FeedBurner makes it easy to receive content updates in My Yahoo!, Newsgator, Bloglines, and other news readers.
Learn more about syndication and FeedBurner...
Originally posted on The Huffington Post:
I’ll never forget the moment I first heard the word “fratire.” I was on the phone with Warren St. John answering some follow-up questions for his piece on me and Maddox that was to run in the NY Times Style Section. I am paraphrasing, but I think the conversation went like this:
Tucker “So Warren, you going to give our fledging genre a cool new name?”
Warren “Yeah, I was thinking of calling it ‘fratire.”
Tucker “Great Holy Jesus. Warren, that is awful. First off, I wasn’t in a fraternity. Neither was Maddox. In fact, none of the writers you are profiling in your article was in a frat. Please, call it anything else…uh, how about Dick Lit?”
Warren “I don’t think the Times will print that. We’re going with fratire.”
And there it was. I had the chance to kill the fratire name, had I just come up with something more printable than Dick Lit, but I failed. Sorry folks.
Slightly inaccurate titles aside, “fratire” is not what the pundits and bloggers would have you believe. That is why I decided to write this piece; I was tired of people who hadn’t read our writing passing judgment on it and defining it in a way that served their ideological interests to the detriment of ours. It is time to set the record straight.
First off, if you have not read anything written by the two main players in the “fratire” genre, Maddox and I, then either go read at least some of our writing, or permanently excuse yourself from the debate. If you don’t want to buy our books, you can get plenty of free material on our sites. Mine is here, www.TuckerMax.com, and Maddox’s is here, www.thebestpageintheuniverse. com.
Seems easy enough, the idea that one should actually read what a person writes before commenting on their work? Well, perhaps not surprisingly, most of our critics have not bothered with that meddlesome detail. They spend 30 seconds surfing around, catch a glimpse of the word “bitch,” see some sentence about “drunken sex” or a rant about Maddox’s girlfriend changing the oil, and decide that’s all they need to read, they have completely figured us out, and we are quite obviously [misogynists/alcoholics/immature/pseudo-frat boys/vengeful/insert your favorite adjective here].
The problem is that they are all wrong. Fratire is not about misogyny. Fratire is not about drinking. Fratire is not about acting immature, or animosity towards women or fraternity life, or anything of these other things it is accused of being.
It is difficult to claim that, as a group, we are any one thing. The simple fact is that the fratirists are a set of very different writers with very different styles and messages. I am single, I like to have sex with lots of different women, I like to drink with my friends and have a good time and then write about it. That’s all I do; write true short stories about my nights out acting like an average twenty something. Maddox has had the same girlfriend for five years, rarely drinks, and likes to play computer games. Instead, he writes satire pieces mocking children’s artwork, and vegetarians. Another writer in the genre, Robert Hamburger, has an ingeniously subversive site and book devoted to how sweet ninjas are. A fourth, Frank Rich, writes exclusively about drinking and alcohol.
If our voices are so different, why is it that we have been lumped together under fratire? What is the common bond? It is very simple: Fratire is, at it’s essence, nothing more than men writing about being men in an honest and authentic way. I know that doesn’t seem all that radical, but sadly, in the PC world that we now live in, it very much is.
To understand why current culture is at the point where men being men is considered a radical notion, you need to understand how we got here. Feminism came in three “waves”; 1st Wave, which was suffrage (the right to vote), 2nd Wave, which was the 60’s and 70’s sexual and social revolution fought for inclusion, and 3rd Wave, which is what we have now. It emphasizes freedom of choice for women regardless of what decision they make, and it endorses everything from porn to girly culture.
Of course, First Wave feminism was a substantial human advancement. Aside from universal suffrage, only the rule of law and the scientific method have done more to advance the human condition. Second Wave feminism was also necessary at the time it began. It threw off the stifling societal bonds limiting women’s ability to be who they wanted to be and advance in fields they choose. However, Second Wave feminism went too far in some ways. While many women did want to take advantage of the new paths available to them and become scientists or CEO’s, many did not, and they didn’t enjoy feeling like failures simply because they chose to be stay-at-home moms or strippers or whatever.
The same was true for their sexuality. Because the Second Wave feminists fought for sexual equality against a patriarchal system that objectified them, as a result they sought to hold women to a standard of acting in accord with the gains they had won. But the Third Wave feminists did not want another set of rules, they wanted personal freedom, and some of them preferred the option of alternate sexual mores like bi-sexuality and sluttiness. This is why Third Wave feminism arose; it was a reaction against the oppression of the Second Wave. Plainly put, the Second Wave feminists were Jane Pauley and Gloria Steinem, and the Third Wave feminists were Britney Spears, Suicide Girls and Margaret Cho.
Why does any of this matter? Because feminism did not evolve in a vacuum. It interacted with and affected masculinity. Entire books could be written about this, but in short, men–especially in the media–reacted to Second Wave feminism by emasculating themselves and adopting a PC attitude that apologizes for nothing more than men being men. This attitude peaked in the early 90’s (around the same time that Third Wave feminism started). The idea that men had to pay not only for the sins of our fathers, but had to suffer for simply being a man became pervasive in mainstream media.
When any pendulum swings too far to one side, it eventually has to start coming back. The first major player to refuse to buckle to this trend was Howard Stern. The demand for such a voice was so strong that by simply refusing to kowtow to the PC police, he became the “King of All Media.” This is where fratire comes in. While Maddox and I are not Howard Stern, we do represent some of the first internet players in this anti-PC revolt, and fratire as a genre represents the non-mainstream literary reaction to the feminization of masculinity.
Masculinity is starting to slowly coming back in vogue, but the fight is only beginning. The fact is, at this point in entertainment history, the Second Wave feminists are the gatekeepers of media. The women who grew up in the 60’s are now in charge, and they quite literally run shit. By itself that is not a problem, but these 50-year-old women who hold so many positions of power in media companies have personal preferences that do not reflect many American attitudes. Fratire exists as a genre because people are hungry for someone to tell it like it actually is instead of how these women (and men to some extent) want it to be. There is a large and untapped segment of the American populace that want men to act like men, but the MSM, which is run by Second Wave feminists, doesn’t get this yet. They aren’t in touch anymore.
(As a slight aside, I would go so far as to say that many feminists, especially Second Wave feminists, actually HATE women. Not the minority of women who agree with them, but the majority of actual women in the world, the ones who wax their legs and wear high heels, who distance themselves from radical feminism and actually like men. The hard-core Second Wave feminists think so little of women that they are compelled to control them, tell them what’s acceptable to read or enjoy or think is funny and dictate whom it’s permissible to be attracted to, i.e. to tell them that they are supposed to hate Maddox and I because we aren’t pussy-whipped sycophants. Well fuck that. It is not an accident that at 30-40% of our fans are women. Ladies, unlike the feminist illuminati who disparage your personal choices when they don’t fall into line with their radical views, I will not ignore and disregard your decisions. I am glad you are reading my work and I personally welcome you as fans.)
This is not an issue of fratire writers being internet based and thus disregarded by the mainstream. Ana Marie Cox (Wonkette) got a two book deal with an advance over $500,000. Jessica Cutler (Washintonienne) got an advance of $240,000. My advance? $7500. Maddox’s? $7500. How did that turn out for the publishing world?
My book, “I Hope They Serve Beer In Hell” (www.ihopetheyservebeerinhell. com), just passed 60,000 books sold (in only six months) and spent two weeks as a NY Times Best Seller (and that was literally without one single book review in any publication of note). According to Book Scan, Ana Marie Cox (Dog Days) and Jessica Cutler (Washingtonienne) have-COMBINED-sold less than half that. And of course, neither ever hit any best seller list (Maddox’s numbers aren’t known, but he debuted at #4 on the NY Times Best Seller List, so I think we can safely say he will eventually outsell all of us).
What does all this mean? Well, aside from my ranting to get this off my chest, it means one very simple thing: Don’t believe the anti-fratire hype. If you read my work or Maddox’s work or any of the other fratire authors and dislike our writing on it’s merits, that is fine. Though fratire has a large audience, it’s not for everyone. But don’t dis the genre because you think that it’s anti-woman or misogynistic; it is not. At least give us the respect of judging our work as it is, not as some reactionary who hasn’t read it thinks it is.
Let me be even more clear: The last thing I want to do is define fratire in opposition to women or to feminism. It is not an accident that 30-40% of my fans are women. I do not imply that men’s interests run counter to women’s, or even that masculinity and feminism are mutually exclusive. They are not. Nor does fratire hold that feminism is bad, or that men are “superior” to women in some unspecified way. In fact, I very much agree with the basic tenet of feminism–that women are legally and morally equal to men and should have every opportunity that men do.
True masculinity is not about opposing femininity. In fact, femininity is essential to masculinity; it is the yin to our yang. Any real man values and desires women in his life, but men also want to stop being told that it’s not OK to be a man.
Of course, this begs the question: What does it mean to be a man?
Honestly, I don’t know the answer to that question. I definitely like to think of myself as a man, but I do not think that I am the model or definition of manhood that everyone should aspire to. Even though I cannot define manhood, I do know that we will never define it if we cannot discuss it openly and freely, without fear of being castigated or vilified for exploring the boundaries of these issues.
Just like Third Wave feminism arose to enable women to explore and define the different meanings femininity can have to different people, so has fratire spawned from the recesses of the internet to allow men to do the same thing with masculinity. At it’s core, fratire is just that: A literary genre that unapologetically lets men be men…whatever it is that means.
I get so many emails asking me the authors that influenced me or what I books I recommend, so I decided to list them here. These are not necessarily the “best” books I’ve ever read, but they are the ones that’ve had the most personal impact on me. Each book on this list, I’ve read at least three times:
1. Confederacy of Dunces: My favorite fiction book, and probably my favorite book ever. This is the type of book that humbles you, and makes you understand how great writing can be.
2. The Autobiography of Malcolm X: I cannot over-emphasize how important this book was to my development as a man. It has nothing to do with black or white, it is about the internal struggle of a man to overcome his surroundings and deal with his personal demons. I have read this book about 10 times, and still love it. I relate to Malcolm very intensely as a person. Malcolm’s self-reliance, struggle against an oppressive system, and redemption through education hits close to home.
3. A River Runs Through It: The piece of fiction that almost single-handedly taught me about economy of writing, and what it means to be loyal and to lose a friend. My best friend killed himself in college, and reading this was one of the things that helped me get through it (my friend was very much like Paul, the brother).
4. The Neon Bible: Probably the best first person perspective ever written on youth. Infinitely better than Catcher in the Rye.
5. Fight Club: The book that changed my life, that crystallized and defined for me my emotions about working in a corporate world, and put me on the path to where I am now. I recommend the movie as well; this is one of the few movies that stands up to the book.
6. Sperm Wars: There are better books about evolutionary psychology and human sexuality–especially now–but this is the first one I read on the subject, and the one that really opened my eyes to the field.
7. The Godfather: The movie is great, but the book is actually better. It’s hard to describe why this book is so good; Mario Puzo doesn’t even regard it as his best, though I think it stands far above his others. In a weird way, it’s a guide to modern manhood. Read it and you’ll understand.
8. Hatchet: The first book I ever bought and read on my own, I think I was 10 or so. I still love it, it’s the perfect starter book for smart young kids, and every time I re-read it, I see something new, something I didn’t understand when I was young.
9. The Adapted Mind: The second book (after Sperm Wars) I read about evolutionary psychology, and very much the bible of the field. Unless you have a bio background, I would probably recommend other books before trying to tackle this one though, namely The Moral Animal.
10. The History of the Peloponnesian War: You almost have to learn this in a classroom setting, because you need some background in ancient Greece to understand it. I had David Bevington teach it to me, and he brought the fucking text alive. But if nothing else, read the Funeral Oration by Pericles. The man perfected western style public speaking.
11. The Alchemist: I am a huge admirer of Paulo Coehlo, and this book is, I think, his best. If you are someone who wants more from life than just being another sheep, it will resonate with you. It captures the emotional struggle of someone who is trying to break free from the bonds of the standard path and search for their personal destiny.
12: The War of Art: I have all the admiration in the world for Steven Pressfield, and this book is one of the main reasons why. He understands what it means to be an artist better than anyone else I have read.
So Hilarity Ensues and Sloppy Seconds have been out two weeks. The basic wrap-up:
Hilarity Ensues My Best Debut Ever: IHTSBIH debuted at #24 on the NY Times Best Seller list (hit #1 like three years later), AFF debuted at #3, and Hilarity Ensues beat them all by debuting at #2. Pretty cool that my last fratire book had the best debut of all of them.
Last Fratire Books: Yes, you read that right, I’m done writing fratire. I talk about this at the end of Hilarity Ensues, or you can read about it here.
Sloppy Seconds #1 Free Download: In case you don’t know, I also released another book at the same time, Sloppy Seconds, and I gave it away for free. It became the #1 free download on iBooks and Kindle, and did something crazy like 100k downloads the first week. It’s free as a thank you to my fans for supporting me, and as a way for non-fans to get an introduction to my work, so go check it out. And yes, you can still buy a hardcover, signed here or on Amazon.
Signed books: Since I didn’t do a book tour this time, some people asked about getting their books signed. Two ways; 1. You can order signed books here, and yes, you can get them personalized if you want, or 2. You can send a book you’ve already bought to me to get signed and returned, instructions here.
Audiobooks: Audible has had some issues with getting the audiobooks up. They were supposed to be up last week, then this week, then yesterday. I don’t know. Everything should be ready to do, just keep checking Amazon and iTunes, they’ll be up any day. Sorry about this, nothing else I can do. [And those of you supposed to get the audiobooks for free have to wait until they are up first.]
Phone number: If you haven’t read Hilarity Ensues yet, you won’t understand this, but yes, that number all of you keep texting and calling asking if its really me…is REALLY me. I may respond or I may not, but it’s me.
Press: Just a recap of some of the interesting press, some of it was pretty funny:
-This was a fun game I played with idiot celebs on Twitter that got a ton of attention
–This is the best review I’ve ever read of my work. This dude gets it.
-Another review, by a woman, who really gets it as well
-This is a pretty standard interview, but these guys got me to say, “there’s always the taint of douche on you when you attend Duke, it’s inevitable.”
-An interview I did with xoJane that led to the supposedly accepting, tolerant readers of the site viciously attacking the girl who interviewed me; always comical to see hypocrisy played out in real time
-This is the big retirement piece I did on Forbes that got all kinds of attention, but I would read the one I wrote on my site first
Tucker: “I know this really sexy move you can do with your mouth. It’s called ‘shutting the fuck up.’”
—from Hilarity Ensues
Tucker “Why don’t they want to have sex with us?”
PWJ “Tucker, we didn’t even pretend we had any interest in them as human beings. Maybe that’s why.”
Tucker “Does that kind of stuff matter?”
PWJ “Well, yes Tucker, that ‘stuff’ matters.”
Tucker “I don’t like that stuff!”
—from Hilarity Ensues
Release day is finally here. Hilarity Ensues is out in stores and online. Buy it in any of these places right now:
Amazon
Barnes & Noble
Amazon Kindle
Barnes & Noble Nook
Apple iBooks
Like I said, I have TWO books out today. Awesome, right? I also promised I’d have a really cool announcement for release day about Sloppy Seconds:
I am giving Sloppy Seconds: The Tucker Max Leftovers away for FREE.
Totally serious. I’m making the ebook for Sloppy Seconds free. To everyone. No DRM, no tricks, no bullshit, just free. You can download it, right now, for free:
Amazon Kindle
Apple iBooks
PDF (available next week as a DRM-free PDF for download)
[NOTE: It’s not on the Nook because Barnes & Noble wouldn’t let us give it away to fans for free, whereas Amazon and Apple did. I refused to charge Nook fans and not other fans, so I just kept it off. If B&N sees the error of their ways, I’ll gladly give it away on Nook as well.]
This made sense for a lot of reasons. Some were about marketing, but basically, it comes down to this:
I’ve sold millions of books because of the support of my fans, so I felt like I should give something back to them. What could they possibly want more than a free book of stories? So thats my gift to you, as a thank you for supporting me and buying my other three books.
Now you understand why I didn’t make Sloppy Seconds available for pre-order–I had to wait until release day to announce this (publisher insisted), but I didn’t want anyone spending money on the book until they knew they could get the ebook version for free.
I also want to be clear about one thing:
ONLY the ebook is free. Not the physical book, which you can buy here or at Amazon, and the audiobook, which is released next week for sale. If you want either of those, you have to pay for them. But regardless, the ebook is free now and will stay free FOREVER.
This is not the end of the free stuff I’m giving away. I am going to have a really cool giveaway that I will announce tomorrow, so go read the two new books today and come back tomorrow to hear about that.
[Side note: This is a really funny news report about some of the press things I am doing for the release. Wait until I post the whole list of things I tried to get celebs to say, its awesome.]
Bridesmaid “So what do you do?”
Tucker “I’m a freelance pet euthanizer for local animal shelters.”
I thought she was going to cry.
Tucker “Don’t get upset; I do it quickly. I only make the ugly dogs and cats suffer. I kill the cute ones quickly. It all depends how high you hold the bowling ball before you drop it on their skull.”
—from Hilarity Ensues
Assholes Finish First is out in paperback release today, order from Amazon or B&N. Or if you want to buy a signed copy, go to my store and order one.
And in case you missed the previous announcement about my next two books:
My third book, Hilarity Ensues, will be released February 7th, 2012 [Pre-order from Amazon or B&N]
On the SAME day, I will release my fourth book, Sloppy Seconds: The Tucker Max Leftovers. It’s not up for pre-order yet, just stay tuned for more announcements about that book and how it will come out.
Also, I will announce all the plans for a tour, release parties etc a few months out from the release, and as always, you can read about it here on my site or follow me on Twitter, Facebook, email, Google+, etc to get the updates.
What you’ve all been waiting for:
The Hilarity Ensues release date is February 7th, 2012
[Pre-order from Amazon or B&N]
I was shooting for late 2011, but my publisher decided that they wanted the Assholes Finish First paperback release in the fall, which pushed the Hilarity Ensues release back. Sorry, that’s the way it goes. But it does mean two things:
1. The Assholes Finish First paperback release date is October 18th, 2011
[Pre-order from Amazon or B&N]
2. There WILL be a fourth book: Yeah, it sucks that the Hilarity Ensues release was pushed back, but it was only for about a month and a half, but there’s good news from the delay. I’m done writing Hilarity Ensues, and I have enough material for a fourth book, which will be called Sloppy Seconds: The Tucker Max Leftovers (it’s not up for pre-order yet, will be soon). And because of the delay in Hilarity Ensues, the two books will be released at the same time. This is not a “maybe”–both books are finished and in post-production right now, and both will be released on Feb 7th. And yes, that means I will have TWO different books coming out at the same time.
Tour, parties, etc: I will announce all the plans for a tour, release parties etc a few months out from the release, and as always, you can read about it here on my site or follow me on Twitter, Google+, Facebook, email, etc to get the updates.