tag:typepad.com,2003:weblog-1398753 2011-12-07T05:40:30-08:00 Managing web analytics process, organization, requirements and operations by Phil Kemelor, Semphonic TypePad tag:typepad.com,2003:post-6a00e54ee6a8ea883401539425b24b970b 2011-12-07T05:40:30-08:00 2011-12-07T05:40:30-08:00

I’ve just released this year’s Profile in Analytics research. Focusing on the relationship between Web governance and digital analytics, I drilled down on whether Web governance-oriented organizations really are “better” at analytics...Do they serve more stakeholders? Do they do higher...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea88340154352c83a7970c 2011-09-05T19:04:28-07:00 2011-09-05T19:04:28-07:00

I’m just getting back from a nice end of the summer vacation spent in the woods of northern Pennsylvania. No electronics, clear night skies and great post-Irene weather. A really nice way to re-charge for what is going to be...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea88340154340fb23c970c 2011-07-28T08:13:31-07:00 2011-07-28T08:40:31-07:00

How far along is your agency in implementing the Customer Service Plan mandated in President Obama’s Executive Order 13571 – Streamlining Service Delivery and Improving Customer Service? How are you addressing the activities outlined in the Appendix of Memo M-11-24...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea8834015433d6be54970c 2011-07-20T08:49:32-07:00 2011-07-21T12:39:11-07:00

I've just posted up the new Profiles in Analytics survey. Like last year, I'm interested in collecting and sharing collective wisdom about how people are managing their digital analytics programs...what's working, what's challenging, how to meet challenges. I published everyone's...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea883401538e970da1970b 2011-05-19T19:50:15-07:00 2011-05-19T19:50:15-07:00

In the first part of this two-part post on Digital Analytix, Chris Meares and Royce Fung reviewed the solution’s segmentation, database architecture and reporting UI. In this follow up, Ryan Praskievicz takes a look at another area where Digital Analytics...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea883401538e876c06970b 2011-05-16T19:55:42-07:00 2011-05-16T19:59:38-07:00

I started following Nedstat when I wrote the first CMSWatch Web Analytics Report in 2007. Based in Amsterdam, the company never got much attention outside of Europe, even though it was the largest analytics vendor outside of North America. Over...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea8834014e60d29a73970c 2011-04-12T19:46:00-07:00 2011-04-12T19:46:00-07:00

When we closed last year’s X Change with a Town Hall session, there was a real interest in doing a live analysis project for a non-profit organization…an opportunity for all the great web analysts who come to X Change to...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea8834014e603027d8970c 2011-03-29T07:43:12-07:00 2011-09-03T12:47:28-07:00

I’m starting to prepare for the tutorial I’m giving at the JBoye Conference in Philadelphia on May 3. The class is called Beyond Visits and Page Views…How to Develop Actionable Web Metrics, Reports and Analysis. One of the areas that...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea8834014e5fed442b970c 2011-03-17T08:11:00-07:00 2011-03-17T08:11:00-07:00

On the fly segmentation, additional variables and custom events, display of multiple metrics on a single graph and presentation of unique visitors, visits and page views on all reports are the upgrades that got most folks excited about last week’s...

Web Analytics Management tag:typepad.com,2003:post-6a00e54ee6a8ea8834014e5fc194c8970c 2011-03-09T17:22:28-08:00 2011-03-11T18:38:11-08:00

The opening session at an Omniture Summit is a mix of pep rally, vision and celebration. Today’s event did not disappoint. To start the show, VP and GM of Omniture, Brad Rencher, tossed out some interesting stats about the audience....

Web Analytics Management