Last Saturday, I was walking to the grocery store around 11-16 am when I glanced at the book store where I had previously invested in many books.

Today the book store was different.

It was like a frenzy due to a sale. A closing down sale to be exact.

I looked at the massive sign on the wall which said:

“Goodbye and Thank you to all of our loyal customers particularly those who have remained steadfast customers over the past 10 years.”

I went inside for a few minutes and then left with a smile on my face for several reasons, mostly due to the blatant mistakes this book store made.

FIRST MISTAKE:

This book store NEVER once (more…)

4 days ago, I was sitting at my laptop here on a wet, and cold Sunday afternoon. I decided to call up my mate from Down Under - Peter Godfrey, the wizard of words.

We started chewing the fat and swapping yarns about some of the good old days, back when the beer and women overflowed like Niagara Falls . . . back when I had hair and Pete and I were a lot slimmer.

We then started to talk seriously about business and Pete mentioned the secret ‘X factor’ used by savvy marketers to create fame and notoriety in their niche.  A secret weapon if used correctly instantly catapults you and your business into the spotlight of (more…)

It’s Time . . .

As the year ends, I am sure there were many times throughout your year where you were interrupted so many times, you wonder why you were not productive and that you got nothing, nada done!

This happens to me, you and everyone if you allow it too.

Did you know, on average, for every single interruption you have while on a task, it takes you an average of 15 minutes to get back to the point where you were.

I call these Time Vampires . . .

Imagine, every time you (more…)

If you know anything about Italians they know how to cook great pasta, pizzas plus they also know how to have a feast at lunch and dinner.A couple of years ago, I went to stay with friends in Italy for a few months. I arrived on a Friday and what happened over the weekend will forever stay in my mind.

On the Saturday night, we jumped in Pietro’s car with his family and drove the short distance to his brother’s house.

All of the family were there, the brothers, their wives, Nonna, Nonno, all of the kids and grand kids plus my mate’s daughter invited 4 of her friends.

When I walked into dining room, there was a huge table, which seated 20 people plus there was a smaller one for the kids.

When it was time to eat, the table was loaded with delicious Italian food. Various pastas, anti-pastas, breads, cheeses, as well as fried rice, spicy chicken and an array of Asian cuisine plus more vino then you could ever imagine. (more…)

I have a question for you.

Is stubbornness costing you a fortune?

I am the first person to admit how pig headed I am.

If you don’t have persistence, competitiveness and downright pig-headed determination tattooed permanently to your forehead, you will never make it in your own business.

Thin skinned and worried about what people think of you?

Then get a job.

Harsh but true!

Entrepreneurship is only for those who can handle criticism from others. I can’t tell you how many times in the past 8 years in business I have heard negative crap from those in my circle of friends, and from those on my ezines.

At first, it definitely hurt. I would take it personally … and it would hurt!

Now, it’s like water off a ducks back.

Over time, I realized those who bitched the loudest and criticized those who (more…)

You know by now sex sells however when you use it in the wrong context, your sales message and marketing will fail.

When it comes to headlines, you need to find the right appeal,when you want to be successful in advertising and marketing.

When Troy White and I were deep in the Rocky Mountains a few weeks ago, running around in our Austin Power’s outfits, discussing various strategies, the ones which will give you the most entrepreneur mojo . . . there was ONE clear winner. (more…)

Thanks if you were on there . . . and here is the recording if you couldn’t make it.

http://bit.ly/MojoGift

Just One of the many great comments we got back:

“The call was just fantastic guys. I know Troy from Clayton’s TTP, but Trevor this is my first exposure to you. I really enjoyed the “brutal honest” approach. Looking forward to future calls, and more.” - Jim Rodante

We are doing another call next Thursday night (29th October -details to follow) and watch for another free bonus later on if you are on the mojo member list.

http://bit.ly/MoreMojo

“Dedicated to kicking you ass until you succeed.”

Warmly

Trevor ‘Toecracker’ Crook
PS. Raise your business mojo with entrepreneur mojo.
http://bit.ly/MoreMojo

This time, it’s personal. The recession is nothing more than an unmitigated pile of shit.

In less than 5 hours, an event will take place which just may shock the entrepreneurial world on it’s ass.

For some time now, something has been annoying the crap out of me when it comes to online entrepreneurs and it finally hit me between the eyes a few weeks ago . . . and now I plan to do something about it.

This is great news for you - if you are serious. If you aren’t, then it’s a complete waste of your time.

What I am about to say, reveal and deliver, for free, will quite possibly compel some people to retreat to their safety zone and forget about being an entrepreneur for life. (more…)

I was sitting watching television last night & one particular story grabbed my attention.

It was a story about a former high profile T.V. show host who, to be honest is now probably considered to be past his used by date.

You might even consider him a ‘has been’ these days.

Now . . . what was so interesting about this story was the that this guy had been paid a motza of money to tell the ‘world’ that . . . he could no longer get it up!

That’s right . . . No more erections! No more boners!

His ‘old fella’ was more asleep than a coma victim. (more…)