http://www.trendhunter.com/drinking Drinking and Alcohol Trends en-us Fri, 12 Jun 2026 11:42:24 GMT http://cdn.trendhunterstatic.com/TrendHunterLogo120x30.gif http://www.trendhunter.com/drinking 120 30 http://www.trendhunter.com/trends/cosmic-brownies-latte (TrendHunter.com) Scooter’s Coffee is offering a delicious new way to enjoy a nostalgia-inducing treat with the debut of its new Cosmic Brownies Latte and the Cosmic Brownies Crème Cold Brew. If you're...]]> Fri, 12 Jun 2026 07:39:05 GMT http://www.trendhunter.com/trends/cosmic-brownies-latte http://www.trendhunter.com/trends/soul-hum-elixirs (TrendHunter.com) Soul Hum Elixirs crafts premium, non-alcoholic functional beverages to support intentional, elevated social and personal experiences. Adaptogens, botanical terpenes and layered flavors go into...]]> Fri, 12 Jun 2026 04:59:04 GMT http://www.trendhunter.com/trends/soul-hum-elixirs http://www.trendhunter.com/trends/dq-lemonade (TrendHunter.com) For a limited time in June, DQ fans can claim a 50-cent medium DQ Cooler or DQ Sparkler in the DQ app, and to celebrate the sweet seasonal deal—and the first summer that American Dairy Queen is...]]> Fri, 12 Jun 2026 02:45:05 GMT http://www.trendhunter.com/trends/dq-lemonade http://www.trendhunter.com/trends/frapin-collectors-edition-vsop (TrendHunter.com) The Frapin Collector’s Edition VSOP is a new product for collectors that pays homage to the product's provenance in a decidedly artistic way. The cognac features the bottle covered in artwork...]]> Thu, 11 Jun 2026 22:08:05 GMT http://www.trendhunter.com/trends/frapin-collectors-edition-vsop http://www.trendhunter.com/trends/biogen-cramp-shock (TrendHunter.com) Biogen Cramp Shock is a compact 20ml shot that was created to halt exercise-related muscle cramps in the moment with a fast-acting "shock response" formula featuring apple cider vinegar and...]]> Thu, 11 Jun 2026 21:00:05 GMT http://www.trendhunter.com/trends/biogen-cramp-shock http://www.trendhunter.com/trends/tropical-cream-slush (TrendHunter.com) Following the announcement that it would be bringing back the fan favorite Red, White & Blue Slush Float ahead of the FIFA World Cup, Sonic has also announced the launch of a brand new drink...]]> Thu, 11 Jun 2026 20:41:05 GMT http://www.trendhunter.com/trends/tropical-cream-slush http://www.trendhunter.com/trends/barhi (TrendHunter.com) Mead is enjoying a genuine renaissance among modern drinkers who are drawn to its ancient roots and natural ingredients, and Barhi stands out as a sparkling date-based mead designed to elevate...]]> Thu, 11 Jun 2026 20:10:06 GMT http://www.trendhunter.com/trends/barhi http://www.trendhunter.com/trends/quarterita (TrendHunter.com) Casamigos is the Official Tequila Supporter of the FIFA World Cup 2026 and for the international tournament, Casamigos created the Quarterita, a new quarter-pint margarita glass made for matchday...]]> Thu, 11 Jun 2026 19:52:05 GMT http://www.trendhunter.com/trends/quarterita http://www.trendhunter.com/trends/bookers-milkshake-batch (TrendHunter.com) With its latest limited release, Booker's Milkshake Batch, Booker's Bourbon continues the tradition of naming batches after stories related to Booker Noe, the late distiller known for shaping the...]]> Thu, 11 Jun 2026 19:31:04 GMT http://www.trendhunter.com/trends/bookers-milkshake-batch http://www.trendhunter.com/trends/truvia-allulose-plus (TrendHunter.com) For consumers who want the taste of sugar with zero calories per serving, plant-based sweetener brand Truvia created Truvia Allulose Plus Stevia Sweetener & Monk Fruit Sweetener, which promises a...]]> Thu, 11 Jun 2026 18:48:44 GMT http://www.trendhunter.com/trends/truvia-allulose-plus http://www.trendhunter.com/trends/svedka-vodka-water (TrendHunter.com) Simple and refreshing, SVEDKA Vodka Water combines vodka with purified water and fruit flavor, and this is evident thanks to world-first transparent canned vodka water packaging. Created to...]]> Thu, 11 Jun 2026 17:14:05 GMT http://www.trendhunter.com/trends/svedka-vodka-water http://www.trendhunter.com/trends/communitea (TrendHunter.com) McAlister's Deli has launched the CommuniTEA Connections initiative — a community-focused campaign running from National Iced Tea Day on June 10 through Free Tea Day on July 16. The activation...]]> Thu, 11 Jun 2026 16:10:05 GMT http://www.trendhunter.com/trends/communitea http://www.trendhunter.com/trends/ornellaia (TrendHunter.com) Ornellaia, the Bolgheri-based wine estate, has continued its long-running Vendemmia d'Artista project with a 2023 vintage interpretation titled 'La Vitalità.' For this expression, the company...]]> Thu, 11 Jun 2026 15:21:05 GMT http://www.trendhunter.com/trends/ornellaia http://www.trendhunter.com/trends/mercado-little-spain (TrendHunter.com) Rioja Wines, which represents Spain's premier wine region, has partnered with Mercado Little Spain at Hudson Yards in New York City to create a seasonal initiative series called the International...]]> Thu, 11 Jun 2026 15:00:05 GMT http://www.trendhunter.com/trends/mercado-little-spain http://www.trendhunter.com/trends/sun-ices (TrendHunter.com) SUN ICE Beverages has introduced a ready-to-drink cocktail product named SUN ICE, which in its first month on the market has achieved over 1,000 cases sold. The company maintains that this interest...]]> Thu, 11 Jun 2026 14:34:05 GMT http://www.trendhunter.com/trends/sun-ices http://www.trendhunter.com/trends/how-far-youll-mango-smoothie (TrendHunter.com) Tropical Smoothie Cafe is celebrating the release of Disney’s live-action 'Moana' film with the debut of its new 'How Far You’ll Mango Smoothie.' Available now, the new How Far You’ll Mango...]]> Thu, 11 Jun 2026 06:28:05 GMT http://www.trendhunter.com/trends/how-far-youll-mango-smoothie http://www.trendhunter.com/trends/readytodrink-iced-coffee (TrendHunter.com) Tim Hortons has launched two new at-home iced coffee products now available at grocery stores across Canada — the ready-to-drink Iced Coffee, which is made from 100% Arabica beans, and the Iced...]]> Thu, 11 Jun 2026 03:02:05 GMT http://www.trendhunter.com/trends/readytodrink-iced-coffee http://www.trendhunter.com/trends/Eurac-Research-Institute (TrendHunter.com) Researchers at the Eurac Research Institute announced plans to brew beer using yeast strains isolated from Ötzi, the Copper Age mummified man, featuring microbes recovered from his skin and gut....]]> Thu, 11 Jun 2026 01:50:06 GMT http://www.trendhunter.com/trends/Eurac-Research-Institute http://www.trendhunter.com/trends/madeira-cask-single-malt-whisky (TrendHunter.com) The Cotswolds Hearts & Crafts Madeira Cask Single Malt Whisky is an exclusive limited-edition spirit announced by the brand to celebrate the namesake arts and crafts movement in the 19th century...]]> Thu, 11 Jun 2026 00:47:05 GMT http://www.trendhunter.com/trends/madeira-cask-single-malt-whisky http://www.trendhunter.com/trends/smirnoff-crush-blueberry-pomegranate (TrendHunter.com) Smirnoff Crush Blueberry & Pomegranate has been added to the brand's product portfolio as a refreshing mixed drink with its sights set on the summer season to offer consumers an easy way to...]]> Thu, 11 Jun 2026 00:26:05 GMT http://www.trendhunter.com/trends/smirnoff-crush-blueberry-pomegranate http://www.trendhunter.com/trends/twang-foodservice (TrendHunter.com) Solina — a global partner in ingredient solutions for the food industry — recently announced that it has acquired Twang Foodservice, a San Antonio-based developer of beverage flavor systems...]]> Wed, 10 Jun 2026 22:14:05 GMT http://www.trendhunter.com/trends/twang-foodservice http://www.trendhunter.com/trends/Espoln-Extra-Aejo (TrendHunter.com) Espolòn has launched Espolòn Extra Añejo in the US, a new ultra-premium tequila from Campari Group featuring a double-cask maturation process, with two-and-a-half years of ageing in American oak...]]> Wed, 10 Jun 2026 20:52:04 GMT http://www.trendhunter.com/trends/Espoln-Extra-Aejo http://www.trendhunter.com/trends/savor-southern-oregon (TrendHunter.com) The Savor Southern Oregon 2026 wine competition, organized by Travel Medford and presented by Ko-Kwel Casino Resort Medford, has announced its award winners following a blind tasting of over 150...]]> Wed, 10 Jun 2026 14:44:05 GMT http://www.trendhunter.com/trends/savor-southern-oregon http://www.trendhunter.com/trends/official-tequila (TrendHunter.com) Casamigos secured its position as the Official Tequila Supporter of the FIFA World Cup 2026, anchoring the partnership in a summer campaign built around the Casamigos FIFA World Cup margarita...]]> Wed, 10 Jun 2026 13:50:05 GMT http://www.trendhunter.com/trends/official-tequila http://www.trendhunter.com/trends/white-claw-clawtails (TrendHunter.com) White Claw Clawtails has arrived as a premium RTD option built around real spirits and real juice, at 7% alc./vol. The four-flavor variety pack featured a Mango Margarita made with tequila, a...]]> Wed, 10 Jun 2026 12:19:05 GMT http://www.trendhunter.com/trends/white-claw-clawtails http://www.trendhunter.com/trends/house-of-treats (TrendHunter.com) Pepsi has globally launched a new away-from-home beverage platform called the House of Treats. This exciting activation offers crafted, customizable drinks designed for high-volume venues such as...]]> Wed, 10 Jun 2026 11:01:06 GMT http://www.trendhunter.com/trends/house-of-treats http://www.trendhunter.com/trends/fixpack (TrendHunter.com) Miller Lite has introduced a limited-edition Father’s Day offering called the Fix-Pack. This imaginative initiative swaps traditional presents like ties and mugs for deliberately broken or...]]> Wed, 10 Jun 2026 10:43:04 GMT http://www.trendhunter.com/trends/fixpack http://www.trendhunter.com/trends/freedom-cola (TrendHunter.com) Freedom Cola is a new, limited-edition release from 135-year-old cane sugar soda brand Boylan Bottling Co., and it celebrates 250 years of American independence by sharing a signature product in...]]> Wed, 10 Jun 2026 06:05:05 GMT http://www.trendhunter.com/trends/freedom-cola http://www.trendhunter.com/trends/bubly-pop (TrendHunter.com) bubly POP soda is a refreshing new bubbly beverage—exclusively in Canada—made with real fruit juice, no artificial colors and three grams of sugar or less per 355ml can. This fresh creation...]]> Wed, 10 Jun 2026 05:44:05 GMT http://www.trendhunter.com/trends/bubly-pop http://www.trendhunter.com/trends/canned-cleanco (TrendHunter.com) CleanCo's Clean T, Clean W and Clean V are, respectively, alcohol-free alternatives for tequila, whiskey, and vodka, and the all-new canned CleanCo range makes these options easier to savor without...]]> Wed, 10 Jun 2026 05:13:05 GMT http://www.trendhunter.com/trends/canned-cleanco