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	<title>The Week in Geek™</title>
	
	<link>http://www.gallaugher.com</link>
	<description>Courseware &amp; Insight at the Intersection of Tech &amp; Strategy by Prof. John Gallaugher, Carroll School of Management, Boston College</description>
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		<title>The Week in Geek™ – Oct. 25, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/ahMgTik70N4/</link>
		<comments>http://www.gallaugher.com/2009/10/24/the-week-in-geek%e2%84%a2-oct-25-2009/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 18:39:38 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/?p=179</guid>
		<description><![CDATA[Community Relations 2.0
 Jerry Kane, Rob Fichman, and I, along with Partners Healthcare CIO John Glaser, have an article in the Nov. 2009 Harvard Business Review offering examples and advice for firms seeking to develop a strategic competency in social media.  Sorry we can&#8217;t post a free version online, but follow the above URL and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://hbr.harvardbusiness.org/2009/11/community-relations-20/ar/1"><strong>Community Relations 2.0<br />
</strong></a><a href="http://www.profkane.com/"><strong><strong><strong> </strong></strong></strong></a><strong><strong><strong><a rel="attachment wp-att-184" href="http://www.gallaugher.com/2009/10/24/the-week-in-geek%e2%84%a2-oct-25-2009/novcover2/"><img class="alignleft size-full wp-image-184" style="margin: 5px;" title="novcover2" src="http://www.gallaugher.com/wp-content/uploads/2009/10/novcover2.jpg" alt="novcover2" width="85" height="110" /></a></strong></strong></strong><a href="http://profkane.com">Jerry Kane</a>, <a href="http://www2.bc.edu/~fichman/">Rob Fichman</a>, and I, along with Partners Healthcare CIO John Glaser, have an article in the Nov. 2009 Harvard Business Review offering <strong>examples and advice for firms seeking to develop a strategic competency in social media</strong>.  Sorry we can&#8217;t post a free version online, but follow the above URL and the kind folks from HBR provide a way to purchase the article.  It&#8217;s also on p.45 of the issue that should be on newsstands now.  The work grew out of consulting that Jerry, Rob, and I did for Partners, and later expanded to include in-depth research beyond healthcare.  More ideas on developing a<strong> Social Media Awareness and Response Team (a.k.a. SMART)</strong> capability are detailed in the last lecture I gave this semester, which is available via <a href="http://iml2.bc.edu/weblog/gallaugher1/">podcast</a> and <a href="http://www.socialtext.net/mi021jg/index.cgi?mi021_notes">PowerPoint slides</a> (we were crunched for time, so topics in these last lectures fly past fast, sorry).  An additional <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41156">primer on social media and peer production</a> is available in an online chapter in my <a href="http://www.flatworldknowledge.com/pub/gallaugher/41127">open source Information Systems textbook</a>.  Let me know what you think!</p>
<p><a href="http://www.youtube.com/user/BostonCollege#p/u/4/s3iBrW8R3Z8"><strong>Steve Ballmer at the Boston College CEO Club</strong></a> (Video)<br />
<a rel="attachment wp-att-183" href="http://www.gallaugher.com/2009/10/24/the-week-in-geek%e2%84%a2-oct-25-2009/ballmeratbc2/"><img class="alignleft size-full wp-image-183" style="margin: 5px;" title="BallmeratBC2" src="http://www.gallaugher.com/wp-content/uploads/2009/10/BallmeratBC2.jpg" alt="BallmeratBC2" width="130" height="106" /></a>It was great to see the head of the world’s largest tech firm <strong>speaking at a Boston College podium</strong>!  Fortune’s “<a href="http://brainstormtech.blogs.fortune.cnn.com/2009/10/13/microsoft-reboots/">Microsoft Reboots</a>” provides a recap of Redmond’s recent history and predicted trajectory.  While last year the firm missed earnings by $1 billion, and Vista has been widely panned, a tough year from Microsoft still has the firm in a stunningly strong position. <strong>Various versions of Windows run on 95% of the world’s PCs</strong>.  While the firm needs multi-billion dollar markets to push its stock needle north, Ballmer will spend more coin than anyone to reach that goal.  <strong>Microsoft $9 billion+ in R&amp;D spending represents about 3% of the U.S. total</strong>.  Windows 7 kicks off ‘<strong>a year of product launches unlike any in Microsoft’s history</strong>’.  Microsoft may <strong>spend 10% of operating income over the next four years on Bing</strong>. And while Microsoft is frank about Vista’s shortcomings (MS-sponsored Win 7 launch party that I was invited to came with the e-mail tag “Microsoft Gets it Right”), <a href="http://online.wsj.com/article/SB10001424052748703298004574459293141191728.html">the new OS has been widely praised</a>.  <strong>Tech earnings are already way up</strong> (<strong>Microsoft, Intel, Google, EMC, Neflix, and Apple are among those crushing expectations</strong>), and Win 7 should ignite sales of super-slim notebooks and other products as users who’ve waited buying during the recession seem finally ready to open their wallets.  All signs point to Microsoft having a great year.</p>
<p><strong><a href="http://www.businessweek.com/technology/content/oct2009/tc20091019_072433.htm?chan=technology_technology+index+page_computers">Apple: All Systems Go</a></strong><br />
<a rel="attachment wp-att-191" href="http://www.gallaugher.com/2009/10/24/the-week-in-geek%e2%84%a2-oct-25-2009/imac/"><img class="alignleft size-full wp-image-191" style="margin: 5px;" title="iMac" src="http://www.gallaugher.com/wp-content/uploads/2009/10/iMac.jpg" alt="iMac" width="70" height="70" /></a> Of course, Microsoft will have to contend with Apple, which posted another killer quarter and <strong><a href="http://www.businessweek.com/technology/content/oct2009/tc20091020_533888.htm?chan=technology_technology+index+page_computers">introduced a new iMac, a new Macbook, and a new Mac Mini, among others</a></strong>.  In the teeth of a recession, <strong>Apple announced it’s second highest quarterly revenue ever, and a 46% jump in profit over last year</strong>.  And Apple clearly senses opportunity with the Windows 7 introduction.  <strong><a href="http://www.apple.com/getamac/ads/">New Mac promotions</a></strong> strike at the heart of the Windows 7 migration – the message – hey, if you’re going to have to make a big switch, why not move to the firm that’s #1 in customer satisfaction?</p>
<p><strong><a href="http://www.cnn.com/2009/BUSINESS/10/16/online.university/index.html">University of iTunes</a></strong><br />
I’m in my <a href="http://iml2.bc.edu/weblog/gallaugher1/">fourth year of podcasting my biz-tech courses</a> (<a href="http://www.socialtext.net/mi021jg/index.cgi?mi021_notes">slides</a> and readings from my <a href="http://www.flatworldknowledge.com/pub/gallaugher">open textbook project</a> are also online), and it seems many other b-schools are also capturing their courses and bottling them as bits. CNN highlights the <strong>University of Cambridge Judge Business School, Fuqua School of Business, and Yale School of Management content all available within iTunes U</strong>.  BC is still evaluating options on making publicly accessible content available within iTunes U, so folks looking for my courseware will need to visit my <a href="http://iml2.bc.edu/weblog/gallaugher1/">podcast page</a> for now, but we do have some great content from <a href="http://frontrow.bc.edu/">FrontRow</a> and other sources online.</p>
<p><strong><a href="http://knowledge.wharton.upenn.edu/article.cfm?articleid=2356">New Approaches to New Markets: Prahalad&#8217;s Bottom of the Pyramid is Paying Off</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://knowledge.wharton.upenn.edu/images/archive//101409_fortune.jpg" alt="" width="73" height="109" />The U. of Michigan prof’s book on <strong>big, profitable markets among the world’s 4 billion poorest</strong> is now in a revised, fifth year edition.  Students recognize these concepts from our <strong><a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41143">Moore’s Law chapter</a></strong>, which covers the <strong>empowering role of the mobile phone among the world’s most economically disadvantaged</strong>.  In this Knowledge@Wharton interview, Prahalad highlights mobile use in emerging markets “All the companies in every one of these areas [sub-Saharan Africa, South Africa, Latin America, India, Southeast Asia, and China] &#8212; Celtel, Safaricom, MTN, Airtel, Reliance, Globe &#8212; <strong>all of them are making money</strong>. So the first lesson here is if you can find the right sweet spot in terms of business models, there is a really huge and very profitable opportunity.”  <strong>India alone is seeing 12 million new mobile subscribers a month</strong>. Millions worldwide are <strong>transferring funds using mobile phones, bypassing banks</strong> (for more, <strong><a href="http://www.economist.com/opinion/displaystory.cfm?story_id=14505519">see The Economist’s recent report on Mobile Money</a></strong>).  It’s likely only a generation or two  of Moore’s law advances until most of these folks tote phones that can tap into the kinds of educational content mentioned in the prior story on iTunes U.  The Prahalad <strong></strong>interview is chock full of great examples, like how <strong>GE took a BOP (bottom of pyramid) $800 EKG machine and used it to replace a $10,000 product used in the US</strong>.  We used to talk how special it was when firms had 50% of revenue outside the US. <strong>Now firms like Unilever, Nestle, and P&amp;G are seeing 50% of revenue from emerging markets</strong>.</p>
<p>We&#8217;ll have more inspiring examples from the empowering force of entrepreneurship when the <strong><a href="http://www.bc.edu/schools/csom/leadership/programs/clough.html">CEO of the Grameen Foundation, Alex Counts, speaks at BC as part of the Clough Colloqium on Nov. 16</a></strong>.  BC students – spend a summer or semester in an emerging market.  Having studied (then latter worked &amp; researched) in Russian and China in 80s and 90s, I can tell you first-hand these experiences will highlight your time in college and shape your insight as a global citizen.  And thanks to the BC alums behind the <strong><a href="http://www.bc.edu/offices/international/financesawards/MGLtravelgrant.html">McGillycuddy-Logue grants</a></strong> for helping this happen for more of our students!</p>
<p><a href="http://www.techcrunch.com/2009/10/18/ps-i-love-you-get-your-free-email-at-hotmail/"><strong>PS: I Love You. Get Your Free Email at Hotmail</strong></a><br />
<img class="alignleft" style="margin: 5px;" src="http://www.crunchgear.com/wp-content/uploads/2009/10/viralloop.jpg" alt="" width="48" height="74" />The headline facts in the YouTube <a href="http://www.youtube.com/watch?v=rjCs1wr7Qq4&amp;feature=player_embedded">video promo for Adam Penenberg’s new book</a> read like a snapshot of slides from my lectures!  I haven’t read the book yet, but it&#8217;s been receiving great buzz. TechCrunch excerpts a chapter (and of course, Kindle apps that you can now find for <a href="http://www.amazon.com/gp/feature.html?ie=UTF8&amp;docId=1000301301">iPhone</a> &amp; soon, <a href="http://www.amazon.com/gp/feature.html/ref=kcp_pc_mkt_lnd?docId=1000426311">PC,</a> offer up the first chapter of Kindle books for free).</p>
<p>Those interested in the topic might also find this <strong><a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41149">Network Effects chapter</a></strong> a useful read, with <strong>concrete strategies for competing in markets when viral loops are present</strong>.  I was delighted when a member of the economics faculty at the highly-regarded U.C. Berkley recently sent a shout-out on using the chapter in his course.  Thanks!</p>
<p><strong><a href="http://www.nytimes.com/2009/09/20/business/20amazon.html">Can Amazon Become the Wal-Mart of the Web?</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://graphics8.nytimes.com/images/2009/09/18/business/20amazon600.1.jpg" alt="" width="161" height="88" />That’s the question posed by the NY Times, but it looks to me like they’re already there.  And with blowout earnings (<strong><a href="http://www.marketwatch.com/story/amazon-earnings-surge-beating-forecasts-2009-10-22-17050">sales surged 69% &#8211; in a recession!</a></strong>), they’re positioned  to keep their scale, tech, data fueled assets humming defensibly along.  Amazon is no longer ‘that big online bookstore’.  <strong>N. American sales media (books, music, videos) have been eclipsed by non-media sales</strong>, and if trends continue, the firm’s global sales will follow this milestone later this year.  <strong>Amazon’s worldwide media biz grew only 1% in the June quarter, but electronics &amp; general merchandise were up over 35%</strong>. The firm has created separate hubs for sporting goods, cellphones and wireless plans, and purchased Zappos for leadership in footwear (all while <strong>taking out a highly-regarded firm that was emerging as a competitive threat</strong>). And <strong>sales of third-party product listed on Amazon now account for 30 percent of all Amazon’s sales (Amazon takes about a 15% cut on these transactions)</strong>.  That <strong>long tail of product listings makes Amazon a first-stop to search for products, prompting Wal-Mart and others to introduce their own third-party listing services</strong>.  And Amazon <strong>has begun private labeling</strong> its own line of products, that now include <strong>kitchen items, cables, blank media discs, and outdoor furniture</strong>.  The firm’s operations are a marvel.  The data-rich business is able to predict demand months out, keeping stocks low and inventory turns high.  This lets Amazon sell most products way before it has to pay suppliers for them, creating negative working capital, or float, so efficient that <strong>the firm’s inventory accounting looks closer to what you’d find in a grocery store</strong> loaded with perishables rather than a big-box retailer.  And those warehouses are stocked in non-traditional ways.  Walk around one of Amazon’s 25 worldwide shipping centers and you’ll see <strong>diapers next to TVs, bagel chips next to Beatles Rock Band video games</strong>. This <strong>minimizes the chances that a warehouse worker will choose the wrong item</strong>.  And warehouse workers tool around with software-generated maps telling them the fastest path to get items from stock shelves to shipping.  The model is so radically different than what a traditional big box firm has, that <strong>many firms have outsourced to Amazon rather than straddle the market with two parellel yet incompatible inventory facilities</strong> (shipping many products to one is very different than shipping pallets of products from warehouse to store).  Yet, Amazon’s growth is now seen as such a threat that <strong>Target has announced it will stop using Amazon fulfillment by 2011</strong>, continuing an exodus that includes Toys R Us and Borders.  This might not matter – it’s <strong>doubtful that </strong><strong>any late mover can eat into Amazon’s huge scale, data, brand, and technical advantages</strong> in the very different business of online fulfillment.  Perhaps these rivals need to see what BC students learn about <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41130">strategy and technology</a>!</p>
<p style="text-align: center;">●     ●      ●     ●     ●</p>
<p><strong>A quick thanks</strong> to all those who have written to me about <a href="http://www.bc.edu/offices/pubaf/journalist/PSA2009.html">this year’s Boston College PSA</a>.  The great folks in BC’s Public Affairs office did a tremendous job (it takes a lot of makeup and camera work to stop my big, bald head from shining too much).  While I’m hugely honored to be in the <a href="http://www.youtube.com/watch?v=M9I0o4bBqhw">BC ‘commercial’</a> running during this year’s sporting events, I’m humbled when I look around and see so many great stories in our <a href="http://www.bc.edu/schools/csom/departments/informationsystems.html">IS department</a>. alone. With <a href="http://www.cs.bc.edu/~gips/">Prof. Gips</a>’ continued pioneering work with <a href="http://www.bc.edu/schools/csom/eagleeyes/">Eagle Eyes</a> (and with Marketing <a href="http://www.bc.edu/schools/csom/faculty/bios/brasel.html">Prof. Brasel</a>, on <a href="http://www.economist.com/business/displaystory.cfm?story_id=12607059">tech&#8217;s impact on marketing</a>), <a href="http://www2.bc.edu/~fichman/rob.html">Prof. Fichman</a>’s national ranking in IS research leadership, <a href="http://www.bc.edu/schools/csom/faculty/bios/ransbotham.html">Prof. Ransbothamn</a>’s <a href="http://www.bc.edu/schools/csom/newsevents/carroll-capital/2009-05/google_grant.html">Google grant</a>, and <a href="http://profkane.com">Prof. Kane’s</a> emergence as a social media rock star and one of the nation’s strongest young IS researchers, we’ve got a lot of great stories for us to share.</p>
<p>But a PSA highlighting the field study courses is <strong>a chance to share thanks with the BC alumni, parents, and so many others that have helped create world-class programs and opportunities for our students</strong>.  And the work continues on The Heights.  This semester alone we’ve had campus visitors from <strong>alums who manage search quality for Google, security for Facebook</strong>, and who have <strong>led investment in Twitter</strong>, plus the <strong>CEO of the largest social media site in the Northeast</strong> (wildly highly profitable TripAdvisor).  The week before Windows 7’s launch some of our MBAs and I spent time <strong>at a round-table with Microsoft CEO Steve Ballmer</strong>.  Steve was in town as part of BC’s top-ranked <strong><a href="http://www.bc.edu/schools/csom/cga/executives.html">Boston College Chief Executives Club</a></strong> (see above).  BC’s ascendancy as a biz tech powerhouse owes a great deal of debt to the contributions of so many who care about our University, and we all remain grateful for the opportunities that you provide for our students.  Thanks, again!</p>
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		<title>The Week in Geek – Sept. 24, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/iKyTXxmqmTw/</link>
		<comments>http://www.gallaugher.com/2009/09/24/the-week-in-geek-sept-24-2009/#comments</comments>
		<pubDate>Thu, 24 Sep 2009 21:08:31 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/?p=165</guid>
		<description><![CDATA[Netflix $1 million Research Bargain
The photo on the left is of the medals awarded to the winners of the Netflix Prize.  And the winner was the Belkor Pragmatic Chaos group mentioned in a July Week in Geek (a team that included researchers from AT&#38;T, Yahoo Israel, and a group of Austrian alpha geeks).  Talk about [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.nytimes.com/2009/09/22/technology/internet/22netflix.html?_r=1&amp;partner=rss&amp;emc=rss">Netflix $1 million Research Bargain<br />
</a></strong><img class="alignleft" style="margin: 5px;" src="http://graphics8.nytimes.com/images/2009/09/22/business/netflix2_span.jpg" alt="" width="193" height="112" />The photo on the left is of the <strong>medals awarded to the winners of the Netflix Prize</strong>.  And the winner was the Belkor Pragmatic Chaos group mentioned in a <a href="http://www.gallaugher.com/2009/07/31/the-week-in-geek-july-31-2009/">July Week in Geek</a> (a <strong>team that included researchers from AT&amp;T, Yahoo Israel, and a group of Austrian alpha geeks</strong>).  Talk about a nail-biter!  <strong>The second place team</strong> in the $1 million Netflix Prize <strong>posted</strong> <strong>identical results to the winner, but submitted just 20 minutes late</strong>. Opera Solutions, a New York consulting firm that had top researchers working on the runner-up effort these past two years claims their firm has already reaped $10 million in benefits from participation.  The payoff for Netflix was pretty sweet, too.  Says CEO Reed Hastings “<strong>You look at the cumulative hours and you’re getting Ph.D.’s for a dollar an hour</strong>”.  Not to mention the boatload of free publicity the firm received from the media’s prize coverage.</p>
<p><a href="http://www.wired.com/epicenter/2009/09/how-the-netflix-prize-was-won/">So how’d they win?</a> Wired’s Epicenter reports “<strong>Teams that had it basically wrong — but for a few good ideas — made the difference when combined with teams which had it basically right, but couldn’t close the deal on their own</strong>.”  Winning formula came from diverse ideas.  Yet <strong>more ammunition for diversity in your brain trust</strong>!</p>
<p>Netflix used the prize award ceremony to <a href="http://www.netflixprize.com//community/viewtopic.php?id=1520"><strong>announce a new contest</strong></a>.  This time no individual movie ratings data is offered up.  Instead teams will use anonymized demographic and behavioral data, including ages, gender, ZIP codes, previously chosen movies (although genre ratings are included). Contestants have to to predict movies that these customers would like.  There’s no accuracy target.  Netflix will instead award half a million dollars to the leader after six month, and another half million bucks to the leader at 18 months.</p>
<p><strong><a href="http://www.wired.com/techbiz/it/magazine/17-10/ff_netflix?currentPage=1">Netflix Everywhere: Sorry Cable, You’re History</a></strong><br />
I’d disagree with the title of this Wired article (this person obviously never watches live sports – ESPN remains one of Disney’s most lucrative properties &amp; live sports aren’t likely to be replaced by streams served from the red envelope guys), but the piece is otherwise loaded with great factoids useful to faculty teaching with the Netflix case.  Among them: <strong>by the end of 2009, some 10 million Netflix-equipped devices will be scattered throughout living rooms worldwide</strong>, including stream-ready TVs, Xboxes, and Netflix-equipped DVD players.  Getting rid of the mail infrastructure &amp; postage could be a boon for <strong>Netflix, which spends roughly 1/4<sup>th</sup> of the firm’s revenue on mailing costs</strong>.  But streaming is hampered by windowing agreements.  <strong>Cable stations like HBO and Showtime spend a combined $1.7 billion a year for exclusive rights to show movies to their subscribers</strong>.  The Oct. 2008 deal Netflix cut with Starz helps given them access to lots of content that would otherwise be locked up by the cable network, but lots more remains out-of-reach. Another neat fact is revealed on streaming vs. network TV revenue: <strong>Fox loads up each 30 minute prime-time slot for the Simpsons with 18 commercials, earning 54 cents per viewer, but earns only 18 cents per viewer from the 3 spots that run on Hulu – a site jointly owned with NBC &amp; Disney</strong>.</p>
<p><strong><a href="http://www.theregister.co.uk/2009/09/23/facebook_beacon_dies/">Facebook Shuts Down Beacon</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://profile.ak.fbcdn.net/object3/1310/46/n20531316728_2397.jpg" alt="" width="84" height="84" />When studying the <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41166">Facebook Case</a>, we take a look at Beacon, the firm’s botched attempt to post Facebook user purchase data from third-party sites to their Facebook feed.  Rent a video at Blockbuster, say, and Beacon would show this in the feed.  Unfortunately the service was initially opt-out, <strong>too much was revealed (including Christmas gift purchases)</strong>, and the effort was re-tooled as an opt-in program.  Now <strong>Facebook is extinguishing Beacon</strong>, agreeing also to <strong>fork over $9.5 million for the creation of a foundation to promote online privacy, safety and security</strong>.  The lawsuit, filed Aug. 2008, shows what could go wrong with systems that aren’t thoroughly tested.  Not only was Facebook mentioned, but also Beacon partner firms, including Fandango and Overstock.com.  The firm’s subsequently-<strong>launched Facebook Connect corrects many of the Beacon gaffes, operating as an opt-in service</strong> that let users share Facebook data with other sites.  Facebook has <strong>also launched an effort with Nielsen, called Neilsen BrandLift</strong>.  The polling function (also opt-in) will measure awareness, ad recall, brand favorability, and purchase intentions in quickie one &amp; two question surveys.  Collected data will be aggregate and won’t be identifiable with individual users.</p>
<p><strong><a href="http://www.technologyreview.com/web/23508/?nlid=2369">How Facebook Copes with 300 Million Users</a></strong><br />
Facebook <strong>handles about a billion chat messages each day and, at peak times, serves about 1.2 million photos every second</strong>.  Just rendering a user’s page requires real-time querying all of the databases that make up the ‘social graph’, serving this up in a second or less.  And this is performed several billion times a day. A conventional database query would be too slow, so Facebook keeps major database work in RAM, enabling it to return a core set of results much more quickly than via conventional storage. The architecture also has to be highly connected.  Add a new feature such as “like”, and a whole new set of real-time interconnections takes place.  And turning on that feature theoretically pushes adoption from 1 percent adoption to 100 percent adoption in a day – all while demanding no perceived drag or downtime.  For content stored on drive storage, Facebook has built their own storage system called Haystack that&#8217;s completely built on top of commodity hardware.</p>
<p><strong><a href="http://digitaldaily.allthingsd.com/20090922/usb-if-slaps-palm/?mod=ATD_rss">USB-IF Sides with Apple, Spanks Palm in iTunes Spat</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://digitaldaily.allthingsd.com/files/2009/09/Pre_python1.jpg" alt="" width="96" height="79" />For those teaching with network effects, the chapter mentions that firms with dominant standards might seek to keep their standards free from imitation.  An updated example (likely to make the next version of the book) is <strong>Apple’s blocking the Palm Pre from syncing with iTunes</strong>.  Some might wonder if this is legal.  According to AllThingsD, The USB Implementer’s Forum “dismissed Palm’s claim that Apple has violated its USB-IF Membership Agreement. Worse, it took issue with Palm’s alleged use of Apple’s vendor identification number, which it says violates USB-IF policy.”… “the USB-IF goes on to suggest that Palm itself is violating its Membership Agreement by using Apple’s Vendor ID number to disguise the Pre as an Apple device.”</p>
<p><strong><a href="http://money.cnn.com/2009/09/21/markets/thebuzz/index.htm?section=money_technology">Tech Companies Getting Rich Quick</a></strong><br />
Gonna be an investment banker?  <strong>Be prepared for Tech M&amp;A.</strong> Tech stocks have outperformed the broader market in the past few months, largely as cash-rich firms bulk up for more growth (especially important for those firms in maturing markets).  <strong>Dell bought Perot Systems for $3.9 billion (a 67.5% premium), Adobe recently bought web analytics firm Omniture for $1.8 billion (a 24% premium)</strong>, and there’s bags of geek corporate coin out there for more deals. <strong>Cisco has $35 billion in the bank, Microsoft $30 billion, and Apple &amp; Google each have about $20 billion</strong>.</p>
<p><strong><a href="http://www.technologyreview.com/computing/23523/?nlid=2379">Intel Plans to Replace Copper Wire</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://www.wired.com/images_blogs/gadgetlab/2009/09/otellini_22nm.jpg" alt="" width="89" height="72" />USB and similar peripheral cables are cheap, but slow.  They shoot electrons over copper.  But if you could shoot light over glass using fiber optics, you could speed things up significantly.  At the Intel Developer Forum (IDF) in San Francisco, the chip giant announced a new type of cheap optical cable that will replace conventional cables linking peripherals to your PC.  By 2010 the new <strong>Light Peak cables will allow the equivalent of a Blu-ray DVD to be squirt from one device to another at speeds of about 30 seconds</strong>.  That’s a perky 10 Gbps! Intel also <a href="http://www.wired.com/gadgetlab/2009/09/intel-22-nanometer/">plans tinier circuits</a>, with 22 nanometer chips, packing 2.9 billion transistors in an area the size of a fingernail, due out the second half of 2011.</p>
<p><strong><a href="http://gizmodo.com/5365299/courier-first-details-of-microsofts-secret-tablet">Courier: First Details of Microsoft’s Secret Tablet</a></strong><br />
The late-stage prototype uses many of the gestures familiar to iPhone users, but the hinged, two-screen ‘booklet’ style device has lots of wow.  <strong>Definitely check out the video!</strong></p>
<p><a rel="attachment wp-att-169" href="http://www.gallaugher.com/2009/09/24/the-week-in-geek-sept-24-2009/isbiztechcommunity/"><img class="alignnone size-medium wp-image-169" title="IS:BizTechCommunity" src="http://www.gallaugher.com/wp-content/uploads/2009/09/ISBizTechCommunity-300x37.jpg" alt="IS:BizTechCommunity" width="300" height="37" /></a></p>
<p>For faculty teaching with my <a href="http://www.flatworldknowledge.com/pub/gallaugher">Textbook</a>, I&#8217;ve launched a Ning community where others are sharing links to video, images, and articles that supplement material from the book. Any professor using the material (either the free, online version or the for-fee print version) is welcome to <a href="http://www.gallaugher.com/request-access-to-faculty-community/">request access</a>.<strong><a rel="attachment wp-att-169" href="http://www.gallaugher.com/2009/09/24/the-week-in-geek-sept-24-2009/isbiztechcommunity/"><br />
</a></strong></p>
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		<title>The Week in Geek – Sept. 19, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/C97ItxRLKQQ/</link>
		<comments>http://www.gallaugher.com/2009/09/19/the-week-in-geek-sept-20-2009/#comments</comments>
		<pubDate>Sat, 19 Sep 2009 15:33:23 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/?p=145</guid>
		<description><![CDATA[Facebook: Cash-flow Postive, Tops 300 Million Users
Last year at about this time Facebook had 100 million users.  It hit 200 million in April, 250 million in July, and took just two months more to blow past 300 million.  But the biggest news isn’t growth – it’s the fact that Facebook is now cash-flow positive, with [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.wired.com/epicenter/2009/09/facebook-makes-money-tops-300-million-users/">Facebook: Cash-flow Postive, Tops 300 Million Users</a></strong><br />
<img class="alignleft" style="border: 0pt none; margin-left: 5px; margin-right: 5px;" src="http://profile.ak.fbcdn.net/object3/1310/46/n20531316728_2397.jpg" alt="" width="44" height="44" />Last year at about this time Facebook had 100 million users.  It hit 200 million in April, 250 million in July, and <strong><a href="http://blogs.siliconvalley.com/gmsv/2009/09/facebook-300-million-down-65-billion-to-go.html">took just two months more to blow past 300 million</a></strong>.  But the biggest news isn’t growth – it’s the fact that <strong>Facebook is now cash-flow positive</strong>, with enough coin coming in to cover its expenses.  True profitability is now in sight, and an IPO could be on the horizon.  If that’s the case, will iconoclast Zuckerberg opt for W.R. Hambrecht’s <a href="http://wrhambrecht.com">OpenIPO</a>, or go the conventional Wall Street route?</p>
<p><strong><a href="http://fastflip.googlelabs.com/">Google FastFlip</a></strong><br />
<img class="alignleft" src="http://fastflip.googlelabs.com/static/fast_flip_logo.gif" alt="" width="198" height="40" />The new release from Google Laps allows users to quickly eyeball stories, flipping browser pages as quickly as one might thumb through a magazine.  Google places display ads alongside the stories and shares the majority of the takewith publishers.  BBC News, The New York Times, The Washington Post, Newsweek, MIT’s Technology Review, TechCrunch, and Salon.com.  <a href="http://www.businessinsider.com/google-fastflip-is-a-gigantic-step-backwards-2009-9">Critics abound</a>, but <strong>I really like FastFlip</strong>.  While certain sites (Newscorp, Gannett) aren’t in, I find the fast flip delivers more than an RSS headline, but <strong>pops up much faster than clicking on various links in Google reader</strong>.  And being able to <strong>quickly scan for photos, charts, and graphs</strong> to supplement my lectures is a big bonus over an RSS crawl.  I’ll likely make a scan of the SciTech and Business sections a regular part of my day.  While the saying goes “you can’t beat books for bandwidth”, if you got this on a Kindle-like device and it’d go a long way to approximating the dead tree experience.  The revenue prospects for the current implementation seems sketchy, though. The ads run along the side of the screen next to the forward and backward arrow and seem strikingly easy to ignore, making it unclear if there’s any sort of industry-satisfying revenue in this first-cut offering.</p>
<p><strong><a href="http://www.nytimes.com/2009/09/15/technology/internet/15adco.html?_r=1&amp;partner=rss&amp;emc=rss">Times Web Ads Show Security Breach</a></strong><br />
<a href="http://www.nytimes.com/imagepages/2009/09/15/business/15adco_CA1.ready.html"><img class="alignleft" style="margin: 5px;" src="http://graphics8.nytimes.com/images/2009/09/15/business/15adco.190.jpg" alt="" width="88" height="61" /></a>Of course, if you read those ads on the NY Times, you had to <strong>worry about being hacked!</strong> Bad guys <strong>posing as the telecom firm Vonage</strong> switched from running the Vonage ads to ones that displayed virus warnings from user browsers.  According to the NY Times “<strong>The malicious ad took over the browsers of many people visiting the site, as their screens filled with an image that seemed to show a scan for computer viruses. The visitors were then told that they needed to buy antivirus software to fix a problem, but the software was more snake oil than a useful program</strong>.”  Click the image to the right to see what Times users saw an anti-virus popup ad.  The NY Times has also posted notes on <a href="http://gadgetwise.blogs.nytimes.com/2009/09/14/what-to-do-if-you-saw-an-antivirus-pop-up-ad/">what to do if you fell for the scam</a>.  Sites ranging from Fox News, the San Francisco Chronicle, and British tech site The Register, have also been hit with ad-scams in the past.  In class we’ve discussed how it’s <strong>essential for firms to regularly audit their supply chain partners</strong>.  It seems this complexity now extends to ad firms, as well.</p>
<p><strong><a href="http://www.businessweek.com/the_thread/techbeat/archives/2009/09/massive_study_o_1.html">Massive Study of Net Vulnerabilities: They&#8217;re Not Where You Think They Are</a></strong><br />
A study of 15,000 organizations finds the greatest tech security that organizations face stem from <strong>unpatched and insecure applications</strong>, and that these, not operating systems, <strong>have become the primary target of attack</strong>.  While Microsoft products are often cited as being full of holes, <strong>vulnerabilities have also been found in Adobe Flash &amp; Acrobat, Apple QuickTime, and even Java</strong>, among others.  Even worse – the highest priority often get the lowest attention, with firms taking twice as long to patch these vulnerabilities on average. The study also found that most website owners failed to scan for common flaws in web applications, such as SQL injection and cross-site scripting flaws.  Server-side website attacks accounted for 60% of all Internet attacks, and 80% of discovered vulnerabilities. Put these together and it’s a one-two hacking punch.  Bad guys sneak into a server, then exploit application flaws to compromise desktops and laptops.</p>
<p><strong><a href="http://www.ted.com/index.php/talks/misha_glenny_investigates_global_crime_networks.html?awesm=on.ted.com_32&amp;utm_campaign=ted&amp;utm_medium=on.ted.com-MishaGlenny&amp;utm_source=&amp;utm_content=site-custom">Misha Glenny on Global Crime Networks</a></strong><br />
A stunning TED talk from BBC’s Chief Correspondent Misha Glenny on the global mafia. <strong>Organized crime now accounts for 15% of world GDP</strong>. With the collapse of the Easter Bloc, some 14,000 people whose chief skills were surveillance, smuggling, and killing people, have flooded the job market.  Glenny claims Congolese warlords &amp; global mafia have driven central African conflict that in Congo alone has led to over 5 million deaths – the biggest conflict since WWII.  And the bad guys are online, too.  Glenny links the worldwide mob networks with a need to promote finance reform.  A chilling must-watch.</p>
<p><strong><a href="http://events.apple.com.edgesuite.net/0909oijasdv/event/index.html?internal=ijalrmacu">Apple Launches New Music Products</a></strong><br />
<a rel="attachment wp-att-149" href="http://www.gallaugher.com/2009/09/19/the-week-in-geek-sept-20-2009/ipodnano/"><img class="alignleft size-medium wp-image-149" style="margin: 5px;" title="iPodNano" src="http://www.gallaugher.com/wp-content/uploads/2009/09/iPodNano-300x245.jpg" alt="iPodNano" width="98" height="79" /></a><a href="http://news.cnet.com/8301-1023_3-10199960-93.html">Cisco bought the maker of the Flip cam pocket video camera for over half a billion</a>. But now <strong>Apple has enveloped similar features into the iPod nano</strong>.  Interestingly, the nano doesn’t support stills (the censor’s too big for quality pics), but lower-quality video can be shot in the super-skinny music box. Apple also introduced software upgrades for iTunes, the iPod Touch and iPhone.  And the statistics behind Apple’s dominance remain stunning.  Over 30 million iPhones &amp; 20 million iPod Touches sold.  That means <strong>app developers now have a 50 million+, and growing, target to shoot at</strong>.  Over <strong>75,000 apps are available</strong>, accounting for some<strong> 1.8 billion downloads to date</strong> (remember, Apple crossed over 1 billion app downloads just 5 months earlier).  And there’s no question that iPods are also enveloping the handheld game market.  <strong>21,000 of the apps are games</strong>, and a host of developers joined Steve Jobs on stage, including EA, which is launching an AppStore Madden.</p>
<p><strong><a href="http://www.xconomy.com/boston/2009/09/10/dog-patch-labs-is-just-the-latest-in-a-rash-of-new-initiatives-to-help-boston-entrepreneurs-and-it-all-seemed-to-start-when-y-combinator-left-town/">Polaris Announces Dog Patch Labs</a></strong><br />
While we once lamented Y-Combinator’s departure from Boston, alternatives are continuing to sprout up.  The latest is Polaris Venture’s Dog Patch Labs, a startup incubation and geek hangout space in Cambridge.  Check out the list for other area ventures fueling the revitalized Boston-area startup scene, and the new ‘recommended resources’ area on my website.  Also check out Scott Kirsner’s take on <a href="http://www.boston.com/business/technology/innoeco/2009/09/the_friday_five_best_monthly_n.html">the best networking events for Boston-area entrepreneurs</a>.  LIkeminded folks might also want to check out the upcoming innovation-focused scavenger hunt <a href="http://www.questforinnovation.com/">The QUEST for Innovation</a>.</p>
<p><strong><a href="http://mediamemo.allthingsd.com/20090910/youtubes-sea-of-red-ink-downgraded-to-great-lake-status/?mod=ATD_rss">YouTube’s Sea of Red Ink Downgraded to Great Lake Status</a></strong><br />
So how much is Google losing?  <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41178">The Google Case</a> covers speculation on this.  But it seems the $360 million/a year loss numbers that were widely quoted a few months back have now been downgraded to somewhere below $300 million.</p>
<p><strong><a href="http://www.techcrunch.com/2009/09/13/intuit-to-acquire-former-techcrunch50-winner-mint-for-170-million/">Intuit Acquires Mint for $170 Million</a></strong><br />
<img class="alignleft" src="http://www.mint.com/public/screenshots/logo_noreflect.png" alt="" width="61" height="45" />Mint.com, which launched in 2007, is a free tool for tracking income and spending. A sort of next-gen quicken, the site pulls together electronic information from checking and savings accounts, loans, investments, etc., and offers up nifty charts and graphs to show network, spending trends, and other useful info.  The site makes money by pushing out ads and offers from firms that might improve a user’s financial position.  Mint.com was a <strong>previous winner of the TechCrunch 50</strong> – the $50,000 startup showdown associated with the popular online news site.</p>
<p><strong><a href="http://www.readwriteweb.com/archives/google_launches_internet_stat_center.php">Google Launches Internet Stats Center</a></strong><br />
This is hugely fun and <strong>very useful to anyone teaching where tech &amp; business meet</strong>.  <a href="http://www.google.co.uk/intl/en/landing/internetstats/">Google’s new Internet Stats site</a> culls through third-party sources and presents ‘Twitter-sized’ factoids. Stats are currently broken down into Technology, Macro Economic Trends, Media Landscape, Media Consumption, and Consumer Trends<strong>.</strong></p>
<p><strong><a href="http://www.nytimes.com/2009/09/05/technology/companies/05nocera.html">The Cloud Hanging Over Skype</a></strong><br />
<img class="alignleft" style="margin: 5px;" src="http://c.skype.com/i/images/logos/skype_logo.png" alt="" width="94" height="43" /> eBay has unloaded all but 35% of Skype.  The buyers include Netscape/Opsware/Ning co-founder Marc Andreessen’s new firm, <strong>Andreessen-Horotwitz, which ponied up about 1/6<sup>th</sup> of its capital</strong> for a stake.  Also included in the buying consortium are Silver Lake Partners, London’s Index Ventures, and the Canada Pension Plan Investment Board.  Last year eBay wrote down about a billion in its initial $2.6 billion investment (often reported as an even higher number).  But the new deal <strong>re-values Skype at $2.75 billion</strong>, total.  But there’s a potential fly in the ointment.  While eBay owned Skype, it apparently never owned underlying technology.  Instead it licensed JoltID, code used both in Skype as well as KaZaA, the music ‘sharing’ software also developed by Skype co-founders Niklas Zennström and Janus Friis.  And now <a href="http://latimesblogs.latimes.com/technology/2009/09/skype-founders-file-lawsuit-against-ebay.html">Skype founders are suing, with the potential that Skype could be shut-down</a>.  Was this deal really as risky as it sounds?</p>
<p><strong><a href="http://blogs.siliconvalley.com/gmsv/2009/08/the-iwitness-news-roundup-crime-fighting-iphone-citizen-reporter-app-apple-stock-probe.html">The Crime-fighting iPhone</a></strong><br />
Back before earning my Ph.D, The Fabulous Mrs. Gallaugher and I lived on the boarder of Pittsburgh’s Shadyside neighborhood.  It was a lovely, tree-lined place.  But recently some dudes tried to spread bad in our former haunt.  Thanks to the iPhone, though, the ‘burgh is a bit safer.  After perps mugged a late-night stroller and stole his wallet and 3Gs, the victim turned on Apple’s “Find My iPhone” feature in MobileMe.  Good Morning Silicon Valley reports MobileMe <strong>tracked the evil-doers through their shopping trip to a Wal-Mart, a meal stop at Eat&#8217;n Park, and then to the gas station where cops dropped a bag of hurt</strong>.</p>
<p><strong><a href="http://www.technologyreview.com/blog/post.aspx?bid=358&amp;bpid=23984&amp;nlid=2273">VC Behavior in Board Meetings</a></strong><br />
If VCs say don’t check your laptop, smart phone, or texts in board meetings, that goes for class, too.</p>
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		<title>The Week in Geek – Aug. 31, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/Acxpr-JJy3w/</link>
		<comments>http://www.gallaugher.com/2009/08/31/the-week-in-geek-aug-31-2009/#comments</comments>
		<pubDate>Mon, 31 Aug 2009 19:56:27 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/?p=106</guid>
		<description><![CDATA[Free Online Textbook: Draft is up!
The latest draft of 11 chapters / cases for the textbook “Information Systems: A Manager’s Guide to Harnessing Technology” is now available free online (as of this post we were still waiting for final edits to be posted, so if you see a 13 chapter version, check back).  The book [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.flatworldknowledge.com/pub/gallaugher">Free Online Textbook: Draft is up!</a></strong><br />
<img class="alignleft" style="margin: 2px;" title="book" src="http://www.valhallapartners.com/news/newsletterimages/2009March/FWK%20logo.jpg" alt="" width="117" height="70" />The latest draft of 11 chapters / cases for the textbook “Information Systems: A Manager’s Guide to Harnessing Technology” is <strong>now available free online</strong> (as of this post we were still waiting for final edits to be posted, so if you see a 13 chapter version, check back).  The book includes business-focused cases on <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41166">Facebook</a>, <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41178">Google</a>, <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41138">Netflix</a>, <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41127">Zara</a>, and chapter coverage that provides what I hope is an engaging intro to key biz/tech concepts as well as cutting edge introductions in under-covered areas such as <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41156">Social Media</a>, <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41198">Cloud Computing/SaaS</a>, and more. The text will remain free, so do share with others!  Flat World Knowledge will sell print versions for &lt;$30, about one sixth the cost of the best-selling IS textbooks.  The text is pretty solid (<strong>early adopters of draft content include UC Berkley, U. Maryland, U. Minnesota, and USC</strong>), but if you’ve got feedback, do let me know!  Improvements will be crowdsourced (sorry, no equiv. of a Netflix prize on my salary).  I also wrote a brief post on the FlatWorld blog titled &#8216;<a href="http://www.flatworldknowledge.com/Gallaugher-Winning-Back-the-Tech-Majors-Blog">Winning Back the Tech Majors</a>&#8216;, where I discuss why I chose to bring my book out through Flat World Knowledge, and what I hope to accomplish.</p>
<p><a href="http://gallaugher.com/"><strong>New Gallaugher.com Site</strong></a><br />
<img class="alignleft" style="margin: 2px;" title="Week in Geek" src="http://www.gallaugher.com/wp-content/themes/gridfocus/images/avatar.png" alt="" width="45" height="45" />I’ve also updated my website for the semester.  Included are links to my online textbook and a Ning-hosted community for faculty using the book.  Definitely worth a look is the new <a href="http://www.gallaugher.com/resources/"><strong>Recommended Resources page</strong></a> listing must-reads as well as Boston-focused tech/startup events &amp; organizations, and some other features.  I hope you like it!</p>
<p><strong><a href="http://www.boston.com/business/technology/innoeco/2009/08/the_cultural_revolution_which.html">The Cultural Revolution – Which Side are You On?<br />
</a><a href="http://cache.boston.com/images/blog/innoeco/innovationEconomy_header.gif"><img class="alignleft" src="http://cache.boston.com/images/blog/innoeco/innovationEconomy_header.gif" alt="" width="293" height="58" /></a></strong>A <strong>must-read</strong> for New England tech-folks.  The Globe’s Scott Kirsner offers a run-down of how <strong>Boston’s startup culture</strong>, long a distant laggard to Silicon Valley, <strong>is being recast</strong>.  Kirsner lists a number of organizations, events, meetups, and programs.  Heading out to any of these events?  Drop an e-mail or tweet!  Scott’s become a bit of a local hero, single-handedly <strong>initiating the Boston-area Innovation Open House series</strong>.  The events can be a great way for folks to get <strong><a href="http://www.bc.edu/schools/csom/departments/informationsystems/techtrek.html">Tech Trek</a></strong> style visits with firms and startups not yet on our roster.  Students as well as firms wishing to sponsor visits should <strong><a href="http://www.facebook.com/group.php?gid=106149241684">join the Facebook group</a></strong>!</p>
<p><strong><a href="http://www.chicagotribune.com/entertainment/chi-0804-netflixaug04,0,6424990.story">How Netflix Gets Your Movies To Your Mailbox So Fast</a></strong><br />
<a href="http://www.chicagotribune.com/entertainment/chi-090803-netflix-warehouse-pictures,0,6462085.photogallery"><img class="alignleft" style="margin: 2px;" src="http://www.chicagotribune.com/media/photo/2009-08/48438117.jpg" alt="" width="114" height="88" /></a>Talk about secrecy – if you work for Netflix Chicago-area distribution center, you <strong>sign a contract agreeing not to divulge its locale</strong>.  But the Tribune was invited in to the undisclosed location (no logos, hidden behind another office park building) to provide the inside scoop on what it’s like inside <strong>one of the firm’s 58 hyper-automated hubs</strong>.  At the <strong>Carol Stream, IL facility, 42 people in the 28,500 facility move 60,000 discs daily</strong>. <strong>95% of the firm’s inventory is watched each quarter</strong>.  The routine looks like <strong>something out of a Japanese factory</strong> – red-shirted staffers inspect 650 discs an hour, then <strong>each 65 minutes, take an orchestrated calisthenics breaks</strong>.  To keep the veil of secrecy, unmarked trucks ferry discs to and from the post office. Netflix can’t have customers dropping off their own discs (many who have discovered warehouse locations have tried) &#8211; that slows down the process.  Even warehouse staff have to use the mail.  According to the U.S. Postal Service, <strong>Netflix is the fastest-growing source of first-class mail</strong>.  Good for the USPS and good for Netflix.  <strong>The firm recently saw a 21% revenue jump</strong> despite being a consumer-brand operating in a recession.  The <strong><a href="http://www.chicagotribune.com/entertainment/chi-090803-netflix-warehouse-pictures,0,6462085.photogallery">27 image slide show</a></strong> that accompanies the story is a great supplement for faculty using my <strong><a href="Netflix Case: http://www.flatworldknowledge.com/pub/gallaugher#book-41138">Netflix Case</a></strong>.</p>
<p><strong><a href="http://www.businessweek.com/magazine/content/09_34/b4144036807250.htm">Computer Hacking Made Easy</a></strong><br />
<strong><a href="http://www.businessweek.com/magazine/content/09_34/b4144036807250.htm"><img class="alignleft" style="margin: 2px;" src="http://images.businessweek.com/mz/09/34/370/0934_36hackers.jpg" alt="" width="102" height="55" /></a>Russian hackers recently went after a Georgian blogger</strong> critical of Russian actions in the former Soviet republic.  Hackers launched a bot-net, <strong>marshalling thousands of hijacked ‘zombie’ machines</strong> (your PC might be one of them), instructing each to to flood the blog, Facebook, and Twitter accounts of their Georgian Nemesis.  While the Russians were after one guy, <strong>the attack hobbled Facebook, blog site Live Journal, and completely shut down Twitter</strong>.  Thing is, these attacks aren’t tough to launch.  The nefarious can actually rent bot-nets, cloud computing style.  BusinessWeek maintains the <strong>sign-up is as easy as renting servies on Amazon</strong>. And since there are now dozens of networks with a million or more hijacked computers, demand has pushed prices south.  Know the right bad guys and <strong>you can now rent 10,000 machines for just $200 a day</strong>, a tenth or less the going rate just two years ago.  For insights on how crooks have tried to use bot-nets in ad-fraud (and how ad-networks can stop this), see the section <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41187">Search Engines, Ad Networks, and Fraud</a>, in the <a href="Google Case: http://www.flatworldknowledge.com/pub/gallaugher#book-41178">Google Case</a>.</p>
<p><strong><a href="http://www.nytimes.com/2009/08/24/business/24trading.html">Arrest Over Software Illuminates Wall Street Secret</a></strong><br />
Think geeks aren’t paid much?  Without tech talent, Wall Street couldn’t move greenbacks, euros, and yuan. The former head of markets systems at Fidelity Investments says “<strong>A geek who writes code — those guys are now the valuable guys</strong>”.  Hedge fund The Citadel Investment Group recently revealed that <strong>it paid tens of millions to two top programmers over seven years</strong>.  But get caught leaving a firm with some of the code you wrote and expect to do time.  A New Jersey man and former Goldman Sachs coder was recently detained and held on $750,000 bail when logs showed that just prior to resigning, he transferred Goldman code out of the firm and into a German server. The Goldman code allegedly gave the firm a tiny fraction-of-a-second advantage in trading.  But the systems and super-fast networks allow automated trading that can play arbitrage and lock-in pricing before slower firms lumber in with more visible market moves.  While GS has aggressively recruited our technology studies these past several years, the alleged perp was not an Eagle!</p>
<p><strong><a href="http://www.boston.com/business/technology/innoeco/2009/08/new_networking_event_pokes_hol.html">New Event Pokes Holes in Startups (but in a good way)</a></strong><a href="http://dartboston.com/"><br />
DartBoston</a> runs Boston-area cocktail schmooze fests, but has also launched a new webcast called <a href="http://dartboston.com/episodes/">&#8220;Pokin&#8217; Holes,&#8221;</a>, where you can watch as an entrepreneur gets expert feedback after presenting an idea.  <a href="http://www.bc.edu/schools/csom/undergraduate/academics/BCVC.html">BCVC teams</a> – tune in and get tips!</p>
<p><strong><a href="http://www.mercurynews.com/breakingnews/ci_13180032?nclick_check=1">NetApp&#8217;s Georgens, Warmenhoven see Bright Future</a></strong><br />
<a href="http://images.businessweek.com/companies/headshots/NTAP.jpg"><img class="alignleft" style="margin: 2px;" src="http://images.businessweek.com/companies/headshots/NTAP.jpg" alt="" width="50" height="67" /></a>Dan Warmenhoven helmed storage giant NetApp, creating the only multi-billion dollar US hardware firm of the past decade in a half. Warmenhoven was Ernst &amp; Young’s Entrepreneur of the Year, one of BusinessWeek’s Managers of the Year, and led his firm to be <strong><a href="http://money.cnn.com/magazines/fortune/bestcompanies/2009/">ranked first on Fortune’s 2009 list of Best Firms to Work for in America</a></strong>.  Dan didn’t just build NetApp, <strong>his generosity helped BC build TechTrek</strong>.  He personally delivered nine master-classes to our students over the past several years.  Dan was even a keynote speaker at the E. Coast <strong><a href="http://www.bc.edu/alumni/volunteer/technology.html">Boston College Technology Council</a></strong> dinner a few years back. Dan leaves NetApp in great shape as he passes the baton and jumps to Executive Chair.  BC remains grateful for all he’s done for us!</p>
<p><strong><a href="http://blogs.siliconvalley.com/gmsv/2009/08/google-now-able-to-diagnose-clogged-arteries.html">Google Now Able to Diagnose Clogged Arteries</a></strong><br />
Once upon a time you needed to build a sensor network to get reliable traffic data.  But since all but the most basic new mobile phones will be GPS-equipped in the next few years, <strong>Google figures the sensors are in your pocket and you can help it crowdsource the data</strong>!  Careful monitoring of opt-in participants (you’ll be anonymized, Sergei and Larry clearly understand the privacy concerns of identified tracking) will allow Google to reveal which back roads are backed up, and which are detour-friendly.  A great example for faculty using the <a href="http://www.flatworldknowledge.com/pub/gallaugher#book-41143">Moore’s Law for Manager’s Chapter</a>.</p>
<p><strong><a href="http://abovethecrowd.com/2009/08/24/what-is-really-happening-to-the-venture-capital-industry/">What’s Really Happening to the VC Industry</a></strong><br />
Bill Gurley of Benchmark Capital offers a spot-on primer on supply, demand, and institutional risk concerns that are plaguing the VC industry.  <strong>A great read for anyone trying to make sense of what’s happening in startup financing and how this impacts VCs, LPs, and entrepreneurs</strong>.</p>
<p><strong><a href="http://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/">Video: Social Media Is Bigger Than You Think<br />
</a>This one’ll give you goosebumps</strong> – a great video by Erik Qualman, former Yahoo who now runs Global Marketing for education giant EF over in Cambridge.  Definitely worth showing in class as a jump-start to the Social Media, Peer Production, and Web 2.0 chapter.  Run across any other killer video?  Please share your links &amp; I’ll post for all and add to our Chapters page!</p>
<p><strong><a href="http://www.techcrunch.com/2009/08/25/myyearbook-finds-profitability-in-hyper-competive-social-networking-world/">myYearbook Finds Profitability In Hyper-Competitive Social Networking World</a></strong><br />
<img class="alignleft" style="margin: 2px;" src="http://assets.myyearbook.com/management_and_board/large/cat_large.jpg" alt="" width="41" height="55" />Two years back my students and I were privileged to have myYearbook.com co-founder Catherine Cook come speak to us.  <strong>Catherine started her site as a sophomore… in high school</strong>.  Having <strong>raised millions in VC coin and rebuffing several buyout offers, it seems the teen-focused site is now pulling in over $1 million a month</strong>.  Once named one of <a href="http://bx.businessweek.com/social-networking/view?url=http%3A%2F%2Ffeedproxy.google.com%2F~r%2FVenturebeat%2F~3%2FRaZgk0bTaes%2F">BusinessWeek’s Young Entrepreneurs to Watch</a>, Cook’s success continues to inspire.</p>
<p><strong><a href="http://www.businessweek.com/technology/content/aug2009/tc20090819_747999.htm">The Mercenaries in Facebook&#8217;s Midst</a></strong><br />
<img class="alignleft" style="margin: 2px;" src="http://profile.ak.fbcdn.net/object3/1310/46/n20531316728_2397.jpg" alt="" width="50" height="50" />Facebook has $500 million in revenue, it’s the fourth largest site in the world, and it grew twice as fast as Twitter in July.  <a href="http://www.insidefacebook.com/2009/08/19/confirmed-facebook-expanding-gift-shop-to-include-virtual-and-physical-goods-from-developers-tonight/">New revenue streams (such as ‘real gifts’)</a> loom on the horizon.  Still, <a href="http://www.businessweek.com/technology/content/aug2009/tc20090819_747999.htm">the firm’s $100 million program that allows employees to cash out up to 25% of options before going public, is oversubscribed</a>. The buyout offer comes through Digital Sky – a firm that invested in Facebook earlier in this year at a valuation of $10 billion. The buyout offers value Facebook at $6.5 billion – a nice bit of arbitrage for the Russian investors. Interesting side note: Sarah Lacy, who wrote the BusniessWeek column above &amp; also writes for TechCrunch states that <strong>TC has been valued at $30 million</strong>!</p>
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		<title>The Week in Geek – July 31, 2009</title>
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		<pubDate>Fri, 31 Jul 2009 18:52:55 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
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		<description><![CDATA[The WiG continues to publish less frequently during the summer hiatus (and as I wrap up the book and enjoy our newborn).  Look for more at the Semester&#8217;s start!
Microsoft-Yahoo: A Rival for Google?
 In a 10 year deal, Yahoo handles ad sales, Microsoft brings search tech (Bing), and Microsoft can leverage Yahoo’s search tech, as [...]]]></description>
			<content:encoded><![CDATA[<p>The WiG continues to publish less frequently during the summer hiatus (and as I wrap up the book and enjoy our newborn).  Look for more at the Semester&#8217;s start!<br />
<a href="http://blogs.siliconvalley.com/gmsv/2009/07/the-search-is-over-yahoo-and-microsoft-have-a-deal.html"><strong>Microsoft-Yahoo: A Rival for Google?</strong></a><br />
<img width="113" height="47" align="left" style="margin: 5px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/YahooMSFT%5B5%5D.jpg" /> In a <strong>10 year deal</strong>, Yahoo handles ad sales, Microsoft brings search tech (Bing), and Microsoft can leverage Yahoo’s search tech, as needed. <strong>Yahoo expects a half billion dollar increase in operating income, a $200 million cut in capital expenses, and $275 million in improved cash flow</strong>. <a href="http://www.businessweek.com/magazine/content/09_32/b4142000198919.htm"><strong>Google’s share 65%, Yahoo/Microsoft’s combined share 28%</strong></a>. Enough to allow the deal to get through the DoJ? We’ll see. BTW: <a href="http://yhoo.client.shareholder.com/press/management.cfm"><strong>Yahoo&#8217;s newly appointed CFO is a BC grad</strong></a>.  Eagles now hold top-tier Sr. Exec. slots at Apple, Google Europe, HP, Yahoo, and more.</p>
<p><a href="http://business.twitter.com/twitter101/"><strong>Twitter 101</strong></a><br />
<img width="87" height="32" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/twitter%5B5%5D.jpg" /> Twitter offers up a neat resource for <strong>explaining the service to the business-focused twtiter newbie</strong>. The case studies are particularly interesting. Some more resources:</p>
<ul>
<li>Katherine Boehret’s “<a href="http://online.wsj.com/article/SB10001424052970204423804574288192795291998.html">Software that Makes Twitter So Much Tweeter</a>” provides a great overview of the various Twitter clients.   From a business perspective I find this a fascinating example of how <strong>openness can spur innovation, but create business model challenges</strong>. All these new clients are <strong>free-riders, essentially piggy-backing on Twitter’s infrastructure and service</strong>, while offering nothing in direct revenue compensation to the no-revenue startup.</li>
<li>The NYTimes piece on “<a href="http://www.nytimes.com/2009/07/30/business/smallbusiness/30reputation.html?hpw"><strong>Managing an Online Reputation</strong></a>”, by Kermit Pattison, contains a great quote: “<strong>Social media for business now is life or death</strong>”.  Some good advice in the piece, although stay tuned for a forthcoming, more comprehensive article this fall by several of us from the BC IS Dept.</li>
</ul>
<p>BTW: I&#8217;ve found Twitter to be a great way to stay in touch with WiG readers, and to more quickly learn and share. Do <strong>feel free to follow at </strong><a href="http://twitter.com/gallaugher"><strong>http://twitter.com/gallaugher</strong></a>. I&#8217;ve also been <strong>impressed with how BC has started using new media</strong>. See <a href="http://twitter.com/BostonCollege"><strong>http://twitter.com/BostonCollege</strong></a> and <a href="http://www.facebook.com/s.php?q=boston+college&#038;init=quick#/pages/Chestnut-Hill-MA/Boston-College/87873693141?ref=search"><strong>BC’s Facebook Fan Page</strong></a>.  And my son *really* liked <a href="http://wearebostoncollege.com/Football/"><strong>The Boston College Football Experience</strong></a> with &#8221;your name&#8221; inserted into the streaming video!</p>
<p><a href="http://bits.blogs.nytimes.com/2009/07/27/netflix-challenge-ends-but-winner-is-in-doubt/"><strong>Netflix Challenge Ends, but Winner Still in Doubt</strong></a><br />
<a href="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/netflix%5B3%5D.jpg"><img width="107" height="43" border="0" align="left" style="border: 0px none ; margin: 5px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/netflix_thumb%5B1%5D.jpg" /></a> After struggling mightily since 2006 to beat Netflix’s Cinematch recommendation engine accuracy by 10 percent (<a href="http://www.nytimes.com/2008/11/23/magazine/23Netflix-t.html"><strong>curse you, Napoleon Dynamite</strong></a>!), two teams vaulted past the threshold last month. <a href="http://tech.yahoo.com/blogs/patterson/54149"><strong>First across the line was BellKor’s Pragmatic Chaos</strong></a>: a combined team of prior top-performers that <strong>included a pair of coders from Montreal; two U.S. researchers from AT&#038;T Labs; a scientist from Yahoo! Research, Israel; and a couple of Austrian consultants</strong>. But with <strong>less than 24 hrs. to go</strong>, combined efforts billed as “<strong>The Ensemble</strong>”, <strong>popped atop the prior <a href="http://www.netflixprize.com/leaderboard">leader’s score</a>, with the Netflix leaderboard showing a 10.10% improvement vs. BellKore’s PC’s 10.09% bump</strong>. The NYTimes suggests BellKore may still win, when results are verified against a separate, private Netflix dataset. Look for an Sept. ’09 award ceremony.</p>
<p>BTW: Netflix posted a <a href="http://www.siliconvalley.com/news/ci_12900336?nclick_check=1"><strong>strong Q2</strong></a>: <strong>revenue up 21% from a year ago, 10.6 million subscribers, churn up slightly (4.5%) and revenue per subscriber down slightly</strong>, but the firm has <strong>raised targets for subscriber &#038; revenue growth for ’09</strong>, despite the horrible economy. The trend is <strong>opposite what the industry is experiencing</strong>: Home-video <strong>sales dropped from $15.9 billion in ’07 to to $14.5 billion last year</strong>. Movie rentals remained flat. And <strong>20% of Netflix users are using the streaming service</strong>. The WSJ has great charts, plus <a href="http://online.wsj.com/article/SB124570665631638633.html"><strong>video chat with Reed Hastings</strong></a>. Also check out the Ins<a href="http://www.wlox.com/Global/story.asp?S=10649400&#038;nav=6DJI"><strong>ide Netflix video segment</strong></a>, from WLOX, showing the firm’s Memphis processing center. Great background for those using our <a href="http://gallaugher.com/Netflix%20Case.pdf">Netflix case</a> (to be updated, soon).</p>
<p><a href="http://www.technologyreview.com/video/?vid=403"><strong>Crowdsourcing Closer Government Scrutiny</strong></a><br />
<a href="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/itdashboard2%5B4%5D.jpg"><img width="97" height="61" border="0" align="left" style="border: 0px none ; margin: 5px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/itdashboard2_thumb%5B2%5D.jpg" /></a> A fascinating video from TechReview demonstrating the new, <strong>publicly-accessible Government IT dashboard</strong>. Useres can view IT spending across government agencies, chart how this has changed over time, and <strong>see the success rates for various agencies</strong> as they attempt to meet milestones and goals. Also a neat class example of dashboards, particular for anyone using the <a href="http://gallaugher.com/The%20Data%20Asset.pdf"><strong>Data Asset chapter</strong></a>.</p>
<p><a href="http://www.fastcompany.com/magazine/137/the-evolution-of-amazon.html"><strong>Amazon Taps its Inner Apple</strong></a><br />
<img width="109" height="134" align="left" style="margin: 5px 5px 5px 0px" src="http://images.fastcompany.com/images/cov137.jpg" /> A must-read cover story from FastCompany. <strong>Kindle</strong>’s a stunner – blowing past most pundit estimates. It’s on track to be a <strong>$1.2 billion business by next year</strong> (the book publishing biz itself is a $24 billion a year industry). According to Bezos, “<strong>Kindle e-books add 35% to a physical book&#8217;s sales on Amazon whenever Kindle editions are available</strong>”, so it’s not surprising <strong>nearly all of the NY Times bestsellers are in the Kindle store</strong>. The device sucks down a book in less than a minute via a 3G network with no bandwidth charges. Those titles usually run less than half the price of a conventional hardback. A single Kindle can hold 1,500 books. And the Kindle store lets you read the first chapter for free at your leisure, then buy from anywhere.</p>
<p><strong>Amazon has between 10 and 15% of all book sales</strong>, but an <strong>80% share online</strong>. Markets like this <strong>migrate to standards – open or closed</strong>, they’re often won by <strong>whoever dominates first</strong>. Some speculate that if Amazon wins this market, it can crush the distribution channel and redefine the publishing industry. Dead trees go away, costs drop, author royalties skyrocket, and Amazon rakes in huge coin for zero inventory – perhaps taking 20 percent and sharing the rest with authors who no longer need bookstores or publishers. Other firms are scared and rushing rivals to market. <strong>Barnes and Noble</strong> (which followed Amazon by nearly two years w/e-commerce and never recovered) has recently introduced it’s own reader. <strong>Hearst is planning an e-reader</strong> for magazines. <strong>Murdoch is investing in Plastic Logic</strong>. And of course, <strong>Apple</strong> does have a patent application for <strong>multi-touch e-book technology</strong>.</p>
<p>And unifying two cover stories from thsi year, <a href="http://online.wsj.com/article/SB124829443610573361.html">Amazon bought Zappos for about $850 million</a>, absorbing a growing competitor that was branching out into other forms of e-commerce and fulfillment services.  TechCrunch&#8217;s Sarah Lacy shows just <a href="http://www.techcrunch.com/2009/07/27/what-everyone-made-from-the-zappos-sale/"><strong>how lucrative the deal was</strong></a> for various parties involved.</p>
<p><a href="http://blogs.siliconvalley.com/gmsv/2009/07/sony-gives-blessing-to-viral-wedding-video-rings-up-sales.html"><strong>Sony Gives Blessing to Viral Wedding Video, Rings Up Sales</strong></a><strong><br />
<a href="http://www.youtube.com/watch?v=4-94JhLEiN0"><img width="185" height="111" border="0" align="left" style="border: 0px none ; margin: 5px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/JK%20Entrance%20Dance%5B4%5D.jpg" /></a> Jill Peterson and Kevin Heinz got married</strong> on June 20<sup>th</sup>. Perhaps you’ve seen their entrance into the wedding chapel? It’s been <strong>viewed over 13 million times</strong> since it was uploaded YouTube two weeks ago. The too-cute wedding party surprises guests by <strong>busting a move to Chris Brown’s “Forever”</strong>. Smiley wedding fun, but Sony could have requested the video get pulled from YouTube. Instead, <strong>Sony had the Google unit put in a click-to-buy overlay</strong>. FINALLY a media company gets it. <strong>Click-throughs were twice the average for similar ads, “Forever” vaults to #4 on iTunes and #3 on Amazon</strong>. The couple and wedding party even <a href="http://www.youtube.com/watch?v=eLvXpxJ0-m4">recreated their groove on the Today Show</a>. Mazel tov Jill, Kevin, and Sony!</p>
<p><a href="http://www.guardian.co.uk/technology/2009/jul/29/iphone-apps"><strong>The iPhone App Economy – Who’s Making Money?</strong></a><br />
The iTunes AppStore has <strong>surpassed 65,000 apps, downloaded 1.5 billion times</strong>. With Apple taking 30% of fee-apps, the <strong>AppStore alone might surpass YouTube’s revenues by 2010</strong> (for the record, recession-proof <strong>Apple posted sales record sales &#8211; up 12% this past qtr &#8211; and $1.23 billion in profits</strong>).</p>
<p><a href="http://www.wired.com/geekdad/2009/06/the-xo-laptop-two-years-later-part-1-the-vision/"><strong>XO Laptop Two Years Later</strong></a><br />
<img width="87" height="76" align="left" style="margin: 0px 5px 0px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/olpc%5B5%5D.jpg" /> Wired provides a great overview of the One Laptop Per Child initiative: <strong>825,000 PCs to kids in 24 countries</strong>, with continued growth. Congrats to a personal hero, <strong>my former BC professor, Charles Kane (President and COO of OLPC)</strong>, and the rest at the effort.</p>
<p>Chuck spoke at Tech for Good last Spring. We also heard from Bob Metcalfe on Energy Tech, and Jamie Heywood on PatientsLikeMe. I’d <strong>welcome your suggestions for future Tech for Good speakers</strong>! BTW: as a <strong>Save the Date</strong>: The Fall 2009 Clough Colloquium will feature <strong>Alex Counts, President and CEO of the Grameen Foundation and author, Small Loans, Big Dreams; How Nobel Prize Winner Muhammad Yunus and Microfinance Are Changing the World, Monday, November 16, 2009, at 4:30 p.m., The Heights Room, Corcoran Commons</strong>.</p>
<p><a href="http://www.pbs.org/frontlineworld/stories/ghana804/video/video_index.html"><strong>Ghana: Digital Dumping Ground</strong></a><br />
While so many are trying to change the world with Tech, a terrible undercurrent, led by deceptive “recyclers”, is also polluting the planet. All our students gain background in source-to-EOL eWaste issues via <a href="http://gallaugher.com/Moore%27s%20Law%20&#038;%20More.pdf"><strong>our open-source Moore’s Law chapter</strong></a> (soon to be updated for 2009). The Frontline documentary above, combined with last Fall’s <a href="http://www.cbsnews.com/stories/2008/11/06/60minutes/main4579229_page2.shtml">60 Minutes expose on e-waste in Guiyu, China</a>, will prove powerful teaching aids for anyone using the e-wate module in our course materials.</p>
<p><a href="http://www.businessweek.com/technology/content/jul2009/tc2009079_065270.htm"><strong>Chrome vs. Android</strong></a><br />
Businessweek provides a brief overview of Google’s second OS initiative: Chrome OS. Google <strong>must unify or clearly distinguish OS brands</strong> (PC firms committed to using each), or risk <strong>MS-esque brand gaffes MSN/Live/Bing, Windows Portable Media Center / Zune</strong>.</p>
<p><a href="http://www.businessweek.com/technology/content/jul2009/tc2009079_233343.htm"><strong>Facebook Lures Advertisers at MySpace’s Expense</strong></a><br />
<strong>Social networking ads are down 3.1%, MySpace ads are down 15.5%, but Facebook ads are up 9.5%</strong>. And yes, these stats will find their way into the soon to be posted 2009 update of the <a href="http://gallaugher.com/Facebook%20Case.pdf"><strong>Facebook case</strong></a>.</p>
<p><a href="http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall"><strong>The Great Wall of Facebook</strong></a><br />
<img width="127" height="47" align="left" style="margin: 5px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/07/WindowsLiveWriter/TheWeekinGeekJuly31200_C65D/facebook%5B5%5D.jpg" /> Facebook / Google comparisons look weak on the surface. <strong>Facebook burned through $350 million last year</strong>, while <strong>Google earned $4.2 billion on $15.8 billion in net revenues</strong> (take that, recession). But Wired’s Fred Vogelstein (who’s doing some of the best tech-business coverage) points out that <strong>much of what happens on Facebook is in the dark web, out of the reach of Google’s crawlers</strong>. The <strong>250 million Facebookers (enough to make the site the 4<sup>th</sup> largest ‘country’ in the world)</strong>, <strong>share 4 billion pieces of information each month, including 850 million photos and 8 million video</strong>s. Facebook Connect is fast becoming the ‘<strong>single sign-on</strong>’ that <strong>everyone from Microsoft to Sun to Yahoo failed to create</strong> on their own. And Open Stream API is bringing content streams out of Facebook, too, albeit with serious <strong>free-rider concerns</strong> (see Twitter discussion above).</p>
<p>But is Facebook’s content enough to create value via a referral network, win over users via ‘dark content’ search of your private friend data, or leverage other benefits? According to Facebook research cited in BusinessWeek earlier this year, “<strong>an average Facebook user with 500 friends actively follows the news on only 40 of them, communicates with 20, and keeps in close touch with about 10</strong>”. Some experiments show value in ‘friend targeting’, but we’re a long way from proving Facebook is the next Google.</p>
<p><a href="http://www.wired.com/techbiz/it/magazine/17-08/mf_googlopoly"><strong>Why is Obama’s Anti-Trust Cop Gunning for Google?</strong></a><br />
<a href="http://www.wired.com/techbiz/it/magazine/17-08/mf_googlopoly"><img align="left" style="margin: 5px 5px 5px 0px" src="http://www.wired.com/images/article/magazine/1708/mf_googlopoly2_f.jpg" /></a> Last year, Christine Varney referred to Google’s rising anti-trust concerns, stating &#8220;<strong>I think you are going to see a repeat of Microsoft</strong>”. Varney’s <strong>now the DoJ’s top cop on anti-trust</strong>. Does Google deserve this kind of scrutiny? It’s based on open software. It <strong>fiercely promotes open standards</strong>. And it <strong>doesn’t have tight switching costs or user-driven network effects</strong> (want to switch to bing.com? You save two letters!). Sure, there’s a network effect on the ad-side (more advertisers attract more content providers with more niche-targeting opportunities for said advertisers), but <strong>advertisers and content providers can pursue other ad networks all while working with Google</strong>. Those backing a Google probe say it’s time to examine how Google integrates its own property results into PageRank (the algorithms used for organic search). <strong>If the firm showed favoritism in promoting its own maps, news, and other services</strong> ahead of rivals, that may be <strong>akin to</strong> court-pursued bundling advantages <strong>linking Windows to IE and Windows Media Player</strong>. I’m skeptical a Google case will hold water, particularly with Yahoo-Microsoft showing credibility. Wired suggests <strong>DoJ action is likely at least five years away</strong>. Google shows that bigness will bring scrutiny, even for firms that fiercely try not to ‘be evil’.</p>
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		<title>The Week in Geek – It’s a Girl! edition – June 26, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/0mOzw1WIDKU/</link>
		<comments>http://www.gallaugher.com/2009/06/25/the-week-in-geek-its-a-girl-edition-june-26-2009/#comments</comments>
		<pubDate>Fri, 26 Jun 2009 03:07:42 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/2009/06/25/the-week-in-geek-its-a-girl-edition-june-26-2009/</guid>
		<description><![CDATA[ If you will permit me some fatherly indulgence, my lovely daughter Lily, our third child, joined us on June 23rd.  Mama, baby, and the rest of our family are all doing well.  And in the tradition of siblings Ian (now 9) and Maya (now 3), we offer Lily&#8217;s goofy, tech-centric birth announcement.  How amazing she [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekItsaGirleditionJune2009_13F13/Lily%5B3%5D.jpg"><img width="88" height="66" border="0" align="left" style="border: 0px none ; margin: 0px 5px 0px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekItsaGirleditionJune2009_13F13/Lily_thumb%5B1%5D.jpg" /></a> If you will permit me some fatherly indulgence, my lovely daughter Lily, our third child, joined us on June 23rd.  Mama, baby, and the rest of our family are all doing well.  And in the tradition of siblings <a href="http://www2.bc.edu/~gallaugh/baby/ian1.html">Ian</a> (now 9) and <a href="http://www2.bc.edu/~gallaugh/maggie/maggie.html">Maya</a> (now 3), we offer Lily&#8217;s goofy, tech-centric birth announcement.  How amazing she was able to <a href="http://gallaugher.com/LilyFacebookUpdate.pdf"><strong>Facebook from the womb</strong></a> (be sure to scroll &#8211; updates at each of 5 stages)!</p>
<p><a href="http://www.gallaugher.com/The%20Data%20Asset.pdf"><strong>The Data Asset: Databases, Business Intelligence, and Competitive Advantage</strong></a><br />
The 11<sup>th</sup> draft chapter in my <a href="http://www.gallaugher.com/chapters"><strong>forthcoming book is now online</strong></a>. This chapter covers the managerial value of the data asset. Also introduces how data is organized, how it’s created, how it’s stored, and how it’s used. Mini-cases highlight data leverage healthcare and private sector use, while longer cases, rich in current information, are provided: Wal-Mart (for product retail) and Harrah’s (for service industry data leverage, and where a BC alum is CMO). For those interested, the response.  Here is a <a href="http://twitpic.com/7409s"><strong>download map of the first 24 hrs</strong></a>. after the first draft of <a href="http://www.gallaugher.com/Google%20Case.pdf"><strong>The Google Case</strong></a> was posted online. We&#8217;re very much worldwide!  Thanks SO much to all who have written.  Your support &#038; feedback are much appreciated.</p>
<p><a href="http://www.nytimes.com/2009/06/14/magazine/14search-t.html?pagewanted=1&#038;_r=1&#038;ref=technology"><strong>Data Center Overload</strong></a><br />
<img width="70" height="88" align="left" style="margin: 0px 5px 0px 0px" src="http://graphics8.nytimes.com/images/2009/06/14/magazine/14search_500.jpg" /> Like fight club, <strong>the first rule of data centers is: don’t talk about data centers</strong>. Well, it seems some folks have – to Tom Vanderbilt of the New York Times. Follow him past biometric hand scans and through the sensor-laden multidoor man trap to get inside Microsoft’s Tukwila, WA data center. These centers are big! <strong>Microsoft’s Quincy, WA facility could hold 6.75 trillion photos</strong>. Among the interesting facts: “the electricity on a low-end server will now exceed the server cost itself in less than four years”. <strong>Microsoft’s Gen 4 data center in Dublin will be built entirely of containers</strong> – no walls or roof – using the outside air for much of the cooling. Interesting info for those teaching with the Cloud Computing section of the <a href="http://www.gallaugher.com/Software%20in%20Flux.pdf"><strong>Software in Flux chapter</strong></a>. Great slideshow to the left of this link!</p>
<p><a href="http://www.inc.com/magazine/20090501/the-zappos-way-of-managing.html"><strong>Zappos Way of Managing</strong></a><br />
<img width="116" height="44" align="left" style="margin: 0px 5px 0px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekItsaGirleditionJune2009_13F13/zappos%5B5%5D.jpg" /> Inc. recently ran a cover story of the rabidly customer-focused Internet shoe selling giant. The firm <strong>booked $1billion in sales in ’08, up 20% from ’07</strong>, and has been <strong>profitable since ’06</strong>. And it’s moved beyond just selling its own stuff. In ’06 Zappos launched an outsourcing program to <strong>handle sales, custom service, and shipping for other companies </strong>(even more direct competition with Amazon). The last December the firm launched an educational website for small businesses that charges $39.95 a month to tap into Zappos execs for advice.</p>
<p>The firm’s shipping center is impressive, with <strong>70 brand new robots allow the firm to ship a pair of shoes in as little as 8 minutes</strong>. Says the firm’s CEO (and relentless ‘Twitterer’ Tony Hsieh (pronounce Shay and tweeting @zappos), the firm’s entire business revolves around happiness. Zappos is regularly voted one of best firms to work for, even though it often pays employees below market rates. Trainees famously offered $2,000 to quit after two weeks of training. Managers are required to spend 10-20% of their time goofing off with the people they manage. The customer-focused Zappos prominently displays its toll-free customer support number, offers personal buying service, throws in free socks – anything to put a skeptical customer at ease and generate the best form of advertising – positive word of mouth.</p>
<p>Zappo’s isn’t Hieh’s first success. <strong>When he was 24, he sold LinkExchange to Microsoft for $265 million</strong>. His Venture Frogs firm also <strong>helped start Ask.com and OpenTable</strong> (which went IPO earlier this year).</p>
<p><a href="http://www.nytimes.com/2009/06/10/technology/internet/10craig.html?_r=1&#038;partner=rss&#038;emc=rss"><strong>CraigsList Revenue Said to Top $100 Million</strong></a><br />
That’s <strong>a 23 percent jump</strong> from the firm’s 2008 take and up hugely from the firm’s $<strong>9 million revenue just five years ago</strong>. The firm is still mostly free and not at all interested in going public, but with the majority of content free (it charges for some corporate job listings and some real estate ads), CraigsList has been killing conventional newspapers. <strong>Newspaper classified ad revenue dropped 29 percent last year</strong>.</p>
<p><a href="http://www.paidcontent.org/entry/419-diggs-amazing-business-model-explained/"><strong>Digg’s Amazing Business Model Explained</strong></a><br />
<img width="68" height="53" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekItsaGirleditionJune2009_13F13/digg%5B5%5D.jpg" /> Video clip of Digg CEO Jay Adelson on Digg’s model. Among the info revealed: “<strong>We are getting 10-20 times the price for an ad that a social network will get</strong>”. “<strong>1.5 billion impressions of those Digg buttons across the Web every month and they are growing by 100 million to 200 million a month</strong>.” <strong>Digg sends 80 million visits a month to major newspaper websites</strong> and is helping them to understand how to leverage social technologies to better monetize these users. Jay also talks about funding and having cash. Highland Capital (where two partners BC alums) led the firm’s Fall ’08 round, and Jay kindly spent time with my undergrads last spring.</p>
<p><a href="http://www.wired.com/epicenter/2009/06/dude-%E2%80%94-dells-making-money-off-twitter/"><strong>Dude – Dell’s Making Money Off Twitter!</strong></a><br />
Dell claims that it’s netted <strong>$2 million in outlet store sales</strong> referred via @DellOutlet (&gt;600,000 followers), and <strong>another $1 million from</strong> customers who have bounced from the outlet to <strong>the new products site</strong>.</p>
<p><a href="http://mashable.com/2009/06/16/twitter-facebook-history/"><strong>How Twitter, Cell Phones, Facebook Make History</strong></a><br />
In a week when Twitter and Facebook have been a major tool to organize and disseminate information from Iran, it might be interesting to check out Clay Shirky’s <a href="http://www.ted.com/"><strong>TED video</strong></a> from earlier this year.</p>
<p><a href="http://www.nytimes.com/2009/06/16/business/media/16adco.html?_r=1&#038;partner=rss&#038;emc=rss"><strong>Microsoft Sues Over Click Fraud</strong></a><br />
<img width="76" height="39" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekItsaGirleditionJune2009_13F13/bing%5B6%5D.jpg" /> Using techniques described in our Google chapter, Microsoft uncovers click fraud and takes the perps to court. I do have <strong>strong reservations over the article’s claim that 1 in 7 clicks are fraudulent</strong>, though. Google’s provided academic papers disputing this (<a href="http://gallaugher.com/Google%20Case.pdf"><strong>referred to at the end of my chapter</strong></a>). Surprising major media hasn’t challenged some of the high rates they’re hearing from fraud auditing firms.</p>
<p><a href="http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/06/22/BUEF18BMB1.DTL&#038;type=tech"><strong>Sales of iPhone 3G S surpass the 1 million mark in 3 days</strong></a><br />
Headline says it all. So did the press release – made by Steve Jobs, who is back on the job!</p>
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		<title>The Week in Geek – June 9, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/MqZabdEPaJ0/</link>
		<comments>http://www.gallaugher.com/2009/06/08/the-week-in-geek-june-9-2009/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 02:25:56 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/2009/06/08/the-week-in-geek-june-9-2009/</guid>
		<description><![CDATA[The WiG will continue to publish less frequently in the summer. As this goes live, Baby #3 is T minus two weeks away (yikes). Will be brainstorming on new baby web pages in the tradition of our announcements of Ian (now 9) and Maya (now 3). Suggestions?
Google: Search, Online Advertising, and Beyond…
 The latest draft chapter in my [...]]]></description>
			<content:encoded><![CDATA[<p>The WiG will continue to publish less frequently in the summer. As this goes live, <strong>Baby #3 is T minus two weeks away</strong> (yikes). Will be brainstorming on new baby web pages in the tradition of our announcements of <a href="http://www2.bc.edu/~gallaugh/baby/ian1.html">Ian</a> (now 9) and <a href="http://www2.bc.edu/~gallaugh/maggie/maggie.html">Maya</a> (now 3). Suggestions?</p>
<p><a href="http://gallaugher.com/Google%20Case.pdf"><strong>Google: Search, Online Advertising, and Beyond…</strong></a><br />
<img width="138" height="55" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekJune92009_12E44/google%5B5%5D.gif" /> The <strong>latest draft chapter in my free, online textbook project</strong> is online.  This one covers about one to <strong>two weeks of lecture material</strong> wrapped around Google. Goal of the project is to leverage what we&#8217;ve used at BC (where we&#8217;ve <strong>seen IS majors balloon 3 fold in 3 years</strong>) to provide courseware that’s as engaging as Fortune or BusinessWeek articles, all while wrapped around durable management &#038; tech concepts. This chapter covers organic search, Google infrastructure, search advertising, ad networks, geolocation, customer profiling, privacy, the growth challenge, Google vs. Microsoft, strategy, competitive advantage, anti-trust, and more. <strong>Slides</strong> from last semester are <a href="http://gallaugher.com/chapters"><strong>also online</strong></a>. <strong>Comments welcome!</strong> And <strong>thanks to faculty from Maryland, USC, UC Berkley, UC Irvine, Syracuse, Nebraska</strong>, and the <strong>many others</strong> (large &#038; small) who are <strong>already adopting earlier chapters!</strong> Your feedback is hugely motivating!  Note: Everything you find outside constitute&#8217;s my own drafty work.  The material will be professionally formatted and professionally hosted later this summer.  There&#8217;s a link on <a href="http://gallaugher.com/chapters">http://gallaugher.com/chapters</a> for folks interested in formally beta-testing, too.</p>
<p><strong>Commentary</strong>: A quick shout-out to <strong>David Wiley, COO</strong> of my publisher, <strong>Flat World Knowledge</strong>, who was named <a href="http://www.fastcompany.com/100/2009/david-wiley"><strong>one of FastCompany’s most creative people in business</strong></a>, and to Flat World themselves, who made one of Outsell’s <a href="http://www.businesswire.com/portal/site/google/?ndmViewId=news_view&#038;newsId=20081218005591&#038;newsLang=en"><strong>30 innovators to watch</strong></a> in 2009, ranking <strong>next to Google</strong>! Interesting they’re the textbook case (literally) for Chris (Long Tail) Anderson’s “<a href="http://www.amazon.com/Free-Future-Radical-Chris-Anderson/dp/1401322905"><strong>Free</strong></a>” thesis (<a href="http://www.wired.com/techbiz/it/magazine/16-03/ff_free"><strong>original Wired article</strong></a>). The Globe’s Scott Kirsner just called “Free” <a href="http://www.boston.com/business/technology/articles/2009/06/07/lexington_based_vistaprint_ltds_formula_offer_free_business_cards_then_profit_on_reorders/"><strong>one of the most highly anticipated books of the year</strong></a>, so timing on: press interest, the economy, and model, may be perfect! Here’s hoping that FWK, with <strong>free online texts and sub-$30 printed texts</strong>, can disrupt the $175-a-pop titles peddled by rivals.</p>
<p><a href="http://pogue.blogs.nytimes.com/2009/06/08/pogue-on-the-latest-from-apples-big-show/?ref=personaltech"><strong>Pogue on the Latest From Apple’s Big Show</strong></a><br />
<a href="http://images.apple.com/data/quicktime/guide/images/appleevents_T1_20090608.jpg"><img align="left" style="margin: 5px 5px 5px 0px" src="http://images.apple.com/data/quicktime/guide/images/appleevents_T1_20090608.jpg" /></a> Lots of updates from the Apple World Wide Developer&#8217;s Conference, headlined by a campus favorite (pictured).  Also see the NYTimes&#8217; <a href="http://bits.blogs.nytimes.com/2009/06/08/new-software-new-iphone-new-steve-liveblogging-the-apple-extravaganza/">live blogging coverage</a> or the <a href="http://www.apple.com/quicktime/guide/appleevents/"><strong>keynote video at Apple</strong></a>.  Phil introduced the new <strong>iPhone 3G S</strong>. (“The <strong>S stands for speed</strong>.”). Comes with <strong>auto-focus 3MP camera</strong> (tap to shift focus), <strong>video camera</strong> (plus video trim/edit within phone), <strong>voice commands</strong> for <strong>dialing and iPod</strong> (you can even voice command Genius functions). There are now <strong>50,000 iPhone apps</strong>. IPhone can now leverage a ‘<strong>find my phone</strong>’ feature if you’ve lost yours, plus now has the ability for consumers to <strong>‘wipe’ lost/stolen phones</strong>. <strong>ZipCar showed</strong> an app to have your Zip-rental <strong>remotely ‘honk’ to find it in a full lot</strong> (even a non-driver like me thinks this is super-cool)!  Neat adoption stat: in ’07 there were 25 million <strong>OSX users</strong>, now across Macs &#038; iPhones there are <strong>75 million</strong>. <strong>Old iPhone 3G is now just $99</strong> for 8GB. 3G S ships June 19th, the iPhone 3.0 software update for all will be available on June 17th.  In March we learned the free update would include: Copy/Paste, Bluetooth stereo audio, rotatable wide keyboard in all apps, photos in text messages, universal search, audio recording and editing, and more. 13” and 15” <strong>MacBooks get those 7 hour per charge embedded batteries</strong>. <strong>Snow Leopard</strong> (the new Mac OSX) should <strong>ship in Sept</strong>, be faster, smaller (a first) and <strong>upgrade will cost just $29</strong>.</p>
<p><a href="http://www.businessweek.com/magazine/content/09_22/b4133052597112.htm?campaign_id=rss_null"><strong>Pandora: Unleashing Mobile Phone Ads</strong></a><br />
<img align="left" style="margin: 0px 5px 0px 0px" src="http://www.pandora.com/images/logo_pandora.jpg" /> The popular online music service was founded in ’00, but should finally turn a profit next year. And ad-supported Pandora can thank the iPhone. The firm&#8217;s <a href="http://www.bloomberg.com/apps/news?pid=newsarchive&#038;sid=aaKvHKT2hji0"><strong>iPhone app has over 5 million users</strong></a>, and brings in another <strong>18-20K new users each day</strong> (there are <strong>27 million users </strong>overall, mostly desktop, &lt; 1 million on non-iPhone mobile clients). Users currently hear about <strong>one 15 sec. ad an hour</strong>, but that number will go up to two or three within the year (the <strong>avg. Pandora mobile user listens for about 90 mins a day</strong>). Ads are pretty innovative. <strong>Domino&#8217;s Pizza ads on Pandora mobile have a ‘click-to-call’</strong> option, <strong>Dockers</strong> offered a 20% promo-code discount. <strong>Nike &#038; Kraft</strong> ads bring users to mini-sites with running tips &#038; recipes, respectively. And home audio firm <strong>Sonos claims a 5% click through rate</strong> (way above 1-2% best-case averages the firm had seen on other services), and clicking users were more likely explore other messages.</p>
<p><a href="http://www.businessweek.com/magazine/content/09_22/b4133032573293.htm"><strong>What’s a Friend Worth?</strong></a><br />
<img align="left" src="http://images.businessweek.com/mz/09/22/0922covdx.jpg" /> Some fascinating nuggets in BusinessWeek’s cover story &#038; beyond. <strong>Facebook, with estimated revenue of $300 million, will bring in scarcely a dime a month per member</strong>. Map that against data reported by BusinessInsider, and it seems that <strong>by pulling in $500 million</strong>, <a href="http://www.businessinsider.com/facebook-apps-will-make-more-money-than-facbook-in-2009-2009-5"><strong>Facebook app developers collectively make more than the platform does</strong></a> (great fodder for the free-rider discussion in our <a href="http://www.gallaugher.com/Facebook%20Case.pdf"><strong>Facebook Case</strong></a>). A few years back Yahoo found that <strong>if a user clicked on an ad, their friends were 3 to 4 times as likely to click the same ad</strong>. Rapleaf leverages tracking cookies to build these profiles and is seeking <strong>three-fold click-through boosts</strong>. The avg. Facebook user with 500 friends actively follows only 40, communicates with 20, and keeps in close contact with only about 10. Microsoft just established a Cambridge research division focused on social sciences. Follow <a href="http://twitter.com/zephoria"><strong>@zephoria</strong></a> to get insights from danah boyd, the group’s rock star.</p>
<p><a href="http://www.techcrunch.com/2009/06/07/a-map-of-social-network-dominance/"><strong>Map of Social (Network) Dominance</strong></a><br />
Risk-like map showing top social networks around the globe. A great example to bring up during discussions of the Facebook case, particular in case’s section on int’l growth and the value/ROI of international users.</p>
<p><a href="http://online.wsj.com/article/SB124398438264979107.html?mod=djem_jiewr_IT"><strong>Microsoft’s Effort to Best Google Yields Results</strong></a><br />
<img width="106" height="54" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/06/WindowsLiveWriter/TheWeekinGeekJune92009_12E44/bing%5B5%5D.jpg" /> Microsoft’s new ‘decision engine’ is it’s <strong>third entry into the search market</strong>. Of course, the industry saying is that an MS version 3 is the one you’ve gotta really watch out for. Bing, <strong>sports nifty tweaks</strong> for specific kinds of queries. <strong>Restaurant searches</strong> in Bing are <strong>bundled with ratings stars</strong>, <strong>product searches show up with reviews</strong> and <strong>price comparisons, and airline flight searches</strong> not only <strong>list flight schedules and fares, but also a projection on whether those fares are likely go up or down</strong>. TechCrunch suggests <a href="http://www.techcrunch.com/2009/05/31/go-bing-yourself-right-now/"><strong>several queries to try</strong></a>. Bing <strong>also comes with a $100 million marketing budget</strong>, showing that Microsoft is serious about moving its search market share out of the single digits.</p>
<p>Of course,<strong> I have a big problem with Bing</strong>. It assumes any searches on my name really didn’t want the ‘u’, and instead put a bunch of links for <strong>a certain watermelon-smashing comedian</strong>, despite all the content associated with the ‘u’ spelling. Blog posts, wiki work, academic papers, teaching material, PowerPoints and podcasts. But to Bing users looking for this stuff, it just assumes you’ve made a typo. For the bald man it’s no respect from Redmond.</p>
<p><a href="http://www.businessweek.com/magazine/content/09_24/c4135btw345507.htm?chan=magazine+channel_the+business+week"><strong>The Dubbing of Bing</strong></a><br />
What’d it take to find the name? <strong>Six months, and dozens of experts</strong>, including <strong>two trademark lawyers and 20 linguists</strong>, all poring over 600+ choices. Of course, MS wanted a solid, verb-sounding name, and wanted to avoid other band failures this year (example: Mattel&#8217;s latest <strong>American Girl Doll, “Rebecca Rubin”, shares a name with an alleged arsonist wanted by the FBI</strong>).</p>
<p><a href="http://www.nytimes.com/2009/06/02/technology/companies/02soft.html?_r=1&#038;partner=rss&#038;emc=rss"><strong>Microsoft Reveals New Strategy for XBox</strong></a><br />
<img align="left" style="margin: 0px 5px 5px 0px" src="http://www.xbox.com/xweb/xbox/xboxV2/images/xboxLogo.png" /> Redmond definitely sees XBox as an entertainment hub beyond just games. New partnerships <strong>integrate Facebook and Twitter</strong>. Users will be able to <strong>view Facebook photos on TVs</strong> and <strong>watch television in a ‘virtual party room’ with online friends</strong>. <a href="http://beta.technologyreview.com/wire/22737/?nlid=2070"><strong>Steven Spielberg</strong></a><strong> </strong>introduced Microsoft’s new Project Natal – a video camera that lets us do away with the controller. The Natal <a href="http://www.xbox.com/en-US/live/projectnatal/"><strong>demo Video is a must see</strong></a>. Move hands as a virtual steering wheel/shifter, pretend you’re a monster and breath to blow fire, even <strong>voice recognition for trivia games</strong>. <strong>Very slick</strong>!</p>
<p><a href="http://news.cnet.com/8301-17939_109-10255402-2.html?part=rss&#038;subj=news&#038;tag=2547-1_3-0-20"><strong>Hands-on with Weird and Wonderful Wave</strong></a><br />
<strong>Aussie Googlers who gave us Google Maps</strong> have come up with a communication tool for our time. Their goal – create a <strong>new, open communication platform</strong> for today that moves us beyond e-mail and the web. It’s in Beta for developers at Google IO (their version of WWDC). Wave has tremendously slick features, but most impressive were platform hooks that could allow all sorts of collaborative features. <a href="http://www.youtube.com/watch?v=v_UyVmITiYQ"><strong>Demo video</strong></a> is an hour and a half long, but there’s a lot in there.</p>
<p><a href="http://www.ted.com/talks/ray_kurzweil_announces_singularity_university.html"><strong>Kurzeil on Singularity</strong></a><br />
This TED talk is two years old, but still right-on for folks using the “<a href="http://gallaugher.com/Moore%27s%20Law%20&#038;%20More.pdf"><strong>Moore’s Law and More</strong></a>” chapter. Great examples, great graphs. And Ray Kurzweil’s the king of <strong>goose bump inducing quotes</strong> as he charts how room sized tech is now in your pocket and on its way to fitting inside a space roughly the size of a single blood cell. RK closes with the Singularity University announcement, which will start running in the Valley this summer. One of their faculty? Our energy tech, Ethernet inventing, Tech for Good speaker from this past spring, Bob Metcalfe. Follow Bob’s experiences on Twitter <a href="http://twitter.com/bobmetcalfe"><strong>@BobMetcalfe</strong></a>.</p>
<p><a href="http://gadgetwise.blogs.nytimes.com/2009/05/28/people-have-been-marveling-at/?partner=rss&#038;emc=rss"><strong>4 Apps that Turn your iPhone Into a Canvas</strong></a><br />
A Recent <a href="http://www.newyorker.com/online/blogs/tny/2009/05/jorge-colombo-iphone-cover.html"><strong>Cover of The New Yorker was actually created using the iPhone Brushes App</strong></a> (watch the video &#8211; it&#8217;s mezmorizing). That migth inspire you, but if you lack the skils of a pro, the NYTimes suggests four other iPhone apps for doodling.</p>
<p><a href="http://www.pcworld.com/article/165065/google_street_views_takes_to_a_tricycle.html"><strong>Google’s Street Mapping Tricycle</strong></a><br />
To navigate tightly-packed, historic city centers, Google’s commissioned an <strong>image-capturing tricycle</strong>. PC World offers a photo gallery of the geeky three-wheeler.</p>
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		<title>The Week in Geek – May 18, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/ufTm6It4OHc/</link>
		<comments>http://www.gallaugher.com/2009/05/15/the-week-in-geek-may-18-2009/#comments</comments>
		<pubDate>Fri, 15 May 2009 23:59:20 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/2009/05/15/the-week-in-geek-may-18-2009/</guid>
		<description><![CDATA[While the Week in Geek has published regularly since 1997, we&#8217;ll again publish less frequently during the summer hiatus. I’ll be finishing my book project and spending time with Baby #3 (still in beta &#8211; scheduled release date June 23). As always, thanks for your understanding, and continued kind words about the Week in Geek and the book [...]]]></description>
			<content:encoded><![CDATA[<p>While the Week in Geek has <strong>published regularly since 1997</strong>, we&#8217;ll again publish less frequently during the summer hiatus. I’ll be finishing my book project and spending time with <strong>Baby #3</strong> (still in beta &#8211; <strong>scheduled release date June 23</strong>). As always, thanks for your understanding, and continued kind words about the Week in Geek and the <a href="http://www.gallaugher.com/chapters">book project/course materials</a>.  <strong>Keep the testimonials coming!</strong></p>
<p><a href="http://aces.arbita.net/node/895"><strong /></a><strong><a href="mailto:ericjohnbarker@gmail.com"><img width="76" height="118" align="left" style="margin: 0px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/05/WindowsLiveWriter/TheWeekinGeekMay182009_10BCA/EBfromBC%5B7%5D.jpg" /></a> Jobseeker buys Facebook ad to find Microsoft Gig</strong><br />
I loved seeing this come across my browser! Resourceful Eagle (and former TechTrekker) <strong>Eric Barker is an extraordinarily talented student</strong>. A former <strong>screen-writer</strong> with film and <strong>game industry experience</strong>, he spent last summer working at <strong>Nintendo</strong>. Not only brilliant &#038; experienced, Eric may have more industry passion than any previous student I’ve had in class – reworking his schedule to attend nearly every speaker &#038; new media event on campus or in the area, and always asking the most insightful questions. Now he’s leveraged guerilla job-seeker tactics in a way that doubtless will be copied by others. Afterall, Facebook lets you serve ads directly to anyone pre-qualified as being in an organization&#8217;s network.  In a good economy firms would be fighting over him. For any Microsofties looking to hire, you can’t do any better than Eric Barker!</p>
<p><a href="http://www.businessinsider.com/is-youtube-doomed-2009-4"><strong>Is YouTube Doomed?</strong></a><br />
<img width="120" height="80" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/05/WindowsLiveWriter/TheWeekinGeekMay182009_10BCA/YouTube%5B5%5D.jpg" /> It’s tough to imagine any peer-produced video site displacing YouTube. Users attract content, content attracts users (<strong>classic two-sided network effects</strong>). But even with falling bandwidth and storage costs, at <strong>13 hours of video </strong><a href="http://www.washingtonpost.com/wp-dyn/content/article/2008/07/03/AR2008070302359.html"><strong>uploaded every minute</strong></a><strong> the cost to store and serve this content is cripplingly large</strong>. Credit Suisse estimates that in 2009, YouTube will bring in roughly $240 million in ad revenue, pitted against $711 million in operating expenses. That’s <strong>a shortfall of more than $470 million</strong>. To break even, YouTube <strong>would need to achieve a CPM of $9.48</strong> averaged across the roughly 75 billion videos it’ll serve up this year. Silicon Alley Insider claims this is virtually impossible. <strong>Hulu commands $30 CPM</strong> and shares some <strong>70% of this take with copyright holders</strong>. Other proprietary content sites get about $10 CPM. <strong>Most user-generated content sports CPM rates south of a buck</strong>. So what does the future hold for YouTube? Will Google find an ad-model that works? Will the site’s commercial-driven, professional content offerings support the loss-leader of amateur video? Or will less popular videos eventually get purged unless supported by premium fees? Many are wondering if subscription service is inevitable for much of what the cloud currently provides for free.</p>
<p><a href="http://www.nytimes.com/2009/04/27/technology/start-ups/27global.html?partner=rss&#038;emc=rss"><strong>In Developing Countries: Web Grows Without Profits</strong></a><br />
<img width="350" height="291" align="left" src="http://graphics8.nytimes.com/images/2009/04/27/technology/start-ups/27global-graphic-large.jpg" /> As if the Times read our <a href="http://www.gallaugher.com/chapters"><strong>Facebook Case</strong></a>, the paper confirms a key challenge that our students have been pondering this year: while sites seek a big int&#8217;l population, <strong>most populations drain resources instead of pushing firms toward profitability</strong>. In Facebook we see that while growth is on a tear, 70% of the site’s users are outside the US, many hail from locales where ad-rates are dramatically lower. <strong>With 850 million photos and 8 million videos uploaded each month, Facebook faces a very real free-rider problem</strong>. Users love the service, but the site can’t make money from them. This is a particularly painful problem for ad-supported Web 2.0 sites. All told <strong>there are over 1.6 billion people with Internet access, but fewer than half have incomes high enough to interest advertisers</strong>. Throughout Asia, the Middle East, and Latin America, bandwidth costs trend high, all while lower available bandwidth requires more in-region hosting sites. Some sites are contemp<strong>lating quality of service that’s metered on a per-country, or even per-user basis</strong>. MySpace is experimenting with <strong>‘lite’ web pages that are byte-wise slim</strong>. YouTube, Facebook, and other sites may store and serve <strong>lower-quality photos and video</strong> to unprofitable regions.</p>
<p><a href="http://www.nytimes.com/2009/05/03/business/03stream.html?_r=1"><strong>Tinker Away, Facebook Says</strong></a><br />
<img width="178" height="103" align="left" style="margin: 0px 5px 5px 0px" src="http://graphics8.nytimes.com/images/2009/05/03/business/03slipstream_600.jpg" /> Coverage of the <strong>free-rider problem continues</strong>. Facebook has thrown open much of its data stream, <strong>allowing third-parties to create a cornucopia of apps</strong> that allow viewing feeds and posting status updates, <strong>all without logging back into the firm’s website</strong>. <strong>Problem? No ads to support the hosting service!</strong> Same thing is happening on Twitter (although that site currently has no ads to speak of). I’m part of the problem. I’ll post updates to these services via an app like <a href="http://www.tweetdeck.com/beta/"><strong>TweetDeck</strong></a> or <a href="http://desktop.seesmic.com/"><strong>Seesmic Desktop</strong></a> (founder Loïc Le Meur depicted at left), <strong>going days without directly visiting either site’s web pages</strong>. Users like me consume a free service, while failing to provide sites with a way to monetize my usage. These free (for now) add-ons come with <strong>all sorts of nifty features</strong>, such as allowing you to sub-categorize content to see feeds, say, only for those in your area, or for users with more than 1,000 followers. These are <strong>cool efforts, and wonderful examples of mashup software development. But they may also prove to be parasitic profit sucks that cripple the providers they leech from</strong>. The brilliance of feed-driven ads such as the Starbucks campaigns may help social media sites monetize these data streams. And firms may introduce new tools that draw users back into the mother services. But pushing ad-funded, open Web 2.0 firms out of the red and into the black presents a mammoth challenge.</p>
<p><a href="http://news.cnet.com/8301-17939_109-10228686-2.html?part=rss&#038;subj=news&#038;tag=2547-1_3-0-20"><strong>Demo Day at Facebook – First OpenStream Products</strong></a><br />
Microsoft demonstrates <strong>super-slick web-based &#038; desktop products for flying through Facebook photos</strong>. Neat <strong>video at the end of the article linked above</strong>. The apps demoed were <strong>built in just 72 hrs</strong>., even though FB provided no advanced info on specs. But with Facebook housing data and providing bandwidth, without monetizing the data stream, is this business model suicide?</p>
<p><a href="http://www.technologyreview.com/blog/editors/23522/?nlid=2022"><strong>Google Launches Google Squared</strong></a><br />
<img width="133" height="53" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/05/WindowsLiveWriter/TheWeekinGeekMay182009_10BCA/google%5B4%5D.gif" /> The search sovereign has demonstrated <strong>a new search service that organizes and presents data into easy-to-digest table format</strong>, even when individual data items were never entered this way. Conduct a <strong>Google Squared</strong> search for ‘small dogs’, and you’ll be presented with a table showing breeds, heights, and weights. You can drill down to find out the source for a value, correct a data element, and save the results. There’s been a lot of action in search lately, with an effort by <strong>Wolfram Alpha</strong> also gaining much press. It’s not the ‘Google Killer’ many headlines claim, but the site does a <strong>nifty job presenting info from databases</strong> curated or licensed by Wolfram Research (the Mathematica software people). Here’s a very cool CNet <a href="http://news.cnet.com/1606-2_3-50070886.html"><strong>video of Alpha in action</strong></a>, while TechCrunch offers <a href="http://www.techcrunch.com/2009/05/12/what-is-google-squared-it-is-how-google-will-crush-wolfram-alpha-exclusive-video/"><strong>Google Squared video</strong></a>. Another new tweak that’s available now on Google is the <strong>new ‘options’ link</strong>. After doing a Google search, clicking ‘options’ offers you a range of methods for sorting and for uncovering results you want: &#8220;videos,&#8221; &#8220;forums,&#8221; &#8220;reviews,&#8221; results sorted by time frame (past 24 hours, past week, past year), or the most recently created pages or images. <strong>Search for “Red Sox”</strong> or other team. New results new <strong>include the club’s current record</strong>.</p>
<p><a href="http://www.techcrunch.com/2009/05/03/my-day-with-the-google-goats/"><strong>TechCrunch meets the Google Goats</strong></a><br />
In an ongoing quest to be more eco-friendly, Google’s main Mountain View campus is now being ‘mowed’ by goats. They’re outsourced, so they don’t get options. But if you’re curious, TechCrunch as video.</p>
<p><a href="http://www.nytimes.com/2009/05/13/business/media/13adco.html?_r=1&#038;ref=technology"><strong>Pay Per Click Combats Costly Fraud</strong></a><br />
<strong>PPC advertising accounted for nearly 60% of online ad spending in 2008</strong>. But some studies claim clic<strong>k fraud is on the rise</strong>. Nefarious fraudsters will set up websites, join an ad network to run pay-per-click advertisements, then generate bogus clicks to enhance the site’s ad-take, forcing advertiser to pay for worthless clicks. This NY Times piece cites a source claiming some <strong>17% of all clicks are bogus</strong>. An interesting read, but <strong>the example used is suspect</strong>. The unnamed ad network mentioned in the Times piece failed to screen out clicks from Bulgaria, Indonesia and the Czech Republic that were charged against ads run by the US-only firm NewCars.com. This is the easiest form of click fraud to screen out, and I’d be very surprised if a major ad network weren’t catching this. Google and other sites thrive because advertisers are able to measure return on investment, and I’ve seen first-hand how these <strong>firms aggressively work to weed out anything that undermines the integrity of their business model</strong>.</p>
<p><a href="http://images.businessweek.com/ss/09/04/0421_best_young_entrepreneurs/index.htm"><strong>Best Young Entrepreneurs 2009</strong></a><br />
<strong>Boston College is becoming a hothouse of entrepreneurship</strong>. In fact, this year BCVC and TechTrek have prompted <strong>several of our students (many sophomores) to spend the summer with our growing alumni base in the epicenter of tech startups, Silicon Valley</strong>. For the startup crowd, BusinessWeek provides a bit of inspiration for the long hours to come.</p>
<p><a href="http://www.businessweek.com/technology/content/apr2009/tc20090417_835325.htm"><strong>Lessons from Domino’s &#038; Amazon</strong></a><br />
Social Media has changed the brand landscape forever. Online conversations and uncontrollable employee antics create crisis and amplify mistakes, and firms can quickly lose control of their image and message. <strong>Two days after employees at Domino’s filmed a grotesque food-prep montage</strong>, the <strong>YouTube video had been viewed more than a million times</strong>. Within days Google searches on “Domino’s” returned the video in the <strong>#3 slot on the first results page</strong>. In another recent flash crowd, Amazon became the focus of Twitter hash-tag traffic (#amazonfail, #glitchmyass) during a ham-fisted reclassification of books that removed titles from search &#038; rankings indices. <strong>Caught off-guard over a holiday weekend</strong>, the firm that has otherwise posted bust-out success despite the downturn, <strong>struggled to get out a clear and complete response</strong>. As <a href="http://mashable.com/2008/07/23/corporate-social-media/"><strong>firms leverage social media (here’s a list of 35 examples</strong></a> from Mashable, and our lectures contain many more), firms also need policies, presence, engagement, and a well-trained engagement and response team. At BC, Profs. Kane, Fichman, and &#038; are finishing up projects describing how firms can craft &#038; execute a strategy for dealing with external social media.</p>
<p><a href="http://online.wsj.com/article/SB124000817787330413.html?mod=djem_jie_360"><strong>The Twitter Revolution</strong></a><br />
<img width="122" height="45" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/05/WindowsLiveWriter/TheWeekinGeekMay182009_10BCA/twitter%5B5%5D.jpg" /> Just <strong>three years old and with 30 employees</strong>, Twitter has embedded itself in the pop-culture Zeitgeist. There are now <strong>20 million users and growing</strong>. President Barack <strong>Obama tweeted the words, &#8220;We just made history,&#8221; on the night of his election</strong>. A Twitter user first captured US Airways Flight 1549’s Hudson River landing. Victims of the Mumbai terrorist attack used the service to summon help. A <strong>Manhattan bakery tweets when warm cookies come out</strong> of the oven. A Manhattan <strong>Pete’s Coffee manager will tweet when a table is open</strong>. But equally interesting in this WSJ article are the profiles of <strong>Biz Stone &#038; Evan Williams</strong>. As stewards of Blogger, their earlier effort was eventually acquired by Google. <strong>Neither exec is likely to have made the Google’s conventional hiring practices</strong> (ranking obsessed Google would likely pass over the U. Nebraska dropout &#038; a U. Mass grad). Entrepreneurs be resourceful: In both of William’s businesses – the <strong>initial idea wasn’t the one that garnered success</strong>. Pyra labs had blogging as a feature, not the main product. And Twitter came out of the group that had formed podcasting flop Odeo.</p>
<p><a href="http://www.nytimes.com/2009/04/22/dining/22girl.html?ref=dining"><strong>Lawyers Enter Twitter Tempest</strong></a><br />
First there was domain-name squatting (and apparently <a href="http://www.pcworld.com/businesscenter/article/164758/apple_vp_ive_loses_domain_name_bid.html"><strong>Apple design genius Jonathan Ive can’t claim his own name</strong></a>). Now we’ve got <strong>Twitter account squatting</strong>. Danyelle Freeman, the restaurant critic for The New York Daily News, is asking lawyers for help in stopping the user of a Twitter account that’s registered with her name as well as “Restaurant Girl”, the name of her Daily News blog. Calling “<a href="http://twitter.com/THE_REAL_SHAQ"><strong>The_Real_Shaq</strong></a>”.</p>
<p><a href="http://www.businessweek.com/technology/content/apr2009/tc20090422_467791.htm"><strong>Oracle Sun Deal – A Closer Look</strong></a><br />
<img align="left" src="http://oracleimg.com/admin/images/ocom/hp/oralogo_small.gif" /> Larry Ellison’s firm coughs up <strong>$7.4 billion for Sun</strong>. Oracle gets a firm with prime software assets (<strong>Java runs on 800 million PCs and 2.1 billion cell, and more Oracle runs on Sun’s Solaris than any other OS</strong>). But they also get a firm with <strong>4% (and falling) share of the server market</strong>. And Oracle will ingest a <strong>database firm’s worst nightmare – Sun’s free mySQL</strong>, a product using the same SQL standard as Oracle’s profitable database. MySQL is legit – it powers many of the web’s most popular sites, including Google and Facebook. <strong>Sun did book $208 million in MySQL revenue</strong> (mostly support deals) in fiscal 2008, but that’s contrasted <strong>against Oracle&#8217;s $4.8 billion database take</strong> &#8211; quite a difference!</p>
<p><a href="http://www.techcrunch.com/2009/05/06/just-how-much-money-can-free-iphone-apps-make-quite-a-bit/"><strong>How Much Can Free iPhone Apps Make? Quite a Bit!</strong></a><br />
TechCrunch ran another case-study to consider in constrast to the comparably more pessimistic PinchMedia report covered earlier in the year. It now seems that applications in the <strong>top 100 in the Free Apps list make $400-$5000 a day</strong>. That’s a wide range, but suggests that even the <strong>low-end earner is netting around $12,000 a month</strong>. Not bad for the <strong>‘guy in a garage’ model enabled by Apple</strong>. And TechCrunch notes that competition on the free-side of the App Store is less fierce.</p>
<p><a href="http://nymag.com/news/business/55687/"><strong>My Manhattan Project</strong></a><br />
This New York magazine piece by former Wall Street coder Michael Osinski’s reads like a <strong>finance programmer’s Liar’s Poker</strong>. The most telling quote: “<strong>The software proved to be more sophisticated than the people who used it, and that has caused the whole world a lot of problems</strong>”. A good read and primer how big money and arms-length associations can fog ethics, lead to poor systems decisions, and create collapse. Tragic and telling.  Surprising how many seem to forget the &#8216;people and procedures&#8217; components of an IS.</p>
<p><a href="http://www.nytimes.com/2009/04/27/technology/27jeopardy.html?_r=1&#038;partner=rss&#038;emc=rss"><strong>IBM’s Computer to Take On ‘Jeopardy’</strong></a><br />
<img width="89" height="66" border="0" align="left" style="border: 0px none " src="http://www.gallaugher.com/wp-content/uploads/2009/05/WindowsLiveWriter/TheWeekinGeekMay182009_10BCA/jeopardy%5B5%5D.jpg" /> (<a href="http://www.youtube.com/watch?v=3e22ufcqfTs"><strong>Video</strong></a>) Sure <strong>it thought a ‘sheet’ was a fruit</strong>, but IBM’s Jeopardy-playing software correctly <strong>answered about 85% of posed questions</strong> (or since this is Jeopardy, offered correct questions when provided the answers). Why is Big Blue spending time on a Jeopardy-playing robot? It’s another frontier in AI with critical business implications. We may eventually see this kind of <strong>natural language query &#038; response in mainstream business and consumer applications</strong>. Just don’t put any 300 thread count percale in my smoothie!</p>
<p><a href="http://www.nytimes.com/2009/04/28/technology/28cell.html"><strong>In China, Knockoff Cell Phones are a Hit</strong></a><br />
While folks on last year’s BC MBA trip to Beijing found lots of gray-market iPhones, the Chinese market has now sprouted bogus gear. Check out the <a href="http://www.nytimes.com/slideshow/2009/04/28/technology/0428-CELL_5.html"><strong>slideshow</strong></a>. <strong>Various form factors, each sporting knock-off software and an Apple logo</strong>.</p>
<p><a href="http://news.cnet.com/8301-1009_3-10223716-83.html?part=rss&#038;subj=news&#038;tag=2547-1_3-0-20"><strong>Finjin Uncovers 1.9 Million Node Botnet</strong></a><br />
The <strong>massive botnet</strong> has been in use since February, is <strong>hosted in the Ukraine, and is controlled by a gang of six people</strong> who are <strong>instructing the Windows XP-based machines to copy files, record keystrokes, send spam, and take screenshots</strong>. The crooks operating this massive zombie network can rake in <strong>as much as $190,000 in one day</strong> renting out the zombies to others.</p>
<p>BC Heights, thanks so much for the <a href="http://media.www.bcheights.com/media/storage/paper144/news/2009/04/30/MomentumAwards/John-Gallaugher-3732596.shtml"><strong>Momentum Award</strong></a> &#8211; I consider it a tremendous honor!</p>
<p><strong>Congratulations to the Class of 2009!</strong> And alums – don’t forget <a href="http://www.bc.edu/alumni/invest/bcfund/neenanchallenge.html"><strong>The Neenan Challenge</strong></a>!</p>
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		<title>The Week in Geek – April 18, 2009</title>
		<link>http://feedproxy.google.com/~r/TheWeekInGeek/~3/eFg3c0KNTwQ/</link>
		<comments>http://www.gallaugher.com/2009/04/18/the-week-in-geek-april-18-2009/#comments</comments>
		<pubDate>Sat, 18 Apr 2009 16:16:18 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.gallaugher.com/2009/04/18/the-week-in-geek-april-18-2009/</guid>
		<description><![CDATA[A quick congrats to the Carroll School, which garnered 8 programs in the Top 10 in this year’s BusinessWeek Undergraduate Business School rankings, including #1 in Accounting (table). Not sure why BusinessWeek failed to rate any of the nation&#8217;s Information Systems programs, but here’s our plug for why we deserve a ranking:

a program with 3x [...]]]></description>
			<content:encoded><![CDATA[<p><img width="240" height="173" align="left" src="http://www.gallaugher.com/wp-content/uploads/2009/04/WindowsLiveWriter/TheWeekinGeekApril182009_A3AA/BusinessWeek%20Undergrad_B_Shool_logo%5B4%5D.jpg" />A quick <strong>congrats to the Carroll School</strong>, which garnered <a href="http://www.businessweek.com/bschools/content/apr2009/bs2009049_335536.htm"><strong>8 programs in the Top 10 in this year’s BusinessWeek Undergraduate Business School rankings</strong></a>, including <strong>#1 in Accounting</strong> (<a href="http://bwnt.businessweek.com/bschools/undergraduate/09rankings/specialty.asp">table</a>). Not sure why <strong>BusinessWeek failed to rate any of the nation&#8217;s Information Systems programs</strong>, but <strong>here’s our plug</strong> for why we deserve a ranking:</p>
<ul>
<li>a program with <strong>3x increase in majors</strong></li>
<li>alums from <strong>Deloitte Consulting </strong>coach students<strong> in Systems Analysis and Database courses<br />
</strong></li>
<li>a <strong>model curriculum</strong> <a href="http://www.gallaugher.com/chapters"><strong>open-sourced to all</strong></a></li>
<li>one of the <strong>most innovative courses anywhere</strong> (<a href="http://www.bc.edu/schools/csom/departments/informationsystems/techtrek.html">TechTrek</a>)</li>
<li>a <a href="http://www.bc.edu/schools/csom/undergraduate/academics/BCVC.html"><strong>killer business plan competition</strong></a> that this year had the <strong>winning team coached by a Sequoia Capital mentor</strong> (see below)</li>
<li>a <strong>speaker series</strong> that has brought to campus <strong>Rich Miner the week the Google G1 dropped</strong></li>
<li><strong>Reggie Fils-Aime</strong> during the <strong>US launch week for the DSi</strong></li>
<li><strong>TechForGood</strong> – Metcalfe on <strong>GreenTech</strong>, Kane on <strong>OLPC</strong>, and Heywood on <strong>PatientsLikeMe</strong></li>
<li><strong>freshmen working with real clients</strong> with $200 in <strong>Google AdWords</strong> accounts</li>
<li>faculty that have racked up <a href="http://www.wpp.com/wpp/press/press/default.htm?guid=%7Be0af399a-8450-408c-8ba8-c35d31dae88c%7D"><strong>research</strong></a> publications in <strong>academia’s consensus tier-one journals</strong> <a href="http://isr.journal.informs.org/cgi/content/abstract/20/1/121"><strong>ISR</strong></a><strong>, </strong><a href="http://www.misq.org/archivist/vol/no33/issue1/KaneFichman.html"><strong>MISQ</strong></a><strong>, </strong><a href="http://www.economist.com/business/displaystory.cfm?story_id=12607059"><strong>J. of Marketing</strong></a>.</li>
</ul>
<p>Many of us have been working investment-banker hours at academic jobs and I think we’ve earned a mention as a top program. Friends, we’d <strong>appreciate your help in sharing our hard work and wonderful efforts</strong> with the world. Your <strong>stories &#038; comments about the impact of our program are welcome</strong>. Thanks!</p>
<p><a href="http://media.www.bcheights.com/media/storage/paper144/news/2009/04/16/Marketplace/Wakesmart.Tops.Bc.Venture.Competition-3712693.shtml"><strong>WakeSmart Tops BCVC Venture Competition</strong></a><br />
<strong><img width="134" height="101" align="left" style="margin: 0px 5px 5px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/04/WindowsLiveWriter/TheWeekinGeekApril182009_A3AA/WakeSmart%5B5%5D.jpg" /> WakeSmart was awarded the $10,000 Grand Prize</strong> in this year&#8217;s <strong>$15K Boston College Venture Competition.  </strong>Members<strong> </strong>include Juniors <strong>Greg Nemeth</strong>, Ryan Flaherty, Peter Wojda, and one Yalie Arun Gupta. <strong>Second Place – NetGene’s</strong> <strong>Cloud Computing effort</strong>, which includes <strong>BC’s Brad Hayes (headed to Yale’s CS Ph.D. program)</strong> and <strong>TechTrekker Shahbano Imran</strong>. <strong>Human Capital Management</strong> (income-based loans), and the sophomores behind <strong>Novis Geo</strong> (home-based geothermal installation) <strong>tied fir third</strong>. There’s a <a href="http://www.bc.edu/sites/ides/bcvc/bcvc2009mobile.mov">QuickTime video</a> of the event, also online. Each of teams participating in BCVC is <strong>paired with an experienced executive mentor</strong>. The winning team was fortunate enough to be paired with a <strong>BC alum at Sequoia Capital</strong> – the Sand Hill Road legend that <strong>funded</strong> <strong>Google, YouTube, Apple, EA, Oracle</strong>, and so many others (<strong>did you catch that, BusinessWeek?</strong>).</p>
<p><a href="http://money.cnn.com/2009/04/01/technology/copeland_developing.fortune/index.htm?section=money_technology"><strong>Tech for the Other Three Billion</strong></a><br />
<img width="138" height="104" align="left" style="margin: 0px 5px 5px 0px" src="http://i.l.cnn.net/money/2009/04/01/technology/copeland_developing.fortune/dlight_founders.jpg" /> While we’re innovative here at BC, we’re also proud of pioneering work done at other schools. This week’s shout-out goes to Jim Patell’s class at Stanford Busines School, and his ’06 students, Nedjip Tozun and Sam Goldman, founders of <strong>D.Light</strong>. The firm uses next-gen LED lights, nifty power-management, and cheap solar panels <strong>to create an alternative to ubiquitous kerosene lighting</strong>. Most WiG readers (including me) are in the dark about <strong>kerosene lighting</strong>, which burns, pollutes, and poisons, and in some places <strong>eats up some 15-20% of the poor’s income</strong>. The world’s <strong>poor spend about $38 billionj a year on kerosene for lighting, alone</strong>. At $25, D.Light’s lamps are expensive for those earning less than $1 a day. But <strong>adopters</strong> have seen <strong>average monthly income increased</strong> from $12 to $18. Users can perform craft-work, study, and other tasks at night, and save the time spent traveling to buy more kerosene. DFJ and other ventures have backed the effort. A great story following our successful <a href="http://tinyurl.com/cw2rv6"><strong>Tech for Good</strong></a> effort at BC. Thanks again to all who attended and promoted, and particularly to our three outstanding speakers who are changing the world!</p>
<p><a href="http://www.chicagotribune.com/entertainment/chi-0414-crash-netflixapr14,0,6751674.story"><strong>Netflix Top DVDs Surprise</strong></a><br />
<img width="117" height="47" border="0" align="left" style="border: 0px none ; margin: 0px 5px 0px 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/04/WindowsLiveWriter/TheWeekinGeekApril182009_A3AA/netflix%5B4%5D.jpg" /> For those using the (free) <a href="http://bit.ly/TDKtx">Netflix Case</a>. <strong>Crash is still on Netflix most requested list even three years after it’s released</strong>. A <a href="http://www.netflix.com/Top100?lnkctr=ph_sc_top100"><strong>look at the list</strong></a> shows the astonishing power of recommendation queue, and the <strong>appeal of films that weren’t box-office boffo</strong>. <a href="http://popwatch.ew.com/popwatch/2009/04/netflix-crash.html"><strong>E-Weekly’s pop-watch</strong></a> gives a rundown of some of the lower-budget surprises “No Country for Old Men, Walk the Line, Babel, Hotel Rwanda, Michael Clayton, Syriana, Million Dollar Baby, The Queen, The Last King of Scotland, Finding Neverland, The Constant Gardener, Memoirs of a Geisha, Mystic River, Good Night, and Good Luck, Ray, Sideways”. As <a href="http://www.gallaugher.com/Netflix%20Case.pdf"><strong>the case points out</strong></a>, “<strong>Netflix actually delivered more revenue to Fox from the Last King of Scotland than it did from the final X-Men film</strong>”.</p>
<p><a href="http://dealbook.blogs.nytimes.com/2009/04/14/putting-twitters-world-to-use/"><strong>Putting Twitter’s World to Use</strong></a><br />
<img width="141" height="52" align="left" style="margin: 0px" src="http://www.gallaugher.com/wp-content/uploads/2009/04/WindowsLiveWriter/TheWeekinGeekApril182009_A3AA/twitter%5B5%5D.jpg" /> You <strong>must read this</strong> – it’s a 10 on the ‘geek goose bumps meter’. Ignore the “I’m making a sandwich” banter, and the desperate masses hoping to pump up their ‘followers’, <strong>Twitter (at over 14 million users) is break-out impactful</strong>. <strong>Starbucks uses Twitter to correct hateful rumors</strong> (“no coffee for the troops? Not true”). <strong>Dell got an early warning sign on poor design</strong> (“apostrophe &#038; return keys too close on Mini 9&#8243; – quickly corrected for Mini 10 launch). <strong>Intuit monitors competitor Mint.com &#038; encourages Quicken Online signups</strong>. A <strong>wellness spa tweets</strong> when <strong>last-minute cancellations</strong> can tell customers of an opening (<strong>with Twitter it remains booked solid</strong>). <strong>Surgeons</strong> &#038; residents <strong>at Henry Ford Hospital</strong> who <strong>tweet during brain surgery</strong>. And some tweets are from those so<strong>-young they’ve got ‘negative age’</strong>. Twitter.com/kickbee is a fetal monitor band that sends tweets “<strong>I kicked Mommy at 08:52</strong>” (I *want this* for TFMG, who’s <strong>pregnant with our third – a little girl due in late</strong> <strong>June</strong>). From <strong>Earthquake warnings to protests in Modova</strong>, 14 million users are posting nearly 100 million tweets a month. Paul Saffo offers a great quote “<strong>Instead of creating the group you want, you send it and the group self-assembles</strong>”.</p>
<p>And if you missed the celebrity Tweet news this week, <strong>Oprah’s on Twitter</strong> (her <a href="http://twitter.com/oprah">first tweet</a> – ALL CAPS). Sarah Lacy pointed out that about 1/3 of the folks in her (<a href="http://www.amazon.com/Once-Youre-Lucky-Twice-Good/dp/1592403824"><strong>highly-recommended) book</strong></a> have now been on Oprah (you go, geeks!). And ‘dude’ Ashton <a href="http://news.cnet.com/8301-17939_109-10221831-2.html">Kutcher beat CNN</a> to be <strong>the first million-tweet account</strong>. Twitter is <strong>now part of my MI021 class</strong>, and TechTrekkers are pushing Twitter campus wide.  Time you got on? Be sure to get <a href="http://www.tweetdeck.com"><strong>TweetDeck</strong></a> – an easy (and addictive) way to monitor traffic on Twitter, Facebook, and other social apps, but <strong>DON’T USE IT DURING CLASS</strong>!</p>
<p><a href="http://mediamemo.allthingsd.com/20090329/mark-cubans-twitter-bill-510-a-word/"><strong>Cuban Fined for Tweets</strong></a><br />
Gotta love this one. Dallas Mavericks owner (and tech-made billionaire) <strong>Mark Cuban was fined $25,000 for twittering aspersions at NBA Refs</strong>. His quote: &#8220;<strong>can&#8217;t say no one makes money from twitter now. the nba does</strong> )&#8221;. For the record, the <strong>fine works out to $510/word</strong>.</p>
<p><a href="http://www.technologyreview.com/blog/editors/23282/?nlid=1908"><strong>The Secret Behind Twitter’s Growth</strong></a><br />
<img width="86" height="64" align="left" style="margin: 0px 5px 0px 0px" src="http://www.readwriteweb.com/images/failwhale_sm.gif" /> Twitter was built on the popular Web toolkit Ruby on Rails. This works great for the user interface of the front end, but it can’t scale for the backend (which you know if you’ve seen the <a href="http://www.readwriteweb.com/archives/the_story_of_the_fail_whale.php"><strong>Fail Whale</strong></a> at the right). To help Twitter meet the needs of the 14 million+ increasingly heavy Tweeters, <strong>the site has turned to Scala to handle the back-end</strong>. An obscure programming language developed circa 2003, Scala is designed to handle concurrent processing so that system resources can be accesed and used simultaneously. This is critical when millions of tweets need to be sent out simultaneously to different devices worldwide.</p>
<p><a href="http://www.businessweek.com/technology/content/apr2009/tc2009045_367596.htm?campaign_id=rss_tech"><strong>A Pricing Revolution Looms in Online Advertising</strong></a><br />
The <strong>Wall Street Journal charges as much as $64.60 CPM</strong> for banner ads that run on its site. This rich WSJ premium comes from the assumption that its readers are precisely the high-income demographic that many advertisers covet. But with <strong>new behavior tracking and demographic targeting technologies</strong>, other websites will be able to identify these premium, desirable net surfers. And when ads can be rifled scoped into a broader array of sites, the WSJ may find its <strong>ability to charge a premium goes away</strong>. BusinessWeek sees the potential for <strong>targeted ad rates to drop by 95%</strong>. Not only are costs lower, click-thru rates for this kind of targeting are higher. ValueClick, puts the <strong>click-thrus on targeted ads at 110% to 840% higher than average</strong>. Good for advertisers, bad for content providers. And what’s the net impact on ad network revenues?</p>
<p><a href="http://www.businessweek.com/technology/content/apr2009/tc2009046_128156.htm?campaign_id=rss_tech"><strong>Putting Patient Privacy in Peril</strong></a><br />
According to legal complaints filed against the UCLA Medical Center, <strong>over 1,000 people</strong> (most celebrities) <strong>have had their medical records inappropriately accessed</strong>; Brittany Speers, Maria Shriver, and Farrah Fawcett among them. Recently <a href="http://cwflyris.computerworld.com/t/4737982/72539978/180917/0/"><strong>Kaiser canned 15 employees for unauthorized peeks at the OctoMom’s records</strong></a>. But with stimulus dollars targeted at digitizing health records, is the potential for abuse increasing? New legislation requires firms sharing data to keep audit trails of the info flows, and some penalties on prying and abuse are strengthening. But patients aren’t notified when data is shared. Here’s where the trouble comes in: <strong>Pharmacies regularly sell detailed records of patient medications to clearing houses</strong>, which can then sell the info to insurance companies and other interested parties. Pharmacy customers have unwittingly been denied coverage because of this info flow. According to BusinessWeek, <strong>certain government agencies also don&#8217;t need patient consent to view medical records</strong>. The Secretary of the Health and Human Services Dept., for example, can legally access every citizen&#8217;s health records, including psychotherapy notes.</p>
<p><a href="http://www.nytimes.com/2009/04/12/jobs/12starts.html?partner=rss&#038;emc=rss"><strong>Connecting the Dots in Healthcare Informatics</strong></a><br />
According to the NY Times “The federal government’s economic <strong>stimulus package is dedicating $19 billion to speeding the adoption of electronic health records</strong>, so <strong>demand for health informatics specialists is skyrocketing</strong>”. One doc pegs the <strong>demand for Health-Care IT specialists at roughly 70,000</strong>. The <strong>Web 2.0 lecture</strong> from last Fall (<a href="http://iml2.bc.edu//blojsom_resources/meta/gallaugherarchives/MI021%20Lecture%2013%20-%20Network%20Effects%20and%20Web%202.0%20%28Part%20I%29%20-%20Fall%202008.m4a.mp3"><strong>podcast</strong></a>) <strong>includes several Health Care / IT examples</strong> that you’ll see in this summer’s updated peer-production / Web 2.0 chapter. <a href="http://www.socialtext.net/data/workspaces/mi021jg/attachments/mi021_previous_semester_s_slides:20090317154809-0-31724/original/mi021web2F08.ppt"><strong>Slides from the talk</strong></a> are also online.</p>
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		<title>The Week in Geek – April 1, 2009</title>
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		<comments>http://www.gallaugher.com/2009/03/31/the-week-in-geek-april-1-2009/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 21:15:17 +0000</pubDate>
		<dc:creator>gallaugh</dc:creator>
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		<description><![CDATA[
A continued thanks to WiG readers who continue to tolerate the period of &#8216;every 2-3 weeks in geek&#8217; as I continue to work toward my book deadline. Draft chapters continue to be posted on http://www.gallaugher.com/chapters. Those interested in the FlatWorldKnowledge model might check out a recent blog post by one of my publisher&#8217;s investors.

Tech For [...]]]></description>
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<p>A <strong>continued thanks</strong> to WiG readers who continue to tolerate the period of &#8216;every 2-3 weeks in geek&#8217; as I continue to work toward my book deadline. Draft chapters continue to be posted on <a href="http://www.gallaugher.com/chapters">http://www.gallaugher.com/chapters</a>. Those interested in the FlatWorldKnowledge model might check out a <a href="http://newyorkvc.typepad.com/new_york_vc/2009/03/flat-world-knowledge.html">recent blog post by one of my publisher&#8217;s investors</a>.
<p><img height="44" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/TechForGood%5B3%5D.jpg" width="240">
<p><strong>Tech For Good</strong> @ BC, Friday, April 3, 2009. Featuring Three Killer Talks @ Three Different Times &amp; Locations:<br />
<blockquote>
<p>9:00-9:50AM, <strong>Fulton 511</strong>: <a href="http://www.polarisventures.com/WhoWeAre/TeamDetail.asp?ContactID=%7B39A5E147-8B9D-4A59-B2F5-D5FC35C310F0%7D"><strong>Bob Metcalfe</strong></a>, Inventor of Ethernet &amp; General Partner at <a href="http://www.polarisventures.com/"><strong>Polaris Venture Partners</strong></a> (and the Metcalfe behind “Metcalfe’s Law”): on Internet History Lessons for Solving Energy
<p>10:00-10:50AM, <strong>Merkert 127</strong>: <a href="http://laptop.org/en/utility/people/charles-kane.html"><strong>Chuck Kane</strong></a>, President &amp; COO of <a href="http://www.laptop.org/en/"><strong>OLPC</strong></a> (<strong>One Laptop Per Child</strong>)&nbsp;on the firm’s pioneering efforts to provide laptops to the world’s poorest children.
<p>2:00-2:50PM, <strong>Fulton 250</strong>: <a href="http://www.patientslikeme.com/members/view/29"><strong>Ben Heywood</strong></a>, Co-Founder &amp; President, <a href="http://www.patientslikeme.com/"><strong>PatientsLikeMe</strong></a> on the firm’s groundbreaking and inspiring efforts to empower chronically ill patients.</p>
</blockquote>
<p>Share <a href="http://tinyurl.com/cw2rv6">the flyer</a> with friends!&nbsp; <strong>All are welcome!</strong>
<p><a href="http://www.businessweek.com/technology/content/mar2009/tc20090319_203574.htm"><strong>Google: Beware the eBay Curse</strong></a><br /><img height="71" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/google%5B5%5D.gif" width="179" align="left"> Sarah Lacy’s BusinessWeek column on the challenges facing Google preempted the faberNovel “<a href="http://www.slideshare.net/misteroo/why-could-google-die"><strong>Why Google Could Die</strong></a>” slideshow, and both are great, provocative reads. I’ve also put together a bunch of <a href="http://www.socialtext.net/mi021jg/index.cgi?mi021_notes"><strong>slides for this semester’s Google lectures</strong></a>, and the numbers are staggering: <strong>the world’s #1 brand</strong>, a <strong>near 70% (and growing) share of search</strong>, and advertising <strong>gains the prior year ahead of all major media companies</strong> – online or off. But nothing lasts forever, and Lacy points out that the future of the web is in organizing people, not information. Much of this strength is out of Google’s grasp, either in the ‘dark web’ behind the login of Facebook, or via instant-response on Twitter. <strong>Yahoo’s Terry Semel could have once bought Google for $3 billion</strong>. Should Google pony up for Twitter before the price rises even more? Google will have to improve acquisition results, having shuttered Twitter-like also-ran Jaiku and the mobile social tool Dodgeball, while Blogger is still an also-ran behind WordPress. Gmail remains an innovation leader – <strong>Gmail actually ranks 10th in overall web traffic behind YouTube</strong>. But Gmail continues to <strong>trail Yahoo Mail, a service responsible for 50% of US web e-mail traffic</strong> (and that includes <strong>40 million paying customers from Yahoo’s ’07 acquisition of Zimbra</strong>). BTW, the Parisians behind “Why Google Could Die…” also produced last December’s “<a href="http://www.slideshare.net/dreche/everything-you-always-wanted-to-know-about-googlebut-were-afraid-to-ask-presentation"><strong>Everything you wanted to know about Google but were afraid to ask</strong></a>”. A note to&nbsp;service marketers on the web -&nbsp;it’s also VERY interesting to see how a <strong>relatively unknown French firm has twice in the past five months become the talk of the tech blogosphere</strong> by post some insightful slides. And while we’re on the subject of pundit speculation – Blodget posted a stat-rich piece on <a href="http://www.businessinsider.com/henry-blodget-facebook-could-kill-google-analyst-2009-3">o<strong>ow Facebook Could Kil Google</strong></a>.&nbsp; Of now that former YouTube CFO (and Google VP) <a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/03/31/AR2009033102744.html"><strong>Gideon Yu is out at Facebook</strong></a>, the firm needs a new CFO.
<p><a href="http://online.wsj.com/article/SB123638550095558381.html"><strong>How to Twitter</strong></a><br /><img height="46" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/twitter%5B6%5D.jpg" width="125" align="left"> Julia Angwin at The Wall Street Journal offers some insight to those not already in the Twitteratti. There’s clearly a lot of garbage on Twitter, with <strong>many would-be cyber-stars ‘following’ everyone in hopes they’ll be ‘followed’</strong> and gain a rankings-rise. But the savvy are using Twitter as significant promotional tools. The latest? <a href="http://www.boston.com/sports/columnists/wilbur/2009/03/30/twitter_me_this/"><strong>Celtic Paul Pierce Twittered he&#8217;d give away free tickets to the first five fans spotted wearing a Pierce jersey and shouting the password ‘Truth’</strong></a> (his nickname). Value that encourages fans to regularly tune into Pierce Tweets, and that gains a <strong>boatload of media crossover coverage</strong>. Value is the key: <strong>Zappos’ Tony Hsieh</strong> blasted some of his best engineers out of geek-paradise SF to join his Vegas firm, in part by first <strong>Twittering secret code words for a ‘free drinks’ bash</strong>, then selling techies on the firm’s top-ranked culture and work environment. It was a one-man recruiting blitz that did an end-run around the conference and was laser-focused on attracting exactly the kinds of candidates Hsieh wanted. Twitter has become so important to firms that <a href="http://www.readwriteweb.com/archives/salesforce_com_integrates_twitter.php"><strong>Salesforce.com has included a feature to search, monitor and respond directly to Twitter chatter</strong></a>. As an aside, firms looking to leverage the power of microblogging internally, behind a firewall they can control, should check out <a href="http://www.socialtext.com/"><strong>SocialText 3.0</strong></a> (the enterprise social networking tool <strong>we use to power our class wikis</strong> in the Carroll School). Oh, and for the shameless plug – I’m at <a href="http://twitter.com/gallaugher">http://twitter.com/gallaugher</a>.
<p><a href="http://www.sarahlacy.com/sarahlacy/2009/03/guest-post-a-facebook-addict-gets-twitter-religion.html"><strong>A Facebook Addict Gets Twitter Religion</strong></a><br />More fun news from TechTrek. My student Eric Nam explains why Facebooking Undergrads want Twitter in his recent guest post to <a href="http://sarahlacy.com/">Sarah Lacy’s blog</a>. Eric is spearheading a student-led drive to improve technology on campus. You can follow him at: <a href="http://twitter.com/ericnam">http://twitter.com/ericnam</a>.
<p><a href="http://www.nytimes.com/2009/03/31/technology/companies/31google.html?_r=1&amp;ref=technology"><strong>Google Prepares Venture Fund</strong></a><br />Google Ventures, co-led by <strong>Fall BC TechDay speaker (and Android co-founder) Rich Miner</strong>, is expected to <strong>invest $100 million in the next 12 months</strong>. Look for some of the green-tech efforts supported by Google.org to shift to the venture arm. According to the announcement, Google Ventures has already made two investments: Silver Spring Networks, a firm that makes tech for managing electric grids, and Pixazza a firm that embeds ‘to buy’ links in online images (check out the <a href="http://www.Pixazza.com">website</a>).
<p><a href="http://www.nytimes.com/2009/03/12/technology/internet/12google.html?_r=1&amp;partner=rss&amp;emc=rss"><strong>Google Voice May Threaten Other Phone Services</strong></a><br /><img src="http://www.google.com/voice/resources/1513485571-GoogleVoice_02.gif" align="left"> The startup <strong>GrandCentral</strong> was snapped up by Google a little over a year and a half ago. Now the Google iteration is ready to go live as <strong>Google Voice</strong>. The product allows users to rou<strong>te all their calls through a single number that can ring on all phones simultaneously – home, office, work, wherever</strong>. Google Voice will also offer a <strong>single voice mail system</strong> for multiple phone lines. And (note to Skype) it lets <strong>users make calls, routed via the Internet, free in the US</strong> and for a small fee internationally.
<p>And for one more Googly bonus item: <strong>Google VP Marissa Mayer, one of the most powerful women in business</strong>, was interviewed on <a href="http://www.techcrunch.com/2009/03/06/marissa-mayer-on-charlie-rose-the-future-of-google/"><strong>The Charlie Rose program</strong></a> last month (see link for video).
<p><a href="http://www.nytimes.com/2009/03/11/technology/internet/11google.html?partner=rss&amp;emc=rss"><strong>Google to Offer Ads Based on Interest</strong></a><br />Leveraging the <strong>$3.1 billion acquisition of graphic ad-server DoubleClick</strong>, Google has brought surf-tracking technology to AdWords running on the partner network. Dub<strong>bed &#8220;interest-based ads&#8221;, the effort will notice where a user surfs, and will begin to target ads based on perceived interests</strong>. A big step, since AdSense ads on partner networks typically gleaned keywords from a page&#8217;s content (my students will remember ads briefly appearing on the Week In Geek &#8211; aka WiG -&nbsp;advertised hair replacement firms&nbsp;&amp; wig shops). While the tactic (which others call behavior tracking) will freak out some, the search sovereign is <strong>the last of the big players leveraging this tech in text-based ads</strong>, and is <strong>empowering consumers to a degree that far-outpaces rivals</strong>. Google will be the <a href="http://blog.wired.com/business/2009/03/google-ad-annou.html">first of the major firms</a> to <strong>let users see and edit the information it has compiled about their interests</strong>. To access it, users will just need to click on a link that accompanies each ad. Google will <strong>even offer a browser plug-in</strong>, in case cookies that identify a user as &#8216;opting out&#8217; are deleted or expire.&nbsp; Here&#8217;s a <a href="http://www.youtube.com/watch?v=aUkm_gKgdQc"><strong>video where Google describes the new service</strong></a>.
<p><a href="http://www.businessweek.com/technology/content/mar2009/tc20090317_899355.htm?campaign_id=rss_daily"><strong>Apple Raisese iPhone Ante</strong></a><strong> <br /></strong><img height="49" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/iphone%5B5%5D.jpg" width="64" align="left"> In eight months since Apple released the app store, <strong>25,000 apps have been written, resulting in 800 million downloads</strong>. The firm has sold <strong>17 million iPhones and 14 million iPod touches</strong>. The new v.3 software update will include cut &amp; paste between apps, the ability to write e-mail in landscape mode, peer-to-peer networking for things like gaming &amp; contact swapping, and links to a host of new third-party accessories including blood pressure monitors. Developers also get new payment options, including in-game upgrades and subscriptions. The <a href="http://www.apple.com/quicktime/guide/appleevents/">March 17th keynote</a> is online.
<p><a href="http://blog.wired.com/games/2009/03/gdc-in-iphones.html"><strong>Trailing Apple, Nintendo &amp; Sony Push Handheld Game Downloads</strong></a><br />Neil Young, not the geezer Canadian rocker, but the former EA executive who now runs game firm ngmoco says the iPhone is as “important a moment in the game industry as the introduction of the (Atari) VCS, or the NES, or the Game Boy, or Xbox Live, or massively multiplayer games”. <strong>iPhone sales are outpacing sales of Nintendo DS and PSP</strong>, and that the biggest hits (<strong>60% of the top 100 apps) are games</strong>. The AppStore is <strong>growing by 165 apps a day</strong>. With Apple’s example, Sony &amp; Nintendo are prepping stronger moves into downloadable apps.
<p><a href="http://www.techcrunch.com/2009/03/22/should-an-iphone-app-developer-charge-or-run-ads-galaxy-impact-case-study/"><strong>iPhone Apps Case Study: To Charge or Run Ads?</strong></a><br />Bo Wang, developer of the brick-break iPhone game Galaxy Impact, provides a <strong>detailed autopsy of the firm’s initial experiment in free/ad-supported vs. for-fee-game</strong>. Graphs &amp; download details are offered, and conclusions are summed up on the end. An interesting read for would-be iPhone entrepreneurs.
<p><a href="http://money.cnn.com/news/newsfeeds/siliconalley/big-tech/admobs_iphone_ad_business_exploding_2009_3.html"><strong>AdMob’s iPhone Ad Business Exploding</strong></a><br />In Feb., mobile ad network <strong>AdMob served up 1.2 billion ads worldwide to iPhone and iPod Touch users</strong>, representing 18% of the firm’s business, up from just 1.3% of business a year ago.
<p><a href="http://online.wsj.com/article/SB123678331925895543.html"><strong>Rethinking Software Support</strong></a><br /><a href="http://online.wsj.com/article/SB123678331925895543.html" atomicselection="true"><img style="margin: 0px 5px 5px 0px" height="81" src="http://s.wsj.net/public/resources/images/MK-AU889_ORACLE_NS_20090311230017.gif" width="49" align="left"></a> Want a reason to jump into the clouds? Consider that <strong>half of Oracle’s $22.4 billion in sales last year came from maintenance and support contracts</strong>. This 85<strong>% margin coin makes Larry Ellison one of the world’s richest</strong>, but the hefty price tag on software support is pushing even big dogs like EMC to ditch Oracle for cloudy firms like Salesforce.com, where maintenance &amp; support go away. The journal also points out that <a href="http://online.wsj.com/article/SB123802623665542725.html?mod=googlenews_wsj"><strong>the industry loves the term ‘cloud’, but can’t define it very well</strong></a>. Anyone struggling is welcome to check out the chapter ‘<a href="http://www.gallaugher.com/Software%20in%20Flux.pdf"><strong>Software in Flux</strong></a>’, which provides a managerial overview, complete with definitions and <strong>examples of Cloud Computing, SaaS, and the infrastructure investments made by cloud firms</strong>.
<p><a href="http://www.businessweek.com/technology/content/mar2009/tc20090315_857456.htm?chan=technology_technology+index+page_computers"><strong>Will Cisco’s Project California Rock the IT Sector?</strong></a><br /><img height="65" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/cisco%5B5%5D.jpg" width="91" align="left"> More disruptive news &#8211; this time&nbsp;from Cisco. The firm has <strong>more cash than ANY tech firm &#8211; $30 billion</strong>. And although its business continues to gush profits, it needs big, billion+ markets to move the stock needle forward. The company has <strong>entered no fewer than 28 different markets</strong>, ranging from home <strong>digital music systems to public surveillance systems</strong>. But its latest gambit may be the riskiest. By combining servers, networking equipment, and storage, Cisco hopes to grab share from a host of cloud-serving vendors, but also <strong>risks alienating partners like IBM (which currently resells about $2 billion in Cisco gear)</strong>. It’s the cloud market that Cisco CEO John Chambers covets. <strong>50% of the eight million servers sold each year reside in Internet data centers, up from 20% in 2003</strong>.
<p><a href="http://online.wsj.com/article/SB123679413477397787.html"><strong>eBay Retreats in Web Retailing</strong></a><br /><img src="http://pics.ebaystatic.com/aw/pics/logos/logoEbay_x45.gif" align="left"> With visitor <strong>traffic dropping by 16% and its first ever revenue decline (down 7%)</strong> this past holiday quarter, eBay announced a renewed focus on collectables, vintage, used, and overstock items. The move is an acknowledgement that attempts to go head-to-head against Amazon in new item sales haven’t succeeded. CEO Donahoe says flatly “<strong>We aren’t a retailer. We’re going to focus on where we can win</strong>”. The firm will continue to grow <strong>gargantuan PayPal</strong>, striking a deal that will make it <strong>the exclusive payment mechanism for RiM’s Blackberry application store</strong>.
<p><a href="http://bits.blogs.nytimes.com/2009/03/30/microsoft-encarta-dies-after-long-battle-with-wikipedia/"><strong>Microsoft Shuts Encarta</strong></a><br /><img height="89" src="http://upload.wikimedia.org/wikipedia/meta/2/2a/Nohat-logo-nowords-bgwhite-200px.jpg" width="89" align="left"> Redmond killed Britannica when <strong>parents who once spent $2,000 on a rack of leather bound books started spending $2,000 on a PC</strong>. But then came ‘the crowd’, and it seems <strong>Wikipedia has killed Encarta</strong>. The NY Times takes Encarta to the woodshed – pointing out that <strong>Wikipedia scored 97% of ‘online encyclopedia’ visits in January, while Encarta had 1.27%</strong>. Perhaps entries that still have <strong>Joe Biden listed as a “U.S. Senator”</strong> show Encarta&#8217;s problem with trying to edit such broad tracts of knowledge.
<p>The Sunday Times also <a href="http://www.nytimes.com/2009/03/29/weekinreview/29cohen.html"><strong>reviewed the new book The Wikipedia Revolution</strong></a>. Wikipedia, a site that functions on roughly $7 million in donations and grants (previously it was <strong>below $3 million</strong>), is now within shouting distance of the traffic numbers posted by Amazon and eBay (<strong>roughly 60 million January ’09 visitors</strong>). <strong>Does your firm have a strategy for dealing with a world where the top 3 hits on your brand/firm/executives likely include a crowd-sourced entry?</strong>
<p><a href="http://www.computerworld.com/action/article.do?command=viewArticleBasic&amp;articleId=334400&amp;source=NLT_PRN"><strong>IT Innovations Help Kiva Expand its Microfinance Mission</strong></a><br />During our “<a href="http://tinyurl.com/cw2rv6"><strong>Tech for Good</strong></a>” week, it’s only appropriate to highlight ComputerWorld’s recent cover story on Kiva. The firm <strong>leverages technology to create microfinance markets</strong> linking primarily western investors with worthy and impactful entrepreneurial efforts in developing countries (<strong>scroll down to catch the video</strong>).
<p><a href="http://www.techcrunch.com/2009/03/12/meanwhile-in-india-google-launches-village-voicemail-with-noticeboard/"><strong>Google &amp; Indian Village Phones</strong></a><br />Google Labs India launches a public message board where a centrally located PC can be used to record and respond to community notes. TechCrunch reports that the service is geared at developing nations where not everyone has a computer &#8211; <strong>think of it as village voicemail on shared computers</strong>.
<p><a href="http://blog.wired.com/business/2009/03/africa-awaits-y.html"><strong>Kenya Plugs Into Mobile Crowdsourcing</strong></a><br /><img style="margin: 0px 5px 5px 0px" height="82" src="http://blog.wired.com/business/images/2009/03/11/africa_cellphone_2.jpg" width="112" align="left"> There’s a quiet, mobile payments revolution brewing in Africa. As MIT’s Technology Review points out: <strong>Kenya’s SafariCom offers MPesa that can be used to pay for a taxi or water from a remote village&#8217;s well</strong>. “Electricity is sold, pay-as-you-go, in Kenya, and a startup there lets people buy prepaid cards and authorize them using their phone. Thirty percent of the population now pays that way, instead of standing in line.” Now MIT researcher Nate Eagle’s new effort, Txteagle, hopes to <strong>create a text-driven online market for services</strong>. Think of it as Amazon’s Mechanical Turk via cellphones. Participants, who perform the small tasks requested, get paid in small blocks of money or in chunks of airtime. Although Nate’s an MIT guy, we like his last name &amp; hope he succeeds. Look for rollouts in Rwanda and the Dominican Republic, soon.
<p><a href="http://www.triplepundit.com/pages/do-you-viv-new-program-gives-consumers-t.php"><strong>Do you Viv?</strong></a><br />Undergrad TechTrekkers from a few years back met then Facebooker <strong>Arul Velan</strong>, and have been looking for word on his new startup ever since. It’s out – Viv is a platform for <strong>encouraging firms to go green in a way that drives profits</strong>. It’ll be fun to watch the firm’s roll out. Good luck Arul!
<p><a href="http://www.businessinsider.com/brad-feld-great-time-to-launch-startup-2009-3"><strong>A Great Time to Launch a Good Startup</strong></a><br /><strong>Great companies are often formed in crummy times</strong>. The enclosed graphic posted by Brad Feld offers some inspiration for those of you braving the startup world in these tough times.
<p><a href="http://www.computerworld.com/action/article.do?command=viewArticleBasic&amp;articleId=334799&amp;source=NLT_PRN"><strong>The PC in 2019</strong></a><br />More from MIT: a fun attempt to show what PC interfaces in 2019 might look like. <strong>Scroll down &amp; click the video</strong>.
<p><a href="http://www.shirky.com/weblog/2009/03/newspapers-and-thinking-the-unthinkable/"><strong>Newspapers: Thinking the Unthinkable</strong></a><br />A long, and provocative note by Clay Shirky on the decline of the newspaper revolution. Tough to sum up, but worth a read by anyone concerned with our evolving world where newspapers aren’t necessary, but journalism is.
<p><a href="http://www.washingtonpost.com/wp-dyn/content/article/2009/03/04/AR2009030404159.html?wprss=rss_technology"><strong>Offbeat Name? Then Facebook’s No Friend</strong></a><br /><strong>If your last name’s Batman</strong>, you’ll have a hard time registering for Facebook. Plus side? Your name is wicked cool!</p>
<p><a href="http://www.nytimes.com/2009/03/13/business/worldbusiness/13drugs.html?_r=1&amp;hp"><strong>Roche buys Genentech for $46.8 Billion</strong></a><br />A quick note on perennial TechTrek stop Genentech. Not unexpected. And we suspect Roche won’t meddle at all with the organizational magic created by the geniuses in the South Bay.
<p><a href="http://www.cbsnews.com/stories/2009/03/27/60minutes/main4897053.shtml"><strong>The Conficker Worm: What Happens Next?</strong></a><br />By the time you read this we’ll likely know if we’ve been punked in what the Washington Post called ‘<a href="http://voices.washingtonpost.com/securityfix/2009/03/conficker_doomsday_or_the_worl.html?wprss=securityfix"><strong>The World’s Longest Rickroll</strong></a>’, or if the <strong>Conficker</strong> has, in fact, unleashed its cyber-nastiness. Those who want a quick primer can catch the 60 minutes broadcast on the hyper-worm, which as infected millions of Windows PCs worldwide. And if you got the WiG before April Fool’s day, the AP ran a piece on <a href="http://www.google.com/hostednews/ap/article/ALeqM5gyP5ygt_hS_RJ51QV2a5k10wK9mQD9793VCO0"><strong>how to run clean</strong></a>.
<p><a href="http://money.cnn.com/2009/02/18/technology/netflix.fortune/index.htm\"><strong>DVD rental firm Netflix Defies the Naysayers</strong></a><br /><a href="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/netflix%5B3%5D.jpg" atomicselection="true"><img style="border-right: 0px; border-top: 0px; border-left: 0px; border-bottom: 0px" height="36" src="http://www.gallaugher.com/wp-content/uploads/2009/03/WindowsLiveWriter/TheWeekinGeekApril12009_C6C7/netflix_thumb%5B1%5D.jpg" width="90" align="left" border="0"></a> Why do we use <a href="http://www.gallaugher.com/Netflix%20Case.pdf"><strong>Netflix as the first Carroll School undergrad case on strategy</strong></a>? The firm has continually trumped rivals. Last year the firm hit <strong>10 million subscribers</strong>, <strong>revenues were up 13%,</strong> and in <strong>this market the stock price has doubled in the last three months</strong>. Digital downloads present a challenge (and <a href="http://news.cnet.com/blockbuster-streaming-too-late/"><strong>Blockbuster just linked a deal to stream, Netflix-style, over TiVo</strong></a>), but for a firm constantly pronounced dead by the press, it’s got more lives than an ally cat.
<p><a href="http://www.theonion.com/content/video/historic_blockbuster_store_offers"><strong>The Onion Visits Historic Blockbuster</strong></a><br /><strong>Just Brilliant!</strong>&nbsp; Worthy to show when covering the <a href="http://www.gallaugher.com/Netflix%20Case.pdf"><strong>Netflix Case</strong></a>!</p>
<p><a href="http://www.bc.edu/publications/chronicle/TopstoriesNewFeatures/features/takehomeprof031209.html"><strong>My Dinner in Edmonds</strong></a><br />Thanks to the wonderful students on Edmond’s&nbsp;8th (Lizzy, Katherine, Stephanie, and Ji-won), who invited me back to <strong>the floor, where 20 years ago I was an RA</strong>. Also in our local press, <a href="http://media.www.bcheights.com/media/storage/paper144/news/2009/03/19/News/Firms.Welcome.Techtrek-3676450.shtml?reffeature=htmlemailedition"><strong>TechTrek got front page coverage in The Heights</strong></a>!</p>
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