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	<title>Triumph Training</title>
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	<pubDate>Sat, 18 Apr 2009 19:33:30 +0000</pubDate>
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		<title>The Crap You’re Putting in a Landfill When You Choose Not to Recycle</title>
		<link>http://blog.triumphtraining.com/the-crap-youre-putting-in-a-landfill-when-you-choose-not-to-recycle/</link>
		<comments>http://blog.triumphtraining.com/the-crap-youre-putting-in-a-landfill-when-you-choose-not-to-recycle/#comments</comments>
		<pubDate>Sat, 18 Apr 2009 19:33:30 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

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		<description><![CDATA[Paper&#8211;2 to 5 months
Milk Cartons&#8211;5 years
Filter Tip Cigarettes (as if any dumb ass smoker throws these anywhere other than outside their car window)&#8211;10 to 12 years
Plastic Bags&#8211;10 to 20 years
Leather Shoes&#8211;24 to 40 years
Plastic Containers&#8211;50 to 80 years
Disposable Diapers&#8211;75 years
Aluminum Cans&#8211;200 to 500 years
Styrofoam&#8211;NEVER
You don&#8217;t have to put all that crap in the garbage.  You [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Paper</strong>&#8211;2 to 5 months</p>
<p><strong>Milk Cartons</strong>&#8211;5 years</p>
<p><strong>Filter Tip Cigarettes</strong> (as if any dumb ass smoker throws these anywhere other than outside their car window)&#8211;10 to 12 years</p>
<p><strong>Plastic Bags</strong>&#8211;10 to 20 years</p>
<p><strong>Leather Shoes</strong>&#8211;24 to 40 years</p>
<p><strong>Plastic Containers</strong>&#8211;50 to 80 years</p>
<p><strong>Disposable Diapers</strong>&#8211;75 years</p>
<p><strong>Aluminum Cans</strong>&#8211;200 to 500 years</p>
<p><strong>Styrofoam</strong>&#8211;NEVER</p>
<p>You don&#8217;t have to put all that crap in the garbage.  You can recycle just about all of it:</p>
<p>Just about any type of <strong>paper</strong> not used for food can be recycled.  Items which can&#8217;t include pizza boxes, <strong>Milk Cartons</strong>, dirty paper plates, and the like.</p>
<p><strong>Cigarettes</strong>&#8211;let&#8217;s face it:  if you smoke, you&#8217;re not concerned with your personal environment; much less the environment in general.</p>
<p><strong>Plastic Bags</strong>&#8211;hopefully you&#8217;re shopping with a re-usable tote or taking your own bags to the store.  But if you have some to recycle, many grocery stores like Publix have receptacles exclusively for plastic bags.</p>
<p><strong>Disposable Diapers</strong>&#8211;I&#8217;m guilty of this one.  I use cloth diapers with my son but not exclusively.  Luckily, there are alternatives for those parents who want the convenience of disposable diapers.  Check out http://www.world-wire.com/news/0902040002.html as well as http://www.knowaste.com.  Also, some companies are producing environmentally friendly disposable diapers like Ecobaby http://www.ecobaby.ie/ecobaby_home_01.htm.</p>
<p><strong>Aluminum Cans</strong>&#8211;why are you drinking out of aluminum anyway&#8211;you should be drinking water!  But if you&#8217;re drinking or eating out of aluminum, you can recycle these just about anywhere.</p>
<p><strong>Styrofoam</strong>&#8211;just don&#8217;t patron companies which still utilize this crap for packaging.  And one of the most easily avoided is TAKE OUT from a restaurant.  Tell them you want GREEN alternatives or you&#8217;re not dining there again.</p>
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		<title>The Wisdom of Chief Seattle</title>
		<link>http://blog.triumphtraining.com/the-wisdom-of-chief-seattle/</link>
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		<pubDate>Thu, 16 Apr 2009 17:10:30 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Quotes]]></category>

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		<description><![CDATA[I have learned that the text below is not historically accurate, yet I believe the lines are truthfully accurate and hope their significance is not lost through the passing of time nor the exchange of money&#8230; 
Chief Seattle&#8217;s reply in 1854 to a U.S. government offer to purchase the remaining Salish lands:
How can you buy [...]]]></description>
			<content:encoded><![CDATA[<h3><font size="3">I have learned that the text below is not historically accurate, yet I believe the lines are truthfully accurate and hope their significance is not lost through the passing of time nor the exchange of money&#8230; </font></h3>
<p><em><font size="2" face="Verdana, Arial, Helvetica">Chief Seattle&#8217;s reply in 1854 to a U.S. government offer to purchase the remaining Salish lands:</font></em></p>
<p>How can you buy or sell the sky, the warmth of the land?  The idea is   strange to us.</p>
<p>If we do not own the freshness of the air and the sparkle of the water,   how can you buy them?</p>
<p>Every part of this earth is sacred to my people.  Every shining pine   needle, every sandy shore, every mist in the dark woods, every clearing and   humming insect is holy in the memory and experience of my people.  The sap   which courses through the trees carries the memories of the red man.</p>
<p>The white man&#8217;s dead forget the country of their birth when they go to   walk among the stars.  Our dead never forget this beautiful earth, for it   is the mother of the red man.  We are part of the earth and it is part of   us.  The perfumed flowers are our sisters; the deer, the horse, the great   eagle, these are our brothers.  The rocky crests, the juices in the   meadows, the body heat of the pony, and man &#8212; all belong to the same   family.</p>
<p>So, when the Great Chief in Washington sends word that he wishes to buy   our land, he asks much of us.  The Great Chief sends word he will reserve   us a place so that we can live comfortably to ourselves.  He will be our   father and we will be his children.</p>
<p>So, we will consider your offer to buy our land.  But it will not be   easy.  For this land is sacred to us.  This shining water that moves in the   streams and rivers is not just water but the blood of our ancestors.  If we   sell you the land, you must remember that it is sacred, and you must teach   your children that it is sacred and that each ghostly reflection in the   clear water of the lakes tells of events and memories in the life of my   people.  The water&#8217;s murmur is the voice of my father&#8217;s father.</p>
<p>The rivers are our brothers, they quench our thirst.  The rivers carry   our canoes, and feed our children.  If we sell you our land, you must   remember, and teach your children, that the rivers are our brothers and   yours, and you must henceforth give the rivers the kindness you would give   any brother.</p>
<p>We know that the white man does not understand our ways.  One portion of   land is the same to him as the next, for he is a stranger who comes in the   night and takes from the land whatever he needs.  The earth is not his   brother, but his enemy, and when he has conquered it, he moves on.  He   leaves his father&#8217;s grave behind, and he does not care.  He kidnaps the   earth from his children, and he does not care.  His father&#8217;s grave, and his   children&#8217;s birthright are forgotten.  He treats his mother, the earth, and   his brother, the sky, as things to be bought, plundered, sold like sheep or   bright beads.  His appetite will devour the earth and leave behind only a   desert.</p>
<p>I do not know.  Our ways are different than your ways.  The sight of   your cities pains the eyes of the red man.  There is no quiet place in the   white man&#8217;s cities.  No place to hear the unfurling of leaves in spring or   the rustle of the insect&#8217;s wings.  The clatter only seems to insult the   ears.  And what is there to life if a man cannot hear the lonely cry of the   whippoorwill or the arguments of the frogs around the pond at night?  I am   a red man and do not understand.  The Indian prefers the soft sound of the   wind darting over the face of a pond and the smell of the wind itself,   cleaned by a midday rain, or scented with pinon pine.</p>
<p>The air is precious to the red man for all things share the same breath,   the beast, the tree, the man, they all share the same breath.  The white   man does not seem to notice the air he breathes.  Like a man dying for many   days he is numb to the stench.  But if we sell you our land, you must   remember that the air is precious to us, that the air shares its spirit   with all the life it supports.</p>
<p>The wind that gave our grandfather his first breath also receives his   last sigh.  And if we sell you our land, you must keep it apart and sacred   as a place where even the white man can go to taste the wind that is   sweetened by the meadow&#8217;s flowers.</p>
<p>So we will consider your offer to buy our land.  If we decide to   accept, I will make one condition - the white man must treat the beasts of   this land as his brothers.</p>
<p>I am a savage and do not understand any other way.  I have seen a   thousand rotting buffaloes on the prairie, left by the white man who shot   them from a passing train.  I am a savage and do not understand how the   smoking iron horse can be made more important than the buffalo that we kill   only to stay alive.</p>
<p>What is man without the beasts?  If all the beasts were gone, man   would die from a great loneliness of the spirit.  For whatever happens to   the beasts, soon happens to man. <em> All things are connected.</em></p>
<p>You must teach your children that the ground beneath their feet is the   ashes of our grandfathers.  So that they will respect the land, tell your   children that the earth is rich with the lives of our kin.  Teach your   children that we have taught our children that the earth is our mother.   Whatever befalls the earth befalls the sons of earth.  If men spit upon the   ground, they spit upon themselves.</p>
<p>This we know; the earth does not belong to man; man belongs to the   earth.  This we know. All things are connected like the blood which unites           one family. <em><u> All things are connected.</u></em></p>
<p>Even the white man, whose God walks and talks with him as friend to           friend, cannot be exempt from the common destiny.   We may be brothers after all.  We shall   see.  One thing we know which the white man may one day discover; our God   is the same God.</p>
<p>You may think now that you own Him as you wish to own our land; but you   cannot.  He is the God of man, and His compassion is equal for the red man   and the white.  The earth is precious to Him, and to harm the earth is to   heap contempt on its creator.  The whites too shall pass; perhaps sooner   than all other tribes.  Contaminate your bed and you will one night   suffocate in your own waste.</p>
<p>But in your perishing you will shine brightly fired by the strength of   the God who brought you to this land and for some special purpose gave you   dominion over this land and over the red man.</p>
<p>That destiny is a mystery to us, for we do not understand when the   buffalo are all slaughtered, the wild horses are tamed, the secret corners   of the forest heavy with the scent of many men and the view of the ripe   hills blotted by talking wires.</p>
<p>Where is the thicket?  Gone.  Where is the eagle?  Gone.</p>
<p>The end of living and the beginning of survival.</p>
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		<link>http://blog.triumphtraining.com/22/</link>
		<comments>http://blog.triumphtraining.com/22/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 16:46:37 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Green living]]></category>

		<guid isPermaLink="false">http://blog.triumphtraining.com/22/</guid>
		<description><![CDATA[         Article location:http://www.fastcompany.com/magazine/117/features-message-in-a-bottle.html
     	December 19, 2007

Tags: Innovation, Ethonomics, Sales and Marketing, Environmental Activism
       Message in a Bottle
       By Charles Fishman
The largest bottled-water factory in North America is located on the outskirts [...]]]></description>
			<content:encoded><![CDATA[<p class="source_url">         Article location:<a href="http://www.fastcompany.com/magazine/117/features-message-in-a-bottle.html">http://www.fastcompany.com/magazine/117/features-message-in-a-bottle.html</a></p>
<p class="created">     	December 19, 2007</p>
<p class="tagwrap">
<p class="tags">Tags: <a href="http://www.fastcompany.com/tag/innovation-2">Innovation</a>, <a href="http://www.fastcompany.com/tag/social-responsibility-1">Ethonomics</a>, <a href="http://www.fastcompany.com/tag/sales-and-marketing">Sales and Marketing</a>, <a href="http://www.fastcompany.com/tag/environmental-activism">Environmental Activism</a></p>
<h2 class="title">       Message in a Bottle</h2>
<p class="submitted">       By <a href="http://www.fastcompany.com/user/charles-fishman" title="View user profile.">Charles Fishman</a></p>
<p><!--paging_filter--><span class="drop">T</span>he largest bottled-water factory in North America is located on the outskirts of Hollis, Maine. In the back of the plant stretches the staging area for finished product: 24 million bottles of Poland Spring water. As far as the eye can see, there are double-stacked pallets packed with half-pint bottles, half-liters, liters, &#8220;Aquapods&#8221; for school lunches, and 2.5-gallon jugs for the refrigerator.</p>
<p>Really, it is a lake of Poland Spring water, conveniently celled off in plastic, extending across 6 acres, 8 feet high. A week ago, the lake was still underground; within five days, it will all be gone, to supermarkets and convenience stores across the Northeast, replaced by another lake&#8217;s worth of bottles.</p>
<p>Looking at the piles of water, you can have only one thought: Americans sure are thirsty.</p>
<p>Bottled water has become the indispensable prop in our lives and our culture. It starts the day in lunch boxes; it goes to every meeting, lecture hall, and soccer match; it&#8217;s in our cubicles at work; in the cup holder of the treadmill at the gym; and it&#8217;s rattling around half-finished on the floor of every minivan in America. Fiji Water shows up on the ABC show <em>Brothers &amp; Sisters</em>; Poland Spring cameos routinely on NBC&#8217;s <em>The Office</em>. Every hotel room offers bottled water for sale, alongside the increasingly ignored ice bucket and drinking glasses. At <ticker primary="false" symbol="WFMI" exchange="NASDAQ"><span style="border-bottom: 1px dotted green">Whole Foods</span></ticker>, the upscale emporium of the organic and exotic, bottled water is the number-one item by units sold.</p>
<p>Thirty years ago, bottled water barely existed as a business in the United States. Last year, we spent more on Poland Spring, Fiji Water, Evian, Aquafina, and Dasani than we spent on iPods or movie tickets&#8211;<strong>$15 billion</strong>. It will be $16 billion this year.</p>
<p>Bottled water is the food phenomenon of our times. We&#8211;a generation raised on tap water and water fountains&#8211;drink a billion bottles of water a week, and we&#8217;re raising a generation that views tap water with disdain and water fountains with suspicion. <strong>We&#8217;ve come to pay good money&#8211;two or three or four times the cost of gasoline&#8211;for a product we have always gotten, and can still get, for free, from taps in our homes.</strong></p>
<p>When we buy a bottle of water, what we&#8217;re often buying is the bottle itself, as much as the water. We&#8217;re buying the convenience&#8211;a bottle at the 7-Eleven isn&#8217;t the same product as tap water, any more than a cup of coffee at Starbucks is the same as a cup of coffee from the Krups machine on your kitchen counter. And we&#8217;re buying the artful story the water companies tell us about the water: where it comes from, how healthy it is, what it says about us. Surely among the choices we can make, bottled water isn&#8217;t just good, it&#8217;s positively virtuous.</p>
<p>Except for this: Bottled water is often simply an indulgence, and despite the stories we tell ourselves, it is not a benign indulgence. <strong>We&#8217;re moving 1 billion bottles of water around a week in ships, trains, and trucks in the United States alone.</strong> That&#8217;s a weekly convoy equivalent to 37,800 18-wheelers delivering water. (Water weighs 8 1/3 pounds a gallon. It&#8217;s so heavy you can&#8217;t fill an 18-wheeler with bottled water&#8211;you have to leave empty space.)</p>
<p><em>Meanwhile, one out of six people in the world has no dependable, safe drinking water. The global economy has contrived to deny the most fundamental element of life to 1 billion people, while delivering to us an array of water &#8220;varieties&#8221; from around the globe, not one of which we actually need. That tension is only complicated by the fact that if we suddenly decided not to purchase the lake of Poland Spring water in Hollis, Maine, none of that water would find its way to people who really are thirsty.</em></p>
<p>A chilled plastic bottle of water in the convenience-store cooler is the perfect symbol of this moment in American commerce and culture. It acknowledges our demand for instant gratification, our vanity, our token concern for health. <strong>Its packaging and transport depend entirely on cheap fossil fuel.</strong> Yes, it&#8217;s just a bottle of water&#8211;modest compared with the indulgence of driving a Hummer. But when a whole industry grows up around supplying us with something we don&#8217;t need&#8211;when a whole industry is built on the packaging and the presentation&#8211;it&#8217;s worth asking how that happened, and what the impact is. And if you do ask, if you trace both the water and the business back to where they came from, you find a story more complicated, more bemusing, and ultimately more sobering than the bottles we tote everywhere suggest.</p>
<p>In the town of San Pellegrino Terme, Italy, for example, is a spigot that runs all the time, providing San Pellegrino water free to the local citizens&#8211;except the free Pellegrino has no bubbles. Pellegrino trucks in the bubbles for the bottling plant. The man who first brought bottled water to the United States famously failed an impromptu taste test involving his own product. In Maine, there is a marble temple to honor our passion for bottled water.</p>
<p>And in Fiji, a state-of-the-art factory spins out <strong>more than a million bottles a day </strong>of the hippest bottled water on the U.S. market today, while <strong>more than half the people in Fiji do not have safe, reliable drinking water. </strong>Which means it is easier for the typical American in Beverly Hills or Baltimore to get a drink of safe, pure, refreshing Fiji water than it is for most people in Fiji.</p>
<p><span class="drop">A</span>t the Peninsula hotel in Beverly Hills, where the rooms start at $500 a night and the guest next door might well be an Oscar winner, the minibar in all 196 rooms contains six bottles of Fiji Water. Before Fiji Water displaced Evian, Diet Coke was the number-one-selling minibar item. Now, says Christian Boyens, the Peninsula&#8217;s elegant director of food and beverage, &#8220;the 1 liter of Fiji Water is number one. Diet Coke is number two. And the 500-milliliter bottle of Fiji is number three.&#8221;</p>
<p>Being the water in the Peninsula minibar is so desirable&#8211;not just for the money to be made, but for the exposure with the Peninsula&#8217;s clientele&#8211;that Boyens gets a sales call a week from a company trying to dislodge Fiji.</p>
<p>Boyens, who has an MBA from Cornell, used to be indifferent to water. Not anymore. His restaurants and bars carry 20 different waters. &#8220;Sometimes a guest will ask for Poland Spring, and you can&#8217;t get Poland Spring in California,&#8221; he says. So what does he do? &#8220;We&#8217;ll call the Peninsula in New York and have them FedEx out a case.</p>
<p>&#8220;I thought water was water. But our customers know what they want.&#8221;</p>
<p>The marketing of bottled water is subtle compared with the marketing of, say, soft drinks or beer. The point of Fiji Water in the minibar at the Peninsula, or at the center of the table in a white-tablecloth restaurant, is that guests will try it, love it, and buy it at a store the next time they see it.</p>
<p>Which isn&#8217;t difficult, because the water aisle in a suburban supermarket typically stocks a dozen brands of water&#8211;not including those enhanced with flavors or vitamins or, yes, oxygen. In 1976, the average American drank 1.6 gallons of bottled water a year, according to Beverage Marketing Corp. <strong>Last year, we each drank 28.3 gallons of bottled water&#8211;18 half-liter bottles a month. </strong>We drink more bottled water than milk, or coffee, or beer. Only carbonated soft drinks are more popular than bottled water, at 52.9 gallons annually.</p>
<p>No one has experienced this transformation more profoundly than Kim Jeffery. Jeffery began his career in the water business in the Midwest in 1978, selling Perrier (&#8221;People didn&#8217;t know whether to put it in their lawn mower or drink it,&#8221; he says). Now he&#8217;s the CEO of Nestlé Waters North America, in charge of U.S. sales of Perrier, San Pellegrino, Poland Spring, and a portfolio of other regional natural springwaters. Combined, his brands will sell some $4.5 billion worth of water this year (generating roughly $500 million in pretax profit). Jeffery insists that unlike the soda business, which is stoked by imaginative TV and marketing campaigns, the mainstream water business is, quite simply, &#8220;a force of nature.&#8221;</p>
<p>&#8220;The entire bottled-water business today is half the size of the carbonated beverage industry,&#8221; says Jeffery, &#8220;but our marketing budget is 15% of what they spend. When you put a bottle of water in that cold box, it&#8217;s the most thirst-quenching beverage there is. There&#8217;s nothing in it that&#8217;s not good for you. People just know that intuitively.</p>
<p>&#8220;A lot of people tell me, you guys have done some great marketing to get customers to pay for water,&#8221; Jeffery says. &#8220;But we aren&#8217;t that smart. We had to have a hell of a lot of help from the consumer.&#8221;</p>
<p>Still, we needed help learning to drink bottled water. For that, we can thank the French.</p>
<p>Gustave Leven was the chairman of Source Perrier when he approached an American named Bruce Nevins in 1976. Nevins was working for the athletic-wear company Pony. Leven was a major Pony investor. &#8220;He wanted me to consider the water business in the U.S.,&#8221; Nevins says. &#8220;I was a bit reluctant.&#8221; Back then, the American water industry was small and fusty, built on home and office delivery of big bottles and grocery sales of gallon jugs.</p>
<p>Nevins looked out across 1970s America, though, and had an epiphany: Perrier wasn&#8217;t just water. It was a beverage. The opportunity was in persuading people to drink Perrier when they would otherwise have had a cocktail or a Coke. Americans were already drinking 30 gallons of soft drinks each a year, and the three-martini lunch was increasingly viewed as a problem. Nevins saw a niche.</p>
<p>From the start, Nevins pioneered a three-part strategy. First, he connected bottled water to exclusivity: In 1977, just before Perrier&#8217;s U.S. launch, he flew 60 journalists to France to visit &#8220;the source&#8221; where Perrier bubbled out of the ground. He connected Perrier to health, sponsoring the New York City Marathon, just as long-distance running was exploding as a fad across America. And he associated Perrier with celebrity, launching with $4 million in TV commercials featuring Orson Welles. It worked. In 1978, its first full year in the United States, Perrier sold $20 million of water. The next year, sales tripled to $60 million.</p>
<p>What made Perrier distinctive was that it was a sparkling water, served in a signature glass bottle. But that&#8217;s also what left the door open for Evian, which came to the United States in 1984. Evian&#8217;s U.S. marketing was built around images of toned young men and women in tight clothes sweating at the gym. Madonna drank Evian&#8211;often onstage at concerts. &#8220;If you were cool, you were drinking bottled water,&#8221; says Ed Slade, who became Evian&#8217;s vice president of marketing in 1990. &#8220;It was a status symbol.&#8221;</p>
<p>Evian was also a still water, which Americans prefer; and it was the first to offer a plastic bottle nationwide. The clear bottle allowed us to see the water&#8211;how clean and refreshing it looked on the shelf. Americans have never wanted water in cans, which suggest a tinny aftertaste before you take a sip. The plastic bottle, in fact, did for water what the pop-top can had done for soda: It turned water into an anywhere, anytime beverage, at just the moment when we decided we wanted a beverage, everywhere, all the time.</p>
<p>Perrier and Evian launched the bottled-water business just as it would prove irresistible. Convenience and virtue aligned. Two-career families, overprogrammed children, prepared foods in place of home-cooked meals, the constant urging to eat more healthfully and drink less alcohol&#8211;all reinforce the value of bottled water. But those trends also reinforce the mythology.</p>
<p>We buy bottled water because we think it&#8217;s healthy. Which it is, of course: Every 12-year-old who buys a bottle of water from a vending machine instead of a 16-ounce Coke is inarguably making a healthier choice. <strong>But bottled water isn&#8217;t healthier, or safer, than tap water. </strong>Indeed, while the United States is the single biggest consumer in the world&#8217;s $50 billion bottled-water market, it is the only one of the top four&#8211;the others are Brazil, China, and Mexico&#8211;that has universally reliable tap water. Tap water in this country, with rare exceptions, is impressively safe. It is monitored constantly, and the test results made public. Mineral water has a long association with medicinal benefits&#8211;and it can provide minerals that people need&#8211;but there are no scientific studies establishing that routinely consuming mineral water improves your health. The FDA, in fact, forbids mineral waters in the United States from making any health claims.</p>
<blockquote class="pull"><p><strong>If the water we use at home cost what even cheap bottled water costs, our monthly water bills would run $9,000.</strong></p></blockquote>
<p>And for this healthy convenience, we&#8217;re paying what amounts to an unbelievable premium. You can buy a half- liter Evian for $1.35&#8211;17 ounces of water imported from France for pocket change. <em>That water seems cheap, but only because we aren&#8217;t paying attention.</em></p>
<p>In San Francisco, the municipal water comes from inside Yosemite National Park. It&#8217;s so good the EPA doesn&#8217;t require San Francisco to filter it. <strong>If you bought and drank a bottle of Evian, you could refill that bottle once a day for 10 years, 5 months, and 21 days with San Francisco tap water before that water would cost $1.35. Put another way, if the water we use at home cost what even cheap bottled water costs, our monthly water bills would run $9,000.</strong></p>
<p>Taste, of course, is highly personal. New Yorkers excepted, Americans love to belittle the quality of their tap water. But in blind taste tests, with waters at equal temperatures, presented in identical glasses, ordinary people can rarely distinguish between tap water, springwater, and luxury waters. At the height of Perrier&#8217;s popularity, Bruce Nevins was asked on a live network radio show one morning to pick Perrier from a lineup of seven carbonated waters served in paper cups. It took him five tries.</p>
<p><span class="drop">W</span>e are actually in the midst of a second love affair with bottled water. In the United States, many of the earliest, still-familiar brands of springwater&#8211;Poland Spring, Saratoga Springs, Deer Park, Arrowhead&#8211;were originally associated with resort and spa complexes. The water itself, pure at a time when cities struggled to provide safe water, was the source of the enterprise.</p>
<p>In the late 1800s, Poland Spring was already a renowned brand of healthful drinking water that you could get home-delivered in Boston, New York, Philadelphia, or Chicago. It was also a sprawling summer resort complex, with thousands of guests and three Victorian hotels, some of which had bathtubs with spigots that allowed guests to bathe in Poland Spring water. The resort burned in 1976, but at the crest of a hill in Poland Spring, Maine, you can still visit a marble-and-granite temple built in 1906 to house the original spring.</p>
<blockquote class="pull"><p><strong>24% of the bottled water we buy is tap water repackaged by Coke and Pepsi.</strong></p></blockquote>
<p>The car, the Depression, World War II, and perhaps most important, clean, safe municipal water, unwound the resorts and the first wave of water as business. We had to wait two generations for the second, which would turn out to be much different&#8211;and much larger.</p>
<p>Today, for all the apparent variety on the shelf, bottled water is dominated in the United States and worldwide by four huge companies. <ticker primary="false" symbol="PEP" exchange="NYSE"><span style="border-bottom: 1px dotted green">Pepsi</span></ticker> has the nation&#8217;s number-one-selling bottled water, Aquafina, with 13% of the market. <ticker primary="false" symbol="KO" exchange="NYSE"><span style="border-bottom: 1px dotted green">Coke&#8217;s</span></ticker> Dasani is number two, with 11% of the market. <strong>Both are simply purified municipal water&#8211;so 24% of the bottled water we buy is tap water repackaged by Coke and Pepsi for our convenience. </strong>Evian is owned by Danone, the French food giant, and distributed in the United States by Coke.</p>
<p>The really big water company in the United States is Nestlé, which gradually bought up the nation&#8217;s heritage brands, and expanded them. The waters are slightly different&#8211;springwater must come from actual springs, identified specifically on the label&#8211;but together, they add up to 26% of the market, according to Beverage Marketing, surpassing Coke and Pepsi&#8217;s brands combined.</p>
<p>Since most water brands are owned by larger companies, it&#8217;s hard to get directly at the economics. But according to those inside the business, half the price of a typical $1.29 bottle goes to the retailer. As much as a third goes to the distributor and transport. Another 12 to 15 cents is the cost of the water itself, the bottle and the cap. That leaves roughly a dime of profit. On multipacks, that profit is more like 2 cents a bottle.</p>
<p>As the abundance in the supermarket water aisle shows, that business is now trying to help us find new waters to drink and new occasions for drinking them&#8211;trying to get more mouth share, as it were. Aquafina marketing vice president Ahad Afridi says his team has done the research to understand what kind of water drinkers we are. They&#8217;ve found six types, including the &#8220;water pure-fectionist&#8221;; the &#8220;water explorer&#8221;; the &#8220;image seeker&#8221;; and the &#8220;struggler&#8221; (&#8221;they don&#8217;t really like water that much&#8230;these are the people who have a cheeseburger with a diet soda&#8221;).</p>
<p>It&#8217;s a startling level of thought and analysis&#8211;until you realize that within a decade, our consumption of bottled water is expected to surpass soda. That kind of market can&#8217;t be left to chance. Aquafina&#8217;s fine segmentation is all about the newest explosion of waters that aren&#8217;t really water&#8211;flavored waters, enhanced waters, colored waters, water drinks branded after everything from Special K breakfast cereal to Tropicana juice.</p>
<p>Afridi is a true believer. He talks about water as if it were more than a drink, more than a product&#8211;as if it were a character all its own, a superhero ready to take the pure-fectionist, the water explorer, and the struggler by the hand and carry them to new water adventures. &#8220;Water as a beverage has more right to extend and enter into more territories than any other beverage,&#8221; Afridi says. &#8220;Water has a right to travel where others can&#8217;t.&#8221;</p>
<p>Uh, meaning what?</p>
<p>&#8220;Water that&#8217;s got vitamins in it. Water that&#8217;s got some immunity-type benefit to it. Water that helps keep skin younger. Water that gives you energy.&#8221;</p>
<p>Water: It&#8217;s pure, it&#8217;s healthy, it&#8217;s perfect&#8211;and we&#8217;ve made it better. The future of water sounds distinctly unlike water.</p>
<p><span class="drop">T</span>he label on a bottle of Fiji Water says &#8220;from the islands of Fiji.&#8221; Journey to the source of that water, and you realize just how extraordinary that promise is. From New York, for instance, it is an 18-hour plane ride west and south (via Los Angeles) almost to Australia, and then a four-hour drive along Fiji&#8217;s two-lane King&#8217;s Highway.</p>
<p>Every bottle of Fiji Water goes on its own version of this trip, in reverse, although by truck and ship.<strong> In fact, since the plastic for the bottles is shipped to Fiji first, the bottles&#8217; journey is even longer.</strong> Half the wholesale cost of Fiji Water is transportation&#8211;which is to say, it costs as much to ship Fiji Water across the oceans and truck it to warehouses in the United States than it does to extract the water and bottle it.</p>
<blockquote class="pull"><p><strong>The bubbles in San Pellegrino are extracted from volcanic springs in Tuscany, then trucked north and injected into the water from the source.</strong></p></blockquote>
<p>That is not the only environmental cost embedded in each bottle of Fiji Water. <strong>The Fiji Water plant is a state-of-the-art facility that runs 24 hours a day. That means it requires an uninterrupted supply of electricity&#8211;something the local utility structure cannot support. So the factory supplies its own electricity, with three big generators running on diesel fuel. The water may come from &#8220;one of the last pristine ecosystems on earth,&#8221; as some of the labels say, but out back of the bottling plant is a less pristine ecosystem <em>veiled with a diesel haze.</em></strong></p>
<p>Each water bottler has its own version of this oxymoron: that something as pure and clean as water leaves a contrail.</p>
<p>San Pellegrino&#8217;s 1-liter glass bottles&#8211;so much a part of the mystique of the water itself&#8211;weigh five times what plastic bottles weigh, dramatically adding to freight costs and energy consumption. The bottles are washed and rinsed, with mineral water, before being filled with sparkling Pellegrino&#8211;<strong>it uses up 2 liters of water to prepare the bottle for the liter we buy.</strong> The bubbles in San Pellegrino come naturally from the ground, as the label says, <strong>but not at the San Pellegrino source. </strong>Pellegrino chooses its CO<sub style="font-size: 9px; line-height: 0px">2</sub> carefully&#8211;it is extracted from supercarbonated volcanic springwaters in Tuscany, <strong>then <em>trucked</em> north and bubbled into Pellegrino.</strong></p>
<p>Poland Spring may not have any oceans to traverse, <strong>but it still must be trucked hundreds of miles from Maine to markets and convenience stores across its territory in the northeast</strong>&#8211;it is 312 miles from the Hollis plant to midtown Manhattan. Our desire for Poland Spring has outgrown the springs at Poland Spring&#8217;s two Maine plants; the company runs a fleet of <strong>80 silver tanker trucks that continuously crisscross the state of Maine,</strong> delivering water from other springs to keep its bottling plants humming.</p>
<blockquote class="pull"><p><em><strong>We pitch into landfills 38 billion water bottles a year&#8211;in excess of $1 billion worth of plastic.</strong></em></p></blockquote>
<p>In transportation terms, perhaps the waters with the least environmental impact are Pepsi&#8217;s Aquafina and Coke&#8217;s Dasani. Both start with municipal water. That allows the companies to use dozens of bottling plants across the nation, reducing how far bottles must be shipped.</p>
<p>Yet Coke and Pepsi add in a new step. They put the local water through an energy-intensive reverse-osmosis filtration process more potent than that used to turn seawater into drinking water. The water they are purifying is ready to drink&#8211;they are recleaning perfectly clean tap water. They do it so marketing can brag about the purity, and to provide consistency: So a bottle of Aquafina in Austin and a bottle in Seattle taste the same, regardless of the municipal source.</p>
<p>There is one more item in bottled water&#8217;s environmental ledger: the bottles themselves. The big springwater companies tend to make their own bottles in their plants, just moments before they are filled with water&#8211;12, 19, 30 grams of molded plastic each. <strong>Americans went through about 50 billion plastic water bottles last year, <em>167 for each person</em>.</strong> Durable, lightweight containers manufactured just to be discarded. Water bottles are made of totally recyclable polyethylene terephthalate (PET) plastic, so we share responsibility for their impact: <strong>Our recycling rate for PET is only 23%, which means we pitch into landfills 38 billion water bottles a year&#8211;<em>more than $1 billion worth of plastic.</em></strong></p>
<p>Some of the water companies are acutely aware that every business, every product, every activity is under environmental scrutiny like never before. Nestlé Waters has just redesigned its half-liter bottle, the most popular size among the 18 billion bottles the company will mold this year, to use less plastic. The lighter bottle and cap require 15 grams of plastic instead of 19 grams, a reduction of 20%. The bottle feels flimsy&#8211;it uses half the plastic of Fiji Water&#8217;s half-liter bottle&#8211;and CEO Jeffery says that crushable feeling should be the new standard for bottled-water cachet.</p>
<p>&#8220;As we&#8217;ve rolled out the lightweight bottle, people have said, &#8216;Well, that feels cheap,&#8217;&#8221; says Jeffery. &#8220;And that&#8217;s good. If it feels solid like a Gatorade bottle or a Fiji bottle, that&#8217;s not so good.&#8221; Of course, lighter bottles are also cheaper for Nestlé to produce and ship. Good environmentalism equals good business.</p>
<p><span class="drop">J</span>ohn Mackey is the CEO and cofounder of Whole Foods Market, the national organic-and-natural grocery chain. No one thinks about the environmental and social impacts and the larger context of food more incisively than Mackey&#8211;so he&#8217;s a good person to help frame the ethical questions around bottled water.</p>
<p><strong>Mackey and his wife have a water filter at home, and don&#8217;t typically drink bottled water there. </strong>&#8220;If I go to a movie,&#8221; he says, &#8220;I&#8217;ll smuggle in a bottle of filtered water from home. I don&#8217;t want to buy a Coke there, and why buy another bottle of water&#8211;$3 for 16 ounces?&#8221; But he does drink bottled water at work: Whole Foods&#8217; house brand, 365 Water.</p>
<p>&#8220;You can compare bottled water to tap water and reach one set of conclusions,&#8221; says Mackey, referring both to environmental and social ramifications. &#8220;But if you compare it with other packaged beverages, you reach another set of conclusions.</p>
<p>&#8220;It&#8217;s unfair to say bottled water is causing extra plastic in landfills, and it&#8217;s using energy transporting it,&#8221; he says. &#8220;There&#8217;s a substitution effect&#8211;it&#8217;s substituting for juices and Coke and Pepsi.&#8221; Indeed, we still drink almost twice the amount of soda as water&#8211;which is, in fact, 90% water and also in containers made to be discarded. If bottled water raises environmental and social issues, don&#8217;t soft drinks raise all those issues, plus obesity concerns?</p>
<p>What&#8217;s different about water, of course, is that it runs from taps in our homes, or from fountains in public spaces. Soda does not.</p>
<p>As for the energy used to transport water from overseas, Mackey says it is no more or less wasteful than the energy used to bring merlot from France or coffee from Ethiopia, raspberries from Chile or iPods from China. &#8220;Have we now decided that the use of any fossil fuel is somehow unethical?&#8221; Mackey asks. &#8220;I don&#8217;t think water should be picked on. Why is the iPod okay and the water is not?&#8221;</p>
<p><strong>Mackey&#8217;s is a merchant&#8217;s approach to the issue of bottled water</strong>&#8211;it&#8217;s a choice for people to make in the market. Princeton University philosopher Peter Singer takes an ethicist&#8217;s approach. Singer has coauthored two books that grapple specifically with the question of what it means to eat ethically&#8211;<em><strong>how responsible are we for the negative impact, even unknowing, of our food choices on the world?</strong></em></p>
<p>&#8220;Where the drinking water is safe, bottled water is simply a superfluous luxury that we should do without,&#8221; he says. &#8220;How is it different than French merlot? One difference is the value of the product, in comparison to the value of transporting and packaging it. It&#8217;s far lower in the bottled water than in the wine.</p>
<p>&#8220;And buying the merlot may help sustain a tradition in the French countryside that we value&#8211;a community, a way of life, a set of values that would disappear if we stopped buying French wines. I doubt if you travel to Fiji you would find a tradition of cultivation of Fiji water.</p>
<p>&#8220;We&#8217;re completely thoughtless about handing out $1 for this bottle of water, when there are virtually identical alternatives for free. It&#8217;s a level of affluence that we just take for granted. What could you do? Put that dollar in a jar on the counter instead, carry a water bottle, and at the end of the month, send all the money to Oxfam or CARE and help someone who has real needs. And you&#8217;re no worse off.&#8221;</p>
<p>Beyond culture and the product&#8217;s value, Singer makes one exception. &#8220;You know, they do import Kenyan vegetables by air into London. Fresh peas from Kenya, sent by airplane to London. That provides employment for people who have few opportunities to get themselves out of poverty. So despite the fuel consumption, we&#8217;re supporting a developing country, we&#8217;re working against poverty, we&#8217;re working for global equity.</p>
<p>&#8220;Those issues are relevant. Presumably, for instance, bottling water in Fiji is fairly automated. But if there were 10,000 Fijians carefully filtering the water through coconut fiber&#8211;well, that would be a better argument for drinking it.&#8221;</p>
<p><span class="drop">M</span>arika, an elder from the Fijian village of Drauniivi, is sitting cross-legged on a hand-woven mat before a wooden bowl, where his weathered hands are filtering Fiji Water through a long bag of ground kava root. Marika is making a bowl of grog, a lightly narcotic beverage that is an anchor of traditional Fiji society. People with business to conduct sit wearing the traditional Fijian skirt, and drink round after round of grog, served in half a coconut shell, as they discuss the matters at hand.</p>
<p>Marika is using Fiji Water&#8211;the same Fiji Water in the minibars of the Peninsula Hotel&#8211;because Drauniivi is one of the five rural villages near the Fiji Water bottling plant where the plant&#8217;s workers live. Drauniivi and Beverly Hills are part of the same bottled-water supply chain.</p>
<p>Jim Siplon, an American who manages Fiji Water&#8217;s 10-year-old bottling plant in Fiji, has arranged the grog ceremony. &#8220;This is the soul of Fiji Water,&#8221; he says. The ceremony lasts 45 minutes and goes through four rounds of grog, which tastes a little furry. Marika is interrupted twice by his cell phone, which he pulls from a pocket in his skirt. It is shift change at the plant, and Marika coordinates the minibus network that transports villagers to and from work.</p>
<p>Fiji Water is the product of these villages, a South Pacific aquifer, and a state-of-the-art bottling plant in a part of Fiji even the locals consider remote. The plant, on the northeast coast of Fiji&#8217;s main island of Viti Levu, is a white two-story building that looks like a 1970s-era junior high school. The entrance faces the interior of Viti Levu and a cloud-shrouded ridge of volcanic mountains.</p>
<p>Inside, the plant is in almost every way indistinguishable from Pellegrino&#8217;s plant in Italy, or Poland Spring&#8217;s in Hollis, filled with computer-controlled bottle-making and bottle-filling equipment. <strong>Line number two can spin out 1 million bottles of Fiji Water a day, enough to load 40 20-foot shipping containers; the factory has three lines.</strong></p>
<p>The plant employs 200 islanders&#8211;set to increase to 250 this year&#8211;most with just a sixth- or eighth-grade education. Even the entry-level jobs pay twice the informal minimum wage. But these are more than simply jobs&#8211;they are jobs in a modern factory, in a place where there aren&#8217;t jobs of any sort beyond the villages. And the jobs are just part of an ecosystem emerging around the plant&#8211;water-based trickle-down economics, as it were.</p>
<p>Siplon, a veteran telecom manager from MCI, wants Fiji Water to feel like a local company in Fiji. (It was purchased in 2004 by privately owned Roll International, which also owns POM Wonderful and is one of the largest producers of nuts in the United States.) He uses a nearby company to print the carrying handles for Fiji Water six-packs and buys engineering services and cardboard boxes on the island. By long-standing arrangement, the plant has seeded a small business in the villages that contracts with the plant to provide landscaping and security, and runs the bus system that Marika helps manage.</p>
<p>In 2007, Fiji Water will mark a milestone. &#8220;Even though you can drive for hours and hours on this island past cane fields,&#8221; says Siplon, &#8220;sometime this year, Fiji Water will eclipse sugarcane as the number-one export.&#8221; That is, the amount of sugar harvested and processed for export by some 40,000 seasonal sugar workers will equal in dollar value the amount of water bottled and shipped by 200 water bottlers.</p>
<p>However we regard Fiji Water in the United States&#8211;essential accessory, harmless treat, or frivolous excess&#8211;the closer you get to the source of its water, the more significant the enterprise looks.</p>
<p>No, no coconut-fiber filtering, but rather, a toehold in the global economy. Are 10,000 Fijians benefiting? Not directly. Perhaps 2,000. But Fiji Water is providing something else to a tiny nation of 850,000 people, which has been buffeted by two coups in seven years, and the collapse of its gold-mining and textiles industries: inspiration, a vision of what the country might have to offer the rest of the world. Developed countries are keen for myriad variations on just what Fiji Water is&#8211;a pure, unadulterated, organic, and natural product. Fiji has whole vistas of untouched, organic-ready farmland. Indeed, the hottest topic this spring (beyond politics) was how to jump-start an organic-sugar industry.</p>
<p>Of course, the irony of shipping a precious product from a country without reliable water service is hard to avoid. This spring, typhoid from contaminated drinking water swept one of Fiji&#8217;s islands, sickening dozens of villagers and killing at least one. Fiji Water often quietly supplies emergency drinking water in such cases. The reality is, if Fiji Water weren&#8217;t tapping its aquifer, the underground water would slide into the Pacific Ocean, somewhere just off the coast. But the corresponding reality is, someone else&#8211;the Fijian government, an NGO&#8211;could be tapping that supply and sending it through a pipe to villagers who need it. Fiji Water has, in fact, done just that, to some degree&#8211;20 water projects in the five nearby villages. Indeed, Roll has reinvested every dollar of profit since 2004 back into the business and the island.</p>
<p>Siplon acknowledges the risk of slipping into capitalistic neo-colonialism. &#8220;Does the world need Fiji Water?&#8221; he asks. &#8220;I&#8217;m not sure I agree with the critics on that. This company has the potential of delivering great value&#8211;or the results a cynic might have expected.&#8221;</p>
<p><span class="drop">W</span>ater is, in fact, often the perfect beverage&#8211;healthy, refreshing, and satisfying in a way soda or juice aren&#8217;t. A good choice.</p>
<blockquote class="pull"><p><strong>Worldwide, 1 billion people have no reliable source of drinking water; 3,000 children a day die from diseases caught from tainted water.</strong></p></blockquote>
<p>Nestlé Waters&#8217; Kim Jeffery may be defending his industry when he calls bottled water &#8220;a force of nature,&#8221; but he&#8217;s also not wrong. Our consumption of bottled water has outstripped any marketer&#8217;s dreams or talent: If you break out the single-serve plastic bottle as its own category, our consumption of bottled water grew a thousandfold between 1984 and 2005.</p>
<p>In the array of styles, choices, moods, and messages available today, water has come to signify how we think of ourselves. We want to brand ourselves&#8211;as Madonna did&#8211;even with something as ordinary as a drink of water. We imagine there is a difference between showing up at the weekly staff meeting with Aquafina, or Fiji, or a small glass bottle of Pellegrino. Which is, of course, a little silly.</p>
<p>Bottled water is not a sin. But it is a choice.</p>
<p>Packing bottled water in lunch boxes, grabbing a half-liter from the fridge as we dash out the door, piling up half-finished bottles in the car cup holders&#8211;that happens because of a fundamental thoughtlessness. It&#8217;s only marginally more trouble to have reusable water bottles, cleaned and filled and tucked in the lunch box or the fridge. We just can&#8217;t be bothered. And in a world in which <strong>1 billion people have no reliable source of drinking water</strong>, and 3,000 children a day die from diseases caught from tainted water, that conspicuous consumption of bottled water that we don&#8217;t need seems wasteful, and perhaps cavalier.</p>
<p>That is the sense in which Mackey, the CEO of Whole Foods, and Singer, the Princeton philosopher, are both right. Mackey is right that buying bottled water is a choice, and Singer is right that given the impact it has, the easy substitutes, and the thoughtless spending involved, it&#8217;s fair to ask whether it&#8217;s always a good choice.</p>
<p>The most common question the U.S. employees of Fiji Water still get is, &#8220;Does it really come from Fiji?&#8221; We&#8217;re choosing Fiji Water because of the hibiscus blossom on the beautiful square bottle, we&#8217;re choosing it because of the silky taste. We&#8217;re seduced by the <em>idea</em> of a bottle of water from Fiji. We just don&#8217;t believe it really comes from Fiji. What kind of a choice is that?</p>
<p>Once you understand the resources mustered to deliver the bottle of water, it&#8217;s reasonable to ask as you reach for the next bottle, not just &#8220;Does the value to me equal the 99 cents I&#8217;m about to spend?&#8221; but &#8220;Does the value equal the impact I&#8217;m about to leave behind?&#8221;</p>
<p>Simply asking the question takes the carelessness out of the transaction. And once you understand where the water comes from, and how it got here, it&#8217;s hard to look at that bottle in the same way again.</p>
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		<title>The ENERGY Footprint of Bottled Water</title>
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		<description><![CDATA[The Energy Footprint of Bottled Water
                                                  [...]]]></description>
			<content:encoded><![CDATA[<h1>The Energy Footprint of Bottled Water</h1>
<p class="byline">                                 <cite class="vcard">                     <a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/byline/theenergyfootprintofbottledwater/31351176/SIG=11q4atp62/*http://www.livescience.com/php/contactus/author.php?r=at">Andrea Thompson</a><br />
Senior Writer<br />
<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/byline/theenergyfootprintofbottledwater/31351176/SIG=10sog4vj6/*http://www.livescience.com">LiveScience.com</a>                    <span class="fn org"><a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/byline/theenergyfootprintofbottledwater/31351176/sig=11q4atp62/*http://www.livescience.com/php/contactus/author.php?r=at">andrea Thompson</a><br />
senior Writer<br />
<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/byline/theenergyfootprintofbottledwater/31351176/sig=10sog4vj6/*http://www.livescience.com">livescience.com</a></span>                 </cite>                 <abbr title="2009-03-18T15:19:31-0700" class="timedate">Wed Mar 18, 6:19 pm ET</abbr></p>
<p><!-- end .byline --> Our bottled water habit has a huge environmental impact, including the amount of energy it takes to make the <span class="yshortcuts" id="lw_1237414798_0">plastic bottles</span>, fill them and ship them to thirsty consumers worldwide.</p>
<p>A new study breaks down just how much energy<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/storytext/theenergyfootprintofbottledwater/31351176/SIG=1193n7odd/*http://www.livescience.com/topic/energy"><span class="yshortcuts" id="lw_1237414798_1"></span></a>  is used at each step of the process.</p>
<p>An estimated total of the equivalent of 32 million to 54 million barrels of oil<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/storytext/theenergyfootprintofbottledwater/31351176/SIG=11vuenl2d/*http://www.livescience.com/environment/090316-oil-origin.html"><span class="yshortcuts" id="lw_1237414798_2"></span></a>  was required to generate the energy to produce the amount of bottled water<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/storytext/theenergyfootprintofbottledwater/31351176/SIG=11rh6dlln/*http://www.livescience.com/health/070529_sugar_water.html"><span class="yshortcuts" id="lw_1237414798_3"></span></a>  consumed in the United States in 2007, according to the study, detailed in the January-March issue of the journal <span class="yshortcuts" id="lw_1237414798_4">Environmental Research Letters</span>. Of course, this is but a third of a percent of the energy that the United States consumes as a whole in a year.</p>
<p>In 2007, the last year for which global statistics were available, more than 200 billion liters of bottled water were sold around the world, mostly in North America and Europe. The total amount sold in the United States alone that year (33 billion liters) averages out to about 110 liters (almost 30 gallons) of water per person, according to the Beverage Marketing Corporation.</p>
<p>Since 2001, <span class="yshortcuts" id="lw_1237414798_5">bottled water sales</span> have increased<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/storytext/theenergyfootprintofbottledwater/31351176/SIG=122asduqi/*http://www.livescience.com/environment/051220_bottled_water.html"><span class="yshortcuts" id="lw_1237414798_6"></span></a>  by 70 percent in the United States, far surpassing those of milk and beer. Only sodas have larger sales.</p>
<p>The energy required to produce bottled water is particularly of interest now, at a time when many nations are looking for ways to reduce their energy use and associated climate impacts.</p>
<p><span class="yshortcuts" id="lw_1237414798_7">Peter Gleick</span>, president of the <span class="yshortcuts" id="lw_1237414798_8">Pacific Institute</span>, a <span class="yshortcuts" id="lw_1237414798_9">nonpartisan research institute</span>, and his colleague Heather Cooley recently realized that no one had done a comprehensive survey of the energy use involved in the complete production cycle of bottled water, so they took on the task.</p>
<p>Plastic and transportation</p>
<p>The energy use breaks down into roughly four parts of the production cycle: that used to make the plastic and turn it into bottles, to treat the water, to fill and cap the bottles, and finally to transport them.</p>
<p>&#8220;Energy is used in a lot of different phases,&#8221; Gleick said.</p>
<p>Most <span class="yshortcuts" id="lw_1237414798_10">plastic bottles</span> are made of polyethylene terephthalate (PET). Little pellets of PET are melted and fused together to make the bottle mold. Gleick and Cooley estimated that about 1 million tons of PET were used to make plastic bottles in the United States in 2007, with 3 million tons used globally; the energy used to produce that global amount of PET and the bottles it was turned into was equivalent to about 50 billion barrels of oil, they found.</p>
<p>(Some companies have been shifting toward using lighter-weight plastics for their bottles, which reduces the amount of PET produced by about 30 percent and would therefore lower the amount of energy required to make them. The transition to less energy-intensive plastic is slow though, and not all companies use them.)</p>
<p>The amount of energy involved in that first step was a surprise to Gleick: &#8220;I didn&#8217;t know how much energy it takes to make plastic or turn plastic into a bottle,&#8221; he told <span class="yshortcuts" id="lw_1237414798_11">LiveScience</span>.</p>
<p>The energy required to treat water is substantially less and depends on how many treatments are used on the water and doesn&#8217;t account for the bulk of the energy spent in production. Likewise, the energy used to clean, fill, seal and label the bottles is only about 0.34 percent of the energy built into the bottle itself.</p>
<p>The energy used to transport the bottled water depends mainly on how far it is shipped and what transportation method is used. Air cargo is the costliest energy method, followed by truck, cargo ship and rail shipping, in that order. A different study on the carbon footprint of wine<a href="http://us.rd.yahoo.com/dailynews/livescience/sc_livescience/storytext/theenergyfootprintofbottledwater/31351176/SIG=12a2uk68f/*http://www.livescience.com/environment/081110-wine-carbon-footprint.html"><span class="yshortcuts" id="lw_1237414798_12"></span></a>  also found this breakdown of energy use for transportation methods.</p>
<p>In their study, Gleick and Cooley used the examples of different types of water shipped to Los Angeles: water produced locally and shipped by truck involved the least amount of energy, followed by water sent by <span class="yshortcuts" id="lw_1237414798_13">cargo ship</span> from <span class="yshortcuts" id="lw_1237414798_14">Fiji</span>, with water produced in <span class="yshortcuts" id="lw_1237414798_15">France</span> and shipped by cargo ship and rail having the highest energy costs.</p>
<p>Individual choices</p>
<p>The final tally of 32 million to 54 million barrels of oil may be only about a third of a percent of the total U.S. energy consumption, but it could be considered an &#8220;unnecessary use of energy,&#8221; Gleick said. (Roughly three times as much oil would have been needed to produce the global amount of bottled water consumed.)</p>
<p>The amount is 2,000 times more than is required to make <span class="yshortcuts" id="lw_1237414798_16">tap water</span>, &#8220;and we live in a country where we have very good tap water,&#8221; Gleick said.</p>
<p>Gleick said that the purpose of the study was not to propose that bottled water be banned, but to help consumers &#8220;understand the implications of our choices.&#8221; With the information on the energy impacts, &#8220;we may choose to do different things as individuals,&#8221; he added.</p>
<p>Understanding the energy costs of the process also sheds light on the <span class="yshortcuts" id="lw_1237414798_17">greenhouse gases</span> that energy use emits. &#8220;Energy is sort of the first piece of the puzzle,&#8221; Gleick said.</p>
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		<title>The Six Foundational Factors of Health</title>
		<link>http://blog.triumphtraining.com/the-six-foundational-factors-of-health/</link>
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		<pubDate>Thu, 29 Jan 2009 17:26:00 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Your health]]></category>

		<guid isPermaLink="false">http://blog.triumphtraining.com/the-six-foundational-factors-of-health/</guid>
		<description><![CDATA[

  

There are six Foundational Factors which, if followed correctly, can give virtually everyone a life of health and happiness.  
 
BREATHING: it’s the first thing we do when we’re born, and it’s the last thing we do before we die.  The healthy human body can survive weeks without food and days without water.  But [...]]]></description>
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<p class="MsoNormal">There are six Foundational Factors which, if followed correctly, can give virtually everyone a life of health and happiness.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><strong>BREATHING</strong>: it’s the first thing we do when we’re born, and it’s the last thing we do before we die.<span>  </span>The healthy human body can survive weeks without food and days without water.<span>  </span>But we can only last a few minutes without oxygen.<span>  </span>Breath IS life force!<span>  </span>Yet we’ve recently twisted the simple act of breathing into a task which directly or indirectly accounts for 70-75% of all doctor visits.<span>  </span>We have begun to breathe exactly the opposite of how nature intended.<span>  </span>This inverted breathing pattern creates a host of issues from trigger points in the neck and upper back to hormonal responses that affect literally every cell in the body.<span>  </span>And know this: the average person breathes an amazing 25,000 times a day!<span>  </span>This practice makes <em>permanent</em>, not perfect, so we better make sure we’re breathing correctly.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Our mouths are designed for eating, communicating, and love making (a form of communication), not for breathing.<span>  </span>Unless you’re being chased by a saber tooth tiger, you should be breathing through your nose.<span>  </span>This warms and filters the air.<span>  </span>And that breath should be drawn in diaphragmatically, or into your belly.<span>  </span>But most of us are chest breathers, taking shallow breaths in though the mouth in rapid succession.<span>  </span>Consequently, our accessory respiratory muscles (i.e. the scalenes) become overworked, resulting in tonic painful musculature which your massage therapist LOVES to find.<span>  </span>Even worse, our subconscious keep looking for that tiger, and a cascade or stress hormones continuously circulates through the body.<span>  </span>And even though that tiger’s really just in our subconscious, the body is innately tied to what and how we think.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><strong>THINKING</strong> is the next Foundational Factor.<span>  </span>The average person has 60,000-70,000 thoughts running through his/her head a day. <span>  </span>And since 80-95% of stress comes from your thoughts, it would behoove us to make those thoughts positive instead of negative.<span>  </span>Heaven and hell have the same address as the only difference between happiness and unhappiness is a <em>choice.</em><span>  </span>So choose to be happy.<span>  </span>When you wake up in the morning, choose to be healthy.<span>  </span>Think proactively such that your life is molded by your thoughts rather than your thoughts being manipulated by your life.<span>  </span>As is often said, why water something you don’t want to grow?<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Speaking of water, <strong>HYDRATION</strong> is the third foundational factor critical to health.<span>  </span>Our bodies are 72% water, and every physiological task the body performs depends on both the quality and quantity available for those processes.<span>  </span>For example, one of the key roles water plays in the body is to aid in the elimination of the waste which gets produced in cells as a byproduct of daily functioning. <span> </span>The average adult has some ten trillion cells, each performing specialized functions.<span>  </span>And if the liquids consumed only contribute to their pollution, just like mopping the floor with a bucket of dirty water, our cells remain contaminated.<span>  </span>Health cannot thrive in such an environment.</p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">So how much should you drink?<span>  </span>Dr. Batmanghelidj, author of <em>Your Body’s Many Cries for Water</em>, states that optimal hydration levels occur when one drinks half of his/her body weight in pounds in ounces of water each day.<span>  </span>So 150lb person would need to drink 75oz of water every day.<span>  </span>This amount would, of course, increase with exercise or in hot climates.<span>  </span>And if you think you can reach this daily total by dinking soda, coffee, or pasteurized juice, think again.<span>  </span>These beverages actually contribute to dehydration as well as a host of other adverse health effects ranging from Syndrome X (i.e. insulin resistance) to tooth decay.<span>  </span>Our bodies were meant to drink water and nothing else.<span>  </span>Fresh squeezed juices, in moderation, can be used judiciously by some metabolic types, but they should really be designated not as hydration but as&#8230;</p>
<p class="MsoNormal"><span>  </span><span>  </span><span>  </span><span>  </span><span>    </span><span>    </span><span>  </span><span>  </span></p>
<p class="MsoNormal"><strong>NUTRITION</strong>, the fourth Foundational Factor.<span>  </span>It’s the one on which people focus so much, trying to make it rocket science.<span>  </span>But it’s so simple your grandparents could do it.<span>  </span>In fact, our generation is probably the first which has really deviated from what our ancestors realized was common sense:</p>
<p class="MsoNormal"><span>  </span></p>
<p class="MsoNormal" style="margin-left: 0.5in"><strong>&#8211;if God didn&#8217;t make it, don&#8217;t eat it.<br />
&#8211;if you cannot pronounce an ingredient in a food, don&#8217;t eat it.<br />
&#8211;if it hasn&#8217;t been on this earth for 5000+ years, don&#8217;t eat it.<br />
&#8211;if it won&#8217;t keep your dog alive, don&#8217;t eat it.<br />
&#8211;the more ingredients in a food, the worse it is for you.<o:p></o:p></strong></p>
<p class="MsoNormal" style="margin-left: 0.5in"><strong>&#8211;the longer the shelf life of a food, the worse it is for you (the exceptions to the rule are raw seeds/nuts and fermented foods like sauerkraut).<br />
&#8211;stay away from HYDROGENATED /PARTIALLY HYDROGENATED foods (baked goods are a major culprit).<br />
&#8211;stay away from ARTIFICIAL COLORS/SWEETENERS/FLAVORS or PRESERVATIVES (just about anything pre-packaged).<o:p></o:p></strong></p>
<p class="MsoNormal" style="margin-left: 0.5in"><strong>&#8211;eat organic/local—it’s better for you and the environment.<o:p></o:p></strong></p>
<p class="MsoNormal" style="margin-left: 0.5in"><strong>&#8211;eat a balance of macronutrients (carbohydrate/fat/protein) at every meal/snack.<o:p></o:p></strong></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">See, what we put into our mouths is recognized by the body as either a food or a toxin.<span>  </span>Food supports and nourishes the body, allowing a miraculous array of chemical reactions to take place to run our metabolic machinery.<span>  </span>Toxins, on the other hand, must be eliminated before they can reach dangerous levels and threaten the very survival of the body.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Of course, it takes nutrition from REAL food to “take out this trash.”<span>  </span>When these nutrients are unavailable, as so often happens from eating typical, processed to death <em>non-foods</em> (foods so void of nutrition that they take more from the body than they give), the body cannot get rid of these toxins.<span>  </span>Nature has provided us, however, with an ingenious method to store these toxins safely until such factors are present that allow us to eliminate them.<span>  </span>It’s called FAT!<span>  </span>That’s right—one of fat’s major roles in the body is to attract toxins and store them away from essential bodily organs.<span>  </span>So just like a farmer fattens a cow more quickly by feeding it grains instead of grass, humans, too, get fat when we consume things we <em>weren’t designed to eat</em>.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">The average American eats approximately 150lbs of carcinogenic food additives each year.<span>  </span>Our nutrition is so poor that we could not hope to assimilate and metabolize all of the <strong>C.R.A.P. </strong>(<strong>C</strong>affeine, <strong>R</strong>efined sugar/flour, <strong>A</strong>lcohol, <strong>P</strong>asteurized dairy/juice) not to mention pesticides, artificial colors/flavors, and preservatives commonly found in the American diet.<span>  </span>The result is weight gain as the body shuttles this barrage of toxins into our fat stores.<span>  </span>Additionally, all of these processed non-foods actually rob us of nutrition: to digest this <st1:place w:st="on"><st1:placetype w:st="on">mountain</st1:placetype> of <st1:placename w:st="on">C.R.A.P.</st1:placename></st1:place>, the protein, vitamins, and other essential nutrients our food should have provided are stolen from our tissues.<span>  </span>This creates inefficient organs, weaker muscles, and brittle bones and teeth.<span>   </span>We’re literally starving to death on full stomachs!<span>  </span>Unsatisfied on a cellular level, we’re constantly hungry and looking for nutrition somewhere.<span>  </span>The result finds more than 1 in every 3 adults in the <st1:country-region w:st="on"><st1:place w:st="on">United States</st1:place></st1:country-region> either overweight or obese.<span>  </span>Those other two Americans?<span>  </span>Well, they probably believe they’re immune to these injustices because they belong to a gym.</p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><strong>EXERCISE</strong>!<span>  </span>Is this really the panacea which will nullify the effects of a crappy diet?<span>  </span>Well, while it may help offset some of the harm done by the two greatest weapons ever developed by man—the fork and spoon—done incorrectly, it only magnifies the dietary destruction.<span>  </span>The three most common mistakes made by gym goers are working muscles in isolation, exercising exclusively on machines, and doing a workout not designed specifically for you.<span>  </span>The last of these errors you’d think would be common sense.<span>  </span>One man’s medicine is another man’s poison.<span>  </span>So why are people copying the workouts done by some guy in the gym or some model in a magazine?<span>  </span>They’re getting their prescription from their subscription!<span>  </span>Again, if you look at how your grandparents (or at least your great grandparents) stayed healthy, you’ll realize that papa and grandma knew more about fitness than the junk you find on the pages of some health rag; or being espoused by your average personal trainer.<span>  </span>You would never catch either of them hammering out five sets of seated bicep curls or destroying their knees on the leg extension machine.<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">Some may argue that their grandparents never even worked out. <span> </span>But if you analyze the common movements in their lives, you’ll realize they got a “workout” every day.<span>  </span>After she woke up, grandma would probably hurry to the kitchen where she’d <em>squat </em>down to get a pan out of a cabinet, <em>bend</em> over to get meat out of the ice box, <em>pull</em> the breakfast table out of the corner, <em>push</em> chairs into place, and <em>twist</em> back and forth as she pulled utensils out of the drawer to set the table.<span>  </span>Heck, the only movement she hadn’t performed by six a.m. was a set of lunges!<span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">The above actions are all primal patterns—movements in which our caveman ancestors needed to be proficient in to survive.<span>  </span>The saber tooth tiger wasn’t just in their heads!<span>  </span>If you couldn’t squat, lunge, push, pull, bend, or twist, natural selection made you the best choice for that tiger’s lunch!<span>  </span>Admittedly, the modern conveniences we enjoy today have made the cost of faulty movement patterns less severe.<span>  </span>Now the price for an inability to squat properly is the going rate for spinal surgery which results from over using your back.<span>  </span>But you’ve got insurance, right…</p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">The take away message here is to get up off machines and perform compound movements which will actually lessen the likelihood of meeting your yearly medical deductible.<span>  </span>Use free weights and cable systems which work in all three planes of motion.<span>  </span>Also use body weight exercises which force you to maintain your center of gravity over your own base of support.<span>  </span>And if you’re not currently working out and really de-conditioned, just perform the same activities you do daily/weekly and take it up a notch.<span>  </span>For example, park farther away from your work or the mall or the post office or the grocery store and simply walk to your destination.<span>  </span>Try to work up to a minimum of twenty minutes each day.<span>  </span>It takes energy to build energy.<span>  </span>So simply moving more is an investment in your self.<span>  </span>As you become fitter, you can progress to more traditional forms of exercise.<span>  </span>But remember, a tradition is something which has been done for a while.<span>  </span>So stay away from those machines—they’re so new and unnatural that your grandparents would probably have nightmares about them.</p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal"><strong>SLEEP</strong> is the final Foundational Factor crucial to health.<span>  </span>Now I love Thomas Edison—he’s one of my boys—but his invention of the light bulb precipitated an epidemic of sleep dysfunction from which many disease states manifest.<span>  </span>See, our bodies are rhythmic, following predictable cycles which have become deeply ingrained in our physiology.<span>  </span>One of these cycles is sleep.<span>  </span>For generations, humans have gotten up with the sun and gone to bed within a few hours of sunset.<span>  </span>Our bodies are literally designed to function on, not just a sufficient amount of sleep, but on a specific <em>time</em> for sleep, as well.<span>  </span>The release of growth hormone and other anabolic hormones happens predominately between the hours of 10 p.m. and 2 a.m. while the second half of the sleep cycle is devoted to psychogenic repair between the hours of 2 a.m. and 6 a.m.<span>  </span>Staying up until midnight to watch T.V. or work on the computer robs the body of two hours of physical recovery.<span>  </span>This error results in an inability to recover from exercise or the activities of daily living.<span>  </span>Aches and pains soon become chronic and the immune system weakens, allowing the body to become susceptible to pathogens from both inside and outside the body.<span>  </span>In fact, medical professionals recognize shift work and ignoring our circadian rhythms as second only to smoking in the number and severity of adverse effects on our health.<span>  </span>So turn off those lights, shut off the television, get into bed by 10 p.m., and turn those dreams of health into reality.<span>  </span><span> </span><span>  </span></p>
<p class="MsoNormal"><o:p> </o:p></p>
<p class="MsoNormal">All six of the Foundational Factors are the basis on which wellness is built; only with a solid foundation in every one of them can we build high levels of vitality and peak functioning.<span>  </span>Of course, each of the subjects above has only been briefly introduced.<span>  </span>For a more thorough discussion on how you can take responsibility for yourself and be in control of your own health destiny, catch me on my soapbox (which I stand on often—and not just<span>  </span>because I’m short), treat yourself to a session with me, or visit my website at <a href="http://www.triumphtraining.com/">www.triumphtraining.com</a>.<span>  </span><span>    </span><span>  </span><span> </span><span>    </span><span> </span></p>
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		<title>A Letter to the President about our Food</title>
		<link>http://blog.triumphtraining.com/a-letter-to-the-president-about-our-food/</link>
		<comments>http://blog.triumphtraining.com/a-letter-to-the-president-about-our-food/#comments</comments>
		<pubDate>Thu, 23 Oct 2008 19:06:02 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Green living]]></category>

		<guid isPermaLink="false">http://blog.triumphtraining.com/a-letter-to-the-president-about-our-food/</guid>
		<description><![CDATA[From Michael Pollan as first published in the New York Times
http://www.nytimes.com/2008/10/12/magazine/12policy-t.html?pagewanted=1
This guy&#8217;s a GENIUS!
You MUST read the article.
]]></description>
			<content:encoded><![CDATA[<p>From Michael Pollan as first published in the New York Times</p>
<p>http://www.nytimes.com/2008/10/12/magazine/12policy-t.html?pagewanted=1</p>
<p>This guy&#8217;s a GENIUS!</p>
<p>You MUST read the article.</p>
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		<title>From the University of Pittsburg Cancer Institute</title>
		<link>http://blog.triumphtraining.com/from-the-university-of-pittsburg-cancer-institute/</link>
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		<pubDate>Sun, 19 Oct 2008 17:55:08 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Your health]]></category>

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		<description><![CDATA[This article can be found at http://www.upci.upmc.edu/news/upci_news/072308_celladvisory.cfm
Important Precautionary Advice Regarding Cell Phone Use
FROM:           Ronald B. Herberman, MD
Recently I have become aware of the growing body of literature linking long-term cell phone use to possible adverse health effects including cancer. Although the evidence is still controversial, [...]]]></description>
			<content:encoded><![CDATA[<p class="newstitle">This article can be found at http://www.upci.upmc.edu/news/upci_news/072308_celladvisory.cfm</p>
<p class="newstitle"><strong>Important Precautionary Advice Regarding Cell Phone Use</strong></p>
<p><hr /><strong>FROM:           Ronald B. Herberman, MD</strong></p>
<p>Recently I have become aware of the growing body of literature linking long-term cell phone use to possible adverse health effects including cancer. Although the evidence is still controversial, I am convinced that there are sufficient data to warrant issuing an advisory to share some precautionary advice on cell phone use.</p>
<p>An international expert panel of pathologists, oncologists and public health specialists recently declared that electromagnetic fields emitted by cell phones should be considered a potential human health risk (see The Case for Precaution in Cell Phone Use, attached). To date, a number of countries including France, Germany and India have issued recommendations that exposure to electromagnetic fields should be limited. In addition, Toronto’s Department of Public Health is advising teenagers and young children to limit their use of cell phones, to avoid potential health risks.</p>
<p>More definitive data that cover the health effects from prolonged cell phone use have been compiled by the World Health Organization, International Agency for Research on Cancer. However, publication has been delayed for two years. In anticipation of release of the WHO report, the attached prudent and simple precautions, intended to promote precautionary efforts to reduce exposures to cell phone electromagnetic radiation, have been reviewed by UPCI experts in neuro-oncology, epidemiology, neurosurgery and the Center for Environmental Oncology.</p>
<p>For more in-depth information on this subject, please see the <a href="http://www.upci.upmc.edu/news/pdf/The-Case-for-Precaution-in-Cell-Phone-Use.pdf">complete article</a> (pdf file, 100kb)</p>
<p><hr /></p>
<h3>Practical Advice to Limit Exposure to Electromagnetic Radiation Emitted from Cell Phones</h3>
<ol>
<li>Do not allow children to use a cell phone, except for emergencies. The developing organs of a fetus or child are the most likely to be sensitive to any possible effects of exposure to electromagnetic fields.</li>
<li>While communicating using your cell phone, try to keep the cell phone away from the body as much as possible. The amplitude of the electromagnetic field is one fourth the strength at a distance of two inches and fifty times lower at three feet. Whenever possible, use the speaker-phone mode or a wireless Bluetooth headset, which has less than 1/100th of the electromagnetic emission of a normal cell phone. Use of a hands-free ear piece attachment may also reduce exposures.</li>
<li>Avoid using your cell phone in places, like a bus, where you can passively expose others to your phone&#8217;s electromagnetic fields.</li>
<li>Avoid carrying your cell phone on your body at all times. Do not keep it near your body at night such as under the pillow or on a bedside table, particularly if pregnant. You can also put it on “flight” or “off-line” mode, which stops electromagnetic emissions.</li>
<li>If you must carry your cell phone on you, make sure that the keypad is positioned toward your body and the back is positioned toward the outside so that the transmitted electromagnetic fields move away from your rather than through you.</li>
<li>Only use your cell phone to establish contact or for conversations lasting a few minutes, as the biological effects are directly related to the duration of exposure.<br />
For longer conversations, use a land line with a corded phone, not a cordless  phone, which uses electromagnetic emitting technology similar to that of cell  phones.</li>
<li>Switch sides regularly while communicating on your cell phone to spread out  your exposure.  Before putting your cell phone to the ear, wait until your  correspondent has picked up. This limits the power of the electromagnetic field  emitted near your ear and the duration of your exposure.</li>
<li>Avoid using your cell phone when the signal is weak or when moving at high  speed, such as in a car or train, as this automatically increases power to a  maximum as the phone repeatedly attempts to connect to a new relay antenna.</li>
<li>When possible, communicate via text messaging rather than making a call,  limiting the duration of exposure and the proximity to the body.</li>
<li>Choose a device with the lowest SAR possible (SAR = Specific Absorption Rate,  which is a measure of the strength of the magnetic field absorbed by the body).  SAR ratings of contemporary phones by different manufacturers are available by  searching for “sar ratings cell phones” on the internet.</li>
</ol>
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		<title>Say it isn’t Soy</title>
		<link>http://blog.triumphtraining.com/say-it-isnt-soy/</link>
		<comments>http://blog.triumphtraining.com/say-it-isnt-soy/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 19:51:52 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[nutrition/hydration]]></category>

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		<description><![CDATA[Say it isn’t Soy.
Saturday, March 8th, 2008
Sorry I haven’t written lately.  Life (son, work, documentary, training-in that order) has gotten in the way.
I got an e-mail from a friend of mine saying that, though she wasn’t a vegetarian, her partner was. She said she wanted to include some sort of protein in the meals [...]]]></description>
			<content:encoded><![CDATA[<h3 id="post-4"><a href="http://blog.triumphtraining.com/say-it-isnt-soy/" rel="bookmark" title="Permanent Link to Say it isn’t Soy.">Say it isn’t Soy.</a></h3>
<p><small>Saturday, March 8th, 2008</small></p>
<p class="entry">Sorry I haven’t written lately.  Life (son, work, documentary, training-in that order) has gotten in the way.</p>
<p>I got an e-mail from a friend of mine saying that, though she wasn’t a vegetarian, her partner was. She said she wanted to include some sort of protein in the meals she cooked (it’s good to have all the macronutrients represented on your plate) and was wondering what my thoughts on soy were.</p>
<p>Well, I used to think soy was the bomb! After all, the health claims surrounding soy were ubiquitous. You literally couldn’t take a step without stepping in a claim–which, if you can pick up on my not-so-subtle analogy, you’ll see what I now think of those advertisements. And that’s what they were, ads to convince people that soy was good for you. Now, have you ever seen a commercial for breathing? Breathing is good for you. So they don’t need to do ads for it (though as our air gets worse, I’m sure those commercials are coming). Deprived of oxygen for 3-4mins, a person will die. Everyone knows this. But what everyone should realize is that the more strongly something is marketed as being healthy for you, the worse it probably is for you.</p>
<p>But a billion Chinese and Japanese folks can’t be wrong, can they? While it’s true that the soybean first appeared during the Chou Dynasty (1134-246 BC), it did not become part of the Chinese menu for some time. Instead it was used in the process of crop rotation, fixing levels of nitrogen in the soil so that the Chinese could grow grains more suitable for human consumption like rice and millet. Indeed, it wasn’t until the Chinese discovered fermentation did soy, in the form of miso, tempeh, natto, and soy sauce, become widely consumed.</p>
<p>See, the Chinese knew that unfermented soybeans contain many different substances which make it unsuitable for human consumption. Foremost among these is phytic acid. Phytates block the absorption of calcium, iron, magnesium, and zinc. So even if your diet is rich in these nutrients, the consumption of soy can very easily lead to a deficiency in any one of them. And they are all essential for health. Vegetarians who shun animal products like meat and diary and who opt for soy to “replace” this staple in the diet are, therefore, at a greater risk for a deficiency in any one of these nutrients.</p>
<p>Secondly, a large amount of trypsin and other enzyme inhibitors are present in soy blocking the absorption of these enzymes which are necessary for protein digestion. In tests, rats fed a diet of soy failed to grow normally. And everyone hates to see a malnourished rat…</p>
<p>Consuming soy that has been fermented lowers the levels of these “anti-nutrients” and makes items like miso, natto, and tempeh o.k. to eat. Tofu, on the other hand, has these anti-nutrients concentrated in the liquid and still present in the curd–thus its consumption is wrought with the same risks as soy in general.</p>
<p>So how do the Chinese and Japanese stay so healthy on a diet so rich in soy? Well, maybe they don’t eat as much as you thought.   8 grams/day in Japan and 9 grams/day in China–that’s less than 2 teaspoons. And while the Japanese do suffer less from some forms of cancer than here in America, cancer of the esophagus, liver, and stomach are much higher among the Japanese population than people in the U.S.</p>
<p>Healthy? That’s what the United Soybean Program, which spends 80 million dollars a year to “strengthen the position of soybeans in the marketplace and maintain and expand domestic and foreign markets for uses for soybeans and soybean products” would like you to believe. 72 million acres of U.S. farmland is now devoted to soy, and it’s one of the most highly pesticide ridden crops (and now genetically modified) grown today. Brazil, the second largest exporter of soy in the world next to the U.S., sacrifices millions of acres of rain forest to meet the demands of a growing number of people duped into eating isolated soy protein and textured vegetable protein for the reported health benefits. Cholesterol lowering is one of these wonders. But the “benefits” were only seen in individuals whose serum cholesterol levels were 250mg/dl or higher!</p>
<p>Soy is also high in isoflavones, a class of organic compounds and biomolecules related to flavonoids which act as phytoestrogens in mammals. These phytoestrogens, specifically genistein, are potent endocrine disruptors, causing infertility, reproductive problems, thyroid disease, and liver disease in test animals. But that’s for animals in experiments which were fed an <em>extreme</em> amount of soy, right??  From an article by Sally Fallon:</p>
<p><em><font face="Arial">“Twenty-five grams of soy protein isolate, the minimum amount PTI claimed to have cholesterol-lowering effects, contains from 50 to 70 mg of isoflavones. It took only 45 mg of isoflavones in premenopausal women to exert significant biological effects, including a reduction in hormones needed for adequate thyroid function. These effects lingered for three months after soy consumption was discontinued. </font></em></p>
<p><em><font face="Arial">One hundred grams of soy protein - the maximum suggested cholesterol-lowering dose, and the amount recommended by Protein Technologies International - can contain almost 600 mg of isoflavones, an amount that is undeniably toxic. In 1992, the Swiss health service estimated that 100 grams of soy protein provided the estrogenic equivalent of the Pill.”</font></em></p>
<p>In fact, male children fed soy formula had reduced testicle size while female children experienced an earlier onset of puberty. Alarming statistics like this prompted the New Zealand government in 1998 to issue a health warning about soy in infant formula.  While animals on soy based feed need supplementation with lysine for normal growth, the presence of soy in school lunch programs goes widely unnoticed (except by the wallets of the soy producers) and, therefore, a growing number of our children may be at risk of the health consequences mentioned here and in countless other scientific publications and resources.</p>
<p>So what was my reply to my friend regarding preparing meals for her vegetarian partner?  Get her to eat fish or meat or something…just say it isn’t soy!</p>
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		<title>For the Diet Food Advocates</title>
		<link>http://blog.triumphtraining.com/for-the-diet-food-advocates/</link>
		<comments>http://blog.triumphtraining.com/for-the-diet-food-advocates/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 19:50:33 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[nutrition/hydration]]></category>

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		<description><![CDATA[http://myaspartameexperiment.com/
]]></description>
			<content:encoded><![CDATA[<p>http://myaspartameexperiment.com/</p>
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		<title>Recycling A to Z</title>
		<link>http://blog.triumphtraining.com/recycling-a-to-z/</link>
		<comments>http://blog.triumphtraining.com/recycling-a-to-z/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 19:47:13 +0000</pubDate>
		<dc:creator>andrewj</dc:creator>
		
		<category><![CDATA[Green living]]></category>

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		<description><![CDATA[A
Aerosol cans. These can usually be recycled with other cans, as long as you pull off the plastic cap and empty the canister completely.
Antiperspirant and deodorant sticks. Many brands have a dial on the bottom that is made of a plastic polymer different from that used for the container, so your center might not be [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 6.5pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">A</span></strong><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8"><o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Aerosol cans.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> These can usually be recycled with other cans, as long as you pull off the plastic cap and empty the canister completely.</p>
<p><strong>Antiperspirant and deodorant sticks.</strong> Many brands have a dial on the bottom that is made of a plastic polymer different from that used for the container, so your center might not be able to recycle the whole thing (look on the bottom to find out). However, Tom’s of <st1:state w:st="on"><st1:place w:st="on">Maine</st1:place></st1:state> makes a deodorant stick composed solely of plastic No. 5. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">B<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Backpacks.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> The American Birding Association accepts donated backpacks, which its scientists use while tracking neo-tropical birds (<a href="http://www.americanbirding.org/" target="new"><span style="color: #a04641; text-decoration: none">www.americanbirding.org</span></a>).</p>
<p><strong>Batteries.</strong> Recycling batteries keeps hazardous metals out of landfills. Many stores, like RadioShack and Office Depot, accept reusable ones, as does the Rechargeable Battery Recycling Corporation (<a href="http://www.rbrc.org/call2recycle" target="new"><span style="color: #a04641; text-decoration: none">www.rbrc.org/call2recycle</span></a>). Car batteries contain lead and can’t go in landfills, because toxic metals can leach into groundwater, but almost any retailer selling them will also collect and recycle them.</p>
<p><strong>Beach balls.</strong> They may be made of plastic, but there aren’t enough beach balls being thrown away to make them a profitable item to recycle. If a beach ball is still usable, donate it to a thrift store or a children’s hospital.</p>
<p><strong>Books.</strong> “Hard covers are too rigid to recycle, so we ask people to remove them and recycle just the pages,” says Sarah Kite, recycling manager of the Rhode Island Resource Recovery Corporation, in <st1:city w:st="on"><st1:place w:st="on">Johnston</st1:place></st1:city>. In many areas, paperbacks can be tossed in with other paper. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">C<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Carpeting (nylon fiber).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> The Carpet America Recovery Effort estimates that 5 billion pounds of carpeting went to landfills in 2003 alone. Go to <a href="http://www.carpetrecovery.org/" target="new"><span style="color: #a04641; text-decoration: none">www.carpetrecovery.org</span></a> and click on “What can I do with my old carpet?” to find a carpet-reclamation facility near you, or check with your carpet’s manufacturer. Some carpet makers, like Milliken (<a href="http://www.millikencarpet.com/" target="new"><span style="color: #a04641; text-decoration: none">www.millikencarpet.com</span></a>), Shaw (<a href="http://www.shawfloors.com/" target="new"><span style="color: #a04641; text-decoration: none">www.shawfloors.com</span></a>), and Flor (<a href="http://www.flor.com/" target="new"><span style="color: #a04641; text-decoration: none">www.flor.com</span></a>), have recycling programs.</p>
<p><strong>Cars, jet skis, boats, trailers, RVs, and motorcycles.</strong> If these are unusable — totaled, rusted — they still have metal and other components that can be recycled. Call junkyards in your area, or go to <a href="http://www.junkmycar.com/" target="new"><span style="color: #a04641; text-decoration: none">www.junkmycar.com</span></a>, which will pick up and remove cars, trailers, motorcycles, and other heavy equipment for free.</p>
<p><strong>Cell phones.</strong> According to the U.S. Environmental Protection Agency, fewer than 20 percent of cell phones are recycled each year, and most people don’t know where to recycle them. The Wireless Foundation refurbishes old phones to give to domestic-violence survivors (<a href="http://www.calltoprotect.org/" target="new"><span style="color: #a04641; text-decoration: none">www.calltoprotect.org</span></a>); for information on other cell-phone charities, log on to <a href="http://www.recyclewirelessphones.com/" target="new"><span style="color: #a04641; text-decoration: none">www.recyclewirelessphones.com</span></a>. In some states, like <st1:state w:st="on">California</st1:state> and <st1:state w:st="on"><st1:place w:st="on">New York</st1:place></st1:state>, retailers must accept and recycle old cell phones at no charge.</p>
<p><strong>Compact fluorescent lightbulbs.</strong> CFLs contain mercury and shouldn’t be thrown in the trash. Ikea and the Home Depot operate CFL recycling programs; you can also check with your local hardware store or recycling center to see if it offers recycling services.</p>
<p><strong>Computers.</strong> You can return used computers to their manufacturers for recycling (check <a href="http://www.mygreenelectronics.com/" target="new"><span style="color: #a04641; text-decoration: none">www.mygreenelectronics.com</span></a> for a list of vendors) or donate them to a charitable organization (log on to <a href="http://www.sharetechnology.org/" target="new"><span style="color: #a04641; text-decoration: none">www.sharetechnology.org</span></a> or <a href="http://www.cristina.org/" target="new"><span style="color: #a04641; text-decoration: none">www.cristina.org</span></a>). <a href="http://nextsteprecycling.org/" target="new"><span style="color: #a04641; text-decoration: none">Nextsteprecycling.org</span></a> repairs your broken computers and gives them to underfunded schools, needy families, and nonprofits.</p>
<p><strong>Crayons.</strong> Send them to the National Crayon Recycle Program (<a href="http://www.crazycrayons.com/" target="new"><span style="color: #a04641; text-decoration: none">www.crazycrayons.com</span></a>), which melts down crayons and reforms them into new ones. Leave the wrappers on: “When you have black, blue, and purple crayons together without wrappers, it’s hard to tell them apart,” says the program’s founder, LuAnn Foty, a.k.a. the Crazy Crayon Lady.</p>
<p><strong>Crocs.</strong> The manufacturer recycles used Crocs into new shoes and donates them to underprivileged families. Mail them to: Crocs Recycling West, <st1:address w:st="on"><st1:street w:st="on">3375 Enterprise Avenue</st1:street>, <st1:city w:st="on">Bloomington</st1:city> <st1:state w:st="on">CA</st1:state> <st1:postalcode w:st="on">92316</st1:postalcode></st1:address>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">D<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">DVDs, CDs, and jewel cases.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> If you want to get rid of that Lionel Richie CD because “Dancing on the Ceiling” doesn’t do it for you anymore, you can swap it for a disc from another music lover at <a href="http://www.zunafish.com/" target="new"><span style="color: #a04641; text-decoration: none">www.zunafish.com</span></a>. But if you just want to let it go and not worry about it ending up in a landfill, send it (along with DVDs and jewel cases) to <a href="http://www.greendisk.com/" target="new"><span style="color: #a04641; text-decoration: none">www.greendisk.com</span></a> for recycling. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">E<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Empty metal cans (cleaning products).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Cut off the metal ends of cans containing powdered cleansers, such as <st1:city w:st="on"><st1:place w:st="on">Ajax</st1:place></st1:city> and Bon Ami, and put them in with other household metals. (Use care when cutting them.) Recycle the tubes as you would any other cardboard.</p>
<p><strong>Empty metal cans (food products).</strong> Many towns recycle food cans. If yours doesn’t, you can find the nearest steel-can recycling spot at <a href="http://www.recycle-steel.org/" target="new"><span style="color: #a04641; text-decoration: none">www.recycle-steel.org</span></a>. Rinse out cans, but don’t worry about removing the labels. “Leaving them on doesn’t do any harm,” says Marti Matsch, the communications director of Eco-Cycle, one of the nation’s oldest and largest recyclers, in <st1:place w:st="on"><st1:city w:st="on">Boulder</st1:city>, <st1:state w:st="on">Colorado</st1:state></st1:place>. “When the metal is melted,” she says, “the paper burns up. If you want to recycle the label with other paper, that’s great, but it’s not necessary.”</p>
<p><strong>Eyeglasses.</strong> Plastic frames can’t be recycled, but metal ones can. Just drop them into the scrap-metal bin. However, given the millions of people who need glasses but can’t afford them, your frames, broken or not, will go to better use if you donate them to <a href="http://www.neweyesfortheneedy.com/" target="new"><span style="color: #a04641; text-decoration: none">www.neweyesfortheneedy.com</span></a> (sunglasses and plastic frames in good condition can also be donated). Or drop off old pairs of glasses at LensCrafters, Target Optical, or other participating stores and doctors’ offices, which will send them to <a href="http://www.givethegiftofsight.org/" target="new"><span style="color: #a04641; text-decoration: none">www.givethegiftofsight.org</span></a>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">F<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Fake plastic credit cards.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> They’re not recyclable, so you can’t just toss them along with their paper junk-mail solicitations. Remove them first and throw them in the trash.</p>
<p><strong>Film canisters.</strong> Check with your local recycling center to find out if it takes gray film-container lids (No. 4) and black bases (No. 2). If not, many photo labs will accept them.</p>
<p><strong>Fire Extinguishers.</strong> There are two types of extinguishers. For a dry-chemical extinguisher, safely relieve the remaining pressure, remove the head from the container, and place it with your bulk-metal items (check with your local recycler first). Alternatively, call fire-equipment companies (listed in the phone book) and request that they dispose of your extinguisher. Carbon dioxide extinguishers are refillable after each use.</p>
<p><strong>Food Processors.</strong> Some communities accept small household appliances for recycling — if not in curbside collection, then in drop-off locations. (<st1:city w:st="on"><st1:place w:st="on">New York City</st1:place></st1:city> will even pick up appliances left on the sidewalk.) “If an appliance is more than 50 percent metal, it is recyclable,” says Kathy Dawkins, director of public information for <st1:city w:st="on"><st1:place w:st="on">New York City</st1:place></st1:city>’s Department of Sanitation. Most appliances are about 75 percent steel, according to the Steel Recycling Institute. So unless you know something is mostly plastic, it will probably qualify.</p>
<p><strong>Formal wear.</strong> Finally, a use for that mauve prom or bridesmaid dress: Give it to a girl who can’t afford one (go to <a href="http://www.operationfairydust.org/" target="new"><span style="color: #a04641; text-decoration: none">www.operationfairydust.org</span></a> or <a href="http://www.catherinescloset.org/" target="new"><span style="color: #a04641; text-decoration: none">www.catherinescloset.org</span></a>). <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">G<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Gadgets.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> There are many ways to recycle PDAs, MP3 players, and other devices so that any money earned from the parts goes to worthy causes — a win, win, win scenario (for you, the environment, and charity). <a href="http://recycleforbreastcancer.org/" target="new"><span style="color: #a04641; text-decoration: none">Recycleforbreastcancer.org</span></a>, for example, will send you prepaid shipping labels, recycle your gadgets, then donate the proceeds to breast cancer charities.</p>
<p><strong>Glue.</strong> Many schools have recycling programs for empty containers of Elmer’s glue and glue sticks. Students and teachers rinse out the bottles, which are then sent to Wal-Mart for recycling. Find out more at <a href="http://www.elmersgluecrew.com/" target="new"><span style="color: #a04641; text-decoration: none">www.elmersgluecrew.com</span></a>.</p>
<p><strong>Glue strips and inserts in magazines.</strong> Lotion samples and non-paper promotional items affixed to glue strips in magazines should be removed because they can jam up recycling equipment (scented perfume strips, on the other hand, are fine). “One of the biggest challenges we get is pages of promotional stickers and stamps,” says Matsch, “which can adhere to the machinery and tear yards of new paper fiber.”<o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8"><o:p> </o:p></span></strong></p>
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<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">H<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Hangers (plastic).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> These are not widely accepted at recycling centers, because there aren’t enough of them coming through to make it worthwhile. However, some cities, such as <st1:city w:st="on"><st1:place w:st="on">Los   Angeles</st1:place></st1:city>, are equipped to recycle them. You might consider donating them to a thrift store.</p>
<p><strong>Hangers (wire).</strong> Some dry cleaners and laundromats will reuse them. Otherwise, they can be recycled with other household metals. But be sure to remove any attached paper or cardboard first.</p>
<p><strong>Hearing aids.</strong> The Starkey Hearing Foundation (<a href="http://www.sotheworldmayhear.org/" target="new"><span style="color: #a04641; text-decoration: none">www.sotheworldmayhear.org</span></a>) recycles used hearing aids, any make or model, no matter how old. Lions Clubs also accept hearing aids (as well as eyeglasses) for reuse; log on to <a href="http://www.donateglasses.net/hearingaids.html" target="new"><span style="color: #a04641; text-decoration: none">www.donateglasses.net/hearingaids.html</span></a> to find designated collection centers near you.</p>
<p><st1:place w:st="on"><strong>Holiday</strong></st1:place><strong> cards.</strong> After they’ve lined your mantel for two months, you could throw them into the recycling bin…or you could give them a whole new life. St. Jude’s Ranch for Children (<a href="http://www.stjudesranch.org/" target="new"><span style="color: #a04641; text-decoration: none">www.stjudesranch.org</span></a>), a nonprofit home for abused and neglected youths, runs a holiday-card reuse program in which the kids cut off the front covers, glue them onto new cards, and sell the result — earning them money and confidence. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">I<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Ipods.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Bring in an old iPod to an Apple store and get 10 percent off a new one. Your out-of-date iPod will be broken down and properly disposed of. The catch? The discount is valid only that day, so be prepared to buy your new iPod. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">J<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Jam jars.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Wherever there is container-glass recycling (meaning glass jars and bottles), jam jars are eligible. It helps if you remove any remaining jam, but no need to get obsessive — they don’t have to be squeaky clean. Before putting them in the bin, remove their metal lids and recycle those with other metals.</p>
<p><strong>Juice bags.</strong> Because most are a combination of a plastic polymer and aluminum, these are not recyclable. But TerraCycle will donate 2 cents for each Honest Kids, <st1:place w:st="on">Capri</st1:place> Sun, and Kool-Aid Drink pouch and 1 cent for any other brand you collect and send in to the charity of your choice. The organization provides free shipping, too. What does TerraCycle do with all those pouches? Turns them into colorful purses, totes, and pencil cases that are sold at Target and Walgreens stores throughout the country. To get started, go to <a href="http://www.terracycle.net/brigades" target="new"><span style="color: #a04641; text-decoration: none">www.terracycle.net/brigades</span></a>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">K<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Keys and nail clippers.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> For many recycling centers, any metal that isn’t a can is considered scrap metal and can be recycled. “There’s not a whole lot of scrap metal we wouldn’t take,” says Kite. “It’s a huge market now.” <o:p></o:p></span></p>
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<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">L<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Leather accessories.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> If your leather goods are more than gently worn, take them to be fixed. If they’re beyond repair, they have to be thrown in the trash — there’s no recycling option. (A product labeled “recycled leather” is often made from scraps left over from the manufacturing process, which is technically considered recycling.) Donate shoes in decent condition to <a href="http://www.soles4souls.org/" target="new"><span style="color: #a04641; text-decoration: none">www.soles4souls.org</span></a>, a nonprofit that collects used footwear and distributes it to needy communities. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">M<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Makeup.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Makeup can expire and is none too pretty for the earth when you throw it in the trash (chemicals abound in most makeup). Some manufacturers are making progress on this front. People who turn in six or more empty MAC containers, for example, will receive a free lipstick from the company in return; SpaRitual nail polishes come in re-usable, recyclable glass; and Josie Maran Cosmetics sells biodegradable plastic compacts made with a corn-based resin — just remove the mirror and put the case in your compost heap.</p>
<p><strong>Mattresses and box springs.</strong> Mattresses are made of recyclable materials, such as wire, paper, and cloth, but not all cities accept them for recycling. (Go to <a href="http://www.earth911.org/" target="new"><span style="color: #a04641; text-decoration: none">www.earth911.org</span></a> to find out if yours does.)</p>
<p><strong>Metal flatware.</strong> If it’s time to retire your old forks, knives, and spoons, you can usually recycle them with other scrap metal.</p>
<p><strong>Milk cartons with plastic spouts and caps.</strong> Take off and throw away the cap (don’t worry about the spout — it will be filtered out during the recycling process). As for the carton, check your local recycling rules to see whether you should toss it with plastics and metals or with paper.</p>
<p><strong>Mirrors.</strong> These aren’t recyclable through most municipal recyclers, because the chemicals on the glass can’t be mixed with glass bottles and jars. You can donate them to secondhand stores, of course. Or if the mirror is broken, put it in a paper bag for the safety of your trash collectors.</p>
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<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Nikes and other sneakers.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Nike’s Reuse-A-Shoe program (<a href="http://www.letmeplay.com/reuseashoe" target="new"><span style="color: #a04641; text-decoration: none">www.letmeplay.com/reuseashoe</span></a>) accepts old sneakers (any brand) and recycles them into courts for various sports so kids around the world have a place to play. You can drop them off at a Nike store, other participating retailers, athletic clubs, and schools around the country (check the website for locations), or mail them to <st1:place w:st="on"><st1:placename w:st="on">Nike</st1:placename> <st1:placename w:st="on">Recycling</st1:placename>  <st1:placetype w:st="on">Center</st1:placetype></st1:place>, c/o Reuse-A-Shoe, <st1:street w:st="on"><st1:address w:st="on">26755 SW 95th Avenue</st1:address></st1:street>, Wilsonville OR 97070. If your sneakers are still in reasonable shape, donate them to needy athletes in the <st1:country-region w:st="on"><st1:place w:st="on">United   States</st1:place></st1:country-region> and around the world through <a href="http://www.oneworldrunning.com/" target="new"><span style="color: #a04641; text-decoration: none">www.oneworldrunning.com</span></a>. Mail them to One World Running, P.O. Box 2223, Boulder CO 80306, or call 303-473-1314 for more information.</p>
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<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Notebooks (spiral).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> It may seem weird to toss a metal-bound notebook into the paper recycling, but worry not — the machinery will pull out smaller nonpaper items. One caveat: If the cover is plastic, rip that off, says Marti Matsch, communications director for Eco-Cycle, in <st1:place w:st="on"><st1:city w:st="on">Boulder</st1:city>, <st1:state w:st="on">Colorado</st1:state></st1:place>. “It’s a larger contaminant.” <o:p></o:p></span></p>
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<p class="MsoNormal" style="margin-bottom: 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Office envelopes</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>Envelopes with plastic windows. Recycle them with regular office paper. The filters will sieve out the plastic, and they’ll even take out the glue strip on the envelope flaps.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>FedEx. Paper FedEx envelopes can be recycled, and there’s no need to pull off the plastic sleeve. FedEx Paks made of Tyvek are also recyclable (see below).<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>Goldenrod. Those ubiquitous mustard-colored envelopes you see in offices are not recyclable, because goldenrod paper (as well as dark or fluorescent paper) is saturated with hard-to-remove dyes. “It’s what we call ‘designing for the dump,’ not the environment,” says Matsch.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>Jiffy Paks. Many Jiffy envelopes — even the paper-padded ones filled with that material resembling dryer lint — are recyclable with other mixed papers, like cereal boxes. The exception: Goldenrod-colored envelopes must be tossed.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>Padded envelopes with bubble wrap. These can’t be recycled. The best thing you can do is reuse them.<o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><span style="font-size: 12pt; line-height: 130%; font-family: Symbol; color: #303030">·</span><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"><span>  </span>Tyvek. DuPont, the maker of Tyvek, takes these envelopes back and recycles them into plastic lumber. Turn one envelope inside out and stuff others inside it. Mail them to Tyvek Recycle, Attention: Shirley B. Wright, <st1:street w:st="on"><st1:address w:st="on">2400 Elliham Avenue</st1:address></st1:street> #A, <st1:place w:st="on"><st1:city w:st="on">Richmond</st1:city> <st1:state w:st="on">VA</st1:state> <st1:postalcode w:st="on">23237</st1:postalcode></st1:place>. If you have large quantities (200 to 500), call 866-338-9835 to order a free pouch.</p>
<p></span><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">P<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Packing materials.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Styrofoam peanuts cannot be recycled in most areas, but many packaging stores (like UPS and Mail Boxes Etc.) accept them. To find a peanut reuser near you, go to <a href="http://www.loosefillpackaging.com/" target="new"><span style="color: #a04641; text-decoration: none">www.loosefillpackaging.com</span></a>. Some towns recycle Styrofoam packing blocks; if yours doesn’t, visit <a href="http://www.epspackaging.org/info.html" target="new"><span style="color: #a04641; text-decoration: none">www.epspackaging.org/info.html</span></a> to find a drop-off location, or mail them in according to the instructions on the site. Packing pillows marked “Fill-Air” can be deflated (poke a hole in them), then mailed to Ameri-Pak, Sealed Air Recycle Center, 477 South Woods Drive, Fountain Inn SC 29644. They will be recycled into things like trash bags and automotive parts.</p>
<p><strong>Paint.</strong> Some cities have paint-recycling programs, in which your old paint is taken to a company that turns it into new paint. Go to <a href="http://www.earth911.org/" target="new"><span style="color: #a04641; text-decoration: none">www.earth911.org</span></a> to see if a program exists in your area.</p>
<p><strong>Pendaflex folders.</strong> Place these filing-cabinet workhorses in the paper bin. But first cut off the metal rods and recycle them as scrap metal.</p>
<p><strong>Phone books.</strong> Many cities offer collection services. Also check <a href="http://www.yellowpages.com/recycle" target="new"><span style="color: #a04641; text-decoration: none">www.yellowpages.com/recycle</span></a>, or call AT&amp;T’s phone book–recycling line at 800-953-4400.</p>
<p><strong>Pizza boxes.</strong> If cheese and grease are stuck to the box, rip out the affected areas and recycle the rest as corrugated cardboard. Food residue can ruin a whole batch of paper if it is left to sit in the recycling facility and begins to decompose.</p>
<p><strong>Plastic bottle caps.</strong> Toss them. “They’re made from a plastic that melts at a different rate than the bottles, and they degrade the quality of the plastic if they get mixed in,” says Sarah Kite, recycling manager of the Rhode Island Resource Recovery Corporation, in <st1:place w:st="on"><st1:city w:st="on">Johnston</st1:city>,  <st1:state w:st="on">Rhode Island</st1:state></st1:place>.</p>
<p><strong>Plastic wrap (used).</strong> Most communities don’t accept this for recycling because the cost of decontaminating it isn’t worth the effort.</p>
<p><strong>Post-its.</strong> The sticky stuff gets filtered out, so these office standbys can usually be recycled with paper.</p>
<p><strong>Prescription drugs.</strong> The Starfish Project (<a href="http://www.thestarfishproject.org/" target="new"><span style="color: #a04641; text-decoration: none">www.thestarfishproject.org</span></a>) collects some unused medications (TB medicines, antifungals, antivirals) and gives them to clinics in <st1:country-region w:st="on"><st1:place w:st="on">Nigeria</st1:place></st1:country-region>. They’ll send you a prepaid FedEx label, too.</p>
<p><strong>Printer-ink cartridges.</strong> Seventy percent are thrown into landfills, where it will take 450 years for them to decompose. “Cartridges are like gas tanks,” says Jim Cannan, cartridge-collection manager at <a href="http://recycleplace.com/" target="new"><span style="color: #a04641; text-decoration: none">RecyclePlace.com</span></a>. “They don’t break. They just run out of ink. Making new ones is like changing motors every time you run out of gas.” Take them to Staples and get $3 off your next cartridge purchase, or mail HP-brand cartridges back to HP. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">Q<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Quiche pans and other cookware.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> These can be put with scrap metal, and “a plastic handle isn’t a problem,” says Tom Outerbridge, manager of municipal recycling at Sims Metal Management, in <st1:city w:st="on"><st1:place w:st="on">New   York City</st1:place></st1:city>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">R<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Recreational equipment.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Don’t send tennis rackets to your local recycling center. “People may think we’re going to give them to Goodwill,” says Sadonna Cody, director of government affairs for the Northbay Corporation and Redwood Empire Disposal, in <st1:place w:st="on"><st1:city w:st="on">Santa Rosa</st1:city>,  <st1:state w:st="on">California</st1:state></st1:place>, “but they’ll just be trashed.” Trade sports gear in at Play It Again Sports (<a href="http://www.playitagainsports.com/" target="new"><span style="color: #a04641; text-decoration: none">www.playitagainsports.com</span></a>), or donate it to <a href="http://www.sportsgift.org/" target="new"><span style="color: #a04641; text-decoration: none">www.sportsgift.org</span></a>, which gives gently used equipment to needy kids around the world. Mail to Sports Gift, 32545 B Golden Lantern #478, <st1:place w:st="on"><st1:placename w:st="on">Dana</st1:placename> <st1:placename w:st="on">Point</st1:placename> <st1:placename w:st="on">CA</st1:placename></st1:place> 92629. As for skis, send them to <a href="http://skichair.com/" target="new"><span style="color: #a04641; text-decoration: none">Skichair.com</span></a>, <st1:street w:st="on"><st1:address w:st="on">4 Abbott Place</st1:address></st1:street>, Millbury MA 01527; they’ll be turned into Adirondack-style beach chairs.</p>
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<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Rugs (cotton or wool).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> If your town’s recycling center accepts rugs, great. If not, you’re out of luck, because you can’t ship rugs directly to a fabric recycler; they need to be sent in bulk. Your best bet is to donate them to the thrift store of a charity, like the Salvation Army. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Shopping bags (paper).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Even those with metal grommets and ribbon handles can usually be recycled with other paper. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Shopping bags (plastic).</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> “Americans recycled 812 million pounds of bags in 2006, up 24 percent from 2005,” says Keith Christman, senior director of packaging at the American Chemistry Council Plastics Division, which represents plastic manufacturers. If your town doesn’t recycle plastic, you may be able to drop them off at your local grocery store. Safeway, for example, accepts grocery and dry-cleaning bags and turns them into plastic lumber. (To find other stores, go to <a href="http://www.plasticbagrecycling.org/" target="new"><span style="color: #a04641; text-decoration: none">www.plasticbagrecycling.org</span></a>.) What’s more, a range of retailers, like City Hardware, have begun to use biodegradable bags made of corn. (BioBags break down in compost heaps in 10 to 45 days.)</p>
<p><strong>Shower curtains and liners.</strong> Most facilities do not recycle these because they’re made of PVC. (If PVC gets in with other plastics, it can compromise the chemical makeup of the recycled material.)</p>
<p><strong>Six-pack rings.</strong> See if your local school participates in the Ring Leader Recycling Program (<a href="http://www.ringleader.com/" target="new"><span style="color: #a04641; text-decoration: none">www.ringleader.com</span></a>); kids collect six-pack rings to be recycled into other plastic items, including plastic lumber and plastic shipping pallets.</p>
<p><strong>Smoke detectors.</strong> Some towns accept those that have beeped their last beep. If yours doesn’t, try the manufacturer. First Alert takes back detectors (you pay for shipping); call 800-323-9005 for information.</p>
<p><strong>Soap dispensers (pump).</strong> Most plastic ones are recyclable; toss them in with the other plastics.</p>
<p><strong>Stereos and VCRs.</strong> Visit <a href="http://www.earth911.org/" target="new"><span style="color: #a04641; text-decoration: none">www.earth911.org</span></a> for a list of recyclers, retail stores, and manufacturers near you that accept electronics. Small companies are popping up to handle electronic waste (or e-waste) as well: <a href="http://greencitizen.com/" target="new"><span style="color: #a04641; text-decoration: none">Greencitizen.com</span></a> in <st1:city w:st="on"><st1:place w:st="on">San Francisco</st1:place></st1:city> will pull apart your electronics and recycle them at a cost ranging from nothing to 50 cents a pound. And the 10 nationwide locations of <a href="http://freegeek.org/" target="new"><span style="color: #a04641; text-decoration: none">Freegeek.org</span></a> offer a similar service. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">T<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Takeout-food containers.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Most are not recyclable. Paper ones (like Chinese-food containers) aren’t accepted because remnants can contaminate the paper bale at the mill. Plastic versions (like those at the salad bar) are a no-go too.</p>
<p><strong>Tinfoil.</strong> It’s aluminum, not tin. So rinse it off, wad it up, and toss it in with the beer and soda cans.</p>
<p><strong>Tires.</strong> You can often leave old tires with the dealer when you buy new ones (just check that they’ll be recycled). Worn-out tires can be reused as highway paving, doormats, hoses, shoe soles, and more.</p>
<p><strong>Tissue boxes with plastic dispensers.</strong> The plastic portion will be filtered out during the recycling process, so you can usually recycle tissue boxes with cardboard.</p>
<p><strong>Toothbrushes.</strong> They’re not recyclable, but if you buy certain brands, you can save on waste. Eco-Dent’s Terradent models and Radius Source’s toothbrushes have replaceable heads; once the bristles have worn out, snap on a new one.</p>
<p><strong>Toothpaste tubes.</strong> Even with all that sticky paste inside, you can recycle aluminum tubes (put them with the aluminum cans), but not plastic ones.</p>
<p><strong>TVs.</strong> Best Buy will remove and recycle a set when it delivers a new one. Or bring old ones to Office Depot to be recycled. Got a Sony TV? Take it to a drop-off center listed at <a href="http://www.sony.com/recycle" target="new"><span style="color: #a04641; text-decoration: none">www.sony.com/recycle</span></a>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">U<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Umbrellas.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> If it’s a broken metal one, drop the metal skeleton in with scrap metal (remove the fabric and the handle first). Plastic ones aren’t accepted.</p>
<p><strong>Used clothing.</strong> Some towns recycle clothing into seat stuffing, upholstery, or insulation. Also consider donating clothing to animal boarders and shelters, where it can be turned into pet bedding.</p>
<p><strong>Utensils (plastic).</strong> “There is no program in the country recycling plastic flatware as far as I know,” says Matsch. “The package might even say ‘recyclable,’ but that doesn’t mean much.”</p>
<p></span><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">V<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Videotapes, cassettes, and floppy disks.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> These aren’t accepted. “Videotapes are a nightmare,” says Outerbridge. “They get tangled and caught on everything.” Instead, send tapes to ACT (<a href="http://www.actrecycling.org/" target="new"><span style="color: #a04641; text-decoration: none">www.actrecycling.org</span></a>), a facility in <st1:place w:st="on"><st1:city w:st="on">Columbia</st1:city>, <st1:state w:st="on">Missouri</st1:state></st1:place>, that employs disabled people to clean, erase, and resell videotapes. You can also send videotapes, cassettes, and floppy disks to <a href="http://www.greendisk.com/" target="new"><span style="color: #a04641; text-decoration: none">www.greendisk.com</span></a>; recycling 20 pounds or less costs $6.95, plus shipping. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">W<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Wheelchairs.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Go to <a href="http://www.lifenets.org/wheelchair" target="new"><span style="color: #a04641; text-decoration: none">www.lifenets.org/wheelchair</span></a>, which acts as a matchmaker, uniting wheelchairs with those who need them.</p>
<p><strong>Wine corks.</strong> To turn them into flooring and wall tiles, send them to Wine Cork Recycling, Yemm &amp; Hart Ltd., <st1:address w:st="on"><st1:street w:st="on">610   South Chamber Drive</st1:street>, <st1:city w:st="on">Fredericktown</st1:city>  <st1:state w:st="on">MO</st1:state> <st1:postalcode w:st="on">63645</st1:postalcode></st1:address>. Or put them in a compost bin. “They’re natural,” says Matsch, “so they’re biodegradable.” Plastic corks can’t be composted or recycled.</p>
<p><strong>Wipes and sponges.</strong> These can’t be recycled. But sea sponges and natural sponges made from vegetable cellulose are biodegradable and can be tossed into a compost heap.</p>
<p><strong>Writing implements.</strong> You can’t recycle pens, pencils, and markers, but you can donate usable ones to schools that are short on these supplies. At <a href="http://www.iloveschools.com/" target="new"><span style="color: #a04641; text-decoration: none">www.iloveschools.com</span></a>, teachers from around the <st1:country-region w:st="on"><st1:place w:st="on">United   States</st1:place></st1:country-region> specify their wish lists. And there’s always the option of buying refillable pencils and biodegradable pens made of corn (like those at <a href="http://www.grassrootsstore.com/" target="new"><span style="color: #a04641; text-decoration: none">www.grassrootsstore.com</span></a>) so that less waste winds up in the landfill. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">X<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Xmas lights.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Ship your old lights to <a href="http://holidayleds.com/" target="new"><span style="color: #a04641; text-decoration: none">HolidayLEDs.com</span></a>, Attention: Recycling Program, <st1:street w:st="on"><st1:address w:st="on">120   W. Michigan Avenue, Suite 1403</st1:address></st1:street>, Jackson MI 49201. The company will send you a coupon for 10 percent off its LED lights, which use 80 percent less energy and last 10 years or more. And they’re safer, too. LEDs don’t generate much heat, whereas incandescents give off heat, which can cause a dry Christmas tree to catch fire. Ace Hardware stores accept lights as well; search by ZIP code at <a href="http://www.acehardware.com/" target="new"><span style="color: #a04641; text-decoration: none">www.acehardware.com</span></a>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">Y<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 12pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Yogurt cups.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Many towns don’t recycle these because they’re made of a plastic that can’t be processed with other plastics. But Stonyfield Farm has launched a program that turns its cups into toothbrushes, razors, and other products. Mail to Stonyfield Farm, <st1:address w:st="on"><st1:street w:st="on">10   Burton Drive</st1:street>, <st1:city w:st="on">Londonderry</st1:city> <st1:state w:st="on">NH</st1:state> <st1:postalcode w:st="on">03053</st1:postalcode></st1:address>. Or you can join TerraCycle’s Yogurt Brigade (currently available only in the Northeast) to recycle Stonyfield containers and raise money for your favorite charity. For every cup collected, Stonyfield will donate 2 cents or 5 cents, depending on the cup size. Go to <a href="http://www.terracycle.net/" target="new"><span style="color: #a04641; text-decoration: none">www.terracycle.net</span></a>. <o:p></o:p></span></p>
<p class="MsoNormal" style="margin: 12pt 0in 0.0001pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #7fa2b8">Z<o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030">Zippered plastic bags.</span></strong><span style="font-size: 12pt; line-height: 130%; font-family: Georgia; color: #303030"> Venues that recycle plastic bags will also accept these items, as long as they are clean, dry, and the zip part has been snipped off (it’s a different type of plastic).</p>
<p></span><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030">Tip:</span></strong><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030"> When shipping items to be recycled, prevent waste by skipping packing peanuts and bubble wrap in favor of used newspaper. And opt for the smallest box possible. <o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030">Tip:</span></strong><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030"> Some parts of the country recycle wrapping paper. It’s OK to leave some tape on the paper. Large amounts, though, can gum up the machines. <o:p></o:p></span></strong></p>
<p class="MsoNormal" style="margin-bottom: 9pt; line-height: 130%"><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030">Tip:</span></strong><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030"> Not all recycling centers accept everything. To find out what yours takes (or what your municipality takes), call 800-CLEANUP or go to </span></strong><strong><span style="font-size: 14pt; line-height: 130%; font-family: "Times New Roman"; color: #303030">?</span></strong><strong><span style="font-size: 14pt; line-height: 130%; font-family: Georgia; color: #303030"><a href="http://www.recyclingcenters.org/" target="new"><span style="color: #a04641; text-decoration: none">www.recyclingcenters.org</span></a>. <o:p></o:p></span></strong></p>
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