These businesses know about the power of being online, and if you can help them by only charging a few thousand dollars, they’ll be grateful because they know how it’s even more expensive to advertise offline.

Facebook fan pages
Provide for them Facebook Fan Pages and get people to “like’ their page. Many businesses would pay hundreds just to get their very own Facebook fan page put up, so if you know how this works, then you should consider doing this.

SEO
If you know how to rank websites for low competition keywords, then you should really consider offering SEO services. I’m sure you understand SEO just a little, and if you do, you can offer this service to offline customers.

Article writing

Provide articles to offline business owners who already have websites. You can provide for them content for their site. If they want, you can just write articles to Ezine Articles while providing their URL at the bottom, and you can charge $10 for every Ezine Article.

Site building

You can build a site where you talk about their business. You can just do the SEO for them if you want, but you’ll earn more when you do the both of this together.

Packages

If you want to make the ultimate income, why not create a package for them to use where you offer site building, article writing, SEO, and their very own social media presence all in one offer.

This will surely make them jump on right away no matter how much you decide to make them pay.

Offline businesses are really in need of people like you. They want to make their business known online, and you can help them by offering these basic skills that you already possess.

I hope this gets your creative juices flowing on all the opportunities that you are already skilled to do:)

Cheers and make it a Great Day!

P.S. Click Here if you need an idea for the ultimate Ice Breaker

With so many people using Facebook it is hardly surprising that it has become popular with companies as a way to keep in touch with customers. Think about all the big brands who have their own Facebook pages these days. You can hardly walk past a big brand without being enticed to their fan page to like them and become part of their community.

If you scour Facebook you’ll pretty much bump into all sorts of Facebook fan pages catered to artists, local businesses and organizations. Here’s how you can start up your own Fan page for branding purposes:

Starting a Facebook Fan Page is free of charge. Simply scroll to the bottom of Facebook and select “Create A Page”. Once you’ve set up a page, enter in all the details pertaining to yourself or the figure you wish to brand. Make sure it is congruent yourself as not to confuse others. If you have a local business, set up a local business page and put in stuff such as contact information, maps, or post photos of your business logo.

Once you’ve set up your page, kindly invite your fans and existing customers to join you there. From there you can post updates, share interesting news or talk about your daily life if you wish to share it with your fans and followers.

Get them to interact with you and know you at a more personal level. Get existing customers to post testimonials or reviews of products of you have. These will serve as amazing social proof for others who wish to buy your products.

You can also organize competitions to create hype and get your followers involved. Get the news out to your followers using your Fan page and you’ll be swimming with new leads in no time.

Remember, if you wish to successfully brand yourself, you’ll have to connect with your followers at a personal level and show that you too, are like them.

P.S. If you want to become a Professional Facebook marketer and advertiser than Click Here!

Well as usual I spent WAY too much time on Pinterest, I can’t believe how addicting it is. I just have so much fun pinning stuff and looking at others pins and most importantly is the way it forces my mind into a “Creative” mode.

I get SOoooo many ideas hanging out over there, not just for recipes, crafts and whatnot’s but also new niches, product creation ideas and etc. It is incredible and I really LOVE it!!

I never really thought much about the traffic there, although it REALLY annoys me when people send me follow invites and they haven’t even pinned one single thing!! I NEVER follow them back because that is a SURE sign that they just want to market to me and I do NOT want to be “marketed to” on pinterest PERIOD!

Now being a marketer myself I completely understand the enticement with pinterest driving more REFERRAL traffic then even Google+ but there is a right way and a wrong way.

Take books for example, you can certainly pin your amazon affiliate links for a book or product that you like instead of just a random page but just make sure and be smart about it or else the incredible traffic will be useless after awhile because it is VERY easy for people to UnFollow you

Going through my usual morning tech news this morning, I came across a VERY interesting infographic about Pinterest and you know how I LOVE infographics:) Any who, here it is, I think you will really enjoy it. It is an interesting overview…

Image Source: Monetate

I would LOVE to hear your thoughts and opinions on Pinterest so please post them:)

So over the weekend I was really diving in and looking at some trends taking placing in Social Media and how they might effect you.

What it all boils down to are these key social trends that you really need to pay attention to in 2012.

Joseph over at techcrunch sums it up nicely: 

Key Social Media Trends To Look For In 2012

This google change is even bigger than Panda, if you can believe that!!

My feelings are still up in the air about it. I guess I just need to spend a few days and play around with it.

This Google , called “Search, Plus Your World” update has just become more personal.  The new search allows Robot’s to incorporate data from your social network  along with public internet, when delivering results of a search.

This algorithm is one of the most radical changes EVER created by Google. This new search is supposed to make life a lot easier for most users, allowing them to find privately shared content for family and friends, along with materials from across the web, all in one single search.

Here is what Matt Cutt’s has to say about it…

I’ve been reading a lot of the coverage of the Search plus Your World launch and I wanted to share my story and then clarify something.

I love to stay up until early in the morning playing Werewolf. In early December I went to a journalism conference called “News Foo Camp” in Phoenix and played a lot of Werewolf. When I got back, for some reason I searched for [werewolf] — maybe I was thinking about making a custom deck of werewolf cards. Because I was dogfood-testing Search plus Your World, this is what I saw:

In the top row of pictures, you’ll see a bunch of people playing werewolf, including a picture of me as the werewolf in the top-left image. Doing a generic search like [werewolf] or [photos] and getting back a picture of you or your friends is a pure, magic moment.

Let me tell you how it happened. I have Brian “Fitz” Fitzpatrick in a circle on Google+, because he’s in charge of Google’s Data Liberation Front and he’s an all-round awesome guy to boot. Fitz published an album of 25 Werewolf photos shortly after the conference. Okay, but I’m only in one of the 25 pictures; how did Google return the picture of me first? It turns out that Brian had tagged me in that single photo.

Once you know the trick, it might not seem like magic anymore. In fact, this is the “things just work” experience that everyone in the tech industry strives for. But when I searched for [werewolf] and got back a recent picture of me playing werewolf, it did seem like magic right then. I suspect as more people take Search plus Your World out for a test drive, they’ll quickly experience similar magical “Aha!” moments like I did.

I was reading some of the comments on tech blogs, and I wanted to clarify something: Search plus Your World does surface public content from the open web, not just content from Google+. For example, look back up to the top-right image from my screenshot above. That’s actually a werewolf photo that Gina Trapani took and it’s hosted on Flickr, not Google.

Here’s another example. If you follow the excellent and erudite Jennifer 8 Lee and search for [general tso’s chicken], Google can surface this high-quality thread from Quora:

By the way, that’s a fantastic thread for Google to highlight, since Lee literally wrote the book about General Tso’s Chicken. It’s exactly the sort of “just works” user experience you’d want.

It’s not hard to find content shared on other sites. For a search [grand unified theory of snack food],Paul Buchheit shared a link on FriendFeed, and Google can highlight that:

Or if I search for [connectbot], here’s a link that Brad Fitzpatrick shared on Live Journal:

(Yes, we do have both a Brian Fitzpatrick and a Brad Fitzpatrick at Google. People sometimes mix them up, but they’re different.)

I hope that helps to make my point. Search plus Your World builds on the social search that we launched in 2009, and can surface public content from sites across from the web, such as Quora, FriendFeed, LiveJournal, Twitter, and WordPress.

The team should be finishing the rollout of Search plus Your World in the next day or so, and I hope you enjoy it. Remember, to see the new results, you’ll need to be signed in with a Google account and search on google.com. Give this new feature a whirl: once you see how much better personal search can be, I don’t think you’ll want to give it up.

I am curious what you think about it and how you feel it will impact SEO for marketers?

Social Media Manager

How Much Do Social Media Managers Earn?

According to SimplyHired, a leading job search site, the average salary in this niche $55,000. But get this, consultants in the field earn much more. Proof?

ReadWriteWeb, a leading blog renown for offering in-depth analysis about the daily happenings in the tech world, surveyed some leading bloggers and social media (SM) consultants and guess what, NONE of them were earning less than $150 per hour for consulting. In fact, the average rate was around $300 per hour.

And, some commanded fees of $2,000- $4,000 for just 20-40 hours worth of work. [Source: Article on ReadWriteWeb website entitled, How Much Do Top Tier Bloggers and Social Media Consultants Get Paid? We Asked Them!]

So, now that you know that it’s possible to earn this much in this niche, how do you go about making it happen? Following are three key elements that must be present.

Starting a Social Media Business? Here’s How to Ensure You Earn the Industry Average of $100-$300 Per Hour

1. Assess Your Skills in This Area: You probably know much more about this niche than you think. If you use Twitter, are active in groups on LinkedIn and know how to maneuver on Facebook, chances are you have the skills to be a SM consultant.

Note: Businesses expect results from this medium. So, just because you “play around” on sites like the ones mentioned above does not mean that you know how to get results. But, with a few tools and the right advice, it’s so simple to learn you’d be amazed that businesses are willing to pay you for it.

2. Price Your Services Right. As a social media manager, you can charge as much or as little as you want.

A Social Media Expert Who’s Too Busy Charging “Only $125/Hour”

One expert in this area reported being so busy charging “just $125 per hour” that she raised her rates to lower her client load. She went on to note that many of her colleagues in this niche started offering workshops to businesses because they couldn’t possibly handle all the clients soliciting their services.

Not only did this add an extra revenue stream to their business, it allowed them to bring on more “qualified,” higher-paying clients.

3. Outsource the Actual Work: Via sites like Elance and Guru, you can find qualified talent to do the actual work, while you market for more clients.

Freelance or Want to Work-from-Home for a Living? Why Recognizing a Niche Can Catapult You into a High-Paying Career Quickly

A few years ago, phrases like “SEO content,” “backlinks” and “content marketing” were so new, that only industry insiders knew what was being talked about. Now, phrases like this are part of every online marketer’s vernacular.

And, freelance writers who were savvy enough to spot the trend capitalized; I know, I’m one of them. Many SEO writers who were struggling just a few years ago now make hundreds per day and have teams of writers under them because they recognized that SEO writing was a needed service and that businesses were willing to pay well for it – if you knew how to market to them.

Well, social media marketing has now reached this point. It’s those who are forward-thinking enough to recognize the trend and jump on it who will reap the benefits in a year, three years and five years.

I have been chatting quite a bit lately about the importance of businesses to have a Social Media Manager that not only takes care of the vast arena of social media marketing but also handles the businesses online reputation AND their online branding.

Source: http://EzineArticles.com/6149310

My favorite tool that is super easy to use is OnlyWire.com.

By using social networking sites you effectively bring fantastic traffic to your websites and offers.

OnlyWire is the ultimate time saver- with just one click, you’ ll be able to submit your pages to the built in software which will take care of the rest, especially of the submission process to all of the social networking sites at once.

This software is the perfect tool of generating tons of backlinks to your site, automatically submitting all your blog posts
or documents to 48 different Bookmarking and Social Media sites.

Setting up OnlyWire takes a little bit of time however you only have to do this once.

Believe me it is SOOOOooo worth it.

To get everything up and running just go to OnlyWire.com and click on each Social site and register with all the sites then you will need to  install the submission button as an add- on to your favorite browsers because it will save your time greatly.

Place the “Bookmark and Share” on your blog posts or site, allowing your visitors to share a page the like on their social
networking sites.

Am amazing feature of OnlyWire.com is the account management tool inside the program, which will allow you to easily keep track of
all your posts and shares online.

Another incredible benefit of OnlyWire, is that back links from all these platforms are automatically created for your blog or site,
increasing your PR and also bringing tons of traffic to your site.

As Google and other search engines loves back links, OnlyWire will prove to be a great traffic generator and a perfect tool for
sharing your content.

Are you using Bookmarking ALL your content?

If not then you should, that is the easiest way to increase your traffic and backlinks.

So for you today, I have put together a handy dandy infographic that you can print out and have handy to look at and be able to turn your short keywords with a TON of competition into awesome long tail keyword phrases with very little competition.

I hope this helps you with your marketing endeavors. I would love to hear your comments about this graphic, do you like  or not? Also do you like Infographics in general?

P.S. I don’t know what you may be using to collect payments from offline clients but I use both PayPal and Square.  I use both but I have to say that my favorite is Square. They are now processing over $11 Million dollars in sales a day!! Incredible!

You can look more into them by clicking here ==> http://TechCrunch.com

P.S.S Have you had a chance to check out the super cool Offline Snatcher? If not click here to check it out ==> Offline Snatcher

All your efforts online should be geared toward getting new people on your list and then building a relationship with them. Give them value instead of just hammering them with offers to buy.

Ultimately the formula for a successful business boils down to just 3 things and that is:

1. Traffic
2. Offer
3. Conversion

The more traffic you get to your blog or squeeze page, turns into more fabulous people on your email list that you can assist, which turns into more offers that you can let them know about that will HELP them achieve THEIR goals.

Given the fact that you have been transparent, honest and truly helpful to them, your conversions will naturally be much higher.

WARNING Soap Box time

You know when I woke up on New Year’s morning I said to myself that my most important goal in BOTH my personal AND business life is to be a Great Servant! I choose and declare that all my efforts with be on serving others to help them better their own lives in whatever way possible that I can.

However I need those people to step up to the plate also. I will accept no whining or complaining. I will only help those who will do the daily action steps.

You need to have the right mindset when starting out and remain focused on what it is that you need to do every single day to take your business to the next level, God knows we can’t depend on our government so you need to plan for your financial future and your families.

So before you do anything else please make sure that you do the goal setting lesson from yesterday.

Be Blessed AND Be a Blessing

P.S. Have you seen this secret tool for Lead Generation, is it coolio:)