Web Marketing Strategy Update

Deciphering Google Panda Link Evaluation Update

Azam Corry — Fri, 25 May 2012 01:13:23 +0000

Deciphering Google Panda Link Evaluation Update by Azam Corry

When Google did some 40 tweaks in its system last February, one of the updates that caught the attention of the SEO community concerns the search engine’s link evaluation method. According to Google, it turned off one of its long-time link analysis methods in order to keep its system more functional, clean and easy to [...]

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Sales Psychology — Why People Buy

Admin — Wed, 23 May 2012 01:48:15 +0000

Sales Psychology — Why People Buy by Azam Corry

The decision to buy something, or conversely not to buy something, is not one that is ruled by logical thought processes. Rather it is one ruled by a range of different outside influences and emotional impulses that we really have very little control over. This is something that savvy website owners and shopkeepers know well [...]

5 Essential Elements Of Online Content Creation

Azam Corry — Mon, 21 May 2012 03:45:24 +0000

5 Essential Elements Of Online Content Creation by Azam Corry

The art of producing great website content has a lot to do with not just what you say but also how you say it. A decisive and clear message needs to be given the attention it deserves. Content publishers often neglect to include these extras and fail to capture the attention of the audience. Here’s [...]

Landing Page Design To Turn Casual Clicks Into Profit

Azam Corry — Fri, 18 May 2012 01:40:45 +0000

Landing Page Design To Turn Casual Clicks Into Profit by Azam Corry

It’s little touches that can make all the difference for an online merchant’s bottom line. For example, consider an online retailer who gets 20,000 hits per month, and has an average order value of $75 – that is to say, customers are spending $75 on average per order. If that store’s conversion rate – the [...]

Key SEO And SEM Strategy: Refine What Works

Azam Corry — Wed, 16 May 2012 02:19:04 +0000

Key SEO And SEM Strategy: Refine What Works by Azam Corry

There’s a serious flaw in many people’s approach to SEM (Search Engine Marketing). It’s simply that they tend to change their tactics too often – sometimes even replacing tactics that work with ones that don’t. Search engine marketing focuses on the monetization of an online business or website. As long as making money is the [...]