RadioTuck

HTML5 and Tech Investing

Fri, 06 Apr 2012 14:30:43 GMT

Roger keynoted Tuck's 2012 Entertainment, Sports & Media Symposium with this inspirational and completely unique consideration of technology today. Mobile and Social are no longer an option, Roger says, but a cost of doing business. Furthermore, today is the most important moment in the tech industry and HTML5 could tell us why.

What it means to be Secure in the Cloud

Tue, 06 Mar 2012 17:52:31 GMT

William speaks about challenges with using the cloud such as data privacy laws and security concerns.

The Disruptive Qualities and Opportunities of Cloud Computing

Wed, 29 Feb 2012 16:30:20 GMT

Mac speaks with Geoffrey about next generation cloud computing hardware and apps that handle big data in the cloud. He explains how the cloud's disruptive qualities offer great opportunity.

Inning Number 3 Today - Just Imagine the Future of Cloud

Wed, 29 Feb 2012 15:51:10 GMT

Steve speaks with Vivek about how young cloud computing really is. Already, the innovations stemming from cloud are exploding are the cost savings benefits cannot be ignored.

Amazon’s take on the Cloud

Mon, 27 Feb 2012 18:40:37 GMT

Peter talks about the most opportune times to apply cloud technology, including "lift and shift" versus "skunk works" situations. When you're building from the ground up, you can leverage all the cloud on the first day.

Innovation On Demand: The Promise of Cloud Computing Panel Discussion

Mon, 20 Feb 2012 15:38:59 GMT

Hear experts from AT&T, Amazon.com, Google and IBM discuss the possibilities, problems and promises of cloud computing. These panelists offer real-world examples of successful innovations in the cloud and answer questions from the audience.

Using the Cloud to Enable Business

Fri, 16 Dec 2011 20:47:37 GMT

Yancey describes DigitalGlobe purpose as “seeing a better world.” Cloud computing helps make that happen.

Security, Privacy and the Fog of War in Cloud Computing

Tue, 13 Dec 2011 15:10:55 GMT

Enrique states that the cloud is absolutly the biggest change in IT within the last 30 years. The security and business implications are massive. Hear more.

Cloud Computing’s Nirvana - The Big C

Tue, 22 Nov 2011 12:05:23 GMT

Kent discusses the many different notions of cloud computing. Most specifically, he discusses the community (with a big C) that cloud computing gives rise to, filters and supports.

Risks and Rewards in Cloud Computing

Thu, 27 Oct 2011 11:31:19 GMT

Three top CIOs from Nestlé, Hilti and Bechtel shared their perspectives on cloud computing including security concerns and business opportunities. Panelists: Olivier Gouin, Group CIO, Nestlé; Martin Petry, CIO, Hilti; Geir Ramleth, CIO, Bechtel

Today’s CIO and the Cloud: Enabling Business

Tue, 25 Oct 2011 17:39:03 GMT

Geoffrey Mattei T'12 interviews John on his extensive experience with DISSA, where he served as CIO for over 15 years and his current role at ViON. John offers wise words of advice for today's CIO and how they should embrace new technologies, speed and innovation.

The Adoption of Cloud Computing: Not Just Cost Savings

Tue, 25 Oct 2011 15:17:18 GMT

Mark speaks with Center for Digital Strategies MBA Fellow, Torlisa Jeffrey T'12, about the emergence of cloud computing and the vast business implications of its adoption.

Solid Core, Flexible Boundaries and Cloud Computing at Hilti

Mon, 24 Oct 2011 17:30:09 GMT

Vivek explores the vision Hilti has for cloud computing with their CIO, Martin Petry. Martin explains the shifting capabilities of a solid core and a flexible exterior in the enterprise.

Scaling Development, Opps and Apps - a Firsthand View of Cloud Computing

Fri, 23 Sep 2011 14:58:38 GMT

Peter sees a future in which harnessing a far-flung computer network becomes as easy plugging in a household appliance. For enterprises, that kind of simplicity would bring big changes. Manish asks Peter specific questions about these changes.

Information Security Today and Predictions for the Near Future

Thu, 18 Aug 2011 15:27:39 GMT

John and Prof. Eric Johnson sat down before the Human Behavior and Security Culture Workshop to discuss the current state of information security. Topics covered include Wikileaks, company culture and cloud security.

Human Behavior and Security Culture

Mon, 15 Aug 2011 15:34:05 GMT

John speaks with the CDS about the importance of understanding human behavior as it relates to information security in today's business world. Recognizing that entire societies now rely on technology, human factors upon that technology become extremely important.

Tuck Alumni discuss Social Technology and Cloud Computing

Wed, 10 Aug 2011 14:55:24 GMT

Prof Johnson moderates a lively discussion on cloud computing and social technology with Tuck Alumni who are now executives from Facebook, Cisco, Emergence Capital Partners and Ariba.

Strategy and Innovation in Social Marketing Panel

Tue, 17 May 2011 11:29:44 GMT

This discussion looks at how companies are leveraging social technologies to increase brand loyalty and market share. They consider if social supports the established correlation between relevance and revenue and where the value is located in the two-way conversation. Panelists: Lou Aversano, Worldwide Managing Director, Ogilvy Worldwide; John Bell, Global Managing Director, 360 Degree Digital Influence, Ogilvy; Moderated by Praveen K. Kopalle, Professor of Marketing, Tuck School of Business.

Social Media Today: Experimental to Operational

Mon, 16 May 2011 16:24:58 GMT

John shares his vast wealth of experience concerning social media lessons, successes, opportunities and risks.

The Power of Social: Blogs, Transparency and Conversation

Mon, 09 May 2011 16:50:35 GMT

Alex shares his vast experience in the managment, reach and power of social technologies.

Corp Comm in the Age of Facebook Panel

Mon, 09 May 2011 12:07:17 GMT

This expert panel examines the myriad changes social technology is bringing to corporate communications and what is likely to come. Panelists: Alex Dudley, VP, Public Relations, at Time Warner Cable (shown here) Paul Dickard, VP, External Communications, AECOM Ray Kerins, VP, External Affairs & Worldwide Communications, Pfizer Inc. Rod Thorn, Director of Communications, PepsiCo Paul A. Argenti, Professor of Corporate Communication, Tuck School of Business, Moderator

B2B and Social Technology

Mon, 09 May 2011 11:46:08 GMT

Paul discusses the importance of LinkedIn and the challenges of using social technology in a billable-hours business model. Paul sees social as a business development tool and emphasizes the importance of original content.

The Vital Tool of Social Tech

Mon, 09 May 2011 11:34:04 GMT

Rod discusses the myriad changes social technology is bringing to corporate communications and what is likely to come.

Social: Early Adoption in Big Pharma

Mon, 09 May 2011 11:09:47 GMT

In a highly regulated market, Ray discusses the challenges and opportunities of social media and operating in the space while awaiting clear guidelines. He explains how 90% of people who are watching and listening, 9% are engaged and 1% are making most of the "noise" in social but how the entire conversation is equally important.

User-Generated Freedoms and the Age of Transparency

Thu, 05 May 2011 15:28:30 GMT

Professor Eric Johnson speaks with Don about the dramatic business and social changes being fueled by social media. Highlighting timely topics from his books, Wikinomics and Macrowikinomics, Don expresses how mass collaboration, a renewed emphasis on entrepreneurship, and true transparency are changing everything. He also argues that leading a principled and consequential organization are imperative to economic recovery, progress and prosperity.

The Necessary Measures of Social Technology

Thu, 14 Apr 2011 17:16:25 GMT

Linda discusses the many possibilities and strengths of social media measurement. She also explores the multiple evolving areas of analytics.

The Business of Social Gaming

Fri, 01 Apr 2011 15:59:13 GMT

In this timely interview, Steve shares his insight into the social aspects of gaming from consoles to web games, as the Internet has allowed mainstream people to contribute to games on a whole new level.

ProfitVille: The Business of Local Social Gaming

Fri, 01 Apr 2011 15:59:03 GMT

Chris shares his insights on social gaming. He talks about local, social and mobile coming together to create a powerful new engaging business opportunity and experience for consumers.

Products to Customers

Wed, 30 Mar 2011 12:36:10 GMT

Mike talks about getting customers what they want in today's world, including wireless devices, mobile apps and cable. He even shares the challenges involved in launching a mobile app.

Avatars in the Boardroom: A Virtual Revolution in Workplace Collaboration

Thu, 24 Feb 2011 12:23:10 GMT

John discusses his prediction that more people will soon step out of offices and classrooms into worlds where computers create the faces and places.

Mobile and Connectivity To Run Business Better

Fri, 11 Feb 2011 15:20:34 GMT

Bill talks about how SAP helps the world run better by enabling businesses to connect, collaborate and achieve maximum efficiency.

Social Media and Consumer Products

Thu, 10 Feb 2011 12:56:58 GMT

Jan shares his opinions on social media and social marketing in regards to commerce, brand building and communication.

Social Technologies: Re-Engineering the Enterprise

Mon, 17 Jan 2011 15:00:37 GMT

This interview focuses on social technologies and how they are affecting the enterprise. From how internal collaboration happens, to how companies build their brands and reach out to their customers and shareholders, social media and social networking are changing how corporations function. Ben likens this social revolution to the emergance of ecommerce and how the internet re-engineered the enterprise.

The Social Enterprise and the CIO

Thu, 13 Jan 2011 17:34:59 GMT

John's insightful interview considers the role of the CIO given the growth of social technologies. John also discusses the future of the enterprise in regards to the prevalence of new social technologies.

Leveraging Social Media

Thu, 13 Jan 2011 17:25:23 GMT

Gary discusses new and emerging social technologies, how companies can leverage social and what the future looks like in regards to social and the enterprise.

Social Technology and the Cable Industry

Thu, 13 Jan 2011 16:18:39 GMT

Sam speaks about social media, social marketing and social technologies are affecting on business and specifically on the cable industry. Sam talks about the customer care capabilities afforded by social technologies as well as their limitations.

Engaging Customers in the Social World

Thu, 13 Jan 2011 13:55:03 GMT

Collin considers the goals of engagement and they difer from traditional advertising objectives. He speaks about how companies are leveraging social technologies to increase brand loyalty, influence and market share.

Social Media and Cloud Computing

Sun, 02 Jan 2011 13:39:14 GMT

Mark states that the CEO of Salesforce, Mark Benioff, states he knows more about his 5,000 employees now thanks to the power of social than he did when his company was 10 people working in the same room together. This statement alone illustrates the reach and strength of social technology and what its impact on business culture can be today. Hear more about the future of social technologies and cloud computing

Managing to the Empowered Customer

Thu, 02 Dec 2010 20:01:02 GMT

In this talk, Josh quantifies the power of consumers, describes the four steps companies need to take to turn empowered consumers to their advantage, and shows how empowered workers will transform the way companies are managed.

Customer Engagement in the New Social World

Tue, 16 Nov 2010 21:06:42 GMT

How are companies leveraging social technologies to increase brand loyalty and market share? What are some best practices for customer engagement? Panelists considered these questions and more. They shared their insight and experience into the power of social customer engagement. Panelists: Collin Douma, VP, Social Media, Proximity BBDO Kyle Keogh T'99, Director, Sales Strategy and Planning, Google Doug Neil T'91, SVP, Digital Marketing, Universal Pictures John F. Marshall T'92, Senior Partner & Director of Brand Strategy, Lippincott (panel moderator)

Social Media and the Movies

Thu, 11 Nov 2010 17:34:56 GMT

Doug discusses the reach and power of social marketing and how it is effected today's business world. He offers experience and insight into the wide world of the movie industry.

Social Media and Corporate Communication

Thu, 11 Nov 2010 16:45:23 GMT

Bob speaks about the incredible effects and opportunities that social media has had and will continue to have on the enterprise. Bob also talks about the possibilities of social with B to B partners.

Mobile Commerce & Advertising

Fri, 08 Oct 2010 17:11:38 GMT

The discussion of HTML 5, native apps and web apps is explored here with Jason. He talks about the next big catalyst which he believes is innovation and simplicity in mobile payments and mobile shopping.

The News Media and the Internet

Thu, 07 Oct 2010 10:51:28 GMT

The amazing challenges and opportunities the internet poses for the news media, the advertising world and consumers is considered by Professor Gans.

Micro & Emerging Payments

Thu, 10 Jun 2010 21:13:39 GMT

Patricia speaks with the Center about online and mobile technology as well as industry standards.

3G, Wireless Industry and Expansion

Wed, 28 Apr 2010 17:41:09 GMT

Gained from years of hands-on experience growing this industry, Perry illuminates the current and possible future of mobile commerce.

The Mobile Ecosystem Today and Tomorrow

Wed, 28 Apr 2010 11:25:26 GMT

Mark answers specific questions about the mobile industry including new devices, emerging networks and big players.

Monetizing 3G

Wed, 21 Apr 2010 17:21:58 GMT

Jonathan discusses the mobile value chain and monetization.

Mobile Money: Innovation, Ecosystems and Strategy

Wed, 21 Apr 2010 10:58:49 GMT

Mary shares her expertise on the mobile money and micro payments industries. Mary touches on the many benefits that mobile brings to emerging industries.

Mobile Content, Connectivity and Commerce

Tue, 20 Apr 2010 13:37:08 GMT

Mike speaks about the opportunities and business models in mobile including content synch, handset transfer and data back up.

4G, Mobile Infrastructure and Commerce

Sun, 18 Apr 2010 16:22:07 GMT

Barry compares Wi-MAX and LG and also shares his expansive expertise on the mobile industry at large.

The Free Model

Tue, 13 Apr 2010 17:40:35 GMT

Roger McNamee, CDS Co-Founder and Tuck Alum, speaks with students about the free model strategy used by Internet firms.

Venture Capital

Thu, 08 Apr 2010 20:34:43 GMT

CDS Co-Founder and Tuck Alum, Roger McNamee, speaks with students about the current venture capital market.

Mobile Advertising: Today and Tomorrow

Wed, 31 Mar 2010 13:42:07 GMT

Adam considers the vast opportunities in today's exploding mobile space given the mobile phone penetration rate, growing size and strenght of mobile networks and new mobile marketing strategies.

Mobile Apps, Advertising and Devices

Tue, 30 Mar 2010 11:52:19 GMT

Carl shares the results of his research on mobile advertising including the mobile networks and the development of devices.

Location Based Services

Thu, 11 Mar 2010 11:21:54 GMT

Margot speaks to MBA students about map creation and how digital maps and location based services (LBS) effect business and individuals.

Bundling Services in Mobile, Digital Content Rights and Media Networks

Wed, 24 Feb 2010 15:02:07 GMT

Matt discusses the next level of growth for mobile and talks about the mobile web, bundling servies and video.

Serious Gaming

Fri, 19 Feb 2010 13:46:02 GMT

The exciting realms of blu-ray, graphic gaming and 3-D gaming are discussed by Phil.

Today in Mobile Technology - It’s Fast

Mon, 18 Jan 2010 15:47:30 GMT

Terry discusses the top three trends in mobile today. He claims that business is going from a voice to a data industry and that speed is of the utmost importance.

Mobile Technology: Past, Present and Future

Wed, 13 Jan 2010 16:47:12 GMT

The rational and strategy of large mobile companies is discussed by Mark. Global telecom is also considered.

Mobile Strategy and Location Based Social Games

Wed, 13 Jan 2010 16:40:11 GMT

Kevin discusses location-based services, social networking and the exploding marketplace of mobile technology.

Mobile Ecosystem: From Closed to Open

Tue, 12 Jan 2010 12:10:33 GMT

Emily shares her thoughts about the mobile internet and the current shifts in power and economics.

IT to the World

Fri, 04 Sep 2009 10:43:21 GMT

This interview looks at bringing IT and communication technologies to the vast segments of the population who otherwise might not receive it.

Mobile Banking and Mobile Money

Thu, 09 Jul 2009 09:35:48 GMT

Dan speaks extensively about mobile banking and mobile money as it relates to developing countries.

Profitability Strategy for Online TV

Fri, 15 May 2009 16:15:10 GMT

In this exclusive interview, Hyatt, an entrepreneur and business professor at Stanford University, describes how he and co-founder, former Vice President Al Gore Jr., created a new model for an online and cable television network. He discusses how the team of award-winning investigative journalists covers news around the world for distribution online as well as on cable television.

The Power of Content

Sat, 18 Apr 2009 16:50:04 GMT

Rich talks about original content and touches on the success of "High School Musical."

Media / Entertainment Industry and the Internet

Wed, 01 Apr 2009 16:28:19 GMT

Blair describes how media companies are responding to dynamic changes in consumer viewing habits and technology. This well-respected entertainment industry executive also shares advice for students interested in pursuing a career in the rapidly-changing media and entertainment industry.

The Demand of Video on Demand

Fri, 23 Jan 2009 15:07:38 GMT

Given the speed of technology, Yvette discusses hardware and software opportunities. She talks about how the best technology doesn't always win but how knowing customers and making wise business decisions gains market share and competitive advantage.

Platforms and Profits

Sun, 18 Jan 2009 18:04:30 GMT

Glenn speaks about the businesses of internet and television sharing his extensive experience.

How Customers Consume Video

Wed, 14 Jan 2009 16:39:57 GMT

Steven shares his views on how new technologies are meeting consumer demand to watch video content where, when and how they prefer to watch. He also offers insights and great advice for students interested in pursuing a career in the rapidly-changing media and entertainment industry.

Video: The Dominant Traffic Driver

Wed, 14 Jan 2009 10:30:35 GMT

Tony speaks about Cisco, the market and future opportunities in video.

Security Online

Wed, 12 Nov 2008 14:25:43 GMT

Professor Johnson sits down with Window to discuss how Mozilla's unique, open business model has attracted more than 200 million users. Snyder, whose mother taught her to program BASIC when she was five, spearheads Mozillas open source efforts to provide a free and extremely secure browser. She explains how a self-selecting group of security experts help her target and fix vulnerabilities and discusses why Mozilla differs from other companies and the future of internet security.

Computers for Underprivileged Children

Thu, 11 Sep 2008 17:46:17 GMT

OLPC's mission is to provide millions of underprivileged children with a free, indestructible laptop computer. This educational organization is working with major corporations and government leaders to meet the challenge.

The Changing Landscape of Television

Thu, 11 Sep 2008 17:18:23 GMT

James provides a provocative, insider view of trends and the future of television, including broadcast, cable and internet TV.

Thematic Investing and the Implicit Web

Sun, 11 May 2008 13:38:37 GMT

Brad discusses the strategy behind thematic investing at the Foundry Group, and offers his definition of the implicit web and why will it be important in the near future.

Experimenting with Business Models and Video Content

Tue, 06 May 2008 16:17:22 GMT

After a lecture on Network Distribution and Monetization, Melody discusses whats working best for MTV and BET Networks.

Personal Fan / UG Content

Fri, 02 May 2008 10:06:27 GMT

Ariel Diaz discusses how he created an online, interactive sports network which encourages avid sports fans to create their own shows and download a variety of sports-oriented content.

New Media Challenges the Traditional Firms

Fri, 18 Apr 2008 09:57:23 GMT

Michael discusses how well-funded new media companies are taking business and profits away from traditional media outlets. A new generation of young consumers who demand the ability to download and share content are changing the way entertainment is being distributed.

Media Firms Forced to Re-Think Models

Thu, 10 Apr 2008 09:49:23 GMT

Ted group discusses current challenges to traditional media companies with Radio Tuck. Ted is responsible for managing the firm's relationship with a number of important clients in the media, entertainment and information services sectors.

The Website Competitive Edge

Thu, 03 Apr 2008 09:42:38 GMT

Susan oversees the Boston Globe's consumer marketing functions, which include circulation sales and operations, market research, merchandising and marketing communications. She explores why the Globe invests time and money into maintaining a powerful, interactive web site and how the newspaper business is facing severe challenges as ad sales drop and subscriptions decline.

Information as Strategic Asset

Tue, 01 Apr 2008 14:20:00 GMT

Dr. Barth discusses how NewVantage's capability maturity model measures information management, where the most mature companies see information as a competitive weapon, manage it as a strategic asset, and use it for innovation. The best companies see business and IT alignment, in information use and strategy, as an enterprise-wide initiative that needs enterprise, C-level support.

Balancing Innovation and Risk at Facebook

Fri, 14 Mar 2008 10:37:31 GMT

Chris discusses such recent changes at Facebook as opening up registration, the introduction of Newsfeed and the Facebook Platform. He also discusses the process Facebook uses to prioritize innovation and that allows it to take such big risks.

Interactive Marketing at Pepsi

Fri, 14 Mar 2008 10:31:47 GMT

Jason Thalappillil shares how Pepsi and their agency, Tribal DDB, create unique interactive marketing campaigns that engage consumers and inspire them to become brand ambassadors. He also talks about how this type of social marketing reflects the trend of consumers wanting to be more in control.

Under the Hood

Fri, 11 Jan 2008 13:47:42 GMT

Sylvia discusses how successful online communities, such as Edmunds.com, rely on transparency—an open exchange of information between manufacturers, customers, and third-party reviewers, which not only empowers consumers, but also breeds trust.

Rethinking Strategy in Second Life

Tue, 08 Jan 2008 16:55:47 GMT

John discusses the importance of being an interdisciplinary company, and how other companies and communities must recreate themselves and their perspectives when using virtual worlds like Second Life.

Making Enterprise 2.0 Work

Tue, 08 Jan 2008 16:50:52 GMT

JP discusses the four pillars that software is converging to in today's knowledge worker enterprise, and the value of open source in setting an example in how to apply Web 2.0 technologies to the enterprise.

Web 2.0 and Innovation

Fri, 12 Oct 2007 11:13:16 GMT

Chris and Ted Hoff, VP of Learnng at IBM, share IBM's definition of Web 2.0 and discuss the biggest hurdles, and the opportunities, to Web 2.0 adoption and implementation in the enterprise.

Looking Forward with Family Ownership

Fri, 12 Oct 2007 10:43:47 GMT

Leon discusses the challenges L.L. Bean faces entering the retail business, exploring international growth and maintaining family ownership in an industry that is seeing increasing numbers of well-financed multi-nationals in the marketplace.

Technology Enabling Nonprofits

Sun, 07 Oct 2007 16:56:24 GMT

Edward Granger-Happ, CIO, Save the Children, and Chairman, NetHope, discusses how information technology and the advent of Web 2.0, is changing the way relief organizations organize and deliver aid.

Managing Information Risk

Sun, 09 Sep 2007 14:34:49 GMT

Robin shares how ChoicePoint is driving information risk management into the organization and explains their highly reported hacking experience.

Innovation and Investing

Thu, 10 May 2007 19:42:38 GMT

Jack discusses how the Vanguard Group has long embraced digital strategies to meet the growing needs of investors, the importance of the CEO-CIO relationship to spur on innovation, and the broad role that information technology plays in today's businesses and corporations.

Have Kayak, Will Travel

Tue, 10 Apr 2007 19:58:03 GMT

Steve talks about the evolution of online travel booking options, from travel agencies to improved singular airline and hotel chain sites, and now vertical search engines like Kayak.com.

Driving Strategy through Organizational Alignment

Tue, 10 Apr 2007 19:50:01 GMT

Stefan describes how organizational alignment can bring together the heads and the hearts of people behind the business strategy, so as to better execute that strategy and to create more value.

The Possibilities of RFID

Sat, 07 Apr 2007 17:06:58 GMT

Sanjay describes how RFID technology and tags and the EPC numbering system are being used as a way of driving efficiencies across supply chains. He also shares some surprising uses of the technology, including in ski passes, pharmaceuticals, and to track eating patterns of wallabies.

Looks for Best Fit

Fri, 16 Feb 2007 10:57:06 GMT

Steve discusses what L.L. Bean's marketing department looks for in strategic technology partners, to help maintain a seamless multi-channel customer experience, as well as in potential co-branding partners, such as Subaru and the Weather Channel.

Research Makes a Difference

Fri, 09 Feb 2007 11:02:28 GMT

The role of media research in shaping business strategy, sharing recent findings from a joint study with Yahoo on the four major purchase paths and looking at how enhanced search has transformed the model of a "purchase funnel" into a "purchase tumbler" is discussed by Mike.

Customer Insight at Starwood

Fri, 26 Jan 2007 11:12:12 GMT

Starwood's Rebecca Gillan and Amy Weinberg discuss how their respective groups—Global Market Research & Guest Satisfaction and Customer Insight—marry transactional data with behavioral data to drive new brand strategies and initiatives.

Yahoo! and You

Fri, 12 Jan 2007 11:35:23 GMT

Anke discusses the growing dynamic between traditional "pushed" content and the increasing amount of "pulled" (search- and consumer-generated) content on the web, and explains Yahoo's decision to go mobile with its launch of Yahoo! Go.

Consumer Advocacy

Mon, 08 Jan 2007 15:59:28 GMT

Katherine describes her role as ChoicePoint's first Consumer Advocate, including her responsibilities and goals, as well as the information services agency's efforts to build a stronger, more direct relationship with consumers.

Privacy Strategy

Mon, 08 Jan 2007 15:25:19 GMT

Peter and Brendon Lynch, Microsoft's Privacy Strategist, discuss how privacy strategy has become integral to business strategy. As companies collect more behavioral data to create more value for customers, security and privacy executives and product developers must work together to find a balance between customer expectations in service and privacy.