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	<title>Unevolved Brands</title>
	
	<link>http://imjustcreative.co.uk/unevolvedbrands</link>
	<description>A study on brand &amp; logo simplification</description>
	<lastBuildDate>Mon, 09 Apr 2012 10:02:02 +0000</lastBuildDate>
	<language>en-US</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
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		<title>Unevolved Brand #158</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/158</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/158#comments</comments>
		<pubDate>Mon, 09 Apr 2012 10:02:02 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[UK Brand]]></category>
		<category><![CDATA[purple]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=457</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/158-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #158"  style="float:right;" />This UK brand, when announced, received global praise on the undeniable awesomeness of the big purple logo design! Not one person, neither creative person or member of public, had anything remotely negative to say about this logo.]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/158-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #158"  style="float:right;" /><p>This UK brand, when announced, received global praise on the undeniable awesomeness of the big purple logo design!</p>
<p>Not one person, neither creative person or member of public, had anything remotely negative to say about this logo.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #157</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/157</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/157#comments</comments>
		<pubDate>Thu, 05 Apr 2012 12:22:05 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[Global Brand]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[white]]></category>
		<category><![CDATA[yellow]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=449</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/157-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #157"  style="float:right;" />A popular beverage brand which I think will be quite obvious given the colours used.]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/157-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #157"  style="float:right;" /><p>A popular beverage brand which I think will be quite obvious given the colours used.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #156</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/156</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/156#comments</comments>
		<pubDate>Mon, 02 Apr 2012 18:50:17 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[Global Brand]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[purple]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=438</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/156-unevolved-brands1-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #156"  style="float:right;" />This global brand name consists of nine letters as represented by the white circles. The logo, in this case, is a 'moving one' and primarily consists of two circles. <a href="http://imjustcreative.co.uk/unevolvedbrands/156"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2012/04/156-unevolved-brands1-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #156"  style="float:right;" /><p>This global brand name consists of nine letters as represented by the  white circles.  The logo is usually seen with dark purple lettering on a white background.</p>
<p>The logo mark, in this case, is a &#8216;moving one&#8217; and primarily consists of two circles.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #155</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/155</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/155#comments</comments>
		<pubDate>Sun, 22 May 2011 09:58:00 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[Unevolved Brands]]></category>
		<category><![CDATA[US Brand]]></category>
		<category><![CDATA[orange]]></category>
		<category><![CDATA[white]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=419</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/155-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #155"  style="float:right;" />This US brand name consists of seven letters as represented by the white circles. The logo appears to have several colour variations where the other one has a pale yellow lettering opposed to white. <a href="http://imjustcreative.co.uk/unevolvedbrands/155"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/155-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #155"  style="float:right;" /><p><img class="alignnone size-large wp-image-435"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/155-unevolved-brands-640x355.jpg" alt="" width="600" /></p>
<p>This US brand name consists of seven letters as represented by the white circles. The logo appears to have several colour variations where the other one has a pale yellow lettering opposed to white. The image shown is the one currently used on the website.</p>
<p>Time to check in.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #154</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/154</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/154#comments</comments>
		<pubDate>Mon, 16 May 2011 11:04:52 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[US Brand]]></category>
		<category><![CDATA[red]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=413</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/154-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #154"  style="float:right;" />This US Brand name has ten letters as represented by the red circles. <a href="http://imjustcreative.co.uk/unevolvedbrands/154"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/154-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #154"  style="float:right;" /><p><img class="alignnone size-large wp-image-414"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/154-unevolved-brands-640x355.jpg" alt="" width="600" /></p>
<p>This US Brand name has ten letters as represented by the red circles.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #153</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/153</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/153#comments</comments>
		<pubDate>Sun, 08 May 2011 10:34:55 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[EU Brand]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[grey]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=409</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/153-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #153"  style="float:right;" />This German brand name has five letters as represented by the ten grey circles. <a href="http://imjustcreative.co.uk/unevolvedbrands/153"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/153-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #153"  style="float:right;" /><p><img class="alignnone size-large wp-image-410"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/153-unevolved-brands-640x355.jpg" alt="" width="600" /></p>
<p>This German brand name has five letters as represented by the ten grey circles.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Unevolved Brand #152</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/152</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/152#comments</comments>
		<pubDate>Sun, 01 May 2011 11:37:29 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[EU Brand]]></category>
		<category><![CDATA[blue]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=404</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/152-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #152"  style="float:right;" />This German brand name consist of two words: first word has eight letters whilst second has four. Brand mark is situated far right of the wording. <a href="http://imjustcreative.co.uk/unevolvedbrands/152"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/152-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #152"  style="float:right;" /><p><img class="alignnone size-large wp-image-405"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/05/152-unevolved-brands-640x355.jpg" alt="" width="470" /></p>
<p>This German brand name consist of two words: first word has eight letters whilst second has four. Brand mark is situated far right of the wording.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Unevolved Brand #151</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/151</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/151#comments</comments>
		<pubDate>Mon, 25 Apr 2011 14:15:41 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[US Brand]]></category>
		<category><![CDATA[black]]></category>
		<category><![CDATA[gold]]></category>
		<category><![CDATA[white]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=399</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/151-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #151"  style="float:right;" />This US brand name consists of eight letters as represented by the white circles. The coloured background is part of the overall brand identity. <a href="http://imjustcreative.co.uk/unevolvedbrands/151"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/151-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #151"  style="float:right;" /><p><img class="alignnone size-large wp-image-400"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/151-unevolved-brands-640x355.jpg" alt="" width="500" /></p>
<p>This US brand name consists of eight letters as represented by the white circles. The coloured background is part of the overall brand identity and shows how valuable a recognisable colour scheme is when the main logo is just black or white.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Unevolved Brand #150</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/150</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/150#comments</comments>
		<pubDate>Sun, 17 Apr 2011 10:52:43 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[EU Brand]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[silver]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=394</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/150-unevolved-brands2-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #150"  style="float:right;" />This EU brand commonly consists of one word comprised of four letters that represent four words which have a total of thirty letters. The full company name consists of one word and two initials. <a href="http://imjustcreative.co.uk/unevolvedbrands/150"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/150-unevolved-brands2-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #150"  style="float:right;" /><div>
<p><img  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/150-unevolved-brands1-640x355.jpg" alt="" width="500" /></p>
<p>This EU brand commonly consists of one word comprised of four letters that represent four words which have a total of thirty letters. The full company name consists of one word and two initials.</p>
</div>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Unevolved Brand #149</title>
		<link>http://imjustcreative.co.uk/unevolvedbrands/149</link>
		<comments>http://imjustcreative.co.uk/unevolvedbrands/149#comments</comments>
		<pubDate>Wed, 13 Apr 2011 23:08:52 +0000</pubDate>
		<dc:creator>Graham Smith</dc:creator>
				<category><![CDATA[Unevolved Brands]]></category>
		<category><![CDATA[US Brand]]></category>
		<category><![CDATA[blue]]></category>

		<guid isPermaLink="false">http://imjustcreative.co.uk/unevolvedbrands/?p=379</guid>
		<description><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/149-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #149"  style="float:right;" />This US brand name consists of nine letters as represented by the bue circles, whilst the brand mark is situated to the far left. <a href="http://imjustcreative.co.uk/unevolvedbrands/149"><div class="readmore">Read more &#8594;</div></a>]]></description>
				<content:encoded><![CDATA[<img width="200" height="111" src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/149-unevolved-brands-200x111.jpg" class="attachment-thumbnail wp-post-image" alt="Unevolved Brand #149"  style="float:right;" /><p><img class="alignnone size-large wp-image-380"  src="http://imjustcreative.co.uk/unevolvedbrands/wp-content/uploads/2011/04/149-unevolved-brands-640x355.jpg" alt="" width="500" /></p>
<p>This US brand name consists of nine letters as represented by the bue circles with the brand mark situated to the far left.</p>
]]></content:encoded>
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