Tinderhouse Publishing - Blog

AIM Micro is now live

2007-07-04T19:46:00+00:00

Today, we are pleased to peel back the covers on the online edition of the AIM Micro. The Aim Micro is a new publication first launched as a PDF-only newsletter but now with an online sister edition.

Drive more traffic your way with social bookmarking

2006-12-11T17:41:00+00:00

Well that is what the New York Times is hoping as today they have unveiled social bookmarking links to Digg, Facebook and Newsvine for the first time. Links to social bookmarking sites is nothing new for regular bloggers but this move by the NYT is notable simply because it comes from a ‘traditional’ newspaper.

Screencast of features and benefits now available

2006-12-09T17:38:00+00:00

As it is often easier to understand how something works by seeing it in action we have introduced our first screencast illustrating the benefits and core features of Tinderhouse’s publishing solution for magazines, newspapers and journals.

The future of newspapers gets more thought

2006-12-09T09:49:00+00:00

We’ve commented on the future of newspapers before but more recently Time Magazine has been considering the same issue with thoughts from industry insiders.

Internet advertising revenues surpass $4 billion for q3

2006-11-15T08:56:00+00:00

More evidence demonstrating the maturity of internet advertising has been recently published by the IAB and PricewaterhouseCoopers. It claims that internet advertising revenues reached an estimated new record of $4.2 billion for the third quarter of 2006.

Online newspapers receive more readers for the last quarter

2006-10-27T12:29:00+00:00

According to the Newspaper Association of America online newspapers received an average of 57 million visitors a month last quarter: an increase of 24% increase from last year (via Media Post). What’s interesting is that web readers are spending more time on the newspaper sites.

Creating the right environment for web users

2006-10-27T09:46:01+00:00

The Online Publishers Association (OPA) has recently conducted some research into understanding and quantifying the best online advertising environments.

Google & Yahoo critise magazines for not taking advantage of search

2006-10-24T18:20:00+00:00

At this week American Magazine Conference senior executives from both Google and Yahoo have critised magazine publishers for not taking advantage of online search (via MediaPost).

Tags: the glue that binds your content together

2006-10-22T19:49:00+00:00

One of the advantages of publishing online is that it is very easy to group content together in an orderly fashion. In fact it is vital that this happens so that websites are easy to navigate. One tool that helps achieve this is the use of tags. Tagging content with keywords helps bring structure to a website’s content. Its freeform nature provides gateways to content that make a site easier to navigate.

Top five reasons to publish magazines online

2006-09-03T08:58:00+00:00

When we meet up with publishers and talk about the benefits we provide we are often asked “Why should we bother publishing our print magazine online?” It is often the precursor to a question like “Won’t it erode our subscriptions?” or “We put a PDF online what’s wrong with that?” There are plenty of benefits to publishing an online edition: we’ve put together our top five that apply to regular publications such as newsletters, journals and of course magazines.

Collect your clippings

2006-08-29T08:06:00+00:00

We’ve made some small improvements to the way readers can bookmark interesting articles that they have spotted but not had time to read.

The future of newspapers

2006-08-28T11:53:00+00:00

The Economist has once again raised the question about the future of newspapers and whether they have a place in this digital age. With most papers now providing a comprehensive online edition how are readers choosing to consume their news and how can publishers deal with the problem?

The covers are off

2006-08-10T19:29:00+00:00

It has been a long time coming but I’m pleased to say that the covers are now off on our hassle-free service for publishers of print magazines, newsletters or journals.