Website Magazine Radio: Internet Business Podcast

PMA Sues Illinois Over Affiliate Tax

Mike Phillips — Fri, 10 Jun 2011 18:30:00 GMT

For the first time, the affiliate nexus tax (Amazon tax) is being challenged by a lawsuit. The Performance Marketing Association (PMA) has filed suit against the State of Illinois claiming the new...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

How Will New Top-level Domains Affect Your Business?

Mike Phillips — Sat, 21 May 2011 12:30:00 GMT

New top-level domains (TLDs) are on the way. Soon, you might see .bank, .hotel or many others. What effect will this have on your business, and is it something you should be concerned with? To get...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Is Click-through Rate a Meaningless Metric?

Mike Phillips — Fri, 06 May 2011 19:30:00 GMT

How do you measure online advertising success? Chances are good that click-through rate (CTR) is a key component. But should it be? This week, we talked with Jeremy Stanley of Collective, who shares...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Dissecting Display Advertising's Rebound

Mike Phillips — Fri, 22 Apr 2011 19:30:00 GMT

Display advertising is making a comeback. Across the board, display ad spending is up and across all mediums, too -- banner ads, rich media and video, included. But what's leading this...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Discussing Do Not Track Legislation with Carl Szabo

Mike Phillips — Fri, 08 Apr 2011 19:30:00 GMT

Do Not Track legislation is one of the hottest topics on the Web. Advertisers have a vested interest, as some proposed legislation would strip away the ability to serve targeted ads completely. But...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Listen: Effectively Marketing Mobile Apps

Mike Phillips — Fri, 25 Mar 2011 18:30:00 GMT

Millions of dollars and hundreds of hours can be put into developing even just one mobile app. And that makes it a heady, if not dangerous proposal. So, it becomes vital to market that app as...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Talking Web Design with JB Kellogg

Mike Phillips — Thu, 10 Mar 2011 18:01:00 GMT

Web design is a field that is in a constant state of flux. Not only do aesthetics evolve and user preferences change, but these days design is inextricably linked to usability. With that in mind, we...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Exploring The Daily, Talking Social Media Strategy with Katy Lynch

Mike Phillips — Fri, 04 Feb 2011 19:05:00 GMT

The Daily is looking like a legitimate answer to newspapers' declining relevancy. The digital-only newspaper is interactive, affordable and informative, taking a traditional medium in to a new...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Yahoo's Contributor Network, Exploring the Freelance Marketplace

Mike Phillips — Fri, 19 Nov 2010 21:00:00 GMT

Yahoo has fulfilled their vision when purchasing Associated Content six months ago. Rebranded as Yahoo Contributor Network, Yahoo is poised to be the biggest freelance market on the Internet. This...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Implications of Google Instant Previews, Mobile Commerce Insight

Mike Phillips — Fri, 12 Nov 2010 19:30:00 GMT

Google Instant Previews is one of the bigger changes to Google's search results pages in recent history. We discuss the new feature and what it means to website owners. Also, we look at some...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Twitter Search Intrigue and Holiday Selling Tips

Mike Phillips — Fri, 05 Nov 2010 20:00:00 GMT

This week on Website Magazine Radio we address a very interesting Twitter search strategy to get indexed properly, found by Twitter searchers and get more clicks in the process. Also, we offer up...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Expert SEO Advice, TV's Changing Ad Landscape

Mike Phillips — Wed, 27 Oct 2010 18:58:00 GMT

This week we hear from Brent Payne, SEO Director for Tribune Company. He tells us the ins-and-outs of getting included in Google News and offers up other excellent SEO tips for your website. Also, we...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

The Gap's Big Gaffe, and the Mobile Web for Your Business

Mike Phillips — Wed, 13 Oct 2010 18:29:00 GMT

The Gap suffered a branding debacle this week; we'll discuss what we can learn from it, and also some interesting news from AOL. Then, you'll hear our conversation with Giovanni Calabro of...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

Facebook Makes Some Changes, and Discussing Ad Exchanges

Mike Phillips — Wed, 06 Oct 2010 20:18:00 GMT

Facebook unveiled some new changes today, including the ability to export your own data and new Groups features for forming tight-knit communities based on common interests. There are some...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.

WM Radio Extra: Producing Online Video with Grant Crowell

Mike Phillips — Thu, 30 Sep 2010 18:30:00 GMT

Online video is accessible to just about everyone these days. However, just because anyone can do it, that doesn't mean everyone can do video well. Often, in the rush to create video, the end...

Topics include search engine optimization, search engine marketing, advertising, e-commerce, design, affiliate marketing, social media, mobile, e-mail marketing, expert interviews and answers to listener questions.