It is completely true that we must have confidence in our abilities in order to gain and keep the trust and respect of our prospects and customers.  If we become too forceful about the value that we feel we are delivering, that can be perceived as arrogance which will be off-putting to people.

your ability to be transparent shows if you are confident or arrogant

In this era of full-disclosure and social networking, whether that is through Instant Messaging or other well-known social networks, it is critical that we are above-board with regard to our accomplishments and skills.  One of the easiest ways to demonstrate your expertise is to reveal the value of the knowledge you’ve gained by sharing it openly with colleagues, where this is practical and do-able.

It isn’t enough to say to others that you are the best at what you do.  The ONLY way that your colleagues, prospects and customers will come to believe that you are an expert in your field, as you claim, is through their perception of who you are and by the  information you share openly to back up your claims.   If someone asks you why you are saying what you are saying, this does not mean that they don’t believe you or are challenging what you are sharing.   The way you handle yourself will show people if you are confident or arrogant.

I’m not suggesting that you should give away all that you know without compensation.  What will gain more respect and higher quality referrals will be to display a spirit of collaboration when you are in group settings or in pre-sales discussions.

whether confident or arrogant, remember that you are not always right

Even though you have spent years doing what you’re doing, you will be viewed as either confident or arrogant based on your willingness to accept the possibility that you still have something to learn and letting people see that this is the case.  Face it, people are inherently innovative and it is possible that someone has discovered something that can enhance your previously earned wisdom. 

The ability to hear a message without the background noise of your own filters is not easy for some folks.  When you KNOW you are the best at something and a new person inquires about the wisdom you are sharing, check your ego before responding.   The way that you respond will inform those directly involved in the conversation, as well as those looking on, as to whether you are confident or arrogant.

You can easily avoid confrontations by keeping an open mind.  If you feel that the person asking the question has less knowledge than you, do not react to their inexperience with a phrase like:

I’ve been doing this for years so I know what I’m talking about.

Kick your ego to the curb by admitting, to yourself, that nothing is static in our world.  Try to actively listen so you can learn more about their position.  You can experiment with statements such as:

I hadn’t thought of that.  Can you tell me more about it, please?

The first part of this phrasing validates the speaker by giving them credit for their idea.  The second part lets them know you are interested in what they have to say and leaves the door open for them to discuss it with you.

People will notice whether you are confident or arrogant, especially  if you have a genuine interest in learning more about them and what they have to say.  A good rule of thumb which I’ve discovered is that it is much better to be interested than it is to be interesting.  Besides, you actually might learn something new!

mean what you say!

Overly confident people rarely have the ability to truly appreciate someone else’s expertise, especially if it approaches their own.  If you are in this position and find yourself congratulating someone, make sure that your praise is sincerely offered because insincerity has potential to undermine the less experienced person with whom you are in conversation.

Always focus on building or improving your relationships by being honest.  Sarcasm or self-deprecating humor is a tactic that is sometimes used by arrogant people to draw attention away from others and to themselves, so be careful about how and when this is used.  If you can’t offer praise authentically, wait until you actually feel that emotion before dishing out your Kudos so the recipient knows whether you are being confident or arrogant when it is offered.

make yourself easy to approach

Your relationships will be enhanced and define you as being either confident or arrogant based on your ability to set aside your judgments that someone younger or having less experience automatically knows less about your subject than you do.  This will also make you seem more approachable. 

When you position yourself as an authority in your field, people will gladly follow you and have more respect for you because they want what you have.  They may not have decided yet whether you are confident or arrogant, and their decision is based on their perceptions of you.

As I used to quip:

She puts on her pantyhose one leg at a time too… 

When given the opportunity, provide your fans and followers with some personal information about how you arrived at your position of authority in your area of expertise.  I do not recommend being overly dramatic, as this will turn some people off.  What I’m suggesting is that it is totally OK let people know about things that bug you or mistakes you’ve made along your way. 

In the spirit of authenticity, always ensure that you are differentiating between what is your opinion and what is a fact, based on your knowledge. 

It is too much work to be perfect and it is probably an unobtainable goal anyway.  Your admirers need to know you are human in order to truly value the expertise that you have to share.

confident or arrogant?

Leaders and mentors understand the responsibility of the characteristics that have attracted people to them.  Marketers sometimes appear to have problems weighing the balance between being confident or arrogant and, sadly, some do not even recognize that this is an opportunity for them to change and gain higher respect. 

It is my opinion that confidence and ego have the power to make or break your patterns of success.  As useful as it is to have an ego to propel you, that same ego will cause people to stop listening to you if you stomp on them in public or stifle their ideas by telling them they are wrong.

People will quickly spot whether you are being confident or arrogant. Truly confident people don’t have to prove that they are good at what they do for it is obvious without declarations.  Such people have a very firm BELIEF in their own capabilities, as well as a CLEAR UNDERSTANDING about their own strengths and weaknesses. 

An individual with a properly balanced ego will embrace what others feel is risky because that person believes in themself and knows that they have the ability to manage the risks and make it work.  Thus, these sorts of people will often take leaps of faith that would totally freak out a less confident professional.  But this can be inspiring to onlookers.

Having talent and being good at something is a gift.  Don’t abuse your power by diminishing those around you, no matter how much you know. 

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Some of the results of more subscribers are:

· More profitability. Whether you are selling your own products and services, promoting affiliate products, or selling advertising, regular readers are more likely to buy from you.

· More social sharing. Your subscribers will be the first to Tweet, Like, and +1 your posts.

· More social proof. It’s natural for people to follow the crowd and the more followers you have the more follow worthy you become.

· A built-in audience. There’s something particularly satisfying about knowing that when you’ve taken the time and effort to produce a quality post, there are subscribers waiting to read it.

Here are some tips on creating subscribe-worthy content.

Find Your Voice and Communicate it Consistently

Articles that reflect your personality will connect with your audience. They’ll enjoy reading your content because it reflects who you are and what you’re about. People who feel a more personal connection and who can relate to you and your writing will be more likely to subscribe.

If you outsource any of your content, be careful not to give up your voice. Carefully select a ghostwriter who can write in your voice. Alternatively you can have your writer do the research and provide just an outline so you can finish the post yourself, in your own voice. And of course, when using PLR modify the articles to fit your personality and writing style.

Pay Attention to the Numbers

As you’re writing content for your blog pay attention to the blog posts that get the most traffic. Look at which blog posts are linked to most often and also how many comments they receive. Finally, use analytics to determine which keywords are bringing visitors to your site. The numbers indicated which content fits your audience and will help you gain subscribers.

Provide Value

Try to create content that provides consistent value. Value can be in the form of entertainment, information and education, or resources. For example, if your website is about organization and time management, checklists and how-to videos might provide excellent value to your readers. The more you can become a constant source of value, the more people will subscribe to your blog. They want to have immediate and easy access to all the information you create and share.

Present Yourself as a Credible Authority

Think about the blogs that you subscribe to. Chances are you subscribe to them at least in part because you trust the information they’re providing you. You consider the authors to be experts in their topic. As a blogger you can gain the same credibility and following by establishing yourself as an expert in your chosen field. Build authority by:

· Speaking confidently about your topic.

· Connecting with experts in your industry.

· Quoting relevant data and resources when appropriate.

· Recommending quality products and services.

· Creating an easy to use and read blog.

· Providing thoughtful responses to your commenters.

· Showing how much you enjoy your blog, topic, readers and audience.

Creating content that readers will subscribe to is part science, part passion, and part attention to detail. Create a content plan that reflects your audience’s needs and interests, pay attention to their feedback and the data, and most of all put your whole self into your blog. The subscribers will follow.

Guest Author

Linda Stacy offers blogging and PLR tips and resources at LindaStacy.com.

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Tip:  SEO Optimize Images But Don’t Keyword Stuff!

The alt attribute is meant to be used as an alternative text if the image is not available and it is another location search engines to read your keywords.  It is bad practice to stuff keywords, however, so use this content area wisely.

Important Image Attributes to SEO Optimize

1. Image Name
2. Image Title
3. Image Alt Text
4. Image Link Text

Uploading and inserting images into your WordPress post is very easy to do. When images are added to a post, the software creates different sized images for use on your pages automatically. The default image link is the link to the image attachment page. From an SEO perspective, this is far less desirable than having that image link to your actual post.

WordPress Image Upload Features Can Help You SEO Optimize Content

Most blog owners upload an image and insert it into their post without giving it a second thought.  Unless you have investigated the advanced options available in the popup for adding images to your WordPress posts and understand how these options help you SEO Optimize your WordPress images, you are missing opportunities for keyword placement on your posts and pages.

With search engines demanding relevant content, it has become increasingly important to SEO Optimize all the elements possible in your posts and pages.  As the saying goes, a picture speaks a thousand words. Don’t overlook these words by failing to utilize the full power of WordPress and image tags.

This short video tutorial will walk you through the process of assigning a name to your image that is related to the topic of your post as well as how to use the advanced features of WordPress to SEO Optimize your newly uploaded image for better on-page SEO.

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For some internet users, malicious behavior is a way of life.  There are many cyber vandals who spend hours seeking out and exploiting back doors left in applications or on your hosting servers.  While we can criticize these punks for what they do, your best defense is a good offense. 

This short video will show you how to update your WordPress Secret Keys.

The topic of WordPress security is vast and my short tutorial is not intended to cover all the bases.  Stay on the lookout for more helpful content on this topic.

If you are considering setting up a new site and want to hire a WordPress Website Design expert, you can look me up on Skype, call the number at the footer of this page, or use the convenient contact form at this site to discuss your project with me.

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The tragedy of that event will never be forgotten by anyone who was alive that day.  For some, the tragedy was much more personal due to the loss of loved ones and family.  For others across the globe, the act of terrorism was celebrated, to our horror.

On Facebook, my nephew wrote this comment:

“The sadness and outrage inside me is just as much then as now. The question in my mind goes unanswered, why? I’ll never know the answer. If there’s a lesson to be learned from this it might be…don’t take life for granted, don’t just live the day like it’s any other day.”

There are no answers for acts of violence and terrorism.  In and of itself, terrorism is a cowardly act because the perpetrators hide in the shadows and congratulate themselves on a job well done while the innocent suffer the consequences and grief.  When they later take “responsibility” for their actions, it is nothing other than crowing inane justifications for their insanity.  This has been my opinion since long before the historic events of 9-11 and my feelings were galvanized on that day.

Disregarding politics, Mayor Rudy Guilani rose to the top of the list of leaders whom I observed  that day.  His intentions were pure as he motivated his constituents to help each other recover during the crisis.  Apparently, he was among those who impressed talk show host, David Letterman, during that time.

The civilians on United Flight 93, who took fate into their own hands and diverted the plane away from its intended target, acted without regard for their own lives as they protected our nation from further devastation.  We can only imagine how it felt to be forced to make that life or death decision and, God willing, none of us will ever have to confront such a choice.

On this day, and everyday, remember the lessons of 9-11, a nation unites to keep the memories of those who served and protected us by taking a stand for the greater good during a devastating tragedy.

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I’m sure that thousands of people will be watching and interacting during this broadcast.  In fact, **Depending on when you are reading this, the show may already be LIVE right Now**  at this link.

Here is the line-up for Monday, June 11th, beginning at 5pm Eastern and running until 11:30pm:

Andy Jenkins
Mike Koenigs
Jeff Walker
Perry Marshall
Dan Hollings
Dan Thies
Leslie Rohde

The SPF Livecast is also going to Showcase TONS of Real-Life case-studies from people just like you and me  who are quietly (some not so quietly) leveraging Social Media in their niches to achieve their goals and profiting further by going on to become Social Media Consultants.

Here is a link to the LIVE broadcast again:
LIVE streaming Social Media Webinar Link

Since this free broadcast is LIVE Streaming video, the presenters will be taking YOUR questions, and responding to YOUR feedback LIVE as they go. Just put it on in the background if you can’t pay attention for SIX HOURS STRAIGHT.  (But we’re all masters of multi-tasking, aren’t we?  )

I honestly got so many great strategies for using social media more effectively from the pre-launch videos, I wouldn’t think of missing this event.  Even if those got past you, you’re bound to learn SOMETHING  from the 2 days of live streaming video that you can put to work for you immediately in your business.

I’m going to be there, for sure, and I hope you will join me.  See you at the the LiveCast!

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