you is simply this,</p>
<p>What would give your life more meaning? And do you have the courage to go live that life?</p>
<p>Til next time,</p>
<p>All my best!</p>
<p>with warm regards,</p>
<p>Kevin</p>
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		<title>Is abundance merely a mouse click away?</title>
		<link>http://www.salesmasterybook.com/wp_blog/2009/06/20/is-abundance-merely-a-mouse-click-away/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2009/06/20/is-abundance-merely-a-mouse-click-away/#comments</comments>
		<pubDate>Sat, 20 Jun 2009 21:56:58 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[sales mastery]]></category>
		<category><![CDATA[how to get unstuck]]></category>
		<category><![CDATA[law of abundance]]></category>
		<category><![CDATA[law of attraction]]></category>
		<category><![CDATA[sales training]]></category>
		<category><![CDATA[the power of intention]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=58</guid>
		<description><![CDATA[In my last article we explored the Power of Intention and how it affected our cold calling and prospecting results.
Today I wanted to take a moment and have some fun with a little bit of Trivia, which is I feel very relevant to our blog post today.
Do you know who after yet another one of [...]]]></description>
			<content:encoded><![CDATA[<p>In my last article we explored the Power of Intention and how it affected our cold calling and prospecting results.</p>
<p>Today I wanted to take a moment and have some fun with a little bit of Trivia, which is I feel very relevant to our blog post today.</p>
<p>Do you know who after yet another one of his business failures, confessed&#8230;</p>
<p>&#8220;I had spent the better portion of my life in chasing a rainbow. . . . I had begun to place myself in the category of charlatans who offer others a remedy for failure which they, themselves, cannot successfully apply.&#8221;</p>
<p>That is attributed to Napoleon Hill, success author, who from what I understand had one of the best selling self help books ever published. &#8220;Think and Grow Rich&#8221;.</p>
<p>Interestingly this is the same man who went bankrupt several times after he published the book.</p>
<p>As many of you might know, this book is the underlying premise for &#8220;The Secret&#8221;.</p>
<p>And now of course, there are many updates and revisions to &#8220;The Secret&#8221; being written and offered as courses.</p>
<p>Even original authors, are now saying; &#8220;Well, we didn&#8217;t get it quite right the first time&#8230;&#8221;</p>
<p>So what is the truth?</p>
<p>Let&#8217;s look at what we do know.</p>
<p>That when we have the intention of getting something from someone else we are essentially telling the universe that there is something that we don&#8217;t have in the first place.</p>
<p>In other words; I don&#8217;t have enough business and I need business from you.</p>
<p>This intention sets our vibration.</p>
<p>Our vibration is how the &#8220;world&#8221; perceives us, but it also sets the vibration on how we perceive ourselves.</p>
<p>For many people phoning someone and asking someone for business brings feelings of guilt, shame and unworthiness.</p>
<p>It triggers us on a deep emotional level. Especially if we experience &#8220;rejection&#8221; on the call.</p>
<p>And of course as these &#8220;feelings&#8221; deepen, as we experience more and more &#8220;rejection&#8221; it makes it harder and harder for us to assure ourselves that it is worth our time prospecting for new business.</p>
<p>When we come from a place of lack or not having; the universal law of attraction states that we will attract more of the same.</p>
<p>Lack and not enough. Like attracts like.</p>
<p>So the question then becomes, how do we set a new intention?</p>
<p>Here&#8217;s where the whole thing comes off the &#8220;rails&#8221;&#8230;</p>
<p>Unfortunately, positive affirmations are not enough.</p>
<p>This is not a &#8220;thinking&#8221; or a &#8220;learning&#8221; problem. We have been conditioned to &#8220;think&#8221;, that we simply have to &#8221;figure things out&#8221;, to solve the problem, but this is not something that you can think yourself out of.</p>
<p>The truth of setting intentions that will work for you is that;</p>
<p>Although we know we need to work from the inside out to get the external outcomes (results) we are looking for, and that this is not a &#8220;skill set&#8221; problem, this is not something that you can read another book or newsletter and get yourself out of.</p>
<p>Your blocks to manifesting your intentions of more success in your business, more money, better relationships and a better life, are based on deep seated beliefs about yourself and how <strong>you have been conditioned</strong>.</p>
<ul>
<li>Either you are motivated or you are not.</li>
<li>Either you believe in yourself or you don&#8217;t.</li>
<li>Either you are willing to take &#8220;acceptable&#8221; risks or not.</li>
<li>Either you are willing to be learn as much about something as you possibly can or you are not.</li>
<li>Either you are willing to make careful, planned strategic moves when it comes to your life or your not.</li>
<li>Either you are willing to take 100% responsibility for your life or your not.</li>
</ul>
<p>So, how do you know you are on the &#8220;right path&#8221;?</p>
<p>Look at your life.</p>
<p>Be honest with yourself; am I where I want to be?</p>
<p>Look at your results. The results of all of your efforts right now.</p>
<p>That is your report card.</p>
<p>This is what true &#8220;Sales Mastery&#8221; is all about.</p>
<p>Mastery over SELF.</p>
<p>Are you having the success you want in your business?</p>
<p>What &#8220;energy&#8221; are you holding when it comes to your business and how do you see yourself in it?</p>
<p>Do you &#8220;feel&#8221; successful?</p>
<p>Do you &#8220;feel&#8221; courageous?</p>
<p>Do you &#8220;feel&#8221; powerful?</p>
<p>Do you &#8220;feel&#8221; overwhelmed?</p>
<p>Do you &#8220;feel&#8221; insignificant?</p>
<p>Do you &#8220;feel&#8221; lacking in passion and/or direction?</p>
<p>The time to be honest with yourself, is right now.</p>
<p>This is your life.</p>
<p>You can play it out how ever you want &#8211; but my deepest desire is to help you and see you succeed.</p>
<p>Unfortunately the internet has brainwashed a lot of people into thinking that success in business is easy. That abundance is merely a mouse click away. That you can buy abundance for $27, $47, $97, $497. You don&#8217;t need to think, you don&#8217;t need to do any work, you can just pay someone else for instant success.</p>
<p>That they will &#8220;give you everything that you need&#8221; to succeed.</p>
<p>I call &#8220;them&#8221; the snake oil salesmen of the 21st century.</p>
<p>I don&#8217;t have a program like that.</p>
<p>You will have to actually be willing to do the &#8220;work&#8221;, to learn and be open to being my partner in your success.</p>
<p>If you decide to work with me you will have to be willing to take that journey inside of yourself, the one that you have been putting off, the one that you hoped you&#8217;d never have to take because it&#8217;s far easier to read another book or download another f.ree newsletter than take a huge step forward in your life by taking responsibility for your life on a deep interpersonal level.</p>
<p>Many people never are ready for the journey, many people are too afriad to ever embark on that journey.</p>
<p>Many people are simply unaware that that journey exists.</p>
<p>And then there are the few, the few that realize, that you are 100% responsible for your life, that you are 100% responsible for where you are in your business and personal life.</p>
<p>That is the first step.</p>
<p>I wish you success on your journey.</p>
<p>If you need help on the 2nd step let me know.</p>
<p><a href="http://www.salesmasterybook.com/21_days/">http://www.salesmasterybook.com/21_days/</a></p>
<p>Kevin Boyle<br />
Author / Public Speaker / Sales Trainer and Coach<br />
“The Secrets to Sales Mastery”</p>
<p>ps &#8211; Did you enjoy this post? Please feel free to add your comments!</p>
<p>Would you like to read more on setting intention;</p>
<p><a href="http://www.salesmasterybook.com/wp_blog/2009/06/07/the-power-of-intention/">http://www.salesmasterybook.com/wp_blog/2009/06/07/the-power-of-intention/</a></p>
<p>If you enjoyed reading this article please let other people know about it by Digging It, Adding it to Delicious, Sharing on Facebook, Stumbling it or Tagging it on Technorati!</p>
<p>Thank you!</p>
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		<title>The Power of Intention</title>
		<link>http://www.salesmasterybook.com/wp_blog/2009/06/07/the-power-of-intention/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2009/06/07/the-power-of-intention/#comments</comments>
		<pubDate>Sun, 07 Jun 2009 22:24:21 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[All about; Getting Your Foot in the Door]]></category>
		<category><![CDATA[sales mastery]]></category>
		<category><![CDATA[sales training]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=57</guid>
		<description><![CDATA[Do you fear rejection when you are making prospecting calls and trying to make appointments?
I would like to share some of my life&#8217;s lessons with you.
I am of the opinion that you can only feel rejection when you are trying to &#8220;take something&#8221; or you have an expectation of how things should go.
In fact, we can [...]]]></description>
			<content:encoded><![CDATA[<p>Do you fear rejection when you are making prospecting calls and trying to make appointments?</p>
<p>I would like to share some of my life&#8217;s lessons with you.</p>
<p>I am of the opinion that you can only feel rejection when you are trying to &#8220;take something&#8221; or you have an expectation of how things should go.</p>
<p>In fact, we can only experience true rejection when we try to take something from someone under the guise of giving. So right now I am asking you to look at the underlying reasons for why you prospect.</p>
<p>Do you have an expectation?</p>
<p>If so, why?</p>
<p>Is it not enough to know that you are enough? That everything that you know, all the knowledge you have, your experience, your wisdom, your history of helping people, of having impact on others &#8211; is not enough? You can only feel rejected if your hand is extending out towards the cookie jar and you are &#8220;caught&#8221;.</p>
<p>How about if you today made a decision to let go of wanting what&#8217;s inside of the cookie jar?</p>
<p>When you are truly in your power, all that it is you &#8211; then no one can reject you, for then there is nothing that you need from anyone else. When you take everything that you know, your wisdom, your skill sets &#8211; and you move forward, giving without expectation, asking for nothing, vibrating with love and generosity as your intention &#8211; you cannot be pushed away, for in this way you become irresitible and all powerful.</p>
<p>Have you ever met someone at an event and thought &#8220;wow, this person is so incredibly grounded, so incredibly powerful&#8221; I just have to meet them!</p>
<p>Do you understand where this power comes from?</p>
<p>It&#8217;s because <strong>you know on a vibrational level that they need nothing from you.</strong> As they furnish whatever they need for themselves. And you seeing this, sensing this, want that. Want that assuredness for yourself.</p>
<p><a href="http://www.salesmasterybook.com/docs/how_to_conquor_your_inner_game.zip">I have a gift for you.</a></p>
<p>In fact, you have a gift for yourself.</p>
<p>The gift is that you have this power within you.</p>
<p>Unfortunately, it&#8217;s your fear that prevents you for seeing how powerful you truly are.</p>
<p>Nobody can stop you from giving. Nobody can fault you for giving.</p>
<p>You cannot fault yourself for giving.</p>
<p>In what ways have you stopped giving to yourself?</p>
<p>In what ways have you stopped pursuing your dreams, your passions and your goals?</p>
<p>What if you were to let go of all expectation of yourself and others? How would this free yourself to live the kind of life you truly want?</p>
<p>1. Set your goals.</p>
<p>2. Set the intention to give out of a genuine desire to help others instead of expectation or &#8220;neediness&#8221;.</p>
<p>3. Prospect for new business from the point of view that you wish to become more &#8220;connected&#8221; - and come from a place of complete giving. Come from a place of just &#8220;being present&#8221; with the other person.</p>
<p>This will set your vibration on autopilot. You won&#8217;t even have to think. In fact the less &#8220;thinking&#8221; you do the better (trust me on this) -  &#8220;feel&#8221; your calls &#8211; be truly present and in the moment with the person you are cold calling.</p>
<p>Try it, and get back to me.</p>
<p><a href="mailto:kevin@salesmasterybook.com">kevin@salesmasterybook.com</a></p>
<p>I really do love your comments and your emails. I am here for you 100%. If you need help, please let me know &#8211; I only want you to succeed and live the kind of life that you aspire to. A life filled with joy, peace and love.</p>
<p>Until next time, all my best!</p>
<p><a href="http://www.salesmasterybook.com/21_days.html">CLICK HERE to learn How to Get Your Foot in the Door</a> and get your prospects to return your voice mails! <br/><br />
Kevin Boyle<br />
Author / Public Speaker / Sales Trainer and Coach<br />
“The Secrets to Sales Mastery”</p>
<p>ps &#8211; Did you enjoy this post? Do you have any tricks or tips on prospecting for new business? Please feel free to add your comments!</p>
<p>Other Blog Articles you might find interesting;</p>
<p><a href="http://www.salesmasterybook.com/wp_blog/2008/09/12/what-is-the-meaning-of-life/">What is the meaning of life?</a></p>
<p><a href="http://www.salesmasterybook.com/wp_blog/2008/10/11/sales-is-a-numbers-game-let-me-prove-it-to-you/">Sales is a numbers game, let me prove it to you!</a></p>
<p><a href="http://www.salesmasterybook.com/wp_blog/2008/12/26/the-secrets-to-sales-mastery-revealed/">Sales Mastery Principles</a></p>
<p>If you enjoyed reading this article please let other people know about it by Digging It, Adding it to Delicious, Sharing on Facebook, Stumbling it or Tagging it on Technorati!</p>
<p>Thank you!</p>
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		<title>A simple and effective way to save our economy.</title>
		<link>http://www.salesmasterybook.com/wp_blog/2009/05/23/a-simple-and-effective-way-to-save-our-economy/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2009/05/23/a-simple-and-effective-way-to-save-our-economy/#comments</comments>
		<pubDate>Sat, 23 May 2009 23:16:58 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[Not for the feint hearted]]></category>
		<category><![CDATA[Kevin Boyle]]></category>
		<category><![CDATA[the new economy]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=56</guid>
		<description><![CDATA[I have spoken to my friends and business associates about the following changes and to date no one has been able to tell me why this plan wouldn&#8217;t work.
So I ask you to read the following with an &#8220;open mind&#8221; and to see it for it&#8217;s utter simplicity.
I&#8217;m not saying it would be easy to [...]]]></description>
			<content:encoded><![CDATA[<p>I have spoken to my friends and business associates about the following changes and to date no one has been able to tell me why this plan wouldn&#8217;t work.</p>
<p>So I ask you to read the following with an &#8220;open mind&#8221; and to see it for it&#8217;s utter simplicity.</p>
<p>I&#8217;m not saying it would be easy to implement &#8211; but I am saying the concept is relatively straight forward and that&#8217;s what makes it so attractive as a solution to our current economic problems. It&#8217;s generally accepted by most people that the surest and best way to build wealth is through real estate and more specifically home ownership.</p>
<p>So if we truly care about others then why not do something that makes it easier for the lower and middle class to own their own home?</p>
<p>Why don&#8217;t we help ourselves as a society at the same time?</p>
<p>Why don&#8217;t we put much needed monies back into government coffers?</p>
<p>I have a simple and very effective solution that will do all of the above.</p>
<p><strong>I invite you to pass along this article or direct people to this site</strong> if you are in agreement with what I am about to say. The more people that know about this the better &#8211; and if we are lucky maybe the right person will read this and then act on it.</p>
<p><strong>Here&#8217;s my solution.</strong></p>
<p>If you want to buy a house &#8211; you purchase it directly from the government &#8211; and you pay the government a flat surcharge of 25% of the purchase price for this ability.</p>
<p>Therefore a $400,000 house would cost you $500,000 in total (plus any taxes).</p>
<p><strong>Now why is this idea so good?</strong></p>
<p>1) The consumer wins because he/she cuts their mortgage payment by about 25% ($1666.67 25 yr amortization / 5% down &#8211; equal monthly payments) vs bank ($2210.10 5 yr term / 25 yr amortization @ 5% int rate).</p>
<p>a) So tell me what would you do with an extra $544.00 per month or roughly $6,500 per year?</p>
<p>b) What would you do with the $166,000.00 you would save over the 25 years of the amortization period?</p>
<p>c) This would open up home ownership to a whole new level of consumer. A $300,000 condo or townhome would cost the average consumer $1200.00 per month plus strata fees (this is closely on par or just above what a lot of 2 bdrms cost to rent!).</p>
<p><strong>How would that impact your life?</strong></p>
<p>You would probably save it or spend some of it &#8211; the money you spent would most likely <strong>go directly back into the economy</strong> while the money you saved would go into our banking system, etc&#8230;</p>
<p>2) The government wins because with this <strong>winfall revenue stream</strong> they could now have billions if not trillions of extra dollars for government social programs, roads, infrastructure, medical care, schools, etc&#8230;</p>
<p><strong>Rules:</strong></p>
<p>* You could only use this on a primary residence</p>
<p>* 1 home per person</p>
<p>* Flipping would not be allowed</p>
<p><strong>Who would lose?</strong></p>
<p>As in anything, there are winners and &#8220;losers&#8221; but I would put forward that the advantages to this program far outweight the &#8220;costs&#8221;.</p>
<p>Banks. Yes banks would vehemetly oppose this and would spend years and millions of dollars lobbying key government officials telling them why this wouldn&#8217;t work. Don&#8217;t you just love politics?</p>
<p>To date I have discussed this idea with hundreds of people and the only argument I have heard against my proposal is that it is &#8220;socialist in nature&#8221; and does not represent true capitalism.</p>
<p>So I have a challenge to people who &#8220;think&#8221; that way.</p>
<p>When things go bad, why are the first people with their hands out, large corporations?</p>
<p>How much money did AIG get to bail themselves out? How much did the big car companies get? Big banks?</p>
<p>How much did the little guy get?</p>
<p>In fact when the banks and AIG got their money &#8211; did they pass any of it along to the little guy to help him save his home?</p>
<p>Sad but true. No one was there to help the people who had to foreclose and walk away from their homes.</p>
<p>Are huge bail outs in a free market economy, capitalist in nature or an example of us practicing socialism when it&#8217;s &#8220;convenient&#8221; for big business?</p>
<p>It&#8217;s high time we started really thinking about the systems we use and just how effective they really are.</p>
<p><strong>Education:</strong></p>
<p>I really do believe that our future depends on how well educated we are &#8211; and that deserving students who have the &#8220;motivation, the skills, and the &#8220;smarts&#8221; should not be held back because of lack of money to pay for a higher education.</p>
<p>My proposal for education is simply this.</p>
<p>As a student if you can achieve a grade of 75% or more in high school &#8211; we will pay for 75% of your university or college tuition.</p>
<p>If you achieve a grade of 85% or more &#8211; we will pay for 100% of your college or university tuition.</p>
<p>Where do we get the money to do this?</p>
<p>Reform the banks (my first point).</p>
<p><strong>Supply vs Demand.</strong></p>
<p>Essentially supply is production, demand fundamentally is dictated by how much disposable income we have in our pockets at any given time.</p>
<p>The amount of  &#8221;disposable income&#8221; we have is directly related to what we do for a living, and how much we get paid to do that job.</p>
<p>To help save our economy we need educated people working; making a good wage.</p>
<p>To that end I believe we need to heavily invest in &#8220;green technology&#8221; and lead the revolution &#8211; put people to work with good paying jobs.</p>
<p>People with good paying jobs; buy cars, they buy homes, they buy products and services and they pay taxes.</p>
<p><strong>I am interested in what you have to say&#8230;</strong></p>
<p>I hope you write to me and discuss the merits of my thoughts and proposals or tell me why they wouldn&#8217;t work.</p>
<p>Do you think our banking system would collapse?</p>
<p>Do you think banks have proven themselves worthy of our trust with our most important asset, our money?</p>
<p>Do you think wall street/banks will do the right thing on it&#8217;s own without intervention?</p>
<p><strong>I look forward to your comments.</strong></p>
<p>Sincerely,</p>
<p>Kevin Boyle<br />
&#8220;The Secrets to Sales Mastery&#8221;<br />
Sales Trainer/Coach, Author and Public Speaker</p>
<p>Write to me here:</p>
<p><a href="mailto:kevin@salesmasterybook.com">kevin@salesmasterybook.com</a></p>
<p>** I am not sure about in the States, but I do know that in Canada that governement can borrow money for itself at zero percent interest.</p>
<p>If this is not true for the States, you have to wonder why the Federal US government allowed itself in the first place to give up control of it&#8217;s money supply and then allow the Federal Reserve to charge it interest to use your money.</p>
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		<title>Happy New Years Everyone!</title>
		<link>http://www.salesmasterybook.com/wp_blog/2009/01/01/happy-new-years-everyone/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2009/01/01/happy-new-years-everyone/#comments</comments>
		<pubDate>Fri, 02 Jan 2009 02:51:17 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=54</guid>
		<description><![CDATA[I have to say this year has been a very eventful and exciting year for me. I do hope that you enjoy the information I provide through my blog and through my newsletters. It is my deepest desire to be of service to my fellow man and to help others whenever possible.
Today I wanted to [...]]]></description>
			<content:encoded><![CDATA[<p>I have to say this year has been a very eventful and exciting year for me. I do hope that you enjoy the information I provide through my blog and through my newsletters. It is my deepest desire to be of service to my fellow man and to help others whenever possible.</p>
<p>Today I wanted to do something a little bit different.</p>
<p>I want to take a moment to reflect on some of the &#8220;things&#8221; and people present in my life that I am personally thankful for.</p>
<p>This is more of a personal exercise (as you probably don&#8217;t know any of these people &#8211; but I wanted to put this out to the universe).</p>
<p>So I do have to warn you &#8211; you might this post rather self serving on my part &#8211; but I really do feel I need to express my gratitude for all of the people that have made a difference in my life.</p>
<p>So I do hope you pardon me (just this one time!)</p>
<p>This list has no meaningful order&#8230;</p>
<p>I would like to thank all of my clients, it really is extremely gratifying for me on a spiritual and personal level when I hear how I can have such a positive impact on others &#8211; it makes all of this so worthwhile.</p>
<p>I would like to thank everyone who has wrote in to me to tell me how much they have enjoyed my book. For this I am deeply grateful.</p>
<p>I would like to thank Cristina for the awesome interview, and all of the authors who participated in my book campaign &#8211; you are all wonderfully authentic, and my appreciation towards you knows no bounds!</p>
<p>My brother Blair, who is my best friend. Always there for me, so lucky to have you in my life.</p>
<p>Yves, you have been a great friend &#8211; so supportive, insightful &#8211; just an all around wonderful person. Thank you for believing in me and buying 50 books. My first book went to you.</p>
<p>Dawn, for being there for me &#8211; listening. Your compassion is deeply appreciated.</p>
<p>Ryan, you&#8217;ve done an amazing job for me on the web site, my book campaign and my blog.</p>
<p>I have absolute and total gratitude for the loving generous quality of my friends that I have in my life right now. I feel so blessed in this regard, never at any time in my life have I ever had such an abundance of wonderful friends.</p>
<p>Tamara, thank you for being in my life. Lori, thank you for being in my life. Rhonda, thank you for being in my life. Dawn and Marc thank you for being in my life, Don and Karen thank you for being in my life, Deja thank you for being in my life. Benita thank you for being in my life, Shannon thank you for being in my life, Mike thank you for being in my life, Leanne thank you for being in my life, Joan thank you for being in my life, Tracey and Don thank you for being in my life, Arthur thank you for being in my life, Dave and Lorna thank you for being in my life.</p>
<p>I am absolutely grateful for my book, &#8220;The Secrets to Sales Mastery&#8221; which has helped so many people overcome their own self imposed limiting beliefs and helped them reach their own true potential in business and in sales.</p>
<p>Writing the book has also helped me gain deeper clarity on what I need to do in order for me to experience the kind of success I desire in my business. In this way - I too am both the teacher and the student.</p>
<p>I am absolutely grateful for having a roof over my head to keep me warm. I am absolutely grateful for clean drinking water to drink and a plentiful supply of water to take a nice soothing hot shower each and every morning.</p>
<p>I am absolutely grateful for my excellent health &#8211; in this way I feel so blessed.</p>
<p>I am so deeply grateful to my publisher, who has supported me 150% in my journey as an author.</p>
<p>Lastly, I am so grateful to my mom and my dad. Thank you for always being there for me.</p>
<p>I love you all.</p>
<p>Kevin</p>
<p> </p>
<p> </p>
<p> </p>
<p> </p>
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		<title>Sales Mastery Principle Number One the 3rd Element</title>
		<link>http://www.salesmasterybook.com/wp_blog/2008/12/30/sales-mastery-principle-number-one-the-3rd-element/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2008/12/30/sales-mastery-principle-number-one-the-3rd-element/#comments</comments>
		<pubDate>Tue, 30 Dec 2008 16:42:06 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[sales mastery]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[sales book]]></category>
		<category><![CDATA[sales tips]]></category>
		<category><![CDATA[sales training]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=53</guid>
		<description><![CDATA[Today we are continuing our series on the 5 elements that will help you sell yourself more effectively.
The 3rd element in selling yourself more effectively is confidence….
Once of the biggest problems I find with most people who are struggling in sales is they “do what is easy and what is comfortable to do – instead [...]]]></description>
			<content:encoded><![CDATA[<p><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><span style="font-family: Calibri;">Today we are continuing our series on the 5 elements that will help you sell yourself more effectively.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><span style="font-family: Calibri;">The 3rd element in selling yourself more effectively is confidence….</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><span style="font-family: Calibri;">Once of the biggest problems I find with most people who are struggling in sales is they “do what is easy and what is comfortable to do – instead of what leads them to success in their business. Which is cold calling and prospecting – don’t let anyone kid you – building a business and increasing sales is work. And it does require you to step outside of your comfort zone and do things you might not necessarily want to do.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><span style="font-family: Calibri;">Here’s my advice to you.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><span style="font-family: Calibri;">Never stop knocking on doors, there are some people who say that sales is not a numbers game – I say bullocks – Sales is a numbers game – you never know what lies beyond the next door, what new opportunity awaits you, that one person who may change your life forever!</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">When I was a realtor, I put EVERYTHING on the line. Upon my graduation I had no money, in fact I had to borrow $2,000 from a friend to pay that last little bit of money to get my real estate </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">license. So here I was, I just got my license, I owed a friend $2,000 and I had no money. In fact </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">my rent was due in three weeks and I didn&#8217;t know if I was going to have the money. I </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">remember driving around with half a tank of gas and $20 in my pocket.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">And I’ll admit it, I was full of fear. I felt all alone and I was deeply afraid that I would fail.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">I could have gone and got another sales job, at a mall selling cel phones. I could have gone to a </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">Best Buy or some other retailer and got a job as a salesman. It’s what I do, and it’s what I am </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">very good at.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">But I didn’t.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">I went out and door knocked every single day for 6 to 8 hours. I was SCARED SILLY. Every time I </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">knocked on a door I waited partly in anticipation and partly in apprehension wondering who </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">would answer, would they like me? would they slam the door on me? would they tell me to </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">buzz off?</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">The truth is some people did tell me to buzz off, but much to my surprise most didn’t, in fact I </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">would say about 90% of the people who met me at the door were quite civil and some were </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">downright friendly and actually invited me inside for a coffee.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">And I was still apprehensive about knocking on doors! That’s how powerful your mind is, your </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">ego (that try’s to protect you from your dragons) &#8211; your Fear. Your mind (ego) wants to protect </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">you from your NEGATIVE thoughts, it wants to keep you in your comfort zone.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">YOU MUST ACT!</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">Even when everything in your body, your mind, and your very core says not to.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">Why?</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">2 weeks after I started knocking on doors a lady answered the door. I introduced myself and </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">she said, “Oh we are thinking about selling in the next couple of weeks. Why don’t you talk to </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">my husband?” I rang him that night, got an appointment the next night and sold the house the </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">next day.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">And yes, my rent got paid that month!</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">A week after that I got another listing!</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">Now guess where I got my confidence to do it again the next month and the next month (and </span></span><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">for the next 3 years) after that?</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">From success comes confidence.</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt; line-height: normal; mso-layout-grid-align: none;"><span style="font-size: 12pt; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 10pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin; mso-fareast-font-family: Calibri; mso-bidi-font-family: Calibri; mso-fareast-theme-font: minor-latin;"><span style="font-family: Calibri;">But here’s the kicker… You can’t succeed if you don’t act!!</span></span></p>
<p>Kevin Boyle<br />
Author / Public Speaker / Sales Trainer and Coach<br />
“The Secrets to Sales Mastery”</p>
<p>ps &#8211; Did you enjoy this post? Do you have any tricks or tips on how you overcome fear so you can propel yourself forward and get those uncomfortable things done during the day? Please feel free to add your comments!</p>
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<p>Thank you!</p>
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		<title>The Secrets to Sales Mastery Revealed!</title>
		<link>http://www.salesmasterybook.com/wp_blog/2008/12/26/the-secrets-to-sales-mastery-revealed/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2008/12/26/the-secrets-to-sales-mastery-revealed/#comments</comments>
		<pubDate>Fri, 26 Dec 2008 21:29:40 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[sales mastery]]></category>
		<category><![CDATA[sales book]]></category>
		<category><![CDATA[sales tips]]></category>
		<category><![CDATA[sales training]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=52</guid>
		<description><![CDATA[The 5 Universal Truths about Selling!
I believe that selling like all “skill sets” can be learned. Like any other skill set you must begin with the fundamental building blocks and build from there. As you progress the different nuances and intangibles that go into being really good at something get more and more complex. That’s [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><strong style="mso-bidi-font-weight: normal;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">The 5 Universal Truths about Selling!</span></span></strong></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><strong style="mso-bidi-font-weight: normal;"></strong><span style="font-family: "><span style="font-size: small;">I believe that selling like all “skill sets” can be learned. Like any other skill set you must begin with the fundamental building blocks and build from there. As you progress the different nuances and intangibles that go into being really good at something get more and more complex. That’s why sales is so easy to get into but for many very difficult to master.</span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">Are there certain people who are naturally better at selling than others? Yes, talent is always something that must be accounted for when looking at why one person may perform a certain skill set or task better than someone else.</span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">Knowing that sales is the lifeblood of our business and what we do, where should we start if we are looking to improve our sales ability?</span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">The first principle in attaining sales mastery is to “Always sell yourself first.” I am strongly of the opinion that the customer really does buy into the salesperson first, and this has been proved to me time and time again in my career. The first sale becomes a part of who you are. It manifests itself in your relationships with others, and at it’s zenith it locks out your competition completely. “Never stop making the first sale” is one of the keys to your success in your life and in sales. At the end of this article there will be link where you will be able to learn the 5 elements of selling yourself more effectively.</span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">The second principle in attaining sales mastery is that sales is a contact sport. You must reach out and touch your potential new customers. If you are not making a sales presentation to a client, you should be prospecting for new clients. Those are the only two things you should be doing during the day&#8211;presenting and prospecting. Everything else is a distant priority. Sales indeed is the lifeblood of your business and for most of us – it means hard work and persistence! </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">The third principle in attaining sales mastery is that most of your future clients are using someone else right now. Whether you are a coach or someone that sells photo copiers or cars. Know this universal rule of sales; Your best clients are already using a supplier in your industry right now. If you sell cars – you generally don’t want to market to people who don’t have a license. The sobering news for most people in business or who are new to sales is those people who do have a license most likely already own a car. </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">If you are a coach, the same principle applies your best clients are known purchasers of your product or service already – the best place to find them? People known to attend self help seminars and courses. Go to where your best customers are, and market to them in their environment! <span style="mso-spacerun: yes;"> </span></span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">The fourth principle in attaining sales mastery is that you must appeal to your customer’s emotions. You must compel people to do business with them based on how they “feel” about purchasing your product or service. <span style="mso-bidi-font-weight: bold;">How many times have you purchased something based on a certain expectation of what you “thought” that product or service would or could do for you? It’s our expectation of what something will do for us that compels us to make the decision to buy a product or service, and it’s the salesperson who sets that level of expectation.</span></span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">The final and perhaps most important principle in attaining sales mastery is that the objections that give you the greatest difficulty are generally your own. </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;"> </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;"> </span></span><span style="font-family: "><span style="font-size: small;">My first sales job was in a retail store selling TVs and stereos. I remember quite vividly this one portable stereo introduced by a major electronics manufacturer that I thought was butt ugly! I “hated” it and didn’t want to sell it. After the first day I noticed there were six boxes missing from the pile where the stereo was stored. Hmmm, I wondered, who was selling that piece of junk? Well, the answer was that another salesperson thought the stereo was “radical” in design and that it sounded “awesome.” That day I learned a very valuable lesson about selling. </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">Sales Mastery is based on <strong>how you feel&#8211;</strong>about yourself, your product, your company, and your job. You must sell you on you and your belief in your product. </span></span></p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"> </p>
<p class="MsoBodyTextIndent" style="margin: 0in 0in 0pt; text-indent: 0.5in;"><span style="font-family: "><span style="font-size: small;">If you have trouble seeing the value in your product or service, your customer will have trouble seeing it as well. In fact, it will manifest itself in your presentation as an objection, and most likely you will not make the sale because of your lack of belief in the product, not your prospect’s. You must be honest with yourself when you are struggling with sales.</span></span></p>
<p class="MsoListParagraph" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Truth be told there are many “secrets” to sales mastery still waiting to be discovered. And that&#8217;s what makes the journey so wonderful and awe-inspiring, as students we can always learn a new technique, a new skill set or gain a new perspective.</span></span></p>
<p class="MsoListParagraph" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Experience really is its own best reward. I hope you enjoy the journey as much as I do!</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Kevin Boyle</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Author / Public Speaker / Sales Trainer and Coach</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">“The Secrets to Sales Mastery”</span></span></p>
<p class="MsoListParagraph" style="margin: 0in 0in 0pt 0.5in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">ps &#8211; Did you enjoy this post? Do you have any tricks or tips on how you use the choice close? Please feel free to add your comments!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Other Blog Articles on Sales Mastery Techniques and Principles;</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;"><a href="http://www.salesmasterybook.com/wp_blog/2008/12/22/sales-mastery-principle-number-one/">Sales Mastery Principle Number One</a></span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">If you enjoyed reading this article please let other people know about it by Digging It, Adding it to Delicious, Sharing on Facebook, Stumbling it or Tagging it on Technorati!</span></span></p>
<p class="MsoListParagraph" style="margin: auto 0in;"><span style="font-size: 12pt; line-height: 115%; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin; mso-ascii-font-family: Calibri; mso-hansi-font-family: Calibri;"><span style="font-family: Calibri;">Thank you!</span></span></p>
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		<title>Sales Mastery Principle Number One</title>
		<link>http://www.salesmasterybook.com/wp_blog/2008/12/23/sales-mastery-principle-number-one-2/</link>
		<comments>http://www.salesmasterybook.com/wp_blog/2008/12/23/sales-mastery-principle-number-one-2/#comments</comments>
		<pubDate>Tue, 23 Dec 2008 20:50:37 +0000</pubDate>
		<dc:creator>Kevin Boyle</dc:creator>
				<category><![CDATA[sales mastery]]></category>
		<category><![CDATA[sales book]]></category>
		<category><![CDATA[sales tips]]></category>

		<guid isPermaLink="false">http://www.salesmasterybook.com/wp_blog/?p=51</guid>
		<description><![CDATA[The customer always buys into the salesperson first!
People like to do business with people that they know that they like and that they trust. This is the cornerstone of relationship sales and marketing. 
Today: The Second Element in Selling Yourself Effectively:
Building Rapport.
Personally I have been tons of different sales and communication seminars, they talk about [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-size: 12pt; line-height: 115%;"><span style="font-family: Calibri;">The customer always buys into the salesperson first!</span></span></span></p>
<p><span style="font-size: 12pt; line-height: 115%;"><span style="font-family: Calibri;">People like to do business with people that they know that they like and that they trust. This is the cornerstone of relationship sales and marketing. </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Today: The Second Element in Selling Yourself Effectively:</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;"><strong>Building Rapport.</strong></span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Personally I have been tons of different sales and communication seminars, they talk about different personality styles, 4 different colors with sub colors, I’ve even seen some speakers use playing cards to explain differences in buyers personality styles &#8211; <span style="mso-spacerun: yes;"> </span>honestly for me it’s way too confusing, I like things simple, effective and usable day and day out.… <span style="mso-spacerun: yes;"> </span></span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">I have found one easy to remember, easy to use, very effective way of building rapport that works with most everyone: </span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-family: Calibri;"><em style="mso-bidi-font-style: normal;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;">Show genuine interest in others</span></em><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;">.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">When you are genuinely interested in someone, you will naturally make eye contact; you will mirror them, without thought. You will smile because your present and enjoying the conversation, you will listen intently, and because you are interested, you will ask questions, you will straighten up and have better posture and you will lean towards the person. Last of all and most importantly, you will remember their name because you find them interesting! </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">In fact I’m going to ask you to go one step further. I am going to ask you to actually plant a seed in your mind before you even speak to your next prospect or walk into their office. I am going to ask you to actually like the person before you even meet them! That’s right, before meeting your prospects, convince yourself that you will be absolutely fascinated by them. During the sales presentation <em>continually</em> remind yourself of how much you like that person and how interesting he/she is.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Why is this technique so effective?</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">It changes the way the way you approach the sales presentation, it changes the person you will project to your prospect. Try it. You will be amazed at how positively other people respond to you, when you actually decide to “like them” first.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">After I get my initial greeting out of the way, My opening question is always something along the lines of….</span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">So, tell me John, how long have you been the VP at The Foster Group?</span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">He’s going to respond and tell you, 10, 15 years…</span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">I’m going to reply with an open ended rapport building question…</span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Really! How did you get involved with the printing business? (Or, How did you get started in the printing business?)</span></span></p>
<p class="MsoNormal" style="margin: auto 0in; text-indent: 0.5in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">His response might be…<strong style="mso-bidi-font-weight: normal;"> </strong>I worked on the school paper.</span></span></p>
<p class="DefaultText" style="margin: 0in 0in 0pt;"><span style="color: #000000;"><span style="font-size: small;">To which I would reply… I did some photography for my school paper. Where did you go to school?</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">As you can see I am listening carefully, I’m fully present and I am building on the responses given to me by my prospect.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">I do know of some sales reps and trainers who do not recommend building rapport at all. They just like to get right to the point of why they are there.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Their wrong and I’m going to tell you why.</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">One of the biggest issues that I come across when working with sales people and business owners is, besides trying to sell something, what reason do I use to make follow up calls?</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">When you take the time to build rapport and find out your prospects interests, their causes, their hobbies, their marital status, how many children they have, what ages they are, what organizations or associations they belong too – </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">You always have a reason for a follow up call!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">For example, if Bob tells you he’s a big sports nut and his favorite team makes it into the first round and then they turtle – </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">You have a reason for a follow up call!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">If Bob tells you he’s involved with a big charity, perhaps in a couple of months their sponsoring a 5k run – </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">You have a reason for a follow up call!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Never underestimate the power of building relationships with people, and you can’t do that if you don’t care enough about who people are and what they care about!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Kevin Boyle</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Author / Public Speaker / Sales Trainer and Coach</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">“The Secrets to Sales Mastery”</span></span></p>
<p class="MsoNormal" style="margin: 0in 0in 0pt;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;"> </span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">ps &#8211; Did you enjoy this post? Do you have any tricks or tips on how you build rapport? Please feel free to add your comments!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">If you enjoyed reading this article please let other people know about it by Digging It, Adding it to Delicious, Sharing on Facebook, Stumbling it or Tagging it on Technorati!</span></span></p>
<p class="MsoNormal" style="margin: auto 0in;"><span style="font-size: 12pt; color: #000000; mso-bidi-font-family: 'Times New Roman'; mso-themecolor: text1;"><span style="font-family: Calibri;">Thank you!</span></span></p>
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