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Unfortunately it was more of a marketing than developer event, with not enough real world examples and more of a lecture-based set of presentations. As one dev put it, he could have happily followed a few links to play with new features in the API in his own time, as he gained nothing extra from the half-day session away from his computer(s). Devs don’t “look” at code as much as some people think; they look at code as much as cooks “read” recipes. They want to bite into code and try the new ingredients in their own kitchens and with their own pots, pans and spices, and their ideas for flavour combinations. They are very much hands-on people.

But for those with their planning or implementation hats on it was a great day. If you need your payment process channel to do more, and you like the types of tools and features PayPal offers, then selling it as the solution has become much easier. The devs are well supported, both with a local developer centre for all the devs who pass the PayPal Certified Developer exam, as well as a sandbox to test out your installed APIs and mods.

I was a bit worried that it ended earlier than scheduled, so maybe they trimmed out too much from what they thought would fill the day, but I had a great talk with a few of their reps. Seems like The Australian office is pushing the US office for more agility and improvement on the User interface, which looks like it was designed by coders from the 90’s and has no design considerations at all. And it looks like the locals here will get to influence what happens in code much more, by being vocally involved in the dev centre. And to top it off, they were giving out free exams to the first 150 through the event, a saving of $300 (three exams, $100 each).

If you use paypay on your site(s) or are a developer or Project Manager considering a payment gateway or agent, the new tools available, and the certification process presented by paypal will definitely get you closer to a better pay experience.

I have no doubt, it shaped us profoundly and irrefutably. Practically, in the way we viewed the world & humanity, and spiritually, in how we saw our fragile breed, riding this blue marble.

in the 40 years since that landing, I probably thought about being an astronaut a million times, I’m sure. I’m not alone among the people who abandoned sporting and historical heroes to replace them with the riders of rockets to the unknown; with heroes of the future; with the scientists and engineers who made things happen, as much as with the rocket pilots themselves.

Millions of people will write about what the anniversary of the moon landing means to them. I won’t add to it. Instead I’d just like to say “thank you”.

I’d like to thank the millions of people who made it happen, from the astronauts themselves, to the parents of the factory worker who tightened any one of the thousands of bolts on the LEM, or approved the velcro strips as they slid past them on the quality assurance table. They’re all in there. They were all important.

The Apollo missions marked the age I was a child of, Aquarius, and influenced my era in ways we have yet to fully explore. And fortunately, we’re still learning from it, and still pushing the boundaries.

And to those who think it didn’t happen? Sorry. I don’t believe you.

Today the most well known payment process is undeniably PayPal, helped in no small part by the boom of eBay a few years back. I generally had no problem with paypal so long as I kept feeding it money to use for me and people happily paid for my eBay stuff through it. However, problems started when I migrated to Australia from the UK and both eBay and Paypal failed to move with me. Perhaps because Americans think no-one leaves the USA by choice, to move countries permanently, and their view is a world view, that this was not something worth catering for. I have to say it was easier to open a new bank account in my adopted country than to get paypal or eBay to acknowledge my move. I was told that i could change my address, of course, just not to another country.  Neither would accept that I should be able to keep my account open but update it with new address and payment information for another country.

The only answer was to open up a new account in my new country (with a new email address I might add since email is a unique identifier, of course). So goodbye eBay history and PayPay previous payments, and hello newborn newbie accounts. I suffered through the awkward separation and divorce and settled into newly-wedded bliss. Problem was though, my old relationships kept popping out through the cracks like a horror film zombie, to haunt my new babe with my past discretions.

This manifested itself in occasional top level domain redirection (.co.uk from the .com or .com.au I originally typed) or the refusal to buy an item restricted to aus addresses, even though my address and ip address clearly show Aussie-ness.

It would have been OK if the excuse I received made any sense, that it is to avoid international money laundering. That would suggest the system is incapable of managing a decent log of transactions or monitor accounts opening and closing rapidly. But confusingly for me, I don’t understand why it is incapable of understanding a person’s history online is important to them and in many ways, their own property.

Hopefully it’s not an excuse to increase the account count.

So even though it may be off topic, these are the kinds of questions I will be asking at the PayPal Developer Day in Sydney on Monday.

Basically, what is changing in the pay pal interface to make it easier and better for humans to get their tasks done?

Sounds like an 50’s style joke doesn’t it?

At Social Media Club Sydney two a few weeks ago (I know, I am soooo slack! I’ve been meaning to write this post for a while now) the talk was “Do you need an agency to run effective social media campaigns?” and the point that interested me the most was that everyone had a definition for what Social media was but they varied wildly, sometimes based on what that person wanted from it instead of what SM was about intrinsically.

I later asked around the audience, and also got a wild array of possible definitions, some from Social Media users and others from “experts”, many of whom could remember who’s definition on the panel they liked or aligned themselves with but, ultimately, couldn’t remember the actual definition.

I remember the response from a student, uninterested in marketing or advertising, defining Twitter as a “marketing channel”, which really shocked me, although I wasn’t surprised in hindsight, considering the celebrities using it to keep them in the public eye and “sell” themselves.

Thankfully a few cool heads, both on the panel as well as in the audience, continued to press for the simpler and more engaging descriptions, which did not focus on sales, marketing or advertising but the more intrinsic communication, connection, engagement and sharing descriptions I prefer to lean towards.

I guess this is where I put my stake in the sand and tell you my definition. Fair enough! I think Social Media is something that is detached from platform, API, protocol and application, as well as detached from marketing message or advertising reach, although it can perform with those very easily. At heart, SM is a public conversation, generally around a topic, recorded. Ultimately it is about people, conversing and interacting.

Feel free to challenge me on this, and you can do so at the next SMCSYD, How Do You Measure Social Media Engagement, on July 20.

A few weeks ago Drew Olanoff was diagnosed with Hodgkins Lymphoma. You can read all about the experience on his Tumblr page. So now he’s facing 6 months of chemo, but since the cancer has a record of being 90% curable, he has a good chance of beating it. He decided he needed to attack it mentally as well as medically so he started blaming the cancer for things happening in his life, losing his keys, his team losing a game, stuff like that. A way of berating and offending the cancer. It is a common suggested treatment to visualise an affliction and imagine physically beating it to help contribute to recovery.

He got together with some friends to take the battle with his cancer to the streets, or in this case, to the interwebs, in case others needed someone/something to take the rap for things happening in their lives.  He invites you to give his cancer a swift kick, in the easiest way possible.  He created a hashtag for the cancer and anyone on twitter can have a whack at his cancer for anything not going right in their day. Something like: I #blamedrewscancer for inspiring me to keep plugging on but also #blamedrewscancer for the current Sydney cold snap! Double-whammy!

He’s teamed up with sponsors who will donate a dollar to two prominent American cancer charities for every participant who tweets with that hashtag in it. The site has been brilliantly designed by 9Astronauts in just a few weeks, maybe only a few days, to great effect. It works well, doesn’t require flash, is very Web 2.0 and is fun. A few minutes after you post your twitter with the hashtag, it pops it onto a placard as if you were at a public demonstration.

It’s great to be able to help Drew feel surrounded by people berating his cancer, but it also is a great view of community and social media in action. The spectrum of tweets are anything from people sincerely wanting to make Drew feel better, not alone, to people pimping their own blogs, events, sites, etc. Although the same person posting repeatedly does not contribute to the charity coffers, it does help spread the word, and add to Drew’s sense of not being alone.

This is what makes open APIs (Application Programming Interfaces) so powerful and exciting. The Twitter API lets anyone tap into the stream of public Twitter messages and find things of interest or collate research about your brand, company, location, interests or pastimes. And not only that but collate it against something else, like how Jonathan Harris did with blogs for We Feel Fine. You are probably familiar with the example of the Google API where you get to collate maps of things of interest to you using their pool of information about the world… or the moon, ..or Mars… Open APIs are one of the knowledge-sharing elements of Web 2.0.

So if you twitter, take a moment today to blame something in your day on Drew’s cancer by using the hashtag #blamedrewscancer.

Oh, BTW: my Wordpress threw away my posting this morning so I had to completely rewrite this, and I frikkin’ well blame Drew’s cancer for that too! i.e.:

I #blamedrewscancer for Wordpress not saving my post while I was writing this today!

The site: Blame Drews Cancer

The hashtags showing recent posts: #blamedrewscancer

My local council introduced a scheme to reduce the use of plastic bags, called “bagbusters” in the neighbourhood, for obvious reasons, and you can read the press release by downloading the PDF from their site. But to me it seems a complete waste of time in comparison to what else is happening in the grocery environment. I feel like it is battling only a small part of the energy waste and a small, token gesture. There is a far greater environmental impact from the chill fridges in most supermarkets.

For example, my local Franklins, in Newtown, has a 30 metre fridge along the entire side and back of the shop, and it blasts very cold air into the entire aisle so that even if I am buying coffee, I get a frozen backside by the time I’ve made my choice. From meats, through dairy and pasta to fresh juices and milk. It is a 30M x 2M fridge pumping very cold air into the entire store, needlessly.

The thing is, I recall when I was younger, back in the dark ages of the 70’s, grocery store fridges used to have these heavy plastic strips you could see and reach through, that conserved the cold in the fridge space to some degree, and the breeze of passing shoppers would not warm the refrigerated atmosphere enough to require massive amounts of energy.

But groceries with entire walls of refridgeration, pumping very cold air into the general shopping space are wasting energy, for no good reason, and with no significant conservation of time or effort for the shoppers. It does not take time to hold a door or barrier aside to reach for the steaks you like, or your yoghurt pot of choice.

It is both a near-criminal waste of energy (think: leaving the doors and windows open when your air-con is on) as well as an obvious waste of money, not to mention causing me to wear a coat just to do my groceries! And surely we already know what the excessive use of energy means to both the environment as well as the already stretched power-grid.

What do YOU think? Is it worth a complaint or am I just a whingeing old fart? …grumbling in the cheese section.

We were looking for a good Indian food or African food delivery in the neighbourhood and did the searching in my usual way; online.

The first happy discovery was the African Feeling restaurant,which surprised me because, for such a modest and unassuming place, it felt like a very well thought out and professional site. Not perfect, but well ahead of the more expensive and hip competition, I must say. It has room for improvement, but is a very good effort and answers the visitors questions.

Location, menu examples and prices and atmosphere images were easy to find, even if not optimally formatted (menu was a JPEG, not in searchable and SEO friendly text). Nice touches were the great portraits of staff, food, dining room and examples of how a dinner party might look. You can even book a table through the site and get an email confirmation.

My favourite though was the honesty and confidence of linking directly to published food reviews, from notable publications like the SMH, as well as including user reviews.

Nice touch!

But they didn’t deliver, we felt lazy that night, so shelved it for a dinner plan later in the month.

The next one had a name I didn’t like but understood the reasoning for. I was led to Posh Spice through the positive reviews but stayed because of the menu and ordering system which, quite clearly, had been thought about and tested by the providers, Menu Log.

The delivery prices were the same as the restaurant prices, not more than, which is what some third party delivery services charge. The entire process thought about retaining my trust, from the AJAX shopping cart system, through to the email and SMS confirmations and 15% first order discount.

Interestingly, it created confidence in both the restaurant as well as the delivery ordering experience,. difficult to do in one hit.

What pleased me was the recognition of how to speak to people in an online environment, and how to cater to letting them discover their needs. Posh Spice, with their partner MenuLog,. clearly want to help you make your decision eaily.

Oh, and yes, the food was most excellent, (I reccommend the fish with coconut and the “osso-bucco” style lamb shank!) delivered with a smile.

Who is advising restaurants, bars and clubs that what their visitors want is a Flash(tm) animated brochure?

When I look up a bar, restaurant or club / music venue, I’m usually after a few basic slices of information, like where it is located, what the food is like or what’s on tonight or this weekend. Of course there is a lot more you’d want to know about  a venue, but these are what I would think are core pieces of information many people would be wanting from a venue’s website. Unfortunately many venues have been advised by their “web people” to publish a set of slick, glossy pictures of the venue, in a Flash slideshow/animation sequence, utilising Flash navigation, and not a great deal more.

Can anyone explain to me why these bars, restaurants and clubs don’t bother looking at what visitors want from websites and help these same prospective clients find it on their websites? Is it really in a venue’s interest to hide the location map somewhere unexpected or provide their menu as a downloadable PDF? And music venues and dance clubs: Thanks for the pictures of the pretty people who cone to your place, specially the hot babes! but since I came to your site to find out more about a night out at your venue from a flyer someone handed me, can you provide more information besides re-presenting the flyer I already have a copy of? Or did you think the babes were enough? hmm, I thought so.

Can you not tell me about the artists who will be playing, DJing there, any reviews of past gigs, what the drinks cost, whether you also have snacks, what time the club closes, when it’s not available due to a “private party” and any other thing that would make me interested in coming to your venue, instead of what YOU want to tell me?

Have you a Facebook group? A mySpace page? A twitter stream? If so, can you tie them together so I can find the others through any one of them?

If not, can you spare a couple hours a week to connect with your people out there? There’s plenty of excelent on-line tools and APIs to help you do this.

Oh, and if you want to be found through popular searches, just make sure there is something serachable and index-able on your site.

… just sayin!