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    <title>Thought Fuse - by Sheraan</title>
    <link>http://sheraan.com</link>
    <description>A blog on entrepreneurship, life hacks and big ideas.</description>
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      <pubDate>Sun, 25 Dec 2011 03:37:27 -0800</pubDate>
      <title>Merry Christmas &amp; Happy New Year!</title>
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<p></p><div>It&#39;s that wonderful time of year again, when we spend time with our loved ones, eat great food, and relax for a few days.</div><p /><div>I like to take stock of my life and reflect on the year past, then look forward to making the next one my best year ever.</div> <p /><div>This time of year also reminds me to be humble and give back to society--as I am luckier than so many people struggling at the moment.</div><p /><div>With these thoughts in mind I&#39;m off to spend Christmas day with family, a wonderful treat for me as I haven&#39;t been back to my hometown Durban for a long time.</div> <p />To all my friends and readers, have a Merry Christmas and a Happy New Year! <p /><div>2012 is going to be our best year ever! </div>
	
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      <pubDate>Fri, 23 Dec 2011 13:55:27 -0800</pubDate>
      <title>How To: International Business Development from SA</title>
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<p>I was recently interviewed by a writer for The Silicon Cape Initiative on the topic of doing international startup business development from South Africa. </p><p /><div>In the short <a href="http://www.siliconcape.com/profiles/blogs/doing-business-across-the-atlantic">article</a> I comment on where to start, how to approach the market and share a few personal tips. Read the post <a href="http://www.siliconcape.com/profiles/blogs/doing-business-across-the-atlantic">here</a>.</div> <p /><div>I&#39;m sure that I&#39;ll be posting more on this topic in the near future.</div>
	
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      <pubDate>Sun, 11 Dec 2011 13:44:00 -0800</pubDate>
      <title>Nutrition for a Better Life: 10 Powerful Tips</title>
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<p>I just finished reading "<a href="http://www.amazon.com/Fantastic-Voyage-Live-Enough-Forever/dp/0452286670/ref=sr_1_2?s=books&amp;ie=UTF8&amp;qid=1323637554&amp;sr=1-2">Fantastic Voyage: Live Long Enough to Live Forever</a>" by Ray Kurzweil and Terry Grossman. It's an ambitious book that tries to distill the latest scientific research on health into a practical set of recommendations that most of us can follow.</p>
<p />
<div>The premise of the book is that we should utilize all tools at our disposal right now to maximize our healthy life span, so that when more radical technology inspired life extending therapies arrive (and they will), we will be around to take advantage of them. Thus, the authors focus heavily on what is within our power to do for our health today. While chock full of recommendations regarding various topics such as testing oneself, exercising and de-stressing, I found the chapters on nutrition to be, well, mind blowing.</div>
<p />
<div>It's easy to throw together a few diet recommendations and mention some case studies or testimonials supporting the theory. What I particularly enjoyed about Fantastic Voyage however is how the authors tried to explain in detail how the body works and reacts to foods, vitmins etc in a highly understandable manner. Finally, I feel like I have a reasonable grasp of my internal biochemistry, and how my diet choices affect it! On a more sombre note, I found the relationship between the food that people eat and their rates of heart disease and cancer downright scary.</div>
<p />
<div>I think that the authors did an excellent job of packing a lot of information into a highly readable book (albeit for the more scientifically inclined audience), without the usual baseless&nbsp;proselytizing&nbsp;that comes with so many "diet" books.</div>
<p />
<div>Here are a 10 of their powerful nutritional recommendations that stood out for me:</div>
<div>
<ul>
<li>Cut down on carbs dramatically. Eliminate all simple sugars and most starches from your diet, and instead opt for low glycemic load carbs such as legumes (lentils, beans etc).</li>
<li>Focus heavily on eating green, or generally "above ground" vegetables. Try juicing them too.&nbsp;</li>
<li>Restrict fruit intake. Include nuts, but don't overdo it.</li>
<li>Choose fish (especially salmon) and chicken over red meat, most of the time.</li>
<li>Buy organic produce and meat as much as possible.</li>
<li>Get a tap water filter for your home.</li>
<li>Stop drinking soft drinks and coffee. Drink lots of green tea instead.</li>
<li>Drink a couple glasses of red wine every week.</li>
<li>Supplement aggressively with essential vitamins and minerals, fish oil, and also add "super nutrient" supplements to your diet such as: grape seed extract, alpha lipoic acid and resveratrol.</li>
<li>Maintain your ideal weight for your height and frame.</li>
</ul>
<p>This is the tip of the iceberg, but the above points come up again and again.&nbsp;</p>
<p />
<div>Personally I have followed most of these tips over the last six weeks and have successfully lost a lot of weight and measurably increased my sense of health and wellbeing.</div>
</div>
<p />
<div>I think it's no coincidence that the best entrepreneurs I know are very aware of their health, and take effort to maintain it. The popular myth of startup teams surviving on pizza and coffee for weeks or months on end is exactly that (and when it happens, it doesn't last very long).</div>
<p />
<div>If it's quality of life that we are after, nutrition matters. <em>A lot.&nbsp;</em>As they like to say in Star Trek, "Live long and prosper!"</div>
	
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      <pubDate>Sat, 03 Dec 2011 11:04:00 -0800</pubDate>
      <title>Big Idea: The End of The Future?</title>
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</p>
<p>Peter Thiel (co-founder of Paypal, investor in Facebook, after tax billionaire) is a very interesting guy.&nbsp;</p>
<p />
<div>I have great respect for his views on free market economics and libertarianism, so when he is saying something, I listen very carefully.</div>
<p />
<div>Today I read (albeit a little late) his staggering <a href="http://www.nationalreview.com/articles/278758/end-future-peter-thiel?pg=1">essay</a> in The National Review titled "<a href="http://www.nationalreview.com/articles/278758/end-future-peter-thiel?pg=1">The End of the Future</a>". It's a must read.</div>
<p />
<div>Here are a few snippets (warning: spoilers below):</div>
<p />
<blockquote style="margin: 0 0 0 40px; border: none; padding: 0px;">"We need science and technology to dig us out of our deep economic and financial hole, even though most of us cannot separate science from superstition or technology from magic. In our hearts and minds, we know that desperate optimism will not save us."<p /> "Indeed, how do we even know whether the so-called scientists are not just lawmakers and politicians in disguise, as some conservatives suspect in fields as disparate as climate change, evolutionary biology, and embryonic-stem-cell research, and as I have come to suspect in almost all fields?"<p /> "We may embellish the 2011 Arab Spring as the hopeful by-product of the information age, but we should not downplay the primary role of runaway food prices and of the many desperate people who became more hungry than scared."</blockquote>
<blockquote style="margin: 0 0 0 40px; border: none; padding: 0px;"><br /> "The single most important economic development in recent times has been the broad stagnation of real wages and incomes since 1973, the year when&nbsp;oil&nbsp;prices&nbsp;quadrupled. "<p />"The give-and-take of Western democracies depends on the idea that we can craft political solutions that enable most people to win most of the time. But in a world without growth, we can expect a loser for every winner. Many will suspect that the winners are involved in some sort of racket, so we can expect an increasingly nasty edge to our politics."<p /> "Men reached the moon in July 1969, and Woodstock began three weeks later. With the benefit of hindsight, we can see that this was when the hippies took over the country, and when the true cultural war over Progress was lost."<br /></blockquote>
<p>Thiel's concluding paragraph is brilliant:</p>
<blockquote style="margin: 0 0 0 40px; border: none; padding: 0px;">"However that may be, after 40 years of wandering, it is not easy to find a path back to the future. If there is to be a future, we would do well to reflect about it more. The first and the hardest step is to see that we now find ourselves in a desert, and not in an enchanted forest."</blockquote>
<p>Admittedly, this is pretty gloomy stuff. I'm not sure if I buy into Thiel's hypothesis wholeheartedly, as the evidence he cites is often anecdotal.</p>
<p>While Thiel's argument intrigues me, I still find myself in greater support for the much more positive technological theory of "<a href="http://en.wikipedia.org/wiki/Accelerating_change#Kurzweil.27s_The_Law_of_Accelerating_Returns">Accelerating Returns</a>", advocated by serious scientists and futurists such as Ray Kurzweil.&nbsp;</p>
	
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      <pubDate>Tue, 29 Nov 2011 04:34:49 -0800</pubDate>
      <title>Living in Turbulent Times</title>
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</div>
<p>A few days ago I had coffee with a friend of mine who works for a large, successful corporation. </p><p /><div>He mentioned to me that in the challenging business climate, things had gotten tougher and many of his colleagues were no longer as happy with their positions as they used to be. This is a common theme that I&#39;ve noticed all over the place recently. But in the case of my friend, he also mentioned that his dissatisfied colleagues were waiting for &quot;things to calm down&quot; and become more stable before they did anything risky. Then he made a fantastic counterpoint, which I want to share.<p /><div>The world economy is going through some serious changes right now. Bubbles are forming, currencies are failing, and power is shifting in major ways. Those people who try to shelter themselves from any and all risks are probably going to (a) be waiting a lot longer than they bargained for and (b) miss out on lots of opportunities. Those who are more comfortable coping with risk and forging ahead with their ambitions regardless of this, are more likely to succeed and lead happier lives.</div> <p /><div>So, perhaps now is a good time to re-examine our tolerance for risk. And buckle up for the next few years--it&#39;s going to be a bumpy ride.</div></div>
	
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      <pubDate>Thu, 17 Nov 2011 13:16:49 -0800</pubDate>
      <title>What is Your Failure Rate?</title>
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	<div>Today I read a fascinating post by Internet entrepreneur <a href="http://www.summation.com" target="_blank">Auren Hoffman</a> that forced me to ask the question, &quot;What is my failure rate?&quot;.</div><p /> <div>Using brilliant logic that I wholeheartedly agree with, Auren explains why a high failure rate is actually a good sign- an extremely good sign. It sounds counter-intuitive, and it sort of is. But he&#39;s dead right.</div> <p /><div>Take 5 minutes and read the <a href="http://blog.summation.net/2011/11/fail-to-succeed.html" target="_blank">post</a> already. Then spend 5 minutes every day thinking about it, and acting your way into plenty of failures... and a few great successes too.</div>
	
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      <pubDate>Tue, 15 Nov 2011 04:40:00 -0800</pubDate>
      <title>The Power of Body Language in Business</title>
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<p>Lately I've been watching an old Allan Pease body language seminar from the 80s, and I'm startled at how accurate it remains today, almost 30 years later. The reality is that our subconscious movements say a lot about how we are feeling, and these behaviours have evolved over thousands of years!<p /> Often the best communicators have a great intuitive sense for reading body language, but as with most things, this is a skill that can be learned. Using body language effectively can dramatically improve one's performance in sales meetings, business pitches, and staff interaction.&nbsp;<p /> Here's a quick video from one of his more recent seminars:<p /><iframe src="http://www.youtube.com/embed/hpzC4ZWNy-U?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe><p />If you're more of a ready, the book "<a href="http://www.amazon.com/gp/product/0553804723/ref=pd_lpo_k2_dp_sr_1?pf_rd_p=1278548962&amp;pf_rd_s=lpo-top-stripe-1&amp;pf_rd_t=201&amp;pf_rd_i=0752861182&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=02NVAVM73SHZ2EY2PKQ9 ">The Definitive Book of Body Language</a>" by Allan and Barbara Pease is also a great primer.<p /> Actually, the title is a little misleading. Having a good understanding of body language isn't just powerful in business, it's powerful in life!</p>
	
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      <pubDate>Wed, 26 Oct 2011 03:13:00 -0700</pubDate>
      <title>Occupy Wallstreet: Where Is It Going?</title>
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On a long flight back from New York to Johannesburg I couldn't help but think of the Occupy Wallstreet movement and all of the attention that it is generating in the US media.<p />Every time I flicked on the TV to see the local New York City news, there was an update on the state of the protest.<p />Clearly, there are some upset people out there--and they are trying to bring about a change. It's still unclear to me however what their goal is, or what the general motivations behind the protest are. Are they pissed off at the rich? At their government? Both? Probably, the answer is yes.<p />I'm still forming my views on the movement, but I do think that it should not be confused or compared with the protests movements of the Arab Spring, where people were trying to overturn dictators in order to win basic freedoms that have long been the norm in the Western world.<p />Time will only tell where&nbsp;<a href="https://twitter.com/#!/search/OWS">#OWS</a>&nbsp;ends up. For now, I wanted to share a short piece from a recent weekly newsletter written by the American author and success coach&nbsp;<a href="philiphumbert.com">Philip Humbert</a>, who's balanced thoughts on this issue I tend to agree with:<p /> </span></p>
<blockquote style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 40px; padding: 0px;">"This week, I want to step gingerly around the edges of&nbsp;politics, hopefully without putting my foot in it. TIPS is&nbsp;not about politics. It's about living our values, achieving&nbsp;our goals, and having a great life along the way.<p />But this week, the news has been filled with events that put&nbsp;these issues in the guise of "political discussion."<p />I've been struck by the images of the Occupy Wallstreet&nbsp;protesters, first in New York, then in smaller&nbsp;demonstrations around the country. But, I've also been&nbsp;struck by people, folks we might label as Conservatives, who&nbsp;seem quick not only to disagree with the protesters, but to&nbsp;question the value of their actions.<p />Based on a flip of the coin, I'll address the protesters&nbsp;first.<p />I like their energy and passion. If only I could generate&nbsp;that kind of enthusiasm and commitment for my own goals!&nbsp;They're up all night, marching all day, carrying signs,&nbsp;arguing, chanting, pursuing their agenda! It's got to be&nbsp;chilly on the streets this time of year, but there they are.&nbsp;Good for them!<p />I remember as a younger man I had that kind of energy, but&nbsp;now I get tired and I fear I'm much more skeptical. The&nbsp;protesters remind me to ask whether I still believe that my&nbsp;words and actions DO make a difference. One of my core&nbsp;values is to speak out, share my truth, rock my world and&nbsp;shake things up, and so I try to learn from them. I&nbsp;contribute all I can. I try to stay focused on my priorities&nbsp;and make sure my time and actions reflect my values. The&nbsp;protesters remind me of these things, and I think that's&nbsp;good.<br /></blockquote>
<blockquote style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 40px; padding: 0px;"><br /></blockquote>
<blockquote style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 40px; padding: 0px;">But I'm not sure they've thought clearly about certain&nbsp;things.<p />I see them protesting a banking system that, for all its&nbsp;faults and flaws, has allowed millions of us to get loans&nbsp;for education, mortgages for our homes, loans for our cars,&nbsp;finance our businesses and have many of the good things in&nbsp;life. I see them texting and talking on iPhones created by&nbsp;one of the great entrepreneurial capitalists of our time,&nbsp;Steve Jobs.<p />But most importantly, I see them celebrating the freedoms of&nbsp;assembly and speech, demanding the redress of grievances&nbsp;with no fear of repression or reprisal, and that makes me&nbsp;proud of my country. These are good things! I tip my cap to&nbsp;these people and wish them well, even as I disagree with&nbsp;much of their analysis of America's problems and their&nbsp;prescriptions for a cure.<br />And what of the other side?<p />Sure, as we get "older and wiser" it's easy to dismiss the&nbsp;enthusiasm of youth, to point out the weakness of their&nbsp;position or to disagree with their demands. Anyone can do&nbsp;that. We disagree with each other all the time.<p />What's harder is to hold on to our traditions and the good&nbsp;things of the past while being open to new ideas and new&nbsp;solutions. I see folks "of a certain age" dismissing the&nbsp;protesters because they are dirty or making a mess of the&nbsp;parks and streets. Sometimes they are rowdy and that offends&nbsp;my preference for thoughtful discussion. I get that!<p />But when we defend the status quo without listening to the&nbsp;demands for change, we miss an opportunity to grow. That&nbsp;makes me uneasy. As an old bald guy who likes our American&nbsp;traditions and mostly stands on the conservative side of&nbsp;things, I haven't been comfortable with some things I've&nbsp;heard from my friends this week. At a luncheon, one friend&nbsp;suggested we "Arrest them all!" On television I heard&nbsp;commentators suggesting the protesters should merely be&nbsp;patronized and ignored. That didn't sit well with me.&nbsp;Over-throwing tradition and abandoning the values that have&nbsp;made America great is not a good thing, and merely revolting&nbsp;in the street is more like the violence of the French&nbsp;Revolution than the idealism of our American Revolution. But&nbsp;when a large group of people go into the street to proclaim&nbsp;their frustration, I think we should listen and try to&nbsp;learn.<p />Whether it's the Tea Party or the Occupy Wallstreet folks,&nbsp;people who take the time to march and protest do us a favor&nbsp;by speaking their truth. We should listen and try to learn.&nbsp;America has always attracted the best and brightest people,&nbsp;and the best and brightest ideas. It's essential that we&nbsp;keep this tradition sacred because it makes life more&nbsp;interesting, and it makes America strong."</blockquote>
<p><br />What do you think of the current protests on Wall Street, and other around the world?</p>
	
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      <pubDate>Mon, 10 Oct 2011 02:03:00 -0700</pubDate>
      <title>A Key Lesson for Fighters (and Entrepreneurs Too)</title>
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<p>Today I came upon a memorable passage in a fantastic book called <a href="http://www.amazon.com/Fighters-Mind-Inside-Mental-Game/dp/B005CDUL6I/ref=ntt_at_ep_dpt_1">The Fighter's Mind: Inside the Mental Game</a>&nbsp;by Sam Sheridan. Driven by interviews with the best competitive fighters in the world (wrestling, boxing, MMA etc), it's chock full of insights on the mindset needed to be a champion.</p>
<p>For a person with no martial arts experience, this book would be interesting, but for others who have spent any amount of time training in the ring or on the mat, it's mesmerizing. (Some years ago I trained in Muay Thai and Gracie Jiu-Jitsu, and my passionate interest for the sport of grappling and MMA has never left, so Sheridan's book has been a rare treat).</p>
<p>The passage that I found so memorable was about the winner's mindset of continuous progress even in the face of setbacks.&nbsp;In a chapter called "The King of Scrambles", trainer&nbsp;extraordinaire Ricardo Liborio states:&nbsp;</p>
<p style="padding-left: 30px;">"Maturity is a big part of success in fighting, because it means that you understand the game--that losing is part of the game. It doesn't mean to let yourself get conquered, but to know that you can win again, at the right time you can be great. The key to doing well in competition is to <em>accept.</em></p>
<p style="padding-left: 30px;">Accept that you can lose, you can not perform. Take this big bag of rocks out of your backpack, take the pressure off, and you'll do better. Once you understand that, man, you can do well."</p>
<p>Worth re-reading many times.</p>
	
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      <pubDate>Thu, 06 Oct 2011 11:07:00 -0700</pubDate>
      <title>The Legacy of Steve Jobs: 7 Inventions That Changed the World</title>
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<p>Like so many others, today I was shocked and saddened to hear about the passing of Steve Jobs. He was the da Vinci of our era.</p>
<div>It's staggering to consider the number of ways that Steve dramatically changed the world during his lifetime. Off the top of my head I can think of seven:</div>
<div><ol>
<li>Personal Computer (Apple II)</li>
<li>Graphical User Interface for PCs (Macintosh)</li>
<li>Animated Motion Pictures (Pixar)</li>
<li>Music Listening (iPod)</li>
<li>Music Purchasing (iTunes)</li>
<li>Cellphones (iPhone)</li>
<li>Tablet Computing (iPad)</li>
</ol></div>
<div>Unbelievable. And this list still leaves out major leaps that he drove in our thinking in areas like design, advertising, and retail stores.</div>
<p />
<div>I am sure that the hero and legacy of Steve Jobs will continue to inspire people for generations to come.</div>
	
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      <pubDate>Tue, 04 Oct 2011 07:59:00 -0700</pubDate>
      <title>Success Is Never A Straight Line</title>
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<p>When observing successful people, it's all too easy to think that their progress went in a straight, continuous upward line, with no hiccups along the way.</p>
<div>That is almost never the case. Everybody goes through setbacks, course changes and meanderings. That's why most entrepreneurs refer to startups as a "rollercoaster"- one day you're up, and the next day, down. A trait I have noticed of many successful people is their ability to persist and keep pushing forward, staying on course with their long term vision regardless of their immediate, temporary conditions.&nbsp;</div>
<p />
<div>It's easier to join the dots and make sense of it all looking backwards, with the big picture in mind.</div>
	
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      <pubDate>Mon, 03 Oct 2011 02:07:55 -0700</pubDate>
      <title>The Art of Selling by Alec Baldwin</title>
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	<div>This legendary, hard-nosed speech on selling by Alec Baldwin comes from the classic movie <a href="http://www.imdb.com/title/tt0104348/">Glengarry Glen Ross</a>. It&#39;s one of my favourites.</div><p /><div> <iframe src="http://www.youtube.com/embed/zCf46yHIzSo?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe></div>
	
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      <pubDate>Thu, 29 Sep 2011 02:13:00 -0700</pubDate>
      <title>Comparing The Unveiling of Bezos's Kindle Fire vs Jobs's iPad</title>
      <link>http://feedproxy.google.com/~r/ThoughtFuse-BySheraan/~3/9w7o4KipN7M/ceo-showmanship-bezoss-kindle-fire-unveiling</link>
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	<div>After watching the unveiling of the Kindle Fire yesterday by Jeff Bezos, I couldn't help but compare his delivery to Steve Jobs during the original iPad announcement.</div>
<p />
<div>Here is a video clip of Bezos:</div>
<div><iframe src="http://www.youtube.com/embed/vfpWDyL7BFY?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe></div>
<p />
<div>Much about his style reminded me of Jobs. His delivery was calm and measured. His slides were simple and dominated by big visuals. He focused on the devices new features. He held the device while he spoke. He had the audience in attendance on the edge of their seats.</div>
<p />
<div>All of this is consistent with a Steve Jobs like performance. In terms of effectiveness, however, I don't think it comes close.</div>
<p />
<div>Here is Steve Jobs's announcement of the iPad in 2010:</div>
<div><iframe src="http://www.youtube.com/embed/iL8d2-zBfoY?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe></div>
<p />
<div>To me there are a few, major differences:</div>
<div>
<ul>
<li>The facial expression of Jobs. He is literally grinning with excitement, and that passion feeds the audience.</li>
<li>His use of vocabulary (which he's famous for). Within just a minute he uses the terms "extraordinary", "best", "way better than" and "incredible". He literally tells people exactly how to feel about the new product.</li>
<li>The audience is on edge just as they were at the Amazon press event, but at the Apple event they actually shriek and clap. This is due in part to Apple enthusiasts' legendary fandom, but Jobs still has the crowd eating out of his hand.</li>
</ul>
<div>Jeff Bezos is a&nbsp;powerhouse who changed the world. But there's still only one Steve Jobs, and presenters will continue to learn from him for decades to come.</div>
</div>
	
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      <pubDate>Sun, 25 Sep 2011 18:12:00 -0700</pubDate>
      <title>5 Practical Book Recommendations for Tech Entrepreneurs</title>
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        <![CDATA[<p>
	<p><div class='p_embed p_image_embed'>
<img alt="Bookshop" height="345" src="http://posterous.com/getfile/files.posterous.com/sheraan/uOePblW29mbjiKSDh8KxO4qEO2gjXYskb8oYhEWTssk13oXWYUm2vKg7DWU4/bookshop.jpg" width="440" />
</div>
</p>
<p>I'm an avid reader. I read mostly non-fiction books, although well written sci-fi novels are a guilty pleasure.</p>
<p />
<div>There are <a href="http://personalmba.com/">plenty of great</a> business related books out there. But I've always found it difficult to find books that are highly practical for early stage technology entrepreneurs.&nbsp;As a founder starting a new company, what I wanted most out of these types of books was a manual of valuable, actionable lessons learned by seasoned startup veterans that I could apply almost immediately to my startup in a useful way.</div>
<p />
<div>Business favourites like <a href="http://www.amazon.com/Good-Great-Companies-Leap-Others/dp/0066620996">Good to Great</a>&nbsp;by Jim Collins or <a href="http://www.amazon.com/Winning-Jack-Welch/dp/0060753943">Winning</a> by Jack Welsch are excellent reads, but more directly applicable to corporate managers and leaders in large companies. As an entrepreneur, instead of always trying to relate lessons read about corporate business into the startup landscape I found myself often craving that feeling of:&nbsp;"Hey, this author is speaking to me!"<br />
<div>
<div>
<p />
<div>With that in mind I'd like to share the 5 actionable books for early stage tech entrepreneurs that top my list:</div>
<p />
<div><strong>1.&nbsp;<a href="http://www.amazon.com/Good-Hard-Kick-Ass-Entrepreneurs/dp/0609609505">A Good Hard Kick in the Ass - Rob Adams</a></strong></div>
<div>Hard hitting advice over every major area of the startup, from identifying a problem to getting your first customers. Particularly applicable to B2B startups. A lot of lessons Adam's talks about I experienced the hard way (i.e. made the mistake), so this book made tons of sense to me. A treasure for early stage startups.</div>
<p />
<div><strong>2. <a href="http://www.amazon.com/Raising-Venture-Capital-Serious-Entrepreneur/dp/0071496025">Raising Venture Capital for the Serious Entrepreneur - Dermot Berkery</a></strong></div>
<div>A cogent, thoughtful approach to the venture capital fundraising process that leaves few questions unanswered. If you follow (even some of) the steps in this book before raising capital, the VC you're pitching will thank you--and you will learn a lot too. It's dense, but worth it. (Hat tip to <a href="http://www.justinstanford.co.za">Justin Stanford</a> for first recommending this to me).</div>
<p />
<div><strong>3. <a href="http://www.amazon.com/Influence-Psychology-Persuasion-Business-Essentials/dp/006124189X">Influence: The Psychology of Persuasion - Robert B. Cialdini</a></strong></div>
<div>Dr. Cialdini literally wrote the book on persuasiveness. This book brilliantly lays out a few powerful principles for influencing people to become customers. After reading this you'll realize why freemium works, why products often highlight user testimonials, why biz dev people need to be likable, and much more. That's just the beginning--this book can be applied to anything that involves people.</div>
<p />
<div><strong>4. <a href="http://www.amazon.com/Inbound-Marketing-Found-Google-Social/dp/0470499311">Inbound Marketing - Dharmesh Shah</a></strong></div>
<div>Finally, a concisely written book that provides a "How to" manual for getting traffic to your website. This book focuses mainly on SEO related activities, so marketing strategy, branding, paid advertising, PR, buzz generation and viral loop marketing aren't covered. But the topics it does cover are explained perfectly.&nbsp;</div>
<p />
<div><strong>5. <a href="http://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898">The Lean Startup - Eric Ries</a></strong></div>
<div>Eric Ries teaches a way of analyzing and building a total startup business that is something akin to a scientist doing a controlled experiment, or an engineer building a machine piece by piece. His approach demystifies many aspects of startup building, and is especially useful during the early stage. This is more than a great book, it's a movement sweeping the globe.</div>
<div>
<p />
<div>Other excellent reads for founders that I recommend are <a href="http://www.amazon.com/Essential-Drucker-Druckers-Writings-Management/dp/0066210879">The Essential Drucker</a>, <a href="http://www.amazon.com/Four-Steps-Epiphany-Steven-Blank/dp/0976470705">Four Steps to the Epiphany</a>, <a href="http://www.amazon.com/Founders-Work-Stories-Startups-Early/dp/1590597141">Founders at Work</a>, <a href="http://www.amazon.com/Art-Start-Time-Tested-Battle-Hardened-Starting/dp/1591840562">The Art of the Start</a>, <a href="http://www.amazon.com/22-Immutable-Laws-Marketing-Violate/dp/0887306667">The 22 Immutable Laws of Marketing</a>, <a href="http://www.amazon.com/Getting-Things-Done-Stress-Free-Productivity/dp/0142000280">Getting Things Done</a>, <a href="http://www.amazon.com/Do-More-Faster-TechStars-Accelerate/dp/0470929839/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1316998979&amp;sr=1-1">Do More Faster</a>, and the hugely inspirational <a href="http://www.amazon.com/Atlas-Shrugged-Ayn-Rand/dp/0451191145">Atlas Shrugged</a>.</div>
<p />
<div>What are your favourite books for entrepreneurs?</div>
<p />
</div>
</div>
</div>
</div>
	
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      <pubDate>Fri, 23 Sep 2011 22:55:03 -0700</pubDate>
      <title>Life Lessons from "The Last Lecture" by Randy Pausch</title>
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	<div>All achievement in life begins with the spark of inspiration. If motivation keeps the internal fire burning while pursuing a goal, inspiration is the matchstick. And as the old saying goes, &quot;You can&#39;t light a fire with a wet match&quot;.</div> <p /><div>Last night while doing a little reflecting, I remembered the incredibly moving talk by Randy Pausch at Carnegie Mellon University in September 2007 titled &quot;Achieving Your Childhood Dreams&quot;. The lecture was part of a tradition at Carnegie Mellon for retiring professors who were to give a lecture on whatever they wished to share with students as the last lecture they gave before they died--metaphorically speaking of course. The cosmic irony in this case is that Prof. Pausch had terminal pancreatic cancer at the time of his lecture (he passed away several months later).</div> <p /><div>The cancer did not stop him that day. His lecture was so profound that it ended up being watched by millions, converted into a <a href="http://www.amazon.com/Last-Lecture-Randy-Pausch/dp/1401323251">book</a>, and for a two hour presentation--it changed the world. </div> <p /><div>Here&#39;s the video which I highly recommend:</div><p /><iframe src="http://www.youtube.com/embed/ji5_MqicxSo?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe><br /> <p /><div>To me, some of the most memorable life lessons that he shared were (my favourites in bold):</div><ul><li>Always have something to bring to the table- it helps (i.e. be good at something).</li><li><b>Experience is what you get when you didn&#39;t get what you wanted.</b></li> <li>Leadership is a highly valuable skill. In Star Trek, Captain Kirk was far from the smartest officer- but he had the skill of leadership.</li><li>When you want something from someone, try to ask them at a time when they can&#39;t say no.</li> <li>If you wait long enough, people will surprise you (i.e. if you&#39;re pissed with someone now, eventually they will show you their good side).</li><li>When people give you feedback, cherish it and use it.</li><li><b>Don&#39;t complain. Just work harder.</b></li> <li>When you do the right thing, good stuff has a way of happening.</li><li>Be prepared, because luck is where preparation meets opportunity.</li><li><b>Brick walls are there for a reason. They help us to prove how badly we want something. They are there to separate us from the people who don&#39;t really want to achieve their goal badly enough.</b></li> </ul><div>Randy Pausch&#39;s last lecture will always be special to me, as a source of valuable lessons, and a personal inspiration. </div>
	
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      <pubDate>Wed, 30 Mar 2011 17:27:00 -0700</pubDate>
      <title>TEDx Talk: Media Through The Looking Glass</title>
      <link>http://feedproxy.google.com/~r/ThoughtFuse-BySheraan/~3/iqj4R3UJsf0/tedx-talk-media-through-the-looking-glass</link>
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	<div>A few months ago I was given the opportunity to present at <a href="http://www.tedxjohannesburg.co.za">TEDxJohannesburg</a>, one of the <a href="http://www.ted.org">TED</a> affiliated big idea conferences that have sprouted all over the world.&nbsp;</div>
<p />
<div>The topic that I decided upon was titled "Media Through The Looking Glass: How Online and Print Are Collaborating To Evolve An Industry".&nbsp;</div>
<p />
<div>Here is a video of the presentation, I hope you find it interesting:</div>
<p />
<p><iframe src="http://www.youtube.com/embed/PRi4G1lvAYY?wmode=transparent" allowfullscreen frameborder="0" height="417" width="500"></iframe></p>
<div>I've also posted the slides from this talk <a href="http://www.slideshare.net/sheraan/media-through-the-looking-glass-how-online-and-print-are-collaborating-to-evolve-an-industry">here</a>.<p /> </div>
	
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      <pubDate>Sun, 13 Feb 2011 04:31:00 -0800</pubDate>
      <title>How Much Weight Can I Lose in 8 Weeks by Following The 4-Hour Body Book? And, A Personal Bet</title>
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<p class="p1">I recently purchased the No. 1 New York Times bestselling book The 4-Hour Body by self help guru Timothy Ferriss, and ended up so engaged that I've read it (well, all the parts most relevant to me) twice in 2 days.</p>
<p class="p1">This is the book's cover:</p>
<p class="p2"><div class='p_embed p_image_embed'>
<img alt="4-hour_body_cover" height="423" src="http://posterous.com/getfile/files.posterous.com/temp-2011-02-13/akfIyCjbbrwDfngvlcCCceBfrAHCkBxIqxFGrEwaIuqohrpfGlmIzxklqCop/4-hour_body_cover.jpg.scaled500.jpg" width="340" />
</div>
</p>
<p class="p1">Obviously to me and 75% of the other people who've read this book, the most compelling sections of it are those dedicated to fat loss. Tim goes into detail about the value of starting small, tracking progress, following an effective diet and doing sometimes strange sounding things to add leverage to the whole program. <strong>If fat loss or muscle gain are something you are interested in, I recommend that you buy this book immediately.</strong></p>
<p class="p1">I've read a lot of books on this subject, and the best books out there (such as <a href="http://www.burnthefat.com/">Burn The Fat, Feed The Muscle</a> by Tom Venuto) are often excellent. The difference with Tim's writing is that not only is it information dense, it also inspires practical action on every page. It fires you up, but also gives you the tools to do something with that motivation. Perfect for that time in someone's life that Tim describes as their <a href="http://www.warriorforum.com/mind-warriors-success-power-self-improvement/320812-have-you-had-your-harajuku-moment.html">"Harajuku Moment</a>".</p>
<p class="p1">I'm not a newbie to the health and fitness movement. When I was 16 years old, I competed in my first Under 21 IFBB bodybuilding competition at a low single digit body fat percentage. Here's a photo from that show, <strong>weighing in at 62kg</strong>:</p>
<p class="p2"><div class='p_embed p_image_embed'>
<img alt="Sheraan_bodybuilding" height="604" src="http://posterous.com/getfile/files.posterous.com/temp-2011-02-13/ufltBesoBfdscJsAhiFalxjoHzHyvryIaxIbiaxemqrahBaorEjExHdrnrzj/sheraan_bodybuilding.jpg.scaled500.jpg" width="397" />
</div>
</p>
<p class="p1">I didn't place well or anything- but that wasn't the point, and I was by far the youngest competitor there. I did it to prove to myself that I could. Eating primarily fish and vegetables with hardly any carbs for 12 weeks makes for one very cranky teenager.</p>
<p class="p1">In the time since then, I kept up my passionate enthusiasm for training, eating right, and looking after myself, generally weighing in at a muscular 71-74kg. Over the last 2 years, though, that commitment to my health and fitness somehow fell to pieces. They say that nobody wakes up one morning suddenly being fat, it's rather the result of repeated bad choices that have compounded over several days, weeks and months. <strong>My weight today: 87kg</strong>.</p>
<p class="p1">Maybe the cause of getting fat was starting a new business, working ridiculous hours and managing stress badly and snacking on "comfort foods", maybe it was getting into a serious relationship (which is <a href="http://twitter.com/#!/Siannawu/status/36297040619245568">wonderful</a>, by the way) and having less idle time available, maybe it was all the travel, maybe it was eating out all the time... maybe it was all of the above. But making excuses and postulating about the past doesn't change a thing. <strong>I'm still a whopping 14kg over my regular weight, and no amount of post-rationalization will change that</strong>.</p>
<p class="p1">Armed with the principles from The 4-Hour Body, I've decided to make the&nbsp;change. Of course I have decided to try to make changes before, and failed. Life happens. As they say in boxing, "Everybody has a plan until they get hit in the face." But this time it's different- this time I'm putting my goal out there in public for my all my friends to see! This idea was sparked by a psychology hack discussed in the book where people who made public bets and faced humiliation if they didn't win were far more likely to achieve their goals.</p>
<p class="p1">So here is my bet: <strong>I'll wager anybody who takes me up on it 100 bucks</strong> that I will drop my weight to 81kg in next 8 weeks, i.e lose 6kg (13 pounds). Any takers? Just email me or leave a comment. I'll be tracking my progress publicly on this cool data measurement site <a href="http://daytum.com/sheraan">here</a>.</p>
<p class="p1">This was a tough post to write, but there's no turning back now. Wish me luck!</p>
<p>&nbsp;</p>
	
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      <pubDate>Fri, 11 Feb 2011 04:29:00 -0800</pubDate>
      <title>Why International Flights Are Good for Mental Health</title>
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<a href="http://posterous.com/getfile/files.posterous.com/temp-2011-02-11/pHAEIuqhCteccAufFpIxyulAadGAzEajJvqdoAuaupiEjArqvezncbDcAluy/667airplane.jpg.scaled1000.jpg"><img alt="667airplane" height="291" src="http://posterous.com/getfile/files.posterous.com/temp-2011-02-11/pHAEIuqhCteccAufFpIxyulAadGAzEajJvqdoAuaupiEjArqvezncbDcAluy/667airplane.jpg.scaled500.jpg" width="500" /></a>
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<p>In recent months, I've been taking more and more trips between Cape Town and San Francisco. Now, this a long flight. It generally consists of two legs, one to the Middle East or Europe then the second to the USA. Total time in the air: around 24 hours. <p /> When it hasn't been done in a while, long distance travel is exciting, but it quickly becomes a chore. Crossing 12 time zones, sleeping in airports and sitting on planes forever certainly exact a wicked toll on the body. Lately however, I've grown to appreciate what all that lonely time in the air does for my mind. <p /> Let me explain. If you're reading this blog, you are probably a technophile who spends a ridiculous amount of time in front of their laptop and generally enjoys working more than the average person (just like me). In my case, I fell that The problem with this behaviour is that I rarely give myself the chance to unplug- I thrive on being hyper connected all the time- so constant email, task management, Twitter and RSS are what I thrive on. <p /> Even if you can live like this without experiencing fatigue or productivity losses, I find that a key element of mental balance can easily be crowded out and forgotten: introspection. <p /> Introspection occurs when we spend long periods alone, and delve into our mind to remember what's important to us, what kind of people we want to be, and ask ourselves how things are going. It's a surprisingly elusive state if you have constant access to Wifi or an iPhone with 3G in your hand. <p /> I love it. It's a form of meditation. A session of proper introspection leaves me feeling more centered, relaxed, motivated and in control. It is highly recommended. <p /> Of course, I could do this at home (or in a hotel) once in a while, and I should. But somehow, I always manage to get busy and stay that way. I'll work on improving. For now though, I'll keep appreciating the silver linings of these long distance travel clouds. <p /> And why doesn't this apply to domestic travel, you may ask? Because one can usually get onboard Wifi on local flights of course!</p>
<p><span style="font-size: x-small;">--This post written 11,500m somewhere above the Atlantic. Image credit: Shutterstock.</span></p>
	
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        <posterous:nickName>sheraan</posterous:nickName>
        <posterous:displayName>Sheraan Amod</posterous:displayName>
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      <pubDate>Sat, 29 Jan 2011 19:08:00 -0800</pubDate>
      <title>What "The Fighter" Can Teach Us About Persistence</title>
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<p class="p1">This morning I had the pleasure of watching "The Fighter". It's a movie based on the true life story of Mickey Ward, an older down on his luck boxer from relatively unknown Lowell, Massachusetts, who overcomes a barrage of obstacles in and out of the ring to eventually accomplish his dream.</p>
<p class="p1">Mark Wahlberg does a fantastic job in the lead role of Mickey Ward, but Christian Bale's portrayal of his drug using brother Dicky Eklund is simply mesmerizing. He is truly one of the best actors out there today. The Fighter is nominated for several Oscars, and I for one hope that it kicks ass on the night at the Academy Awards. Check out the trailer:</p>
<p class="p1"><iframe src="http://www.youtube.com/embed/1_zijS_UAtw" allowfullscreen frameborder="0" height="417" width="500"></iframe></p>
<p class="p1">I love inspirational movies like this one. The Rocky series, Men of Honour, Iron Will and even The Shawshank Redemption are also great examples.</p>
<p class="p1">In these stories lies the truth that, with relentless hard work and unshakable persistence, Man can rise above his circumstances to achieve his dream, whatever it may be. Everybody knows somebody who can attest to this principle personally- the person born in poverty who is rich today, the fat kid in school who is now fit and slim, the entrepreneur who lost it all and made it back.</p>
<p class="p1">Movies like these are great as a source of motivation for entrepreneurs and athletes alike, for a few key reasons:</p>
<ul>
<li>The odds of success are clearly against them.</li>
<li>The job requires a huge amount of sacrifice and hard work to get anywhere.</li>
<li>A dogged persistence toward a beholden idea is sometimes all that keeps them going.</li>
</ul>
<p class="p1">What are you waiting for? Go and watch <a href="http://www.imdb.com/title/tt0964517/">The Fighter</a> today.&nbsp;And be inspired!</p>
	
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      <pubDate>Sun, 24 Oct 2010 16:45:00 -0700</pubDate>
      <title>To Blog Or Not To Blog? Read This If You're Still Not Sure</title>
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	<div class="gmail_quote">A few days ago I received an interesting email from an older friend and mentor that I highly respect. He likes reading my posts (at least I assume so) and asked me a brilliant question: to blog or not to blog?&nbsp;</div>
<div class="gmail_quote">Here's a the crux of his email:</div>
<div class="gmail_quote" style="padding-left: 30px;"><em>"Many of us has something to say, few of us reads and listens.&nbsp;Like you, I have a arsenal of stuff to share.&nbsp;Would love to give it a new go. Is blogging the answer?"</em></div>
<div class="gmail_quote">
<p />
<div>Any response to this question is entirely subjective and will differ completely from person to person. I bared it all in answering this question, and felt so good about writing that email that I decided to share it. Below is my response, originally typed in a rush, now very lightly edited:</div>
<p />
</div>
<div class="gmail_quote" style="padding-left: 30px;"><em>"Hi [Friend]</em>
<p />
<div><em>You ask a good question, and I think there are many answers.</em></div>
<p />
<div><em>I had been meaning to start a blog for ages and I finally took the plunge and went for it, albeit in a relaxed, extremely "part-time" fashion. I probably spend about 30 minutes a week on my blog.&nbsp;</em></div>
<p />
<div><em>The thing that prompted me was actually a drop in the technology barrier - I continually (and&nbsp;irrationally) put off using Wordpress due to it having a small level of complexity, but eventually tried <a href="http://www.posterous.com">Posterous</a> (which allows you to blog by sending emails to a single address), which is fantastic and effortless.</em></div>
<p />
<div><em>I blog because I have a lot of stuff to share, and I suppose there is also a "Why not?" factor to it. I'm also aware that it extends my personal brand, and perhaps people interested in me will be interested in some of my ideas, or vice versa. I'm not blogging to reach a great audience though... to do so requires <a href="http://www.copyblogger.com/20-steps-1000-fans/" target="_blank">hard work</a>, measurement, improvement, and luck. I'm just blogging for the few (maybe growing) people out there who think I'm interesting and care to read what I have to say. If I get to meet or speak with those people, all the better. I take the same attitude to&nbsp;<a href="http://twitter.com/sheraan">Twitter</a>. It's a long term game and also therapeutic.</em></div>
<p />
<div><em>It's true that millions of people out there are "screaming with nobody listening". I don't care about that so much. We live in the age of tribes, and the "micro-celebrity". Someone will always listen. I suppose it gets tough when the numbers don't grow as wanted/needed/expected. But if one's expectation is zero, that's easy to beat.</em></div>
<p />
<div><em>I've often read posts from other well known figures that blogging is a poor way to get one's ideas out to an audience - it's far more effective to write instead for other publications- big blogs, newspapers, magazines etc. Prominent voices like <a href="http://techcrunch.com/2010/01/01/twitter-and-me/">Vivek Wadhwa</a> subscribe to this philosophy, and frankly I think they are correct. (You do this too). More people will listen for sure. But once again that is a slightly different game where the standard for quality and effort required are much greater.</em></div>
<p />
<div><em>Blogging is relaxing and fulfilling, a way for me to blow off some steam on a Sunday. I'm not sure if me writing regularly for <a href="http://www.memeburn.com">Memeburn</a> (which will ensure a much bigger audience) or whatever other publication will be quite the same. There's a time and place for it and that's not me right now.</em></div>
<p />
<div><em>For you: I recommend toying with both approaches. I think you have the time, ability and knowledge to create solid content that would do well in existing publications... perhaps this can be your "idea mouthpiece". But also start a blog (I recommend Posterous as it is the easiest tool by far) and let this collect your "musings" - they will be great for posterity.</em></div>
<p />
<div><em>Best,</em></div>
<div><em><br />Sheraan"</em></div>
</div>
<p />
<div>
<div>This honest letter neatly sums up my position and attitude toward personal blogging right now. I wonder who else out there shares this view - surely I am not alone.&nbsp;</div>
<p />
<div>I wonder if my approach to blogging will change? Or perhaps the better question is: when?</div>
</div>
	
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