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	<description>Impactful Marketing Drives Customer Loyalty</description>
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		<title>KNOWING THE VALUE OF LOYALTY</title>
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		<pubDate>Fri, 29 Jan 2010 20:12:35 +0000</pubDate>
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				<category><![CDATA[Featured]]></category>
		<category><![CDATA[loyalty]]></category>
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		<guid isPermaLink="false">http://www.transpromo-live.com/?p=493</guid>
		<description><![CDATA[The recent report, The Leaders in Loyalty: Feeling the Love From The Loyalty Clubs, customer's sound off about irrelevance, loyalty and marketing disconnect. ]]></description>
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		<title>Is Your Customer Front and Center? TransPromo, a Precision Marketing Strategy Helps GAM Drive Relevant Communications</title>
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		<pubDate>Thu, 21 Jan 2010 02:01:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[B2B]]></category>
		<category><![CDATA[Brand Awareness]]></category>
		<category><![CDATA[Brand Loyalty]]></category>
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		<category><![CDATA[Career Management]]></category>
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		<category><![CDATA[Customer Behavior]]></category>
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		<guid isPermaLink="false">http://www.transpromo-live.com/?p=475</guid>
		<description><![CDATA[Do you really put your customer in the center of your marketing efforts? Graphic Arts Monthly does with sizzle]]></description>
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		<title>PEPSI Cans the Super Bowl</title>
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		<comments>http://www.transpromo-live.com/2009/12/18/stay-calm-pepsi-and-the-government-goes-tone-deaf-on-marketing/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 02:03:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Recent Articles]]></category>
		<category><![CDATA[CALM]]></category>
		<category><![CDATA[direct marketing]]></category>
		<category><![CDATA[pePSI]]></category>
		<category><![CDATA[the super bowl]]></category>
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		<guid isPermaLink="false">http://www.transpromo-live.com/?p=458</guid>
		<description><![CDATA[Pepsi Cans the Super Bowl in Favor of New Cause Marketing Initative]]></description>
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