<?xml version="1.0" encoding="UTF-8" standalone="no"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" version="2.0">
  <channel>
    <title>The Revenue Marketing Blog by The Pedowitz Group</title>
    <link>https://www.pedowitzgroup.com/blog</link>
    <description>Explore The Pedowitz Group Blog: ebooks, webinars, whitepapers &amp; more. Access now.</description>
    <language>en</language>
    <pubDate>Mon, 08 Jun 2026 12:29:04 GMT</pubDate>
    <dc:date>2026-06-08T12:29:04Z</dc:date>
    <dc:language>en</dc:language>
    <itunes:explicit>no</itunes:explicit><itunes:subtitle>Explore The Pedowitz Group Blog: ebooks, webinars, whitepapers &amp; more. Access now.</itunes:subtitle><item>
      <title>Top 9 B2B Creative Agencies for Enterprise Stories</title>
      <link>https://www.pedowitzgroup.com/blog/top-9-b2b-creative-agencies-for-enterprise-stories</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/top-9-b2b-creative-agencies-for-enterprise-stories" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/B2B%20Creative%20Agencies%20Header%20with%20Editorial%20Textures.png" alt="Top 9 B2B Creative Agencies for Enterprise Stories" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Enterprise B2B buyers expect more than feature lists and product specs. They want narratives that explain why your solution matters in the context of their business challenges. Finding a creative partner who can translate complex offerings into clear, credible stories requires evaluating agencies differently than you would for tactical campaign work.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/top-9-b2b-creative-agencies-for-enterprise-stories" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/B2B%20Creative%20Agencies%20Header%20with%20Editorial%20Textures.png" alt="Top 9 B2B Creative Agencies for Enterprise Stories" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Enterprise B2B buyers expect more than feature lists and product specs. They want narratives that explain why your solution matters in the context of their business challenges. Finding a creative partner who can translate complex offerings into clear, credible stories requires evaluating agencies differently than you would for tactical campaign work.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2Ftop-9-b2b-creative-agencies-for-enterprise-stories&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>B2B Creative Agencies</category>
      <pubDate>Mon, 08 Jun 2026 12:29:04 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/top-9-b2b-creative-agencies-for-enterprise-stories</guid>
      <dc:date>2026-06-08T12:29:04Z</dc:date>
    </item>
    <item>
      <title>How to Audit Campaign Execution Bottlenecks in 2026</title>
      <link>https://www.pedowitzgroup.com/blog/how-to-audit-campaign-execution-bottlenecks-in-2026</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/how-to-audit-campaign-execution-bottlenecks-in-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Campaign%20Execution%20Bottlenecks%20Diagram.png" alt="How to Audit Campaign Execution Bottlenecks in 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your campaigns are launching late. Your marketing team blames approvals. Your demand generation leaders point to asset production. Your operations staff says the brief was incomplete. Everyone is right—and that is exactly the problem.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/how-to-audit-campaign-execution-bottlenecks-in-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Campaign%20Execution%20Bottlenecks%20Diagram.png" alt="How to Audit Campaign Execution Bottlenecks in 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your campaigns are launching late. Your marketing team blames approvals. Your demand generation leaders point to asset production. Your operations staff says the brief was incomplete. Everyone is right—and that is exactly the problem.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2Fhow-to-audit-campaign-execution-bottlenecks-in-2026&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Campaign Management</category>
      <pubDate>Mon, 08 Jun 2026 00:30:27 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/how-to-audit-campaign-execution-bottlenecks-in-2026</guid>
      <dc:date>2026-06-08T00:30:27Z</dc:date>
    </item>
    <item>
      <title>7 SaaS Rebrand Agencies for Mid-Market Teams</title>
      <link>https://www.pedowitzgroup.com/blog/7-saas-rebrand-agencies-for-mid-market-teams</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/7-saas-rebrand-agencies-for-mid-market-teams" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Startup%20Brand%20Rebranding%20Recommendations%20Grid.png" alt="7 SaaS Rebrand Agencies for Mid-Market Teams" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;When your SaaS company crosses the product-market fit threshold, you face a different kind of branding challenge. Your startup identity no longer reflects the mature revenue engine you've built. Buyers expect enterprise-grade positioning, but your visual identity and messaging still speak to the scrappy upstart you once were.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/7-saas-rebrand-agencies-for-mid-market-teams" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Startup%20Brand%20Rebranding%20Recommendations%20Grid.png" alt="7 SaaS Rebrand Agencies for Mid-Market Teams" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;When your SaaS company crosses the product-market fit threshold, you face a different kind of branding challenge. Your startup identity no longer reflects the mature revenue engine you've built. Buyers expect enterprise-grade positioning, but your visual identity and messaging still speak to the scrappy upstart you once were.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2F7-saas-rebrand-agencies-for-mid-market-teams&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Agency</category>
      <pubDate>Mon, 08 Jun 2026 00:00:16 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/7-saas-rebrand-agencies-for-mid-market-teams</guid>
      <dc:date>2026-06-08T00:00:16Z</dc:date>
    </item>
    <item>
      <title>10 B2B Storytelling Agencies for Regulated Enterprises 2026</title>
      <link>https://www.pedowitzgroup.com/blog/10-b2b-storytelling-agencies-for-regulated-enterprises-2026</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/10-b2b-storytelling-agencies-for-regulated-enterprises-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Abstract%20Governance%20Structure%20on%20Dark%20Navy%20Background.png" alt="10 B2B Storytelling Agencies for Regulated Enterprises 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Finding a B2B creative services agency that understands your industry's regulatory demands is no small task. When you're marketing in financial services or healthcare, you need partners who can craft compelling narratives without running afoul of SEC regulations, FINRA requirements, or HIPAA rules. &lt;a href="https://www.pedowitzgroup.com/"&gt;The Pedowitz Group&lt;/a&gt; stands out as a top B2B storytelling agency that combines enterprise storytelling expertise with deep compliance knowledge—serving over 187 financial services companies with proven results.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/10-b2b-storytelling-agencies-for-regulated-enterprises-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Abstract%20Governance%20Structure%20on%20Dark%20Navy%20Background.png" alt="10 B2B Storytelling Agencies for Regulated Enterprises 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Finding a B2B creative services agency that understands your industry's regulatory demands is no small task. When you're marketing in financial services or healthcare, you need partners who can craft compelling narratives without running afoul of SEC regulations, FINRA requirements, or HIPAA rules. &lt;a href="https://www.pedowitzgroup.com/"&gt;The Pedowitz Group&lt;/a&gt; stands out as a top B2B storytelling agency that combines enterprise storytelling expertise with deep compliance knowledge—serving over 187 financial services companies with proven results.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2F10-b2b-storytelling-agencies-for-regulated-enterprises-2026&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>B2B Creative Agencies</category>
      <pubDate>Fri, 29 May 2026 21:13:40 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/10-b2b-storytelling-agencies-for-regulated-enterprises-2026</guid>
      <dc:date>2026-05-29T21:13:40Z</dc:date>
    </item>
    <item>
      <title>7 Best B2B Creative Agencies for SaaS Positioning 2026</title>
      <link>https://www.pedowitzgroup.com/blog/7-best-b2b-creative-agencies-for-saas-positioning-2026</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/7-best-b2b-creative-agencies-for-saas-positioning-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Abstract%20Grid%20Layout%20with%20White%20Headline%20Text.png" alt="7 Best B2B Creative Agencies for SaaS Positioning 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your SaaS product is differentiated. Your ICP is defined. Yet somehow your website, pitch deck, and sales emails sound like every other player in your category. &lt;a href="https://www.pedowitzgroup.com"&gt;The Pedowitz Group&lt;/a&gt; helps mid-market SaaS companies fix this exact problem by connecting positioning strategy to demand programs that measure whether the story is working. This article covers the &lt;a href="https://www.pedowitzgroup.com/creative-services"&gt;B2B creative agencies&lt;/a&gt; that specialize in SaaS positioning and go-to-market messaging, with a vetting checklist to help you separate strategic partners from production vendors.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/7-best-b2b-creative-agencies-for-saas-positioning-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Abstract%20Grid%20Layout%20with%20White%20Headline%20Text.png" alt="7 Best B2B Creative Agencies for SaaS Positioning 2026" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your SaaS product is differentiated. Your ICP is defined. Yet somehow your website, pitch deck, and sales emails sound like every other player in your category. &lt;a href="https://www.pedowitzgroup.com"&gt;The Pedowitz Group&lt;/a&gt; helps mid-market SaaS companies fix this exact problem by connecting positioning strategy to demand programs that measure whether the story is working. This article covers the &lt;a href="https://www.pedowitzgroup.com/creative-services"&gt;B2B creative agencies&lt;/a&gt; that specialize in SaaS positioning and go-to-market messaging, with a vetting checklist to help you separate strategic partners from production vendors.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2F7-best-b2b-creative-agencies-for-saas-positioning-2026&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>B2B Creative Agencies</category>
      <pubDate>Fri, 29 May 2026 20:47:06 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/7-best-b2b-creative-agencies-for-saas-positioning-2026</guid>
      <dc:date>2026-05-29T20:47:06Z</dc:date>
    </item>
    <item>
      <title>Measure Campaign Execution Speed in Marketing Ops</title>
      <link>https://www.pedowitzgroup.com/blog/measure-campaign-execution-speed-in-marketing-ops</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/measure-campaign-execution-speed-in-marketing-ops" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Campaign%20Cycle%20Time%20Comparison%20Diagram-1.png" alt="Measure Campaign Execution Speed in Marketing Ops" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your campaign cycle time tells a story about your marketing operations maturity. When campaigns take 15 business days to move from brief to launch, that delay costs pipeline velocity, revenue predictability, and team morale. The Pedowitz Group helps enterprise marketing operations leaders define measurement models that expose exactly where time is lost and what fixes will reclaim it.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/measure-campaign-execution-speed-in-marketing-ops" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Campaign%20Cycle%20Time%20Comparison%20Diagram-1.png" alt="Measure Campaign Execution Speed in Marketing Ops" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Your campaign cycle time tells a story about your marketing operations maturity. When campaigns take 15 business days to move from brief to launch, that delay costs pipeline velocity, revenue predictability, and team morale. The Pedowitz Group helps enterprise marketing operations leaders define measurement models that expose exactly where time is lost and what fixes will reclaim it.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2Fmeasure-campaign-execution-speed-in-marketing-ops&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Marketing Operations</category>
      <pubDate>Fri, 29 May 2026 12:30:29 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/measure-campaign-execution-speed-in-marketing-ops</guid>
      <dc:date>2026-05-29T12:30:29Z</dc:date>
    </item>
    <item>
      <title>How to Run a Marketing Ops Automation Sprint in 7 Steps (2026)</title>
      <link>https://www.pedowitzgroup.com/blog/how-to-run-a-marketing-ops-automation-sprint-in-7-steps-2026</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/how-to-run-a-marketing-ops-automation-sprint-in-7-steps-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/30Day%20Marketing%20Ops%20Automation%20Sprint%20Guide.png" alt="How to Run a Marketing Ops Automation Sprint in 7 Steps (2026)" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Campaign execution speed separates marketing teams that hit revenue targets from those that explain why they missed them. The Pedowitz Group has guided hundreds of enterprise marketing operations teams through structured sprints that cut campaign cycle time by 40% or more. If your campaigns take weeks to move from request to launch, this guide gives you the exact 7-step playbook to run a 30-day marketing ops automation sprint.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/how-to-run-a-marketing-ops-automation-sprint-in-7-steps-2026" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/30Day%20Marketing%20Ops%20Automation%20Sprint%20Guide.png" alt="How to Run a Marketing Ops Automation Sprint in 7 Steps (2026)" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Campaign execution speed separates marketing teams that hit revenue targets from those that explain why they missed them. The Pedowitz Group has guided hundreds of enterprise marketing operations teams through structured sprints that cut campaign cycle time by 40% or more. If your campaigns take weeks to move from request to launch, this guide gives you the exact 7-step playbook to run a 30-day marketing ops automation sprint.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2Fhow-to-run-a-marketing-ops-automation-sprint-in-7-steps-2026&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Marketing Operations</category>
      <pubDate>Fri, 29 May 2026 00:44:08 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/how-to-run-a-marketing-ops-automation-sprint-in-7-steps-2026</guid>
      <dc:date>2026-05-29T00:44:08Z</dc:date>
    </item>
    <item>
      <title>Omnichannel Demand Gen Services That Improve Pipeline</title>
      <link>https://www.pedowitzgroup.com/blog/omnichannel-demand-gen-services-that-improve-pipeline</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/omnichannel-demand-gen-services-that-improve-pipeline" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Compounding%20Effect%20Visual%20Metaphor%20Header.png" alt="Omnichannel Demand Gen Services That Improve Pipeline" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Running multiple channels is not the same as running an omnichannel demand generation program. The difference shows up in your pipeline. Disconnected campaigns scatter attention. Coordinated campaigns compound it. And the compounding effect is what separates marketing organizations that hit their pipeline targets from those that explain why they missed them.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/omnichannel-demand-gen-services-that-improve-pipeline" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Compounding%20Effect%20Visual%20Metaphor%20Header.png" alt="Omnichannel Demand Gen Services That Improve Pipeline" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;Running multiple channels is not the same as running an omnichannel demand generation program. The difference shows up in your pipeline. Disconnected campaigns scatter attention. Coordinated campaigns compound it. And the compounding effect is what separates marketing organizations that hit their pipeline targets from those that explain why they missed them.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2Fomnichannel-demand-gen-services-that-improve-pipeline&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Demand Generation</category>
      <category>Omnichannel</category>
      <pubDate>Thu, 28 May 2026 20:30:47 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/omnichannel-demand-gen-services-that-improve-pipeline</guid>
      <dc:date>2026-05-28T20:30:47Z</dc:date>
    </item>
    <item>
      <title>9 Omnichannel Demand Gen Deliverables for Pipeline Quality</title>
      <link>https://www.pedowitzgroup.com/blog/9-omnichannel-demand-gen-deliverables-for-pipeline-quality</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/9-omnichannel-demand-gen-deliverables-for-pipeline-quality" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Omnichannel%20Demand%20Gen%20Deliverables%20Pipeline%20Flow%20Diagram.png" alt="9 Omnichannel Demand Gen Deliverables for Pipeline Quality" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h1&gt;9 Omnichannel Demand Gen Deliverables for Pipeline Quality&lt;/h1&gt; 
&lt;p&gt;Running multi-channel campaigns without defined deliverables is like building a house without blueprints. Your leads might arrive, but your pipeline will not improve. &lt;a href="https://www.pedowitzgroup.com"&gt;The Pedowitz Group&lt;/a&gt; has spent 20 years helping B2B organizations turn &lt;a href="https://www.pedowitzgroup.com/blog/revenue-marketing-vs.-demand-generation-7-differences-that-matter"&gt;omnichannel demand generation services&lt;/a&gt; into measurable revenue outcomes.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/9-omnichannel-demand-gen-deliverables-for-pipeline-quality" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Omnichannel%20Demand%20Gen%20Deliverables%20Pipeline%20Flow%20Diagram.png" alt="9 Omnichannel Demand Gen Deliverables for Pipeline Quality" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h1&gt;9 Omnichannel Demand Gen Deliverables for Pipeline Quality&lt;/h1&gt; 
&lt;p&gt;Running multi-channel campaigns without defined deliverables is like building a house without blueprints. Your leads might arrive, but your pipeline will not improve. &lt;a href="https://www.pedowitzgroup.com"&gt;The Pedowitz Group&lt;/a&gt; has spent 20 years helping B2B organizations turn &lt;a href="https://www.pedowitzgroup.com/blog/revenue-marketing-vs.-demand-generation-7-differences-that-matter"&gt;omnichannel demand generation services&lt;/a&gt; into measurable revenue outcomes.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2F9-omnichannel-demand-gen-deliverables-for-pipeline-quality&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Demand Generation</category>
      <pubDate>Thu, 28 May 2026 13:51:50 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/9-omnichannel-demand-gen-deliverables-for-pipeline-quality</guid>
      <dc:date>2026-05-28T13:51:50Z</dc:date>
    </item>
    <item>
      <title>10 KPI Misalignment Traps in Marketing Ops</title>
      <link>https://www.pedowitzgroup.com/blog/10-kpi-misalignment-traps-in-marketing-ops</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/10-kpi-misalignment-traps-in-marketing-ops" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Pipeline%20Traps%20Misaligned%20KPIs%20vs%20RevOps%20Governance-1.png" alt="10 KPI Misalignment Traps in Marketing Ops" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h1&gt;10 KPI Misalignment Traps in Marketing Ops&lt;/h1&gt; 
&lt;p&gt;Revenue targets and KPIs should work together. In reality, misaligned metrics create invisible barriers that stall pipeline, frustrate your team, and erode trust between marketing and sales. These traps are structural problems, not people problems.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://www.pedowitzgroup.com/blog/10-kpi-misalignment-traps-in-marketing-ops" title="" class="hs-featured-image-link"&gt; &lt;img src="https://www.pedowitzgroup.com/hubfs/AI-Generated%20Media/Images/Pipeline%20Traps%20Misaligned%20KPIs%20vs%20RevOps%20Governance-1.png" alt="10 KPI Misalignment Traps in Marketing Ops" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h1&gt;10 KPI Misalignment Traps in Marketing Ops&lt;/h1&gt; 
&lt;p&gt;Revenue targets and KPIs should work together. In reality, misaligned metrics create invisible barriers that stall pipeline, frustrate your team, and erode trust between marketing and sales. These traps are structural problems, not people problems.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=20715596&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.pedowitzgroup.com%2Fblog%2F10-kpi-misalignment-traps-in-marketing-ops&amp;amp;bu=https%253A%252F%252Fwww.pedowitzgroup.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Marketing Operations</category>
      <category>KPI</category>
      <pubDate>Thu, 28 May 2026 12:26:58 GMT</pubDate>
      <author>jeff@pedowitzgroup.com (Jeff Pedowitz)</author>
      <guid>https://www.pedowitzgroup.com/blog/10-kpi-misalignment-traps-in-marketing-ops</guid>
      <dc:date>2026-05-28T12:26:58Z</dc:date>
    </item>
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